# Compare Mailchimp vs Salesforce Starter 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Mailchimp and Salesforce Starter based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/110228-227088/MailChimp-vs-Salesforce-Starter

---

# Mailchimp vs Salesforce Starter Features and Cost Comparison

Last updated April 6th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

MailchimpSalesforce Starter2/4 selected

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.5 (17,599)](https://www.capterra.com/p/110228/MailChimp/reviews/)

[Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.4 (224)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/)

[## Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.5 (17,599)](https://www.capterra.com/p/110228/MailChimp/reviews/)

Starting Price

$13.00/month

Value-for-Money

4.4

Functionality

4.4

Ease of Use

4.4

Customer Service

4.2

Reviews Sentiment

Based on [17,599 reviews](#user-reviews)

Positive

16,108

Neutral

1,214

Negative

277

[## Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.4 (224)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/)

Starting Price

$25.00/month

Value-for-Money

4

Functionality

4.2

Ease of Use

4

Customer Service

4.1

Reviews Sentiment

Based on [224 reviews](#user-reviews)

Positive

198

Neutral

18

Negative

8

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What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 17,500 reviews from crm software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

72%Fit

Missing features

Feature ratings

Data Security

NA

Contact Management

4.4

Lead Management

4.1

Sales Pipeline Management

4.1

Activity Dashboard

4.4

72%Fit

Missing features

Feature ratings

Data Security

NA

Contact Management

4.7

Lead Management

4.5

Sales Pipeline Management

4.7

Activity Dashboard

4.4

User satisfaction

User satisfaction

4.5

User reviews[17,599](https://www.capterra.com/p/110228/MailChimp/reviews/)

Ease of use

4.4

Functionality

4.4

Value for money

4.4

Customer support

4.2

User satisfaction

4.4

User reviews[224](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/)

Ease of use

4.0

Functionality

4.2

Value for money

4.0

Customer support

4.1

Price starts from

Price starts from

$13Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$25Per User, Per Month

-   Free version
-   Free trial

Best for

Best for

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

Best for

Salesforce Starter supports small and medium sized business with a simple CRM for marketing, sales, and service.

## User reviews

Pros & cons

VR

Verified Reviewer

Marketing Manager

> "It gives you everything you need in one place, from email marketing and automation to segmentation, landing pages, and reporting, which makes it a very complete platform for serious..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7129909)

AH

Amir H.

E-Commerce Manager

> "The high-intensity pricing structures are not so good in terms of value when our customer base is increasing and customer service is virtually useless when you fall into their rigid spam..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7106742)

RS

Radha S.

Legal Assistant

> "The drag‑and‑drop editor, pre‑designed templates, and clear workflows make day‑to‑day email marketing straightforward, even without extensive technical or design experience."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

Patrick S.

Corporate Finance

> "There are WP integration security issues that have come up by my hosting provider. While I keep all my software up-to-date, I have to keep scanning/repair software running in the..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7105481)

AH

Amir H.

E-Commerce Manager

> "The convenience in the area of the drag-and-drop user interface is impressive that our marketing and sales team can create beautiful promotional products emails with ease and in a short..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7106742)

JS

Jake S.

Founder and CEO

> "I also found it a little opaque - sometimes I would import new subscribers, having archived enough to be under the 10k threshold, but then face top up charges for reasons I never fully..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044018)

Elton Takudzwa N.

Website Owner

> "The layout is clean and well-organized, allowing users to quickly find key features such as campaign creation, audience management, and analytics."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7140257)

Suresh K.

Senior Business Executive

> "It gets a bit pricey as the number of contacts in your account increases and you are restricted in getting some good features as you are required to upgrade to a higher plan."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7053342)

MP

Maksim P.

Business Owner

> "What I like most about about Mailchimp is the convenience of being able to send a mass text or email to all my customers, notifying them about my new batch of products and reminding them to..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7122403)

KF

Krista F.

Operations Manager

> "What I least like about mailchimp is that I cannot resend email to non-openers if i use the multiple subject line feature."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7142253)

CB

Christine B.

Marketing Manager

> "I also appreciated the variety of templates and the built-in analytics, which make it simple to track performance and optimize campaigns. While the platform can be quite expensive compared..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139562)

PG

Paula G.

