# Compare Zoho Analytics vs Microsoft Power BI 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Zoho Analytics and Microsoft Power BI based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/129749-176586/Zoho-Analytics-vs-Power-BI

---

# Zoho Analytics vs Microsoft Power BI Features and Cost Comparison

Last updated April 2nd, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

Zoho AnalyticsMicrosoft Power BI2/4 selected

[Zoho Analytics](https://www.capterra.com/p/129749/Zoho-Analytics/)[4.4 (360)](https://www.capterra.com/p/129749/Zoho-Analytics/reviews/)

[Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/)[4.6 (1,878)](https://www.capterra.com/p/176586/Power-BI/reviews/)

[## Zoho Analytics](https://www.capterra.com/p/129749/Zoho-Analytics/)[4.4 (360)](https://www.capterra.com/p/129749/Zoho-Analytics/reviews/)

Starting Price

$30.00/month

Value-for-Money

4.3

Functionality

4.3

Ease of Use

4.2

Customer Service

4.1

Reviews Sentiment

Based on [360 reviews](#user-reviews)

Positive

328

Neutral

25

Negative

7

[## Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/)[4.6 (1,878)](https://www.capterra.com/p/176586/Power-BI/reviews/)

Starting Price

$10.00/month

Value-for-Money

4.4

Functionality

4.5

Ease of Use

4.1

Customer Service

4.2

Reviews Sentiment

Based on [1,878 reviews](#user-reviews)

Positive

1,794

Neutral

71

Negative

13

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## Summary

* * *

Key features rated by users

Features selected based on 7,676 reviews from data analysis software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

81%Fit

Feature ratings

Reporting/Analytics

4.6

Data Visualization

4.6

Dashboard

4.6

Data Connectors

4.4

Data Discovery

4.5

91%Fit

High performer

Feature ratings

Reporting/Analytics

4.6

Data Visualization

4.7

Dashboard

4.6

Data Connectors

4.4

Data Discovery

4.5

User satisfaction

User satisfaction

4.4

User reviews[360](https://www.capterra.com/p/129749/Zoho-Analytics/reviews/)

Ease of use

4.2

Functionality

4.3

Value for money

4.3

Customer support

4.1

User satisfaction

4.6

User reviews[1,878](https://www.capterra.com/p/176586/Power-BI/reviews/)

Ease of use

4.1

Functionality

4.5

Value for money

4.4

Customer support

4.2

Price starts from

Price starts from

$30Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$10Per User, Per Month

-   Free version
-   Free trial

Best for

Best for

CXOs, sales managers, analysts, consultants and anyone who have used / are using spreadsheets. And ISVs who are in need of a ready made, white label reporting solution.

Best for

Power BI is used by data analysts, business intelligence professionals, data engineers, finance departments, and enterprise organizations.

## User reviews

Pros & cons

JD

Joy D.

Sales Specialist

> "Dynamic visibility (360° view) sales performance,deals pipelines, simplicity of identifying inefficiencies and ease of optimizing..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6812988)

RK

Rejoyce K.

Marketer

> "At times it lags when it is loaded with big types of files."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6305911)

PP

Parikshit P.

Vice-Chairman

> "This availability of data has helped Pitambari Products Pvt. Ltd. take timely decisions which have directly resulted in finding and..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6472154)

AS

Amit S.

Director

> "Some Features are missing and not able to handle large data."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6686794)

SA

Srinivasulu A.

Data Analytics Consultant

> "Which helps us to data integration from multiple resources and later we can do ETL process and also do beautiful visualization with..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6753386)

PP

Parikshit P.

Vice-Chairman

> "Difficult to integrate multiple data sets in a single report"

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6472154)

NP

Nachiket P.

Zoho Developer

> "That feature like visualization, Data Preparation and UI/UX to create easy and faster report and graphs."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6758584)

AM

Ajay M.

