Who Uses This Software?

Marketers (in-house and agency), brand managers (startups to enterprise), and creatives (in-house, agency, and freelance).


Average Ratings

45 Reviews
  • 5 / 5
    Overall
  • 5 / 5
    Ease of Use
  • 5 / 5
    Customer Service

Product Details

  • Deployment
    Cloud, SaaS, Web
  • Training
    Documentation
    Webinars
    Live Online
    In Person
  • Support
    Online
    Business Hours
    24/7 (Live Rep)

Vendor Details

  • Brandfolder
  • brandfolder.com/
  • Founded 2012
  • United States

About This Software

Brandfolder is the world's most powerfully simple digital asset management (DAM) platform. Customers love us because of our easy-to-use interface, highly responsive customer support, and thoughtful features. Easily store, share, and showcase what's important to your brand with our cloud-based SaaS solution. Our intuitive tool empowers brands to become more organized, consistent, and efficient. Brandfolder helps strong brands tell their best brand stories.


Brandfolder Features

  • Approval Process Control
  • Artwork Management
  • Asset Management
  • Change Management
  • Fulfillment Distribution
  • Project Management
  • Approval Process Control
  • Asset Sharing
  • Brand Control
  • Cataloging / Categorization
  • Collaboration
  • Filtered Search
  • Image Editing
  • Keyword Search
  • Metadata Management
  • Online Proofing
  • Search Within Document
  • Usage Tracking / Analytics
  • Version Control
  • Video Management
  • Watermarking

Brandfolder Reviews

Helps our business run smoothly

Apr 13, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: I love being able to put all my Design Management in one place. It helps communication and saves us all time!

Just right

Apr 12, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: This is perfect. Add a small business I was constantly trying to find a digital file of our logo when a sponsorship of advertising opportunity sprang up at short notice. Now I just remember a simple url. All the versions are there, with instructions on how to use them, and I know they are up to date. Great stuff.

Good product

Apr 12, 2016
5/5
Overall
5 / 5
Ease of Use
4 / 5
Customer Support

Comments: Good tool, great product.

Wish could be more accessible for those freelancers not working for an enterprise or agency.

It's a great piece of software that works well with large branding projects. It keeps things simple.

Apr 12, 2016
5/5
Overall
5 / 5
Ease of Use
4 / 5
Customer Support

Comments: Not necessary for smaller brands, but for larger scale brands with multiple people requiring access to the assets, it's perfect. It would be helpful to have a larger amount of storage than 80MB for individual assets. This is because some clients require access to packaged files with original artwork and links, which can be up to 150MB+.

Fantastic

Apr 12, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: Very easy to use, love the graphic of what you are opening

Simple Warehouse for a Common Asset Requestor

Apr 12, 2016
5/5
Overall
5 / 5
Ease of Use
4 / 5
Customer Support

Comments: This is a great solution for sharing resources, especially as a user, though I have little experience on the administrative side. I pull info, but do not manage it.

We've been using Brandfolder at Inspirato for a little more than a year now.

Apr 12, 2016
4/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support

Comments: We recently renewed our subscription and added the "collections" functionality. Brandfolder is our go-to asset management system for internal and external use. As a growing company with an ever-evolving brand, we need a single source of truth for logos, images, videos, sales collateral and other shared assets. We're very happy with the functionality and ease of administration. We've shared with quite a few partners and have had zero complaints. Great product!

Brandfolder does away with the shared drive

Apr 12, 2016
5/5
Overall
5 / 5
Ease of Use
4 / 5
Customer Support

Comments: Brandfolder has let us do away with storing proposals on a shared drive, where someone would always overwrite or delete the original...plus the search functionality is so much faster

I'm an end user, so can't speak to anything except how easy it is to download stuff from corporate!

Apr 12, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: Our old system was so painful...couldn't find anything, so not user-friendly. Edgard came on board at corporate and switched us over to Brandfolder, it was seemless from an end-user standpoint and SO BREEZY to use!

I'm trying to give more that 3 stars on Ease of Use, but nothing happens when I click on the 4th & 5th stars! Now same thing happened on overall! Should all be 5, although I tried to leave CS blank because I've never had to deal with them, so can't say!

Ease of use is excellent

Apr 12, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: As a small business, changing merchandise vendors along with heavily involved with marketing, Brandfolder makes it an ease to work vendors and marketing firms.

