# Compare Hootsuite vs Metricool 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Hootsuite and Metricool based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/121701-203702/HootSuite-vs-Metricool

---

# Hootsuite vs Metricool Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

HootsuiteMetricool2/4 selected

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.4 (3,794)](https://www.capterra.com/p/121701/HootSuite/reviews/)

[Metricool](https://www.capterra.com/p/203702/Metricool/)[4.4 (97)](https://www.capterra.com/p/203702/Metricool/reviews/)

[## Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.4 (3,794)](https://www.capterra.com/p/121701/HootSuite/reviews/)

Starting Price

$399.00/month

Value-for-Money

4.1

Functionality

4.3

Ease of Use

4.3

Customer Service

4.2

Reviews Sentiment

Based on [3,794 reviews](#user-reviews)

Positive

3,338

Neutral

370

Negative

86

[## Metricool](https://www.capterra.com/p/203702/Metricool/)[4.4 (97)](https://www.capterra.com/p/203702/Metricool/reviews/)

Starting Price

$12.00/month

Value-for-Money

4.2

Functionality

4.3

Ease of Use

4.5

Customer Service

4

Reviews Sentiment

Based on [97 reviews](#user-reviews)

Positive

88

Neutral

3

Negative

6

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What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 10,720 reviews from social media management software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

89%Fit

High performer

Feature ratings

Post Scheduling

4.6

Social Media Integration

4.5

Automated Publishing

4.5

Multi-Account Management

4.5

Calendar Management

4.5

62%Fit

Missing features

Feature ratings

Post Scheduling

4.4

Social Media Integration

NA

Automated Publishing

NA

Multi-Account Management

4.4

Calendar Management

4.5

User satisfaction

User satisfaction

4.4

User reviews[3,794](https://www.capterra.com/p/121701/HootSuite/reviews/)

Ease of use

4.3

Functionality

4.3

Value for money

4.1

Customer support

4.2

User satisfaction

4.4

User reviews[97](https://www.capterra.com/p/203702/Metricool/reviews/)

Ease of use

4.5

Functionality

4.3

Value for money

4.2

Customer support

4.0

Price starts from

Price starts from

$399Per User, Per Month

-   Free version
-   Free trial

Price starts from

$12Other, Per Month

-   Free version
-   Free trial

Best for

Best for

Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

Best for

Social media professionals, small business and agencies.

## User reviews

Pros & cons

CG

Chelsea G.

Marketing

> "Hootsuite is a powerful social media management tool that boosts efficiency and scheduling but may feel complex and pricey for smaller..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7076520)

DM

David M.

Technical Support Engineer

> "Support is spotty; complex account tweaks take time to achieve, and for peak usage, the dashboard may become overwhelmed."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7052667)

DM

David M.

Technical Support Engineer

> "Customization options and AI tools for content generation add value at mid-tier pricing that fits small creative efforts."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7052667)

Joshua F.

Marketing Assistant

> "Also, some reports or analytics can be tricky to figure out at first, which can slow things down."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7060171)

MK

Mohamed K.

Electrical and Instruments Engineer

> "Hootsuite's best feature is its ability to manage multiple social media accounts from one place, with excellent scheduling and analytics..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6566831)

VR

Verified Reviewer

Art

> "I don´t like about Hootsuite that there is no free version for a test or try-off."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7094826)

SH

Shir H.

Social Media Manager

> "Hootsuite made it easy for me to organize all of our social media accounts, the ability to schedule posts across multiple channels, and a..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6649428)

SR

Sabine R.

it supporter

> "Hootsuite has limited customization options for dashboards, making it challenging to tailor the experience."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6537272)

JR

Jason R.

Owner

> "Scheduling content across multiple platforms saves hours each week, and Hootsuite’s analytics provide deep insights that help improve my..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6563995)

CG

Chelsea G.

Marketing

> "Costs can be high for smaller teams."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7076520)

KH

Krystle H.

Accounts Receivable Specialist

> "It is a great tool for teams using social media platforms, scheduling, and analytics capabilities which help organize all you social media..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6564209)

AV

Asha V.

Beauty Specialist

> "One of them being a system crash where a video is unable to post or duplicates posting in error."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6406381)

SH

Shir H.

Social Media Manager

> "I love Hootsuite, it’s awesome for social media management, it makes it easy and efficient for me to plan and organize my team’s content,..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6649428)

NJ

Natalie J.

