# Compare Mailchimp vs Pinterest 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Mailchimp and Pinterest based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/110228-234608/MailChimp-vs-Pinterest

---

# Mailchimp vs Pinterest Features and Cost Comparison

Last updated March 26th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

MailchimpPinterest2/4 selected

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.5 (17,565)](https://www.capterra.com/p/110228/MailChimp/reviews/)

[Pinterest](https://www.capterra.com/p/234608/Pinterest/)[4.7 (425)](https://www.capterra.com/p/234608/Pinterest/reviews/)

[## Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.5 (17,565)](https://www.capterra.com/p/110228/MailChimp/reviews/)

Starting Price

$13.00/month

Value-for-Money

4.4

Functionality

4.4

Ease of Use

4.4

Customer Service

4.2

Reviews Sentiment

Based on [17,565 reviews](#user-reviews)

Positive

16,081

Neutral

1,209

Negative

275

[## Pinterest](https://www.capterra.com/p/234608/Pinterest/)[4.7 (425)](https://www.capterra.com/p/234608/Pinterest/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.7

Functionality

4.5

Ease of Use

4.7

Customer Service

4.3

Reviews Sentiment

Based on [425 reviews](#user-reviews)

Positive

407

Neutral

13

Negative

5

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## Summary

* * *

Key features rated by users

Features selected based on 13,971 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

84%Fit

High performer

Feature ratings

Email Campaign Management

4.6

Campaign Scheduling

4.6

Newsletter Management

4.5

Email Tracking

4.4

Customizable Branding

4.4

\--%Fit

Missing features

Feature ratings

Email Campaign Management

NA

Campaign Scheduling

NA

Newsletter Management

NA

Email Tracking

NA

Customizable Branding

4.5

User satisfaction

User satisfaction

4.5

User reviews[17,565](https://www.capterra.com/p/110228/MailChimp/reviews/)

Ease of use

4.4

Functionality

4.4

Value for money

4.4

Customer support

4.2

User satisfaction

4.7

User reviews[425](https://www.capterra.com/p/234608/Pinterest/reviews/)

Ease of use

4.7

Functionality

4.5

Value for money

4.7

Customer support

4.3

Price starts from

Price starts from

$13Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

\--

-   Free version
-   Free trial

Best for

Best for

Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform.

Best for

Not provided by vendor

## User reviews

Pros & cons

AH

Amir H.

E-Commerce Manager

> "The convenience in the area of the drag-and-drop user interface is impressive that our marketing and sales team can create beautiful promotional products emails with ease and in a short..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7106742)

AH

Amir H.

E-Commerce Manager

> "The high-intensity pricing structures are not so good in terms of value when our customer base is increasing and customer service is virtually useless when you fall into their rigid..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7106742)

Imanol Alfonso P.

CTO

> "It makes designing emails and automations quick and easy, has robust analytics and segmentation tools, and integrates smoothly with other platforms."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7034428)

Patrick S.

Corporate Finance

> "There are WP integration security issues that have come up by my hosting provider. While I keep all my software up-to-date, I have to keep scanning/repair software running in the..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7105481)

BY

Brian Y.

Visa Consulting Specialist

> "Mailchimp has assisted me in sending organized updates and information emails and my communication with visa clients has become more balanced and professional."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7069016)

JS

Jake S.

Founder and CEO

> "I also found it a little opaque - sometimes I would import new subscribers, having archived enough to be under the 10k threshold, but then face top up charges for reasons I never fully..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044018)

ZR

Zane R.

Office Coordinator

> "The drag-and-drop builder makes it easy to create professional-looking campaigns quickly and makes it very efficient to create newsletters and event promotions."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7095215)

BR

Beckie R.

Owner

> "Additionally, even though you might have a perfectly scrubbed mailing list that you obtained over years personally via a dedicated website, after completing hours and perhaps days of..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6763114)

Kazi A.

Social Media Executive

> "It was the perfect tool to help me launch my small business marketing campaigns, and it integrates seamlessly with my website."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7104781)

Suresh K.

Senior Business Executive

> "It gets a bit pricey as the number of contacts in your account increases and you are restricted in getting some good features as you are required to upgrade to a higher plan."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7053342)

FG

Fabrizio G.