Head of Training

> "Zoho Analytics is a bit complex when it comes to designing a report."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6472315)

SR

Soph R.

Franchise Development Manager

> "The ability to compile and integrate data from multiple areas and using AI to verify trends and improvements"

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6798137)

AP

Adam P.

ERP specialists

> "Not being able to put mine users into groups"

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6798150)

CW

Chanchala W.

Business Analysts

> "Zoho analytics is a user friendly and cost effective BI tool that offers powerful data visualisation and reporting features."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6797577)

JL

James L.

Support Officer

> "An average product, not great but not poor either."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___7080784)

SV

Sai V.

Backend Develper

> "I feel very comfortable writing Zoho queries as it has a user-friendly function for a better understanding and can visualize various..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6472198)

SA

Saket A.

Co Founder

> "Infact everytime, missed a feature, wrote to support, only to realise it already exists!"

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6472015)

Deepika S.

Digital Marketing Executive

> "I liked Zoho Analytics for data-sharing capabilities, role-based access control, and interactive dashboards."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6753811)

RC

Ripon C.

IT Executive

> "Zoho Analytics can be difficult to scale due to the need to purchase additional licenses or upgrade to a higher-tier plan."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___4804863)

RJ

Ravinder J.

manager

> "Overall I am satisfied with the Zoho analytics tool specially the report and dashboard structure, inbuilt user friendly forumula and..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6472162)

PG

Pratik G.

Data Analysts

> "UI is less attractive"

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6472219)

PG

Pratik G.

Data Analysts

> "It suits small to medium-sized businesses well, but can face performance issues with large datasets and has a learning curve for..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6472219)

PK

Pavel K.

CTO

> "The price of Extra rows is very expensive"

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6472210)

RS

Ramjee S.

ERP Admin

> "User Friendly, we can add multible tab on dashboard, can share column wise data and reports"

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6472063)

NV

Nikita V.

Marketing Manager CRM

> "It is quite laggy and reports are quite hard to connect to external data."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6046970)

Liliana A.

GED

> "I can import and combine data from different sources, even from databases behind firewalls, without any problem. Plus, I can create..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___4853016)

VR

Verified Reviewer

ANALYST

> "zoho help customer support is big drawback in understanding features"

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___5040567)

AV

Amit V.

Marketing Manager

> "I like the features of data import, data merging and create a graph"

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6756505)

VR

Verified Reviewer

Marketing Analyst

> "However, the interface is still not the best, requiring you to create dashboards on other platforms - if you want a better visual..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___3730328)

CW

Chanchala W.

Business Analysts

> "It integrates well with other zoho apps And external data sources making it easy to analyse data."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6797577)

AA

Armando A.

Client Success Manager

> "It is not as user friendly as other reporting tools and not as intuitive."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6175001)

CR

Carolina R.

IT Support Engineer

> "Every business operation is measured based on metrics that are a product of its commercial, operational, administrative nature; in..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___4994064)

Pedro L.

CEO

> "It's complex to start using for someone that is not that used to work with reports"

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6191679)

Alejandro Enrique M.

Helpdesk Operations Supervisor

> "There are many tools to analyze data but when looking at the features provided by Zoho Analytics I can highlight its wide and diverse..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___4831832)

Mohit S.

Business Development Manager

> "The Zoho analytics mobile app is difficult for me to use, and notifications frequently arrive late."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___4573632)

CS

Connor S.

Brokerage Operations Associate

> "Zoho Analytics is a great application to use if you are already a Zoho customer and want to get a good read on your numbers."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6561375)

Swapnil B.

Data Analyst

> "The least useful aspect of Zoho Analytics is subjective and depends on an individual's specific needs and requirements."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___4568661)

AA

Armando A.

Client Success Manager

> "The best thing about Analytics is that it connects very well with several data points and it can report on fields that would..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6175001)

BC

Balkrushna C.

