# Compare Mailchimp vs Kit 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Mailchimp and Kit based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/110228-175000/MailChimp-vs-ConvertKit

---

# Mailchimp vs Kit Features and Cost Comparison

Last updated May 6th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

MailchimpKit2/4 selected

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.5 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[4.6 (243)](https://www.capterra.com/p/175000/ConvertKit/reviews/)

[## Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.5 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

Starting Price

$13.00/month

Value-for-Money

4.4

Functionality

4.4

Ease of Use

4.4

Customer Service

4.2

Reviews Sentiment

Based on [17,643 reviews](#user-reviews)

Positive

16,146

Neutral

1,217

Negative

280

[## Kit](https://www.capterra.com/p/175000/ConvertKit/)[4.6 (243)](https://www.capterra.com/p/175000/ConvertKit/reviews/)

Starting Price

$33.00/month

Value-for-Money

4.3

Functionality

4.4

Ease of Use

4.4

Customer Service

4.4

Reviews Sentiment

Based on [243 reviews](#user-reviews)

Positive

226

Neutral

13

Negative

4

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## Send this comparison chart to my inbox

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 14,491 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

84%Fit

High performer

Feature ratings

Email Campaign Management

4.6

Campaign Scheduling

4.6

Newsletter Management

4.5

Email Tracking

4.4

Customizable Branding

4.4

61%Fit

Missing features

Not enough reviews

Feature ratings

Email Campaign Management

4.7

Campaign Scheduling

NA

Newsletter Management

\--

Email Tracking

4.5

Customizable Branding

3.7

User satisfaction

User satisfaction

4.5

User reviews[17,643](https://www.capterra.com/p/110228/MailChimp/reviews/)

Ease of use

4.4

Functionality

4.4

Value for money

4.4

Customer support

4.2

User satisfaction

4.6

User reviews[243](https://www.capterra.com/p/175000/ConvertKit/reviews/)

Ease of use

4.4

Functionality

4.4

Value for money

4.3

Customer support

4.4

Price starts from

Price starts from

$13Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$33Flat Rate, Per Month

-   Free version
-   Free trial

Best for

Best for

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

Best for

Creators, entrepreneurs, and small businesses looking to grow their audience, build relationships, and generate revenue through email marketing, automation, and digital products.

## User reviews

Pros & cons

VR

Verified Reviewer

Operator

> "It’s a great option for businesses and individuals looking to manage marketing campaigns efficiently without needing advanced technical skills. While pricing can increase as your audience grows and..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7151161)

AF

Avery F.

Artist and Tour Manager

> "The worst part is that Mailchimp includes unsubscribed or inactive contacts in the billing, forcing me to do a recurring and tedious manual cleanup to avoid paying for empty space."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7163614)

RP

Ralph P.

Associate

> "The templates, automation features, and reporting tools make it efficient to communicate with audiences and track engagement. While there can occasionally be a learning curve with some advanced..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7163947)

BS

Brandi S.

Marketing Coordinator

> "Multiple test phone numbers texted the assigned keyword, but the entries did not reliably show in the dashboard, did not appear in the queue, and did not receive the automated SMS response."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7169687)

VR

Verified Reviewer

Marketing Manager

> "It gives you everything you need in one place, from email marketing and automation to segmentation, landing pages, and reporting, which makes it a very complete platform for serious marketing work."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7129909)

AH

Amir H.

E-Commerce Manager

> "The high-intensity pricing structures are not so good in terms of value when our customer base is increasing and customer service is virtually useless when you fall into their rigid spam filtering..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7106742)

RS

Radha S.

Legal Assistant

> "The drag‑and‑drop editor, pre‑designed templates, and clear workflows make day‑to‑day email marketing straightforward, even without extensive technical or design experience."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

Patrick S.

Corporate Finance

> "There are WP integration security issues that have come up by my hosting provider. While I keep all my software up-to-date, I have to keep scanning/repair software running in the background at all..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7105481)

AH

Amir H.

E-Commerce Manager

> "The convenience in the area of the drag-and-drop user interface is impressive that our marketing and sales team can create beautiful promotional products emails with ease and in a short period of time,..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7106742)

Andrew M.

Owner

> "Mailchimp has recently got bloated, still mostly known for emails, but offers plenty of other things such as landing pages, ads etc, so emails get lost in the bloat"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7156372)

Elton Takudzwa N.

