# Compare Hootsuite vs Campaigner 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Hootsuite and Campaigner based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/121701-266291/HootSuite-vs-Campaigner

---

# Hootsuite vs Campaigner Features and Cost Comparison

Last updated June 15th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

HootsuiteCampaigner2/4 selected

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.4 (3,799)](https://www.capterra.com/p/121701/HootSuite/reviews/)

[Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.9 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/)

[## Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.4 (3,799)](https://www.capterra.com/p/121701/HootSuite/reviews/)

Starting Price

$249.00/month

Value-for-Money

4.1

Functionality

4.3

Ease of Use

4.3

Customer Service

4.2

Reviews Sentiment

Based on [3,799 reviews](#user-reviews)

Positive

3,343

Neutral

370

Negative

86

[## Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.9 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/)

Starting Price

$14.00/month

Value-for-Money

3.8

Functionality

3.7

Ease of Use

3.7

Customer Service

3.9

Reviews Sentiment

Based on [428 reviews](#user-reviews)

Positive

327

Neutral

57

Negative

44

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## Send this comparison chart to my inbox

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## Summary

* * *

Key features rated by users

Features selected based on 3,479 reviews from content marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

72%Fit

Missing features

Feature ratings

Content Management

4.4

Social Media Integration

4.5

Activity Dashboard

4.4

SEO Management

NA

Alerts/Notifications

3.9

59%Fit

Missing features

Not enough reviews

Feature ratings

Content Management

4.3

Social Media Integration

3.3

Activity Dashboard

4.5

SEO Management

NA

Alerts/Notifications

\--

User satisfaction

User satisfaction

4.4

User reviews[3,799](https://www.capterra.com/p/121701/HootSuite/reviews/)

Ease of use

4.3

Functionality

4.3

Value for money

4.1

Customer support

4.2

User satisfaction

3.9

User reviews[428](https://www.capterra.com/p/266291/Campaigner/reviews/)

Ease of use

3.7

Functionality

3.7

Value for money

3.8

Customer support

3.9

Price starts from

Price starts from

$249Per User, Per Month

-   Free version
-   Free trial

Price starts from

$14Flat Rate, Per Month

-   Free version
-   Free trial

Best for

Best for

Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

Best for

Campaigner provides easy-to-use, scalable email marketing and automation capabilities for SMB and mid-market businesses. We also work with high-volume senders.

## User reviews

Pros & cons

CG

Chelsea G.

Marketing

> "Hootsuite is a powerful social media management tool that boosts efficiency and scheduling but may feel complex and pricey for smaller users."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7076520)

DM

David M.

Technical Support Engineer

> "Support is spotty; complex account tweaks take time to achieve, and for peak usage, the dashboard may become overwhelmed."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7052667)

LT

Layla T.

Content Creator

> "Great tool for managing social media accounts all in one place, as well as scheduling posts across platforms."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7137230)

VR

Verified Reviewer

Art

> "I don´t like about Hootsuite that there is no free version for a test or try-off."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7094826)

DM

Demi M.

Community Manager

> "It’s the first web tool for planning posts and analyzing insights that I have used, right after Canva."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7161300)

SR

Sabine R.

it supporter

> "Hootsuite has limited customization options for dashboards, making it challenging to tailor the experience."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6537272)

MK

Mohamed K.

Electrical and Instruments Engineer

> "Hootsuite's best feature is its ability to manage multiple social media accounts from one place, with excellent scheduling and analytics tools."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6566831)

CG

Chelsea G.

Marketing

> "Costs can be high for smaller teams."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7076520)

SH

Shir H.

Social Media Manager

> "Hootsuite made it easy for me to organize all of our social media accounts, the ability to schedule posts across multiple channels, and a..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6649428)

AV

Asha V.

Beauty Specialist

> "One of them being a system crash where a video is unable to post or duplicates posting in error."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6406381)

JR

Jason R.

Owner

> "Scheduling content across multiple platforms saves hours each week, and Hootsuite’s analytics provide deep insights that help improve my..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6563995)

Joshua F.

Marketing Assistant

> "Also, some reports or analytics can be tricky to figure out at first, which can slow things down."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7060171)

KH

Krystle H.