CTO

> "Might be difficult to derive reports if you don't understand basic database queries."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___3830318)

AD

Angelin D.

Team leader

> "User-Friendly Interface: Drag-and-drop features make it easy to create reports and dashboards."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6756490)

HN

Hiren N.

AI and AR Tech Lead

> "There are some bugs due to which it face inconvenient to use the tool."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___3788751)

SR

Soph R.

Franchise Development Manager

> "Easy to set up dashboards for different areas of the business for quick reference tools"

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6798137)

Dheeraj U.

Business Development Manager

> "It might be a bit challenging to incorporate anything that isn't a widely used service."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___4587785)

AC

Allyson C.

Senior staff engineer

> "Its intuitive interface and powerful data visualization."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6314521)

VR

Verified Reviewer

Graphic Designer

> "It has some bugs from time to time, and the shown data is not actually on real time, it syncs every "x" time depending on the..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___2899593)

TP

Tushar P.

Software Engineer

> "The widget functionality and the features it provide is robust."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6472244)

HJ

Heejung J.

market analyst

> "It is impossible to change the style of the lettering, the programm can´t accept the combined cell in excel..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___3195492)

VB

Vishak B.

Strategic HR Partner

> "Connectivity with zoho analytics and Zoho people"

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6471987)

VR

Verified Reviewer

Service Desk Manger

> "The only "concern" I have is the software does not look like it is easily scalable to handle a large number of users."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___2850049)

AC

Allyson C.

Senior staff engineer

> "I easily created interactive dashboards without coding."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6314521)

VR

Verified Reviewer

Team Leader

> "UI/UX is not user-friendly."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___4062478)

KM

Kesavaraj M.

Quality and process engineer

> "i like dashboard and chart view so much IN ZOHO Analytics"

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6755122)

Abhishek S.

Associate consultant

> "It is comparatively expensive and seems extravagant!"

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___4345703)

AN

Ashish N.

Senior Manager

> "Zoho Insights are the best, it helps in analysis"

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6472345)

AG

Andy G.

Accounting Manager

> "Naturally, my company's spam blocker bounces these. Since new users must respond to one of these spoofed e-mails, I can no longer set..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#SoftwareAdvice___2199126)

GP

Georgiana P.

Owner

> "I love the data connectors that helped me to start up my business. When using the Zoho app it can be connected to a different range..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___4822162)

BR

Brent R.

Owner

> "Also, it's a little convoluted in how reports are set up vs dashboards vs individual graphs, etc."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___2364583)

KA

KS A.

Business analyst

> "The data integration part which is seamless and easy"

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6753272)

AG

Andy G.

Accounting Manager

> "That's not acceptable and should not be required. If you want that as a convenience for your users, it works - with appropriate legal..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#SoftwareAdvice___2199126)

VSG

Vani S G.

Director

> "Ease of use, integration with multiple Softwares, Data sharing options"

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6472180)

GN

Greg N.

Technician

> "Also, I did not see a tutorial."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___3359925)

AB

Andrei B.

Branch Manager

> "Zoho Analytics is a great app, really gather all the info from different sources and combined it into a great dashboard."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___6265969)

BR

Brent R.

Owner

> "If you need something that isn't a popular service to be integrated, it can be a little difficult."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___2364583)

VR

Verified Reviewer

ANALYST

> "Its powerful BI allows to slice and dice my sales metric."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___5040567)

VR

Verified Reviewer

Director of Marketing

> "It's rather cumbersome, definitely missing some ease of use, and navigating the data sources is difficult if you have a lot to choose..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___2503634)

Swapnil B.

Data Analyst

> "With features like data visualization, functions/calculations, and KPI monitoring, it offers great insight into business performance..."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___4568661)

DS

Daniel S.

Project Manager

> "Even tho is pretty flexible, is not very easy to use/set up."