Website Owner

> "The layout is clean and well-organized, allowing users to quickly find key features such as campaign creation, audience management, and analytics."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7140257)

MD

Max D.

Head of sales

> "Some of my ip data tracking doesn’t seem accurate for us and means we are unsure on the more precise details by country lalevel of our audience"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7162379)

AD

Alexandre D.

Secretary General

> "The contact management capabilities enable me to segment our customer base exactingly, which is critical in terms of personalizing the updates on our IT services."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7175902)

KF

Krista F.

Operations Manager

> "What I least like about mailchimp is that I cannot resend email to non-openers if i use the multiple subject line feature."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7142253)

MP

Maksim P.

Business Owner

> "What I like most about about Mailchimp is the convenience of being able to send a mass text or email to all my customers, notifying them about my new batch of products and reminding them to place a bid."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7122403)

PG

Paula G.

Director

> "I don't always think to look for un-subscriptions in the email summary and then I go send another email to the same list, so the people who unsubscribed are not included moving forward and it may take..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7138371)

Palash R.

Graphic designer

> "The platform also offers detailed audience segmentation and clear analytics, which are essential for tracking open rates and boosting campaign performance efficiently."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7156702)

BR

Bradley R.

IT Director

> "It’s a solid platform for straightforward email marketing, but once you start needing deeper customization or more advanced workflows, it may not keep up as well as some alternatives."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7144180)

CB

Christine B.

Marketing Manager

> "I also appreciated the variety of templates and the built-in analytics, which make it simple to track performance and optimize campaigns. While the platform can be quite expensive compared to..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139562)

KA

Khyan A.

Senior Business Development Representative

> "List management and audience segmentation can become confusing as the database scales, particularly when multiple teams are working in the platform."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7152870)

VR

Verified Reviewer

Compliance Manager

> "Content optimizer, I also love the "Creative Assistant," which automatically pulls your brand colors and logos from your website to build designs for you"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7133039)

BS

Brandi S.

Marketing Coordinator

> "Another said contacts needed to already be in the audience before texting the keyword, which defeats the entire purpose of a text-to-join keyword campaign."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7169687)

RS

Radha S.

Legal Assistant

> "Creating email campaigns is straightforward, with clear workflows, drag‑and‑drop templates, and helpful prompts that make it accessible even for beginners."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

BS

Brandi S.

Marketing Coordinator

> "Attachments I tried to send by email were apparently redacted by their system, which meant I was being asked to provide proof and documentation but was not given a working way to do so."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7169687)

AF

Avery F.

Artist and Tour Manager

> "My emails look professional, which inspires trust, and segmenting my lists allows me to better understand my audience so I can send the right message at the right time."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7163614)

VR

Verified Reviewer

Compliance Manager

> "price increase quickly, also the transition from a simple email tool to a full CRM has made the navigation slightly cluttered and more complex than it used to be."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7133039)

AB

Alexis B.

Cultural Director Of Cinema And Live Performance

> "I'm delighted to use Mailchimp as it provides powerful templates and polished drag and drop editor that helps to design well looking emails without needing a design team."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7178412)

NN

Nicholas N.

Quality Assurance Manager

> "Spam filtering at times flags critical messages particularly for first contact hence forgetting to check spam may result in loss of business"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7142553)

ZR

Zane R.

Office Coordinator

> "The drag-and-drop builder makes it easy to create professional-looking campaigns quickly and makes it very efficient to create newsletters and event promotions."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7095215)

VR

Verified Reviewer

Public Relations Manager

> "The free plan is limited and the pricing for features can get expensive fast, though it is robust. While the interface is easy-to-use, it can sometimes be overwhelming visually or look cluttered."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7158773)

Kazi A.

Social Media Executive

> "It was the perfect tool to help me launch my small business marketing campaigns, and it integrates seamlessly with my website."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7104781)

RS

Radha S.

Legal Assistant

> "Additionally, the interface, while beginner‑friendly, can sometimes feel crowded or unintuitive when managing multiple campaigns, audiences, or settings."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

MD

Marilyn D.

Agent

> "While pricing can become expensive as subscriber lists grow, the range of features, integrations, and reliable email delivery make it a worthwhile investment for many businesses."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7165588)

JR

Jeff R.

Project Manager

> "While creating templates I did get stuck a few times and had to reach out to customer service where i was met with slower than desired response times."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7161328)

TF

Terrance F.

