# Compare Mailchimp vs Nutshell 2026 | Capterra > Unsure of what to choose? Check Capterra to compare Mailchimp and Nutshell based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/110228-144340/MailChimp-vs-Nutshell --- # Mailchimp vs Nutshell Features and Cost Comparison Last updated April 6th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: MailchimpNutshell2/4 selected [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.5 (17,603)](https://www.capterra.com/p/110228/MailChimp/reviews/) [Nutshell](https://www.capterra.com/p/144340/Nutshell/)[4.4 (620)](https://www.capterra.com/p/144340/Nutshell/reviews/) [## Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.5 (17,603)](https://www.capterra.com/p/110228/MailChimp/reviews/) Starting Price $13.00/month Value-for-Money 4.4 Functionality 4.4 Ease of Use 4.4 Customer Service 4.2 Reviews Sentiment Based on [17,603 reviews](#user-reviews) Positive 16,112 Neutral 1,214 Negative 277 [## Nutshell](https://www.capterra.com/p/144340/Nutshell/)[4.4 (620)](https://www.capterra.com/p/144340/Nutshell/reviews/) Starting Price $13.00/month Value-for-Money 4.4 Functionality 4.1 Ease of Use 4.4 Customer Service 4.4 Reviews Sentiment Based on [620 reviews](#user-reviews) Positive 546 Neutral 60 Negative 14 ## Not a match? 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What’s your intended use case? ## Summary * * * Key features rated by users Features selected based on 14,208 reviews from email marketing software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 84%Fit High performer Feature ratings Email Campaign Management 4.6 Campaign Scheduling 4.6 Newsletter Management 4.5 Email Tracking 4.4 Customizable Branding 4.4 \--%Fit Missing features Not enough reviews Feature ratings Email Campaign Management 4.4 Campaign Scheduling 4.1 Newsletter Management NA Email Tracking \-- Customizable Branding NA User satisfaction User satisfaction 4.5 User reviews[17,603](https://www.capterra.com/p/110228/MailChimp/reviews/) Ease of use 4.4 Functionality 4.4 Value for money 4.4 Customer support 4.2 User satisfaction 4.4 User reviews[620](https://www.capterra.com/p/144340/Nutshell/reviews/) Ease of use 4.4 Functionality 4.1 Value for money 4.4 Customer support 4.4 Price starts from Price starts from $13Flat Rate, Per Month - Free version - Free trial Price starts from $13Per User, Per Month - Free version - Free trial Best for Best for Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform. Best for Nutshell is built for relationship-focused B2B organizations that are tired of juggling separate sales and marketing tools and don’t want to pay a full time admin to manage the software. ## User reviews Pros & cons VR Verified Reviewer Operator > "It’s a great option for businesses and individuals looking to manage marketing campaigns efficiently without needing advanced technical skills. While pricing can increase as your audience..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7151161) AH Amir H. E-Commerce Manager > "The high-intensity pricing structures are not so good in terms of value when our customer base is increasing and customer service is virtually useless when you fall into their rigid spam..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7106742) VR Verified Reviewer Marketing Manager > "It gives you everything you need in one place, from email marketing and automation to segmentation, landing pages, and reporting, which makes it a very complete platform for serious..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7129909) Patrick S. Corporate Finance > "There are WP integration security issues that have come up by my hosting provider. While I keep all my software up-to-date, I have to keep scanning/repair software running in the..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7105481) RS Radha S. Legal Assistant > "The drag‑and‑drop editor, pre‑designed templates, and clear workflows make day‑to‑day email marketing straightforward, even without extensive technical or design experience." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771) Suresh K. Senior Business Executive > "It gets a bit pricey as the number of contacts in your account increases and you are restricted in getting some good features as you are required to upgrade to a higher plan." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7053342) AH Amir H. E-Commerce Manager > "The convenience in the area of the drag-and-drop user interface is impressive that our marketing and sales team can create beautiful promotional products emails with ease and in a short..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7106742) KF Krista F. Operations Manager > "What I least like about mailchimp is that I cannot resend email to non-openers if i use the multiple subject line feature." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7142253) Elton Takudzwa N. Website Owner > "The layout is clean and well-organized, allowing users to quickly find key features such as campaign creation, audience management, and analytics." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7140257) PG Paula G. Director > "I don't always think to look for un-subscriptions in the email summary and then I go send another email to the same list, so the people who unsubscribed are not included moving forward and..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7138371) MP Maksim P. Business Owner > "What I like most about about Mailchimp is the convenience of being able to send a mass text or email to all my customers, notifying them about my new batch of products and reminding them to..