Accounts Receivable Specialist

> "It is a great tool for teams using social media platforms, scheduling, and analytics capabilities which help organize all you social media..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6564209)

JR

Joel R.

Photographer

> "It can be glitchy at times, it randomly disconnects and sometimes fails to posts but it happens very rarely."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6392802)

DM

David M.

Technical Support Engineer

> "Customization options and AI tools for content generation add value at mid-tier pricing that fits small creative efforts."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7052667)

MT

Maria T.

Clinic coordinator

> "Cannot manage 2 add campaigns for the same post but different platforms."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6718042)

SH

Shir H.

Social Media Manager

> "I love Hootsuite, it’s awesome for social media management, it makes it easy and efficient for me to plan and organize my team’s content, and..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6649428)

JR

Jason R.

Owner

> "The dashboard can also feel a bit crowded at times, which makes it challenging for new users to get comfortable."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6563995)

AD

Angel D.

Media Producer

> "It saves time and effort by scheduling posts, tracking mentions, and analyzing performance across different platforms."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6583734)

JR

Judah R.

Engineering Manager

> "Lack of support for the Fediverse, Threads, and BlueSky are glaring omissions."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6475175)

Ankit D.

Digital Marketing Specialist

> "It saves a lot of time and efforts by systematically scheduling and auto-posting of social media posts at set date and time."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6742273)

RL

Rick L.

PR and Comms Director

> "Cannot schedule posts that go past the standard character limit."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6623467)

AH

Amir H.

E-Commerce Manager

> "It is very effective in postings but the cost is high to a medium sized business."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7109129)

NB

Nicole B.

Book Coach and Editor

> "The price makes it absolutely unaffordable for small businesses, freelancers and people just starting out."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6610811)

JF

Jill F.

Assistant Project Manager

> "The sharing function is especially helpful when collaborating with colleagues."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7176394)

NJ

Natalie J.

Business Relations Manager

> "Lots of limitations with the free version, so forced to pay if using for many things"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6818402)

Leah G.

Detailer

> "The platform's intuitive interface makes scheduling posts across multiple social networks a breeze, saving me countless hours every week."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6379822)

AM

Ayesha M.

Operations Manager

> "I wasn't allowed to add a person as a collaborator or tag multiple account"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6496734)

AB

Ali B.

Owner

> "Hootsuite allowed me to create and download custom analytic reports for clients (that they loved)."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6639364)

AB

Ali B.

Owner

> "You no longer can create free accounts for clients."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6639364)

MK

Mohamed K.

Electrical and Instruments Engineer

> "It simplifies social media management, improves efficiency, and offers robust analytics, though it can be complex and expensive."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6566831)

HC

Heather C.

Administrative Assistant

> "I also find that since we have had to disable Facebook comments, I cannot do this in Hootsuite and need to manually go into Facebook after..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6004727)

SS

Sophie S.

Operations Manager

> "Hootsuite made scheduling social media posts really easy, and the useful calendar feature made it really easy to see what your upcoming content..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6516342)

CH

Charlotte H.

Editorial Operations Associate

> "The free plan seems quite limited and the pricing structure seems irregular."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6511066)

AE

Aaron E.

Account Director

> "Hootsuite is excellent for managing multiple social media profiles and gaining valuable insights, but it may be too expensive for individuals,..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6491735)

VR

Verified Reviewer

DIGITAL MARKETING EXPERT

> "Its mobile version lacks full functionality."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6545859)

CS

Connor S.

Brokerage Operations Associate

> "We like that you can add all of your social media accounts to your Hootsuite and effectively manage them from one area."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6598235)

James C.

Social Media Specialist

> "can sometimes be a bit glitchy and support isn't always immediate"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6583878)

DE

Dimitra E.

Programs Director

> "It made managing multiple social media accounts much easier with its scheduling, automation, and analytics tools."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6756064)

DS

Dain S.

Owner

> "A bit pricey, bud, and a few limitations for Instagram"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6524525)

Priyanka S.

Head of Marketing

> "As a Digital Marketing Manager, I’ve showcased our value on social media, while Amplify has empowered our sales team to boost website traffic..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6630932)

EA

Eman A.

hr

> "One of its biggest drawbacks is that there is no phone support."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6513480)

DD

Denise D.

