# Compare Mailchimp vs Leadpages 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Mailchimp and Leadpages based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/110228-203635/MailChimp-vs-Leadpages

---

# Mailchimp vs Leadpages Features and Cost Comparison

Last updated June 25th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

MailchimpLeadpages2/4 selected

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.5 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

[Leadpages](https://www.capterra.com/p/203635/Leadpages/)[4.5 (302)](https://www.capterra.com/p/203635/Leadpages/reviews/)

[## Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.5 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

Starting Price

$13.00/month

Value-for-Money

4.4

Functionality

4.4

Ease of Use

4.4

Customer Service

4.2

Reviews Sentiment

Based on [17,643 reviews](#user-reviews)

Positive

16,146

Neutral

1,217

Negative

280

[## Leadpages](https://www.capterra.com/p/203635/Leadpages/)[4.5 (302)](https://www.capterra.com/p/203635/Leadpages/reviews/)

Starting Price

$99.00/month

Value-for-Money

4.2

Functionality

4.3

Ease of Use

4.4

Customer Service

4.3

Reviews Sentiment

Based on [302 reviews](#user-reviews)

Positive

279

Neutral

10

Negative

13

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## Send this comparison chart to my inbox

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## Summary

* * *

Key features rated by users

Features selected based on 2,019 reviews from landing page software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

74%Fit

Missing features

Feature ratings

Email Management

4.5

Email Marketing

4.6

Activity Dashboard

4.4

Website Management

NA

Lead Capture

4.3

68%Fit

Not enough reviews

Feature ratings

Email Management

3.0

Email Marketing

5.0

Activity Dashboard

\--

Website Management

4.1

Lead Capture

4.2

User satisfaction

User satisfaction

4.5

User reviews[17,643](https://www.capterra.com/p/110228/MailChimp/reviews/)

Ease of use

4.4

Functionality

4.4

Value for money

4.4

Customer support

4.2

User satisfaction

4.5

User reviews[302](https://www.capterra.com/p/203635/Leadpages/reviews/)

Ease of use

4.4

Functionality

4.3

Value for money

4.2

Customer support

4.3

Price starts from

Price starts from

$13Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$99Flat Rate, Per Month

-   Free version
-   Free trial

Best for

Best for

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

Best for

Marketing teams at small-to-midsize businesses and agencies running paid, email, and content campaigns: performance marketers and CRO specialists across SaaS, e-commerce, and education.

## User reviews

Pros & cons

VR

Verified Reviewer

Operator

> "It’s a great option for businesses and individuals looking to manage marketing campaigns efficiently without needing advanced technical skills. While pricing can increase as your audience grows and..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7151161)

AF

Avery F.

Artist and Tour Manager

> "The worst part is that Mailchimp includes unsubscribed or inactive contacts in the billing, forcing me to do a recurring and tedious manual cleanup to avoid paying for empty space."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7163614)

RP

Ralph P.

Associate

> "The templates, automation features, and reporting tools make it efficient to communicate with audiences and track engagement. While there can occasionally be a learning curve with some advanced..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7163947)

BS

Brandi S.

Marketing Coordinator

> "Multiple test phone numbers texted the assigned keyword, but the entries did not reliably show in the dashboard, did not appear in the queue, and did not receive the automated SMS response."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7169687)

VR

Verified Reviewer

Marketing Manager

> "It gives you everything you need in one place, from email marketing and automation to segmentation, landing pages, and reporting, which makes it a very complete platform for serious marketing work."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7129909)

AH

Amir H.

E-Commerce Manager

> "The high-intensity pricing structures are not so good in terms of value when our customer base is increasing and customer service is virtually useless when you fall into their rigid spam filtering..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7106742)

RS

Radha S.

Legal Assistant

> "The drag‑and‑drop editor, pre‑designed templates, and clear workflows make day‑to‑day email marketing straightforward, even without extensive technical or design experience."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

Patrick S.

Corporate Finance

> "There are WP integration security issues that have come up by my hosting provider. While I keep all my software up-to-date, I have to keep scanning/repair software running in the background at all..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7105481)

AH

Amir H.

