---
title: "Compare ReferralCandy vs Referral Factory 2026 | Capterra"
description: "Unsure of what to choose? Check Capterra to compare ReferralCandy and Referral Factory based on pricing, features, product details, and verified reviews."
source_url: "https://www.capterra.com/compare/119331-218230/ReferralCandy-vs-Referral-Factory"
page_type: "comparison"
language: "en"
---

# ReferralCandy vs Referral Factory Features and Cost Comparison

Last updated September 17th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

ReferralCandyReferral Factory2/4 selected

[ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[4.5 (387)](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

[Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)[4.8 (162)](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

[## ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[4.5 (387)](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

Starting Price

$29.00/month

Value-for-Money

4.5

Functionality

4.4

Ease of Use

4.4

Customer Service

4.9

Reviews Sentiment

Based on [387 reviews](#user-reviews)

Positive

353

Neutral

28

Negative

6

[## Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)[4.8 (162)](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

Starting Price

$200.00/month

Value-for-Money

4.7

Functionality

4.7

Ease of Use

4.8

Customer Service

4.9

Reviews Sentiment

Based on [162 reviews](#user-reviews)

Positive

160

Neutral

1

Negative

1

## Not a match? Find software alternatives tailored to your priorities.

These software suggestions are similar to those you’re currently comparing.

### Okendo

4.9 (236)

* * *

Starting Price

$19.00

Other,Per Month

Free Trial

Free Version

* * *

User rating

98%

of reviewers  
rated it above 4 stars

* * *

Highest Rated

### Tremendous

4.8 (547)

* * *

Starting Price

$0.00

Flat Rate

Free Trial

Free Version

* * *

User rating

99%

of reviewers  
rated it above 4 stars

* * *

### Referral Rock

4.6 (101)

* * *

Starting Price

$250.00

Flat Rate,Per Month

Free Trial

Free Version

* * *

User rating

95%

of reviewers  
rated it above 4 stars

* * *

### Post Affiliate Pro

4.7 (703)

* * *

Starting Price

$129.00

Flat Rate,Per Month

Free Trial

Free Version

* * *

User rating

95%

of reviewers  
rated it above 4 stars

* * *

## Summary

* * *

Key features rated by users

Features selected based on 939 reviews from referral software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

83%Fit

Feature ratings

Affiliate Management

4.5

Conversion Tracking

4.9

Campaign Management

4.5

Customizable Templates

4.6

Contact Management

4.5

85%Fit

High performer

Feature ratings

Affiliate Management

4.7

Conversion Tracking

4.6

Campaign Management

4.8

Customizable Templates

4.7

Contact Management

4.8

User satisfaction

User satisfaction

4.5

User reviews[387](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

Ease of use

4.4

Functionality

4.4

Value for money

4.5

Customer support

4.9

User satisfaction

4.8

User reviews[162](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

Ease of use

4.8

Functionality

4.7

Value for money

4.7

Customer support

4.9

Price starts from

Price starts from

$29Usage Based, Per Month

-   Free version
-   Free trial

Price starts from

$200Flat Rate, Per Month

-   Free version
-   Free trial

Best for

Best for

ReferralCandy works best for eCommerce stores with at least 100 transactions a month.

Best for

No-code referral software for mid-size and large companies to launch a white-labeled customer referral program, ask for referrals, track results, and automate rewards for successful referrals.

## User reviews

Pros & cons

LH

Lingwei H.

Operations Specialist

> "ReferralCandy has helped us increase customer engagement and acquire new customers through word-of-mouth, all with..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6844103)

CK

Christiana K.

Head of growth

> "the theme content customisations are a little confusing, it's also a bit buggy and keeps disconnecting from my shopify..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6688298)

MC

Matthias C.

NA

> "Worked with a client to migrate their referral candy to another shopify store and they helped us out a lot!"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6711616)

LH

Lingwei H.

Operations Specialist

> "RC is not a pretty big referral company compare with impact, CJ, shareAsale."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6844103)

SO

Sandra O.

Client and sales support

> "My overall experience with ReferralCandy has been positive. While the setup process was a bit challenging at first, the..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6838989)

SO

Sandra O.

Client and sales support

> "The setup process felt a bit confusing and not as straightforward as I expected."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6838989)

JT

Jen T.

President

> "Referral Candy is easy to set up."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___7145280)

WU

Wolf U.