Business and Financial Officer

> "I love the comprehensive ability to design and distribute newsletters and emails to our subscribers while also managing and maintaining our subscriber database all in the Mailchimp platform."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6850967)

JS

Jake S.

Founder and CEO

> "I also found it a little opaque - sometimes I would import new subscribers, having archived enough to be under the 10k threshold, but then face top up charges for reasons I never fully understood (it..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044018)

SC

Stacy C.

Development Director

> "For small nonprofits, Mailchimp works well because it is designed for simple email newsletters, announcements, and community updates rather than ecommerce marketing."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7109504)

AD

Alexandre D.

Secretary General

> "I have also observed that response times of the customer support vary, which can be a hassle when there is a time-sensitive issue to address."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7175902)

Imanol Alfonso P.

CTO

> "It makes designing emails and automations quick and easy, has robust analytics and segmentation tools, and integrates smoothly with other platforms."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7034428)

CB

Christine B.

Marketing Manager

> "Additionally, certain automations and reporting features aren’t as flexible as they could be compared to more specialized platforms."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139562)

RP

Ralph P.

Associate

> "The templates, automation tools, and reporting features help streamline the entire email marketing process."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7163947)

KA

Khyan A.

Senior Business Development Representative

> "There are also some limitations around deeper automation and reporting compared to more enterprise-focused marketing platforms."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7152870)

RB

Regina B.

Owner

> "What I like most about Mailchimp is how beginner-friendly the platform is, especially for small businesses and entrepreneurs who need professional email marketing tools without a steep learning curve."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7084901)

Samuel A.

Digital marketing manager

> "While importing files, you have it follow a format of names and email, it does not allow for a flexible contact type of email only and it's become costly when you have a larger email database to manage"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6653707)

AA

Amanda A.

Operations Manager

> "It offers value for small teams or organizations that need an all-in-one marketing platform that isn't too expensive for the features it provides."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7114133)

BS

Brandi S.

Marketing Coordinator

> "Based on this experience, I would be very cautious about relying on Mailchimp for SMS keyword campaigns or any time-sensitive marketing automation."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7169687)

PG

Patricia G.

Customer Service Lead

> "It helps us to keep a professional image without having to hire a dedicated designer, though the part of contact management needs constant cleanup."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7076467)

BR

Beckie R.

Owner

> "Additionally, even though you might have a perfectly scrubbed mailing list that you obtained over years personally via a dedicated website, after completing hours and perhaps days of work building..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6763114)

MW

Michelle W.

Executive Director

> "Mailchimp has an easy-to-use interface, automations, and excellent analytics that help our nonprofit send targeted campaigns and manage data effectively."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6864417)

RS

Radha S.

Legal Assistant

> "I also found some limitations in design flexibility and automation depth unless you upgrade to higher‑tier plans."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

VR

Verified Reviewer

Public Relations Manager

> "I like the features it has to integrate images and text boxes within emails to make them look professional/branded."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7158773)

VR

Verified Reviewer

Digital Marketer

> "Segmenting emails by audience is a bit difficult in the platform and had a steep learning curve."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7090146)

LB

Lindsay B.

Social Media Manager

> "I also used Mailchimp few times as Forms builder, it’s great when intraget to capaign and get more reports than I can without it"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7097938)

TR

Tanya R.

Creative Director

> "The free plan doesn't offer automations which is annoying if you're trying to set up delivery of a free ebook or other incentive. Once you move on to the paid plan, segmenting the audience is clunky -..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6632076)

VC

Valerie C.

Marketing Manager

> "You also have the ability to customize templates, which can help with branding even more."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139383)

Octavia T.

Graphic Designer

> "There is a learning curve with mailchimp that might hinder a person's initial integration of it into their team or personal business."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7159719)

AD

Alexandre D.

Secretary General

> "It is comprehensive on the basics of marketing and communication with clientele, and its analytics enable us to remain informed."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7175902)

VB

Violet B.

Artist Representative

> "I dislike that the platform itself is not as user friendly as I would like it to be and there are too many options that look too similar within their templates."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7137394)

PN

Poerwestri N.

Travel Manager

> "Mailchimp's interface is basic enough for campaign landing page creation, and interaction with customer data and list segmentation is easy for me."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6869896)

Suresh K.

Senior Business Executive

> "It gets a bit pricey as the number of contacts in your account increases and you are restricted in getting some good features as you are required to upgrade to a higher plan."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7053342)

KA

Khyan A.

