# Best Account Based Marketing Software 2026 | Capterra

> Find the top Account Based Marketing software of 2026 on Capterra. Based on millions of verified user reviews - compare and filter for whats important to you to find the best tools for your needs.

Source: https://www.capterra.com/account-based-marketing-software/s/small-businesses

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# Best Account Based Marketing Software

For more information consult our [Account Based Marketing Buyers Guide](#buyers-guide-content)

[4.9 (7)](https://www.capterra.com/p/184815/Influ2/reviews/)

ABM that starts with people [Learn more about Influ2](https://www.capterra.com/p/184815/Influ2/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

[4.3 (710)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Adobe Marketo Engage is a leading AI-powered platform that automates and scales marketing to drive engagement, efficiency, and revenue. [Learn more about Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

[4.6 (16)](https://www.capterra.com/p/163491/Pesonyze/reviews/)

ABM solution that helps create dynamic landing pages & send personalized emails to optimize customers' experiences. [Learn more about Personyze](https://www.capterra.com/p/163491/Pesonyze/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

Connect with a Capterra advisor for a free 15-minute consultation

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[## Jira](https://www.capterra.com/p/19319/JIRA/)

[4.4 (15336)](https://www.capterra.com/p/19319/JIRA/reviews/)

Jira is a project tracking software that helps agile teams plan, track, and release software through comprehensive issue management. [Learn more about Jira](https://www.capterra.com/p/19319/JIRA/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

[## Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)

[4.5 (3044)](https://www.capterra.com/p/132666/Pipedrive/reviews/)

Use an intelligent CRM for account-based marketing to focus your energy on leads that are more likely to buy and grow your revenue. [Learn more about Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

81% recommend this product

[## Wrike](https://www.capterra.com/p/76113/Wrike/)

[4.4 (2936)](https://www.capterra.com/p/76113/Wrike/reviews/)

Wrike is a software solution for account-based marketing with campaign templates, Gantt charts, reporting features, and more. [Learn more about Wrike](https://www.capterra.com/p/76113/Wrike/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

[## Tableau](https://www.capterra.com/p/208764/Tableau/)

[4.6 (2348)](https://www.capterra.com/p/208764/Tableau/reviews/)

Business intelligence solution that allows businesses to connect with data sources, build interactive visualizations & share insights. [Learn more about Tableau](https://www.capterra.com/p/208764/Tableau/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

[## Bitrix24](https://www.capterra.com/p/113540/Bitrix24/)

[4.2 (987)](https://www.capterra.com/p/113540/Bitrix24/reviews/)

Bitrix24 is #1 free CRM and account management software used by over 15 million companies. Cloud, mobile, and open source editions. [Learn more about Bitrix24](https://www.capterra.com/p/113540/Bitrix24/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

[## EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/)

[4.7 (907)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

EngageBay is an AI-powered all-in-one CRM that helps businesses manage marketing, sales, and customer service from a single platform. [Learn more about EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

84% recommend this product

[## Seamless](https://www.capterra.com/p/207295/Seamless-AI/)

[4.5 (499)](https://www.capterra.com/p/207295/Seamless-AI/reviews/)

Now Marketing and Sales teams can build accurate, up-to-date Account Based Marketing (ABM) lists in real-time. Sign Up to try it free! [Learn more about Seamless](https://www.capterra.com/p/207295/Seamless-AI/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

83% recommend this product

[## Spotler CRM](https://www.capterra.com/p/88929/Really-Simple-Systems-CRM/)

[4.5 (453)](https://www.capterra.com/p/88929/Really-Simple-Systems-CRM/reviews/)

Our easy to use CRM with with an integrated Marketing tool provides the perfect solution for account-based marketing. [Learn more about Spotler CRM](https://www.capterra.com/p/88929/Really-Simple-Systems-CRM/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

[## Lusha](https://www.capterra.com/p/198383/Lusha/)

[4.0 (397)](https://www.capterra.com/p/198383/Lusha/reviews/)

Lusha’s lead intelligence solution delivers accurate direct dials, phone numbers and emails to speed up sales with less work. [Learn more about Lusha](https://www.capterra.com/p/198383/Lusha/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

[## Apollo.io](https://www.capterra.com/p/158696/Apollo/)

[4.5 (390)](https://www.capterra.com/p/158696/Apollo/reviews/)

Power your go-to-market with one platform. Fueled by the most accurate data on 210M contacts and 35M companies. [Learn more about Apollo.io](https://www.capterra.com/p/158696/Apollo/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

84% recommend this product

[## ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/)

[4.1 (317)](https://www.capterra.com/p/168264/ZoomInfo-sales/reviews/)

ZoomInfo Sales is the trusted go-to-market platform for businesses to find, acquire, and grow their customers.  [Learn more about ZoomInfo Sales](https://www.capterra.com/p/168264/ZoomInfo-sales/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

[## Outreach](https://www.capterra.com/p/159318/Outreach/)

[4.4 (308)](https://www.capterra.com/p/159318/Outreach/reviews/)

Outreach helps revenue teams design, measure, and improve workflows so every rep can sell like your best rep. [Learn more about Outreach](https://www.capterra.com/p/159318/Outreach/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

[## Act-On](https://www.capterra.com/p/103468/Act-On/)

[4.3 (258)](https://www.capterra.com/p/103468/Act-On/reviews/)

Act-On is a marketing automation leader that offers solutions for marketers to engage targets throughout the customer lifecycle. [Learn more about Act-On](https://www.capterra.com/p/103468/Act-On/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

[## Cognism](https://www.capterra.com/p/169083/Cognism/)

[4.7 (256)](https://www.capterra.com/p/169083/Cognism/reviews/)

Cognism provides accurate, compliant-first B2B data and sales intelligence for teams growing across Europe and beyond.  [Learn more about Cognism](https://www.capterra.com/p/169083/Cognism/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

88% recommend this product

[## SalesLoft](https://www.capterra.com/p/157977/SalesLoft/)

[4.3 (231)](https://www.capterra.com/p/157977/SalesLoft/reviews/)

The #1 platform to codify & automate dynamic sales plays, facilitate coaching, & deliver insights at every stage of the revenue cycle. [Learn more about SalesLoft](https://www.capterra.com/p/157977/SalesLoft/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

[## Drift](https://www.capterra.com/p/227417/Drift/)

[4.5 (199)](https://www.capterra.com/p/227417/Drift/reviews/)

Drift is a human-centric, AI-powered buyer engagement platform. [Learn more about Drift](https://www.capterra.com/p/227417/Drift/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

[## Relayto](https://www.capterra.com/p/217021/Relayto/)

[4.8 (198)](https://www.capterra.com/p/217021/Relayto/reviews/)

Check out relayto.com/showcase and book a meeting with us: https://rla.to/meet-with-relayto [Learn more about Relayto](https://www.capterra.com/p/217021/Relayto/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

91% recommend this product

[## Kommo](https://www.capterra.com/p/120048/amoCRM/)

[4.3 (198)](https://www.capterra.com/p/120048/amoCRM/reviews/)

Kommo is the world's first messaging-powered CRM. It features sales pipeline, lead tracking, multichannel communication and more. [Learn more about Kommo](https://www.capterra.com/p/120048/amoCRM/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

[## Jobin.cloud](https://www.capterra.com/p/239384/Jobincloud/)

[4.7 (172)](https://www.capterra.com/p/239384/Jobincloud/reviews/)

All-in-one ABM solution to source, score, and engage target accounts with personalized, multi-channel campaigns. [Learn more about Jobin.cloud](https://www.capterra.com/p/239384/Jobincloud/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

81% recommend this product

[## Uberflip](https://www.capterra.com/p/124885/Uberflip/)

[4.4 (170)](https://www.capterra.com/p/124885/Uberflip/reviews/)

Uberflip is a content experience platform (CEP) that enables marketers to take content and package it into relevant digital experiences [Learn more about Uberflip](https://www.capterra.com/p/124885/Uberflip/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

[## Close](https://www.capterra.com/p/132667/Close-io/)

[4.7 (164)](https://www.capterra.com/p/132667/Close-io/reviews/)

Close is the all-in-one sales engagement CRM designed to help startups and small businesses turn leads into revenue. [Learn more about Close](https://www.capterra.com/p/132667/Close-io/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

[## Terminus](https://www.capterra.com/p/158147/Terminus/)

[4.5 (140)](https://www.capterra.com/p/158147/Terminus/reviews/)

Terminus transforms your go-to-market approach, orchestrating accountability & focus across Marketing, Sales and Customer Success. [Learn more about Terminus](https://www.capterra.com/p/158147/Terminus/)

Account Based Marketing features reviewers most value

AI Copilot

Campaign Personalization

Generative AI

Lead Nurturing

Lead Qualification

Reporting/Analytics

Target Account Identification

82% recommend this product

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