Director

> "I don't always think to look for un-subscriptions in the email summary and then I go send another email to the same list, so the people who unsubscribed are not included moving forward and..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7138371)

VR

Verified Reviewer

Compliance Manager

> "Content optimizer, I also love the "Creative Assistant," which automatically pulls your brand colors and logos from your website to build designs for you"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7133039)

BR

Bradley R.

IT Director

> "It’s a solid platform for straightforward email marketing, but once you start needing deeper customization or more advanced workflows, it may not keep up as well as some alternatives."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7144180)

RS

Radha S.

Legal Assistant

> "Creating email campaigns is straightforward, with clear workflows, drag‑and‑drop templates, and helpful prompts that make it accessible even for beginners."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

VR

Verified Reviewer

Compliance Manager

> "price increase quickly, also the transition from a simple email tool to a full CRM has made the navigation slightly cluttered and more complex than it used to be."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7133039)

BY

Brian Y.

Visa Consulting Specialist

> "Mailchimp has assisted me in sending organized updates and information emails and my communication with visa clients has become more balanced and professional."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7069016)

NN

Nicholas N.

Quality Assurance Manager

> "Spam filtering at times flags critical messages particularly for first contact hence forgetting to check spam may result in loss of business"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7142553)

ZR

Zane R.

Office Coordinator

> "The drag-and-drop builder makes it easy to create professional-looking campaigns quickly and makes it very efficient to create newsletters and event promotions."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7095215)

MP

Marissa P.

executive director

> "It's challenging as a small org to be able to afford the paid subscription when and can't send newsletters to everyone that gives you their email."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044795)

Kazi A.

Social Media Executive

> "It was the perfect tool to help me launch my small business marketing campaigns, and it integrates seamlessly with my website."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7104781)

RS

Radha S.

Legal Assistant

> "Additionally, the interface, while beginner‑friendly, can sometimes feel crowded or unintuitive when managing multiple campaigns, audiences, or settings."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

FG

Fabrizio G.

Design Lead

> "Functional lead capture solution and creating effective marketing data report and also content nanagement, Mailchimp is excellent."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044127)

VR

Verified Reviewer

IT Specialist and Systems Administrator

> "The issues usually come from scaling, integrations, and access control needs that go beyond simple campaign work."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7056336)

TF

Terrance F.

Business and Financial Officer

> "I love the comprehensive ability to design and distribute newsletters and emails to our subscribers while also managing and maintaining our subscriber database all in the Mailchimp platform."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6850967)

KK

Kevin K.

Marketing Manager

> "For organizations that operate with multiple agents or brands, Mailchimp lacks the flexibility and depth required."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7045212)

MD

Melissa D.

Patient Coordinator

> "The drag and drop feature allows me to drag and drop my own custom videos and images, and it has a clean interface."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6822446)

CB

Christine B.

Marketing Manager

> "Additionally, certain automations and reporting features aren’t as flexible as they could be compared to more specialized platforms."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139562)

SC

Stacy C.

Development Director

> "For small nonprofits, Mailchimp works well because it is designed for simple email newsletters, announcements, and community updates rather than ecommerce marketing."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7109504)

Samuel A.

Digital marketing manager

> "While importing files, you have it follow a format of names and email, it does not allow for a flexible contact type of email only and it's become costly when you have a larger email..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6653707)

Imanol Alfonso P.

CTO

> "It makes designing emails and automations quick and easy, has robust analytics and segmentation tools, and integrates smoothly with other platforms."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7034428)

Artur C.

CEO

> "The main drawbacks of Mailchimp include its high cost for larger lists, complexity of advanced features, limited customer support, restricted template customization, less detailed..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6307425)

JS

Jake S.

Founder and CEO

> "Also, great that you could tag audience members, and also arrange them into segments - this double system gave good flexibility for recording data."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044018)

BR

Beckie R.

Owner

> "Additionally, even though you might have a perfectly scrubbed mailing list that you obtained over years personally via a dedicated website, after completing hours and perhaps days of work..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6763114)

RB

Regina B.