Brandfolder is a life hack for anyone who works in digital marketing

Apr 12, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: Between our internal and external stakeholders we have dozens of people who need access to files, images, documents etc on a daily basis. Brandfolder makes it super easy to share all of our assets while keeping them organized in one consolidated place. Plus - their customer service is awesome and it's great to have a partnership with a vendor who just gets it. Highly recommend!!

Saves so much time

Apr 12, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: BrandFolder is purpose built to manage brand assets. It's so easy to put assets online (like our logo in various formats). When we change the assets they automatically update. I can access BrandFolder from all my favorite tools.

A huge timesaver.

Quick and easy to use

Apr 12, 2016
4/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: This is a very convenient one stop shop for all marketing materials to be house in one quick and easy location for fast use on projects.

Great product - it would make life easier if every company had their brand assets in one place

Apr 12, 2016
5/5
Overall
5 / 5
Ease of Use
4 / 5
Customer Support

Comments: The software works flawlessly. It's easy to set up and use. The analytics are interesting also.

Professional and intuitive asset management tied neatly with intelligent and friendly support

Apr 12, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: Brandfolder was awesome when I signed on nearly two years ago and it's constantly evolving and improving. Brandfolder is an essential resource for any design firm.

We love Brandfolder and we recommend it to all the members of our startup community!

Apr 12, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: I like that you can create an online press kit with ease. I'm not so sold that you can't retitle sections to better fit your use. For example, "People" would work better for us as "Team" or "Meet Our Founders" - just to provide some context for the reader/user.

Graham - ATL 2015

Apr 12, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: great product; user-friendly and seems very easy for authorized users to upload / update folders

BrandFolder is so easy to use!

Apr 12, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: It's so intuitive! BrandFolder has made it easy for us to share assets with our employees so we can maintain a high level of integrity of our brand. There's no training required because it's so easy. We've been thrilled with the service since day one.

Gathering logos and images

Apr 11, 2016
4/5
Overall
3 / 5
Ease of Use
5 / 5
Customer Support

Comments: I don't always find it easy to find what I'm looking for but when I find what I want, it's usually quick and painless to retrieve it and use it.

All in all, a great product with some room for improvement!

Great software

Apr 08, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: This software has made it incredibly easier to look through multiple portfolios, without having to leave on website to get on another. A great time saver!!

We Love Brandfolder!

Apr 08, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: We utilize this product for links to information for our customers and they love it!

Exceptional way to share information

Apr 08, 2016
5/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support

Comments: Brandfolder is an exceptional way to share information. Not only internally, but to external vendors that need to create advertising, web content, graphics or product designs with the most current high resolution reference images.

Your Brand Will Never Under-Fold

Apr 08, 2016
5/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support

Comments: Unlike WhackAmole....all the fill in & drop off boxes are easy to navigate to create your own personal, branding package. Much like a compartmentalized 12 piece Russian Doll set....yet all the necessary tabs are right in front of you.

convenient and easy to use

Apr 08, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: My company uses this software and it has an easily navigable interface. I can always find what I need quickly in a sleek software environment.

Brandfolder was a great find for my company

Apr 08, 2016
4/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: Brandfolder is easy to use, easy to share, and the customer service is unexpectedly amazing (I say this because the price is very low and the customer service levels are very high). My company has been with Brandfolder for two years and will continue to use their services. It is also nice to see all of the ways they work to improve the site monthly. The new changes are always good ones!

It's over there.

Apr 08, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: Brandfolder makes sharing my brand super simple. We do not yet have a lot of collateral but our colors and logos are available for all of our employees and partners to insure we always keep a consistent look and feel. With new features, our start-up can grow with BrandFolder. New collateral is created and can now be shared instantly.

I have turned on a number of client to this site just to make it easier for me to use their logos in our advertising.

Overall, it's beautifully organized and utterly simple for anyone to use.

Brandfolder has been a great way to deploy a rebrand.

Apr 08, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: There are virtually no cons! The ability to list files and show notes about how they are to be used has been very helpful when dealing with outside contractors.

A Big Boost to Online Marketing Efforts

Apr 08, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: Finally - a way to share brand assets without the need for longwinded email chains! Now marketers can distribute marketing materials electronically with ease, in a way that is clean and organized (far better than Dropbox). Our clients love how simple it is to download collateral right from Brandfolder without needing to contact us directly. The free version of Brandfolder is a great way to try the service without making an upfront commitment. The only thing you have to lose are sales!