Design Lead

> "Functional lead capture solution and creating effective marketing data report and also content nanagement, Mailchimp is excellent."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044127)

JC

James C.

Customer Success Manager

> "Some of newsletter/email templates are too rigid in their design, and if I want to create something truly unique, I have to resort to custom/blank creation forms in order to achieve the..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6762810)

TF

Terrance F.

Business and Financial Officer

> "I love the comprehensive ability to design and distribute newsletters and emails to our subscribers while also managing and maintaining our subscriber database all in the Mailchimp..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6850967)

MP

Marissa P.

executive director

> "It's challenging as a small org to be able to afford the paid subscription when and can't send newsletters to everyone that gives you their email."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044795)

MD

Melissa D.

Patient Coordinator

> "The drag and drop feature allows me to drag and drop my own custom videos and images, and it has a clean interface."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6822446)

VR

Verified Reviewer

IT Specialist and Systems Administrator

> "The issues usually come from scaling, integrations, and access control needs that go beyond simple campaign work."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7056336)

SC

Stacy C.

Development Director

> "For small nonprofits, Mailchimp works well because it is designed for simple email newsletters, announcements, and community updates rather than ecommerce marketing."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7109504)

KK

Kevin K.

Marketing Manager

> "For organizations that operate with multiple agents or brands, Mailchimp lacks the flexibility and depth required."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7045212)

JS

Jake S.

Founder and CEO

> "Also, great that you could tag audience members, and also arrange them into segments - this double system gave good flexibility for recording data."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044018)

Samuel A.

Digital marketing manager

> "While importing files, you have it follow a format of names and email, it does not allow for a flexible contact type of email only and it's become costly when you have a larger email..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6653707)

KT

Katie T.

Marketing and Development Assistant

> "The customization features cut down on the amount of time we had to spend designing each email and the analytics available were key in growing our company."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6766368)

Artur C.

CEO

> "The main drawbacks of Mailchimp include its high cost for larger lists, complexity of advanced features, limited customer support, restricted template customization, less detailed..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6307425)

RB

Regina B.

Owner

> "What I like most about Mailchimp is how beginner-friendly the platform is, especially for small businesses and entrepreneurs who need professional email marketing tools without a steep..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7084901)

VR

Verified Reviewer

Digital Marketer

> "Segmenting emails by audience is a bit difficult in the platform and had a steep learning curve."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7090146)

AA

Amanda A.

Operations Manager

> "It offers value for small teams or organizations that need an all-in-one marketing platform that isn't too expensive for the features it provides."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7114133)

TR

Tanya R.

Creative Director

> "The free plan doesn't offer automations which is annoying if you're trying to set up delivery of a free ebook or other incentive. Once you move on to the paid plan, segmenting the..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6632076)

PG

Patricia G.

Customer Service Lead

> "It helps us to keep a professional image without having to hire a dedicated designer, though the part of contact management needs constant cleanup."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7076467)

HB

Holly B.

Professional recruiter

> "If you use a free email account then it will not deliver the email campaigns properly."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7118249)

SK

Sam K.

Real Estate Salesperson

> "Overall, I think Mailchimp is the best software I have found to create interactive email marketing materials, but I do wish that there were some additional capabilities within the..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7043962)

CC

Chermaine C.

Business owner

> "It was slightly time consuming to manally put my clients emails in mail chimp, because I couldn't automatically export it from another software platform that wasnt recognized."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6803811)

MW

Michelle W.

Executive Director

> "Mailchimp has an easy-to-use interface, automations, and excellent analytics that help our nonprofit send targeted campaigns and manage data effectively."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6864417)

DB

David B.

Lead Pastor

> "The pricing structure was not as competitive as other companies and for someone who needs a simple intuitive design, the tools offered felt a bit overwhelming to navigate."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6810845)

PK

Piyawat K.

Marketing Manager

> "Mailchimp offers an excellent tool in terms of automated and segmented email campaigns, yet the prices get higher as the number of contacts grows."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6845748)

LT

Leah T.

Research Specialist and Program Manager

> "The limited emails (depending on any plan) are a little pricy for more extensive contact lists compared to other email management systems, and they cannot schedule emails on the free..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6234289)

LB

Lindsay B.

