# Compare Hootsuite vs Simplified 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Hootsuite and Simplified based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/121701-237334/HootSuite-vs-Simplified

---

# Hootsuite vs Simplified Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

HootsuiteSimplified2/4 selected

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.4 (3,794)](https://www.capterra.com/p/121701/HootSuite/reviews/)

[Simplified](https://www.capterra.com/p/237334/Simplified/)[4.7 (303)](https://www.capterra.com/p/237334/Simplified/reviews/)

[## Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.4 (3,794)](https://www.capterra.com/p/121701/HootSuite/reviews/)

Starting Price

$399.00/month

Value-for-Money

4.1

Functionality

4.3

Ease of Use

4.3

Customer Service

4.2

Reviews Sentiment

Based on [3,794 reviews](#user-reviews)

Positive

3,338

Neutral

370

Negative

86

[## Simplified](https://www.capterra.com/p/237334/Simplified/)[4.7 (303)](https://www.capterra.com/p/237334/Simplified/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.3

Functionality

4.6

Ease of Use

4.6

Customer Service

4.4

Reviews Sentiment

Based on [303 reviews](#user-reviews)

Positive

293

Neutral

5

Negative

5

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What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 6,206 reviews from social media marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

76%Fit

Missing features

Feature ratings

Social Media Integration

4.5

Email Marketing

NA

Post Scheduling

4.6

Campaign Planning

4.2

Engagement Tracking

4.4

78%Fit

High performer

Feature ratings

Social Media Integration

4.6

Email Marketing

4.2

Post Scheduling

4.3

Campaign Planning

4.0

Engagement Tracking

4.2

User satisfaction

User satisfaction

4.4

User reviews[3,794](https://www.capterra.com/p/121701/HootSuite/reviews/)

Ease of use

4.3

Functionality

4.3

Value for money

4.1

Customer support

4.2

User satisfaction

4.7

User reviews[303](https://www.capterra.com/p/237334/Simplified/reviews/)

Ease of use

4.6

Functionality

4.6

Value for money

4.3

Customer support

4.4

Price starts from

Price starts from

$399Per User, Per Month

-   Free version
-   Free trial

Price starts from

\--

-   Free version
-   Free trial

Best for

Best for

Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

Best for

Not provided by vendor

## User reviews

Pros & cons

CG

Chelsea G.

Marketing

> "Hootsuite is a powerful social media management tool that boosts efficiency and scheduling but may feel complex and pricey for smaller..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7076520)

DM

David M.

Technical Support Engineer

> "Support is spotty; complex account tweaks take time to achieve, and for peak usage, the dashboard may become overwhelmed."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7052667)

DM

David M.

Technical Support Engineer

> "Customization options and AI tools for content generation add value at mid-tier pricing that fits small creative efforts."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7052667)

Joshua F.

Marketing Assistant

> "Also, some reports or analytics can be tricky to figure out at first, which can slow things down."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7060171)

MK

Mohamed K.

Electrical and Instruments Engineer

> "Hootsuite's best feature is its ability to manage multiple social media accounts from one place, with excellent scheduling and analytics..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6566831)

VR

Verified Reviewer

Art

> "I don´t like about Hootsuite that there is no free version for a test or try-off."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7094826)

SH

Shir H.

Social Media Manager

> "Hootsuite made it easy for me to organize all of our social media accounts, the ability to schedule posts across multiple channels, and a..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6649428)

SR

Sabine R.

it supporter

> "Hootsuite has limited customization options for dashboards, making it challenging to tailor the experience."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6537272)

JR

Jason R.

Owner

> "Scheduling content across multiple platforms saves hours each week, and Hootsuite’s analytics provide deep insights that help improve my..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6563995)

CG

Chelsea G.

Marketing

> "Costs can be high for smaller teams."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7076520)

KH

Krystle H.

Accounts Receivable Specialist

> "It is a great tool for teams using social media platforms, scheduling, and analytics capabilities which help organize all you social media..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6564209)

AV

Asha V.

Beauty Specialist

> "One of them being a system crash where a video is unable to post or duplicates posting in error."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6406381)

SH

Shir H.