E-Commerce Manager

> "The convenience in the area of the drag-and-drop user interface is impressive that our marketing and sales team can create beautiful promotional products emails with ease and in a short period of time,..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7106742)

Andrew M.

Owner

> "Mailchimp has recently got bloated, still mostly known for emails, but offers plenty of other things such as landing pages, ads etc, so emails get lost in the bloat"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7156372)

Elton Takudzwa N.

Website Owner

> "The layout is clean and well-organized, allowing users to quickly find key features such as campaign creation, audience management, and analytics."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7140257)

MD

Max D.

Head of sales

> "Some of my ip data tracking doesn’t seem accurate for us and means we are unsure on the more precise details by country lalevel of our audience"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7162379)

AD

Alexandre D.

Secretary General

> "The contact management capabilities enable me to segment our customer base exactingly, which is critical in terms of personalizing the updates on our IT services."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7175902)

KF

Krista F.

Operations Manager

> "What I least like about mailchimp is that I cannot resend email to non-openers if i use the multiple subject line feature."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7142253)

MP

Maksim P.

Business Owner

> "What I like most about about Mailchimp is the convenience of being able to send a mass text or email to all my customers, notifying them about my new batch of products and reminding them to place a bid."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7122403)

PG

Paula G.

Director

> "I don't always think to look for un-subscriptions in the email summary and then I go send another email to the same list, so the people who unsubscribed are not included moving forward and it may take..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7138371)

Palash R.

Graphic designer

> "The platform also offers detailed audience segmentation and clear analytics, which are essential for tracking open rates and boosting campaign performance efficiently."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7156702)

BR

Bradley R.

IT Director

> "It’s a solid platform for straightforward email marketing, but once you start needing deeper customization or more advanced workflows, it may not keep up as well as some alternatives."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7144180)

CB

Christine B.

Marketing Manager

> "I also appreciated the variety of templates and the built-in analytics, which make it simple to track performance and optimize campaigns. While the platform can be quite expensive compared to..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139562)

KA

Khyan A.

Senior Business Development Representative

> "List management and audience segmentation can become confusing as the database scales, particularly when multiple teams are working in the platform."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7152870)

VR

Verified Reviewer

Compliance Manager

> "Content optimizer, I also love the "Creative Assistant," which automatically pulls your brand colors and logos from your website to build designs for you"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7133039)

BS

Brandi S.

Marketing Coordinator

> "Another said contacts needed to already be in the audience before texting the keyword, which defeats the entire purpose of a text-to-join keyword campaign."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7169687)

RS

Radha S.

Legal Assistant

> "Creating email campaigns is straightforward, with clear workflows, drag‑and‑drop templates, and helpful prompts that make it accessible even for beginners."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

BS

Brandi S.

Marketing Coordinator

> "Attachments I tried to send by email were apparently redacted by their system, which meant I was being asked to provide proof and documentation but was not given a working way to do so."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7169687)

AF

Avery F.

Artist and Tour Manager

> "My emails look professional, which inspires trust, and segmenting my lists allows me to better understand my audience so I can send the right message at the right time."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7163614)

VR

Verified Reviewer

Compliance Manager

> "price increase quickly, also the transition from a simple email tool to a full CRM has made the navigation slightly cluttered and more complex than it used to be."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7133039)

AB

Alexis B.

Cultural Director Of Cinema And Live Performance

> "I'm delighted to use Mailchimp as it provides powerful templates and polished drag and drop editor that helps to design well looking emails without needing a design team."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7178412)

NN

Nicholas N.

Quality Assurance Manager

> "Spam filtering at times flags critical messages particularly for first contact hence forgetting to check spam may result in loss of business"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7142553)

ZR

Zane R.

Office Coordinator

> "The drag-and-drop builder makes it easy to create professional-looking campaigns quickly and makes it very efficient to create newsletters and event promotions."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7095215)

VR

Verified Reviewer

Public Relations Manager

> "The free plan is limited and the pricing for features can get expensive fast, though it is robust. While the interface is easy-to-use, it can sometimes be overwhelming visually or look cluttered."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7158773)

Kazi A.