Social Media Manager

> "I also used Mailchimp few times as Forms builder, it’s great when intraget to capaign and get more reports than I can without it"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7097938)

Kelly M.

Social Media Manager and Podcaster

> "There's limited customer support. If you want to move to a new plan the price increases dramatically."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7119744)

MP

Marissa P.

executive director

> "I love using mailchimp and hopefully can afford the paid subscription in 2026 so we can send to all of our listed people through one account"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044795)

IN

Inamari N.

Marketing Executive

> "System sometimes feels quite glitchy, especially when setting up HTML messages, and most recently trying to update existing contacts."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6790457)

PN

Poerwestri N.

Travel Manager

> "Mailchimp's interface is basic enough for campaign landing page creation, and interaction with customer data and list segmentation is easy for me."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6869896)

AF

Adam F.

Lead Consultant

> "I am also not sure of the regular efficacy of Mailchimp in getting through spam filters or enticing people to open the emails – except for Mailchimp’s analytics!"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6850842)

SE

SItav E.

Marketing Associate

> "I LOVE the templates - MailChimp gives you premade templates to make them become your own, they are easily editable and create amazing one of a kind emails."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6797849)

VR

Verified Reviewer

Customer Service Manager

> "This makes it expensive for large audience, so I usually have to purge my audience to reduce number of contacts I maintain."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6878410)

EAJ

Esami Allan J.

Web Developer

> "Mailchimp most important functionality is its automation feature,which saves time and ensure audience get the right message at the right time."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6860165)

HM

HELENA M.

RMT

> "I had a few issues initially with archived clients being added back to the list, but I think it was an issue with the app integration."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6793313)

RA

Rahman A.

Marketing Specialist

> "It’s been very useful in allowing us to stay in regular contact with our client base, to show case new products and keep engagement levels at a high which is really important when..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6793857)

Mandie K.

Marketing Director

> "The price has gone up over the years, making it a little less affordable for small businesses."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7107751)

Gabriel K.

Senior Marketing and Communications Specialist

> "It makes managing contact lists, designing emails, and tracking performance really straightforward."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7039146)

IS

Isaac S.

Communications Director

> "Even as an organization that is sending out emails to less than 2,000 people."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7020296)

Emmanuel K.

Sr. Business Administrator

> "It's a great tool to use for emails where many things can be customized and a good way to keep track and have great functional capabilities."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7118272)

VR

Verified Reviewer

Owner

> "Additionally, designing emails on a mobile device or tablet can be a bit cumbersome, and I've occasionally encountered glitches when sending longer emails on desktop."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6460260)

WV

Will V.

Conference Coordinator

> "Mailchimp offers a great way to market our conferences, from registration dates to sponsorship opportunities."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7081708)

ClJ

Céline J.

Social Media Manager

> "I find that Mailchimp isn't evolving enough; most of its features have remained unchanged and unimproved."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7120485)

FO

Feraud O.

Owner

> "The cost and free trail period are great. If you have a startup or are new to email marketing you can use Mailchimp to build a small audience list with for free and see how email..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6859783)

Vincenzo Bernardino R.

Freelance

> "I get overwhelmed easily when I work because of constant multitasking, the UX of mailchimp always requires me a lot of back and forth"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6825457)

VR

Verified Reviewer

Reporting and Communications Officer

> "You can embed the sign-up box into WordPress or SharePoint sites really easily by grabbing the code."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7047138)

VR

Verified Reviewer

IT Director

> "Sometimes emails that are created do not look the same in Outlook desktop and it is difficult to troubleshoot on why that it."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6887037)

Amber M.

Owner

> "MailChimp is easy to use, has resources available to make e-mails well-designed and effective (like ideal time scheduling, templates, etc.), and is affordable for my team."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7088946)

MG

Matt G.

Account Executive

> "The cost of it continues to rise for the different plans and will charge for inactive contacts in the system as well"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7018037)

Gwen S.

Founder- CEO

> "I like that you can do so much customization of your emails and messages, and the interface is very nice as well"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7108365)

AP

Ansuya P.

Director

> "Unfortunately the free package no longer facilitates classic automations, reducing the meaningful use of this package."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6868227)

GC

George C.

Owner

> "I'm a small business owner with specific customers nationwide and it allows me to create professional emails to stay in touch."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6841622)

ST

Susan T.

