# Compare Hootsuite vs SmarterQueue 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Hootsuite and SmarterQueue based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/121701-187198/HootSuite-vs-Smarterqueue

---

# Hootsuite vs SmarterQueue Features and Cost Comparison

Last updated May 12th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

HootsuiteSmarterQueue2/4 selected

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.4 (3,796)](https://www.capterra.com/p/121701/HootSuite/reviews/)

[SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)[4.8 (134)](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

[## Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.4 (3,796)](https://www.capterra.com/p/121701/HootSuite/reviews/)

Starting Price

$249.00/month

Value-for-Money

4.1

Functionality

4.3

Ease of Use

4.3

Customer Service

4.2

Reviews Sentiment

Based on [3,796 reviews](#user-reviews)

Positive

3,340

Neutral

370

Negative

86

[## SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)[4.8 (134)](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

Starting Price

$99.99/month

Value-for-Money

4.7

Functionality

4.6

Ease of Use

4.7

Customer Service

4.8

Reviews Sentiment

Based on [134 reviews](#user-reviews)

Positive

132

Neutral

1

Negative

1

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What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 10,921 reviews from social media management software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

89%Fit

High performer

Feature ratings

Post Scheduling

4.6

Social Media Integration

4.5

Automated Publishing

4.5

Multi-Account Management

4.5

Calendar Management

4.5

73%Fit

Not enough reviews

Feature ratings

Post Scheduling

4.8

Social Media Integration

4.5

Automated Publishing

4.8

Multi-Account Management

4.7

Calendar Management

\--

User satisfaction

User satisfaction

4.4

User reviews[3,796](https://www.capterra.com/p/121701/HootSuite/reviews/)

Ease of use

4.3

Functionality

4.3

Value for money

4.1

Customer support

4.2

User satisfaction

4.8

User reviews[134](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

Ease of use

4.7

Functionality

4.6

Value for money

4.7

Customer support

4.8

Price starts from

Price starts from

$249Per User, Per Month

-   Free version
-   Free trial

Price starts from

$99.99Flat Rate, Per Month

-   Free version
-   Free trial

Best for

Best for

Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

Best for

Personal Brands & Solopreneurs In-House Marketing & Social Media Freelancers & Independent Consultants Small Agencies

## User reviews

Pros & cons

CG

Chelsea G.

Marketing

> "Hootsuite is a powerful social media management tool that boosts efficiency and scheduling but may feel complex and pricey for smaller users."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7076520)

DM

David M.

Technical Support Engineer

> "Support is spotty; complex account tweaks take time to achieve, and for peak usage, the dashboard may become overwhelmed."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7052667)

LT

Layla T.

Content Creator

> "Great tool for managing social media accounts all in one place, as well as scheduling posts across platforms."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7137230)

Joshua F.

Marketing Assistant

> "Also, some reports or analytics can be tricky to figure out at first, which can slow things down."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7060171)

DM

David M.

Technical Support Engineer

> "Customization options and AI tools for content generation add value at mid-tier pricing that fits small creative efforts."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7052667)

VR

Verified Reviewer

Art

> "I don´t like about Hootsuite that there is no free version for a test or try-off."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7094826)

MK

Mohamed K.

Electrical and Instruments Engineer

> "Hootsuite's best feature is its ability to manage multiple social media accounts from one place, with excellent scheduling and analytics tools."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6566831)

SR

Sabine R.

it supporter

> "Hootsuite has limited customization options for dashboards, making it challenging to tailor the experience."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6537272)

SH

Shir H.

Social Media Manager

> "Hootsuite made it easy for me to organize all of our social media accounts, the ability to schedule posts across multiple channels, and a..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6649428)

CG

Chelsea G.

Marketing

> "Costs can be high for smaller teams."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7076520)

JR

Jason R.

Owner

> "Scheduling content across multiple platforms saves hours each week, and Hootsuite’s analytics provide deep insights that help improve my..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6563995)

AV

Asha V.

Beauty Specialist

> "One of them being a system crash where a video is unable to post or duplicates posting in error."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6406381)

KH

Krystle H.

Accounts Receivable Specialist

> "It is a great tool for teams using social media platforms, scheduling, and analytics capabilities which help organize all you social media..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6564209)

NJ

Natalie J.

Business Relations Manager

> "Lots of limitations with the free version, so forced to pay if using for many things"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6818402)

SH

Shir H.