Social Media Executive

> "It was the perfect tool to help me launch my small business marketing campaigns, and it integrates seamlessly with my website."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7104781)

RS

Radha S.

Legal Assistant

> "Additionally, the interface, while beginner‑friendly, can sometimes feel crowded or unintuitive when managing multiple campaigns, audiences, or settings."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

MD

Marilyn D.

Agent

> "While pricing can become expensive as subscriber lists grow, the range of features, integrations, and reliable email delivery make it a worthwhile investment for many businesses."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7165588)

JR

Jeff R.

Project Manager

> "While creating templates I did get stuck a few times and had to reach out to customer service where i was met with slower than desired response times."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7161328)

TF

Terrance F.

Business and Financial Officer

> "I love the comprehensive ability to design and distribute newsletters and emails to our subscribers while also managing and maintaining our subscriber database all in the Mailchimp platform."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6850967)

JS

Jake S.

Founder and CEO

> "I also found it a little opaque - sometimes I would import new subscribers, having archived enough to be under the 10k threshold, but then face top up charges for reasons I never fully understood (it..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044018)

SC

Stacy C.

Development Director

> "For small nonprofits, Mailchimp works well because it is designed for simple email newsletters, announcements, and community updates rather than ecommerce marketing."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7109504)

AD

Alexandre D.

Secretary General

> "I have also observed that response times of the customer support vary, which can be a hassle when there is a time-sensitive issue to address."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7175902)

Imanol Alfonso P.

CTO

> "It makes designing emails and automations quick and easy, has robust analytics and segmentation tools, and integrates smoothly with other platforms."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7034428)

CB

Christine B.

Marketing Manager

> "Additionally, certain automations and reporting features aren’t as flexible as they could be compared to more specialized platforms."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139562)

RP

Ralph P.

Associate

> "The templates, automation tools, and reporting features help streamline the entire email marketing process."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7163947)

KA

Khyan A.

Senior Business Development Representative

> "There are also some limitations around deeper automation and reporting compared to more enterprise-focused marketing platforms."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7152870)

RB

Regina B.

Owner

> "What I like most about Mailchimp is how beginner-friendly the platform is, especially for small businesses and entrepreneurs who need professional email marketing tools without a steep learning curve."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7084901)

Samuel A.

Digital marketing manager

> "While importing files, you have it follow a format of names and email, it does not allow for a flexible contact type of email only and it's become costly when you have a larger email database to manage"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6653707)

AA

Amanda A.

Operations Manager

> "It offers value for small teams or organizations that need an all-in-one marketing platform that isn't too expensive for the features it provides."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7114133)

BS

Brandi S.

Marketing Coordinator

> "Based on this experience, I would be very cautious about relying on Mailchimp for SMS keyword campaigns or any time-sensitive marketing automation."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7169687)

PG

Patricia G.

Customer Service Lead

> "It helps us to keep a professional image without having to hire a dedicated designer, though the part of contact management needs constant cleanup."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7076467)

BR

Beckie R.

Owner

> "Additionally, even though you might have a perfectly scrubbed mailing list that you obtained over years personally via a dedicated website, after completing hours and perhaps days of work building..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6763114)

MW

Michelle W.

Executive Director

> "Mailchimp has an easy-to-use interface, automations, and excellent analytics that help our nonprofit send targeted campaigns and manage data effectively."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6864417)

RS

Radha S.

Legal Assistant

> "I also found some limitations in design flexibility and automation depth unless you upgrade to higher‑tier plans."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

VR

Verified Reviewer

Public Relations Manager

> "I like the features it has to integrate images and text boxes within emails to make them look professional/branded."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7158773)

VR

Verified Reviewer

Digital Marketer

> "Segmenting emails by audience is a bit difficult in the platform and had a steep learning curve."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7090146)

LB

Lindsay B.

Social Media Manager

> "I also used Mailchimp few times as Forms builder, it’s great when intraget to capaign and get more reports than I can without it"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7097938)

TR

Tanya R.

Creative Director

> "The free plan doesn't offer automations which is annoying if you're trying to set up delivery of a free ebook or other incentive. Once you move on to the paid plan, segmenting the audience is clunky -..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6632076)

VC

Valerie C.