Business Relations Manager

> "Lots of limitations with the free version, so forced to pay if using for many things"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6818402)

CMA

Carol Mae A.

Social Media Manager and VA

> "What I like the most about Hootsuite is its ability to let me post in different platforms and let me handle different social media..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6351608)

JR

Joel R.

Photographer

> "It can be glitchy at times, it randomly disconnects and sometimes fails to posts but it happens very rarely."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6392802)

AD

Angel D.

Media Producer

> "It saves time and effort by scheduling posts, tracking mentions, and analyzing performance across different platforms."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6583734)

MT

Maria T.

Clinic coordinator

> "Cannot manage 2 add campaigns for the same post but different platforms."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6718042)

Tristan N.

CEO

> "Seemed like a nice site at first for tracking socials of competitors."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7066696)

JR

Jason R.

Owner

> "The dashboard can also feel a bit crowded at times, which makes it challenging for new users to get comfortable."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6563995)

Ankit D.

Digital Marketing Specialist

> "It saves a lot of time and efforts by systematically scheduling and auto-posting of social media posts at set date and time."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6742273)

JR

Judah R.

Engineering Manager

> "Lack of support for the Fediverse, Threads, and BlueSky are glaring omissions."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6475175)

AH

Amir H.

E-Commerce Manager

> "It is very effective in postings but the cost is high to a medium sized business."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7109129)

RL

Rick L.

PR and Comms Director

> "Cannot schedule posts that go past the standard character limit."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6623467)

Leah G.

Detailer

> "The platform's intuitive interface makes scheduling posts across multiple social networks a breeze, saving me countless hours every week."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6379822)

NB

Nicole B.

Book Coach and Editor

> "The price makes it absolutely unaffordable for small businesses, freelancers and people just starting out."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6610811)

AB

Ali B.

Owner

> "Hootsuite allowed me to create and download custom analytic reports for clients (that they loved)."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6639364)

AM

Ayesha M.

Operations Manager

> "I wasn't allowed to add a person as a collaborator or tag multiple account"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6496734)

WMB

Wesley M. B.

Digital Communications Director

> "I enjoy that I can schedule posts in the future and check engagement without having to jump around platforms."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6799145)

AB

Ali B.

Owner

> "You no longer can create free accounts for clients."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6639364)

MK

Mohamed K.

Electrical and Instruments Engineer

> "It simplifies social media management, improves efficiency, and offers robust analytics, though it can be complex and expensive."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6566831)

HC

Heather C.

Administrative Assistant

> "I also find that since we have had to disable Facebook comments, I cannot do this in Hootsuite and need to manually go into Facebook after..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6004727)

SS

Sophie S.

Operations Manager

> "Hootsuite made scheduling social media posts really easy, and the useful calendar feature made it really easy to see what your upcoming..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6516342)

CH

Charlotte H.

Editorial Operations Associate

> "The free plan seems quite limited and the pricing structure seems irregular."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6511066)

AE

Aaron E.

Account Director

> "Hootsuite is excellent for managing multiple social media profiles and gaining valuable insights, but it may be too expensive for..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6491735)

VR

Verified Reviewer

DIGITAL MARKETING EXPERT

> "Its mobile version lacks full functionality."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6545859)

CS

Connor S.

Brokerage Operations Associate

> "We like that you can add all of your social media accounts to your Hootsuite and effectively manage them from one area."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6598235)

James C.

Social Media Specialist

> "can sometimes be a bit glitchy and support isn't always immediate"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6583878)

DE

Dimitra E.

Programs Director

> "It made managing multiple social media accounts much easier with its scheduling, automation, and analytics tools."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6756064)

DS

Dain S.

Owner

> "A bit pricey, bud, and a few limitations for Instagram"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6524525)

AC

Audrey C.

Radio Broadcaster

> "It's like having an assistant that will post, engage and collect information, allowing me to get more work done and be more productive..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6288833)

RC

Ripon C.

IT Executive

> "Some users have reported limitations in using third-party APIs with Hootsuite, which can be a drawback for businesses that rely on..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___4801478)

Priyanka S.