Social Media Manager

> "I love Hootsuite, it’s awesome for social media management, it makes it easy and efficient for me to plan and organize my team’s content, and..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6649428)

JR

Joel R.

Photographer

> "It can be glitchy at times, it randomly disconnects and sometimes fails to posts but it happens very rarely."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6392802)

CMA

Carol Mae A.

Social Media Manager and VA

> "What I like the most about Hootsuite is its ability to let me post in different platforms and let me handle different social media accounts."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6351608)

MT

Maria T.

Clinic coordinator

> "Cannot manage 2 add campaigns for the same post but different platforms."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6718042)

AD

Angel D.

Media Producer

> "It saves time and effort by scheduling posts, tracking mentions, and analyzing performance across different platforms."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6583734)

JR

Jason R.

Owner

> "The dashboard can also feel a bit crowded at times, which makes it challenging for new users to get comfortable."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6563995)

Tristan N.

CEO

> "Seemed like a nice site at first for tracking socials of competitors."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7066696)

JR

Judah R.

Engineering Manager

> "Lack of support for the Fediverse, Threads, and BlueSky are glaring omissions."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6475175)

Ankit D.

Digital Marketing Specialist

> "It saves a lot of time and efforts by systematically scheduling and auto-posting of social media posts at set date and time."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6742273)

RL

Rick L.

PR and Comms Director

> "Cannot schedule posts that go past the standard character limit."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6623467)

AH

Amir H.

E-Commerce Manager

> "It is very effective in postings but the cost is high to a medium sized business."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7109129)

NB

Nicole B.

Book Coach and Editor

> "The price makes it absolutely unaffordable for small businesses, freelancers and people just starting out."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6610811)

Leah G.

Detailer

> "The platform's intuitive interface makes scheduling posts across multiple social networks a breeze, saving me countless hours every week."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6379822)

AM

Ayesha M.

Operations Manager

> "I wasn't allowed to add a person as a collaborator or tag multiple account"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6496734)

AB

Ali B.

Owner

> "Hootsuite allowed me to create and download custom analytic reports for clients (that they loved)."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6639364)

AB

Ali B.

Owner

> "You no longer can create free accounts for clients."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6639364)

MK

Mohamed K.

Electrical and Instruments Engineer

> "It simplifies social media management, improves efficiency, and offers robust analytics, though it can be complex and expensive."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6566831)

HC

Heather C.

Administrative Assistant

> "I also find that since we have had to disable Facebook comments, I cannot do this in Hootsuite and need to manually go into Facebook after every..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6004727)

SS

Sophie S.

Operations Manager

> "Hootsuite made scheduling social media posts really easy, and the useful calendar feature made it really easy to see what your upcoming content..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6516342)

CH

Charlotte H.

Editorial Operations Associate

> "The free plan seems quite limited and the pricing structure seems irregular."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6511066)

AE

Aaron E.

Account Director

> "Hootsuite is excellent for managing multiple social media profiles and gaining valuable insights, but it may be too expensive for individuals,..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6491735)

VR

Verified Reviewer

DIGITAL MARKETING EXPERT

> "Its mobile version lacks full functionality."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6545859)

CS

Connor S.

Brokerage Operations Associate

> "We like that you can add all of your social media accounts to your Hootsuite and effectively manage them from one area."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6598235)

James C.

Social Media Specialist

> "can sometimes be a bit glitchy and support isn't always immediate"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6583878)

DE

Dimitra E.

Programs Director

> "It made managing multiple social media accounts much easier with its scheduling, automation, and analytics tools."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6756064)

DS

Dain S.

Owner

> "A bit pricey, bud, and a few limitations for Instagram"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6524525)

Priyanka S.

Head of Marketing

> "As a Digital Marketing Manager, I’ve showcased our value on social media, while Amplify has empowered our sales team to boost website traffic..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6630932)

EA

Eman A.

hr

> "One of its biggest drawbacks is that there is no phone support."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6513480)

VR

Verified Reviewer

Marketing and Communications Specialist

> "The interface is also more approachable than other software i've used in the past."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7064673)

LT

London T.

CEO

> "I didn’t like the cost compared to the number of social accounts integrated."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6467647)

DD

Denise D.

Web Consultant

> "Hootsuite is simply the best social media scheduling tool on the web."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7123415)

KG

Kim G.

