# Compare ReferralCandy vs Referral Factory 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Referral Factory and ReferralCandy based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/119331-218230/ReferralCandy-vs-Referral-Factory

---

# Referral Factory vs ReferralCandy Features and Cost Comparison

Last updated March 24th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

Referral FactoryReferralCandy2/4 selected

[Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)[4.8 (152)](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

[ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[4.5 (387)](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

[## Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)[4.8 (152)](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

Starting Price

$95.00/month

Value-for-Money

4.7

Functionality

4.7

Ease of Use

4.8

Customer Service

4.9

Reviews Sentiment

Based on [152 reviews](#user-reviews)

Positive

150

Neutral

1

Negative

1

[## ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[4.5 (387)](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

Starting Price

$29.00/month

Value-for-Money

4.5

Functionality

4.4

Ease of Use

4.4

Customer Service

4.9

Reviews Sentiment

Based on [387 reviews](#user-reviews)

Positive

353

Neutral

28

Negative

6

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## Summary

* * *

Key features rated by users

Features selected based on 1,568 reviews from referral software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

88%Fit

High performer

Feature ratings

Referral Tracking

4.8

Conversion Tracking

4.6

Affiliate Management

4.7

Rewards Management

4.8

Campaign Management

4.8

85%Fit

Feature ratings

Referral Tracking

4.5

Conversion Tracking

4.9

Affiliate Management

4.5

Rewards Management

4.5

Campaign Management

4.5

User satisfaction

User satisfaction

4.8

User reviews[152](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

Ease of use

4.8

Functionality

4.7

Value for money

4.7

Customer support

4.9

User satisfaction

4.5

User reviews[387](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

Ease of use

4.4

Functionality

4.4

Value for money

4.5

Customer support

4.9

Price starts from

Price starts from

$95Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$29Usage Based, Per Month

-   Free version
-   Free trial

Best for

Best for

No-code referral software for mid-size and large companies to launch a white-labeled customer referral program, ask for referrals, track results, and automate rewards for successful referrals.

Best for

ReferralCandy works best for eCommerce stores with at least 100 transactions a month.

## User reviews

Pros & cons

Nathan H.

Head of Marketing

> "We saw a big increase in referral business after launching our campaign, and the HubSpot integration made managing leads and follow-ups really..."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6860061)

LO

Louis O.

Growth associate

> "Failed rewards for example was a hidden tab that I didn’t see until after the campaign was over meaning quite a few referrals didn’t get the reward..."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7126818)

Adam R.

Director

> "Referral Factory gave us a brilliant platform to build a very successful referring program for our customers."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7128811)

SR

Stefano R.

Marketing Lead

> "The APIs also lack any option to directly create campaigns."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7121399)

VR

Verified Reviewer

Marketing Director

> "Tracks and fulfills referrals for you with lots of good integrations."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7047694)

Nathan H.

Head of Marketing

> "Some of the customisation options felt a bit limited, especially when trying to tweak the design beyond the basics."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6860061)

LO

Louis O.

Growth associate

> "I liked the funnel it gives a clear and visual method of understanding how well a campaign is going."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7126818)

Clyde Reb C.

Administrative Assistant

> "I would love to create unique referral codes but unfortunately, I was told that they are only auto-generated for now."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6347145)

Dima G.

engineer

> "The platform offers a comprehensive solution for implementing and managing referral programs, empowering businesses to leverage the power of..."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___4854596)

TC

Tom C.

Brand Engagement Manager

> "Some of the UI for building campaigns is a bit strange to get used to."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6522221)

MV

Marloes V.

Content Marketing Manager

> "I also really like the Rewards Dashboard, where you can your active rewards in one overview + the ones that are already issued or due so you can..."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___5031033)

Tristan M.

Insurance agent

> "When trying to operate on the mobile browser , it tends to conflict with properly adjusting to the parameters of the iPhone !"

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6284003)

MM

Molly M.

Manager, Community Partnerships

> "The integration with HubSpot is very easy to set up and does exactly what we need to it in terms of tracking and automatically syncing to update..."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6552013)

Oleh N.