[See full review](https://www.capterra.com/p/129749/Zoho-Analytics/#Capterra___2937555)

[View Reviews](https://www.capterra.com/p/129749/Zoho-Analytics/reviews/)

RG

Rene G.

Quality assurance supervisor

> "In our case, we use it as a main operational dashboard to track accessories and monitor real-time movement of units, which helps a lot with..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7143156)

VR

Verified Reviewer

Director of Research and Development

> "The pricing of the top tier (allowing the reports to be publically accessed without a user login) was very cost prohibitive."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7123949)

Matt B.

Director of Products

> "I've had the benefit of using PowerBI dashboards at a few different companies that influenced how we made decisions and interacted with customers..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7085462)

VR

Verified Reviewer

Software Developer

> "Unintuitive user interface could use some improvements with a very steep learning curve, and technical issues may lead to some frustration in user..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7096064)

BW

Bradley W.

Director

> "Power BI is familiar to work with, especially for experienced MS Excel users, and provides tools beyond those available in Excel to present..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7030309)

RW

Raymond W.

Senior consultant

> "I dont like that you need to purchase the pro version to share documents, but as expected everything comes at a cost."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7045354)

Yugank J.

Business Analyst

> "Has a good and easy-to-understand UI and supports a lot of data input methods, practically every source possible, and the PBI service allows for..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6867794)

RG

Rene G.

Quality assurance supervisor

> "The learning curve can be challenging, especially when working with DAX formulas or complex data models."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7143156)

CL

Charlene L.

Center Manager

> "I've been using Microsoft Power BI since the beginning of the year and it has made my job more manageable with the easy access to and management of..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7126369)

SK

Sumit K.

Prompt Engineer

> "It can also become slow when working with very large data files."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7062230)

CG

Carly G.

Curriculum Designer and Trainer

> "It's a powerful tool that allows for information to be analyzed by users so that data-driven decisions can be made."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7051002)

VR

Verified Reviewer

Sales Representative

> "Creating reports can be a little difficult to get the results that you want."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7077029)

TK

Tarek K.

Geometre Topographe Expert

> "Microsoft Power BI dashboards has interactive visualization options like graphs that help us to interpret our insights with ease."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6849088)

MG

Maria G.

Cloud Engineer

> "There is a problem of stale insights owing to the delay in refresh cycles, affecting timely decision-making."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6834844)

NB

Nicholas B.

Actuary

> "Power BI offers a powerful, user-friendly, and cost-effective solution for data visualization/analysis."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7135215)

SK

Sumit K.

Prompt Engineer

> "To use all features, you need a paid plan, which may not suit everyone."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7062230)

EC

Evelyn C.

VBP Contract Manager

> "With just a few steps, I’m able to generate spreadsheets containing the specific data I need to efficiently complete my day-to-day tasks."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6821173)

JP

Jessica P.

Team Lead

> "It also delays data pulls occasionally, typically due to data overload."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6853538)

AT

Alex T.

User Acquisition Analyst

> "It has been great, we have set up many different dashboards that I check daily to analyze how marketing and A/B tests are going."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7077587)

JG

Jax G.

Business Operations Administrator

> "We have been trying to link it to our screens in our sales room but seem to keep having issues syncing."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6832904)

VR

Verified Reviewer

Support Specialist

> "Power BI is great for interactive charts, dashboards, and reports, making data easy to explore and understand."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7143874)

VR

Verified Reviewer

VP of Finance and Operations

> "This has a steep learning curve and not really for the non-technical user. "

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7112126)

Yugank J.

Business Analyst

> "Overall, PBI provides an easy-to-use, highly customizable and Dashboarding experience especially for someone who's starting to get into Business..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6867794)

TW

Tanner W.

Integrity Engineer

> "Sometimes it won't load data correctly if you have it open for a long period of time and you have to refresh your screen."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6536194)

AS

Asto S.

Owner

> "What I like most about Microsoft Power BI is its comprehensive suite of features that streamline the entire data analysis process, from data..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6306110)

Fohsoh D.

