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Mailchimp vs Google Forms: Which is a better fit?

Updated on February 9th, 2025
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Summary
Key features rated by users
Features selected based on 12,490 reviews from Survey users.
% Fit
Missing features
Feature ratings
Customizable Questions
NA
Survey Builder
4.5
Reporting/Analytics
4.4
Data Import/Export
4.3
API
4.2
% Fit
High performer
Feature ratings
Customizable Questions
4.7
Survey Builder
4.6
Reporting/Analytics
4.5
Data Import/Export
4.5
API
4.4
User satisfaction
4.5
User reviews17,341
Ease of use
4.4
Functionality
4.4
Value for money
4.4
Customer support
4.2
4.7
User reviews10,992
Ease of use
4.7
Functionality
4.4
Value for money
4.8
Customer support
4.4
Price starts from
Monthly subscription
Free version
Free trial
--
Not provided by vendor
Free version
Free trial
Best for

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

Web-based platform that lets individuals and businesses of all sizes build customizable forms to conduct surveys and generate real-time response charts.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
Duncan W
Regional Editor
5.0

Duncan: My name's Duncan. I'm the community editor with Pullman's Weekly News and Advertiser series. Our company's a news company with an employment size of 14, and I would give MailChimp a user rating of five out of five. Our company uses MailChimp on a day-to-day basis to reach more readers and an audience digitally. Obviously, the newspaper business as a print business has declined significantly in the past years. It's essential for us to communicate to our readers through digital means, and as such, MailChimp proves an excellent provider. The reasons I personally like MailChimp is it's very easy to use. You can have a drag and drop system for placing the templates in emails. You can select photographs to go with news stories very, very quickly. There's no need to download any complicated software. The platform of MailChimp contains all of the necessary infrastructure. I simply upload the database of our readers, and these readers receive the email through MailChimp servers. Some of the cons of MailChimp are its cost. Obviously, the more users you have, the larger the subscriber list, the larger the cost incrementally. It would also be nice to be able to send videos of a longer duration through MailChimp. I'm sure that would be achieved at some point, but that's one of the requests I would make.

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video-66afe925-af55-4ea1-fbc4-08dbdfa7202f
Beryl K
Founder and CEO
5.0

Beryl: Hi, I'm Beryl. I'm the founder of Be Complete, and Komplete Business Dietetic Internship, and I give Google Forms a five. We use Google Forms for surveys and quizzes for both of the businesses, and we think it's really valuable because we can pull the data and then use that for multiple of reasons. The thing that I like the most about Google Forms is that it's really customizable. You can provide instant feedback to the people that are doing the quiz or the survey. You can also get really good data that you can use for marketing, sales, and even more strategy for your business. One thing I would love to see is the ability to have embedded videos within the forms. I think that could be really valuable.

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User interface
110228 video thumbnail}
1 Video
176571 video thumbnail}
1 Video
110228
5 screenshots
176571
4 screenshots
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
Access Controls/Permissions
207
Important
Activity Dashboard
388
Important

Mailchimp

Top Features
30/43
  • Access Controls/Permissions
  • Anonymous Feedback
  • Customizable Questions
  • Data Cleansing
  • Data Security
  • Email Reminders
  • Feedback Management
  • Gamification
  • Multi-Language
  • Multiple Question Types
  • NPS Survey Structure
  • Pulse Surveys
  • Sentiment Analysis
  • Activity Dashboard
  • Alerts/Notifications
  • API
  • Customer Segmentation
  • Customizable Branding
  • Customizable Templates
  • Data Analysis Tools
  • Data Import/Export
  • Drag & Drop
  • Dynamic Content
  • Email Marketing
  • Mobile Survey
  • Multi-Channel Distribution
  • Offline Response Collection
  • Question Branching
  • Question Library
  • Question Piping
  • Randomization
  • Real-Time Data
  • Reporting/Analytics
  • Response Quotas
  • Response Validation
  • Site Intercept Survey
  • Skip Logic
  • Support Audio/Images/Video
  • Survey Builder
  • Template Management
  • Third-Party Integrations
  • URL Customization
  • Visual Analytics
See All features
Hide Survey Software Features -

Google Forms

17/43
Show Survey Software Features +
Mailchimp
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Google Forms
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Mailchimp
  • By Intuit
  • Located in United States
  • Founded in 1983
Google Forms
  • By Google
  • Located in United States
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