Owner

> "What I like most about Mailchimp is how beginner-friendly the platform is, especially for small businesses and entrepreneurs who need professional email marketing tools without a steep..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7084901)

RS

Radha S.

Legal Assistant

> "I also found some limitations in design flexibility and automation depth unless you upgrade to higher‑tier plans."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

AA

Amanda A.

Operations Manager

> "It offers value for small teams or organizations that need an all-in-one marketing platform that isn't too expensive for the features it provides."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7114133)

VR

Verified Reviewer

Digital Marketer

> "Segmenting emails by audience is a bit difficult in the platform and had a steep learning curve."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7090146)

PG

Patricia G.

Customer Service Lead

> "It helps us to keep a professional image without having to hire a dedicated designer, though the part of contact management needs constant cleanup."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7076467)

TR

Tanya R.

Creative Director

> "The free plan doesn't offer automations which is annoying if you're trying to set up delivery of a free ebook or other incentive. Once you move on to the paid plan, segmenting the audience..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6632076)

SK

Sam K.

Real Estate Salesperson

> "Overall, I think Mailchimp is the best software I have found to create interactive email marketing materials, but I do wish that there were some additional capabilities within the platform..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7043962)

VB

Violet B.

Artist Representative

> "I dislike that the platform itself is not as user friendly as I would like it to be and there are too many options that look too similar within their templates."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7137394)

MW

Michelle W.

Executive Director

> "Mailchimp has an easy-to-use interface, automations, and excellent analytics that help our nonprofit send targeted campaigns and manage data effectively."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6864417)

HB

Holly B.

Professional recruiter

> "If you use a free email account then it will not deliver the email campaigns properly."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7118249)

PK

Piyawat K.

Marketing Manager

> "Mailchimp offers an excellent tool in terms of automated and segmented email campaigns, yet the prices get higher as the number of contacts grows."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6845748)

JC

Jeff C.

Marketing Director

> "Compared to some other similar softwares we've used at our hospitality group, the pricing made some jumps over the years that was a little frustrating."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7123470)

LB

Lindsay B.

Social Media Manager

> "I also used Mailchimp few times as Forms builder, it’s great when intraget to capaign and get more reports than I can without it"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7097938)

JC

James C.

Customer Success Manager

> "Some of newsletter/email templates are too rigid in their design, and if I want to create something truly unique, I have to resort to custom/blank creation forms in order to achieve the..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6762810)

MP

Marissa P.

executive director

> "I love using mailchimp and hopefully can afford the paid subscription in 2026 so we can send to all of our listed people through one account"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044795)

RS

Radha S.

Legal Assistant

> "Overall, while Mailchimp is powerful and easy to start with, cost escalation and feature restrictions can be frustrating as your marketing needs become more advanced."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

VC

Valerie C.

Marketing Manager

> "You also have the ability to customize templates, which can help with branding even more."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139383)

DB

David B.

Lead Pastor

> "The pricing structure was not as competitive as other companies and for someone who needs a simple intuitive design, the tools offered felt a bit overwhelming to navigate."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6810845)

PN

Poerwestri N.

Travel Manager

> "Mailchimp's interface is basic enough for campaign landing page creation, and interaction with customer data and list segmentation is easy for me."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6869896)

Kelly M.

Social Media Manager and Podcaster

> "There's limited customer support. If you want to move to a new plan the price increases dramatically."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7119744)

EAJ

Esami Allan J.

Web Developer

> "Mailchimp most important functionality is its automation feature,which saves time and ensure audience get the right message at the right time."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6860165)

AF

Adam F.

Lead Consultant

> "I am also not sure of the regular efficacy of Mailchimp in getting through spam filters or enticing people to open the emails – except for Mailchimp’s analytics!"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6850842)

Elton Takudzwa N.

Website Owner

> "Mailchimp has been a valuable addition to my website particularly in helping me capture email leads and convert them into sales."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7140257)

VR

Verified Reviewer

Customer Service Manager

> "This makes it expensive for large audience, so I usually have to purge my audience to reduce number of contacts I maintain."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6878410)

Jennifer H.

Accounts Receivable

> "The interface is clean, the email builder is intuitive, and creating campaigns or basic automations doesn’t require much technical effort."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7134588)

Mandie K.