Ceo

> "It is not as instinctive as I would like it to be as far as navigation."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6830372)

MA

Moises A.

Digital Expansion Project Manager

> "Innah was extremely patient and helpful, guiding me step by step whenever I had questions."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___7046674)

A

Amalia ..

.

> "In regards to Customer Support received - this does not apply."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6001951)

GG

Greg G.

CEO

> "Otherwise it is quite a useful app for affiliate marketing."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6854164)

ZA

Zahidi A.

Principal Trainer

> "It is quite confusing at times based of my level of understanding is low."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6108450)

MO

Mario O.

CEO

> "Where I was really surprised was the excellent support and many thanks to Innah who was so patient with my issues and..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6861741)

DF

Daniel F.

Ecommerce manager

> "It lacks functionality and integration with more applications."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4679870)

JJ

Julia J.

Influencer Marketing Manager

> "Every time I have a call or a message exchange with \[sensitive content hidden\], she is a constant ray of sunshine and..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4968118)

SP

Susanna P.

Senior Account Manager

> "It could be difficult for a lead or customer to recognize the brand if the email is standardized and you can only..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3337351)

SB

Sophie B.

Tattoo Artist

> "I love that I can use this software to track referrals for my in-person appointment based business, where I still want..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3879941)

BT

Ben T.

Director

> "They just don't turn up to meetings where we are trying to get set up"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4543612)

HW

Hannah W.

CRM

> "sensitive content hidden\] literally supported me for hours to find solutions to all my questions!"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6666007)

OH

Oussama H.

Marketing manager

> "Not easy to turn on and turn off any campaign through a button.."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4913054)

SH

Steven H.

Marketing

> "The customer support and the ability to generate more customers from existing customers"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6193634)

MD

Manon D.

Marketing Manager

> "I've lost the historical activities of the customer I was looking for."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4564733)

SB

Shahid B.

Senior Shopify Developer

> "She along with the engineering team helped us a lot setting up a very custom integration for Referral Candy."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6180148)

MO

Melissa O.

CEO

> "I found it hard to set up (but I'm also not very techy)."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4955501)

TK

Tigran K.

Marketing Specialist

> "Affordable yet effective with great customer support"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6763623)

MB

Mansoor B.

Marketing

> "Not able to have drag n drop customizations for templates"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3348596)

JS

James S.

COO

> "Super quick and helpful when I had an urgent issue."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6883534)

TH

Tess H.

Head of Partnerships

> "Sometimes the support is a little too responsive and send too many emails."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3413173)

FM

Francesco M.

IT Specialist

> "Managed to integrate RC with our CMS in few clicks, the platform is surely the most user friendly out there, all the..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3905152)

TN

Tannia N.

Senior Consultant

> "I have not yet deployed the campaign so cannot give a full review."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4576295)

EJ

Erin J.

Customer service/admin

> "Generates codes for our customers based on referrals, incentivizes customers to share their experience with our product."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4001122)

EL

Erica L.

Owner

> "It was a little confusing to understand what features came with the integration and which didn't."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3527738)

JS

Juan S.

Software Engineer

> "sensitive content hidden\] was committed to finding effective solutions and ensuring our satisfaction as customers,..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6225782)

ES

Emma S.

Marketing Manager

> "The reporting dashboard can sometimes be difficult to navigate."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3412317)

CK

Christiana K.

Head of growth

> "support are very helpful and quick to sort things out particularly \[sensitive content hidden\]"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6688298)

AR

Andy R.

CEO

> "You have been warned!"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#SoftwareAdvice___4659520)

BH

Bonnie H.

Owner

> "Great customer service and timely responses!"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6641643)

RH

Rosie H.

Owner

> "have not seen Return in my investment yet"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4642411)

NS

Nano S.

Marketer

> "Great customer service!"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6511696)

Justin R.

Co-Founder

> "I found the dashboard UI not intuitive and there were glitches once our Chargebee account and Referral Candy were..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2521748)

TK

Tigran K.

Marketing Specialist

> "Great experience with a friendly staff who always there to help you out"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6763623)

DP

Davide P.

Growth Hacker

> "The JS implementation of the referral is not "easy"."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3648904)

SE

Steve E.

CEO

> "sensitive content hidden\] was incredible, very friendly and got me started and set up in no time."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6803835)

IC

Isobel C.

Growth Executive

> "The integration with Klaviyo isn't very smooth"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3520129)

JS

Juan S.

