# Compare Mailchimp vs SmarterQueue 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Mailchimp and SmarterQueue based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/110228-187198/MailChimp-vs-Smarterqueue

---

# Mailchimp vs SmarterQueue Features and Cost Comparison

Last updated April 6th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

MailchimpSmarterQueue2/4 selected

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.5 (17,603)](https://www.capterra.com/p/110228/MailChimp/reviews/)

[SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)[4.8 (134)](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

[## Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.5 (17,603)](https://www.capterra.com/p/110228/MailChimp/reviews/)

Starting Price

$13.00/month

Value-for-Money

4.4

Functionality

4.4

Ease of Use

4.4

Customer Service

4.2

Reviews Sentiment

Based on [17,603 reviews](#user-reviews)

Positive

16,112

Neutral

1,214

Negative

277

[## SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)[4.8 (134)](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

Starting Price

$99.99/month

Value-for-Money

4.7

Functionality

4.6

Ease of Use

4.7

Customer Service

4.8

Reviews Sentiment

Based on [134 reviews](#user-reviews)

Positive

132

Neutral

1

Negative

1

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## Summary

* * *

Key features rated by users

Features selected based on 5,989 reviews from social media marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

77%Fit

Missing features

Feature ratings

Social Media Integration

4.2

Email Marketing

4.6

Post Scheduling

4.5

Campaign Planning

4.3

Calendar Management

NA

63%Fit

Missing features

Not enough reviews

Feature ratings

Social Media Integration

4.5

Email Marketing

NA

Post Scheduling

4.8

Campaign Planning

4.5

Calendar Management

\--

User satisfaction

User satisfaction

4.5

User reviews[17,603](https://www.capterra.com/p/110228/MailChimp/reviews/)

Ease of use

4.4

Functionality

4.4

Value for money

4.4

Customer support

4.2

User satisfaction

4.8

User reviews[134](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

Ease of use

4.7

Functionality

4.6

Value for money

4.7

Customer support

4.8

Price starts from

Price starts from

$13Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$99.99Flat Rate, Per Month

-   Free version
-   Free trial

Best for

Best for

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

Best for

Personal Brands & Solopreneurs In-House Marketing & Social Media Freelancers & Independent Consultants Small Agencies

## User reviews

Pros & cons

VR

Verified Reviewer

Operator

> "It’s a great option for businesses and individuals looking to manage marketing campaigns efficiently without needing advanced technical skills. While pricing can increase as your audience..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7151161)

AH

Amir H.

E-Commerce Manager

> "The high-intensity pricing structures are not so good in terms of value when our customer base is increasing and customer service is virtually useless when you fall into their rigid spam..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7106742)

VR

Verified Reviewer

Marketing Manager

> "It gives you everything you need in one place, from email marketing and automation to segmentation, landing pages, and reporting, which makes it a very complete platform for serious..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7129909)

Patrick S.

Corporate Finance

> "There are WP integration security issues that have come up by my hosting provider. While I keep all my software up-to-date, I have to keep scanning/repair software running in the..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7105481)

RS

Radha S.

Legal Assistant

> "The drag‑and‑drop editor, pre‑designed templates, and clear workflows make day‑to‑day email marketing straightforward, even without extensive technical or design experience."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

Suresh K.

Senior Business Executive

> "It gets a bit pricey as the number of contacts in your account increases and you are restricted in getting some good features as you are required to upgrade to a higher plan."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7053342)

AH

Amir H.

E-Commerce Manager

> "The convenience in the area of the drag-and-drop user interface is impressive that our marketing and sales team can create beautiful promotional products emails with ease and in a short..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7106742)

KF

Krista F.

Operations Manager

> "What I least like about mailchimp is that I cannot resend email to non-openers if i use the multiple subject line feature."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7142253)

Elton Takudzwa N.

Website Owner

> "The layout is clean and well-organized, allowing users to quickly find key features such as campaign creation, audience management, and analytics."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7140257)

PG

Paula G.