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7122403) BR Bradley R. IT Director > "It’s a solid platform for straightforward email marketing, but once you start needing deeper customization or more advanced workflows, it may not keep up as well as some alternatives." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7144180) CB Christine B. Marketing Manager > "I also appreciated the variety of templates and the built-in analytics, which make it simple to track performance and optimize campaigns. While the platform can be quite expensive compared..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139562) VR Verified Reviewer Compliance Manager > "price increase quickly, also the transition from a simple email tool to a full CRM has made the navigation slightly cluttered and more complex than it used to be." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7133039) VR Verified Reviewer Compliance Manager > "Content optimizer, I also love the "Creative Assistant," which automatically pulls your brand colors and logos from your website to build designs for you" [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7133039) NN Nicholas N. Quality Assurance Manager > "Spam filtering at times flags critical messages particularly for first contact hence forgetting to check spam may result in loss of business" [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7142553) RS Radha S. Legal Assistant > "Creating email campaigns is straightforward, with clear workflows, drag‑and‑drop templates, and helpful prompts that make it accessible even for beginners." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771) RS Radha S. Legal Assistant > "Additionally, the interface, while beginner‑friendly, can sometimes feel crowded or unintuitive when managing multiple campaigns, audiences, or settings." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771) BY Brian Y. Visa Consulting Specialist > "Mailchimp has assisted me in sending organized updates and information emails and my communication with visa clients has become more balanced and professional." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7069016) JS Jake S. Founder and CEO > "I also found it a little opaque - sometimes I would import new subscribers, having archived enough to be under the 10k threshold, but then face top up charges for reasons I never fully..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044018) ZR Zane R. Office Coordinator > "The drag-and-drop builder makes it easy to create professional-looking campaigns quickly and makes it very efficient to create newsletters and event promotions." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7095215) VR Verified Reviewer IT Specialist and Systems Administrator > "The issues usually come from scaling, integrations, and access control needs that go beyond simple campaign work." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7056336) Kazi A. Social Media Executive > "It was the perfect tool to help me launch my small business marketing campaigns, and it integrates seamlessly with my website." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7104781) CB Christine B. Marketing Manager > "Additionally, certain automations and reporting features aren’t as flexible as they could be compared to more specialized platforms." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139562) TF Terrance F. Business and Financial Officer > "I love the comprehensive ability to design and distribute newsletters and emails to our subscribers while also managing and maintaining our subscriber database all in the Mailchimp platform." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6850967) Samuel A. Digital marketing manager > "While importing files, you have it follow a format of names and email, it does not allow for a flexible contact type of email only and it's become costly when you have a larger email..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6653707) MD Melissa D. Patient Coordinator > "The drag and drop feature allows me to drag and drop my own custom videos and images, and it has a clean interface." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6822446) Artur C. CEO > "The main drawbacks of Mailchimp include its high cost for larger lists, complexity of advanced features, limited customer support, restricted template customization, less detailed..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6307425) SC Stacy C. Development Director > "For small nonprofits, Mailchimp works well because it is designed for simple email newsletters, announcements, and community updates rather than ecommerce marketing." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7109504) BR Beckie R. Owner > "Additionally, even though you might have a perfectly scrubbed mailing list that you obtained over years personally via a dedicated website, after completing hours and perhaps days of work..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6763114) Imanol Alfonso P. CTO > "It makes designing emails and automations quick and easy, has robust analytics and segmentation tools, and integrates smoothly with other platforms." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7034428) RS Radha S. Legal Assistant > "I also found some limitations in design flexibility and automation depth unless you upgrade to higher‑tier plans." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771) RB Regina B. Owner > "What I like most about Mailchimp is how beginner-friendly the platform is, especially for small businesses and entrepreneurs who need professional email marketing tools without a steep..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7084901) VR Verified Reviewer Digital Marketer > "Segmenting emails by audience is a bit difficult in the platform and had a steep learning curve." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7090146) AA Amanda A. Operations Manager > "It offers value for small teams or organizations that need an all-in-one marketing platform that isn't too expensive for the features it provides." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7114133) TR Tanya R. Creative Director > "The free plan doesn't offer automations which is annoying if you're trying to set up delivery of a free ebook or other incentive. Once you move on to the paid plan, segmenting the audience..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6632076) PG Patricia G. Customer Service Lead > "It helps us to keep a professional image without having to hire a dedicated designer, though the part of contact management needs constant cleanup." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7076467) VB Violet B. Artist Representative > "I dislike that the platform itself is not as user friendly as I would like it to be and there are too many options that look too similar within their templates." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7137394) MW Michelle W. Executive Director > "Mailchimp has an easy-to-use interface, automations, and excellent analytics that help our nonprofit send targeted campaigns and manage data effectively." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6864417) HB Holly B. Professional recruiter > "If you use a free email account then it will not deliver the email campaigns properly." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7118249) PK Piyawat K. Marketing Manager > "Mailchimp offers an excellent tool in terms of automated and segmented email campaigns, yet the prices get higher as the number of contacts grows." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6845748) JC Jeff C. Marketing Director > "Compared to some other similar softwares we've used at our hospitality group, the pricing made some jumps over the years that was a little frustrating." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7123470) LB Lindsay B. Social Media Manager > "I also used Mailchimp few times as Forms builder, it’s great when intraget to capaign and get more reports than I can without it" [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7097938) VR Verified Reviewer Operator > "I also found that navigating some settings and audience management features was not always as intuitive as expected" [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7151161) VC Valerie C. Marketing Manager > "You also have the ability to customize templates, which can help with branding even more." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139383) JC James C. Customer Success Manager > "Some of newsletter/email templates are too rigid in their design, and if I want to create something truly unique, I have to resort to custom/blank creation forms in order to achieve the..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6762810) PN Poerwestri N. Travel Manager > "Mailchimp's interface is basic enough for campaign landing page creation, and interaction with customer data and list segmentation is easy for me." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6869896) RS Radha S. Legal Assistant > "Overall, while Mailchimp is powerful and easy to start with, cost escalation and feature restrictions can be frustrating as your marketing needs become more advanced." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771) EAJ Esami Allan J. Web Developer > "Mailchimp most important functionality is its automation feature,which saves time and ensure audience get the right message at the right time." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6860165) MP Marissa P. executive director > "It's challenging as a small org to be able to afford the paid subscription when and can't send newsletters to everyone that gives you their email." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044795) Elton Takudzwa N. Website Owner > "Mailchimp has been a valuable addition to my website particularly in helping me capture email leads and convert them into sales." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7140257) Krista G. VP > "We had trouble with our emails going to our customer's spam folders." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7149286) Jennifer H. Accounts Receivable > "The interface is clean, the email builder is intuitive, and creating campaigns or basic automations doesn’t require much technical effort." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7134588) Kelly M. Social Media Manager and Podcaster > "There's limited customer support. If you want to move to a new plan the price increases dramatically." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7119744) Emmanuel K. Sr. Business Administrator > "It's a great tool to use for emails where many things can be customized and a good way to keep track and have great functional capabilities." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7118272) AF Adam F. Lead Consultant > "I am also not sure of the regular efficacy of Mailchimp in getting through spam filters or enticing people to open the emails – except for Mailchimp’s analytics!" [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6850842) SE Sawyer E. Recruiter > "Mailchimp helped me to streamline my email campaign and helped me to decrease the amount of time needed to do this task." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7130023) VR Verified Reviewer Customer Service Manager > "This makes it expensive for large audience, so I usually have to purge my audience to reduce number of contacts I maintain." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6878410) WV Will V. Conference Coordinator > "Mailchimp offers a great way to market our conferences, from registration dates to sponsorship opportunities." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7081708) KK Kevin K. Marketing Manager > "For organizations that operate with multiple agents or brands, Mailchimp lacks the flexibility and depth required." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7045212) FO Feraud O. Owner > "The cost and free trail period are great. If you have a startup or are new to email marketing you can use Mailchimp to build a small audience list with for free and see how email marketing..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6859783) Mandie K. Marketing Director > "The price has gone up over the years, making it a little less affordable for small businesses." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7107751) BR Bradley R. IT Director > "For teams that need something dependable for regular email communication, it covers the basics well and doesn’t require a ton of training to use effectively." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7144180) VR Verified Reviewer Owner > "Additionally, designing emails on a mobile device or tablet can be a bit cumbersome, and I've occasionally encountered glitches when sending longer emails on desktop." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6460260) TO Taylor O. Digital Marketing Manager > "MailChimp is incredibly intuitive and has some of the best pre-built templates and segments for small to medium sized businesses." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7123753) ClJ Céline J. Social Media Manager > "I find that Mailchimp isn't evolving enough; most of its features have remained unchanged and unimproved." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7120485) JC Jeff C. Marketing Director > "We were able to grow our list considerably and for some team members that were not super technical, we were still able to train them on it which was encouraging." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7123470) RS Robert S. Full Stack Developer > "Using a third party like Zapier makes for one more point of failure." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7122201) RS Radha S. Legal Assistant > "It’s a reliable and beginner‑friendly email marketing platform that makes it easy to create, manage, and send professional‑looking campaigns." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771) Vincenzo Bernardino R. Freelance > "I get overwhelmed easily when I work because of constant multitasking, the UX of mailchimp always requires me a lot of back and forth" [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6825457) Amber M. Owner > "MailChimp is easy to use, has resources available to make e-mails well-designed and effective (like ideal time scheduling, templates, etc.), and is affordable for my team." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7088946) VR Verified Reviewer IT Director > "Sometimes emails that are created do not look the same in Outlook desktop and it is difficult to troubleshoot on why that it." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6887037) Gwen S. Founder- CEO > "I like that you can do so much customization of your emails and messages, and the interface is very nice as well" [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7108365) MG Matt G. Account Executive > "The cost of it continues to rise for the different plans and will charge for inactive contacts in the system as well" [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7018037) GC George C. Owner > "I'm a small business owner with specific customers nationwide and it allows me to create professional emails to stay in touch." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6841622) AP Ansuya P. Director > "Unfortunately the free package no longer facilitates classic automations, reducing the meaningful use of this package." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6868227) EJ Emily J. Client Services Manager > "The interface is extremely user-friendly and I can create beautiful newsletters to our guests without any technical design knowledge." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7087486) ST Susan T. President and Trainer > "Mailchimp has a more difficult interface with their video library being a bit unprofessional as questions arise." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6856736) VR Verified Reviewer Sales Enablement > "Very clean interface and very customizable in features and effective in terms of email marketing and contact management." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7088529) Anske D. CEO > "Advanced segmentation isn’t as sharp as more specialized tools" [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7123023) [View Reviews](https://www.capterra.com/p/110228/MailChimp/reviews/) BC Brook C. Partner > "The mobile app allows for on-the-go solutions, email integrations are powerful for historical context, and it's highly intuitive to..