Software Engineer

> "Exceptional Professionalism: \[sensitive content hidden\] exhibited a high level of professionalism in every..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6225782)

MT

Margaret T.

Marketing Executive

> "Functions, some of design purpose require basic on coding which is not that user friendly to those who don't really..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2583004)

IM

Ian M.

Head of Growth Marketing

> "Also the customer service is responsive which is helpful for a first time user."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___5070326)

SY

SADIRA Y.

FOUNDER

> "The method used to edit the design and html of the user interface ie emails is not too friendly."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2488240)

CA

Camilo A.

Senior software developer

> "Good support and clear documentation as well as a good product."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___5077530)

JM

Jason M.

Physiotherapist

> "Finally just when you think things are okay, our account get's hacked/taken over despite us having a sophisticated..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2579975)

EC

Elisa C.

Sr Customer Experience Manager

> "She resolved my issues promptly and kept me well-informed throughout the whole process."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___5033533)

ST

Stefano T.

Founder

> "After selecting and installing the plugin in the new PATHS platform I made the mistake of not having seen that the..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2691707)

BlM

Bálint M.

CEO

> "So far so good, I only started to use a few days ago, so currently I'm waiting for the referrals."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6311181)

VR

Verified Reviewer

\-

> "I had a problem with the system to recognize INVOICES that were coming in."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2845917)

LR

Laura R.

International Marketing and Logistics Administrator

> "Her attention and willingness to help with an issue we were experiencing was very good and effective."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6238654)

JM

Jason M.

Physiotherapist

> "Firstly it took ages to set up - integration was not straight forward, customer service took ages to help - lots of..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2579975)

AG

Adam G.

President

> "I haven’t launched my campaign yet, but as I set up my referral campaign, I’m very pleased with all the options and how..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3985369)

Anna I.

Content Creator

> "The only con for our company was the scarcity with which ReferralCandy was utilized."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2963603)

ZA

Zahidi A.

Principal Trainer

> "What I like most is the support from the team especially from Cris and Sam."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6108450)

JM

Jason M.

Physiotherapist

> "we then could not access the account, and surprise surprise, Rererral Candy customer service is off work for the..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2579975)

EC

Elisa C.

Sr Customer Experience Manager

> "What I like the most about ReferralCandy is exceptional customer support and ease of use."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___5033533)

EG

Ed G.

Co-Founder

> "Not a recognised affiliate network so can't work with some clients."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2702097)

AE

Annie E.

NA

> "With her help, I made sure everything was set up properly."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6166427)

ST

Stefano T.

Founder

> "So after 3 months of inactivity I found myself paying the monthly fee without using any online service."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2691707)

CM

Corbin M.

Manager/Fisherman

> "We like that referral candy makes it easy to implement and use."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___5086329)

AG

Amber G.

Photobooth Strategist

> "We ran into an issue where a bot spammed our sign up link."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2394499)

MJ

Matthew J.

CEO

> "The process overall is super simple to setup, and it very smart in the setups."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___5062082)

JH

Jackson H.

Director

> "Software remains quite confusing to navigate and implement without assistance upfront."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2886792)

HP

Heather P.

Founder of SSM

> "Anytime I've ever had any issues with implementing ReferralCandy, I've always had extremely fast service with someone..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4745276)

WU

Wolf U.

Ceo

> "It is not as instinctive as I would like it to be as far as navigation."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6830372)

SB

Shahid B.

Senior Shopify Developer

> "I am very very happy with the support they provided and would surely recommend Referral Candy to others."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6180148)

MB

Mansoor B.

Marketing

> "Not able to have drag n drop customizations for templates"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3348596)

SB

Shahid B.

Senior Shopify Developer

> "The customer support has been amazing."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6180148)

ES

Emma S.

Marketing Manager

> "The reporting dashboard can sometimes be difficult to navigate."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3412317)

JJ

Julia J.

Influencer Marketing Manager

> "Easy to set up, works great for looking into influencer referrals and how many sales they are bringing in!Easy paypal..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4968118)

Justin R.

Co-Founder

> "I found the dashboard UI not intuitive and there were glitches once our Chargebee account and Referral Candy were..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2521748)

AS

Andie S.

sales director

> "It is very easy to set up and having help during the process from \[sensitive content hidden\] who was so responsive and..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6150802)

DF

Daniel F.