Web Consultant

> "Hootsuite is simply the best social media scheduling tool on the web."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7123415)

LT

London T.

CEO

> "I didn’t like the cost compared to the number of social accounts integrated."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6467647)

SJ

Steven J.

Digital Communications Manager

> "I like that it allows our team to manage all our social media accounts in one place and saves us time"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6553334)

KG

Kim G.

Performance Marketing Manager

> "The pricing is a bit steep, especially when you add team members."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6487682)

JR

Jason R.

Owner

> "It’s perfect for handling the social presence of a growing brand or small business, giving me all the tools I need in one place."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6563995)

ST

Sean T.

Content Streamer

> "Hootsuite posts are not completely customizable, there are posting aspects that are not possible through hootsuite that the actual social media..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___5095314)

SH

Shir H.

Social Media Manager

> "I love how I can easily share content on additional channels, which helps increase website traffic and customer inquiries."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6649428)

HC

Heather C.

Administrative Assistant

> "I am also less than satisfied with the analytics as a whole, as I was struggling to see the performance of particular posts as a single entity,..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6004727)

AF

A. F.

Entrepreneur

> "I liked the Hootsuite calendar tools and the ability to streamline my social media activity."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6529300)

SH

Simon H.

Marketing Manager

> "Hootsuite was not just super hard to use, it was expensive too."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6851053)

JR

Joel R.

Photographer

> "You can manage multiple platforms from the same account and it makes management for social media so much easier."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6392802)

AY

Ayrat Y.

manager

> "She was throwing blog post links at me every time I was trying to get actionable advice on how to make HootSuite work; after digging and..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6130798)

AH

Amir H.

E-Commerce Manager

> "Being an E-Commerce Manager, it is important to have a stable social presence."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7109129)

NB

Nicole B.

Book Coach and Editor

> "It seems like Hootsuite only wants a particular type of user, and small businesses ain't it."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6610811)

SE

Sitav E.

Marketing Associate

> "Hootsuite is incredibly easy to use, part of the hard parts of social media posting is keeping up with execution - Hootsuite allows you to..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6511298)

ES

Ekadashi S.

Administrative Assistant

> "Sometimes it gets connectivity issues."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6587793)

JR

Jason R.

Owner

> "The ability to streamline all my social media accounts into one easy-to-navigate dashboard is a game-changer."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6563995)

TM

Thomas M.

Marketing Specialist

> "The ease of batch re-scheduling a post across multiple platforms leaves a lot to be desired, but that is primarily the only pain point I have..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6055693)

MV

Martin V.

Owner

> "What's more, it presented a great customisable dashboard of all the states of your posts and ads."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6524462)

JP

Jonathan P.

CEO

> "The price is prohibitive for a young startup with minimal budget"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6468341)

Tristan N.

CEO

> "Seemed like a nice site at first for tracking socials of competitors."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___7066696)

RL

Rick L.

PR and Comms Director

> "Not up to speed, poor support and customer care"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6623467)

DE

Dimitra E.

Programs Director

> "Scheduling posts was simple, the automation saved time, and the analytics helped me track what was working."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6756064)

Gilmer S.

Marketing Manager

> "Another detail is that the programming does not allow as much flexibility when adjusting publication times when necessary."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___5030378)

RP

Rachel P.

Senior SEO Specialist

> "Great for scheduling posts and getting things live on time, plus the ability to preview each post before it goes live means you can make any..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___5026779)

KB

Kristen B.

Social Media Manager

> "It is too expensive; they do not offer a free plan anymore"

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6697322)

Priyanka S.

Head of Marketing

> "Hootsuite has been great for managing content and campaigns, with strong support and useful features like Amplify."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6630932)

SR

Skyler R.

Freelance Social Media Specialist

> "It's expensive compared to other social media schedulers."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6557584)

Gilmer S.

Marketing Manager

> "I also found the dashboard useful, which allows you to see the activity and engagement on each platform, as well as the statistical reports on..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___5030378)

JC

Jennifer C.

Recruiter

> "I do feel it is a little over priced for the service."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6509801)

FV

Fabio V.