Performance Marketing Manager

> "The pricing is a bit steep, especially when you add team members."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6487682)

SJ

Steven J.

Digital Communications Manager

> "I like that it allows our team to manage all our social media accounts in one place and saves us time"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6553334)

ST

Sean T.

Content Streamer

> "Hootsuite posts are not completely customizable, there are posting aspects that are not possible through hootsuite that the actual social media..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___5095314)

JR

Jason R.

Owner

> "It’s perfect for handling the social presence of a growing brand or small business, giving me all the tools I need in one place."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6563995)

HC

Heather C.

Administrative Assistant

> "I am also less than satisfied with the analytics as a whole, as I was struggling to see the performance of particular posts as a single entity,..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6004727)

SH

Shir H.

Social Media Manager

> "I love how I can easily share content on additional channels, which helps increase website traffic and customer inquiries."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6649428)

SH

Simon H.

Marketing Manager

> "Hootsuite was not just super hard to use, it was expensive too."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6851053)

AF

A. F.

Entrepreneur

> "I liked the Hootsuite calendar tools and the ability to streamline my social media activity."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6529300)

AY

Ayrat Y.

manager

> "She was throwing blog post links at me every time I was trying to get actionable advice on how to make HootSuite work; after digging and proving..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6130798)

JR

Joel R.

Photographer

> "You can manage multiple platforms from the same account and it makes management for social media so much easier."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6392802)

NB

Nicole B.

Book Coach and Editor

> "It seems like Hootsuite only wants a particular type of user, and small businesses ain't it."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6610811)

AH

Amir H.

E-Commerce Manager

> "Being an E-Commerce Manager, it is important to have a stable social presence."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7109129)

ES

Ekadashi S.

Administrative Assistant

> "Sometimes it gets connectivity issues."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6587793)

SE

Sitav E.

Marketing Associate

> "Hootsuite is incredibly easy to use, part of the hard parts of social media posting is keeping up with execution - Hootsuite allows you to..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6511298)

TM

Thomas M.

Marketing Specialist

> "The ease of batch re-scheduling a post across multiple platforms leaves a lot to be desired, but that is primarily the only pain point I have..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6055693)

JR

Jason R.

Owner

> "The ability to streamline all my social media accounts into one easy-to-navigate dashboard is a game-changer."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6563995)

JP

Jonathan P.

CEO

> "The price is prohibitive for a young startup with minimal budget"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6468341)

MV

Martin V.

Owner

> "What's more, it presented a great customisable dashboard of all the states of your posts and ads."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6524462)

RL

Rick L.

PR and Comms Director

> "Not up to speed, poor support and customer care"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6623467)

DE

Dimitra E.

Programs Director

> "Scheduling posts was simple, the automation saved time, and the analytics helped me track what was working."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6756064)

Gilmer S.

Marketing Manager

> "Another detail is that the programming does not allow as much flexibility when adjusting publication times when necessary."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___5030378)

RP

Rachel P.

Senior SEO Specialist

> "Great for scheduling posts and getting things live on time, plus the ability to preview each post before it goes live means you can make any..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___5026779)

KB

Kristen B.

Social Media Manager

> "It is too expensive; they do not offer a free plan anymore"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6697322)

Priyanka S.

Head of Marketing

> "Hootsuite has been great for managing content and campaigns, with strong support and useful features like Amplify."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6630932)

SR

Skyler R.

Freelance Social Media Specialist

> "It's expensive compared to other social media schedulers."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6557584)

Gilmer S.

Marketing Manager

> "I also found the dashboard useful, which allows you to see the activity and engagement on each platform, as well as the statistical reports on..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___5030378)

JC

Jennifer C.

Recruiter

> "I do feel it is a little over priced for the service."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6509801)

FV

Fabio V.

Marketing manager

> "Its centralized dashboard, scheduling, analytics, and team collaboration features make it an invaluable asset for managing multiple social media..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___4956640)

JM

Jhonjerlyn M.

CEO

> "One of the negative things about this platform is that it is a bit complicated to manage messages received within it, when we link all the..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___3718617)

MA

Mitali A.

Sr. Social Media Manager

> "Hootsuite is one of the best and user-friendly social media management tool that offers powerful features to schedule and publish posts, monitor..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___4911295)

Daniela P.

owner

> "zero customer service, empathy, humanity."

