SEO PowerSuite vs Google Analytics 360: Which is a better fit?

Nik L.: My name is Nik. I am CEO of my own company, and I have one person with me. I have one person in the company. And my rating for the SEO PowerSuite is a five out of five. Well, I'm using SEO PowerSuite mainly for the ranking tracker and the website auditor. And I've had an introduction to it. It's been fabulous so far. And I'm looking forward to using it a lot more. I think what I like most about the PowerSuite is that it has some very good, easy-to-use, easy-to-understand YouTube videos to get started, and they speak to me in English. It's not tech. Although I come from a tech background, the SEO Tech languages, as such, is overwhelming for somebody who's new. What I found was that the introductory videos that they have are actually easy enough to understand to give me a confidence that I've got a basic understanding, and to go and try the product and start playing with it, start getting results from it. That's the biggest thing that I'll take away from that. I'll be honest with you. I've not found anything yet that I dislike about it. I am a new user. I'm actually stepping into the world of SEO for the first time. My experience has been good so far. I've had it for about a month now, and every time I've gone to it, I've felt as though that I have got value from it. It gives me information to help me make decisions or to help guide me on what I'm doing with my website. It also gives me suggestions. As I said, the YouTube channel is very good. The videos seem to be good, the ones that I've seen so far. There's a webinar as well that they have. I thought it was very good. I come from an education background, and these things are important for me, and I thought that they've been fabulous. In summary, I haven't found anything yet that I've been unhappy with, and hence, I've been happy to talk about it openly.

Eli: Hey, my name's Eli and I'm the CEO of a marketing agency. A little bit about us is we typically do web development, so we use Google 365 Analytics for all of our clients. I definitely give it a rating of five out of five. So we used to use the prior version of Google Analytics before 365 came out. The transition was very simple, making that move to migrate all of the websites that previously hosted the original Analytics version. And now that we have everything switched over, it is a breeze and it makes everything so much cleaner like reporting. So the number one reason why we chose Google Analytics and Google Analytics 365 was to basically have all of our data that we need for reporting metrics, conversions on websites, whether my client is selling products versus scheduling appointments. We wanted to have all of that data in one dashboard so we could easily provide our clients end-of-month reports. It was very easy to integrate Google Analytics into our business. We mainly build WordPress websites, and there is a plugin that is used called, I believe, Google Tag Manager plugin. And all you got to do is connect your Gmail account that you have associated with your Google Analytics, and it's a seamless one-click process. Before, you had to copy and paste some HTML into the header of your websites. And you could still do that if you prefer to manually integrate. But with this new process, it's as easy as a click of a button. If you need to have all of your data in one centralized dashboard, easy click to create a report per whatever timeframe you want, I'd recommend Google Analytics to you. I don't know of another alternative that is as powerful and integrates with as many other softwares you might use as Google Analytics 365.