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7066619) RB Roderick B. Director Owner > "The fact I cannot use the WhatsApp integration in the UK - at the moment the section which allows marketing via WhatsApp is not yet..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7092735) JT John T. Owner > "The mobile app is excellent for logging notes and updates right after meetings, and the email and calendar integrations keep..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7065693) JB Jeff B. CRO > "Also, if your team is coming from a bigger CRM, there can be a short adjustment period where certain options you’re used to aren’t..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064776) Marcus B. Founder and Advocate > "Being able to search transcripts, review summaries, and see calls automatically logged gives me confidence that every interaction is..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7099583) JF Jody F. Territory Sales Representative > "All of the data is there, but extracting it in a customizable, meaningful report format is lacking." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7069096) RW Robert W. Sales manager > "It also allows for a more collaborative sales process, as you can easily see which tasks your colleagues have completed and see..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064924) Sera A. Bussness development realtor > "Sometimes the system creates duplicates, and it makes my job a little confusing as I need to redirect the lead." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7065005) BC Brook C. Partner > "I think Nutshell's highlights include its UX/UI, efficiency of workflows, strong email and other integrations, and mobile app..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7066619) MM Maggie M. Business Development Coordinator > "I wish there was less wait time- it takes a while to load sometimes and other times does not load at all (does not happen with other..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064755) LE Logan E. Digital Marketing Manager > "Pipelines are clear and customizable, activity tracking is straightforward, and managers get solid visibility into performance..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7068832) JL Jessica L. Business Development Consultant > "It does not pick up on duplicate accounts within the system well and in results causes a lot of time wasted." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064740) EJ Erin J. Director of Special Projects > "Nutshell does a good job of organizing and maintaining full records of interactions, conversations, emails, and notes with our..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064966) VR Verified Reviewer Marketing Director > "We have outgrown the capabilities and have explored other options as this is not built for a service company (as told to us by our..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7065797) Nicky B. Chief of Staff > "We particularly like the ability to bcc Nutshell when we email a prospect and the email is automatically populated in their profile." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7103400) Daniel N. SVP of Business Development > "It lacks a feature to create your own workflow from scratch." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064726) Samantha C. Marketing Specialist > "I like that there has been an uptick in customization features which has helped us adapt the pipeline in the most efficient way for..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7067354) Alexander Elliot P. CIO > "Too many other products require less technical people to become more savvy and that causes resistance, and slow uptake." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064959) MM Madelynn M. Campaign Director > "It allows me to learn our clients wants and needs and to pick up threads that others have dropped" [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7066672) GT Guy T. COO > "The app is no where near as efficient and easy to maneuver as the website and just as easy to open up a browser on the phone instead..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6443338) CO Casey O. Senior Consultant > "Again, it is a nice way to have a lot of automation for a small company without having to spend a lot on one of the "big" CRM tools..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064798) RL Ryan L. Sales Manager > "Some features do not integrate with our high level of cyber security." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7065473) SL Stefan L. Sales Manager > "I would like to deepen our company\`s use of Nutshell\`s different tools internally and hope to bring the b2b marketing function over..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064893) Nicky B. Chief of Staff > "Nutshell can feel a bit dated at times, like old enterprise SaaS software." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7103400) Nicolas B. Sales and Customer Service > "It helps us out a lot streamlining and setting up reminders for the many steps that we have in our sales." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064720) MY Michele Y. We don’t have titles > "Just the fact that I cannot control undo things in the email section for instance, if I accidentally bump something and erase a..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6333609) Sera A. Bussness development realtor > "It did help reach our goal into understanding where the leads come from, geographical area, referrals, agents,etc." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7065005) VD Verity D. Sales > "I do not have any dislikes with the program, but it does seem to lag after a contact is recorded." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064707) Marcus B. Founder and Advocate > "It allows me to focus on running my business rather than figuring out software, and that simplicity is what really sets it apart." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7099583) ER Emily R. Director of Communications > "Because I use NS for communications, and it's what we use for our email marketing, I have an issue with the lack of drip sequence..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6664175) JB Jeff B. CRO > "The interface is clean, modern, and intuitive, and I can see exactly where deals sit in the pipeline at a glance." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064776) Garret W. Regional Account Manager > "Unfortunately for my team, Nutshell is geared more towards products than services." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064916) Sera A. Bussness development realtor > "The system guarantees security in its overall everyday task and it provides great customer support if something is not clear." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7065005) Andrew A. Associate Director of Operations > "It gets daily use from me and not having it would make my life so much more needlessly difficult." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064775) Garret W. Regional Account Manager > "There is quite a bit of customization with Nutshell and it serves very well as a platform for goods/retail services." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064916) Hayden L. C. Market Research Analyst > "I don't like not being able to call a support line." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064802) SM Sibusiso M. Admissions Consultant > "It makes it easy to manage leads, track communication, and stay organised throughout the admissions and follow-up process." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064922) NC Nick C. Director of Business Development > "It is also cumbersome to add a new customer, notes, and contacts while using the mobile app." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6711060) Daniel N. SVP of Business Development > "I love all the automation that we have been able to incorporate into the CRM, Pipeline, and back office operations team." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064726) ND Normand D. Business development > "Information is sometimes too complicated to register & we do not have all the customers contact info in the first meeting." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6665568) BC Brook C. Partner > "We can see in real-time across devices which opportunities are advancing and where others were left behind." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7066619) JM Jay M. Territory sales manager > "Not being able to add attachments to emails inside the system" [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6706802) Ross M. CPO > "For core CRM needs like contact and lead management, it does exactly what we need without unnecessary complexity." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064742) ET Emilee T. Account Sales Specialist > "Sometimes hard to navigate when trying to find all contacts for a company with multiple branches." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6747095) KR Kari R. HR and Administration Manager > "It's great to have everything in one place and to be able to see real time notes from the team." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7067743) Cherrye M. Founder CEO > "It doesn't feel small-business friendly." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7065775) SM Sibusiso M. Admissions Consultant > "It’s a reliable CRM that supports day-to-day admissions and sales activities effectively." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064922) AW Alexander W. Manager of Marketing and Engagement > "There are a few features that are not available in terms of sending mass emails." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6493305) Ross M. CPO > "Support is consistently excellent, and the product feels well suited to smaller teams that value usability over heavy customisation." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064742) MM Madelynn M. Campaign Director > "It can be complicated to learn to use, especially in the beginning." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7066672) Patrick G. Chief Drinking Officer > "Nutshell was the only platform that provided me with all the features I needed, without the bloat, at a price point that seemed too..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7065690) SM Sarah M. Sales director > "Lacks a few features of a salesforce, can’t manage SDR campaigns" [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6333573) KH Kelsey H. Coordinator > "You just keep moving forward! And customer support is nice because if I have a FAQ, then the chat bot can answer it." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7065809) DW Derrick W. VP of Business Development > "Having some issues with setting up broadcast emails and the DNS setting, but working through it. " [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6338015) VD Verity D. Sales > "I love the duplicate feature to prevent the same client being entered." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064707) TO Tatiana O. Marketing and Talent Manager > "I also dislike the same feature for the automatic emails, it becomes a pain point." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6333604) JF Jordan F. Regional Sales Manager > "Easy user interface that allows you to filter leads/contacts quickly." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7068584) DM Diana M. Account Manager > "The mobile app is less efficient than the desktop version" [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6695380) RT Reed T. Business development manager > "It also is easy to keep track of potential customers and what stage they are in the sales process." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7087904) CD Catherine D. Owner > "Website integration. When \[sensitive content hidden\] left, we had a lull of customer service." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6536606) KM Keagen M. Business Development Consultant > "Easy pipeline management – You can see exactly where every lead or deal stands without digging through clutter." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7070772) JA Jon A. Water Treatment and Inside Sales Consultant > "A lot of the marketing functions are less than intuitive." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6585237) RM Reilly M. Director of Business Development > "Most CRMS can be complex or hard to track emails but this is very easy" [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064862) CD Cindy D. Client Engagement Coordinator > "email synch is a little sketchy." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6549519) KL Kate L. Sales and Marketing > "What I liked most about Nutshell CRM is how simple and user-friendly it is while still offering all the tools we need as a small..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7065050) MS Michael S. Agency Owner > "There was always something missing, or it was clunky and too difficult to set up." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6581112) AB Alex B. Marketing Coordinator > "Syncing with Gmail/Outlook is seamless, making communication tracking effortless." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7000272) KC Kelsey C. Sales Manager > "Once in a while I am searching for a company, and it won't show up.." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6671105) ER Emily R. Director of Communications > "I love the ability to track client communications, leave notes for colleagues, and have all client information in one place." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6664175) ML Mark L. CEO > "Copying emails into Nutshell and assuring they are attached to the correct Lead, and only to the correct Lead, is a pain in the..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___4964606) JL Jessica L. Business Development Consultant > "Does integrate well with other platforms as well for a more streamline use." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064740) JT Joel T. Owner > "I also think customer support is a bit lacking after hours and it would be nice if you had some extended hours to be able to live..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___5069602) Elias W. marketing and finance > "It is an excellent platform to have a perfect follow-up of sales and manage each client, with marketing through email it has been a..." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6533576) MT Matthew T. Business Development Executive > "I don't like that it can be hard to find leads." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6750305) AB Alex B. Marketing Coordinator > "Thanks to automated reminders and sales process visibility, our team’s productivity has soared." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7000272) AO Allison O. Development Director > "The hardest part of Nutshell to understand and use is the Dashboard." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6451664) MS Mike S. Sales and Program Management > "They really offer many options to get updates to the system." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064729) TH Tonya H. Brand Marketing Director > "I am not liking the design features - very basic." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6622155) SL Stefan L. Sales Manager > "The ease of setup and use, the facility in onboarding new team members and the ability to go deeper with their tools." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___7064893) NC Nick C. Director of Business Development > "Seems buggy at times." [See full review](https://www.capterra.com/p/144340/Nutshell/#Capterra___6711060) [View Reviews](https://www.capterra.com/p/144340/Nutshell/reviews/) ## User interface [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) 4.48 (17,603) [Nutshell](https://www.capterra.com/p/144340/Nutshell/) 4.37 (620) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Activity Dashboard 150 Important AI Copilot 120 Important Mailchimp Top features 41/45 - A/B Testing - Activity Dashboard - AI Copilot - API - Autoresponders - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Drip Campaigns - Dynamic Content - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Newsletter Management - Personalization - Preview Functionality - Process/Workflow Automation - Product Recommendations - Real-Time Analytics - Reporting/Analytics - ROI Tracking - Subscriber Management - Template Management - Third-Party Integrations - WYSIWYG Editor [See all features](https://www.capterra.com/p/110228/MailChimp/#features) Nutshell 