Head of Marketing

> "As a Digital Marketing Manager, I’ve showcased our value on social media, while Amplify has empowered our sales team to boost website..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6630932)

EA

Eman A.

hr

> "One of its biggest drawbacks is that there is no phone support."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6513480)

VR

Verified Reviewer

Marketing and Communications Specialist

> "The interface is also more approachable than other software i've used in the past."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7064673)

LT

London T.

CEO

> "I didn’t like the cost compared to the number of social accounts integrated."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6467647)

MW

Mary W.

HR Specialist

> "Myself and the other intern were able to work collaboratively in Hootsuite's workspace and efficiently manage our university's social..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6301584)

KG

Kim G.

Performance Marketing Manager

> "The pricing is a bit steep, especially when you add team members."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6487682)

SJ

Steven J.

Digital Communications Manager

> "I like that it allows our team to manage all our social media accounts in one place and saves us time"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6553334)

ST

Sean T.

Content Streamer

> "Hootsuite posts are not completely customizable, there are posting aspects that are not possible through hootsuite that the actual social..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___5095314)

JR

Jason R.

Owner

> "It’s perfect for handling the social presence of a growing brand or small business, giving me all the tools I need in one place."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6563995)

HC

Heather C.

Administrative Assistant

> "I am also less than satisfied with the analytics as a whole, as I was struggling to see the performance of particular posts as a single..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6004727)

SH

Shir H.

Social Media Manager

> "I love how I can easily share content on additional channels, which helps increase website traffic and customer inquiries."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6649428)

Daniel Francisco R.

Promotor de Servicios

> "Some workers may find that Hootsuite's features and functionality are not as robust as other social media management tools, which can be..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___4786466)

AF

A. F.

Entrepreneur

> "I liked the Hootsuite calendar tools and the ability to streamline my social media activity."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6529300)

SH

Simon H.

Marketing Manager

> "Hootsuite was not just super hard to use, it was expensive too."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6851053)

JR

Joel R.

Photographer

> "You can manage multiple platforms from the same account and it makes management for social media so much easier."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6392802)

AY

Ayrat Y.

manager

> "She was throwing blog post links at me every time I was trying to get actionable advice on how to make HootSuite work; after digging and..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6130798)

AH

Amir H.

E-Commerce Manager

> "Being an E-Commerce Manager, it is important to have a stable social presence."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7109129)

NB

Nicole B.

Book Coach and Editor

> "It seems like Hootsuite only wants a particular type of user, and small businesses ain't it."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6610811)

SE

Sitav E.

Marketing Associate

> "Hootsuite is incredibly easy to use, part of the hard parts of social media posting is keeping up with execution - Hootsuite allows you to..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6511298)

SK

Sukh K.

Lead Organic Marketing

> "There is a glitch in bulk uploads and also hard to go with Instagram reels and exact image sizes."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___4767063)

JR

Jason R.

Owner

> "The ability to streamline all my social media accounts into one easy-to-navigate dashboard is a game-changer."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6563995)

ES

Ekadashi S.

Administrative Assistant

> "Sometimes it gets connectivity issues."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6587793)

MV

Martin V.

Owner

> "What's more, it presented a great customisable dashboard of all the states of your posts and ads."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6524462)

TM

Thomas M.

Marketing Specialist

> "The ease of batch re-scheduling a post across multiple platforms leaves a lot to be desired, but that is primarily the only pain point I..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6055693)

DE

Dimitra E.

Programs Director

> "Scheduling posts was simple, the automation saved time, and the analytics helped me track what was working."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6756064)

JP

Jonathan P.

CEO

> "The price is prohibitive for a young startup with minimal budget"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6468341)

RP

Rachel P.

Senior SEO Specialist

> "Great for scheduling posts and getting things live on time, plus the ability to preview each post before it goes live means you can make..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___5026779)

RL

Rick L.

PR and Comms Director

> "Not up to speed, poor support and customer care"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6623467)

RG

Ruben G.

Owner

> "Overall great value if you're looking for a software to make your time and money work for you. If you need to post content, but don't have..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6300875)

Gilmer S.

Marketing Manager

> "Another detail is that the programming does not allow as much flexibility when adjusting publication times when necessary."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___5030378)

RC

Ripon C.

IT Executive

> "Hootsuite provides detailed analytics and reporting features, enabling businesses to track social media engagement, performance, and..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___4801478)

KB

Kristen B.