Social Media Manager

> "I love Hootsuite, it’s awesome for social media management, it makes it easy and efficient for me to plan and organize my team’s content,..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6649428)

NJ

Natalie J.

Business Relations Manager

> "Lots of limitations with the free version, so forced to pay if using for many things"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6818402)

CMA

Carol Mae A.

Social Media Manager and VA

> "What I like the most about Hootsuite is its ability to let me post in different platforms and let me handle different social media..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6351608)

JR

Joel R.

Photographer

> "It can be glitchy at times, it randomly disconnects and sometimes fails to posts but it happens very rarely."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6392802)

AD

Angel D.

Media Producer

> "It saves time and effort by scheduling posts, tracking mentions, and analyzing performance across different platforms."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6583734)

MT

Maria T.

Clinic coordinator

> "Cannot manage 2 add campaigns for the same post but different platforms."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6718042)

Tristan N.

CEO

> "Seemed like a nice site at first for tracking socials of competitors."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7066696)

JR

Jason R.

Owner

> "The dashboard can also feel a bit crowded at times, which makes it challenging for new users to get comfortable."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6563995)

Ankit D.

Digital Marketing Specialist

> "It saves a lot of time and efforts by systematically scheduling and auto-posting of social media posts at set date and time."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6742273)

JR

Judah R.

Engineering Manager

> "Lack of support for the Fediverse, Threads, and BlueSky are glaring omissions."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6475175)

AH

Amir H.

E-Commerce Manager

> "It is very effective in postings but the cost is high to a medium sized business."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7109129)

RL

Rick L.

PR and Comms Director

> "Cannot schedule posts that go past the standard character limit."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6623467)

Leah G.

Detailer

> "The platform's intuitive interface makes scheduling posts across multiple social networks a breeze, saving me countless hours every week."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6379822)

NB

Nicole B.

Book Coach and Editor

> "The price makes it absolutely unaffordable for small businesses, freelancers and people just starting out."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6610811)

AB

Ali B.

Owner

> "Hootsuite allowed me to create and download custom analytic reports for clients (that they loved)."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6639364)

AM

Ayesha M.

Operations Manager

> "I wasn't allowed to add a person as a collaborator or tag multiple account"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6496734)

WMB

Wesley M. B.

Digital Communications Director

> "I enjoy that I can schedule posts in the future and check engagement without having to jump around platforms."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6799145)

AB

Ali B.

Owner

> "You no longer can create free accounts for clients."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6639364)

MK

Mohamed K.

Electrical and Instruments Engineer

> "It simplifies social media management, improves efficiency, and offers robust analytics, though it can be complex and expensive."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6566831)

HC

Heather C.

Administrative Assistant

> "I also find that since we have had to disable Facebook comments, I cannot do this in Hootsuite and need to manually go into Facebook after..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6004727)

SS

Sophie S.

Operations Manager

> "Hootsuite made scheduling social media posts really easy, and the useful calendar feature made it really easy to see what your upcoming..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6516342)

CH

Charlotte H.

Editorial Operations Associate

> "The free plan seems quite limited and the pricing structure seems irregular."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6511066)

AE

Aaron E.

Account Director

> "Hootsuite is excellent for managing multiple social media profiles and gaining valuable insights, but it may be too expensive for..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6491735)

VR

Verified Reviewer

DIGITAL MARKETING EXPERT

> "Its mobile version lacks full functionality."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6545859)

CS

Connor S.

Brokerage Operations Associate

> "We like that you can add all of your social media accounts to your Hootsuite and effectively manage them from one area."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6598235)

James C.

Social Media Specialist

> "can sometimes be a bit glitchy and support isn't always immediate"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6583878)

DE

Dimitra E.

Programs Director

> "It made managing multiple social media accounts much easier with its scheduling, automation, and analytics tools."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6756064)

DS

Dain S.

Owner

> "A bit pricey, bud, and a few limitations for Instagram"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6524525)

AC

Audrey C.

Radio Broadcaster

> "It's like having an assistant that will post, engage and collect information, allowing me to get more work done and be more productive..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6288833)

RC

Ripon C.

IT Executive

> "Some users have reported limitations in using third-party APIs with Hootsuite, which can be a drawback for businesses that rely on..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___4801478)

Priyanka S.