Director

> "I don't always think to look for un-subscriptions in the email summary and then I go send another email to the same list, so the people who unsubscribed are not included moving forward and..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7138371)

MP

Maksim P.

Business Owner

> "What I like most about about Mailchimp is the convenience of being able to send a mass text or email to all my customers, notifying them about my new batch of products and reminding them to..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7122403)

BR

Bradley R.

IT Director

> "It’s a solid platform for straightforward email marketing, but once you start needing deeper customization or more advanced workflows, it may not keep up as well as some alternatives."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7144180)

CB

Christine B.

Marketing Manager

> "I also appreciated the variety of templates and the built-in analytics, which make it simple to track performance and optimize campaigns. While the platform can be quite expensive compared..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139562)

VR

Verified Reviewer

Compliance Manager

> "price increase quickly, also the transition from a simple email tool to a full CRM has made the navigation slightly cluttered and more complex than it used to be."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7133039)

VR

Verified Reviewer

Compliance Manager

> "Content optimizer, I also love the "Creative Assistant," which automatically pulls your brand colors and logos from your website to build designs for you"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7133039)

NN

Nicholas N.

Quality Assurance Manager

> "Spam filtering at times flags critical messages particularly for first contact hence forgetting to check spam may result in loss of business"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7142553)

RS

Radha S.

Legal Assistant

> "Creating email campaigns is straightforward, with clear workflows, drag‑and‑drop templates, and helpful prompts that make it accessible even for beginners."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

RS

Radha S.

Legal Assistant

> "Additionally, the interface, while beginner‑friendly, can sometimes feel crowded or unintuitive when managing multiple campaigns, audiences, or settings."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

BY

Brian Y.

Visa Consulting Specialist

> "Mailchimp has assisted me in sending organized updates and information emails and my communication with visa clients has become more balanced and professional."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7069016)

JS

Jake S.

Founder and CEO

> "I also found it a little opaque - sometimes I would import new subscribers, having archived enough to be under the 10k threshold, but then face top up charges for reasons I never fully..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044018)

ZR

Zane R.

Office Coordinator

> "The drag-and-drop builder makes it easy to create professional-looking campaigns quickly and makes it very efficient to create newsletters and event promotions."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7095215)

VR

Verified Reviewer

IT Specialist and Systems Administrator

> "The issues usually come from scaling, integrations, and access control needs that go beyond simple campaign work."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7056336)

Kazi A.

Social Media Executive

> "It was the perfect tool to help me launch my small business marketing campaigns, and it integrates seamlessly with my website."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7104781)

CB

Christine B.

Marketing Manager

> "Additionally, certain automations and reporting features aren’t as flexible as they could be compared to more specialized platforms."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139562)

TF

Terrance F.

Business and Financial Officer

> "I love the comprehensive ability to design and distribute newsletters and emails to our subscribers while also managing and maintaining our subscriber database all in the Mailchimp platform."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6850967)

Samuel A.

Digital marketing manager

> "While importing files, you have it follow a format of names and email, it does not allow for a flexible contact type of email only and it's become costly when you have a larger email..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6653707)

MD

Melissa D.

Patient Coordinator

> "The drag and drop feature allows me to drag and drop my own custom videos and images, and it has a clean interface."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6822446)

Artur C.

CEO

> "The main drawbacks of Mailchimp include its high cost for larger lists, complexity of advanced features, limited customer support, restricted template customization, less detailed..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6307425)

SC

Stacy C.

Development Director

> "For small nonprofits, Mailchimp works well because it is designed for simple email newsletters, announcements, and community updates rather than ecommerce marketing."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7109504)

BR

Beckie R.

Owner

> "Additionally, even though you might have a perfectly scrubbed mailing list that you obtained over years personally via a dedicated website, after completing hours and perhaps days of work..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6763114)

Imanol Alfonso P.

CTO

> "It makes designing emails and automations quick and easy, has robust analytics and segmentation tools, and integrates smoothly with other platforms."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7034428)

RS

Radha S.

Legal Assistant

> "I also found some limitations in design flexibility and automation depth unless you upgrade to higher‑tier plans."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

RB

Regina B.

