# Lemax Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Lemax Software - reviews, pricing plans, popular comparisons to other Reservations products and more.

Source: https://www.capterra.com/compare/117668-164083/iTravel-Software-vs-TraNxt-Travel-Technology

---

# 

 Lemax Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

Independent research methodology

Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Lemax

## What is Lemax?

Lemax is an end-to-end back-office software solution for mid to large-sized tour operators and destination management companies. Its web-based platform automates the entire workflow - from supplier and partner management, product creation, sales, and operations to finance - thus transforming the travel company's processes.

## What is Lemax used for?

[Reservations](https://www.capterra.com/reservations-software/)[Tour Operator](https://www.capterra.com/tour-operator-software/)[Travel Agency](https://www.capterra.com/travel-agency-software/)

Top alternative

Featured

Overall rating

Based on 14 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$10000

Per User, Per Year

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Lemax?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.lemax.net&name=Lemax)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Lemax

4.3 (14)

VS.

[4.8 (1,132)](https://www.capterra.com/p/138689/Booqable/reviews/)

Starting Price

$10000

Per User, Per Year

Starting Price

$29

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.1 (13)

Ease Of Use

4.8 (5,750)

Value For Money

4.3 (9)

Value For Money

4.7 (3,533)

Customer Service

4.5 (13)

Customer Service

4.8 (3,264)

## Lemax alternatives

Highest Rated

[4.8 (1,524)](https://www.capterra.com/p/152433/Hostaway/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[4.5 (1,283)](https://www.capterra.com/p/131924/Lodgify/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

91%

of reviewers

rated it above 4 stars

[4.5 (237)](https://www.capterra.com/p/122690/Rezdy/reviews/)

Starting price

$49.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

88%

of reviewers

rated it above 4 stars

[4.7 (794)](https://www.capterra.com/p/142459/Peek-PRO-Tour-Operator-Software/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/117668/iTravel-Software/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Activities Booking

Allows businesses to offer customers reservations for a variety of activities.

API

Application programming interface that allows for integration with other systems/databases

Booking Management

Create, update, and manage bookings, itineraries, and reservations

Booking Notes

Keep notes on the specifics of a reservation including customer information and special requests

Central Reservation System

Update and maintain information on inventory and rates to manage guest reservations in real time

Client Management

Manage contact details and communication with clients

Lemax 40 features

Allows businesses to offer customers reservations for a variety of activities.

Application programming interface that allows for integration with other systems/databases

Create, update, and manage bookings, itineraries, and reservations

Keep notes on the specifics of a reservation including customer information and special requests

Update and maintain information on inventory and rates to manage guest reservations in real time

Manage contact details and communication with clients

Manage and track all internal and external communication conducted via calls, email, text, or chat

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

A collection of customer information such as contact details, demographics, previous interactions, etc.

Provide online support for your customers through live chat or help desk functionality

Import and export data to and from software applications

Track products that are for sale at a reduced price or part of coupon promotions

Store, manage, and track all electronic documents in a centralized location

Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience

Global distribution system used by online travel agencies to track availability and manage reservations

The ability to reserve times in groups.

Track and manage inventory levels to maintain proper supply

Captures invoice data and maintains comprehensive records for auditing and reporting purposes

Planning and organizing a detailed schedule or plan of activities for a particular event, trip, or project

Manage and handle various international currencies

Bookings that last more than one day

Book meetings and appointments through a website or digital platform

Sell multiple products or services together, as a set

Accept, record, and reconcile financial transactions

Track and manage the profit margin between the cost of a product and its selling price.

Tool used to determine accurate pricing and product eligibility for borrowers

Design, communicate, and distribute incentives to perform a specific action

Generate quotes or estimates for customers

Track/optimize rates in relation to usage

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Manage the entire lifecycle of a reservation, from the initial booking to the actual service or event

Pipeline view and tracking lead status

Manage all supplier data and operations

Allows bookings to be made through a third party service

Set up connections to third-party platforms to improve business processes

Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks

Ability to track and store all vendor-related information, such as contacts, services offered, terms, etc.