Data analyst

> "It took a while to understand how to get my data into the program and how to change the way things looked."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6880240)

AH

Abdelfattah H.

Senior Demand Planner

> "It also helps me build better dashboards which feed me at all times the real state of the operations across departments."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6820492)

MW

Max W.

Manager

> "Formatting can be slow when doesn’t having time for and somethings need to be ready to go."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6840019)

HK

Hosam K.

People Analytics.

> "The desktop app and online service support data extraction, transformation, and visualization from various file types and offer built-in Power..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6307632)

JI

Jack I.

IT Development Lead

> "We ended up spending months back and forward with Microsoft when suddenly, based of their recommendation of deleting our data ingest and..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6780316)

VR

Verified Reviewer

Operations Manager

> "Fantastic for making inaccessible spreadsheets into easy to use, parse and interrogate dashboards that make the data more accessible."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7143524)

MA

Mary A.

Data Analyst - Project Coordinator

> "This does not allow the product to be used for personal use online unless the user is using the desktop version of the product."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6774152)

JM

Jordan M.

Corporate Training Manager

> "It is a great upgrade if you are used to taking Excel exports and creating pivot tables each time you want to manipulate data."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6826837)

RW

Ray W.

Systems Optimizer

> "That's the main gripe for sure, but also a few things (like searching a table) are clunky with no good out of the box option."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6750766)

HK

Hosam K.

People Analytics.

> "Power BI's well-organized navigation menus make it seamless to integrate with other Microsoft solutions like Azure SQL database, virtual machines,..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6307632)

JM

Jason M.

Owner

> "What I liked the less is the getting-started: for a first use, I really broke my head to understand the different workings of display and sharing..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6796780)

DT

Davide T.

Sales Manager

> "The tool has many features and capability such as statistical analysis, data cleaning, reporting and data visualization."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6626740)

SK

Shreyas K.

Financial Reporting Analyst

> "It is lagging at times, especially when the screen is being share on a MS Teams call."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6779537)

DP

Diego P.

ict manager

> "we have an analysys server (ms sql server) and we connect our db to powerbi, so i can do queryes in an easy way."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6747288)

VR

Verified Reviewer

DATA ANALYST

> "Power BI sometimes fails to update in real-time as expected, which is one feature I dislike."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6645602)

HK

Hosam K.

People Analytics.

> "Microsoft Power BI helps me turn raw data into reports and actionable insights as I pull data from various sources, including our local files using..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6307632)

VO

Vallery O.

Talent Partner

> "We also sometimes experience problems with the way data translates across different platforms."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6500652)

VC

Vicente C.

Quality Technician

> "What I liked about Microsoft Power BI is how it turns complex data into clear visual reports."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7104533)

JI

Jack I.

IT Development Lead

> "We couldn't retrieve our previous data ingest and constantly hit errors."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6780316)

JR

Janessa R.

Product Marketing Manger

> "Comprehensive data and analytics tool with the functionality to build dashboards and integrate with Salesforce."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6842701)

CO

Cody O.

VP Product and Technology

> "When manipulating data, the language and structures needed are clunky and proprietary."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6451963)

MND

Mamute Nicholas D.

Sales and Marketing Specialist

> "I also appreciate the customizable reports that let me tailor insights to share with different stakeholders whether it's for internal strategy..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6788618)

GC

Graeme C.

Head of Operations

> "It can be a little clunky at times when loading the data into the system."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6364562)

MG

Maria G.

Cloud Engineer

> "With Power BI I was able to create rich interactive reports providing my team with clear sight on important measures."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6834844)

GME

Glenda May E.

Finance Lead

> "The company let us use the Power BI for our reports, it gives you a lot of info but the only issue we encountered is that, yes it can provide a lot..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___4822620)

MB

Martin B.