Owner

> "What I like most about Mailchimp is how beginner-friendly the platform is, especially for small businesses and entrepreneurs who need professional email marketing tools without a steep..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7084901)

VR

Verified Reviewer

Digital Marketer

> "Segmenting emails by audience is a bit difficult in the platform and had a steep learning curve."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7090146)

AA

Amanda A.

Operations Manager

> "It offers value for small teams or organizations that need an all-in-one marketing platform that isn't too expensive for the features it provides."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7114133)

TR

Tanya R.

Creative Director

> "The free plan doesn't offer automations which is annoying if you're trying to set up delivery of a free ebook or other incentive. Once you move on to the paid plan, segmenting the audience..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6632076)

PG

Patricia G.

Customer Service Lead

> "It helps us to keep a professional image without having to hire a dedicated designer, though the part of contact management needs constant cleanup."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7076467)

VB

Violet B.

Artist Representative

> "I dislike that the platform itself is not as user friendly as I would like it to be and there are too many options that look too similar within their templates."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7137394)

MW

Michelle W.

Executive Director

> "Mailchimp has an easy-to-use interface, automations, and excellent analytics that help our nonprofit send targeted campaigns and manage data effectively."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6864417)

HB

Holly B.

Professional recruiter

> "If you use a free email account then it will not deliver the email campaigns properly."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7118249)

PK

Piyawat K.

Marketing Manager

> "Mailchimp offers an excellent tool in terms of automated and segmented email campaigns, yet the prices get higher as the number of contacts grows."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6845748)

JC

Jeff C.

Marketing Director

> "Compared to some other similar softwares we've used at our hospitality group, the pricing made some jumps over the years that was a little frustrating."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7123470)

LB

Lindsay B.

Social Media Manager

> "I also used Mailchimp few times as Forms builder, it’s great when intraget to capaign and get more reports than I can without it"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7097938)

VR

Verified Reviewer

Operator

> "I also found that navigating some settings and audience management features was not always as intuitive as expected"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7151161)

VC

Valerie C.

Marketing Manager

> "You also have the ability to customize templates, which can help with branding even more."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139383)

JC

James C.

Customer Success Manager

> "Some of newsletter/email templates are too rigid in their design, and if I want to create something truly unique, I have to resort to custom/blank creation forms in order to achieve the..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6762810)

PN

Poerwestri N.

Travel Manager

> "Mailchimp's interface is basic enough for campaign landing page creation, and interaction with customer data and list segmentation is easy for me."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6869896)

RS

Radha S.

Legal Assistant

> "Overall, while Mailchimp is powerful and easy to start with, cost escalation and feature restrictions can be frustrating as your marketing needs become more advanced."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

EAJ

Esami Allan J.

Web Developer

> "Mailchimp most important functionality is its automation feature,which saves time and ensure audience get the right message at the right time."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6860165)

MP

Marissa P.

executive director

> "It's challenging as a small org to be able to afford the paid subscription when and can't send newsletters to everyone that gives you their email."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044795)

Elton Takudzwa N.

Website Owner

> "Mailchimp has been a valuable addition to my website particularly in helping me capture email leads and convert them into sales."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7140257)

Krista G.

VP

> "We had trouble with our emails going to our customer's spam folders."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7149286)

Jennifer H.

Accounts Receivable

> "The interface is clean, the email builder is intuitive, and creating campaigns or basic automations doesn’t require much technical effort."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7134588)

Kelly M.

Social Media Manager and Podcaster

> "There's limited customer support. If you want to move to a new plan the price increases dramatically."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7119744)

Emmanuel K.

Sr. Business Administrator

> "It's a great tool to use for emails where many things can be customized and a good way to keep track and have great functional capabilities."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7118272)

AF

Adam F.

Lead Consultant

> "I am also not sure of the regular efficacy of Mailchimp in getting through spam filters or enticing people to open the emails – except for Mailchimp’s analytics!"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6850842)

SE

Sawyer E.