Social Media Manager

> "It is too expensive; they do not offer a free plan anymore"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6697322)

Priyanka S.

Head of Marketing

> "Hootsuite has been great for managing content and campaigns, with strong support and useful features like Amplify."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6630932)

SR

Skyler R.

Freelance Social Media Specialist

> "It's expensive compared to other social media schedulers."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6557584)

Gilmer S.

Marketing Manager

> "I also found the dashboard useful, which allows you to see the activity and engagement on each platform, as well as the statistical..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___5030378)

JC

Jennifer C.

Recruiter

> "I do feel it is a little over priced for the service."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6509801)

FV

Fabio V.

Marketing manager

> "Its centralized dashboard, scheduling, analytics, and team collaboration features make it an invaluable asset for managing multiple social..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___4956640)

RG

Ruben G.

Owner

> "Not the easiest to work with, took me a bit of time to understand the software initially."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6300875)

[View Reviews](https://www.capterra.com/p/121701/HootSuite/reviews/)

RT

Ricki T.

Owner

> "It's been a great tool for me to use to batch create social media content when I have time."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___7036780)

DL

Dayna L.

Social Media

> "Worse, this limitation is not disclosed in any of their help docs, setup guides, or marketing pages."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___6819576)

Jose C.

bachelor

> "With this tool, I can schedule my social posts quickly and easily, which saves me a lot of time and allows me to maintain a constant..."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___4923022)

TC

Tim C.

Marketing

> "I reached out to their customer support multiple times to resolve the issue, but the responses were slow, unhelpful, and didn’t address..."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___6574684)

PG

Paula G.

Co-founder

> "The flexibility and ease of use is unmatched in a free/reasonably priced social media scheduling app."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___6809802)

TC

Tim C.

Marketing

> "I’m extremely disappointed with my experience using Metricool. Despite cancelling my subscription well in advance, I was still charged..."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___6574684)

Kelly M.

Social Media Manager and Podcaster

> "I have had to use the customer support and they were very helpful. "

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___7119753)

TC

Tim C.

Marketing

> "It felt like I was going in circles with no real assistance or resolution."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___6574684)

Ronald Abilmar R.

Marketing Manager

> "This has greatly simplified my work, as I can manage all my accounts in a grouped way and thus I can monitor their performance..."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___4981568)

CC

Carol C.

CEO

> "It also doesn’t have as much convenience features for actual content creation that other tools are starting to bring in."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___3445988)

Ronald Abilmar R.

Marketing Manager

> "I was able to schedule my social media posts quickly and easily which has saved me a lot of time and with the data analytics feature..."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___4981568)

EA

Enrique A.

Project Manager

> "However, it is not highly recommended for reporting with other external tools."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___4630650)

Ronald Abilmar R.

Marketing Manager

> "It gives me detailed information about how my posts are performing, how my followers have engaged with them, and the best times to post."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___4981568)

FS

Fathi S.

Disappointing tool

> "caroussel, stories, reel or any video format are not supported at this point."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___2781925)

Jeb B.

Project Manager

> "I'm really excited to see how much time I can save by not having to visit each social media platform to respond to comments."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___6467650)

Catherine D.

Owner

> "Somewhat expensive, and doesn't facilitate all platforms (no reddit or pinterest for example)."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___3111070)

Liliana A.

GED

> "The ability to schedule my posts allowed me to save time and maintain a constant presence on my social media."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___4864486)

AC

Andres C.

Marketing Specialist

> "The tool is expensive and there has not been many feature updates for the last 6 months or so. If your team is into trends and long..."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___2722948)

SB

Sotiris B.

Digital Marketing Consultant

> "Being able to schedule my posts and content on social media so my business can work even while I sleep"

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___4894971)

Carlos Felipe V.

Office Manager

> "This should work with Instagram too, because sometimes is annoying just to get a reminder than the auto post."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___2303924)

PP

Prerna P.

Social Media Marketing Specialist

> "I love the approval and analytics w feature of this software!"

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___6731746)

Rafael del Valle A.

coo

> "it looks old, and something the free trial does not give you some insights from your accounts."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___2365780)

Jose C.

bachelor

> "One of the things that has impressed me the most is the amount of functionality it offers."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___4923022)

Richard D.

Automation Leader

> "It's not to hard to use, but, if you don't have any experiencie and don't get well done the first onboarding, maybe you will get lose..."