President and Trainer

> "Mailchimp has a more difficult interface with their video library being a bit unprofessional as questions arise."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6856736)

EJ

Emily J.

Client Services Manager

> "The interface is extremely user-friendly and I can create beautiful newsletters to our guests without any technical design knowledge."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7087486)

CR

Cat R.

Managing Director

> "The user interface is not the most intuitive and leads to miscommunications at times between team members"

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6806609)

VR

Verified Reviewer

Sales Enablement

> "Very clean interface and very customizable in features and effective in terms of email marketing and contact management."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7088529)

VR

Verified Reviewer

Head Teacher

> "I wish I could try other email campaign handlers, simply because I'm having a bad time with this one, but I am not the one the makes the decision on that one."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7080883)

VR

Verified Reviewer

IT Specialist and Systems Administrator

> "For an SMB that needs a dependable email tool without heavy technical lift, it provides a solid foundation."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7056336)

GM

Gracia M.

Student

> "It can also be a little overwhelming at first when you see all the options, especially if you’re brand new to email marketing."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6777177)

VR

Verified Reviewer

Owner

> "I especially appreciate the ability to create automated drip campaigns, design beautiful emails, and capture leads with custom forms."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6460260)

BR

Becky R.

Musician

> "The lowest price was too much money and value for what I needed, but I couldn't use the free."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7045866)

PO

Pamela O.

Digital Communication Specialist

> "By liking a link to our Facebook page, the platform's intuitive to navigate, and it's very powerful, with automation features helping to develop focused and personalized campaigns for..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6594458)

IL

Ilaria L.

Assistant Reservation Manager

> "The reporting section is the platform is not as easy as the general settings."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7083585)

SC

Sean C.

Marketer

> "There are plenty of features to manage email campaigns, more than enough for a small business, and at a reasonable price."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7046149)

ABDUR R.

Transaction Analyst

> "One of the drawback of mailchimp is it's pricing structure, especially as your subscriber list grows."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6655472)

KS

Kaylee S.

Consultant and Founder

> "It's easy to use to import in your own files or to build on their templates. If you are on a fixed budget, there are many free options that can have a great look for your company and..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7043974)

TC

Terry C.

President of both entities

> "I do not send emails to my people every month and don't really like to pay for a service that I don't consistently use."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6851380)

JN

Jeric N.

Marketing Agent

> "I like the most about this software is that as a marketing agent I can create email marketing for our possible clients, The templates is very nice perfect for creating a marketing ads."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6336429)

AW

April W.

Administration

> "The cost is ridiculous because so many others offer same thing free not just a trial but I did like having account and helped but If not careful you'll be charged for emailing same..."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6636862)

JM

Jessica M.

Customer Service

> "With their extensive features, data-driven insights, and ability to measure campaigns' impact, email marketing has become an integral part of my business thanks to the platform."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6637926)

KK

Kevin K.

Marketing Manager

> "Working as a marketing manager in a travel organization, I quickly ran into limitations."

[See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7045212)

[View Reviews](https://www.capterra.com/p/110228/MailChimp/reviews/)

ST

Sean T.

Content Creator

> "A very clean interface and clear labeling makes finding and using images fairly simple. Where Pinterest shines is its boards that..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7093028)

ST

Sean T.

Content Creator

> "The Pinterest platform entered the world as a unique and expressive place for art and information, now it is plagued with..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7093028)

SC

Sean C.

Marketer

> "I use Pinterest to search for images, research ideas, and create lists for personal and professional projects."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7042638)

Destiny C.

Owner

> "I only disliked the options that you scroll through that are actually ads that send you to a separate website or page from the..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7058922)

RH

Rebecca H.

UX Researcher

> "It’s a great platform for discovering and organising ideas, but the endless wall of content can sometimes feel overwhelming,..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7082631)

Victoria H.

HR Director

> "Sometimes what I did not like about Pinterest as it seems like it is hard to find the items they are marketing sometimes you can’t..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7112821)

PN

Prosper N.

INDUSTRIAL SAWING MACHING OPERATORE

> "Pinterest is really a creative and user-friendly platform which helps discover many ideas, whether I'm planning a project, browsing..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6871301)

Boston W.