Ecommerce manager

> "It lacks functionality and integration with more applications."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4679870)

OH

Oussama H.

Marketing manager

> "JC our customer manager helped since the beginning from the setup until the pick up of our referral program."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4913054)

EL

Erica L.

Owner

> "It was a little confusing to understand what features came with the integration and which didn't."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3527738)

JP

James P.

director

> "The plugin integrated seamlessly with our woocommerce store, following a few initial setup steps and queries that we..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2650696)

IC

Isobel C.

Growth Executive

> "The integration with Klaviyo isn't very smooth"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3520129)

SS

Sol S.

Marketing

> "simple to use, great interface, great service, amazing custom look to match your brand"

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3566383)

OH

Oussama H.

Marketing manager

> "Not easy to turn on and turn off any campaign through a button.."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4913054)

SY

SADIRA Y.

FOUNDER

> "SENSITIVE CONTENT HIDDEN\] has been very helpful in getting my problem fixed and was extremely patient in guiding me and..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2488240)

MT

Margaret T.

Marketing Executive

> "Functions, some of design purpose require basic on coding which is not that user friendly to those who don't really..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2583004)

JH

Jackson H.

Director

> "Free trial was a great way to navigate the software without committing financially."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2886792)

A

Amalia ..

.

> "In regards to Customer Support received - this does not apply."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6001951)

SB

Shahid B.

Senior Shopify Developer

> "She along with the engineering team helped us a lot setting up a very custom integration for Referral Candy."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___6180148)

MD

Manon D.

Marketing Manager

> "I've lost the historical activities of the customer I was looking for."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___4564733)

ES

Emma S.

Marketing Manager

> "The integration into Shopify makes the service that much more beneficial to our company."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___3412317)

JM

Jason M.

Physiotherapist

> "Firstly it took ages to set up - integration was not straight forward, customer service took ages to help - lots of..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2579975)

JP

James P.

director

> "The plugin integrated seamlessly with our woocommerce store, following a few initial setup steps and queries that we..."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2650696)

ST

Stefano T.

Founder

> "So after 3 months of inactivity I found myself paying the monthly fee without using any online service."

[See full review](https://www.capterra.com/p/119331/ReferralCandy/#Capterra___2691707)

[View Reviews](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

JW

Janet W.

Director of Marketing

> "Love the workflow of the email notification process, they send out seamlessly and have a lot of good reports to track the progress of everything."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7188321)

LO

Louis O.

Growth associate

> "Failed rewards for example was a hidden tab that I didn’t see until after the campaign was over meaning quite a few referrals didn’t get the reward..."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7126818)

Nahom G.

Web developer

> "I particularly liked the flexibility in creating referral campaigns, the customization options, and the clean user interface."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7193779)

SR

Stefano R.

Marketing Lead

> "The APIs also lack any option to directly create campaigns."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7121399)

Adam R.

Director

> "Referral Factory gave us a brilliant platform to build a very successful referring program for our customers."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7128811)

Nathan H.

Head of Marketing

> "Some of the customisation options felt a bit limited, especially when trying to tweak the design beyond the basics."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6860061)

LO

Louis O.

Growth associate

> "I liked the funnel it gives a clear and visual method of understanding how well a campaign is going."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7126818)

TC

Tom C.

Brand Engagement Manager

> "Some of the UI for building campaigns is a bit strange to get used to."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6522221)

Nathan H.

Head of Marketing

> "We saw a big increase in referral business after launching our campaign, and the HubSpot integration made managing leads and follow-ups really..."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6860061)

Tristan M.

Insurance agent

> "When trying to operate on the mobile browser , it tends to conflict with properly adjusting to the parameters of the iPhone !"

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6284003)

VR

Verified Reviewer

Marketing Director

> "Tracks and fulfills referrals for you with lots of good integrations."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7047694)

Clyde Reb C.

Administrative Assistant

> "I would love to create unique referral codes but unfortunately, I was told that they are only auto-generated for now."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6347145)

MV

Marloes V.

Content Marketing Manager

> "I also really like the Rewards Dashboard, where you can your active rewards in one overview + the ones that are already issued or due so you can..."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___5031033)

Oleh N.

Online Marketing Manager

> "One more con: you cannot use your referral codes because they must be generated within the system."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6177837)

MM

Molly M.

Manager, Community Partnerships

> "The integration with HubSpot is very easy to set up and does exactly what we need to it in terms of tracking and automatically syncing to update..."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6552013)

NP

Neil P.

