Marketing Systems Group


Who Uses This Software?

CPG Companies Qualitative Researchers and facilities UX Researchers - User Experience, Consumer Insights, Product Evaluation Sensory Research Clinical Researchers

Average Ratings

  • Overall
  • Ease of Use
  • Customer Service

Product Details

  • Starting Price
  • Pricing Details
    Standard Purchase Enterprise Subscription
  • Deployment
    Cloud, SaaS, Web
    Installed - Windows
  • Training
    In Person
  • Support
    Business Hours

Vendor Details

  • Marketing Systems Group
  • Founded 1987
  • United States

About This Software

ARCS is an all in one tool offering Panel Management, Multi Mode Data Collection, Automated Recruiting, custom Report Building and Engagement Tracking. Our fully integrated email and messaging platform allows you to engage with your panel members and keep track of your touch points, studies they participated in, their answers, scheduling, reminding and incentive tracking.


Features Checklist

  • 360 Degree Feedback
  • Custom Survey URLs
  • Data Analysis Tools
  • Email Distribution
  • Embeddable Survey
  • Kiosk Survey
  • Mobile Survey
  • Multiple Question Types
  • Offline Response Collection
  • Online Survey
  • Paper Survey
  • Phone Survey
  • Question Branching
  • Question Library
  • Site Intercept Survey
  • Skip Logic
  • Supports Audio / Images / Video
  • Templates