[See full review](https://www.capterra.com/p/121701/HootSuite/#GetApp___6487677)

HC

Heather C.

Administrative Assistant

> "Newly added integration with Canva further streamlined my workflow allowing me to create one design for all marketing for a particular program..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6004727)

MP

Marki P.

Marketing Coordinator

> "Also sometimes data for metrics like followers does not match up to exactly what the platform analytics says."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6037186)

IS

Isabella S.

software engineer

> "it helps me build out quality content, also helps me engage with my audiences, it helps me with planning, scheduling, and syndicating social..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6111390)

DI

Doga I.

Marketing Consultant

> "Very expensive."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6817004)

[View Reviews](https://www.capterra.com/p/121701/HootSuite/reviews/)

VC

Vicki C.

Author

> "Now I can reuse content multiple times and spend my time engaging with customers rather than having to constantly come up..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___6761295)

Elysia V.

Owner, Content Manager

> "Which is not a problem when you have many accounts. But now that Twitter is no longer an option, quite a few of my..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4858122)

VC

Vicki C.

Author

> "SmarterQueue is saving me precious time by automating my social media posts."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___6761295)

TA

Tammy A.

CEO

> "My previous service was always missing scheduled posts, and I had to check every day."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___6225677)

ES

Eva S.

CEO

> "The images provided to search through, the chatgpt help to tweak the wording, and the ability to schedule and/or rotate a..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___5069527)

ES

Eva S.

CEO

> "The only drawback is that I still have to come up with the content."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___5069527)

Kelli J.

Marketing Coordinator

> "Because I handle all of the social media and marketing tasks on my own, being able to schedule posts and easily see my..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3783244)

RT

Rosa T.

Owner

> "I would like to see the ability to select thumbnails for video posts, right now this is not an option."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4645759)

LS

Lynn S.

Owner and Writer

> "That I can schedule across all my social media platforms saves to much time and helps me ensure that my strategy is..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4457881)

SC

Steph C.

partner

> "Not being able to schedule stories is a bit of a pain as this is where we want to expand next."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4659915)

LW

Lucy W.

Recruitment & Marketing Manager

> "The feature to recycle posts and vary media is great for queuing up posts for the week with some of our consistent content."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3809061)

DS

Donna S.

Owner

> "I can't post videos to stories or reels on Instagram."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3809977)

Frida H.

Communications Manager

> "I also like the feature "Recycling" which allows to automatically re-publish a certain post during a certain period of..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4645813)

NB

Natalie B.

Director

> "Being a novice, and finding myself having to do this for myself without much skill or experience with SM, means I needed..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3584382)

MS

Mikayla S.

Communications Manager

> "At the time, their only competitor with similar features was more than twice the cost. Since then, SQ has added many..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4657943)

ED

Elle D.

Company owner

> "Some websites take a while to load but I suspect the issue is with those sites, rather than Smarterqueue"

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3573264)

Chris M.

Sales & Marketing Manager

> "I feel that the way I can write one piece and then use the editorial function to simply adapt to each of the social media..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3581968)

DD

Dzaner D.

Marketing Consulting

> "Content cannot be hosted and the push to phone notifications resize your videos making them grainy and not publishable on..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3349176)

KB

Katie B.

Founder

> "Everything about SmarterQueue makes running out social media accounts easier."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4896679)

Jen E.

Founder and CEO

> "The only "flaw" is with Instagram integration."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3762193)

GD

George D.

Webmaster

> "I like the ability to schedule multiple posts with a variety of different content across multiple accounts."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4653171)

KO

Krista O.

Writer and Women’s Health Educator

> "Unfortunately this also impacted my ability to use stats."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4649730)

AE

Amy E.

Social & Content Manager

> "Increased our reach and engagement by being able to spend more time creating engaging posts and increasing frequency of..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3579310)

KC

Kyrie C.

Editor/Publisher

> "Occasionally one of my Facebook posts fails but this may be a Facebook issue, not a SQ issue."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3783517)

RG

Rica G.

Social media manager

> "It helps me organize my posts and make sure that we consistently provide different types of posts."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3779787)

AW

Andrew W.

Author

> "Sometimes difficult to link to social media sites"

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3701315)

MG

Mary G.

GEO

> "The ability to add 'evergreen' posts to our queue in multiple different formats has been an eye opener for us!"