Head of Marketing

> "As a Digital Marketing Manager, I’ve showcased our value on social media, while Amplify has empowered our sales team to boost website..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6630932)

EA

Eman A.

hr

> "One of its biggest drawbacks is that there is no phone support."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6513480)

VR

Verified Reviewer

Marketing and Communications Specialist

> "The interface is also more approachable than other software i've used in the past."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7064673)

LT

London T.

CEO

> "I didn’t like the cost compared to the number of social accounts integrated."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6467647)

MW

Mary W.

HR Specialist

> "Myself and the other intern were able to work collaboratively in Hootsuite's workspace and efficiently manage our university's social..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6301584)

KG

Kim G.

Performance Marketing Manager

> "The pricing is a bit steep, especially when you add team members."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6487682)

SJ

Steven J.

Digital Communications Manager

> "I like that it allows our team to manage all our social media accounts in one place and saves us time"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6553334)

ST

Sean T.

Content Streamer

> "Hootsuite posts are not completely customizable, there are posting aspects that are not possible through hootsuite that the actual social..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___5095314)

JR

Jason R.

Owner

> "It’s perfect for handling the social presence of a growing brand or small business, giving me all the tools I need in one place."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6563995)

HC

Heather C.

Administrative Assistant

> "I am also less than satisfied with the analytics as a whole, as I was struggling to see the performance of particular posts as a single..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6004727)

SH

Shir H.

Social Media Manager

> "I love how I can easily share content on additional channels, which helps increase website traffic and customer inquiries."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6649428)

Daniel Francisco R.

Promotor de Servicios

> "Some workers may find that Hootsuite's features and functionality are not as robust as other social media management tools, which can be..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___4786466)

AF

A. F.

Entrepreneur

> "I liked the Hootsuite calendar tools and the ability to streamline my social media activity."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6529300)

SH

Simon H.

Marketing Manager

> "Hootsuite was not just super hard to use, it was expensive too."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6851053)

JR

Joel R.

Photographer

> "You can manage multiple platforms from the same account and it makes management for social media so much easier."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6392802)

AY

Ayrat Y.

manager

> "She was throwing blog post links at me every time I was trying to get actionable advice on how to make HootSuite work; after digging and..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6130798)

AH

Amir H.

E-Commerce Manager

> "Being an E-Commerce Manager, it is important to have a stable social presence."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7109129)

NB

Nicole B.

Book Coach and Editor

> "It seems like Hootsuite only wants a particular type of user, and small businesses ain't it."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6610811)

SE

Sitav E.

Marketing Associate

> "Hootsuite is incredibly easy to use, part of the hard parts of social media posting is keeping up with execution - Hootsuite allows you to..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6511298)

SK

Sukh K.

Lead Organic Marketing

> "There is a glitch in bulk uploads and also hard to go with Instagram reels and exact image sizes."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___4767063)

JR

Jason R.

Owner

> "The ability to streamline all my social media accounts into one easy-to-navigate dashboard is a game-changer."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6563995)

ES

Ekadashi S.

Administrative Assistant

> "Sometimes it gets connectivity issues."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6587793)

MV

Martin V.

Owner

> "What's more, it presented a great customisable dashboard of all the states of your posts and ads."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6524462)

TM

Thomas M.

Marketing Specialist

> "The ease of batch re-scheduling a post across multiple platforms leaves a lot to be desired, but that is primarily the only pain point I..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6055693)

DE

Dimitra E.

Programs Director

> "Scheduling posts was simple, the automation saved time, and the analytics helped me track what was working."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6756064)

JP

Jonathan P.

CEO

> "The price is prohibitive for a young startup with minimal budget"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6468341)

RP

Rachel P.

Senior SEO Specialist

> "Great for scheduling posts and getting things live on time, plus the ability to preview each post before it goes live means you can make..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___5026779)

RL

Rick L.

PR and Comms Director

> "Not up to speed, poor support and customer care"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6623467)

RG

Ruben G.

Owner

> "Overall great value if you're looking for a software to make your time and money work for you. If you need to post content, but don't have..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6300875)

Gilmer S.

Marketing Manager

> "Another detail is that the programming does not allow as much flexibility when adjusting publication times when necessary."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___5030378)

RC

Ripon C.