Marketing manager

> "Its centralized dashboard, scheduling, analytics, and team collaboration features make it an invaluable asset for managing multiple social..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___4956640)

JM

Jhonjerlyn M.

CEO

> "One of the negative things about this platform is that it is a bit complicated to manage messages received within it, when we link all the..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___3718617)

MA

Mitali A.

Sr. Social Media Manager

> "Hootsuite is one of the best and user-friendly social media management tool that offers powerful features to schedule and publish posts,..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___4911295)

Daniela P.

owner

> "zero customer service, empathy, humanity."

[See full review](https://www.capterra.com/p/121701/HootSuite/#GetApp___6487677)

HC

Heather C.

Administrative Assistant

> "Newly added integration with Canva further streamlined my workflow allowing me to create one design for all marketing for a particular program..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6004727)

MP

Marki P.

Marketing Coordinator

> "Also sometimes data for metrics like followers does not match up to exactly what the platform analytics says."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6037186)

IS

Isabella S.

software engineer

> "it helps me build out quality content, also helps me engage with my audiences, it helps me with planning, scheduling, and syndicating social..."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6111390)

JC

Jackson C.

Information technology manager

> "The cost of the software is too expensive."

[See full review](https://www.capterra.com/p/121701/HootSuite/#Capterra___6625137)

[View Reviews](https://www.capterra.com/p/121701/HootSuite/reviews/)

SB

Sarah B.

Research Analyst

> "It is supportive of mid tier type businesses it uses artificial intelligence to push/force emails for individuals with an extensive..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4971197)

JM

Jonathan M.

Business Development and Marketing Lead

> "It lack email marketing capabilities for global enterprise organizations."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___6089160)

Andrew H.

Head of Donor Engagement

> "In a single sentence, it's the software I encourage others to purchase more than any other."

[See full review](https://www.capterra.com/p/266291/Campaigner/#GetApp___6424661)

Abhishek S.

Associate Consultant

> "They lack the responsive promptness even to make changes in the subscription plans."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4479861)

BG

Brian G.

Festival Director

> "After analyzing the numbers after time, we have learned when is the best time to send, which formats work best, and it helped us optimize and..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3478424)

SF

Sam F.

CEO

> "Campaigner couldn't even match the open rates on that segment that our previous ESP could achieve on our entire list (including inactive). When..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3528805)

SF

Sam F.

CEO

> "The only redeeming feature of Campaigner is their sales team who are great at selling you a dream: deliverability experts, a dedicated account..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3528805)

MM

Milan M.

CPA

> "The full email campaign editor does not function like Microsoft word. When you hit <<ENTER>> it gives too many spaces or line breaks."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3464719)

Abhishek S.

Associate Consultant

> "Another best feature of this software is its integration with social media."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4479861)

MM

Michael M.

Manager

> "Glitchiness and random issues occur with no rhyme or reason."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3729842)

BG

Brian G.

Festival Director

> "It provides a great way to connect and inform our customers, and we get many action items, clicks, and responses."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3478424)

MM

Muofunanya M.

Creative Director

> "Very Overpriced, billing department is garbage, alot of my mailing goes to spam even when marked as 'not spam', media library not good"

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3456603)

LA

Laurie A.

Marketing Manager

> "The user interface is intuitive and the new drag-and-drop editor has made development of email campaigns much faster and easier."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3130560)

BG

Brian G.

Festival Director

> "The image library is very confusing. If we use an image in our email, we would expect it to be saved in the Image Library for future use. But..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3478424)

HB

Hannah B.

Digital Content Specialist

> "It didn't take a ton of specialized knowledge to make a nice-looking email, building segments and sending emails was intuitive, glitches were..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3108065)

JW

Jennifer W.

Paranormal tour guide

> "The product lacks a free version or trial."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4716299)

SS

Scott S.

Company Owner

> "Our team primarily uses the platform for transactional emails and it does a good job meeting the demands."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3204314)

BG

Brian G.

Festival Director

> "Then we repaste it into Campaigner, for reasons unknown sometimes the formatting becomes corrupted, esp when using tables."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3478424)

WW

Wil W.

Customer Training and Support Rep

> "Using the Reports provided by Campaigner following email campaigns makes analyzing customer interactions with communications easy."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3476851)

FP

Frank P.