Manager

> "The 'reach' figures on the stats don't appear to make sense but I could be wrong about thatWould help if our customers had a login portal for their..."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___4664857)

Sophie P.

Content Specialist

> "I absolutely loved the campaign AI function that automatically generates a custom campaign for you based on your website - the branding, colours etc."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___5035202)

LN

Louis N.

Email Marketing Manager

> "The fact that I can only export 1,000 users at a time."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___5067344)

Nahom G.

Web developer

> "The platform is intuitive and easy to navigate, with a straightforward setup process."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7193779)

OM

Owen M.

Director Sales and Marketing

> "It's expensive"

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6518557)

SJC

Samantha Jade C.

Behaviour Consultant

> "The analytics feature was the feature I appreciated the most; it is clear to see how customers are responding to referrals allowing you to make..."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6284691)

GE

Grace E.

Owner

> "The only downside that I experienced was that there’s a lot of information on the website, so it can be kind of overwhelming to navigate at first."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___4721349)

Adam R.

Director

> "We couldn't be happier with the tools and support we received from the Referral Factory team."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7128811)

HS

Hrayr S.

Digital Marketer

> "You are unable to generate coupon codes, but rather limited to uploading and distributing them."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___4725091)

Muhammad A.

Structural Design Engineer

> "What I liked most about Referral Factory was how simple and easy it was to use."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7187446)

CK

Carissa K.

Owner

> "I would've liked to strat a loyalty program but Referral Factory doesn't have that feature."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___4853562)

Cortney I.

COO

> "Our overall experience has been great, and I would recommend the product to anyone who is looking to implement a referral incentive."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___7053730)

Rufino M.

Head of Customer Success

> "I found it to be a bit more complicated than I anticipated, and it took some extra effort to get it set up the way I wanted."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___4788126)

VR

Verified Reviewer

Full Stack Marketer

> "Referral Factory is a robust and advanced referral marketing platform, that really excels with their templates."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___5054414)

Nihad H.

QA Analyst

> "I'm using their Basic Package and I didn't come across any issues or something that I don't like so far."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___4751465)

TC

Tom C.

Brand Engagement Manager

> "The support team are absolutely fantastic, I get responses within the hour and they are always happy to help with anything."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6522221)

Melissa E.

Digital Graphic Designer

> "Who is the least appealing about this program spending money on it."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___4366761)

MM

Molly M.

Manager, Community Partnerships

> "The Referral Factory team is always quick to respond and helpful in offering suggestions and solutions."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___6552013)

GE

Grace E.

Owner

> "The only downside that I experienced was that there’s a lot of information on the website, so it can be kind of overwhelming to navigate at first."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___4721349)

LH

Lara H.

HOD

> "Integration was easy, support is exceptional, service is top-notch, rewards system is easy and intuitive. And honestly, the layout and design of the..."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___5099625)

GE

Grace E.

Owner

> "The only downside that I experienced was that there’s a lot of information on the website, so it can be kind of overwhelming to navigate at first."

[See full review](https://www.capterra.com/p/218230/Referral-Factory/#Capterra___4721349)

[View Reviews](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

## User interface

[ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)

4.53 (387)

[Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)

4.83 (162)

### Features

ReferralCandy

12/50

-   Action Management
-   Activity Dashboard
-   Activity Tracking
-   Advertising Management
-   Affiliate Management
-   AI Copilot
-   Alerts/Notifications
-   API
-   Application Management
-   Assessment Management
-   Automation
-   Benefits Dashboard
-   Calendar Management
-   Campaign Analytics
-   Campaign Management
-   Candidate Management
-   Commission Management
-   Communication Management
-   Community Management
-   Compensation Management
-   Competency Management
-   Compliance Management
-   Contact Management
-   Conversion Tracking
-   Customer Segmentation
-   Customizability
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Customization
-   Dashboard
-   Data Import/Export
-   Data Storage Management
-   Discount Management
-   Document Management
-   Email Management
-   Email Marketing
-   Employee Management
-   Employee Referral Management
-   Engagement Tracking
-   Evaluation Management
-   Feedback Management
-   File Management
-   File Sharing
-   For Customer Referrals
-   For Employee Referrals
-   Fraud Detection
-   Gamification
-   Generative AI
-   Goal Management

