Capterra Logo
Helping businesses choose better software since 1999

Hootsuite vs Thryv: Which is a better fit?

Updated on January 12th, 2025
Capterra offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links.
What's your intended use case?
Summary
Key features rated by users
Features selected based on 5,576 reviews from Social Media Marketing users.
% Fit
Missing features
Feature ratings
Social Media Integration
4.6
Email Marketing
NA
Post Scheduling
4.6
Campaign Planning
4.2
Data Import/Export
4.3
% Fit
Not enough reviews
Feature ratings
Social Media Integration
4.2
Email Marketing
4.0
Post Scheduling
4.2
Campaign Planning
3.6
Data Import/Export
3.7
User satisfaction
4.4
User reviews3,786
Ease of use
4.3
Functionality
4.3
Value for money
4.1
Customer support
4.2
4.2
User reviews501
Ease of use
4.1
Functionality
4.1
Value for money
4.0
Customer support
4.2
Price starts from
Monthly subscription
Free version
Free trial
Monthly subscription
Free version
Free trial
Best for

Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

Being a small business owner can be overwhelming. At Thryv, we created simple software to help them get organised, communicate with their customers, and get paid, so they can get back in control.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
video-a8d66f86-a476-4382-82dc-08dbcf6d3658
Rick K
Owner
5.0

Rick K.: Hi, I'm Rick, the owner of a small business. We're under 10 people, and I give Hootsuite a five out of five. Previously, we were just using Twitter, and that just didn't give us the depth of scheduling and the ability to crosspost to multiple platforms. Hootsuite allowed us to do all the crossposting we wanted, and with our small business, we didn't even need to pay for Hootsuite. I think we got three separate accounts for free, like three seats to post to three different social media platforms for free, and we didn't need more than that so price was a factor. Getting started with Hootsuite was really simple. It was really just a matter of still having to create the content for social media. Hootsuite made it so we could just post it into Hootsuite, then schedule it, and it was ready to post. I mean, as soon as that date and time came around, Hootsuite auto posted it for us, which was great. I would say just jump in with Hootsuite. It has been the best software that we've used to help us with our social media in terms of posting and scheduling so that we didn't have to take time every single day and remember to post. We just scheduled a week, sometimes even a month in advance.

How Capterra sources reviews
View all video reviews
Marvin H
Owner
5.0

Marvin: Hi. My name is Marvin, owner of HITS Tax & Bookkeeping Services LLC. A little bit about our company. We provide business solutions involving individual and business income tax preparation and filing. We also provide bookkeeping, payroll services, and we also set up and structure new corporation. We are excited to be a part of Thryv software, which we give a five star rating. Well, we are with the Thryv software. It has helped our business tremendously to communicate professionally and effectively to all of our clients. We're able to use the Thryv software to gather and organize all of our client information in the database. We're also able to use the Thryv software to accept our electronic payments through their merchant system, which has been a great resource for collecting our payments, and also it's been a great blessing that Thryv also connects to our QuickBooks account and it'll change with that as well as our Google account. We use a lot of other Thryv features, the social media features. It's been great to be able to post social media posts on a regular basis about our business services we provide, as well as their website services which has created our website and continue to make the necessary updates so that our clients and potential clients are going to be up-to-date and up to speed about our company and the service that we provide. I have to say, everything. There hasn't been anything that I do not like about Thryv. We absolutely use Thryv each and every day. We rely on Thryv and all of its features. Since we've been using Thryv, it has assisted in providing even more of the growth to our business. So we absolutely utilize [inaudible 00:02:11]. I can't really say I would change anything about Thryv because like I said, we use it to the maximum every day. There's really not one feature that I don't like more than the other. If I could choose anything, it would be a little bit more effectiveness on the campaign, and it could be that I just need a little bit more education on it. But we do utilize the campaign ads, but like I said, I can't really say it's my least favorite just to give something out there. But like I said, we're excited to use Thryv each and every day in every way possible.

How Capterra sources reviews
View all video reviews
User interface
121701 video thumbnail}
1 Video
156926 video thumbnail}
1 Video
121701
5 screenshots
156926
5 screenshots
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
A/B Testing
207
Important
Activity Dashboard
388
Important

Hootsuite

Top Features
38/40
  • Click Tracking
  • Email Marketing
  • A/B Testing
  • Activity Dashboard
  • Automated Publishing
  • Automated Scheduling
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Commenting/Notes
  • Contact Management
  • Content Library
  • Content Management
  • Conversion Tracking
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Data Import/Export
  • Data Visualization
  • Drag & Drop
  • Engagement Tracking
  • Image Library
  • Keyword Filtering
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Metrics
  • Post Scheduling
  • Real-Time Data
  • Reporting/Analytics
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Tagging
  • Third-Party Integrations
  • Trend Analysis
  • Workflow Management
See All features
Hide Social Media Marketing Software Features -

Thryv

25/40
Show Social Media Marketing Software Features +
Hootsuite
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Thryv
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Hootsuite
  • By Hootsuite Media
  • Located in Canada
  • Founded in 2008
Thryv
  • By Thryv
  • Located in United States
  • Founded in 2011
Need a Little Help?

Talk with a software expert for free. Get a list of software that’s great for you in less than 15 minutes.

Recommendations

Products similar to those you're currently comparing: