# Compare Mailchimp vs Campaigner 2026 | Capterra > Unsure of what to choose? Check Capterra to compare Mailchimp and Campaigner based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/110228-266291/MailChimp-vs-Campaigner --- # Mailchimp vs Campaigner Features and Cost Comparison Last updated June 15th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: MailchimpCampaigner2/4 selected [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.5 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/) [Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.9 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/) [## Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.5 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/) Starting Price $13.00/month Value-for-Money 4.4 Functionality 4.4 Ease of Use 4.4 Customer Service 4.2 Reviews Sentiment Based on [17,643 reviews](#user-reviews) Positive 16,146 Neutral 1,217 Negative 280 [## Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.9 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/) Starting Price $14.00/month Value-for-Money 3.8 Functionality 3.7 Ease of Use 3.7 Customer Service 3.9 Reviews Sentiment Based on [428 reviews](#user-reviews) Positive 327 Neutral 57 Negative 44 ## Not a match? 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What’s your intended use case? ## Summary * * * Key features rated by users Features selected based on 14,491 reviews from email marketing software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 84%Fit High performer Feature ratings Email Campaign Management 4.6 Campaign Scheduling 4.6 Newsletter Management 4.5 Email Tracking 4.4 Customizable Branding 4.4 \--%Fit Missing features Not enough reviews Feature ratings Email Campaign Management 3.5 Campaign Scheduling 5.0 Newsletter Management NA Email Tracking \-- Customizable Branding \-- User satisfaction User satisfaction 4.5 User reviews[17,643](https://www.capterra.com/p/110228/MailChimp/reviews/) Ease of use 4.4 Functionality 4.4 Value for money 4.4 Customer support 4.2 User satisfaction 3.9 User reviews[428](https://www.capterra.com/p/266291/Campaigner/reviews/) Ease of use 3.7 Functionality 3.7 Value for money 3.8 Customer support 3.9 Price starts from Price starts from $13Flat Rate, Per Month - Free version - Free trial Price starts from $14Flat Rate, Per Month - Free version - Free trial Best for Best for Mailchimp streamlines business operations by connecting over 11M companies worldwide with customers, allowing sales, creating and launching effective marketing campaigns in a single platform. Best for Campaigner provides easy-to-use, scalable email marketing and automation capabilities for SMB and mid-market businesses. We also work with high-volume senders. ## User reviews Pros & cons VR Verified Reviewer Operator > "It’s a great option for businesses and individuals looking to manage marketing campaigns efficiently without needing advanced technical skills. While pricing can increase as your audience grows and..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7151161) AF Avery F. Artist and Tour Manager > "The worst part is that Mailchimp includes unsubscribed or inactive contacts in the billing, forcing me to do a recurring and tedious manual cleanup to avoid paying for empty space." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7163614) RP Ralph P. Associate > "The templates, automation features, and reporting tools make it efficient to communicate with audiences and track engagement. While there can occasionally be a learning curve with some advanced..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7163947) BS Brandi S. Marketing Coordinator > "Multiple test phone numbers texted the assigned keyword, but the entries did not reliably show in the dashboard, did not appear in the queue, and did not receive the automated SMS response." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7169687) VR Verified Reviewer Marketing Manager > "It gives you everything you need in one place, from email marketing and automation to segmentation, landing pages, and reporting, which makes it a very complete platform for serious marketing work." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7129909) AH Amir H. E-Commerce Manager > "The high-intensity pricing structures are not so good in terms of value when our customer base is increasing and customer service is virtually useless when you fall into their rigid spam filtering..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7106742) RS Radha S. Legal Assistant > "The drag‑and‑drop editor, pre‑designed templates, and clear workflows make day‑to‑day email marketing straightforward, even without extensive technical or design experience." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771) Patrick S. Corporate Finance > "There are WP integration security issues that have come up by my hosting provider. While I keep all my software up-to-date, I have to keep scanning/repair software running in the background at all..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7105481) AH Amir H. E-Commerce Manager > "The convenience in the area of the drag-and-drop user interface is impressive that our marketing and sales team can create beautiful promotional products emails with ease and in a short period of time,..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7106742) Andrew M. Owner > "Mailchimp has recently got bloated, still mostly known for emails, but offers plenty of other things such as landing pages, ads etc, so emails get lost in the bloat" [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7156372) Elton Takudzwa N. Website Owner > "The layout is clean and well-organized, allowing users to quickly find key features such as campaign creation, audience management, and analytics." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7140257) MD Max D. Head of sales > "Some of my ip data tracking doesn’t seem accurate for us and means we are unsure on the more precise details by country lalevel of our audience" [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7162379) AD Alexandre D. Secretary General > "The contact management capabilities enable me to segment our customer base exactingly, which is critical in terms of personalizing the updates on our IT services." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7175902) KF Krista F. Operations Manager > "What I least like about mailchimp is that I cannot resend email to non-openers if i use the multiple subject line feature." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7142253) MP Maksim P. Business Owner > "What I like most about about Mailchimp is the convenience of being able to send a mass text or email to all my customers, notifying them about my new batch of products and reminding them to place a bid." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7122403) PG Paula G. Director > "I don't always think to look for un-subscriptions in the email summary and then I go send another email to the same list, so the people who unsubscribed are not included moving forward and it may take..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7138371) Palash R. Graphic designer > "The platform also offers detailed audience segmentation and clear analytics, which are essential for tracking open rates and boosting campaign performance efficiently." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7156702) BR Bradley R. IT Director > "It’s a solid platform for straightforward email marketing, but once you start needing deeper customization or more advanced workflows, it may not keep up as well as some alternatives." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7144180) CB Christine B. Marketing Manager > "I also appreciated the variety of templates and the built-in analytics, which make it simple to track performance and optimize campaigns. While the platform can be quite expensive compared to..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139562) KA Khyan A. Senior Business Development Representative > "List management and audience segmentation can become confusing as the database scales, particularly when multiple teams are working in the platform." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7152870) VR Verified Reviewer Compliance Manager > "Content optimizer, I also love the "Creative Assistant," which automatically pulls your brand colors and logos from your website to build designs for you" [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7133039) BS Brandi S. Marketing Coordinator > "Another said contacts needed to already be in the audience before texting the keyword, which defeats the entire purpose of a text-to-join keyword campaign." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7169687) RS Radha S. Legal Assistant > "Creating email campaigns is straightforward, with clear workflows, drag‑and‑drop templates, and helpful prompts that make it accessible even for beginners." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771) BS Brandi S. Marketing Coordinator > "Attachments I tried to send by email were apparently redacted by their system, which meant I was being asked to provide proof and documentation but was not given a working way to do so." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7169687) AF Avery F. Artist and Tour Manager > "My emails look professional, which inspires trust, and segmenting my lists allows me to better understand my audience so I can send the right message at the right time." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7163614) VR Verified Reviewer Compliance Manager > "price increase quickly, also the transition from a simple email tool to a full CRM has made the navigation slightly cluttered and more complex than it used to be." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7133039) AB Alexis B. Cultural Director Of Cinema And Live Performance > "I'm delighted to use Mailchimp as it provides powerful templates and polished drag and drop editor that helps to design well looking emails without needing a design team." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7178412) NN Nicholas N. Quality Assurance Manager > "Spam filtering at times flags critical messages particularly for first contact hence forgetting to check spam may result in loss of business" [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7142553) ZR Zane R. Office Coordinator > "The drag-and-drop builder makes it easy to create professional-looking campaigns quickly and makes it very efficient to create newsletters and event promotions." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7095215) VR Verified Reviewer Public Relations Manager > "The free plan is limited and the pricing for features can get expensive fast, though it is robust. While the interface is easy-to-use, it can sometimes be overwhelming visually or look cluttered." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7158773) Kazi A. Social Media Executive > "It was the perfect tool to help me launch my small business marketing campaigns, and it integrates seamlessly with my website." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7104781) RS Radha S. Legal Assistant > "Additionally, the interface, while beginner‑friendly, can sometimes feel crowded or unintuitive when managing multiple campaigns, audiences, or settings." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771) MD Marilyn D. Agent > "While pricing can become expensive as subscriber lists grow, the range of features, integrations, and reliable email delivery make it a worthwhile investment for many businesses." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7165588) JR Jeff R. Project Manager > "While creating templates I did get stuck a few times and had to reach out to customer service where i was met with slower than desired response times." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7161328) TF Terrance F. Business and Financial Officer > "I love the comprehensive ability to design and distribute newsletters and emails to our subscribers while also managing and maintaining our subscriber database all in the Mailchimp platform." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6850967) JS Jake S. Founder and CEO > "I also found it a little opaque - sometimes I would import new subscribers, having archived enough to be under the 10k threshold, but then face top up charges for reasons I never fully understood (it..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044018) SC Stacy C. Development Director > "For small nonprofits, Mailchimp works well because it is designed for simple email newsletters, announcements, and community updates rather than ecommerce marketing." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7109504) AD Alexandre D. Secretary General > "I have also observed that response times of the customer support vary, which can be a hassle when there is a time-sensitive issue to address." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7175902) Imanol Alfonso P. CTO > "It makes designing emails and automations quick and easy, has robust analytics and segmentation tools, and integrates smoothly with other platforms." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7034428) CB Christine B. Marketing Manager > "Additionally, certain automations and reporting features aren’t as flexible as they could be compared to more specialized platforms." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139562) RP Ralph P. Associate > "The templates, automation tools, and reporting features help streamline the entire email marketing process." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7163947) KA Khyan A. Senior Business Development Representative > "There are also some limitations around deeper automation and reporting compared to more enterprise-focused marketing platforms." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7152870) RB Regina B. Owner > "What I like most about Mailchimp is how beginner-friendly the platform is, especially for small businesses and entrepreneurs who need professional email marketing tools without a steep learning curve." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7084901) Samuel A. Digital marketing manager > "While importing files, you have it follow a format of names and email, it does not allow for a flexible contact type of email only and it's become costly when you have a larger email database to manage" [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6653707) AA Amanda A. Operations Manager > "It offers value for small teams or organizations that need an all-in-one marketing platform that isn't too expensive for the features it provides." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7114133) BS Brandi S. Marketing Coordinator > "Based on this experience, I would be very cautious about relying on Mailchimp for SMS keyword campaigns or any time-sensitive marketing automation." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7169687) PG Patricia G. Customer Service Lead > "It helps us to keep a professional image without having to hire a dedicated designer, though the part of contact management needs constant cleanup." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7076467) BR Beckie R. Owner > "Additionally, even though you might have a perfectly scrubbed mailing list that you obtained over years personally via a dedicated website, after completing hours and perhaps days of work building..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6763114) MW Michelle W. Executive Director > "Mailchimp has an easy-to-use interface, automations, and excellent analytics that help our nonprofit send targeted campaigns and manage data effectively." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6864417) RS Radha S. Legal Assistant > "I also found some limitations in design flexibility and automation depth unless you upgrade to higher‑tier plans." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771) VR Verified Reviewer Public Relations Manager > "I like the features it has to integrate images and text boxes within emails to make them look professional/branded." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7158773) VR Verified Reviewer Digital Marketer > "Segmenting emails by audience is a bit difficult in the platform and had a steep learning curve." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7090146) LB Lindsay B. Social Media Manager > "I also used Mailchimp few times as Forms builder, it’s great when intraget to capaign and get more reports than I can without it" [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7097938) TR Tanya R. Creative Director > "The free plan doesn't offer automations which is annoying if you're trying to set up delivery of a free ebook or other incentive. Once you move on to the paid plan, segmenting the audience is clunky -..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6632076) VC Valerie C. Marketing Manager > "You also have the ability to customize templates, which can help with branding even more." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7139383) Octavia T. Graphic Designer > "There is a learning curve with mailchimp that might hinder a person's initial integration of it into their team or personal business." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7159719) AD Alexandre D. Secretary General > "It is comprehensive on the basics of marketing and communication with clientele, and its analytics enable us to remain informed." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7175902) VB Violet B. Artist Representative > "I dislike that the platform itself is not as user friendly as I would like it to be and there are too many options that look too similar within their templates." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7137394) PN Poerwestri N. Travel Manager > "Mailchimp's interface is basic enough for campaign landing page creation, and interaction with customer data and list segmentation is easy for me." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6869896) Suresh K. Senior Business Executive > "It gets a bit pricey as the number of contacts in your account increases and you are restricted in getting some good features as you are required to upgrade to a higher plan." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7053342) KA Khyan A. Senior Business Development Representative > "Team collaboration is also solid because marketing content, campaigns, and reporting can all sit centrally rather than being spread across multiple systems." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7152870) BS Brandi S. Marketing Coordinator > "Instead of resolving the issue or refunding us for a product that was not working, Mailchimp offered pausing the account as an alternative." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7169687) EAJ Esami Allan J. Web Developer > "Mailchimp most important functionality is its automation feature,which saves time and ensure audience get the right message at the right time." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6860165) HB Holly B. Professional recruiter > "If you use a free email account then it will not deliver the email campaigns properly." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7118249) Elton Takudzwa N. Website Owner > "Mailchimp has been a valuable addition to my website particularly in helping me capture email leads and convert them into sales." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7140257) JC Jeff C. Marketing Director > "Compared to some other similar softwares we've used at our hospitality group, the pricing made some jumps over the years that was a little frustrating." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7123470) Jennifer H. Accounts Receivable > "The interface is clean, the email builder is intuitive, and creating campaigns or basic automations doesn’t require much technical effort." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7134588) VR Verified Reviewer Operator > "I also found that navigating some settings and audience management features was not always as intuitive as expected" [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7151161) BY Brian Y. Visa Consulting Specialist > "Mailchimp has assisted me in sending organized updates and information emails and my communication with visa clients has become more balanced and professional." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7069016) JC James C. Customer Success Manager > "Some of newsletter/email templates are too rigid in their design, and if I want to create something truly unique, I have to resort to custom/blank creation forms in order to achieve the goal I want." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6762810) Emmanuel K. Sr. Business Administrator > "It's a great tool to use for emails where many things can be customized and a good way to keep track and have great functional capabilities." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7118272) RS Radha S. Legal Assistant > "Overall, while Mailchimp is powerful and easy to start with, cost escalation and feature restrictions can be frustrating as your marketing needs become more advanced." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7121771) SE Sawyer E. Recruiter > "Mailchimp helped me to streamline my email campaign and helped me to decrease the amount of time needed to do this task." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7130023) KA Khyan A. Senior Business Development Representative > "I can’t comment too deeply on value for money since I’m not directly involved in the commercial side, and I haven’t needed customer support due to not experiencing any major issues personally." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7152870) WV Will V. Conference Coordinator > "Mailchimp offers a great way to market our conferences, from registration dates to sponsorship opportunities." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7081708) MP Marissa P. executive director > "It's challenging as a small org to be able to afford the paid subscription when and can't send newsletters to everyone that gives you their email." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7044795) FO Feraud O. Owner > "The cost and free trail period are great. If you have a startup or are new to email marketing you can use Mailchimp to build a small audience list with for free and see how email marketing is before..." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___6859783) Krista G. VP > "We had trouble with our emails going to our customer's spam folders." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7149286) Palash R. Graphic designer > "What I like most about Mailchimp is its user-friendly drag-and-drop email builder and robust automation capabilities." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7156702) Crystal A. Freelance Writer > "I made this decision because of the overall cost that is associated with the product and I was not able to get a free version of this product." [See full review](https://www.capterra.com/p/110228/MailChimp/#Capterra___7177355) [View Reviews](https://www.capterra.com/p/110228/MailChimp/reviews/) SB Sarah B. Research Analyst > "It is supportive of mid tier type businesses it uses artificial intelligence to push/force emails for individuals with an extensive..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4971197) JM Jonathan M. Business Development and Marketing Lead > "It lack email marketing capabilities for global enterprise organizations." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___6089160) Andrew H. Head of Donor Engagement > "In a single sentence, it's the software I encourage others to purchase more than any other." [See full review](https://www.capterra.com/p/266291/Campaigner/#GetApp___6424661) Abhishek S. Associate Consultant > "They lack the responsive promptness even to make changes in the subscription plans." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4479861) BG Brian G. Festival Director > "After analyzing the numbers after time, we have learned when is the best time to send, which formats work best, and it helped us optimize and..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3478424) SF Sam F. CEO > "Campaigner couldn't even match the open rates on that segment that our previous ESP could achieve on our entire list (including inactive). When..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3528805) SF Sam F. CEO > "The only redeeming feature of Campaigner is their sales team who are great at selling you a dream: deliverability experts, a dedicated account..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3528805) MM Milan M. CPA > "The full email campaign editor does not function like Microsoft word. When you hit <> it gives too many spaces or line breaks." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3464719) Abhishek S. Associate Consultant > "Another best feature of this software is its integration with social media." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4479861) MM Michael M. Manager > "Glitchiness and random issues occur with no rhyme or reason." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3729842) BG Brian G. Festival Director > "It provides a great way to connect and inform our customers, and we get many action items, clicks, and responses." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3478424) MM Muofunanya M. Creative Director > "Very Overpriced, billing department is garbage, alot of my mailing goes to spam even when marked as 'not spam', media library not good" [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3456603) LA Laurie A. Marketing Manager > "The user interface is intuitive and the new drag-and-drop editor has made development of email campaigns much faster and easier." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3130560) BG Brian G. Festival Director > "The image library is very confusing. If we use an image in our email, we would expect it to be saved in the Image Library for future use. But..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3478424) HB Hannah B. Digital Content Specialist > "It didn't take a ton of specialized knowledge to make a nice-looking email, building segments and sending emails was intuitive, glitches were..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3108065) JW Jennifer W. Paranormal tour guide > "The product lacks a free version or trial." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4716299) SS Scott S. Company Owner > "Our team primarily uses the platform for transactional emails and it does a good job meeting the demands." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3204314) BG Brian G. Festival Director > "Then we repaste it into Campaigner, for reasons unknown sometimes the formatting becomes corrupted, esp when using tables." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3478424) WW Wil W. Customer Training and Support Rep > "Using the Reports provided by Campaigner following email campaigns makes analyzing customer interactions with communications easy." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3476851) FP Frank P. EVP Marketing > "I am not only disappointed in the functionality of the platform, but when I purchases the service I was promised a solution to spambot clicks -..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3477026) CB Cindi B. Sr. Development Officer > "It allows us to track current/updated information for our alumni. And, it has been useful in sending Alumni e-newsletters, and invites to other..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2381332) RS Ronald S. General Manager > "The system has all of the features that we need, but the only (minor) issue is occasional "lagging" of website response and occasional..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2338996) VR Verified Reviewer Head of Production > "It is appealing the easy email builder and the choice of email design" [See full review](https://www.capterra.com/p/266291/Campaigner/#GetApp___4284523) TK Troy K. CEO/Founder > "The platform is old and couldn't even convert a design to a text version." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3592028) RR Roger R. Senior Marketing Consultant > "The email campaign and forms setup are intuitive and flexible, allowing creativity while maintaining ease of use." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3456896) JP Jason P. Director of Marketing & Research > "Sometimes Campaigner is caps sensitive with linked documents, which will sever links if you're not careful and unless you pull it into html..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2677122) MR Maria R. Communications Advisor > "Campaigner is really easy to use and allows you to create beautiful, visually appealing and versatile newsletters seamlessly." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3179965) LG Lauren G. Chief Community Officer > "A competitor flagged our first message as spam due to phrases like loan, get capital quickly, etc. and had no clarity on how to get this..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2452071) BM Bill M. Electronic Messaging Coordinator > "We are able to deploy a campaign very quickly versus our previous method that took days." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3138553) TK Troy K. CEO/Founder > "The design features to layout and design creative emails is horrid." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3592028) LA Laurie A. Marketing Manager > "It is easy to navigate the system to create our lists, email campaigns, etc." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3130560) BG Brian G. Festival Director > "Their stock HTML compiler is OK, but becomes tedious and lacks features." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3478424) MR Margaret R. Assisting in Marketing > "What makes this particular program effective is it's easy to use for a non-computer savvy person and customer support is there to walk through..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3108193) SF Sam F. CEO > "I'm now trying to cancel our account but of course, Campaigner got what they wanted - a 6-month agreement and now don't care about providing a..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3528805) NK Nicolette K. Owner > "I can send out mass emails to my clients with ease. " [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3144492) BM Bill M. Electronic Messaging Coordinator > "This product is not responsive for smaller screens such as laptops." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3138553) SG Steven G. Founder > "Campaigner's learning curve on the software isn't difficult and the data showing how many of our emails were opened have been the high points..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2575789) Abhishek S. Associate Consultant > "Poor customer support." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4479861) JW Jennifer W. Paranormal tour guide > "The product is easy to set up and use, the dashboard is great." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4716299) SP Shelley P. Marketing Coordinator > "Repeating the formatting to fix those issues is time-wasting and frustrating since it usually doesn't work." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3163398) LB Levent B. Director, Division Marketing Services > "Plenty of features such as segmentation, list management, sign up forms, good reporting." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2503552) AF Andrew F. sales manager > "the worst part is the very nature of email campaigns themselves ( and not the software ) by law, it's too easy for people to unsubscribe, ..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2444001) CA Courtney A. Undergrad Advisor > "I can create different groups and email them separately. Plus, it gives me robust insights about open and click rates." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2373113) Nurul Aishah G. Personal Banker > "I don't like the dashboard design, especially when navigating the menus and settings." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3182981) HM Howard M. Account Manager > "I am pleased with the transmission results and the data obtained. And as a Canadian company, we are pleased with paying in CDN $. But my..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2437445) SP Shelley P. Marketing Coordinator > "The editor is easy to use but the formatting in the final emails is often messed up and not as it was designed." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3163398) MF Margaret F. IT manager > "I have found that in the few times I have had to call customer support they are knowledgeable about the product and my issue. " [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3181923) RR Roger R. Senior Marketing Consultant > "Slow response time and/or latency seems to occur at peak hours." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3456896) ML Max L. Owner > "The analysis reports are good but need some more features." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3127154) MT Marc T. owner > "For the infrequent use i feel that it is expensive and will likely be looking to move my marketing elsewhere." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3176866) KS Kim S. Administrative Assistant > "We mostly use the drag and drop and have found it helpful to be able to create our own emails and change them as we need." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2327330) VS Vivian S. Program Manager > "Even when I have sent the whitelist address, there are still problems--including my own e-mail!" [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3124639) KB Kareem B. President > "It was very easy to navigate which allowed our team to not have to waist time worrying about how to run the software." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3228138) LS Lloyd S. Owner > "Sometimes it does not like wat I entered and I have to redo the newsletter again." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3108144) OT Orly T. Music Teacher > "It is very easy to upload photos and text, and start from a blank page" [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3483915) DA Darren A. VP Sales > "I had to cancel my service after using them for more than 5 years because they were reviewing my emails and questioning their validity in their..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2502824) JP Jason P. Director of Marketing & Research > "The interface is very user friendly allowing for drag and drop editiong or html editor features make Campaigner a breeze to work with. " [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2677122) WH Wendy H. Director of Communications > "The site seems a little out of date and can be clunky often." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3154819) PA Pablo A. Marketing > "The easy way to work with it, the control on the lists and you service support" [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3168606) BP Brian P. President > "Not able to integrate with our website. " [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3118846) KH Kristy H. Development and Communications Coordinator > "This program is easy to use to produce professional emails to our members and friends." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3196425) JB JL B. owner > "Then, when you send addresses that are not active, it goes into the bit bucket and there is no reporting that those addresses have been ignored." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2744408) LG Lisa G. CFO > "Campaigner is easy to use, and allows for storage of a lot of contacts (unlike some other platforms that charge you based on number of..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2503226) TK Troy K. CEO/Founder > "Also its email automation/funnel system is really laughable." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3592028) VS Vivian S. Program Manager > "Campaigner has very a very user-friendly, logical user interface and is very versatile." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3124639) RM Roseline M. Manager of Projects > "I think the Constant Contact is the competition and offers way better flow and experience, however if you MUST use a tool whose data is stored..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2547079) LG Lauren G. Chief Community Officer > "Campaigner made it easy to set up our messages, tailor segments for different audiences, and get the word out fast." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2452071) HK Holly K. Sr. Communications Advisor > "There tend to be spacing issues (usually too many spaces between articles) that I am unable to adjust and always have to call tech support to..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2368939) LG Lisa G. CFO > "They also have a great agency feature and let you setup and manage sub-accounts." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2503226) CW Chaiya W. Marketing Director > "it started to get slow and stop loading pages and would not be able to redirect me to any of my previous pages." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2332250) MK Marina K. Founder > "I love how I can save my emails in different categories with different themes, and find them super easy" [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2583476) RT Roger T. Executive Director > "It's a little hard to format, requiring a little jumping through hoops to get at HTML formatting. And it doesn't quite integrate that well with..." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2557092) MC Mike C. General Manager > "Campaigner is an easy to use email marketing tool that provides good value" [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3202909) PM Paula M. Partner > "We want to email our customers with a nice letter and some pictures but their templates are too high marketing for this." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2465928) DP Dmitrii P. marketing director > "Campaigner makes loading contacts and sending out and tracking email campaigns easy." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2355640) ML Max L. Owner > "IP Locator is often completely wrong" [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3127154) Catherine Q. Head of Marketing > "The interface is intuitive and easy to use, unlike others that I've tried." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3116712) SM Shane M. Marketing and Sales Director > "I feel there are times where lists take a while to load, there are also some issues when a campaign gets in queue. " [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2457675) DA Darrell A. president > "it allow me to easily communicate with my target audience via my lists" [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2470872) TP Tessa P. Manager, Communications & Strategy > "I have also had experiences where the email wouldn't send because of a bad script or link to a dropbox that it flagged as spam." [See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2366151) [View Reviews](https://www.capterra.com/p/266291/Campaigner/reviews/) ## User interface [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) 4.48 (17,643) [Campaigner](https://www.capterra.com/p/266291/Campaigner/) 3.93 (428) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Activity Dashboard 150 Important AI Copilot 120 Important Mailchimp Top features 41/45 - A/B Testing - Activity Dashboard - AI Copilot - API - Autoresponders - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Drip Campaigns - Dynamic Content - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Newsletter Management - Personalization - Preview Functionality - Product Recommendations - Real-Time Analytics - Reporting/Analytics - ROI Tracking - Subscriber Management - Template Management - Third-Party Integrations - Workflow Automation - WYSIWYG Editor [See all features](https://www.capterra.com/p/110228/MailChimp/#features) Campaigner 35/45 - A/B Testing - Activity Dashboard - AI Copilot - API - Autoresponders - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Drip Campaigns - Dynamic Content - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Newsletter Management - Personalization - Preview Functionality - Product Recommendations - Real-Time Analytics - Reporting/Analytics - ROI Tracking - Subscriber Management - Template Management - Third-Party Integrations - Workflow Automation - WYSIWYG Editor [See all features](https://www.capterra.com/p/266291/Campaigner/#features) ### Recognition Mailchimp is recognized as a top-rated tool in 4 Capterra Shortlist reports No recognitions have been awarded to Campaigner ### Deployment & support Mailchimp Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Campaigner Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details Mailchimp - By Intuit - Located in United States - Founded in 1983 Campaigner - By Ziff Davis - Located in Ireland - Founded in ## Popular Comparisons [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/) vs [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,489)](https://www.capterra.com/p/132996/brevo/reviews/) $13/month Price $9/month 4.4 Features 4.5 4.4 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/110228-132996/MailChimp-vs-brevo) [Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.93 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/) vs [Levitate](https://www.capterra.com/p/211147/Levitate/)[4.83 (333)](https://www.capterra.com/p/211147/Levitate/reviews/) $14/month Price $349/month 3.7 Features 4.7 3.7 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/211147-266291/Levitate-vs-Campaigner) [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/) vs [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,565)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) $13/month Price $15/month 4.4 Features 4.5 4.4 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/79367-110228/ActiveCampaign-vs-MailChimp) [Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.93 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/) vs [Wix](https://www.capterra.com/p/169007/Wix/)[4.42 (10,725)](https://www.capterra.com/p/169007/Wix/reviews/) $14/month Price $17/month 3.7 Features 4.3 3.7 Ease of Use 4.5 [View full comparison](https://www.capterra.com/compare/169007-266291/Wix-vs-Campaigner) [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,318)](https://www.capterra.com/p/136603/MailerLite/reviews/) $13/month Price $12/month 4.4 Features 4.5 4.4 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/110228-136603/MailChimp-vs-MailerLite) [Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.93 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/) vs [Semrush](https://www.capterra.com/p/151962/SEMrush/)[4.63 (2,323)](https://www.capterra.com/p/151962/SEMrush/reviews/) $14/month Price $139.95/month 3.7 Features 4.6 3.7 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/151962-266291/SEMrush-vs-Campaigner) [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/) vs [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 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comparison](https://www.capterra.com/compare/110228-198994/MailChimp-vs-Systeme) [Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.93 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/) vs [Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.37 (3,799)](https://www.capterra.com/p/121701/HootSuite/reviews/) $14/month Price $249/month 3.7 Features 4.3 3.7 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/121701-266291/HootSuite-vs-Campaigner) [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/) vs [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,243)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) $13/month Price $15/month 4.4 Features 4.4 4.4 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/110228-171840/MailChimp-vs-HubSpot-Marketing) 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