IT Executive

> "Hootsuite provides detailed analytics and reporting features, enabling businesses to track social media engagement, performance, and..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___4801478)

KB

Kristen B.

Social Media Manager

> "It is too expensive; they do not offer a free plan anymore"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6697322)

Priyanka S.

Head of Marketing

> "Hootsuite has been great for managing content and campaigns, with strong support and useful features like Amplify."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6630932)

SR

Skyler R.

Freelance Social Media Specialist

> "It's expensive compared to other social media schedulers."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6557584)

Gilmer S.

Marketing Manager

> "I also found the dashboard useful, which allows you to see the activity and engagement on each platform, as well as the statistical..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___5030378)

JC

Jennifer C.

Recruiter

> "I do feel it is a little over priced for the service."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6509801)

FV

Fabio V.

Marketing manager

> "Its centralized dashboard, scheduling, analytics, and team collaboration features make it an invaluable asset for managing multiple social..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___4956640)

RG

Ruben G.

Owner

> "Not the easiest to work with, took me a bit of time to understand the software initially."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6300875)

[View Reviews](https://www.capterra.com/p/121701/HootSuite/reviews/)

CR

Chris R.

Employee

> "Simplified is a powerful and versatile utility that pretty much handles all your social media publishing and..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6679762)

Jim Casey, G.

Owner

> "The editor is buggy, navigations have changed, and I cannot find older projects."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6234389)

BE

Benita E.

Student

> "I did an online course on Content Writing with Simplilearn and the Facilitator mentioned simplified.com as one..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6562326)

SW

Surached W.

\-

> "Additionally, it can occasionally provide outdated or overly generic information."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6675391)

NB

NAMITA B.

Founder and Chief Consultant

> "I have been using Simplified for most of my written communication, blogs, posts, to upgrade my language and it..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6542323)

MR

Maxwell R.

Owner

> "The AI isn't always very clear, and sometimes the generation is a bit off."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6288504)

RB

Rebecca B.

Customer Care Manager

> "I like the options it gives in the Content Rewriter, it tweeks it just enough, still making it like how I..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6560418)

KZ

Kia Z.

N/A

> "Often times when running the same image, different colors and images would be generated, which could be..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4946297)

SM

Sahar M.

Real Estate Sales Person

> "From writing effective business email, to summarizing and writing original blog posts, Simplified helps me at..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4972256)

JB

Jonathan B.

Director

> "I didn’t see much advertising about it. And I kind of wish I knew about it sooner!"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6776262)

GS

Guilherme S.

Art

> "Each feature is a testament to the platform's commitment to providing the best possible experience, facilitating..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4975520)

MJ

Myke J.

Content Writer Designer

> "I don't like not being able to save or download certain things ike the color pallette and photo to video..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6081110)

KZ

Kia Z.

N/A

> "I was also happy with the variety of customizations available, such as changing the background color and text..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4946297)

SP

Saptarshi P.

Director of Design

> "Sometimes it seems like I can perform the same action from multiple locations, which leads to confusion about..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6008777)

EOP

Eric Oyin P.

Manager

> "The Simplified AI app is an excellent tool for anyone looking to leverage artificial intelligence in their daily..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6415821)

AH

Angela H.

Teacher

> "It is too many templates to choose from."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6463483)

TO

Temitayo O.

Consultant

> "One of the best aspects of Simplified is its user-friendly interface and intuitive document collaboration..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5092035)

RB

Rebecca B.

Customer Care Manager

> "Might just be a user error but for me I need English UK grammar"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6560418)

DN

Daisha N.

Owner

> "I like the AI features with saves a ton of time especially when you have a writers block"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6321690)

JW

Janina W.

Manager

> "That when you generate graphic it took two credits and I didn't find if there is a place where I can change it."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6144699)

VR

Verified Reviewer

Self

> "Simplified offers a wide range of AI solutions, making it an incredible value for the price."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6609319)

SP

Saptarshi P.

Director of Design

> "I find the platform's interface a bit too complicated due to the large number of features."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6008777)

PS

Peter S.

Communications Lead

> "Repetitive tasks that once consumed valuable time are now handled seamlessly by the software, allowing me to..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6131605)

WS

Wissam S.