Marketing Director

> "The price has gone up over the years, making it a little less affordable for small businesses."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7107751)

Emmanuel K.

Sr. Business Administrator

> "It's a great tool to use for emails where many things can be customized and a good way to keep track and have great functional capabilities."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7118272)

VR

Verified Reviewer

Owner

> "Additionally, designing emails on a mobile device or tablet can be a bit cumbersome, and I've occasionally encountered glitches when sending longer emails on desktop."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6460260)

SE

Sawyer E.

Recruiter

> "Mailchimp helped me to streamline my email campaign and helped me to decrease the amount of time needed to do this task."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7130023)

ClJ

Céline J.

Social Media Manager

> "I find that Mailchimp isn't evolving enough; most of its features have remained unchanged and unimproved."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7120485)

WV

Will V.

Conference Coordinator

> "Mailchimp offers a great way to market our conferences, from registration dates to sponsorship opportunities."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7081708)

RS

Robert S.

Full Stack Developer

> "Using a third party like Zapier makes for one more point of failure."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7122201)

FO

Feraud O.

Owner

> "The cost and free trail period are great. If you have a startup or are new to email marketing you can use Mailchimp to build a small audience list with for free and see how email marketing..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6859783)

Vincenzo Bernardino R.

Freelance

> "I get overwhelmed easily when I work because of constant multitasking, the UX of mailchimp always requires me a lot of back and forth"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6825457)

BR

Bradley R.

IT Director

> "For teams that need something dependable for regular email communication, it covers the basics well and doesn’t require a ton of training to use effectively."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7144180)

VR

Verified Reviewer

IT Director

> "Sometimes emails that are created do not look the same in Outlook desktop and it is difficult to troubleshoot on why that it."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6887037)

TO

Taylor O.

Digital Marketing Manager

> "MailChimp is incredibly intuitive and has some of the best pre-built templates and segments for small to medium sized businesses."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7123753)

MG

Matt G.

Account Executive

> "The cost of it continues to rise for the different plans and will charge for inactive contacts in the system as well"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7018037)

JC

Jeff C.

Marketing Director

> "We were able to grow our list considerably and for some team members that were not super technical, we were still able to train them on it which was encouraging."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7123470)

AP

Ansuya P.

Director

> "Unfortunately the free package no longer facilitates classic automations, reducing the meaningful use of this package."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6868227)

VR

Verified Reviewer

Reporting and Communications Officer

> "You can embed the sign-up box into WordPress or SharePoint sites really easily by grabbing the code."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7047138)

ST

Susan T.

President and Trainer

> "Mailchimp has a more difficult interface with their video library being a bit unprofessional as questions arise."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6856736)

RS

Radha S.

Legal Assistant

> "It’s a reliable and beginner‑friendly email marketing platform that makes it easy to create, manage, and send professional‑looking campaigns."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771)

Anske D.

CEO

> "Advanced segmentation isn’t as sharp as more specialized tools"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7123023)

Amber M.

Owner

> "MailChimp is easy to use, has resources available to make e-mails well-designed and effective (like ideal time scheduling, templates, etc.), and is affordable for my team."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7088946)

VR

Verified Reviewer

Head Teacher

> "I wish I could try other email campaign handlers, simply because I'm having a bad time with this one, but I am not the one the makes the decision on that one."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7080883)

[View Reviews](https://www.capterra.com/p/110228/MailChimp/reviews/)

BK

Blerta K.

Language Instructor

> "The ability to have all student inquiries, follow-ups and enrollment conversation tracked all in a single location made my..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7138877)

RL

Rico L.

AE

> "Sometimes the reporting can track figures incorrectly, but not sure if that is an internal issue."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7067755)

VR

Verified Reviewer

App Developer

> "What I liked most about Salesforce Starter was how easy it made CRM setup—intuitive interface, guided onboarding, and..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7098838)

Khilah B.

Owner

> "I do not particularly like that there are so many features that can be used but the price to upgrade is a bit much for a..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7076699)

VR

Verified Reviewer

Salesforce Consultant

> "It gives you the exposure to find out what you need as you continue to grow."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7123343)

VR

Verified Reviewer

Advisor

> "Customization options are basic."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7107416)

VR

Verified Reviewer

Advisor

> "Slight learning curve early, but useful once workflows are set."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7107416)

BK

Blerta K.