Online Marketing Manager

> "One more con: you cannot use your referral codes because they must be generated within the system."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6177837)

Sophie P.

Content Specialist

> "I absolutely loved the campaign AI function that automatically generates a custom campaign for you based on your website - the branding, colours etc."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___5035202)

CK

Carissa K.

Owner

> "I would've liked to strat a loyalty program but Referral Factory doesn't have that feature."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___4853562)

SJC

Samantha Jade C.

Behaviour Consultant

> "The analytics feature was the feature I appreciated the most; it is clear to see how customers are responding to referrals allowing you to make changes..."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6284691)

NP

Neil P.

Manager

> "The 'reach' figures on the stats don't appear to make sense but I could be wrong about thatWould help if our customers had a login portal for their..."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___4664857)

Adam R.

Director

> "We couldn't be happier with the tools and support we received from the Referral Factory team."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7128811)

LN

Louis N.

Email Marketing Manager

> "The fact that I can only export 1,000 users at a time."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___5067344)

Damien C.

Director

> "The dashboard is fast, and our first campaign was up and live receiving referrals within one hour."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6347668)

OM

Owen M.

Director Sales and Marketing

> "It's expensive"

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6518557)

Cortney I.

COO

> "Our overall experience has been great, and I would recommend the product to anyone who is looking to implement a referral incentive."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7053730)

GE

Grace E.

Owner

> "The only downside that I experienced was that there’s a lot of information on the website, so it can be kind of overwhelming to navigate at first."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___4721349)

Kane W.

Co-Founder

> "Creating campaigns are as simple as either using a template or creating customizing your own - both of which are a few clicks from creation beyond..."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___5020318)

HS

Hrayr S.

Digital Marketer

> "You are unable to generate coupon codes, but rather limited to uploading and distributing them."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___4725091)

ED

Emmanuel D.

Senior Consultant

> "I liked it's ease-of-use, and also the fact that it integrated an AI assistant to help with the heavy-lifting and make campaign creation processes..."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6346733)

Rufino M.

Head of Customer Success

> "I found it to be a bit more complicated than I anticipated, and it took some extra effort to get it set up the way I wanted."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___4788126)

VR

Verified Reviewer

Owner

> "The "analytics" of your referral program make it easy to find areas where improvement is needed."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6351636)

Nihad H.

QA Analyst

> "I'm using their Basic Package and I didn't come across any issues or something that I don't like so far."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___4751465)

Jeff W.

CEO

> "The product is both fast and easy to use - from setting up a new campaign, to customizing your offer & email communications."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6366752)

Melissa E.

Digital Graphic Designer

> "Who is the least appealing about this program spending money on it."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___4366761)

[View Reviews](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

LH

Lingwei H.

Operations Specialist

> "ReferralCandy has helped us increase customer engagement and acquire new customers through word-of-mouth, all with..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6844103)

CK

Christiana K.

Head of growth

> "the theme content customisations are a little confusing, it's also a bit buggy and keeps disconnecting from my..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6688298)

SO

Sandra O.

Client and sales support

> "My overall experience with ReferralCandy has been positive. While the setup process was a bit challenging at first,..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6838989)

LH

Lingwei H.

Operations Specialist

> "RC is not a pretty big referral company compare with impact, CJ, shareAsale."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6844103)

JJ

Julia J.

Influencer Marketing Manager

> "Every time I have a call or a message exchange with \[sensitive content hidden\], she is a constant ray of sunshine..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4968118)

SO

Sandra O.

Client and sales support

> "The setup process felt a bit confusing and not as straightforward as I expected."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6838989)

MA

Moises A.

Digital Expansion Project Manager

> "Innah was extremely patient and helpful, guiding me step by step whenever I had questions."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___7046674)

WU

Wolf U.

Ceo

> "It is not as instinctive as I would like it to be as far as navigation."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6830372)

MC

Matthias C.