CEO

> "dashboard was hard to get used to at first."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6294824)

VR

Verified Reviewer

Founder

> "It has a lot of features that can address most needs for graphics, video, content and social media, but we..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4909549)

DJ

Dove J.

creator

> "it is difficult to make use of in the beginning"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6454515)

EL

Ettore L.

Manager

> "I use it to create all posts for social media but also short videos for Tik Tok thanks to its free editor."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5096067)

NN

Nemo N.

Developer

> "As I saw from advertisement, I expected to test some features for free before I buy it. But after I signed up I..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4904072)

AM

APRIL M.

MOVE COORDINATOR

> "It helps me to write well and express more in a manner that is understandable."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6690298)

Jim Casey, G.

Owner

> "The site is an overall hot mess."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6234389)

KL

Keith L.

CEO

> "The thing I like most is the video editing feature!"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6255700)

MV

Matthew V.

disc jockey

> "I signed up thinking i got a free trial to image generator , but this wasn't included."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5001554)

AM

APRIL M.

MOVE COORDINATOR

> "Really helps me to write better emails."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6690298)

AJ

Anantha J.

Associate director

> "Amount of credits si not sufficient to test it out"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4978095)

MC

Mandeep C.

Marketing Manager

> "The video creation and social media scheduling features are lifesavers, making promotions more fun and less of a..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5066306)

SS

Soumyojit S.

fresher

> "ai genarate photo is not so perfect as the suggesion"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4959322)

YC

Yumna C.

Leisure

> "Really nice image fill generation."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6793390)

AL

Amanda L.

Owner

> "I don't like that there credits. Once you use all the credits your done and you have to buy more."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6201452)

AK

Anshu K.

CEO

> "It has a lot of tools which can help generate good templates and do marketing of the product"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5021574)

MF

Marevea F.

Social Media Manager

> "It sucks that there is a limit on characters in some of the tools and caption options for other platforms such..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___3603638)

MP

Marie P.

Health Coach Yoga instructor

> "Simplified has been instrumental in finding good titles for my youtube channel and blurb for the description of..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4965104)

PS

Peter S.

Communications Lead

> "It is slow to load, and mobile app has bugs"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6131605)

BE

Benita E.

Student

> "I was able to do a lot of things even as a newcomer on the trial plan."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6562326)

GS

Guilherme S.

Art

> "The only minor consideration is that complete freedom isn't free."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4975520)

Amanda S.

Owner

> "Very easy to use.great interface. If your a beginner simplified is for you."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6475256)

RS

Rishab S.

Designated Director

> "The pricing is a little overpriced."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6130106)

Alfred O.

Freelance Content Writer

> "The templates allows you to create any digital content like Facebook posts, Article writing, TikTok content and..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___3458572)

PJ

Pinky J.

Virtual Assistant

> "The only downside is having to pay, but needs must."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4999573)

AG

Amy G.

CEO

> "Versatile app that really does take some of the stresses out of everyday business obstacles such as advertising..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6106642)

VR

Verified Reviewer

College student

> "Because my focus is writing blogs, my advice, so there are things that are a little lacking, namely the absence..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___3312402)

AH

Angela H.

Teacher

> "It was easy to use, and it helped me create lesson plans."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6463483)

LS

Lisa S.

Beauty influencer

> "I've played around with many features and I've yet to be disappointed."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6021477)

AC

Amanda C.

Coach

> "Simplified creates amazing content for my social media marketing and YouTube videos instantly."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4898530)

AK

Anshu K.

CEO

> "It is time consuming with so many options"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5021574)

YC

Yumna C.

Leisure

> "Best one on the internet without a doubt."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6793390)

SG

Skylah G.

Content creator

> "It's expensive and free trial too short"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5011083)

KZ

Kia Z.

N/A

> "Overall, Simplified Art AI from Text to Image was a great resource for creating my visual project."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4946297)

Alfred O.

Freelance Content Writer

> "When you create content or use it to write articles, the quality is not good."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___3458572)

GS

Guilherme S.

Art

> "Its ingenious innovations and impeccable design have revolutionized the way I approach task and project..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4975520)

MV

Matthew V.

disc jockey

> "Misleading free trial."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5001554)

MM

Mitesh M.