Seamlessly integrates with 3rd party websites

Built-in website builder or integration with third-party site

Get Advice

We can help you find the software with the features you need.

Features

4.1 (9)

4.1

Based on 9 reviews

## Pricing

Value for money

4.3 (9)

Basic

$10,000

Per User,Per Year

Value for money

4.3 (9)

4.3

Based on 9 reviews

## Integrations

[

WordPress](https://www.capterra.com/p/131687/WordPress/)[

Galileo](https://www.capterra.com/p/154050/Galileo-IPM-Suite/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.5 (13)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.5 (13)

4.5

Based on 13 reviews

## User reviews

Overall rating

4.3

Based on 14 reviews

Filter by rating

5(7)

4(6)

3(0)

2(0)

1(1)

Mentioned topic

Sorted by most recent

HE

Hannah-Jane E.

Group Project Manager

Leisure, Travel & Tourism

### "We have a booking system that we can trust again."

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

January 13, 2021

From the start it genuinely felt as if we were working with Lemax as partners and striving for the same goal. We were able to be open and honest so much so that it often felt as if we were working for the same company. This partnership and the genuine trust enabled us to implement Lemax within six months of signing contracts and has continued strongly and effectively since our go-live.

Pros

The modular structure of Lemax meant that we were able to start 'simple' and implement the key things that we needed to get the system up and running but with the confidence that we would be able to build on this foundation and add more features and functionality in line with our project plan. There is a strong element of flexibility and user-customisation within Lemax which was key for us, there are things that we can change and manage in-house without having to request changes from Lemax support. For example, Custom Fields, Service Types, Agent Commission, User Views. Little did we know how vital this would be in using Lemax to manage the COVID-19 crisis effectively in the system without relying on multiple spreadsheets and list.

Cons

The main area for improvement in Lemax from my perspective is the reporting functionality. You can get all of the information out of the system but this is not always quick or simple and a lot of extra work is required to effectively extract, combine, calculate and present the information that we need.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Robert A.

Managing Director

Hospitality

### "Excellent Web-Based Operation System for DMC"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 8, 2020

Using Lemax we got speed, efficiency, flexibility and accuracy in serving our clients.

Pros

The ease of onboarding and integration with maximum support was very helpful to kick-start rapidly. Setting up Special Offers is practical. Available triggers make the system fully automated.

Cons

We are bracing up for a fully mobile optimised front-end.

Alternatives considered

[Tourplan](https://www.capterra.com/p/2489/Tourplan-iS/)

Reasons for choosing Lemax

Most of the other solution providers we looked were like: We have the best - One size fits all. With Lemax, the approach was different. They studied our business model and operations. Based on this they recommended the right approach to the solution.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

December 15, 2020

Thank you Robert for the review! We enjoy very much working with you and we're happy to see Lemax has helped you grow!

AS

Andy S.

Managing Director

Leisure, Travel & Tourism

### "Lemax - Travel Agency Software"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

December 7, 2020

Very good, we live on the other side of the world ( New Zealand) to head office Lemax our time zones are not ideal, but we found their service and support excellent, particularly in the implementation and training phase.

Pros

Comprehensive tool covering all aspects of our tour operations. Great reporting features, user friendly functionality.

Cons

Lemax software Licensing model is a barrier to entry for smaller business wanting to get started and perhaps a subscription model maybe more acceptable. Easy Integration of leading CRM systems would be an excellent advancement. I believe this is coming

Reasons for choosing Lemax

We crossed off each of the alternatives for different reasons but overall Lemax provided the best overall tool for our needs. Allowing us to do more of what we are good at more efficiently.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

December 11, 2020

Thank you Andy for the review! It's a pleasure to work with you and the whole No. 8 team!

BM

Bryanna M.