Marketing Manager

> "You also have the ability to customize templates, which can help with branding even more."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139383)

Octavia T.

Graphic Designer

> "There is a learning curve with mailchimp that might hinder a person's initial integration of it into their team or personal business."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7159719)

AD

Alexandre D.

Secretary General

> "It is comprehensive on the basics of marketing and communication with clientele, and its analytics enable us to remain informed."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7175902)

VB

Violet B.

Artist Representative

> "I dislike that the platform itself is not as user friendly as I would like it to be and there are too many options that look too similar within their templates."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7137394)

PN

Poerwestri N.

Travel Manager

> "Mailchimp's interface is basic enough for campaign landing page creation, and interaction with customer data and list segmentation is easy for me."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6869896)

Suresh K.

Senior Business Executive

> "It gets a bit pricey as the number of contacts in your account increases and you are restricted in getting some good features as you are required to upgrade to a higher plan."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7053342)

KA

Khyan A.

Senior Business Development Representative

> "Team collaboration is also solid because marketing content, campaigns, and reporting can all sit centrally rather than being spread across multiple systems."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7152870)

BS

Brandi S.

Marketing Coordinator

> "Instead of resolving the issue or refunding us for a product that was not working, Mailchimp offered pausing the account as an alternative."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7169687)

EAJ

Esami Allan J.

Web Developer

> "Mailchimp most important functionality is its automation feature,which saves time and ensure audience get the right message at the right time."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6860165)

HB

Holly B.

Professional recruiter

> "If you use a free email account then it will not deliver the email campaigns properly."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7118249)

Elton Takudzwa N.

Website Owner

> "Mailchimp has been a valuable addition to my website particularly in helping me capture email leads and convert them into sales."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7140257)

JC

Jeff C.

Marketing Director

> "Compared to some other similar softwares we've used at our hospitality group, the pricing made some jumps over the years that was a little frustrating."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7123470)

Jennifer H.

Accounts Receivable

> "The interface is clean, the email builder is intuitive, and creating campaigns or basic automations doesn’t require much technical effort."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7134588)

VR

Verified Reviewer

Operator

> "I also found that navigating some settings and audience management features was not always as intuitive as expected"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7151161)

BY

Brian Y.

Visa Consulting Specialist

> "Mailchimp has assisted me in sending organized updates and information emails and my communication with visa clients has become more balanced and professional."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7069016)

JC

James C.

Customer Success Manager

> "Some of newsletter/email templates are too rigid in their design, and if I want to create something truly unique, I have to resort to custom/blank creation forms in order to achieve the goal I want."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6762810)

Emmanuel K.

Sr. Business Administrator

> "It's a great tool to use for emails where many things can be customized and a good way to keep track and have great functional capabilities."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7118272)

RS

Radha S.

Legal Assistant

> "Overall, while Mailchimp is powerful and easy to start with, cost escalation and feature restrictions can be frustrating as your marketing needs become more advanced."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

SE

Sawyer E.

Recruiter

> "Mailchimp helped me to streamline my email campaign and helped me to decrease the amount of time needed to do this task."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7130023)

KA

Khyan A.

Senior Business Development Representative

> "I can’t comment too deeply on value for money since I’m not directly involved in the commercial side, and I haven’t needed customer support due to not experiencing any major issues personally."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7152870)

WV

Will V.

Conference Coordinator

> "Mailchimp offers a great way to market our conferences, from registration dates to sponsorship opportunities."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7081708)

MP

Marissa P.

executive director

> "It's challenging as a small org to be able to afford the paid subscription when and can't send newsletters to everyone that gives you their email."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044795)

FO

Feraud O.

Owner

> "The cost and free trail period are great. If you have a startup or are new to email marketing you can use Mailchimp to build a small audience list with for free and see how email marketing is before..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6859783)

Krista G.

VP

> "We had trouble with our emails going to our customer's spam folders."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7149286)

Palash R.

Graphic designer

> "What I like most about Mailchimp is its user-friendly drag-and-drop email builder and robust automation capabilities."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7156702)

Crystal A.