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3782739)

SS

Sunny S.

CEO

> "They advised it is against their company policy and that they are a small business."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3625435)

Elysia V.

Owner, Content Manager

> "They are so helpful when I have questions and helped out during the Covid shutdown."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4858122)

Frida H.

Communications Manager

> "However, I do not understand why assigning a category is mandatory."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4645813)

KO

Krista O.

Writer and Women’s Health Educator

> "Once I got my content uploaded, organized into categories, and set up my posting plan (which I easily switch up as..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4649730)

ES

Elizabeth S.

Health & Life Coach

> "My images are getting a little out of control."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4681687)

TA

Tammy A.

CEO

> "It makes my life as a solo entrepreneur so much easier."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___6225677)

DD

Dzaner D.

Marketing Consulting

> "Great support - but app is cleary not done testing - they rushed to market - wait till they update their platform not a..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3349176)

Stone C.

Leadership Coach

> "This app streamlines my whole social media workflow making it simple to fill my queue throughout the week - both..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3158173)

SL

Sam L.

Marketing/Office Coordinator

> "The automatic "evergreen" selection on posts is frustrating at first if your categories are day specific and you want more..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2195646)

RG

Rica G.

Social media manager

> "I like that the software makes a post evergreen and that it let's you categorize your posts. "

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3779787)

ML

Melanie L.

Entrepreneur

> "I deleted my IG profiles in the software without realizing I was also going to delete all of my queued posts, captions and..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2714637)

Kate O.

CEO

> "It's not only super-easy to use, but when I have a problem, customer service is phenomenal."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4903348)

RH

Rosie H.

Digital Marketing Officer

> "This can get frustrating!"

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3590196)

Elysia V.

Owner, Content Manager

> "SmarterQueue is my favorite time-saver."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4858122)

DH

Dominic H.

Entertainer

> "Some things were confusing. When I post manually I quite often put multiple photos, showing the different stages of a..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2181566)

AL

Ashley L.

Owner

> "I LOVE the evergreen scheduling."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4886737)

EW

Emma W.

Boss Lady

> "I recently had a problem where portrait-oriented photos were rotating sideways and reported it to customer service who..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2244705)

RH

Rosie H.

Digital Marketing Officer

> "It was the best priced for the amount of accounts I run and I love that you can customise your package."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3590196)

ST

Sarah T.

Owner

> "Due to the nature of the software it does slow down my computer when I am running it as it takes up a lot of memory."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2268517)

LS

Lorraine S.

Owner

> "The price is affordable for managing multiple social media accounts for multiple clients."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3582921)

HM

Holly M.

Marketing

> "When I want to edit a post, I dislike that have to edit each one individually for each social platform."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2287914)

Chris M.

Sales & Marketing Manager

> "Also the scheduling and applying dates to evergreen content helps a lot."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3581968)

PN

Pat N.

Founder and CEO

> "The only negative that I will have to say about Smarterqueue is that you still cannot post on Instagram and that is very..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2291169)

NB

Natalie B.

Director

> "I love how the support to make/edit content is embedded in the program to help you out."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3584382)

LM

Leanne M.

MD

> "Eg: no way to mass update posts that are being used across multiple social media accounts "

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2744630)

AL

Amy L.

Realtor

> "I love that I can schedule posts to the platforms we use directly from one place."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4657250)

DH

Dominic H.

Entertainer

> "There was also no way to add extra comments after the initial posting."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2181566)

SR

Susan R.

Designer & owner

> "It helps me organise social media posts and plan ahead."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4651822)

DC

Damon C.

Principal

> "The scheduling of blog posts that have yet to be published is very confusing to me."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2229211)

AE

Amy E.

Social & Content Manager

> "Created a 'single source of truth' for all of our content (even though that wasn't something we were necessarily looking..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3579310)

SR

Shari R.

Owner

> "The only annoying thing is with LinkedIn, but that could be the platform more than SmarterQueue. "

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2287802)

MT

Megan T.

Marketing Assistant

> "Smarterqueue has saved us a great deal of time on our social media management by automating our process."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3809773)

SF

Sarah F.

writer

> "I have 12 and it gets expensive to add more than four. "

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2279749)

SS

Sunny S.

CEO

> "We paid into the yearly subscription thinking it would be the best option for us because it has 15% off."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3625435)

RJ

Reuben J.