Senior Business Development Representative

> "Team collaboration is also solid because marketing content, campaigns, and reporting can all sit centrally rather than being spread across multiple systems."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7152870)

BS

Brandi S.

Marketing Coordinator

> "Instead of resolving the issue or refunding us for a product that was not working, Mailchimp offered pausing the account as an alternative."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7169687)

EAJ

Esami Allan J.

Web Developer

> "Mailchimp most important functionality is its automation feature,which saves time and ensure audience get the right message at the right time."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6860165)

HB

Holly B.

Professional recruiter

> "If you use a free email account then it will not deliver the email campaigns properly."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7118249)

Elton Takudzwa N.

Website Owner

> "Mailchimp has been a valuable addition to my website particularly in helping me capture email leads and convert them into sales."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7140257)

JC

Jeff C.

Marketing Director

> "Compared to some other similar softwares we've used at our hospitality group, the pricing made some jumps over the years that was a little frustrating."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7123470)

Jennifer H.

Accounts Receivable

> "The interface is clean, the email builder is intuitive, and creating campaigns or basic automations doesn’t require much technical effort."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7134588)

VR

Verified Reviewer

Operator

> "I also found that navigating some settings and audience management features was not always as intuitive as expected"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7151161)

BY

Brian Y.

Visa Consulting Specialist

> "Mailchimp has assisted me in sending organized updates and information emails and my communication with visa clients has become more balanced and professional."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7069016)

JC

James C.

Customer Success Manager

> "Some of newsletter/email templates are too rigid in their design, and if I want to create something truly unique, I have to resort to custom/blank creation forms in order to achieve the goal I want."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6762810)

Emmanuel K.

Sr. Business Administrator

> "It's a great tool to use for emails where many things can be customized and a good way to keep track and have great functional capabilities."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7118272)

RS

Radha S.

Legal Assistant

> "Overall, while Mailchimp is powerful and easy to start with, cost escalation and feature restrictions can be frustrating as your marketing needs become more advanced."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

SE

Sawyer E.

Recruiter

> "Mailchimp helped me to streamline my email campaign and helped me to decrease the amount of time needed to do this task."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7130023)

KA

Khyan A.

Senior Business Development Representative

> "I can’t comment too deeply on value for money since I’m not directly involved in the commercial side, and I haven’t needed customer support due to not experiencing any major issues personally."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7152870)

WV

Will V.

Conference Coordinator

> "Mailchimp offers a great way to market our conferences, from registration dates to sponsorship opportunities."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7081708)

MP

Marissa P.

executive director

> "It's challenging as a small org to be able to afford the paid subscription when and can't send newsletters to everyone that gives you their email."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044795)

FO

Feraud O.

Owner

> "The cost and free trail period are great. If you have a startup or are new to email marketing you can use Mailchimp to build a small audience list with for free and see how email marketing is before..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6859783)

Krista G.

VP

> "We had trouble with our emails going to our customer's spam folders."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7149286)

Palash R.

Graphic designer

> "What I like most about Mailchimp is its user-friendly drag-and-drop email builder and robust automation capabilities."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7156702)

Crystal A.

Freelance Writer

> "I made this decision because of the overall cost that is associated with the product and I was not able to get a free version of this product."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7177355)

[View Reviews](https://www.capterra.com/p/110228/MailChimp/reviews/)

Faydra D. F.

Most-Things-Web Consultant

> "Kit makes it SO super simple to create email content and send out email broadcasts that there are hardly any customization options."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7141304)

Faydra D. F.

Most-Things-Web Consultant

> "The lack of a quick WYSIWYG-to-code toggle is frustrating if you are comfortable writing HTML/CSS directly, and the limited..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7141304)

Javier M.

Oracle DBA - Teacher - Content Creator

> "I have Kit integrated with WP, LearnWorlds (previously with Patreon and Teachable) and I could tag all subscribers to drive campaigns to..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6789885)

Tracie B.

Executive Director

> "The templates provided for paid subscribers are very basic, must be edited on a desk top, and the price increases significantly with..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7098145)

RO

Ricki O.

Founder

> "The intuitive interface and powerful automation features have helped me streamline their email marketing and find a way to build a loyal..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6540870)

Faydra D. F.

Most-Things-Web Consultant

> "That creates a real problem for bootstrapping solopreneurs. If you have invested many hours into learning all the INs and OUTs of Kit..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7141304)

Wren W.