EVP Marketing

> "I am not only disappointed in the functionality of the platform, but when I purchases the service I was promised a solution to spambot clicks -..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3477026)

CB

Cindi B.

Sr. Development Officer

> "It allows us to track current/updated information for our alumni. And, it has been useful in sending Alumni e-newsletters, and invites to other..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2381332)

RS

Ronald S.

General Manager

> "The system has all of the features that we need, but the only (minor) issue is occasional "lagging" of website response and occasional..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2338996)

VR

Verified Reviewer

Head of Production

> "It is appealing the easy email builder and the choice of email design"

[See full review](https://www.capterra.com/p/266291/Campaigner/#GetApp___4284523)

TK

Troy K.

CEO/Founder

> "The platform is old and couldn't even convert a design to a text version."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3592028)

RR

Roger R.

Senior Marketing Consultant

> "The email campaign and forms setup are intuitive and flexible, allowing creativity while maintaining ease of use."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3456896)

JP

Jason P.

Director of Marketing & Research

> "Sometimes Campaigner is caps sensitive with linked documents, which will sever links if you're not careful and unless you pull it into html..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2677122)

MR

Maria R.

Communications Advisor

> "Campaigner is really easy to use and allows you to create beautiful, visually appealing and versatile newsletters seamlessly."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3179965)

LG

Lauren G.

Chief Community Officer

> "A competitor flagged our first message as spam due to phrases like loan, get capital quickly, etc. and had no clarity on how to get this..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2452071)

BM

Bill M.

Electronic Messaging Coordinator

> "We are able to deploy a campaign very quickly versus our previous method that took days."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3138553)

TK

Troy K.

CEO/Founder

> "The design features to layout and design creative emails is horrid."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3592028)

LA

Laurie A.

Marketing Manager

> "It is easy to navigate the system to create our lists, email campaigns, etc."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3130560)

BG

Brian G.

Festival Director

> "Their stock HTML compiler is OK, but becomes tedious and lacks features."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3478424)

MR

Margaret R.

Assisting in Marketing

> "What makes this particular program effective is it's easy to use for a non-computer savvy person and customer support is there to walk through..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3108193)

SF

Sam F.

CEO

> "I'm now trying to cancel our account but of course, Campaigner got what they wanted - a 6-month agreement and now don't care about providing a..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3528805)

NK

Nicolette K.

Owner

> "I can send out mass emails to my clients with ease. "

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3144492)

BM

Bill M.

Electronic Messaging Coordinator

> "This product is not responsive for smaller screens such as laptops."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3138553)

SG

Steven G.

Founder

> "Campaigner's learning curve on the software isn't difficult and the data showing how many of our emails were opened have been the high points..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2575789)

Abhishek S.

Associate Consultant

> "Poor customer support."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4479861)

JW

Jennifer W.

Paranormal tour guide

> "The product is easy to set up and use, the dashboard is great."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___4716299)

SP

Shelley P.

Marketing Coordinator

> "Repeating the formatting to fix those issues is time-wasting and frustrating since it usually doesn't work."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3163398)

LB

Levent B.

Director, Division Marketing Services

> "Plenty of features such as segmentation, list management, sign up forms, good reporting."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2503552)

AF

Andrew F.

sales manager

> "the worst part is the very nature of email campaigns themselves ( and not the software ) by law, it's too easy for people to unsubscribe, ..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2444001)

CA

Courtney A.

Undergrad Advisor

> "I can create different groups and email them separately. Plus, it gives me robust insights about open and click rates."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2373113)

Nurul Aishah G.

Personal Banker

> "I don't like the dashboard design, especially when navigating the menus and settings."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3182981)

HM

Howard M.

Account Manager

> "I am pleased with the transmission results and the data obtained. And as a Canadian company, we are pleased with paying in CDN $. But my..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2437445)

SP

Shelley P.

Marketing Coordinator

> "The editor is easy to use but the formatting in the final emails is often messed up and not as it was designed."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3163398)

MF

Margaret F.

IT manager

> "I have found that in the few times I have had to call customer support they are knowledgeable about the product and my issue. "

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3181923)

RR

Roger R.