Editor In Chief

> "They keep improving on daily basis, upgrading themselves."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6731541)

JG

Jonathan G.

Owner

> "That I have to pay for it. But I get it."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5052393)

DI

Denisse I.

Teacher

> "It tries to be the most specific it can, and it gives an extra point for presentation and reliable information."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6048269)

AC

Amanda C.

Coach

> "I have nothing to write in this section"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4898530)

AA

Amer A.

marketing mananger

> "honestly, it has helped a lot in my few tasks in generating reports and marketing pages."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4890379)

VR

Verified Reviewer

Ceo

> "The credits are so low and go sonfasf"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4972375)

EL

Earth L.

Digital Content Creator

> "Admittedly, when I received back my first generated design from the simple prompt, I said "wow" because I was..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6108967)

LM

Lana M.

BD

> "This is the worst app with a bunch of bugs."

[See full review](https://www.capterra.com/p/237334/Simplified/#GetApp___4250610)

SP

Saptarshi P.

Director of Design

> "This comprehensive tool greatly streamlines my content creation process."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6008777)

EB

Ethan B.

Founder

> "Topics which are not common content generated is not much helpful and it is random"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___3344592)

JS

Jeffrery S.

graphic designer

> "text to image generator is amazing the social media content managements is amazing"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5001510)

SA

Subhan A.

Ai writer

> "There is only one thing which is that, lack in content quantity."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___3272968)

LG

Libny G.

Sr. Analist

> "Is very ease to work with it and create amazing images"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6508000)

AR

Alexia R.

marketing coordinator

> "I feel it is a bit expensive for what I have."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___3343273)

[View Reviews](https://www.capterra.com/p/237334/Simplified/reviews/)

## User interface

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

4.37 (3,794)

[Simplified](https://www.capterra.com/p/237334/Simplified/)

4.72 (303)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

Hootsuite

Top features

38/42

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   Automated Publishing
-   Automated Scheduling
-   Calendar Management
-   Campaign Analytics
-   Campaign Management
-   Campaign Planning
-   Click Tracking
-   Commenting/Notes
-   Contact Management
-   Content Library
-   Content Management
-   Conversion Tracking
-   Customer Segmentation
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Data Import/Export
-   Data Visualization
-   Drag & Drop
-   Email Marketing
-   Engagement Tracking
-   Generative AI
-   Image Library
-   Keyword Filtering
-   Multi-Account Management
-   Multi-Campaign
-   Multi-Channel Management
-   Multi-Channel Marketing
-   Performance Metrics
-   Post Scheduling
-   Real-Time Data
-   Reporting/Analytics
-   Social Media Integration
-   Social Media Monitoring
-   Social Promotion
-   Tagging
-   Third-Party Integrations
-   Trend Analysis
-   Workflow Management

[See all features](https://www.capterra.com/p/121701/HootSuite/#features)

Simplified

30/42

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   Automated Publishing
-   Automated Scheduling
-   Calendar Management
-   Campaign Analytics
-   Campaign Management
-   Campaign Planning
-   Click Tracking
-   Commenting/Notes
-   Contact Management
-   Content Library
-   Content Management
-   Conversion Tracking
-   Customer Segmentation
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Data Import/Export
-   Data Visualization
-   Drag & Drop
-   Email Marketing
-   Engagement Tracking
-   Generative AI
-   Image Library
-   Keyword Filtering
-   Multi-Account Management
-   Multi-Campaign
-   Multi-Channel Management
-   Multi-Channel Marketing
-   Performance Metrics
-   Post Scheduling
-   Real-Time Data
-   Reporting/Analytics
-   Social Media Integration
-   Social Media Monitoring
-   Social Promotion
-   Tagging
-   Third-Party Integrations
-   Trend Analysis
-   Workflow Management

[See all features](https://www.capterra.com/p/237334/Simplified/#features)

### Recognition

No recognitions have been awarded to Hootsuite

No recognitions have been awarded to Simplified

### Deployment & support

Hootsuite

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Simplified

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Hootsuite

-   By Hootsuite Media
-   Located in Canada
-   Founded in 2008

Simplified

-   By Simplified
-   Located in United States
-   Founded in

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4.4

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