Owner and Operator

> "The visual automation builder is easy to set up - new sign-ups drop into a sequence and get nurtured without me touching anything."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7171910)

VR

Verified Reviewer

Government Relations Coordinator

> "Occasionally, the user interface was clunky and led to avoidable mistakes, but most of this was more user error than an actual problem..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7125918)

SB

Sabre B.

Systems Strategist

> "I loved using it to start my email marketing journey."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7120397)

DR

Dru R.

CEO

> "The poor value and way plan changes get billed, automatic on the way up and manual on the way down, is why I would not recommend them and..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7170105)

AM

Andreea M.

Founder

> "I really love all the features available and how easy it is to create forms, send out newsletter, resend to unopens, collect email..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6561529)

Faydra D. F.

Most-Things-Web Consultant

> "At that point, switching platforms may feel disruptive, but staying may suddenly become expensive."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7141304)

DR

Dru R.

CEO

> "As an email and automation tool it does the core job well."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7170105)

CW

Cassidy W.

Health Coach

> "Despite the wealth of instruction, I'm still finding myself hung up and confused at times about how to navigate setting up a landing page..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6776485)

VR

Verified Reviewer

Owner

> "ConvertKit has many tools that were helpful in developing marketing instruments for my brand."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6464106)

Judith S.

Email Marketing Specialist

> "There is less flexibility when researching advanced customization options.- It also lacks advanced features like AB testing and advanced..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___5088825)

SB

Sabre B.

Systems Strategist

> "I also liked the creator profile and the link in bio."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7120397)

AC

Allison C.

Founder

> "Felt pretty limited in workflows, low customer support, not the best UI."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6698883)

Javier M.

Oracle DBA - Teacher - Content Creator

> "I like the automations and sequences, and the segmentation and tagging features."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6789885)

Zachary W.

Enterprise Account Manager

> "Did not like their segmentation and popup capabilities, both seem pretty limiting for an ESP."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6685394)

SB

Sabre B.

Systems Strategist

> "It was easy to use and there was a lot of a resources and support l"

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7120397)

ED

Emily D.

Small Business Owner - Sole Proprietor

> "They even allowed me to downgrade after I tried the paid version for a few months. "

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6565301)

JY

Julianna Y.

CEO and Coach

> "Their segmentation, automation and variety of landing pages could be overwhelming (or distracting), but doesn't really need to be. Since..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6298657)

SG

Shannon G.

Master Coach

> "It pretty expensive for new startups trying to get a foot in the door."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6683477)

VR

Verified Reviewer

Government Relations Coordinator

> "Kit is very easy to personalize to our organization's style."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7125918)

RO

Ricki O.

Founder

> "It can get pricey."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6540870)

MN

Morgan N.

Operations Manager

> "Our \[sensitive content hidden\] has utilized ConvertKit for email campaign management for years and the features just continue to get..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6489553)

Ngala Emmanuel S.

Web Designer

> "I think the landing page builder still lacks some advanced features."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___5013387)

AL

Andrea L.

Marketing Manager

> "I easily uploaded my list and created a template faster than I've ever done with others."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6793083)

Tchameni C.

Creative Motion Graphic Designer And WordPress Web Designer

> "there are quite a few number of advanced options that I find to be missing.-"

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___5079302)

CD

Caleb D.

Lifecycle Marketing Manager

> "I also love that their customer support team is active and will reply with solutions quickly."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7042534)

SR

Sanket R.

Customer service

> "I'm not new to email marketing, but I tried ConvertKit and didn't stick with them."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___4945574)

VR

Verified Reviewer

Owner/CEO

> "It is also easy to create new broadcasts (emails), and ConvertKit recently added the ability to have saved brand colors, so changing the..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___5006362)

LC

LaMeshia C.

Founder

> "I can't change or insert fields."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6107962)

MN

Morgan N.

Operations Manager

> "It has played a vital role in lead generation and the continued success of our company."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6489553)

Favour N.

CEO

> "It has an easy to use interface but I don't like how some features are not so visible which could make it unknown to people that the..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___4381639)

JC

Jacqueline C.

Brand Designer

> "This platform is great for growing your audience regardless of where you're starting in the process."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6656191)

Laura D.

Owner

> "I had a little trouble figuring out how to customize the text at bottom of my emails, the update subscriber info and unsubscribe."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3448177)

RM

Rachel M.