[See full review](https://www.capterra.com/p/203702/Metricool/#Capterra___2547914)

[View Reviews](https://www.capterra.com/p/203702/Metricool/reviews/)

## User interface

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

4.37 (3,794)

[Metricool](https://www.capterra.com/p/203702/Metricool/)

4.39 (97)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

Activity Dashboard

207

Important

AI Copilot

150

Important

Alerts/Notifications

120

Important

Hootsuite

Top features

37/39

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Approval Process Control
-   Automated Publishing
-   Brand Tracking
-   Calendar Management
-   Campaign Management
-   Collaboration Tools
-   Commenting/Notes
-   Content Management
-   Customer Engagement
-   Customizable Branding
-   Customizable Reports
-   Data Visualization
-   Drag & Drop
-   Engagement Tracking
-   Filtering
-   Generative AI
-   Image Library
-   Keyword Tracking
-   @mentions
-   Multi-Account Management
-   Multi-Campaign
-   Post Scheduling
-   Real-Time Analytics
-   Reporting/Analytics
-   Role-Based Permissions
-   Sentiment Analysis
-   Social Advertising
-   Social Media Integration
-   Social Media Monitoring
-   Social Promotion
-   Tagging
-   Template Management
-   Third-Party Integrations
-   Trend Analysis
-   Workflow Management

[See all features](https://www.capterra.com/p/121701/HootSuite/#features)

Metricool

18/39

-   Activity Dashboard
-   AI Copilot
-   Alerts/Notifications
-   API
-   Approval Process Control
-   Automated Publishing
-   Brand Tracking
-   Calendar Management
-   Campaign Management
-   Collaboration Tools
-   Commenting/Notes
-   Content Management
-   Customer Engagement
-   Customizable Branding
-   Customizable Reports
-   Data Visualization
-   Drag & Drop
-   Engagement Tracking
-   Filtering
-   Generative AI
-   Image Library
-   Keyword Tracking
-   @mentions
-   Multi-Account Management
-   Multi-Campaign
-   Post Scheduling
-   Real-Time Analytics
-   Reporting/Analytics
-   Role-Based Permissions
-   Sentiment Analysis
-   Social Advertising
-   Social Media Integration
-   Social Media Monitoring
-   Social Promotion
-   Tagging
-   Template Management
-   Third-Party Integrations
-   Trend Analysis
-   Workflow Management

[See all features](https://www.capterra.com/p/203702/Metricool/#features)

### Recognition

No recognitions have been awarded to Hootsuite

No recognitions have been awarded to Metricool

### Deployment & support

Hootsuite

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Metricool

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Hootsuite

-   By Hootsuite Media
-   Located in Canada
-   Founded in 2008

Metricool

-   By Metricool
-   Located in Spain
-   Founded in 2015

## Popular Comparisons

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4.3

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4.5

4.5

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4.6

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[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.37 (3,794)](https://www.capterra.com/p/121701/HootSuite/reviews/)

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$399/month

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4.3

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4.5

4.3

Ease of Use

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[Metricool](https://www.capterra.com/p/203702/Metricool/)[4.39 (97)](https://www.capterra.com/p/203702/Metricool/reviews/)

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$12/month

Price

Contact vendor for pricing

4.3

Features

4.4

4.5

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/203702-213257/Metricool-vs-Facebook)

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.37 (3,794)](https://www.capterra.com/p/121701/HootSuite/reviews/)

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4.3

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4.3

4.3

Ease of Use

4.6

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[Metricool](https://www.capterra.com/p/203702/Metricool/)[4.39 (97)](https://www.capterra.com/p/203702/Metricool/reviews/)

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Price

$15/month

4.3

Features

4.5

4.5

Ease of Use

4.7

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[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.37 (3,794)](https://www.capterra.com/p/121701/HootSuite/reviews/)

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Price

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4.3

Features

4.2

4.3

Ease of Use

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4.3

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4.3

4.5

Ease of Use

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$399/month

Price

Contact vendor for pricing

4.3

Features

4.2

4.3

Ease of Use

4.5

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[Metricool](https://www.capterra.com/p/203702/Metricool/)[4.39 (97)](https://www.capterra.com/p/203702/Metricool/reviews/)

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4.3

Features

4.6

4.5

Ease of Use

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