Manager

> "Make predatory website that is set up to trick people into clicking a link to get more information and then because you had to..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#GetApp___6258846)

Destiny C.

Owner

> "You can search for diy or step-by-step project ideas for literally any concept & find exactly what you're looking for every time!"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7058922)

JC

Jerad C.

Freelance Photographer

> "The only thing that I don't really like is when I am looking for crochet patterns, especially free crochet patterns, I will be..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6580518)

AL

Amber L.

Owner

> "Adding pins is free, so you can use the platforms basic functions to spread word about your brand or products."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7033014)

AL

Amber L.

Owner

> "It's confusing to learn how to use it for marketing and small business growth at first."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7033014)

Nava B.

Owner

> "It's also good for learning new topics because a lot of people post summaries in a visual post which is helpful for learning."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7100117)

CK

Courtney K.

Registered Dietitian

> "The search feature isn't very specific and sometimes pulls up irrelevant posts"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6764662)

VR

Verified Reviewer

Program Manager

> "Pinterest gives you access to so many different creators, artists, chefs, and how-to articles, easily more than any other platform."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6860460)

Boston W.

Manager

> "I understand that ignorance is no escape from the law but these practices are extremely disingenuous and although their financial..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#GetApp___6258846)

Nava B.

Owner

> "I like being able to create my own boards and save my findings to my boards."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7100117)

BL

Blake L.

student

> "the search function can be unreliable and users might experience issues"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6807591)

Victoria H.

HR Director

> "What I liked most about Pinterest is how trendy it is and how it can be used to market various vendors items"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7112821)

VR

Verified Reviewer

Administrative Assistant

> "They just changed this recently but I don't like how you can't jut click on the photo and go right to the website anymore."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6858972)

JR

Julie R.

Owner Artist

> "I like that I can share my creative work with the world and get inspired by other artist all in one place."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7042463)

SW

Stephanie W.

Kids Director

> "The lack of filters for sensitive content is what I like least about Pinterest."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6834375)

JC

Jasmine C.

Assistant

> "I like that I can add images through the gallery and I can also put stickers an word on the image that I choose to add."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6298128)

VR

Verified Reviewer

Administrative Assistant

> "Now you have to click 'visit site' and sometimes it doesn't pull it up."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6858972)

CH

Constantine H.

Associate

> "I like its social media-like interface and the ease with which you can browse through topics of interest."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7051016)

NS

NOAH S.

Why is there so much A.I. in Pinterest now

> "Its really frustrating because I look for landscaping photos that are REAL."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6849721)

RS

Ryan S.

Head of Marketing and Design

> "Pinterest brings a great deal of help for businesses allowing them to post pictures (pins) and bring engagement for their brand."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6408615)

LCodSL

Luiza Conceição dos Santos L.

Assistente de Marketing

> "Of not being able to take an image or video from the saved after you select."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6417738)

ST

Sean T.

Content Creator

> "Pinterest can feel overwhelming at first, but it does an excellent job leading users to whatever they are trying to do. "

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7093028)

AN

Alicia N.

Teacher

> "It’s just too hard to download and use what I find. And maybe I just don’t understand the way it works but I always get to a dead..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7010189)

VR

Verified Reviewer

physician

> "It is a go to for most people, with tons of ideas or help for literally every product you can think up, or project you are looking..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7003155)

MS

Madi S.

Streamer

> "Not enough variety of pins, sometimes you see the same ones."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6774375)

KG

Kristen G.

Spray tan artist

> "Great experience, have been using Pinterest for years to create content and get new ideas for everything"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7077810)

PS

Pebbles S.

Insurance Agent

> "Some of the links that people post do not work, and that happens on lots of links."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6628271)

NS

NOAH S.

Why is there so much A.I. in Pinterest now

> "I like the original photos, and how things are linked together, even if I get caught up going down rabbitholes."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6849721)

HB

Heather B.

CFO

> "It is hard to clean up and edit and delete multiple pins."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6535386)

FR

Fernanda R.

administradora

> "I can create folders on different subjects, which helps me on a daily basis, making it easier to organize."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6748706)

KH

Kaitlyn H.

Baker

> "Its hard to find something not to like;but, one thing i wish i could do was pin ads!"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6852275)

KR

Karly R.

Teacher

> "I love the organizational aspect of Pinterest, it is like an online bulletin board!"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7035875)

PB

Prayansh B.