Recruiter

> "Mailchimp helped me to streamline my email campaign and helped me to decrease the amount of time needed to do this task."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7130023)

VR

Verified Reviewer

Customer Service Manager

> "This makes it expensive for large audience, so I usually have to purge my audience to reduce number of contacts I maintain."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6878410)

WV

Will V.

Conference Coordinator

> "Mailchimp offers a great way to market our conferences, from registration dates to sponsorship opportunities."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7081708)

KK

Kevin K.

Marketing Manager

> "For organizations that operate with multiple agents or brands, Mailchimp lacks the flexibility and depth required."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7045212)

FO

Feraud O.

Owner

> "The cost and free trail period are great. If you have a startup or are new to email marketing you can use Mailchimp to build a small audience list with for free and see how email marketing..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6859783)

Mandie K.

Marketing Director

> "The price has gone up over the years, making it a little less affordable for small businesses."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7107751)

BR

Bradley R.

IT Director

> "For teams that need something dependable for regular email communication, it covers the basics well and doesn’t require a ton of training to use effectively."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7144180)

VR

Verified Reviewer

Owner

> "Additionally, designing emails on a mobile device or tablet can be a bit cumbersome, and I've occasionally encountered glitches when sending longer emails on desktop."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6460260)

TO

Taylor O.

Digital Marketing Manager

> "MailChimp is incredibly intuitive and has some of the best pre-built templates and segments for small to medium sized businesses."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7123753)

ClJ

Céline J.

Social Media Manager

> "I find that Mailchimp isn't evolving enough; most of its features have remained unchanged and unimproved."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7120485)

JC

Jeff C.

Marketing Director

> "We were able to grow our list considerably and for some team members that were not super technical, we were still able to train them on it which was encouraging."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7123470)

RS

Robert S.

Full Stack Developer

> "Using a third party like Zapier makes for one more point of failure."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7122201)

RS

Radha S.

Legal Assistant

> "It’s a reliable and beginner‑friendly email marketing platform that makes it easy to create, manage, and send professional‑looking campaigns."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

Vincenzo Bernardino R.

Freelance

> "I get overwhelmed easily when I work because of constant multitasking, the UX of mailchimp always requires me a lot of back and forth"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6825457)

Amber M.

Owner

> "MailChimp is easy to use, has resources available to make e-mails well-designed and effective (like ideal time scheduling, templates, etc.), and is affordable for my team."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7088946)

VR

Verified Reviewer

IT Director

> "Sometimes emails that are created do not look the same in Outlook desktop and it is difficult to troubleshoot on why that it."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6887037)

Gwen S.

Founder- CEO

> "I like that you can do so much customization of your emails and messages, and the interface is very nice as well"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7108365)

MG

Matt G.

Account Executive

> "The cost of it continues to rise for the different plans and will charge for inactive contacts in the system as well"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7018037)

GC

George C.

Owner

> "I'm a small business owner with specific customers nationwide and it allows me to create professional emails to stay in touch."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6841622)

AP

Ansuya P.

Director

> "Unfortunately the free package no longer facilitates classic automations, reducing the meaningful use of this package."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6868227)

EJ

Emily J.

Client Services Manager

> "The interface is extremely user-friendly and I can create beautiful newsletters to our guests without any technical design knowledge."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7087486)

ST

Susan T.

President and Trainer

> "Mailchimp has a more difficult interface with their video library being a bit unprofessional as questions arise."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6856736)

VR

Verified Reviewer

Sales Enablement

> "Very clean interface and very customizable in features and effective in terms of email marketing and contact management."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7088529)

Anske D.

CEO

> "Advanced segmentation isn’t as sharp as more specialized tools"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7123023)

[View Reviews](https://www.capterra.com/p/110228/MailChimp/reviews/)

VC

Vicki C.

Author

> "Now I can reuse content multiple times and spend my time engaging with customers rather than having to constantly come up..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___6761295)

Elysia V.

Owner, Content Manager

> "Which is not a problem when you have many accounts. But now that Twitter is no longer an option, quite a few of my..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4858122)

VC

Vicki C.