Freelance Writer

> "I made this decision because of the overall cost that is associated with the product and I was not able to get a free version of this product."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7177355)

[View Reviews](https://www.capterra.com/p/110228/MailChimp/reviews/)

Michael D.

President

> "I've loved using Leadpages because it is simple, intuitive, and creates landing pages that look great."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___6874588)

SS

Sarah S.

VP of Marketing

> "After years of being a client, my company had an inactive account for over a year. While I was fully aware of the terms of..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___6490129)

KM

Korney M.

Owner

> "Very complete, many features and frequent webinars that showed how to use the tools and the new features"

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___6673463)

AR

Aaron R.

Owner

> "Expecting a prorated refund for the unused portion of my service - a fairly standard practice in today's customer-centric..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___6223879)

KL

Kristin L.

COO

> "We have found the customer support to be responsive when needed."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___6864524)

AR

Aaron R.

Owner

> "This experience has not only led me to cancel my subscription but also to advise others to steer clear of Leadpages."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___6223879)

JC

Jennifer C.

Consultant

> "It has a variety of templates that make set up easy."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___6424017)

AR

Aaron R.

Owner

> "My journey with Leadpages took a turn for the worse when I attempted to cancel my Pro Annual subscription."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___6223879)

JC

Jennifer C.

Consultant

> "They offer the best price point and value in the industry."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___6424017)

JC

Jennifer C.

Consultant

> "I can’t think of any cons of this service."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___6424017)

AR

Aaron R.

Owner

> "There are plenty of other services out there that value their customers and understand the importance of flexibility and fairness..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___6223879)

Atul S.

CEO

> "I was not aware that the payment was set to automatically renew, and I was surprised to see the transaction today. Upon further..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___4746585)

AS

Aimee S.

Executive Director

> "I even use an email software, ConvertKit, that has landing pages, but Leadpages is just so much better on multiple levels that it..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3713299)

AR

Aaron R.

Owner

> "Poor performance."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___6223879)

VA

Vasyl A.

CEO

> "The platform also offers A/B testing, analytics and mobile-responsive designs to ensure optimal performance and conversions."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___4476426)

LC

Lesily C.

Teacher

> "I cannot customize some features on the free version"

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___4593805)

AP

Andy P.

Director

> "Out of all the web design tools ive used I think the templates from leadpages are the best looking."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___6198265)

Brock P.

Vice President of Marketing

> "We find it hard to get pixel level control when we really need to tweak a design to fit in with other assets. "

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3589338)

Tolu A.

Digital Marketing Consultant

> "The Drag and drop editor makes it very easy to build or customize existing landing page templates and there are a lot of landing..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___4579905)

LE

Linden E.

Owner/Operator

> "I didn’t like the integration with Aweber."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3987656)

MG

Marcus G.

Manager

> "Ease of use, not to hard to use once you learn it"

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___6779631)

CM

Charles M.

President

> "The most annoying part was that you could "hide" sections on templates but you would still need to fill out the action set for..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2355553)

Nick L.

Founder

> "I recently started testing the countdown timer and Stripe integration, which has been a cool new way to sell digital products."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3934039)

Charles A.

Creative Director

> "It lacked some of the functionality and I found it to be a lot slower than other options out there."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3503683)

AS

Aimee S.

Executive Director

> "I want to create new pages, because the templates are so beautiful and I always get inspired by what they have in the templates."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3713299)

NL

Nikki L.

President

> "I find it hard for instance to match more than one host image if they are different orientations, even when putting them in a..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2356749)

VD

Vaibhav D.

Digital Marketing Specialists

> "Easy drag and drop editor for creating high performing landing pages for lead generation."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3716346)

MS

Michelle S.

Owner

> "I think the fact that you can only integrate with Stripe when it comes to creating a checkout pages has really limited my using..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2356275)

MY

Mike Y.

Founder

> "Makes creating websites and landing pages a simple and fast task."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___4414005)

NB

Nicole B.

Founder & Director

> "They take email SPAM permissions seriously, I missed out on a couple hundred addresses for not doing my due diligence in terms of..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2357288)

LE

Linden E.