Language Instructor

> "Not as easy as Starter label suggests."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7138877)

Jeff T.

AE

> "Best CRM on the market i have enjoyed using it throughout my career at multiple companies"

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7091777)

PB

Phoebe B.

Payroll Administrator

> "Response was time consuming."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7088055)

RS

Rob S.

Managing Director

> "Its intuitive design, responsiveness, and simplicity in implementation make it a standout choice in the market. Whether you're..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___5085157)

MHS

Mohammed Hareez S.

Customer Success representative

> "To be honest there is nothing i dislike about salesforce but sometimes its bit slow"

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6681865)

PB

Phoebe B.

Payroll Administrator

> "Overall experience was okay and easy to navigate. "

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___7088055)

LD

Lisa D.

Billing Administrator

> "I don't like the email functionality or the notes / tasks available. "

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4839430)

James W.

Revenue Operations Manager

> "Extremely customisable, has a wide range of features and functionality, extremely powerful In the amount of automations and..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___5084445)

HML

Hector Manuel L.

Bookings Office Admin

> "Export data might require some experience using this app. If not used to work with SF you might find a little bit frustrated..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4768423)

PW

Peggie W.

Acct Resolution

> "Compact and streamlined which goes well with small business."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6582490)

PC

Patrick C.

Financial Planner

> "It took too much of my time and the only way to get customer service is to hire a third party vendor to help with all aspects..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3715765)

DV

Donovan V.

Retirement Benefit Analyst II

> "Salesforce starter is a great tool that we're able to utilize in our workplace."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6649475)

JW

Janet W.

Project Manager

> "That they moved to lightning and it is not as good as classic"

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6030896)

VR

Verified Reviewer

CEO

> "Salesforce is great because you can work to keep track of real-time user and purchase analytics, customer support, customer..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4456584)

RS

Roberto S.

Project Manager

> "If you're not an admin, is difficult to know the rules behind the dashboard reports and automated emails."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3548806)

NB

Nichole B.

Owner

> "It is easy to set up, use, maintain and set sales goals with it."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6630138)

PC

Patrick C.

Financial Planner

> "As it can be an expensive and time consuming set-up, it was not necessary for me to have such a customizable software. "

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3715765)

JL

Judith L.

office manager

> "it is good, I like it but it is pricely."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6814031)

CG

Clayton G.

Database Manager

> "It is up to us as employees to make the software work the most productive for us, and that should not be expected from us when..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#SoftwareAdvice___3264312)

NB

Nichole B.

Owner

> "It was easy to install, easy to use, and made managing sales a breeze."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6630138)

NZB

Nastazija Zivaljevic B.

Customer Support Specialist

> "There are too many features, which at times are repetitive and sometimes not easy to find/ not distinct enough to know what to..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2966383)

VR

Verified Reviewer

Quality Systems Manager

> "Salesforce Essentials is the best way to provide better service to our customers."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4933814)

VR

Verified Reviewer

HR Lead

> "I also think that the knowledge articles are very hard to work with and its not really clear when they're published or in..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2909707)

VR

Verified Reviewer

Business Operations Analyst

> "It offers a range of tools and features, and can be highly customizable to fit the specific needs of businesses of various..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4605252)

NN

Nomava N.

Freelancer

> "For a limited business, over there is too much to sort through for everything we need."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3209891)

AD

Alexis D.

Operations Direcot

> "It is very handy even though it needs some expertise to set it up but don't let this stop you, their resources library is..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4745886)

ED

Elizabeth D.

Marketing

> "This product is not designed for the Financial Services industry."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2898851)

MHS

Mohammed Hareez S.

Customer Success representative

> "My overall experience is wonderful with salesforce"

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6681865)

JW

JAMES W.

Sales Engineer

> "Too many unused fields that muddy up the screen and info can get lost in all the blank fields."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2786888)

Rick K.

Owner

> "We've been super happy with it and my personal favorite part is being able to do so much from my phone."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___5091696)

PS

Paul S.