Senior Marketing Consultant

> "Slow response time and/or latency seems to occur at peak hours."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3456896)

ML

Max L.

Owner

> "The analysis reports are good but need some more features."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3127154)

MT

Marc T.

owner

> "For the infrequent use i feel that it is expensive and will likely be looking to move my marketing elsewhere."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3176866)

KS

Kim S.

Administrative Assistant

> "We mostly use the drag and drop and have found it helpful to be able to create our own emails and change them as we need."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2327330)

VS

Vivian S.

Program Manager

> "Even when I have sent the whitelist address, there are still problems--including my own e-mail!"

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3124639)

KB

Kareem B.

President

> "It was very easy to navigate which allowed our team to not have to waist time worrying about how to run the software."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3228138)

LS

Lloyd S.

Owner

> "Sometimes it does not like wat I entered and I have to redo the newsletter again."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3108144)

OT

Orly T.

Music Teacher

> "It is very easy to upload photos and text, and start from a blank page"

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3483915)

DA

Darren A.

VP Sales

> "I had to cancel my service after using them for more than 5 years because they were reviewing my emails and questioning their validity in their..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2502824)

JP

Jason P.

Director of Marketing & Research

> "The interface is very user friendly allowing for drag and drop editiong or html editor features make Campaigner a breeze to work with. "

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2677122)

WH

Wendy H.

Director of Communications

> "The site seems a little out of date and can be clunky often."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3154819)

PA

Pablo A.

Marketing

> "The easy way to work with it, the control on the lists and you service support"

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3168606)

BP

Brian P.

President

> "Not able to integrate with our website. "

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3118846)

KH

Kristy H.

Development and Communications Coordinator

> "This program is easy to use to produce professional emails to our members and friends."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3196425)

JB

JL B.

owner

> "Then, when you send addresses that are not active, it goes into the bit bucket and there is no reporting that those addresses have been ignored."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2744408)

LG

Lisa G.

CFO

> "Campaigner is easy to use, and allows for storage of a lot of contacts (unlike some other platforms that charge you based on number of..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2503226)

TK

Troy K.

CEO/Founder

> "Also its email automation/funnel system is really laughable."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3592028)

VS

Vivian S.

Program Manager

> "Campaigner has very a very user-friendly, logical user interface and is very versatile."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3124639)

RM

Roseline M.

Manager of Projects

> "I think the Constant Contact is the competition and offers way better flow and experience, however if you MUST use a tool whose data is stored..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2547079)

LG

Lauren G.

Chief Community Officer

> "Campaigner made it easy to set up our messages, tailor segments for different audiences, and get the word out fast."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2452071)

HK

Holly K.

Sr. Communications Advisor

> "There tend to be spacing issues (usually too many spaces between articles) that I am unable to adjust and always have to call tech support to..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2368939)

LG

Lisa G.

CFO

> "They also have a great agency feature and let you setup and manage sub-accounts."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2503226)

CW

Chaiya W.

Marketing Director

> "it started to get slow and stop loading pages and would not be able to redirect me to any of my previous pages."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2332250)

MK

Marina K.

Founder

> "I love how I can save my emails in different categories with different themes, and find them super easy"

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2583476)

RT

Roger T.

Executive Director

> "It's a little hard to format, requiring a little jumping through hoops to get at HTML formatting. And it doesn't quite integrate that well with..."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2557092)

MC

Mike C.

General Manager

> "Campaigner is an easy to use email marketing tool that provides good value"

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3202909)

PM

Paula M.

Partner

> "We want to email our customers with a nice letter and some pictures but their templates are too high marketing for this."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2465928)

DP

Dmitrii P.

marketing director

> "Campaigner makes loading contacts and sending out and tracking email campaigns easy."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2355640)

ML

Max L.

Owner

> "IP Locator is often completely wrong"

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3127154)

Catherine Q.

Head of Marketing

> "The interface is intuitive and easy to use, unlike others that I've tried."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___3116712)

SM

Shane M.

Marketing and Sales Director

> "I feel there are times where lists take a while to load, there are also some issues when a campaign gets in queue. "

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2457675)

DA

Darrell A.

president

> "it allow me to easily communicate with my target audience via my lists"

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2470872)

TP

Tessa P.