Owner/Operator

> "They were highly customizable, and making the lead pages themselves felt intuitive."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3987656)

CW

Celine W.

Graphic Designer

> "The formatting across devices isn’t great."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3465279)

VD

Vaibhav D.

Digital Marketing Specialists

> "Good to go for creation of Landing Pages without code."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3716346)

VR

Verified Reviewer

Product Manager

> "I haven’t been able to make it work. If I need a hubspot form, I just use their landing page builder instead and sacrifice design."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2355310)

AP

Andy P.

Director

> "The software is fairly easy to use compared to similar programs."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___6198265)

RO

Roberta O.

Partner

> "Despite having a team of website developers doing projects for our customers, creating our own landing pages for marketing the..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2355364)

Jan Willem V.

Owner

> "In overall you can compose quickly your own website on a userfriendly way"

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___4133260)

MG

Michelle G.

Owner

> "My number one complaint with sales page builders is often that they are hard to make them look the like the "example page" that..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2702728)

Bimal C.

Digitalmarketing

> "You can make a simple website with a free domain for 1 year which is perfect for beginner marketers or businesses."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3257267)

MM

Meredith M.

Production Manager

> "The only downside is that there is a limit to the customization due to the amount of widgets offered."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2358235)

ES

Ed S.

CVO

> "Leadpages is a simple and effective landing page platform with proven templates that convert without a lot of testing"

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3502470)

MS

Merilee S.

Blog owner

> "I wish there was an easier way to connect it to my Woocommcerce store and collect sales, I had trouble with that so opted not to..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2355334)

SF

Senu F.

marketing manager

> "It comes to navigation I consider Leadpages one of the best because it has very simple to use navigations with intuitive design..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3263214)

VR

Verified Reviewer

Product Manager

> "We got tired of having to contract devs to build our company website and are just using leadpages to do it instead."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2355310)

Tolu A.

Digital Marketing Consultant

> "Also very great and easy to use if you have your own hosting and WordPress installed."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___4579905)

JD

Julie D.

Owner

> "I have to trash the leadpage on Wordpress and re-publish every time I make a change."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2355405)

Mohan Lal D.

Operations Executive

> "Leadpages helps creating lead generation pages way easily, and so far it has been great experience using Leadpages."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3508253)

ST

Serene T.

Head of Marketing and Content

> "Takes up so much RAM, so it can slow down my computer when I use it."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2360464)

JM

Jamie M.

Office Manager

> "We have been able to load hundreds of lead magnets within a few weeks and delivering them to prospective clients in a "set it and..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2355422)

AM

Alex M.

Founder & CTO

> "Templates are not the best, and it is difficult to incorporate advanced functionality."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2356509)

JA

James A.

Owner

> "I like the beautiful design templates and it's ease of use."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___4388602)

HT

Heather T.

Owner

> "There are some glitches and irritating little issues here and there that persist and require workarounds."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2355225)

CC

Craig C.

Director

> "Would be great if there was online tech help."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3966252)

Rachel W.

Co-Founder + Lead Practitioner

> "The customer service isn’t a chat for the lowest tier so I have to wait a day or so to hear back."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2361179)

AS

Amandeep S.

Founder

> "It allows to create website without coding in the matter of time."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3013545)

HT

Heather T.

Owner

> "The FAQ's and online info most often does not adequately answer questions I end up having."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2355225)

Nick L.

Founder

> "There have been a few issues of down time, but overall it's very reliable."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3934039)

JM

Jamie M.

Office Manager

> "We have hundreds of items now and it is extremely tedious to go through each one if we need to make a change."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2355422)

FK

Fitor K.

Web Designer

> "Great experience dealing with customer support every time I need them"

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___4786521)

BV

Brian V.

Chat Boss

> "The only con I really have for Leadpages is that you don't have that much design freedom."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2355022)

Steven S.

Owner

> "It is very nice being able to choose from many great templates and customize them for specific project needs."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3440447)

DH

Daniela H.

Marketing

> "Unfortunally there is not enough time, to investigate all options Leadpages is offering."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2360103)

ES

Ed S.

