# Compare Domo vs Adobe Analytics 2026 | Capterra > Unsure of what to choose? Check Capterra to compare Domo and Adobe Analytics based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/119119-202871/Domo-vs-Adobe-Analytics --- # Domo vs Adobe Analytics Features and Cost Comparison Last updated March 13th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: DomoAdobe Analytics2/4 selected [Domo](https://www.capterra.com/p/119119/Domo/)[4.3 (330)](https://www.capterra.com/p/119119/Domo/reviews/) [Adobe Analytics](https://www.capterra.com/p/202871/Adobe-Analytics/)[4.5 (237)](https://www.capterra.com/p/202871/Adobe-Analytics/reviews/) [## Domo](https://www.capterra.com/p/119119/Domo/)[4.3 (330)](https://www.capterra.com/p/119119/Domo/reviews/) Starting Price Contact vendor Value-for-Money 4 Functionality 4.3 Ease of Use 4.1 Customer Service 4 Reviews Sentiment Based on [330 reviews](#user-reviews) Positive 281 Neutral 34 Negative 15 [## Adobe Analytics](https://www.capterra.com/p/202871/Adobe-Analytics/)[4.5 (237)](https://www.capterra.com/p/202871/Adobe-Analytics/reviews/) Starting Price Contact vendor Value-for-Money 4 Functionality 4.4 Ease of Use 3.9 Customer Service 4.1 Reviews Sentiment Based on [237 reviews](#user-reviews) Positive 217 Neutral 14 Negative 6 ## Send this comparison chart to my inbox ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. What’s your intended use case? ## Summary * * * Key features rated by users Features selected based on 4,522 reviews from data visualization software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 70%Fit Missing features Feature ratings Data Visualization 4.6 Customizable Templates 4.0 Customizable Reports 4.3 Reporting/Analytics 4.5 Real-Time Reporting NA \--%Fit Not enough reviews Feature ratings Data Visualization 4.6 Customizable Templates \-- Customizable Reports \-- Reporting/Analytics 4.7 Real-Time Reporting \-- User satisfaction User satisfaction 4.3 User reviews[330](https://www.capterra.com/p/119119/Domo/reviews/) Ease of use 4.1 Functionality 4.3 Value for money 4.0 Customer support 4.0 User satisfaction 4.5 User reviews[237](https://www.capterra.com/p/202871/Adobe-Analytics/reviews/) Ease of use 3.9 Functionality 4.4 Value for money 4.0 Customer support 4.1 Price starts from Price starts from \-- - Free version - Free trial Price starts from \-- - Free version - Free trial Best for Best for Domo caters to enterprise customers in all industries, assisting with business intelligence, data visualization, data analytics and more. Best for Adobe Analytics empowers marketing, product, and business teams with insights to understand their customers and the journeys they take across digital channels, products, content, and services. ## User reviews Pros & cons AT Aniruddha T. Operations Support > "All in general, this tool has helped us look at the data for not just manufacturing or operations department but overall..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6506547) CS Creed S. Director of Data Analytics and Systems > "However, because Domo is so user-friendly, it's really difficult to keep the costs from spiraling out of control because of..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6859130) MK Mariia K. Lead software engineer > "Working with various data sources, scheduling pipeline updates and reports, setting up alerts, and managing data lineage is..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6350088) EB Eleanor B. Senior Specialist, Education Programs > "Trying to navigate to different boards/projects can feel a bit jumbled at times." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6820087) MB Mac B. BIM > "Does not require any technical skills with their no-code Magic ETL dataflows which is super helpful for scaling a BI team." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6677505) SE Steven E. Owner > "Sadly, our service reps will not assist us with numerous questions to get our businesses integrated." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6855867) Joseph E. Ecommerce and IT Manager > "DOMO is very advanced as you can connect just about any platform to it and visualize it anyway you want." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___7033624) SA Sam A. CRO > "Renewal notifications were sent to the email address of an employee who is no longer here, and Domo is now demanding we owe..." [See full review](https://www.capterra.com/p/119119/Domo/#SoftwareAdvice___4986802) MC Matthew C. Senior UX Designer > "Its most robust feature is the application's ability to configure many types of protection, such as data-level security and..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___5062942) EB Eleanor B. Senior Specialist, Education Programs > "The interface itself isn't the most intuitive." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6820087) GB Gideon B. Customer Manager > "Domo software provides reliable digital solutions that saves time and resources." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6655027) MB Mac B. BIM > "New pricing update based off token usage will be troubling." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6677505) MC Matthew C. Senior UX Designer > "Domo has been an invaluable tool for our company, allowing us to easily combine information from many sources for analysis..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___5062942) Joseph E. Ecommerce and IT Manager > "I tried connecting some things but ultimately gave up as I couldn't figure it out." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___7033624) JL Jaclyn L. Account Coordinator > "Over the past year of learning and navigating this system at work I have found data retrieval to be so much easier than..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6712543) MK Mariia K. Lead software engineer > "Cards are not very responsive to resizing." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6350088) YD Yuan D. Senior Data Scientist > "The visualizations and dashboards are great for our business intelligence activities." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6350221) JR Jaden R. Physical assistant > "At first Domo is very difficult to navigate asides of this learning curve no issues" [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6754299) RF Rochelle F. Senior Technical Operations Specialist > "Real-time data information assists with meeting SLAs and staying compliant!" [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6350156) SE Steven E. Owner > "Horrible customer service." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6855867) WR William R. Workforce Analyst > "I love the fact I can do a quick glance to get numbers for reporting on the dashboard" [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6349982) JK Jillian K. Manager of Analytics & Personalization > "It can be difficult to use filters on dashboards that have cards built from different datasets, even if columns have the..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4291688) CS Creed S. Director of Data Analytics and Systems > "It's so easy to use, it's really powerful, and it can really make a difference to an organization that is looking to better..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6859130) VR Verified Reviewer Product Operations > "The interface is not intuitive at all and if you are not using constantly it can be an annoying process to re-learn how to..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4324148) OB Olivia B. Subrogation Specialist > "There are reports for each department and it is customizable which is great." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6643768) CC Chen C. BI team lead > "the datasets loading can be super slow and take many hours, with no solution given by the tool or by the support agents." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4290628) AT Aniruddha T. Operations Support > "I like it because it is really advanced when it comes to Business Intelligence and visual insights." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6506547) VR Verified Reviewer EHS&Q System Coordinator > "The DDX bricks have an inherent limit to the maximum number of rows it can retrieve, this is not cool. " [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4289037) LD Lexton D. Finance Manager > "I believe their suit of tools is best suited for medium to large businesses." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6610415) SA Sam A. CRO > "You may save money initially, but you will most likely lose it long term." [See full review](https://www.capterra.com/p/119119/Domo/#SoftwareAdvice___4986802) MC Matthew C. Senior UX Designer > "One of the many advantages of getting lots of data is that you can queue it up, and it will continue to process in the..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___5062942) KH Kabir H. Digital Learning System Manager > "Once the author licence was given temporarily to a colleague after that I was not able to access my own visuals and ETL." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4289263) WD Whitney D. Director of Demand Generation > "DOMO allows us to see how our full funnel marketing efforts at a broad level are performing. And then we can easily drill..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4288197) PJ Patrick J. Specialist II (Engineer) > "I have to search all over the web to learn how to do things. When I work with Domo developers I'm told the training..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4288236) FL Frank L. IT > "It also offers beast mode in data visualization, this feature is a terrific way to create a dynamic field within a dataset..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4289168) DC Dylan C. Data Analytics Manager > "There aren't many cons but some of the pre-built connectors don't work as intended and it's the responsibility of the..