NA

> "Worked with a client to migrate their referral candy to another shopify store and they helped us out a lot!"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6711616)

A

Amalia ..

.

> "In regards to Customer Support received - this does not apply."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6001951)

GG

Greg G.

CEO

> "Otherwise it is quite a useful app for affiliate marketing."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6854164)

ZA

Zahidi A.

Principal Trainer

> "It is quite confusing at times based of my level of understanding is low."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6108450)

MO

Mario O.

CEO

> "Where I was really surprised was the excellent support and many thanks to Innah who was so patient with my issues..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6861741)

OH

Oussama H.

Marketing manager

> "Not easy to turn on and turn off any campaign through a button.."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4913054)

JT

Jen T.

President

> "Referral Candy is easy to set up."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___7145280)

MO

Melissa O.

CEO

> "I found it hard to set up (but I'm also not very techy)."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4955501)

JS

James S.

COO

> "Super quick and helpful when I had an urgent issue."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6883534)

DF

Daniel F.

Ecommerce manager

> "It lacks functionality and integration with more applications."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4679870)

BlM

Bálint M.

CEO

> "So far so good, I only started to use a few days ago, so currently I'm waiting for the referrals."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6311181)

SP

Susanna P.

Senior Account Manager

> "It could be difficult for a lead or customer to recognize the brand if the email is standardized and you can only..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3337351)

SB

Sophie B.

Tattoo Artist

> "I love that I can use this software to track referrals for my in-person appointment based business, where I still..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3879941)

EL

Erica L.

Owner

> "It was a little confusing to understand what features came with the integration and which didn't."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3527738)

HW

Hannah W.

CRM

> "sensitive content hidden\] literally supported me for hours to find solutions to all my questions!"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6666007)

DP

Davide P.

Growth Hacker

> "The JS implementation of the referral is not "easy"."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3648904)

SH

Steven H.

Marketing

> "The customer support and the ability to generate more customers from existing customers"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6193634)

IC

Isobel C.

Growth Executive

> "The integration with Klaviyo isn't very smooth"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3520129)

SB

Shahid B.

Senior Shopify Developer

> "She along with the engineering team helped us a lot setting up a very custom integration for Referral Candy."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6180148)

BT

Ben T.

Director

> "They just don't turn up to meetings where we are trying to get set up"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4543612)

TK

Tigran K.

Marketing Specialist

> "Affordable yet effective with great customer support"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6763623)

MD

Manon D.

Marketing Manager

> "I've lost the historical activities of the customer I was looking for."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4564733)

JJ

Julia J.

Influencer Marketing Manager

> "Easy to set up, works great for looking into influencer referrals and how many sales they are bringing in!Easy..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4968118)

MB

Mansoor B.

Marketing

> "Not able to have drag n drop customizations for templates"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3348596)

OH

Oussama H.

Marketing manager

> "JC our customer manager helped since the beginning from the setup until the pick up of our referral program."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4913054)

VR

Verified Reviewer

\-

> "I had a problem with the system to recognize INVOICES that were coming in."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2845917)

FM

Francesco M.

IT Specialist

> "Managed to integrate RC with our CMS in few clicks, the platform is surely the most user friendly out there, all..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3905152)

TH

Tess H.

Head of Partnerships

> "Sometimes the support is a little too responsive and send too many emails."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3413173)

EJ

Erin J.

Customer service/admin

> "Generates codes for our customers based on referrals, incentivizes customers to share their experience with our..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4001122)

TN

Tannia N.

Senior Consultant

> "I have not yet deployed the campaign so cannot give a full review."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4576295)

JS

Juan S.

Software Engineer

> "sensitive content hidden\] was committed to finding effective solutions and ensuring our satisfaction as customers,..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6225782)

Anna I.

Content Creator

> "The only con for our company was the scarcity with which ReferralCandy was utilized."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2963603)

CK

Christiana K.

Head of growth

> "support are very helpful and quick to sort things out particularly \[sensitive content hidden\]"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6688298)

ES

Emma S.