Manager

> "The messaging have issues it just lags and glitches"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6271471)

CK

Courtney K.

Registered Dietitian

> "I like that you can create different types of boards and share them with friends."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6764662)

RT

Rachel T.

Tutor

> "I did not create these pins, just collected them, so I should not be punished for someone else's crime."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6539698)

DG

Debra G.

Sales manager

> "Love it for my business and to create content and have creative ideas"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7077953)

SL

Sheena L.

Program Manager

> "The way you click on the link is not the same"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6530636)

MS

Madi S.

Streamer

> "I have used Pinterest for over ten years, and it remains one of my staple platforms for finding inspiration, new ideas and anything..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6774375)

Adham H.

Senior social Media specialist, senior graphic designer

> "nothing to dislike about pinterest except that not a lot of people use it on daily basis and fewer companies integrate it in their..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6109327)

LW

Lela W.

Paralegal

> "I like how much variety is on Pinterest from recipes to book blurbs by authors, etc."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6829732)

PC

Priscila C.

Vendedor

> "despite having zilhoes of users, there is not much interaction in this app, such as comments, likes and others"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___4817636)

Sunita R.

Product Marketing Manager

> "Many inspirational ideas from range of topics. If you want to learn anything to do with visual arts, pinterest is the place to be..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6360556)

GP

Gabriel P.

Student

> "Some elements of the UI are clunky, making the user experience not as good."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___5096988)

Maragaret L.

Owner

> "I like sharing my boards with other members for fun and business. "

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7081703)

KT

Kamile T.

Assistente

> "Because it has many options, sometimes it shows something that I'm not actually looking for"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6145223)

Patrice M.

Digital Marketer

> "Pinterest is a good tool to use to get started with showcasing your products as well as affiliate marketing"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6827121)

LM

Lydia M.

Owner/Designer

> "They use to show how many times something was "pinned" or saved so you could see if a post was popular and now I can't seem to find..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___3777987)

RA

Rama A.

Freelance Graphic Designer

> "Pinterest has become a real source of inspiration in my work as a freelance designer."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7057828)

Evelyn F.

Digital Marketing Manager & Content Creator

> "There are many pictures running at the same time, and it does reduce that attention you want the audience to pay to your..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___3523649)

RH

Rebecca H.

UX Researcher

> "I love how it feels more creative and intentional than traditional social media."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7082631)

SP

Sandra P.

Nurse

> "One of the biggest cons for me is,it is rapidly expanding it's users and there is the chance of copyright infringement or abuse of..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___3665792)

Destiny C.

Owner

> "It's also nice to be able to download some of your favorite content of desired."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7058922)

Shola O.

Internship

> "Some of the art works are very expensive to buy"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6095896)

Maragaret L.

Owner

> "It's also a great way to share my clients work as well."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7081703)

Luan E.

Diretor

> "Sometimes the same image keeps appearing all the time and it also takes a while to load all the images"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___3706056)

VR

Verified Reviewer

Self employed

> "I can find anything on Pinterest along with the associated information with just one click."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7007301)

ER

Evelyn R.

english bachelor

> "In my opinion, there are Pinterest functions that are important, but there are misleading pages that can cause users harm."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___3646469)

PL

Patti L.

Director Inside Sales and Events Management

> "This has helped us expand our online social media and it is worth everything. "

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7028091)

VR

Verified Reviewer

Desempregada

> "From time to time, photos appear that do not match my search"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___4557881)

SE

Sonja E.

Coach, Consultant, Educator

> "I really appreciate how easy it is to use and how you can run ads affordably on the platform."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7110348)

Peace M.

Content Writer

> "I do not like how hard it is for brands and consumers to interact on Pinterest."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___3485423)

MCT

Min Chit T.

IT support

> "Its effectiveness as a visual discovery engine for ideas and inspiration."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6815014)

PM

Prescot M.

Freelancer

> "It's hard to see full details of pictures you get sometimes"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___3679131)

KR

Karly R.

Teacher

> "Pinterest has been one of the best online reference sites for me."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7035875)

SH

Sabina H.