CVO

> "Leadpages has amazing customer support and proven templates that convert without a lot of testing"

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3502470)

DH

David H.

National Sales Manager

> "It can at the start be quite hard to design your own pages."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2354363)

JA

JaNet A.

Owner

> "I like the software because it allows me to make beautiful and professional styled lead magnets that move people to my products..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2355205)

Chris C.

General Manager Rosies Chester

> "Does not integrate with a few newer email databases"

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2406569)

LB

Lacy B.

Co-founder and CMO

> "I use it daily to support my business, but more importantly I use it to sell my copywriting and design services as a contractor..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2355396)

JF

John F.

Copywriter

> "I can't comment on this as I've not yet used the full functionality of leadpages."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2355177)

LE

Linden E.

Owner/Operator

> "I loved how easy it was to make quality lead pages."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3987656)

NM

Nick M.

founder

> "Stopped using the service for ages and they kept charging me for 10 months."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2761765)

JE

Jackie E.

Senior Content Marketing Manager

> "It integrates with my email program and with GA, providing the most important success analytics and also an excellent guide for..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2356543)

FC

Flor C.

Copywriter

> "At first it wasn't so easy to use, speacially the integrations with Active Campaign took me some time."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2355115)

CH

Cher H.

Owner/Impact Consultant

> "I love the ease with which I can create professional-looking sales pages for our products, and pop-ups to add names to our list."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2356683)

RV

Robin V.

Owner

> "I was enthousiastic about the ease of use, but at the end I found it too expensive for just a simple landingpage."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2355002)

Bimal C.

Digitalmarketing

> "Here I can easily make high converting landing page within minutes."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3257267)

NM

Nick M.

founder

> "The website service is basic and pretty amateur."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2761765)

Brock P.

Vice President of Marketing

> "We find the existing templates have good conversion rates, are easy to set up and it takes virtually no time to go from idea to..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___3589338)

NM

Nick M.

founder

> "they have questionable billing practices."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2761765)

RO

Roberta O.

Partner

> "The process of designing and building pages was overly complicated and involved too many delays. Once I discovered LeadPages, I..."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2355364)

DH

Daniela H.

Marketing

> "It is static and full of bugs."

[See full review](https://www.capterra.com/p/203635/Leadpages/#Capterra___2360103)

[View Reviews](https://www.capterra.com/p/203635/Leadpages/reviews/)

## User interface

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

4.48 (17,643)

[Leadpages](https://www.capterra.com/p/203635/Leadpages/)

4.55 (302)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Mailchimp

44/50

-   A/B Testing
-   Activity Dashboard
-   Activity Tracking
-   AI Copilot
-   Alerts/Notifications
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Management
-   Campaign Segmentation
-   Contact Management
-   Content Management
-   Conversion Rate Optimization
-   Conversion Tracking
-   CRM
-   Customer Segmentation
-   Customizable Branding
-   Customizable Fields
-   Customizable Forms
-   Customizable Templates
-   Design Management
-   Drag & Drop
-   Drip Campaigns
-   Email Management
-   Email Marketing
-   Email Templates
-   Engagement Tracking
-   Event Triggered Actions
-   Form Builder
-   Forms Management
-   Generative AI
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Media Library
-   Multi-Channel Marketing
-   Real-Time Analytics
-   Real Time Editing
-   Reporting/Analytics
-   Reporting & Statistics
-   Responsive Web Design
-   SEO Management
-   Social Media Integration
-   Template Management
-   Third-Party Integrations
-   Web Forms
-   Website Management
-   Website Publishing Options
-   Widgets
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/110228/MailChimp/#features)