Marketing Manager

> "The reporting dashboard can sometimes be difficult to navigate."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3412317)

SS

Sowmya S.

Ops manager

> "Simple to use and easy to setup."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6334296)

AR

Andy R.

CEO

> "You have been warned!"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#SoftwareAdvice___4659520)

BH

Bonnie H.

Owner

> "Great customer service and timely responses!"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6641643)

RH

Rosie H.

Owner

> "have not seen Return in my investment yet"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4642411)

NS

Nano S.

Marketer

> "Great customer service!"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6511696)

Justin R.

Co-Founder

> "I found the dashboard UI not intuitive and there were glitches once our Chargebee account and Referral Candy were..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2521748)

Mitch B.

Brand Loyalty Manager

> "Customer support is fantastic!"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6310865)

JH

Jackson H.

Director

> "Software remains quite confusing to navigate and implement without assistance upfront."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2886792)

TK

Tigran K.

Marketing Specialist

> "Great experience with a friendly staff who always there to help you out"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6763623)

MT

Margaret T.

Marketing Executive

> "Functions, some of design purpose require basic on coding which is not that user friendly to those who don't really..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2583004)

SE

Steve E.

CEO

> "sensitive content hidden\] was incredible, very friendly and got me started and set up in no time."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6803835)

SY

SADIRA Y.

FOUNDER

> "The method used to edit the design and html of the user interface ie emails is not too friendly."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2488240)

JS

Juan S.

Software Engineer

> "Exceptional Professionalism: \[sensitive content hidden\] exhibited a high level of professionalism in every..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6225782)

JM

Jason M.

Physiotherapist

> "Finally just when you think things are okay, our account get's hacked/taken over despite us having a sophisticated..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2579975)

IM

Ian M.

Head of Growth Marketing

> "Also the customer service is responsive which is helpful for a first time user."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___5070326)

ST

Stefano T.

Founder

> "After selecting and installing the plugin in the new PATHS platform I made the mistake of not having seen that the..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2691707)

CA

Camilo A.

Senior software developer

> "Good support and clear documentation as well as a good product."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___5077530)

AM

Albert M.

Director of Outreach

> "I had a bit of an issue during setup where it wouldn't verify my email."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2179963)

EC

Elisa C.

Sr Customer Experience Manager

> "She resolved my issues promptly and kept me well-informed throughout the whole process."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___5033533)

JM

Jason M.

Physiotherapist

> "Firstly it took ages to set up - integration was not straight forward, customer service took ages to help - lots of..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2579975)

LR

Laura R.

International Marketing and Logistics Administrator

> "Her attention and willingness to help with an issue we were experiencing was very good and effective."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6238654)

CM

Corinna M.

Marketing and Operations Manager

> "Just having trouble with setting up on our test site since we wanted to test it so we can launch with it."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2358636)

MO

Melissa O.

CEO

> "I only just started and had trouble setting it up. But I had excellent customer service with both \[sensitive..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4955501)

JJ

Jono J.

Founder

> "Integration for Squarespace isn't explained as easily as it could be, or easily found ..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2204064)

LS

Lauren S.

Ambassador Program Coordinator

> "The customer service has been incredible during this process."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4950258)

JM

Jason M.

Physiotherapist

> "we then could not access the account, and surprise surprise, Rererral Candy customer service is off work for the..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2579975)

AG

Adam G.

President

> "I haven’t launched my campaign yet, but as I set up my referral campaign, I’m very pleased with all the options and..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3985369)

EG

Ed G.

Co-Founder

> "Not a recognised affiliate network so can't work with some clients."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2702097)

ZA

Zahidi A.

Principal Trainer

> "What I like most is the support from the team especially from Cris and Sam."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6108450)

ST

Stefano T.

Founder

> "So after 3 months of inactivity I found myself paying the monthly fee without using any online service."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2691707)

MC

Mea C.

Ecommerce Lead

> "ReferralCandy has great customer support."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4891158)

AG

Amber G.