Upload the assets for brand

Apr 08, 2016
4/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support

Comments: Major improvements are the ability to stack images and to have multiple image sections. The only management concern is when the number assets become so great, there is no functionality to visually open/close sections.

Great platform for hosting and sharing brand assets, both internally and externally.

Apr 08, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: Keeps all of our approved assets in one place, outside of messy Dropbox folders, in an easy-to-access shareable space.

Use it to house assets for a small start up company

Apr 08, 2016
5/5
Overall
5 / 5
Ease of Use
4 / 5
Customer Support

Comments: Pros - easy to use/share, love how you can see an image of the asset without having to click on it
Cons - have had some upload/download issues

Very useful and accessible

Apr 08, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: Brandfolder is super easy to navigate and extremely organized. I have yet to have any issues and hard to think of there being any.

Great global solution for asset management

Apr 08, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: Brandfolder provides an easy to use solution to asset management and distribution for my teams around the globe. From Channel Marketing to PR, our teams have direct access to up to date assets at any time.

WE LOVE BRANDFOLDER

Apr 08, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: Brandfolder has been instrumental in our growth as a global company. Brandfolder's stunning design and pleasant UI makes for a streamlined way to share assets with our partners and customers all over the world. Thank you, Brandfolder!

I love it

Apr 08, 2016
4/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support

Comments: It's great to have just one place where adding organized brand assets. I use Brandfolder to manage my Non Profit. Volunteers and supporters can get from out page the most things they need. It's a great help for us.

Brandfolder is great.

Apr 08, 2016
5/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support

Comments: Working for an ad agency I deal with a lot of client assets. Brandfolder nearly eliminates all of the daily requests for logos and other project related files. It allows our clients to organize and manage their assets. A real agency time saver!

Great way to keep our Brand on track

Apr 08, 2016
5/5
Overall
4 / 5
Ease of Use
4 / 5
Customer Support

Comments: Brandfolder has completely changed the way our company has managed its brand. Everything is now in the same place and has gone through our brand standards. Our Sales Team can now easily pull down the sales collateral they need with in minutes rather than waiting for the Marketing Team to reply to their emails. We love Brandfolder and highly recommend this to other businesses.

Why don't all businesses use Brandfolder?

Apr 08, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: One of the best tools out there for keeping up to date with supplier web assets. I find the email notifications very helpful. They let me know when one of the products listed on my websites has been updated by the manufacture. Excellent portal.

I use this product to keep all of my training & company collateral in one place.

Apr 08, 2016
4/5
Overall
5 / 5
Ease of Use
3 / 5
Customer Support

Comments: Super easy for everyone to use - both admins and employees. Search functionality is great.

Brandfolders has been everything we've wanted it to be with hosting our media assets

Apr 08, 2016
4/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support

Comments: Brandfolders is very easy to navigate and easy to harvest assets. The search function is often hard to find for my customers, but a little coaching and they find it. i have not heard many complaints about brandfolders. all in all it's been a good experience for me and my customers.

Enjoy using this site.

Apr 08, 2016
5/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support

Comments: I've loved using this site since I started using it back in January. It's so easy to upload files and organize them.

My experience thus far

Apr 08, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: Everything in one place. Could you easier ways via desktop to upload

Best way to share design assets

Apr 08, 2016
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: I love Brandfolder. I don't have to keep going to a specific designer (or have members of my team) ask me for fonts, logos, or other design assets all the time. Now, they're in one place. Super easy to use...and I love the clean, simple look and feel as well. Love it!

Must have for all small to medium sized companies

Oct 15, 2014
5/5
Overall
5 / 5
Ease of Use
5 / 5
Customer Support

Comments: Super fast and easy.
Creates a great overview.
Flexible to a certain point.
Manage multiple companies/sub-brands under one log-in
Nice free basic version.
I have used Brandfolder.com since april 2013

Exactly what we needed

May 23, 2014
5/5
Overall
4 / 5
Ease of Use
5 / 5
Customer Support

Comments: We've been using Brandfolder for nearly a year now, both internally and for our clients, and it has been awesome. Internally it's been nice to have all of our brand assets available anytime we need them, but getting our clients signed up has saved us a ton of time that would have been spent in back-and-forth emailing. Plus they see it as a value-add to our services, so it's win-win.

Vendor Response

by Brandfolder on May 23, 2014

Thanks for the review! Chai Tea Marketing and Brandfolder for the Agency - an obvious fit!