Leadpages

Top features

47/50

-   A/B Testing
-   Activity Dashboard
-   Activity Tracking
-   AI Copilot
-   Alerts/Notifications
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Management
-   Campaign Segmentation
-   Contact Management
-   Content Management
-   Conversion Rate Optimization
-   Conversion Tracking
-   CRM
-   Customer Segmentation
-   Customizable Branding
-   Customizable Fields
-   Customizable Forms
-   Customizable Templates
-   Design Management
-   Drag & Drop
-   Drip Campaigns
-   Email Management
-   Email Marketing
-   Email Templates
-   Engagement Tracking
-   Event Triggered Actions
-   Form Builder
-   Forms Management
-   Generative AI
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Media Library
-   Multi-Channel Marketing
-   Real-Time Analytics
-   Real Time Editing
-   Reporting/Analytics
-   Reporting & Statistics
-   Responsive Web Design
-   SEO Management
-   Social Media Integration
-   Template Management
-   Third-Party Integrations
-   Web Forms
-   Website Management
-   Website Publishing Options
-   Widgets
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/203635/Leadpages/#features)

### Recognition

Mailchimp is recognized as a top-rated tool in 4 Capterra Shortlist reports

Leadpages is recognized as a top-rated tool in 3 Capterra Shortlist reports

### Deployment & support

Mailchimp

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Leadpages

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Mailchimp

-   By Intuit
-   Located in United States
-   Founded in 1983

Leadpages

-   By Leadpages
-   Located in United States
-   Founded in 2012

## Popular Comparisons

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

vs

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4.4

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[Leadpages](https://www.capterra.com/p/203635/Leadpages/)[4.55 (302)](https://www.capterra.com/p/203635/Leadpages/reviews/)

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[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

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$15/month

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4.5

4.4

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[View full comparison](https://www.capterra.com/compare/79367-110228/ActiveCampaign-vs-MailChimp)

[Leadpages](https://www.capterra.com/p/203635/Leadpages/)[4.55 (302)](https://www.capterra.com/p/203635/Leadpages/reviews/)

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$89/year

4.3

Features

4.7

4.4

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/201958-203635/Divi-vs-Leadpages)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,318)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$13/month

Price

$12/month

4.4

Features

4.5

4.4

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/110228-136603/MailChimp-vs-MailerLite)

[Leadpages](https://www.capterra.com/p/203635/Leadpages/)[4.55 (302)](https://www.capterra.com/p/203635/Leadpages/reviews/)

vs

[Elementor](https://www.capterra.com/p/169468/Elementor/)[4.64 (906)](https://www.capterra.com/p/169468/Elementor/reviews/)

$99/month

Price

$11.99/month

4.3

Features

4.6

4.4

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/169468-203635/Elementor-vs-Leadpages)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,934)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$13/month

Price

$12/month

4.4

Features

4.2

4.4

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-110228/Constant-Contact-vs-MailChimp)

[Leadpages](https://www.capterra.com/p/203635/Leadpages/)[4.55 (302)](https://www.capterra.com/p/203635/Leadpages/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,318)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$99/month

Price

$12/month

4.3

Features

4.5

4.4

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/136603-203635/MailerLite-vs-Leadpages)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

vs

[Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.82 (2,128)](https://www.capterra.com/p/198994/Systeme/reviews/)

$13/month

Price

$17/month

4.4

Features

4.7

4.4

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/110228-198994/MailChimp-vs-Systeme)

[Leadpages](https://www.capterra.com/p/203635/Leadpages/)[4.55 (302)](https://www.capterra.com/p/203635/Leadpages/reviews/)

vs

[ClickFunnels](https://www.capterra.com/p/156583/ClickFunnels/)[4.54 (666)](https://www.capterra.com/p/156583/ClickFunnels/reviews/)

$99/month

Price

$97/month

4.3

Features

4.5

4.4

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/156583-203635/ClickFunnels-vs-Leadpages)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

vs

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,243)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

$13/month

Price

$15/month

4.4

Features

4.4

4.4

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/110228-171840/MailChimp-vs-HubSpot-Marketing)

[Leadpages](https://www.capterra.com/p/203635/Leadpages/)[4.55 (302)](https://www.capterra.com/p/203635/Leadpages/reviews/)

vs

[GoDaddy Website Builder](https://www.capterra.com/p/182500/GoDaddy-Website-Builder/)[4.19 (1,379)](https://www.capterra.com/p/182500/GoDaddy-Website-Builder/reviews/)

$99/month

Price

$9.99/month

4.3

Features

4.0

4.4

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/182500-203635/GoDaddy-Website-Builder-vs-Leadpages)