Photobooth Strategist

> "We ran into an issue where a bot spammed our sign up link."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2394499)

EC

Elisa C.

Sr Customer Experience Manager

> "What I like the most about ReferralCandy is exceptional customer support and ease of use."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___5033533)

MP

Mirna P.

Frontend Engineer

> "Internally testing the functionality of a new referral program is a pain."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2341425)

Anna I.

Content Creator

> "We were able to set up the referral link and any time someone purchased using the referral link we had an automated..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2963603)

EV

Elizabeth V.

Body piercer

> "It was confusing if it would work without my clients needing to use a payment"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2326977)

[View Reviews](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

## User interface

4.83 (152)

[ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)

4.53 (387)

### Features

Referral Factory

Top features

43/44

-   Activity Dashboard
-   Activity Tracking
-   Affiliate Management
-   AI Copilot
-   Alerts/Notifications
-   API
-   Campaign Analytics
-   Campaign Management
-   Commission Management
-   Contact Management
-   Conversion Tracking
-   Customer Segmentation
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Data Import/Export
-   Discount Management
-   Email Marketing
-   Employee Referral Management
-   Engagement Tracking
-   For Customer Referrals
-   For Employee Referrals
-   Fraud Detection
-   Gamification
-   Generative AI
-   Incentive Management
-   Lead Capture
-   Lead Engagement
-   Lead Generation
-   Lead Management
-   Loyalty Program
-   Multi-Campaign
-   Multi-Channel Marketing
-   Performance Metrics
-   Promotions Management
-   Real-Time Reporting
-   Referral Templates
-   Referral Tracking
-   Reporting & Statistics
-   Rewards Management
-   ROI Tracking
-   Social Media Integration
-   Social Promotion
-   Third-Party Integrations

[See all features](https://www.capterra.com/p/218230/Referral-Factory/#features)

ReferralCandy

24/44

-   Activity Dashboard
-   Activity Tracking
-   Affiliate Management
-   AI Copilot
-   Alerts/Notifications
-   API
-   Campaign Analytics
-   Campaign Management
-   Commission Management
-   Contact Management
-   Conversion Tracking
-   Customer Segmentation
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Data Import/Export
-   Discount Management
-   Email Marketing
-   Employee Referral Management
-   Engagement Tracking
-   For Customer Referrals
-   For Employee Referrals
-   Fraud Detection
-   Gamification
-   Generative AI
-   Incentive Management
-   Lead Capture
-   Lead Engagement
-   Lead Generation
-   Lead Management
-   Loyalty Program
-   Multi-Campaign
-   Multi-Channel Marketing
-   Performance Metrics
-   Promotions Management
-   Real-Time Reporting
-   Referral Templates
-   Referral Tracking
-   Reporting & Statistics
-   Rewards Management
-   ROI Tracking
-   Social Media Integration
-   Social Promotion
-   Third-Party Integrations

[See all features](https://www.capterra.com/p/119331/ReferralCandy/#features)

### Recognition

Referral Factory is recognized as a top-rated tool in 1 Capterra Shortlist reports

Best Value ReferralSoftware (2024) 

ReferralCandy is recognized as a top-rated tool in 1 Capterra Shortlist reports

### Deployment & support

Referral Factory

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

ReferralCandy

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Referral Factory

-   By Referral Factory
-   Located in Netherlands
-   Founded in

ReferralCandy

-   By Anafore
-   Located in Singapore
-   Founded in 2009

## Popular Comparisons

[Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)[4.83 (152)](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

vs

[Viral Loops](https://www.capterra.com/p/150927/Viral-Loops/)[4.55 (137)](https://www.capterra.com/p/150927/Viral-Loops/reviews/)

$95/month

Price

$35/month

4.7

Features

4.3

4.8

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/150927-218230/Viral-Loops-vs-Referral-Factory)

[ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[4.53 (387)](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

vs

[Viral Loops](https://www.capterra.com/p/150927/Viral-Loops/)[4.55 (137)](https://www.capterra.com/p/150927/Viral-Loops/reviews/)