Chief Engineer

> "My biggest issue with Salesforce is that it is so big."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3007447)

Julio Cesar M.

SALES MANAGER

> "Basically, all my days at work depens on salesforce, very efficient at the moment, it also helps me out to improve my sales..."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___4650211)

MK

Mayank K.

Assistant Manager - Digital Marketing

> "Role Hierarchy & Permission sets are difficult to understand and multiple roles assigning can be difficult."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2779825)

JW

Janet W.

Project Manager

> "It was much more intuitive and easier to locate information."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___6030896)

HW

Heather W.

Compliance Analyst

> "It is overwhelming at first to get a handle on the software."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___3006744)

Rick K.

Owner

> "It's been part of the reason we've been able to stay so organized."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___5091696)

MB

Matthew B.

Digital Engagement Officer

> "It can be difficult to resolve problems without having to search for help topics."

[See full review](https://www.capterra.com/p/227088/Salesforce-Starter/#Capterra___2789605)

[View Reviews](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/)

## User interface

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

4.48 (17,599)

[Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)

4.40 (224)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

Activity Dashboard

207

Important

AI Copilot

150

Important

Alerts/Notifications

120

Important

Mailchimp

29/40

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Calendar Management
-   Campaign Management
-   Contact Management
-   Customer Journey Mapping
-   Customizable Fields
-   Customizable Reports
-   Data Import/Export
-   Data Security
-   Document Storage
-   Drag & Drop
-   Email Management
-   Email Marketing
-   Email Templates
-   Forecasting
-   Generative AI
-   Interaction Tracking
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Lead Qualification
-   Lead Scoring
-   Marketing Automation
-   Mobile Access
-   Multi-Channel Communication
-   Predictive Analytics
-   Quotes/Estimates
-   Referral Tracking
-   Reminders
-   Reporting/Analytics
-   Sales Pipeline Management
-   Sales Reports
-   Segmentation
-   Task Management
-   Territory Management
-   Third-Party Integrations
-   Workflow Management

[See all features](https://www.capterra.com/p/110228/MailChimp/#features)

Salesforce Starter

Top features

36/40

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Calendar Management
-   Campaign Management
-   Contact Management
-   Customer Journey Mapping
-   Customizable Fields
-   Customizable Reports
-   Data Import/Export
-   Data Security
-   Document Storage
-   Drag & Drop
-   Email Management
-   Email Marketing
-   Email Templates
-   Forecasting
-   Generative AI
-   Interaction Tracking
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Lead Qualification
-   Lead Scoring
-   Marketing Automation
-   Mobile Access
-   Multi-Channel Communication
-   Predictive Analytics
-   Quotes/Estimates
-   Referral Tracking
-   Reminders
-   Reporting/Analytics
-   Sales Pipeline Management
-   Sales Reports
-   Segmentation
-   Task Management
-   Territory Management
-   Third-Party Integrations
-   Workflow Management

[See all features](https://www.capterra.com/p/227088/Salesforce-Starter/#features)

### Recognition

Mailchimp is recognized as a top-rated tool in 4 Capterra Shortlist reports

No recognitions have been awarded to Salesforce Starter

### Deployment & support

Mailchimp

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Salesforce Starter

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Mailchimp

-   By Intuit
-   Located in United States
-   Founded in 1983

Salesforce Starter

-   By Salesforce
-   Located in United States
-   Founded in 2003

## Popular Comparisons

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,599)](https://www.capterra.com/p/110228/MailChimp/reviews/)

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[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,599)](https://www.capterra.com/p/110228/MailChimp/reviews/)

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[View full comparison](https://www.capterra.com/compare/110228-136603/MailChimp-vs-MailerLite)

[Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[4.40 (224)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/)

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[Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[4.31 (6,972)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

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4.2

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4.2

[View full comparison](https://www.capterra.com/compare/155928-227088/Zoho-CRM-vs-Salesforce-Starter)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,599)](https://www.capterra.com/p/110228/MailChimp/reviews/)

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4.4

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4.2

4.4

Ease of Use

4.3

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$7/year

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Features

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4.0

Ease of Use

4.8

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[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,599)](https://www.capterra.com/p/110228/MailChimp/reviews/)

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4.4

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4.4

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