Marketkng Executive

> "I include these not because they're big issues, but to be clear that it's not perfect, but that's the level of frustration..."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2646681)

Ian F.

Business and Executive Coach

> "I love the analytics and the detail that it goes into within the required target markets"

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4658065)

JM

Jen M.

Business Owner

> "I struggled to get Instagram working until recently."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2279828)

Meredith C.

Voice Expert

> "Smarterqueue helps me save on capacity more than any of my other apps."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___4657342)

TDH

Tania Danielle H.

Emotional Eating Coach

> "The set up it a bit overwhelming at the beginning, I would have paid someone to do it for me."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2707565)

SG

Sandie G.

Owner/Operator

> "I like being able to create posts and getting post ideas as well."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3598322)

GA

Gavriella A.

Artist Consultant

> "After 30 days it's not free anymore."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2212498)

MM

Maja M.

Creative

> "It's not only allowing me to do the work otherwise impossible, but it helps me constantly get better at what I do."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___3808790)

CP

Claudia P.

Head of Marketing

> "It’s also not so easy to work with video."

[See full review](https://www.capterra.com/p/187198/Smarterqueue/#Capterra___2304739)

[View Reviews](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

## User interface

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

4.37 (3,796)

[SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)

4.83 (134)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

Activity Dashboard

207

Important

AI Copilot

150

Important

Alerts/Notifications

120

Important

Hootsuite

Top features

37/39

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Approval Process Control
-   Automated Publishing
-   Brand Tracking
-   Calendar Management
-   Campaign Management
-   Collaboration Tools
-   Commenting/Notes
-   Content Management
-   Customer Engagement
-   Customizable Branding
-   Customizable Reports
-   Data Visualization
-   Drag & Drop
-   Engagement Tracking
-   Filtering
-   Generative AI
-   Image Library
-   Keyword Tracking
-   @mentions
-   Multi-Account Management
-   Multi-Campaign
-   Post Scheduling
-   Real-Time Analytics
-   Reporting/Analytics
-   Role-Based Permissions
-   Sentiment Analysis
-   Social Advertising
-   Social Media Integration
-   Social Media Monitoring
-   Social Promotion
-   Tagging
-   Template Management
-   Third-Party Integrations
-   Trend Analysis
-   Workflow Management

[See all features](https://www.capterra.com/p/121701/HootSuite/#features)

SmarterQueue

22/39

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Approval Process Control
-   Automated Publishing
-   Brand Tracking
-   Calendar Management
-   Campaign Management
-   Collaboration Tools
-   Commenting/Notes
-   Content Management
-   Customer Engagement
-   Customizable Branding
-   Customizable Reports
-   Data Visualization
-   Drag & Drop
-   Engagement Tracking
-   Filtering
-   Generative AI
-   Image Library
-   Keyword Tracking
-   @mentions
-   Multi-Account Management
-   Multi-Campaign
-   Post Scheduling
-   Real-Time Analytics
-   Reporting/Analytics
-   Role-Based Permissions
-   Sentiment Analysis
-   Social Advertising
-   Social Media Integration
-   Social Media Monitoring
-   Social Promotion
-   Tagging
-   Template Management
-   Third-Party Integrations
-   Trend Analysis
-   Workflow Management

[See all features](https://www.capterra.com/p/187198/Smarterqueue/#features)

### Recognition

Hootsuite is recognized as a top-rated tool in 3 Capterra Shortlist reports

SmarterQueue is recognized as a top-rated tool in 1 Capterra Shortlist reports

Best Value Social Media ManagementSoftware (2022) 

### Deployment & support

Hootsuite

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

SmarterQueue

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Hootsuite

-   By Hootsuite Media
-   Located in Canada
-   Founded in 2008

SmarterQueue

-   By SmarterQueue
-   Located in United Kingdom
-   Founded in 2016

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[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.37 (3,796)](https://www.capterra.com/p/121701/HootSuite/reviews/)

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[SmarterQueue](https://www.capterra.com/p/187198/Smarterqueue/)[4.83 (134)](https://www.capterra.com/p/187198/Smarterqueue/reviews/)

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4.7

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[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.37 (3,796)](https://www.capterra.com/p/121701/HootSuite/reviews/)

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4.3

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4.4

4.7

Ease of Use

4.4

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