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better software since 1999
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Act-On serves 4800+ customers worldwide, ranging in size (small and mid-size businesses, enterprise departments) and industry (financial services, healthcare, manufacturing, education, tech).
Mid sized enterprises: Media Services, Publishing, Agencies, software / technology, professional services, financial services, manufacturing, mid sized enterprises, franchises.
Overall, my experience has been great with Act-On. The customer support is very special and helpful because they do their best to help with projects and tasks that I want to complete.
They should at least notify customers of upcoming renewals. We had stopped using the software as months before and forgot about it until we starting seeing $ charges to the company.
The product is good on its own, and it pairs nicely with Salesforce. The vendor is reliable and provides great service.
This was disappointing and one of the reasons we bought it. No improvements have been made recently.
Have used other platforms, and Act-On is fantastic. Recently switched my new company to Act-On from Pardot, and we've been very happy with the results.
Roughly a year into our service, the experience began to decline, in several aspects. Several of Act-On's IP addresses became gray listed, due to abuse from a few users.
You can really feel they care about their customers and I especially love the fact that I am not treated like just a client number.
Trying to get out of the contract since we could not make use of their useless system, got is into collection and we had to pay the entire contract.
The best in class email editor, just incredible in flexibility. Extremely friendly dashboard, great reporting, very competitive pricing.
Social media integration and complaints report is missing.
I like the amount of detail reporting. I like when importing new contacts that they are checked against some PinPointe master lists to ensure the best deliverability.
If there is an issue or error with the software it sometimes can take awhile before you get a response.
The reporting provided is awesome to check out the effectiveness of your email campaign. Creating different lists of contacts is easy too.
The whole database, list and segment thing can be a little confusing and overwhelming.
This is very easy to use software and user friendly. Love the different templates or ease of making customized templates.
Inability to segment list and send targeted emails. I also do not like the format of the date as it makes it hard to sort data in Excel.
Andrew K.: My name's Andrew. I'm a program manager. And I would give Act-On a four out of five rating. For more reviews like this, click below. We use Act-On to solve for marketing email journey automation, so having automated email campaigns and differentiated customized journeys for different segments of our users. What I like most about Act-On is it's highly customizable and very easy to make small changes to existing campaigns and journeys over time. One of the things I like least about Act-On is because it has so many features and it's so powerful, the interface can sometimes feel a little bit complicated. So when new team members who haven't used it before have to get initiated and trained on it, sometimes it can take a little while for them to get fully up and running and be able to work independently.
Prioritize real-user-identified key features according to your needs to find your best fit.
Act-On
Pinpointe
Act-On
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Pinpointe
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