Digital Campaign Executive

> "ConvertKit is a good tool for email marketing, but it's expensive."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6578404)

NS

Nicola S.

CEO

> "As the company grew the price became higher without significant improvement in the product"

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___4601087)

AM

Andreea M.

Founder

> "It has many of the features I need in a newsletter provider."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6561529)

SM

Stephanie M.

Owner

> "For landing page design, there's a lot of customization that's missing, but I don't use it for that primarily."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3560799)

AL

Andrea L.

Marketing Manager

> "Kit has the most robust free plan I've seen in the email marketing space, and their platform was extremely easy to use."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6793083)

AS

Aimee S.

Director

> "Right now I haven’t found anything that’s been difficult to use or any features that I wish were included."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3799111)

CW

Cassidy W.

Health Coach

> "I was looking for something simple and easy to navigate, while still presenting a polished look with functionality."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6776485)

Dustin S.

CEO

> "What I don't like the most about ConvertKit is the pricing."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3820788)

Judith S.

Email Marketing Specialist

> "I like Convertkit because its templates are easily customizable compared to some other landing page builders that I've tried."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___5088825)

MV

Manideep V.

Podcaster

> "Even though it's a good product it has its flaws."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___4600263)

VR

Verified Reviewer

Social media manager

> "It was one of the best newsletter software I used and helped me gain an audience"

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6686220)

JM

Juliana M.

Chief Operations Manager

> "I still think the price is a little high if you compare to other softwares, specially if the dollar is not your main currency."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3580276)

JL

Jennifer L.

Owner

> "There are a lot of integrations with course platforms and other software that work with convertkit. "

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___5001097)

AS

Angela S.

Blogger/Owner

> "No big dislikes for Convertkit so far because I don't need the full range of features yet for where I am in my business"

[See full review](https://www.capterra.com/p/175000/ConvertKit/#GetApp___3160442)

SR

Sanket R.

Customer service

> "I changed stages because I needed to create an evergreen 30-day email series that anyone could access at any time."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___4945574)

GL

Gina L.

Founder

> "ConvertKit allows you to tag people who purchase products through their various integrations but it's a bit lacking in terms of data on..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2486464)

VI

Vanessa I.

Registered Dietitian

> "It's very easy to use, most things I can do intuitively, and if not, then there are easy-to-follow videos to walk me through."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6815957)

VR

Verified Reviewer

Business Coach

> "The positive is that they give you a lot of options as to what you can do in email marketing and then the negative is that they give you..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2429502)

OZ

Olga Z.

Founding CEO & Principal Business Growth and Marketing Coachsultant

> "Finally, ConvertKit has all the features we need for our email marketing efforts to be a success: great segmentation, automations, and..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3733596)

LS

Leigh S.

Company Director

> "I've now raised these exact same questions again to convertkit to seek help, hopefully I won't get an automated response and have to wait..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2283169)

VR

Verified Reviewer

Owner

> "I enjoyed using the free version of the platform."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6464106)

AF

Amy F.

Owner

> "I've noticed that certain things that should just work need special attention... like moving to the next part of an automation sequence..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2667721)

RM

Rachel M.

Digital Campaign Executive

> "ConvertKit is easy to use and has a lot of features."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6578404)

AF

Amy F.

Owner

> "There's literally no way to troubleshoot this stuff on your own the information is just not available so you'd have to go through every..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2667721)

Arthur C.

Director

> "Convert Kit prioritizes user experience, especially evident in its automation features."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6048788)

SM

Stephanie M.

Owner

> "I can't think of anything I don't love about ConvertKit for email."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3560799)

LC

LaMeshia C.

Founder

> "When I first used Convertkit to create a simple landing page it was fantastic."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6107962)

VR

Verified Reviewer

Email. Marketer

> "It is quite expensive for a newbie who is trying to expand the market."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3056388)

BM

Becky M.

Coach

> "Using ConvertKit has helped me grow my business by maintaining a regular email list and keeping in frequent contact with my audience."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3814645)

MM

Marie M.

Founder

> "I'm not sure what I'm missing, but I do wish I could have better data from CK on best days and time of day my emails are being received."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2416704)

MS

Mikaela S.

Assistant Manager

> "Very helpful and easy to use."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6793278)

AF

Amy F.

Owner

> "They are not happy. When people get stuck in sequences they go "cold"... then I end up sending a reengagement sequence before removing..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2667721)

ED

Emily D.

