# Side-by-Side Software Comparison | Capterra

> Unsure which software to choose? Add your options to our free comparison tool and see pricing, features, and real user reviews to help you decide.

Source: https://www.capterra.com/compare/125513-140777-158692-160468/HubSpot-Marketing-vs-ActiveCampaign-vs-Ortto-vs-Customer-io

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Setting up the side-by-side comparison...