Author

> "SmarterQueue is saving me precious time by automating my social media posts."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___6761295)

TA

Tammy A.

CEO

> "My previous service was always missing scheduled posts, and I had to check every day."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___6225677)

ES

Eva S.

CEO

> "The images provided to search through, the chatgpt help to tweak the wording, and the ability to schedule and/or rotate a..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___5069527)

ES

Eva S.

CEO

> "The only drawback is that I still have to come up with the content."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___5069527)

Kelli J.

Marketing Coordinator

> "Because I handle all of the social media and marketing tasks on my own, being able to schedule posts and easily see my..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3783244)

RT

Rosa T.

Owner

> "I would like to see the ability to select thumbnails for video posts, right now this is not an option."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4645759)

LS

Lynn S.

Owner and Writer

> "That I can schedule across all my social media platforms saves to much time and helps me ensure that my strategy is..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4457881)

SC

Steph C.

partner

> "Not being able to schedule stories is a bit of a pain as this is where we want to expand next."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4659915)

LW

Lucy W.

Recruitment & Marketing Manager

> "The feature to recycle posts and vary media is great for queuing up posts for the week with some of our consistent content."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3809061)

DS

Donna S.

Owner

> "I can't post videos to stories or reels on Instagram."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3809977)

Frida H.

Communications Manager

> "I also like the feature "Recycling" which allows to automatically re-publish a certain post during a certain period of..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4645813)

NB

Natalie B.

Director

> "Being a novice, and finding myself having to do this for myself without much skill or experience with SM, means I needed..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3584382)

MS

Mikayla S.

Communications Manager

> "At the time, their only competitor with similar features was more than twice the cost. Since then, SQ has added many..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4657943)

ED

Elle D.

Company owner

> "Some websites take a while to load but I suspect the issue is with those sites, rather than Smarterqueue"

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3573264)

Chris M.

Sales & Marketing Manager

> "I feel that the way I can write one piece and then use the editorial function to simply adapt to each of the social media..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3581968)

DD

Dzaner D.

Marketing Consulting

> "Content cannot be hosted and the push to phone notifications resize your videos making them grainy and not publishable on..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3349176)

KB

Katie B.

Founder

> "Everything about SmarterQueue makes running out social media accounts easier."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4896679)

Jen E.

Founder and CEO

> "The only "flaw" is with Instagram integration."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3762193)

GD

George D.

Webmaster

> "I like the ability to schedule multiple posts with a variety of different content across multiple accounts."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4653171)

KO

Krista O.

Writer and Women’s Health Educator

> "Unfortunately this also impacted my ability to use stats."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4649730)

AE

Amy E.

Social & Content Manager

> "Increased our reach and engagement by being able to spend more time creating engaging posts and increasing frequency of..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3579310)

KC

Kyrie C.

Editor/Publisher

> "Occasionally one of my Facebook posts fails but this may be a Facebook issue, not a SQ issue."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3783517)

RG

Rica G.

Social media manager

> "It helps me organize my posts and make sure that we consistently provide different types of posts."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3779787)

AW

Andrew W.

Author

> "Sometimes difficult to link to social media sites"

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3701315)

MG

Mary G.

GEO

> "The ability to add 'evergreen' posts to our queue in multiple different formats has been an eye opener for us!"

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3782739)

SS

Sunny S.

CEO

> "They advised it is against their company policy and that they are a small business."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3625435)

Elysia V.

Owner, Content Manager

> "They are so helpful when I have questions and helped out during the Covid shutdown."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4858122)

Frida H.

Communications Manager

> "However, I do not understand why assigning a category is mandatory."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4645813)

KO

Krista O.

Writer and Women’s Health Educator

> "Once I got my content uploaded, organized into categories, and set up my posting plan (which I easily switch up as..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4649730)

ES

Elizabeth S.

Health & Life Coach

> "My images are getting a little out of control."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4681687)

TA

Tammy A.