[See all features](https://www.capterra.com/p/119331/ReferralCandy/#features)

Referral Factory

Top features

26/50

-   Action Management
-   Activity Dashboard
-   Activity Tracking
-   Advertising Management
-   Affiliate Management
-   AI Copilot
-   Alerts/Notifications
-   API
-   Application Management
-   Assessment Management
-   Automation
-   Benefits Dashboard
-   Calendar Management
-   Campaign Analytics
-   Campaign Management
-   Candidate Management
-   Commission Management
-   Communication Management
-   Community Management
-   Compensation Management
-   Competency Management
-   Compliance Management
-   Contact Management
-   Conversion Tracking
-   Customer Segmentation
-   Customizability
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Customization
-   Dashboard
-   Data Import/Export
-   Data Storage Management
-   Discount Management
-   Document Management
-   Email Management
-   Email Marketing
-   Employee Management
-   Employee Referral Management
-   Engagement Tracking
-   Evaluation Management
-   Feedback Management
-   File Management
-   File Sharing
-   For Customer Referrals
-   For Employee Referrals
-   Fraud Detection
-   Gamification
-   Generative AI
-   Goal Management

[See all features](https://www.capterra.com/p/218230/Referral-Factory/#features)

### Recognition

No recognitions have been awarded to ReferralCandy

Referral Factory is recognized as a top-rated tool in 1 Capterra Shortlist reports

Best Value Referral Software (2024) 

### Deployment & support

ReferralCandy

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Referral Factory

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

ReferralCandy

-   By Anafore
-   Located in Singapore
-   Founded in 2009

Referral Factory

-   By Referral Factory
-   Located in Netherlands
-   Founded in

## Popular Comparisons

[ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[4.53 (387)](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

vs

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4.4

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[ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[4.53 (387)](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

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$29/month

Price

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4.4

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[View full comparison](https://www.capterra.com/compare/119331-230137/ReferralCandy-vs-UpViral)

[Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)[4.83 (162)](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

vs

[UpViral](https://www.capterra.com/p/230137/UpViral/)[4.75 (107)](https://www.capterra.com/p/230137/UpViral/reviews/)

$200/month

Price

$99/month

4.7

Features

4.7

4.8

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/218230-230137/Referral-Factory-vs-UpViral)

[ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[4.53 (387)](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

vs

[UpPromote: Affiliate Marketing](https://www.capterra.com/p/201885/Shopify-Affiliate-Marketing/)[4.89 (205)](https://www.capterra.com/p/201885/Shopify-Affiliate-Marketing/reviews/)

$29/month

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4.4

Features

4.8

4.4

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/119331-201885/ReferralCandy-vs-Shopify-Affiliate-Marketing)

[Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)[4.83 (162)](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

vs

[UpPromote: Affiliate Marketing](https://www.capterra.com/p/201885/Shopify-Affiliate-Marketing/)[4.89 (205)](https://www.capterra.com/p/201885/Shopify-Affiliate-Marketing/reviews/)

$200/month

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$29.99/month

4.7

Features

4.8

4.8

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/201885-218230/Shopify-Affiliate-Marketing-vs-Referral-Factory)

[ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[4.53 (387)](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

vs

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$29/month

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$129/month

4.4

Features

4.6

4.4

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/119331-147442/ReferralCandy-vs-Post-Affiliate-Pro)

[Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)[4.83 (162)](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

vs

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$200/month

Price

$129/month

4.7

Features

4.6

4.8

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/147442-218230/Post-Affiliate-Pro-vs-Referral-Factory)

[ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[4.53 (387)](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

vs

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Price

$0

4.4

Features

4.7

4.4

Ease of Use

4.9

[View full comparison](https://www.capterra.com/compare/119331-197141/ReferralCandy-vs-Tremendous-Rewards)

[Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)[4.83 (162)](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

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4.8

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[ReferralCandy](https://www.capterra.com/p/119331/ReferralCandy/)[4.53 (387)](https://www.capterra.com/p/119331/ReferralCandy/reviews/)

vs

[Referral Rock](https://www.capterra.com/p/139089/Referral-Rock-Software/)[4.63 (101)](https://www.capterra.com/p/139089/Referral-Rock-Software/reviews/)

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4.4

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4.4

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[Referral Factory](https://www.capterra.com/p/218230/Referral-Factory/)[4.83 (162)](https://www.capterra.com/p/218230/Referral-Factory/reviews/)

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