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4292937) André B. Senior Product Manager > "The connector system paired with the native data warehouse, ETL and visualisation capabilities allow for a quick data to..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4291394) CEA Cesar Emilio A. Program Manager > "It is somewhat "hard" to know how to create beast modes if you are not an expert in the system." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4288224) OB Olivia B. Subrogation Specialist > "I like the numerous reports you can run." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6643768) VR Verified Reviewer Configuration Specialist > "Data management - changing data in the data source - is a little difficult to use and Domo doesn't integrate with..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___3258610) KG Kelly G. National Trainer > "It makes reviewing, understanding, and sharing information way easier and applicable to more audiences, which is a major..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6186493) Billy S. Data Analyst > "Sometimes navigating the software is a little confusing, especially when switching between various datasets." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___3569569) AL Alicia L. Business Owner > "I am able to integrate the website analytics, invoicing, order processing, and the CRM database so that I can analyze..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4705647) Akshika V. iOS Developer > "Sometimes a single statement isn't enough to explain what's wrong with the SQL." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4467836) RD Ram D. Chief of Party > "With Domo,it is simple to create stunning data visualizations in real-time." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6285519) Matthew S. CTO > "Amazon connectors, particularly advertising, did not work as described" [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___3841605) MS Muhammed S. IT Director > "We rarely run into any issues or bugs when using it, and the real-time features work smoothly2." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___5096044) JM Jeff M. Sr. Director CSP&L > "The visualizations are not as good as other software products either. " [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4288245) ZH Zach H. Attractions Manager > "I love how this tool makes it easy to combine multiple data sources and create dashboards and cards that make data analysis..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4288631) CdK Cédric K. Marketing and communication > "The customer support is not very good and lacks professionalism, but I didn't find any inconvenience with the products..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4432933) Akshika V. iOS Developer > "It offers just remarkable analytical capabilities that have helped us to better leverage all of the organization's data to..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4467836) AR Alejandro R. Business Analyst > "Have been having some issues with some connectors." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4288246) MS Muhammed S. IT Director > "The interface looks great and is very suitable for users with little background in data tools." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___5096044) GZ Gabriel Z. Performance Marketing > "Full of bugs, poor UX, definitely a lot to improve given their pricing." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___3670274) DG Dayna G. Sr Director, Implementation Operations > "It's easy to use." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6350398) VR Verified Reviewer Digital Sales Manager > "It seems backwards that the filter is not set up this way." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4288260) JK Joy K. Account Coordinator > "I like how easy it is to access DOMO." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___6731826) BS Bhavya S. Data Engineer > "Few issues are never addressed on time." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4288217) SB Sarah B. Philanthropy Database Analyst and Systems Administrator > "DOMO connectors make it easy to pull multiple sources of data together to visualize a high-level view of revenue into one..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4299163) BC Bryan C. Solutions Architect > "It is more of a minor annoyance than a real problem" [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4288881) BC Bryan C. Solutions Architect > "I also like that Domo's focus is not just displaying information, but making it actionable and using data in order to make..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4288881) CC Chen C. BI team lead > "support is very bad most of the time." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4290628) VR Verified Reviewer Product Operations > "Domo offers a variety of integrations to pull in data from all types of sources and combine them as needed. Once..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4324148) VR Verified Reviewer Product Operations > "It is extremely hard to figure out how to do things." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4324148) JS Jordan S. Bdm > "I love everything about Domo especially the real time insight are accurate and we can trust we're making the right decision" [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4848550) RL Ramon L. Office manager > "It’s hard to dislike anything." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4578068) MC Matthew C. Senior UX Designer > "The design is aesthetically pleasing, and the user interface is simple." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___5062942) JB Jonathan B. ML Engineer > "What I hate about it is that all the COOL features are extras and VERY expensives" [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___3529892) ZH Zach H. Attractions Manager > "Since using DOMO, we have saved a ton of time on data analysis and decision making processes for several areas of our..." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4288631) DB Dexter B. Business Intelligence Analyst > "Customer service doesn't get you anywhere unless you call in and escalate every ticket. " [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___2191733) AW Aaron W. Sr Data Analyst > "We leverage a stable of the connectors to further drive our strategy from multiple operational platforms." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___4288615) BJ Brock J. Account executive > "As with a lot of analytics software, the strengths can also be a weakness." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___2421855) Carine Sylvie T. Virtual Assistant > "Once you've learned how to use the interface, it becomes your everyday tool." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___5070691) JM Jeremy M. Manager Compliance and Licensing > "Domo can be very difficult to learn at first if you are not somewhat familiar with SQL. " [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___2431659) MS Muhammed S. IT Director > "It has very impressive performance and uptime." [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___5096044) JM Jeremy M. Manager Compliance and Licensing > "Domo is very expensive compared to other platforms. " [See full review](https://www.capterra.com/p/119119/Domo/#Capterra___2431659) [View Reviews](https://www.capterra.com/p/119119/Domo/reviews/) VR Verified Reviewer Accounts Receivable Supervisor > "Segmentation and tracking features are amazing" [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___7075215) RI Roberto I. Traffic Manager Specialist > "However, the tool's initial setup can be challenging without the support of an Analytics specialist." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___6630448) MTBN Md. Tanvir Bin N. IT officer > "I can link any other conversion metrics I think might be helpful back to this tool with just a single click using this tool...." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___6019858) SH Shannel H. Dispatcher > "Learning how to understanding the data can be hard at 1st" [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___7010938) VR Verified Reviewer Accounts Receivable Supervisor > "I'm blown away by Adobe Analytics!" [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___7075215) VR Verified Reviewer Performance Marketing Specialist > "It's buggy, slow, and too complex for the average employee to use." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___6779777) AS Amit S. Director > "I like data insights and cross-channel tracking" [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___6686776) DC Duncan C. Digital Solutions Lead > "Overall, I find Adobe Analytics a frustrating tool." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___6853121) RK Rajat K. AVP - Bi > "Amazing product, ease of use and great visuals and data formats" [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___6412768) GH Gary H. Manager > "Its a very Costly tool as compare to other tools." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___6652103) SV Shubham V. Manager > "Adobe Analytics has helped us in understanding our customers better, uncovering new insights & instantly act on them." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#GetApp___4857270) VR Verified Reviewer Digital Marekting technology manager > "hard to export data with some data mismatch to csv and pdf doesn't allow to easly manage data in external tools." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___4300768) VR Verified Reviewer Product Manager > "Adobe Analytics has a robust report building tool directly within the tool’s UI, but you also can opt for an Excel plug-in to..." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#GetApp___4147842) RJ Rehan J. Software engineer > "The cost of this tool is not affordable for small companies." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___4817553) VR Verified Reviewer Product Manager > "There are many things I like about Adobe Analytics; these are the top items:\* Endless ways to organize and report on data,..." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#GetApp___4147842) VR Verified Reviewer Content & Channel Specialist > "there is a lack of easy to follow tutorials on YouTube and learning platforms such as Linkedin Learning/Udemy." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___3560982) SL Santy L. Support Specialist > "This application provides guided workflows to help users set up and configure their analytics, making it more accessible for..." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___4763078) RK Ravi K. Sr. Product Manager > "Breakdown of a dimension row happens as a step down UI which is, at times, not very useful. If there could have been an option..." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___3129035) LK Liam K. CMO > "Adobe Analytics is a easy top use app with a nice and intuitive user interface." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___6321900) BR Benjamin R. Marketing Analyst > "Adobe Target does not communicate automatically with Adobe Analytics, even after paying $100k+ per year for these tools." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___2955278) VR Verified Reviewer Product Manager > "In all of the jobs, I used the tool for data analysis/reporting, and in two of them I had a much richer experience with the tool..." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#GetApp___4147842) VR Verified Reviewer Product Manager > "I can see how perhaps an "entry level" analyst may find it intimidating." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#GetApp___4147842) SV Shubham V. Manager > "AI based predictions help our leaders in making quarterly business decisions." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#GetApp___4857270) Simon S. Director Of Technology > "The inability to track content beyond one link at a time." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___3012491) GH Gary H. Manager > "Overall its a very good tool but very costly." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___6652103) KB Krista B. Manager > "Still trying to figure out the predictive analytics but I think that's my error more than Adobe's" [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___3504078) Matthew B. Director Of Marketing > "As a result, we've been able to better utilize our existing resources while also tailoring our websites to the needs of our..." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___3702153) JB Jason B. Marketing Director > "That creates a lack of trust from our teams in the tool." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___3008085) Matthew B. Director Of Marketing > "It's a fantastic tool for keeping tabs on all of your clients, prospects, and users' activity." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___3702153) VR Verified Reviewer Research Assistant > "Ultra expensive for small to mid size website owners and business." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___3502023) SL Santy L. Support Specialist > "Adobe Analytics offers a user-friendly interface that makes it easy for users to navigate and understand the data presented." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___4763078) VR Verified Reviewer SEO Manager > "It is also a painfully slow platform, especially when compared to Google." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#GetApp___3175010) VR Verified Reviewer Analista de comunicaciones > "I really like I can personalize each reporting and it’s easy to use" [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___6246159) VR Verified Reviewer Research Assistant > "Not for those who are beginners in web analytics." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___3502023) Gaurav S. Sytem engineer > "Easy to use with smooth user InterfaceHas a lot of integration optionsReal time data calculations with mutliple filter and data..." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___4590786) Shannon O. Director of SEO > "This software has a steep learning curve and it's far more complicated to use than competitors." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___3437399) SA Sofyan A. Freelancer > "Adobe Analytics is a powerful corporate solution that can manage large volumes of data, in my opinion (without the sampling that..." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___2872698) SJ Sandeep J. ceo > "The cost factor. If you are not really big on budget and have less site traffic and more retained clients this will not work for..." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___2213278) MD Mert D. Social Media Specialist > "Adobe Analytics is wonderful in it's job, you can find proper and true information with it's insights." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___3775262) VR Verified Reviewer Demonstrator > "The software could be expensive for small businesses also for a beginner it could be difficult to learn it since it has a steep..." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___2277799) Ouattara B. Technician Telecom > "The insights it provides have allowed me to make better decisions that have positively impacted my bottom line." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___4226403) VR Verified Reviewer Business intelligence analyst > "Had some trouble understand hit, visits, and visitors, and I don't think the help page really gave a good explanation." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#GetApp___2489080) OH Ovi H. Network System Administrator > "In contrast to many other products that compete with this one, I personally really appreciate the user interface since it is so..." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#GetApp___3776963) VR Verified Reviewer Founder > "Its is quite expensive and might not be affordable for small enterprises." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___2825362) VR Verified Reviewer Product Manager > "Me, being a data-minded person, didn't mind the steeper ramp-up to learn this tool, because it is very powerful and useful for..." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#GetApp___4147842) VR Verified Reviewer Legal Fellow > "It can be difficult to use in the beginning, especially if you're not familiar with analytics tool." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___2388719) Ouattara B. Technician Telecom > "What I appreciate most is how easy the platform is to use; all the information I need is just a few clicks away and conveniently..." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#Capterra___4226403) VR Verified Reviewer Business intelligence analyst > "Also segments were a big confusing as well." [See full review](https://www.capterra.com/p/202871/Adobe-Analytics/#GetApp___2489080) [View Reviews](https://www.capterra.com/p/202871/Adobe-Analytics/reviews/) ## User interface 4.29 (330) [Adobe Analytics](https://www.capterra.com/p/202871/Adobe-Analytics/) 4.46 (237) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit Access Controls/Permissions 207 Important Activity Dashboard 150 Important Ad hoc Query 120 Important Domo Top features 33/37 - Access Controls/Permissions - Activity Dashboard - Ad hoc Query - Ad hoc Reporting - AI Copilot - API - Collaboration Tools - Customizable Branding - Customizable Dashboard - Customizable Reports - Customizable Templates - Dashboard Creation - Data Capture and Transfer - Data Connectors - Data Import/Export - Data Management - Data Mapping - Data Visualization - Drag & Drop - Generative AI - Historical Reporting - Multiple Data Sources - OLAP - Predictive Analytics - Real-Time Analytics - Real-Time Data - Real-Time Reporting - Real-Time Updates - Relational Display - Reporting/Analytics - Reporting & Statistics - Scheduled/Automated Reports - Search/Filter - Third-Party Integrations - Trend Analysis - Visual Analytics - Visual Discovery [See all features](https://www.capterra.com/p/119119/Domo/#features) Adobe Analytics 27/37 - Access Controls/Permissions - Activity Dashboard - Ad hoc Query - Ad hoc Reporting - AI Copilot - API - Collaboration Tools - Customizable Branding - Customizable Dashboard - Customizable Reports - Customizable Templates - Dashboard Creation - Data Capture and Transfer - Data Connectors - Data Import/Export - Data Management - Data Mapping - Data Visualization - Drag & Drop - Generative AI - Historical Reporting - Multiple Data Sources - OLAP - Predictive Analytics - Real-Time Analytics - Real-Time Data - Real-Time Reporting - Real-Time Updates - Relational Display - Reporting/Analytics - Reporting & Statistics - Scheduled/Automated Reports - Search/Filter - Third-Party Integrations - Trend Analysis - Visual Analytics - Visual Discovery [See all features](https://www.capterra.com/p/202871/Adobe-Analytics/#features) ### Recognition Domo is recognized as a top-rated tool in 4 Capterra Shortlist reports Adobe Analytics is recognized as a top-rated tool in 3 Capterra Shortlist reports ### Deployment & support Domo Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Adobe Analytics Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details Domo - By Domo Technologies - Located in United States - Founded in 2010 Adobe Analytics - By Adobe - Located in United States - Founded in 1982 ## Popular Comparisons [Domo](https://www.capterra.com/p/119119/Domo/)[4.29 (330)](https://www.capterra.com/p/119119/Domo/reviews/) vs [Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/)[4.58 (1,880)](https://www.capterra.com/p/176586/Power-BI/reviews/) Contact vendor for pricing Price $10/month 4.3 Features 4.5 4.1 Ease of Use 4.1 [View full comparison](https://www.capterra.com/compare/119119-176586/Domo-vs-Power-BI) [Adobe Analytics](https://www.capterra.com/p/202871/Adobe-Analytics/)[4.46 (237)](https://www.capterra.com/p/202871/Adobe-Analytics/reviews/) vs [Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/)[4.58 (1,880)](https://www.capterra.com/p/176586/Power-BI/reviews/) Contact vendor for pricing Price $10/month 4.4 Features 4.5 3.9 Ease of Use 4.1 [View full comparison](https://www.capterra.com/compare/176586-202871/Power-BI-vs-Adobe-Analytics) [Domo](https://www.capterra.com/p/119119/Domo/)[4.29 (330)](https://www.capterra.com/p/119119/Domo/reviews/) vs [Tableau](https://www.capterra.com/p/208764/Tableau/)[4.56 (2,351)](https://www.capterra.com/p/208764/Tableau/reviews/) Contact vendor for pricing Price $15/month 4.3 Features 4.5 4.1 Ease of Use 4.1 [View full comparison](https://www.capterra.com/compare/119119-208764/Domo-vs-Tableau) [Adobe Analytics](https://www.capterra.com/p/202871/Adobe-Analytics/)[4.46 (237)](https://www.capterra.com/p/202871/Adobe-Analytics/reviews/) vs [Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[4.69 (8,092)](https://www.capterra.com/p/177042/Google-Analytics/reviews/) Contact vendor for pricing Price Contact vendor for pricing 4.4 Features 4.6 3.9 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/177042-202871/Google-Analytics-vs-Adobe-Analytics) [Domo](https://www.capterra.com/p/119119/Domo/)[4.29 (330)](https://www.capterra.com/p/119119/Domo/reviews/) vs [Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[4.69 (8,092)](https://www.capterra.com/p/177042/Google-Analytics/reviews/) Contact vendor for pricing Price Contact vendor for pricing 4.3 Features 4.6 4.1 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/119119-177042/Domo-vs-Google-Analytics) [Adobe Analytics](https://www.capterra.com/p/202871/Adobe-Analytics/)[4.46 (237)](https://www.capterra.com/p/202871/Adobe-Analytics/reviews/) vs [Tableau](https://www.capterra.com/p/208764/Tableau/)[4.56 (2,351)](https://www.capterra.com/p/208764/Tableau/reviews/) Contact vendor for pricing Price $15/month 4.4 Features 4.5 3.9 Ease of Use 4.1 [View full comparison](https://www.capterra.com/compare/202871-208764/Adobe-Analytics-vs-Tableau) [Domo](https://www.capterra.com/p/119119/Domo/)[4.29 (330)](https://www.capterra.com/p/119119/Domo/reviews/) vs [Looker](https://www.capterra.com/p/169053/Looker/)[4.55 (282)](https://www.capterra.com/p/169053/Looker/reviews/) Contact vendor for pricing Price $2000/month 4.3 Features 4.4 4.1 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/119119-169053/Domo-vs-Looker) [Adobe Analytics](https://www.capterra.com/p/202871/Adobe-Analytics/)[4.46 (237)](https://www.capterra.com/p/202871/Adobe-Analytics/reviews/) vs [wetracked.io](https://www.capterra.com/p/10028367/wetracked-io/)[4.96 (197)](https://www.capterra.com/p/10028367/wetracked-io/reviews/) Contact vendor for pricing Price $49/month 4.4 Features 4.9 3.9 Ease of Use 4.9 [View full comparison](https://www.capterra.com/compare/202871-10028367/Adobe-Analytics-vs-wetracked-io) [Domo](https://www.capterra.com/p/119119/Domo/)[4.29 (330)](https://www.capterra.com/p/119119/Domo/reviews/) vs [MATLAB](https://www.capterra.com/p/125813/MATLAB/)[4.60 (2,093)](https://www.capterra.com/p/125813/MATLAB/reviews/) Contact vendor for pricing Price $203.63/year 4.3 Features 4.6 4.1 Ease of Use 4.0 [View full comparison](https://www.capterra.com/compare/119119-125813/Domo-vs-MATLAB) [Adobe Analytics](https://www.capterra.com/p/202871/Adobe-Analytics/)[4.46 (237)](https://www.capterra.com/p/202871/Adobe-Analytics/reviews/) vs [Reportei](https://www.capterra.com/p/180418/Reportei/)[4.71 (241)](https://www.capterra.com/p/180418/Reportei/reviews/) Contact vendor for pricing Price $24/month 4.4 Features 4.5 3.9 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/180418-202871/Reportei-vs-Adobe-Analytics) [Domo](https://www.capterra.com/p/119119/Domo/)[4.29 (330)](https://www.capterra.com/p/119119/Domo/reviews/) vs [Zoho Analytics](https://www.capterra.com/p/129749/Zoho-Analytics/)[4.42 (360)](https://www.capterra.com/p/129749/Zoho-Analytics/reviews/) Contact vendor for pricing Price $30/month 4.3 Features 4.3 4.1 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/119119-129749/Domo-vs-Zoho-Analytics) [Adobe Analytics](https://www.capterra.com/p/202871/Adobe-Analytics/)[4.46 (237)](https://www.capterra.com/p/202871/Adobe-Analytics/reviews/) vs [Zoho Analytics](https://www.capterra.com/p/129749/Zoho-Analytics/)[4.42 (360)](https://www.capterra.com/p/129749/Zoho-Analytics/reviews/) Contact vendor for pricing Price $30/month 4.4 Features 4.3 3.9 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/129749-202871/Zoho-Analytics-vs-Adobe-Analytics)