CEO

> "It makes my life as a solo entrepreneur so much easier."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___6225677)

DD

Dzaner D.

Marketing Consulting

> "Great support - but app is cleary not done testing - they rushed to market - wait till they update their platform not a..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3349176)

Stone C.

Leadership Coach

> "This app streamlines my whole social media workflow making it simple to fill my queue throughout the week - both..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3158173)

SL

Sam L.

Marketing/Office Coordinator

> "The automatic "evergreen" selection on posts is frustrating at first if your categories are day specific and you want more..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2195646)

RG

Rica G.

Social media manager

> "I like that the software makes a post evergreen and that it let's you categorize your posts. "

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3779787)

ML

Melanie L.

Entrepreneur

> "I deleted my IG profiles in the software without realizing I was also going to delete all of my queued posts, captions and..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2714637)

Kate O.

CEO

> "It's not only super-easy to use, but when I have a problem, customer service is phenomenal."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4903348)

RH

Rosie H.

Digital Marketing Officer

> "This can get frustrating!"

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3590196)

Elysia V.

Owner, Content Manager

> "SmarterQueue is my favorite time-saver."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4858122)

DH

Dominic H.

Entertainer

> "Some things were confusing. When I post manually I quite often put multiple photos, showing the different stages of a..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2181566)

AL

Ashley L.

Owner

> "I LOVE the evergreen scheduling."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4886737)

EW

Emma W.

Boss Lady

> "I recently had a problem where portrait-oriented photos were rotating sideways and reported it to customer service who..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2244705)

RH

Rosie H.

Digital Marketing Officer

> "It was the best priced for the amount of accounts I run and I love that you can customise your package."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3590196)

ST

Sarah T.

Owner

> "Due to the nature of the software it does slow down my computer when I am running it as it takes up a lot of memory."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2268517)

LS

Lorraine S.

Owner

> "The price is affordable for managing multiple social media accounts for multiple clients."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3582921)

HM

Holly M.

Marketing

> "When I want to edit a post, I dislike that have to edit each one individually for each social platform."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2287914)

Chris M.

Sales & Marketing Manager

> "Also the scheduling and applying dates to evergreen content helps a lot."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3581968)

PN

Pat N.

Founder and CEO

> "The only negative that I will have to say about Smarterqueue is that you still cannot post on Instagram and that is very..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2291169)

NB

Natalie B.

Director

> "I love how the support to make/edit content is embedded in the program to help you out."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3584382)

LM

Leanne M.

MD

> "Eg: no way to mass update posts that are being used across multiple social media accounts "

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2744630)

AL

Amy L.

Realtor

> "I love that I can schedule posts to the platforms we use directly from one place."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4657250)

DH

Dominic H.

Entertainer

> "There was also no way to add extra comments after the initial posting."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2181566)

SR

Susan R.

Designer & owner

> "It helps me organise social media posts and plan ahead."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4651822)

DC

Damon C.

Principal

> "The scheduling of blog posts that have yet to be published is very confusing to me."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2229211)

AE

Amy E.

Social & Content Manager

> "Created a 'single source of truth' for all of our content (even though that wasn't something we were necessarily looking..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3579310)

SR

Shari R.

Owner

> "The only annoying thing is with LinkedIn, but that could be the platform more than SmarterQueue. "

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2287802)

MT

Megan T.

Marketing Assistant

> "Smarterqueue has saved us a great deal of time on our social media management by automating our process."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3809773)

SF

Sarah F.

writer

> "I have 12 and it gets expensive to add more than four. "

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2279749)

SS

Sunny S.

CEO

> "We paid into the yearly subscription thinking it would be the best option for us because it has 15% off."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3625435)

RJ

Reuben J.

Marketkng Executive

> "I include these not because they're big issues, but to be clear that it's not perfect, but that's the level of frustration..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2646681)

Ian F.

Business and Executive Coach

> "I love the analytics and the detail that it goes into within the required target markets"

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4658065)

JM

Jen M.

Business Owner

> "I struggled to get Instagram working until recently."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2279828)

Meredith C.