Manager, Communications & Strategy

> "I have also had experiences where the email wouldn't send because of a bad script or link to a dropbox that it flagged as spam."

[See full review](https://www.capterra.com/p/266291/Campaigner/#Capterra___2366151)

[View Reviews](https://www.capterra.com/p/266291/Campaigner/reviews/)

## User interface

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)

4.37 (3,799)

[Campaigner](https://www.capterra.com/p/266291/Campaigner/)

3.93 (428)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

Activity Dashboard

207

Important

Activity Tracking

150

Important

AI Copilot

120

Important

Hootsuite

Top features

30/34

-   Activity Dashboard
-   Activity Tracking
-   AI Copilot
-   Alerts/Notifications
-   API
-   Approval Process Control
-   Audience Targeting
-   Campaign Analytics
-   Campaign Management
-   Campaign Planning
-   Categorization/Grouping
-   Content Library
-   Content Management
-   Conversion Tracking
-   Customizable Branding
-   Customizable Templates
-   Data Import/Export
-   Data Visualization
-   Drag & Drop
-   Editorial Calendar
-   Email Marketing
-   Engagement Tracking
-   Filtering
-   Generative AI
-   Multi-Channel Campaigns
-   Publish Scheduling
-   Reporting & Statistics
-   SEO Management
-   Social Media Integration
-   Social Media Monitoring
-   Social Promotion
-   Template Management
-   Third-Party Integrations
-   Workflow Management

[See all features](https://www.capterra.com/p/121701/HootSuite/#features)

Campaigner

23/34

-   Activity Dashboard
-   Activity Tracking
-   AI Copilot
-   Alerts/Notifications
-   API
-   Approval Process Control
-   Audience Targeting
-   Campaign Analytics
-   Campaign Management
-   Campaign Planning
-   Categorization/Grouping
-   Content Library
-   Content Management
-   Conversion Tracking
-   Customizable Branding
-   Customizable Templates
-   Data Import/Export
-   Data Visualization
-   Drag & Drop
-   Editorial Calendar
-   Email Marketing
-   Engagement Tracking
-   Filtering
-   Generative AI
-   Multi-Channel Campaigns
-   Publish Scheduling
-   Reporting & Statistics
-   SEO Management
-   Social Media Integration
-   Social Media Monitoring
-   Social Promotion
-   Template Management
-   Third-Party Integrations
-   Workflow Management

[See all features](https://www.capterra.com/p/266291/Campaigner/#features)

### Recognition

Hootsuite is recognized as a top-rated tool in 3 Capterra Shortlist reports

No recognitions have been awarded to Campaigner

### Deployment & support

Hootsuite

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Campaigner

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Hootsuite

-   By Hootsuite Media
-   Located in Canada
-   Founded in 2008

Campaigner

-   By Ziff Davis
-   Located in Ireland
-   Founded in

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[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.37 (3,799)](https://www.capterra.com/p/121701/HootSuite/reviews/)

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4.5

[View full comparison](https://www.capterra.com/compare/121701-247569/HootSuite-vs-Oktopost)

[Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.93 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/)

vs

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,643)](https://www.capterra.com/p/110228/MailChimp/reviews/)

$14/month

Price

$13/month

3.7

Features

4.4

3.7

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/110228-266291/MailChimp-vs-Campaigner)

[Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.37 (3,799)](https://www.capterra.com/p/121701/HootSuite/reviews/)

vs

[Buffer](https://www.capterra.com/p/143492/Buffer/)[4.51 (1,491)](https://www.capterra.com/p/143492/Buffer/reviews/)

$249/month

Price

$6/month

4.3

Features

4.3

4.3

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/121701-143492/HootSuite-vs-Buffer)

[Campaigner](https://www.capterra.com/p/266291/Campaigner/)[3.93 (428)](https://www.capterra.com/p/266291/Campaigner/reviews/)

vs

[Zoho Social](https://www.capterra.com/p/159351/Zoho-Social/)[4.69 (3,439)](https://www.capterra.com/p/159351/Zoho-Social/reviews/)

$14/month

Price

$15/month

3.7

Features

4.5

3.7

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/159351-266291/Zoho-Social-vs-Campaigner)