Marketing Automation Software News Article

Using Blogs to Generate and Nurture Demand into Closed Business
11/16/2009

Right On Interactive and Compendium Blogware announce new webinar scheduled for December 3, 2009

Indianapolis, IN (PRWEB) November 16, 2009 -- Right On Interactive, maker of 5Buckets marketing automation software and business blogging platform provider Compendium Blogware today announced a new webinar scheduled for Thursday, December 3, 2009.

Blogs are fantastic inbound marketing tools to acquire new leads and prospects. Email is a fantastic tool to nurture and sustain these relationships. During the webinar attendees will learn how marketers are combining these two tactics to not only acquire new leads but nurture into closed business.

The webinar will present best practices to:

 
  • Generate leads through blogging
  • Nurture leads to action
  • Integrate blogging into customer lifecycle messaging

Title: Using Blogs to Generate and Nurture Demand into Closed Business

Presenters: Chris Baggott, Co-founcer, CEO of Compendium Blogware; Richard Cunningham, VP Marketing of Right On Interactive.

Date: Thursday, December 3, 2009

Time: 1:00 p.m. EST | 12:00 p.m. CST | 11:00 a.m. MST | 10:00 a.m. PST

Length: 1 hour

Registration for this event is now available at http://bit.ly/L9pge

About Right On Interactive
Right On Interactive is a customer lifecycle marketing automation software provider that helps organizations increase new and repeat business. Its 5Buckets “software-as-a-service” (SaaS) solution enables marketers to easily segment, schedule, and trigger relevant out-bound communications to customers and prospects through email, voice messaging, text, fax, and direct mail. In 2009, Right On Interactive was offered $1.3 million in performance-based tax credits and training grants by the Indiana Economic Development Corporation. The company is also a 2009 Indianapolis Techpoint Mira Award Finalist. For more information about Right On Interactive, visit http://www.rightoninteractive.com.

About Compendium Blogware
Compendium Blogware is a Web-based blogging platform built for businesses and organizations. With its administrative layers and proprietary compending feature that maximizes search engine optimization; the company offers businesses a search marketing solution for lead generation, customer acquisition and humanizing their marketing. Compendium Blogware has been featured in the Wall Street Journal, BtoB Magazine and DM News. The company is also a 2008 Indianapolis Techpoint Mira Award Finalist and a 2008 recipient of Indiana Company to Watch presented by Indiana Economic Development Corporation.

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Read the full story at http://www.prweb.com/releases/2009/11/prweb3204414.htm.