Brand Manager

> "Microsoft Power BI does not leave any stone unturned when it comes to data analytics and this allow us to discover every single insight that we can..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6779867)

CR

Carl R.

Financial Analyst

> "At the same time, the things I like the least about Power BI is the dependency on using the Microsoft Office suite, as well as some limitations to..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___4974609)

JM

Jason M.

Owner

> "It opened to us a suitable and customisable solution for the view and the reporting of our internal data, and all that for a reasonable cost."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6796780)

JM

Jordan M.

Corporate Training Manager

> "Power BI can be a bit hard to learn when first starting."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6826837)

IP

Issac P.

Senior Engineer

> "The data transform option supports a wide variety of data manipulation and data cleaning options which makes data modelling very easy"

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6575996)

JH

Jody H.

Recruitment Administrator

> "Can be slow to upload, some of the filtering options could be better."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6649583)

VR

Verified Reviewer

Associate Director, Evaluation

> "Power BI is a powerful visualization app that is especially unlocked with knowledge of M and DAX."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7082397)

VR

Verified Reviewer

Senior Engineer

> "We are having challenges when importing larger volumes of data into the platform in the free version where subscriptions are required."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___4792607)

PK

PRACHI K.

Cyber Breach Riview Attorney

> "It has been a good experience using Power BI as it allows me to collect all the scattered data on various other platforms and visualize it at a..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6491690)

KA

Kerry A.

Operations Coordinator

> "My concern lies in the desktop version's significant RAM consumption and occasional sluggishness, which demands a computer with robust..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___5085439)

RG

Rene G.

Quality assurance supervisor

> "Power BI is a very powerful tool for data visualization and reporting."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7143156)

TW

Tom W.

Company Accountant

> "Can be tricky to get dashboards up and running if you are new to the program."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6515933)

SK

Shrutika K.

Sourcing Manager

> "Power BI Supports a lot of highly usable visuals such as waterfall chart, Gantt charts with a drag and drop functionality"

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6624580)

Diego C.

Real estate agent

> "The accuracy of visualizations and insights will depend on the quality of the underlying data. If the real estate data is inaccurate or outdated,..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6141185)

RS

Rhea S.

Internal Sales Executive

> "Microsoft Power BI allows customization which allows us to use it to analyze different types of data."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6450939)

CW

Changli W.

Planner

> "However it's slow when dealing some data sources."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6647859)

RS

Rhea S.

Internal Sales Executive

> "Microsoft Power BI has top-notch tools for analyzing business data which help gain deep insights about our business performance."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6450939)

HB

Harlan B.

Data Technician

> "My least favourite thing about power bi is definitely the formatting options."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6593089)

VR

Verified Reviewer

Director of Survey Research

> "Flexibility; powerful data analysis and visualization capabilities."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7082049)

IM

Imen M.

Senior analyste

> "Creating advanced visualisations requires more technical knowledge and experiences. If working with big dataset power BI might experience some..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6223072)

KD

Kevin D.

Regulatory Coordinator

> "It allows us to display data in a neat and tidy visual manner"

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7016850)

Seda G.

Senior Student Operations Specialist

> "Reporting processes are difficult for every business."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6463716)

SR

Sylvia R.

Analyst

> "If you have some SSRS experience and advanced Excel user, Power BI is a great step in displaying dashboards and breaking down visual data..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6556361)

SJ

Sar J.

Marketing

> "Sometimes the data is wrong but that’s cause of different reasons"

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6634026)

CO

Cody O.

VP Product and Technology

> "With the right data backing it, the dashboards can be adjusted and augmented quickly, sometimes right in the browser, to glean new insights."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6451963)

AR

Ashley R.

ABM

> "No easy way to export information into excel from what I've seen"

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6798102)

MB

Martin B.

Brand Manager

> "Microsoft Power BI uses comprehensive data analysis algorithms that makes it possible to run deep analytics on our data."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6779867)

JS

John S.