$29/month

Price

$35/month

4.4

Features

4.3

4.4

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/119331-150927/ReferralCandy-vs-Viral-Loops)

[Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)[4.83 (152)](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

vs

[UpViral](https://www.capterra.com/p/230137/UpViral/)[4.75 (107)](https://www.capterra.com/p/230137/UpViral/reviews/)

$95/month

Price

$99/month

4.7

Features

4.7

4.8

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/218230-230137/Referral-Factory-vs-UpViral)

[ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[4.53 (387)](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

vs

[UpViral](https://www.capterra.com/p/230137/UpViral/)[4.75 (107)](https://www.capterra.com/p/230137/UpViral/reviews/)

$29/month

Price

$99/month

4.4

Features

4.7

4.4

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/119331-230137/ReferralCandy-vs-UpViral)

[Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)[4.83 (152)](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

vs

[Post Affiliate Pro](https://www.capterra.com/p/147442/Post-Affiliate-Pro/)[4.67 (690)](https://www.capterra.com/p/147442/Post-Affiliate-Pro/reviews/)

$95/month

Price

$129/month

4.7

Features

4.6

4.8

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/147442-218230/Post-Affiliate-Pro-vs-Referral-Factory)

[ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[4.53 (387)](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

vs

[Post Affiliate Pro](https://www.capterra.com/p/147442/Post-Affiliate-Pro/)[4.67 (690)](https://www.capterra.com/p/147442/Post-Affiliate-Pro/reviews/)

$29/month

Price

$129/month

4.4

Features

4.6

4.4

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/119331-147442/ReferralCandy-vs-Post-Affiliate-Pro)

[Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)[4.83 (152)](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

vs

[UpPromote: Affiliate Marketing](https://www.capterra.com/p/201885/Shopify-Affiliate-Marketing/)[4.82 (126)](https://www.capterra.com/p/201885/Shopify-Affiliate-Marketing/reviews/)

$95/month

Price

$29.99/month

4.7

Features

4.7

4.8

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/201885-218230/Shopify-Affiliate-Marketing-vs-Referral-Factory)

[ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[4.53 (387)](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

vs

[Referrizer](https://www.capterra.com/p/144990/Referral-Marketing-Automation/)[4.80 (196)](https://www.capterra.com/p/144990/Referral-Marketing-Automation/reviews/)

$29/month

Price

$99/month

4.4

Features

4.7

4.4

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/119331-144990/ReferralCandy-vs-Referral-Marketing-Automation)

[Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)[4.83 (152)](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

vs

[Referrizer](https://www.capterra.com/p/144990/Referral-Marketing-Automation/)[4.80 (196)](https://www.capterra.com/p/144990/Referral-Marketing-Automation/reviews/)

$95/month

Price

$99/month

4.7

Features

4.7

4.8

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/144990-218230/Referral-Marketing-Automation-vs-Referral-Factory)

[ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[4.53 (387)](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

vs

[Trackdesk](https://www.capterra.com/p/268100/Trackdesk/)[4.81 (140)](https://www.capterra.com/p/268100/Trackdesk/reviews/)

$29/month

Price

$249/month

4.4

Features

4.6

4.4

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/119331-268100/ReferralCandy-vs-Trackdesk)

[Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)[4.83 (152)](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

vs

[Trackdesk](https://www.capterra.com/p/268100/Trackdesk/)[4.81 (140)](https://www.capterra.com/p/268100/Trackdesk/reviews/)

$95/month

Price

$249/month

4.7

Features

4.6

4.8

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/218230-268100/Referral-Factory-vs-Trackdesk)

[ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[4.53 (387)](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

vs

[Tremendous](https://www.capterra.com/p/197141/Tremendous-Rewards/)[4.84 (474)](https://www.capterra.com/p/197141/Tremendous-Rewards/reviews/)

$29/month

Price

$0

4.4

Features

4.7

4.4

Ease of Use

4.9

[View full comparison](https://www.capterra.com/compare/119331-197141/ReferralCandy-vs-Tremendous-Rewards)