CONTACT INFO
Besa Pinchotti
Capterra, Inc.
(703) 994-4151
bpinchotti@capterra.com
Capterra Announces First Conference Geared Toward Business Software Marketers
"Capterra: The Conference" Will Focus on Innovative Ways to Boost Sales
Arlington, VA, June 10, 2009 — Capterra, a website that connects buyers and sellers of business software, is celebrating its tenth year with the launch of Capterra: The Conference. The two-day event will bring top industry experts to the Washington, DC area to discuss how businesses can get the most out of their marketing dollars.
"We've been considering a software conference like this for a long time. Continuous learning is one of our core values here at Capterra," said Capterra President Michael Ortner.
Marketing Strategist David Meerman Scott, Software Sales and Marketing Consultant Mac McIntosh and Online Conversion Rate Pioneer Bryan Eisenberg will provide specialized presentations to help software vendors attract more prospects to their websites and convert them to leads once they get there.
"Our customers are among the savviest software vendors in the industry when it comes to online marketing and lead generation so it was critical to ensure that we had the best speakers who could deliver the most cutting-edge theory and tactics for growing a software business," said Ortner. "I couldn’t be more excited about our speaker list. I look forward to learning from the speakers and providing the same learning opportunity for our attendees. They will walk away with lots of tangible ideas. It will be well worth their while."
The conference is September 13-15, 2009 at the Gaylord National Resort and Convention Center. Visit www.capterraconference.com for more details.
About Capterra
Founded in 1999, Capterra is the leading online destination for business software buyers. Capterra has helped millions of people select the right software for their organizations by allowing them to quickly compare solutions from a database of thousands of software companies. Vendors get the benefit of reaching hundreds of thousands of active buyers each month. For more information, visit www.capterra.com.