### ""

4.0

Overall Rating

4.0

4.0

Ease of Use

0.0

0.0

Features

0.0

0.0

Customer Service

0.0

0.0

Likelihood to Recommend

0/10

April 11, 2019

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

PS

Postak S.

President

Hospitality

### "Lost my investment on this software. Don't recommend."

1.0

Overall Rating

1.0

1.0

Ease of Use

1.0

1.0

Features

1.0

1.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

March 13, 2019

Because of the complexity, I discontinued the use of the software and later it was deactivated by them. I emailed Mate to requested to activate my account and see if there has been any changes but he didn't reply.

Pros

Tour cost calculation for various group sizes.

Cons

The itinerary builder is the worst. Pasting the texts from the word and formatting is a real pain. The coders have to do everything for heading, indent, paragraph spacing etc. and you have to pay for each customization. The software did not have the feature of creating of rooming chart and had to pay to build one but that also has limitation.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Jason B.

General Manager

Hospitality

### "Great Travel Agency Software!"

5.0

Overall Rating

5.0

5.0

Ease of Use

3.0

3.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 12, 2018

Generate itineraries and price quotes quickly and accurately. Generate Receipts and have insights into bookings and accounting.

Pros

The days of making itineraries for clients are gone! If you can't generate itineraries and quotes quickly and accurately you can't compete. LEMAX and their "iTravel" Software has been essential for helping our travel business to grow. It has so many features and can help us to automatize many aspects of our business.

Cons

Well it is very complex and therefore takes a lot of work to set up. It has definitely not been an easy implementation process, but the LEMAX team has been there to help us every step of the way.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

VK

Val K.

Owner and Manager

### "Lemax software provides flexibility which has given our company significant value in daily workflow."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

0/10

July 5, 2018

Pros

Software provides all range of benefits, but I would like to point out the ability to add ad-hoc items. This feature is one that provides a huge value for my business, and I find it enormously important.

Cons

At the moment, Lemax does not have a full CRM functionality. I consider that a con, but on the other hand I believe they will resolve this issue in the near future, since they're very aware of clients needs and requirements.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

ED

Elaine D.

Operations Manager

Hospitality

### "Very user friendly product with an amazing support team."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

June 17, 2018

We improved our operational efficiency and icreased the ability to sell Online to B2C and B2B customers.

Pros

Lemax support team never fails to assist. They continuously develop and provide solutions for the customer - an ever evolving system. Implementation was one of the smoothest we have ever been through. The entire project was effectively managed from their side and only handed over once us (customer) was completely satisfied.

Cons

After the implementation, there were some specific issues that bothered us, but implementation and support teams took the effort - at the end, everything were solved so I found no negative factor at all.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JD

Jennifer D.

Operations manager

Leisure, Travel & Tourism

### "Great Investment"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 27, 2018

We solved our biggest challenges of doing manual calculations and creating quotes, invoices manually. Lemax increased our operational efficiency!

Pros

Lemax is easy to use and a time saver. The implementation was fast and the support staff excellent with training us on how to use the software. Support is great. Any question is answered within a day if not the same day.

Cons

I have no special remarks regarding the use of this software or support services. User interface could be prettier.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DM

Daniela M.

Commercial Director

### "Great tool, with a lot more features than what I expected"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 20, 2018

Pros

I found this system very easy to learn and to implement. The learning process was very easy and the people that teach you are great, with great disposition and patience to teach you. The system has many more capabilities that what I expected, more options to help you have lots of information and data to make reports and evaluate your sales. The support has been very helpful we have gotten responses very fast to all of our questions, even with the very large time difference. I have very high expectations about how this system will help my business thrive and develop. It was definitely a wise investment. The possibility of clients to access directly to make inquiries and check cost of services. All of the B2B functionality.

Cons

I think I would really like the idea of making changes in a way that we can replicated to other markets without having to make them one by one.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/117668/iTravel-Software/reviews/)

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)