Graphic Designer

> "Sometimes I have troubles with setting the campaigns, but that is maybe because I am not very skilled in it yet"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___4202326)

VR

Verified Reviewer

Program Manager

> "I use Pinterest several times a week, predominantly for finding recipes."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6860460)

AC

Almamy C.

Responsable Digital & Business Planning

> "The customer service takes a long time to answer my messages"

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___4213948)

RT

Rachel T.

Tutor

> "You can add pins from within Pinterest or from the internet, or create your own."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6539698)

ZC

Zubia C.

physiotherapist

> "some times, it causes Identification error."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___3752913)

KK

Kira K.

Sales Education

> "I have had it since I was a kid and there are so many ideas that meet my hobbies."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___7048702)

SE

Sara E.

Travel blogger

> "I have used it to promote my blog content but because I don't have the time to pin regularly, it doesn't generate alot of traffic..."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___3173163)

Alize B.

Artist

> "The variety of images and reference photos available for artists to work with and how there's something for everyone here."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___6741492)

Evelyn F.

Digital Marketing Manager & Content Creator

> "it is a downside to deploy specific advertisement."

[See full review](https://www.capterra.com/p/234608/Pinterest/#Capterra___3523649)

[View Reviews](https://www.capterra.com/p/234608/Pinterest/reviews/)

## User interface

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

4.48 (17,565)

[Pinterest](https://www.capterra.com/p/234608/Pinterest/)

4.68 (425)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

Mailchimp

Top features

41/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/110228/MailChimp/#features)

Pinterest

2/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/234608/Pinterest/#features)

### Recognition

No recognitions have been awarded to Mailchimp

No recognitions have been awarded to Pinterest

### Deployment & support

Mailchimp

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Pinterest

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Mailchimp

-   By Intuit
-   Located in United States
-   Founded in 1983

Pinterest

-   By Pinterest
-   Located in United States
-   Founded in 2012

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[Pinterest](https://www.capterra.com/p/234608/Pinterest/)[4.68 (425)](https://www.capterra.com/p/234608/Pinterest/reviews/)

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$15/month

4.5

Features

4.5

4.7

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/159351-234608/Zoho-Social-vs-Pinterest)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,565)](https://www.capterra.com/p/110228/MailChimp/reviews/)

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$10.99/month

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Features

4.4

4.7

Ease of Use

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4.3

[View full comparison](https://www.capterra.com/compare/31898-110228/Constant-Contact-vs-MailChimp)

[Pinterest](https://www.capterra.com/p/234608/Pinterest/)[4.68 (425)](https://www.capterra.com/p/234608/Pinterest/reviews/)

vs

[Wrike](https://www.capterra.com/p/76113/Wrike/)[4.36 (2,883)](https://www.capterra.com/p/76113/Wrike/reviews/)

Contact vendor for pricing

Price

$10/month

4.5

Features

4.3

4.7

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/76113-234608/Wrike-vs-Pinterest)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,565)](https://www.capterra.com/p/110228/MailChimp/reviews/)

vs

[Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.83 (2,126)](https://www.capterra.com/p/198994/Systeme/reviews/)

$13/month

Price

$17/month

4.4

Features

4.7

4.4

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/110228-198994/MailChimp-vs-Systeme)

[Pinterest](https://www.capterra.com/p/234608/Pinterest/)[4.68 (425)](https://www.capterra.com/p/234608/Pinterest/reviews/)

vs

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.37 (3,794)](https://www.capterra.com/p/121701/HootSuite/reviews/)

Contact vendor for pricing

Price

$399/month

4.5

Features

4.3

4.7

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/121701-234608/HootSuite-vs-Pinterest)

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,565)](https://www.capterra.com/p/110228/MailChimp/reviews/)

vs

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,217)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

$13/month

Price

$15/month

4.4

Features

4.4

4.4

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/110228-171840/MailChimp-vs-HubSpot-Marketing)

[Pinterest](https://www.capterra.com/p/234608/Pinterest/)[4.68 (425)](https://www.capterra.com/p/234608/Pinterest/reviews/)

vs

[monday.com](https://www.capterra.com/p/147657/monday-com/)[4.57 (5,720)](https://www.capterra.com/p/147657/monday-com/reviews/)

Contact vendor for pricing

Price

$9/month

4.5

Features

4.4

4.7

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/147657-234608/monday-com-vs-Pinterest)