28/45 - A/B Testing - Activity Dashboard - AI Copilot - API - Autoresponders - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Drip Campaigns - Dynamic Content - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Newsletter Management - Personalization - Preview Functionality - Process/Workflow Automation - Product Recommendations - Real-Time Analytics - Reporting/Analytics - ROI Tracking - Subscriber Management - Template Management - Third-Party Integrations - WYSIWYG Editor [See all features](https://www.capterra.com/p/144340/Nutshell/#features) ### Recognition Mailchimp is recognized as a top-rated tool in 4 Capterra Shortlist reports Nutshell is recognized as a top-rated tool in 5 Capterra Shortlist reports ### Deployment & support Mailchimp Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Nutshell Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details Mailchimp - By Intuit - Located in United States - Founded in 1983 Nutshell - By Nutshell - Located in United States - Founded in 2009 ## Popular Comparisons [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,603)](https://www.capterra.com/p/110228/MailChimp/reviews/) vs [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,445)](https://www.capterra.com/p/132996/brevo/reviews/) $13/month Price $9/month 4.4 Features 4.5 4.4 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/110228-132996/MailChimp-vs-brevo) [Nutshell](https://www.capterra.com/p/144340/Nutshell/)[4.37 (620)](https://www.capterra.com/p/144340/Nutshell/reviews/) vs [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[4.52 (4,458)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/) $13/month Price $20/month 4.1 Features 4.4 4.4 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/144340-152373/Nutshell-vs-HubSpot-CRM) [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,603)](https://www.capterra.com/p/110228/MailChimp/reviews/) vs [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) $13/month Price $15/month 4.4 Features 4.5 4.4 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/79367-110228/ActiveCampaign-vs-MailChimp) [Nutshell](https://www.capterra.com/p/144340/Nutshell/)[4.37 (620)](https://www.capterra.com/p/144340/Nutshell/reviews/) vs [Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[4.40 (18,782)](https://www.capterra.com/p/61368/Salesforce/reviews/) $13/month Price $25/month 4.1 Features 4.4 4.4 Ease of Use 4.0 [View full comparison](https://www.capterra.com/compare/61368-144340/Salesforce-vs-Nutshell) [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,603)](https://www.capterra.com/p/110228/MailChimp/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/) $13/month Price $10/month 4.4 Features 4.5 4.4 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/110228-136603/MailChimp-vs-MailerLite) [Nutshell](https://www.capterra.com/p/144340/Nutshell/)[4.37 (620)](https://www.capterra.com/p/144340/Nutshell/reviews/) vs [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.31 (6,973)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/) $13/month Price $14/month 4.1 Features 4.3 4.4 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/144340-155928/Nutshell-vs-Zoho-CRM) [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,603)](https://www.capterra.com/p/110228/MailChimp/reviews/) vs [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,923)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) $13/month Price $12/month 4.4 Features 4.2 4.4 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/31898-110228/Constant-Contact-vs-MailChimp) [Nutshell](https://www.capterra.com/p/144340/Nutshell/)[4.37 (620)](https://www.capterra.com/p/144340/Nutshell/reviews/) vs [Bigin by Zoho CRM](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/)[4.71 (730)](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/) $13/month Price $7/year 4.1 Features 4.5 4.4 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/144340-204998/Nutshell-vs-Bigin-by-Zoho-CRM) [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,603)](https://www.capterra.com/p/110228/MailChimp/reviews/) vs [Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.83 (2,127)](https://www.capterra.com/p/198994/Systeme/reviews/) $13/month Price $17/month 4.4 Features 4.7 4.4 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/110228-198994/MailChimp-vs-Systeme) [Nutshell](https://www.capterra.com/p/144340/Nutshell/)[4.37 (620)](https://www.capterra.com/p/144340/Nutshell/reviews/) vs [eWay-CRM](https://www.capterra.com/p/152769/eWay-CRM/)[4.47 (822)](https://www.capterra.com/p/152769/eWay-CRM/reviews/) $13/month Price $20/month 4.1 Features 4.3 4.4 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/144340-152769/Nutshell-vs-eWay-CRM) [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,603)](https://www.capterra.com/p/110228/MailChimp/reviews/) vs [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,230)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) $13/month Price $15/month 4.4 Features 4.4 4.4 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/110228-171840/MailChimp-vs-HubSpot-Marketing) [Nutshell](https://www.capterra.com/p/144340/Nutshell/)[4.37 (620)](https://www.capterra.com/p/144340/Nutshell/reviews/) vs [Dynamics 365](https://www.capterra.com/p/157279/Dynamics-365/)[4.37 (5,822)](https://www.capterra.com/p/157279/Dynamics-365/reviews/) $13/month Price $50/month 4.1 Features 4.3 4.4 Ease of Use 4.1 [View full comparison](https://www.capterra.com/compare/144340-157279/Nutshell-vs-Dynamics-365)