Voice Expert

> "Smarterqueue helps me save on capacity more than any of my other apps."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4657342)

TDH

Tania Danielle H.

Emotional Eating Coach

> "The set up it a bit overwhelming at the beginning, I would have paid someone to do it for me."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2707565)

SG

Sandie G.

Owner/Operator

> "I like being able to create posts and getting post ideas as well."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3598322)

GA

Gavriella A.

Artist Consultant

> "After 30 days it's not free anymore."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2212498)

MM

Maja M.

Creative

> "It's not only allowing me to do the work otherwise impossible, but it helps me constantly get better at what I do."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3808790)

CP

Claudia P.

Head of Marketing

> "It’s also not so easy to work with video."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2304739)

[View Reviews](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

## User interface

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

4.48 (17,603)

[SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)

4.83 (134)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

Mailchimp

Top features

36/42

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   Automated Publishing
-   Automated Scheduling
-   Calendar Management
-   Campaign Analytics
-   Campaign Management
-   Campaign Planning
-   Click Tracking
-   Commenting/Notes
-   Contact Management
-   Content Library
-   Content Management
-   Conversion Tracking
-   Customer Segmentation
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Data Import/Export
-   Data Visualization
-   Drag & Drop
-   Email Marketing
-   Engagement Tracking
-   Generative AI
-   Image Library
-   Keyword Filtering
-   Multi-Account Management
-   Multi-Campaign
-   Multi-Channel Management
-   Multi-Channel Marketing
-   Performance Metrics
-   Post Scheduling
-   Real-Time Data
-   Reporting/Analytics
-   Social Media Integration
-   Social Media Monitoring
-   Social Promotion
-   Tagging
-   Third-Party Integrations
-   Trend Analysis
-   Workflow Management

[See all features](https://www.capterra.com/p/110228/MailChimp/#features)

SmarterQueue

27/42

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   Automated Publishing
-   Automated Scheduling
-   Calendar Management
-   Campaign Analytics
-   Campaign Management
-   Campaign Planning
-   Click Tracking
-   Commenting/Notes
-   Contact Management
-   Content Library
-   Content Management
-   Conversion Tracking
-   Customer Segmentation
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Data Import/Export
-   Data Visualization
-   Drag & Drop
-   Email Marketing
-   Engagement Tracking
-   Generative AI
-   Image Library
-   Keyword Filtering
-   Multi-Account Management
-   Multi-Campaign
-   Multi-Channel Management
-   Multi-Channel Marketing
-   Performance Metrics
-   Post Scheduling
-   Real-Time Data
-   Reporting/Analytics
-   Social Media Integration
-   Social Media Monitoring
-   Social Promotion
-   Tagging
-   Third-Party Integrations
-   Trend Analysis
-   Workflow Management

[See all features](https://www.capterra.com/p/187198/Smarterqueue/#features)

### Recognition

Mailchimp is recognized as a top-rated tool in 4 Capterra Shortlist reports

SmarterQueue is recognized as a top-rated tool in 1 Capterra Shortlist reports

Best Value Social Media ManagementSoftware (2022) 

### Deployment & support

Mailchimp

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

SmarterQueue

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Mailchimp

-   By Intuit
-   Located in United States
-   Founded in 1983

SmarterQueue

-   By SmarterQueue
-   Located in United Kingdom
-   Founded in 2016

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4.3

[View full comparison](https://www.capterra.com/compare/171840-187198/HubSpot-Marketing-vs-Smarterqueue)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,603)](https://www.capterra.com/p/110228/MailChimp/reviews/)

vs

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,230)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

$13/month

Price

$15/month

4.4

Features

4.4

4.4

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/110228-171840/MailChimp-vs-HubSpot-Marketing)

[SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)[4.83 (134)](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

vs

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.37 (3,796)](https://www.capterra.com/p/121701/HootSuite/reviews/)

$99.99/month

Price

$249/month

4.6

Features

4.3

4.7

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/121701-187198/HootSuite-vs-Smarterqueue)