Small Business Owner - Sole Proprietor

> "The customer service is fantastic. "

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6565301)

Jared D.

Manufacturing Engineering and Facilities Manager

> "Convert kit doesn't have as many design tools as some of the other email services."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2701889)

MS

Mikaela S.

Assistant Manager

> "It’s very helpful and offers many good and helpful tools!"

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6793278)

VR

Verified Reviewer

Business Coach

> "I feel like ConvertKit isn't beginner friendly because when you first sign onto there the interface is too overwhelming."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2429502)

JW

Justin W.

Marketing Coach

> "Overall, I'd give ConvertKit another try because I think the platform itself is great and they've likely added a lot of features and..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6001074)

Emil E.

Growth Marketer

> "So make sure you don't upload any purchased list or something, immediately the team will block your account."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2838382)

MH

Monica H.

Executive Director

> "There is a bit of a learning curve when you first start, but CK is a powerful email marketing tool with loads of customizations and..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___4894784)

AF

Amy F.

Owner

> "I also don't like that there's very little you can do to customize emails."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2667721)

DC

Dewana C.

Nursepreneur

> "I loved that it was free to start up to a couple thousand contacts. "

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6274757)

SP

Simon P.

Director

> "The free version lacks a lot of the good features."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2839280)

[View Reviews](https://www.capterra.com/p/175000/ConvertKit/reviews/)

## User interface

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

4.48 (17,643)

[Kit](https://www.capterra.com/p/175000/ConvertKit/)

4.63 (243)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

Mailchimp

Top features

41/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   Workflow Automation
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/110228/MailChimp/#features)

Kit

34/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   Workflow Automation
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/175000/ConvertKit/#features)

### Recognition

Mailchimp is recognized as a top-rated tool in 4 Capterra Shortlist reports

Kit is recognized as a top-rated tool in 3 Capterra Shortlist reports

### Deployment & support

Mailchimp

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Kit

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Mailchimp

-   By Intuit
-   Located in United States
-   Founded in 1983

Kit

-   By ConvertKit
-   Located in United States
-   Founded in 2013

## Popular Comparisons

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

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4.4

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[Kit](https://www.capterra.com/p/175000/ConvertKit/)[4.63 (243)](https://www.capterra.com/p/175000/ConvertKit/reviews/)

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[Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,489)](https://www.capterra.com/p/132996/brevo/reviews/)

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[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

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4.4

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4.4

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[View full comparison](https://www.capterra.com/compare/79367-110228/ActiveCampaign-vs-MailChimp)

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[4.63 (243)](https://www.capterra.com/p/175000/ConvertKit/reviews/)

vs

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,477)](https://www.capterra.com/p/202338/Gmail/reviews/)

$33/month

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$0

4.4

Features

4.7

4.4

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/175000-202338/ConvertKit-vs-Gmail)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,318)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$13/month

Price

$12/month

4.4

Features

4.5

4.4

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/110228-136603/MailChimp-vs-MailerLite)

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[4.63 (243)](https://www.capterra.com/p/175000/ConvertKit/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,318)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$33/month

Price

$12/month

4.4

Features

4.5

4.4

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/136603-175000/MailerLite-vs-ConvertKit)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,934)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$13/month

Price

$12/month

4.4

Features

4.2

4.4

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-110228/Constant-Contact-vs-MailChimp)

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[4.63 (243)](https://www.capterra.com/p/175000/ConvertKit/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,565)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$33/month

Price

$15/month

4.4

Features

4.5

4.4

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/79367-175000/ActiveCampaign-vs-ConvertKit)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

vs

[Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.82 (2,128)](https://www.capterra.com/p/198994/Systeme/reviews/)

$13/month

Price

$17/month

4.4

Features

4.7

4.4

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/110228-198994/MailChimp-vs-Systeme)

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[4.63 (243)](https://www.capterra.com/p/175000/ConvertKit/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,934)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$33/month

Price

$12/month

4.4

Features

4.2

4.4

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-175000/Constant-Contact-vs-ConvertKit)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

vs

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,243)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

$13/month

Price

$15/month

4.4

Features

4.4

4.4

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/110228-171840/MailChimp-vs-HubSpot-Marketing)

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[4.63 (243)](https://www.capterra.com/p/175000/ConvertKit/reviews/)

vs

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,243)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

$33/month

Price

$15/month

4.4

Features

4.4

4.4

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/171840-175000/HubSpot-Marketing-vs-ConvertKit)