General Manager

> "It would be good to have more dashboard and report templates to work off of, and we've had issues with cloud syncing in the past that caused us a..."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6109919)

VR

Verified Reviewer

Senior Project Specialist

> "This tool comes in handy for analyzing the data."

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___7099947)

CB

Carmela B.

Data business analyst

> "I find it a little difficult to understand how to use, even after watching some training videos"

[See full review](https://www.capterra.com/p/176586/Power-BI/#Capterra___6702645)

[View Reviews](https://www.capterra.com/p/176586/Power-BI/reviews/)

## User interface

4.42 (360)

[Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/)

4.58 (1,878)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

Access Controls/Permissions

207

Important

Activity Dashboard

150

Important

Ad hoc Analysis

120

Important

Zoho Analytics

Top features

42/50

-   Access Controls/Permissions
-   Activity Dashboard
-   Ad hoc Analysis
-   Ad hoc Query
-   Ad hoc Reporting
-   AI Copilot
-   Alerts/Notifications
-   API
-   Charting
-   Customizable Branding
-   Customizable Reports
-   Dashboard
-   Dashboard Creation
-   Database Support
-   Data Capture and Transfer
-   Data Connectors
-   Data Discovery
-   Data Extraction
-   Data Import/Export
-   Data Mapping
-   Data Migration
-   Data Storage Management
-   Data Visualization
-   Drag & Drop
-   Forecasting
-   Generative AI
-   Metadata Management
-   Monitoring
-   Multiple Data Sources
-   Natural Language Search
-   Performance Metrics
-   Predictive Analytics
-   Query Builder
-   Real-Time Analytics
-   Real-Time Data
-   Real-Time Reporting
-   Reporting/Analytics
-   Reporting & Statistics
-   Role-Based Permissions
-   Sales Trend Analysis
-   Search/Filter
-   Secure Data Storage
-   Self-service Analytics
-   Self Service Data Preparation
-   Sentiment Analysis
-   Storytelling
-   Third-Party Integrations
-   Trend Analysis
-   User Management
-   Visual Analytics

[See all features](https://www.capterra.com/p/129749/Zoho-Analytics/#features)

Microsoft Power BI

25/50

-   Access Controls/Permissions
-   Activity Dashboard
-   Ad hoc Analysis
-   Ad hoc Query
-   Ad hoc Reporting
-   AI Copilot
-   Alerts/Notifications
-   API
-   Charting
-   Customizable Branding
-   Customizable Reports
-   Dashboard
-   Dashboard Creation
-   Database Support
-   Data Capture and Transfer
-   Data Connectors
-   Data Discovery
-   Data Extraction
-   Data Import/Export
-   Data Mapping
-   Data Migration
-   Data Storage Management
-   Data Visualization
-   Drag & Drop
-   Forecasting
-   Generative AI
-   Metadata Management
-   Monitoring
-   Multiple Data Sources
-   Natural Language Search
-   Performance Metrics
-   Predictive Analytics
-   Query Builder
-   Real-Time Analytics
-   Real-Time Data
-   Real-Time Reporting
-   Reporting/Analytics
-   Reporting & Statistics
-   Role-Based Permissions
-   Sales Trend Analysis
-   Search/Filter
-   Secure Data Storage
-   Self-service Analytics
-   Self Service Data Preparation
-   Sentiment Analysis
-   Storytelling
-   Third-Party Integrations
-   Trend Analysis
-   User Management
-   Visual Analytics

[See all features](https://www.capterra.com/p/176586/Power-BI/#features)

### Recognition

Zoho Analytics is recognized as a top-rated tool in 3 Capterra Shortlist reports

Microsoft Power BI is recognized as a top-rated tool in 4 Capterra Shortlist reports

### Deployment & support

Zoho Analytics

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Microsoft Power BI

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Zoho Analytics

-   By Zoho
-   Located in United States
-   Founded in 1996

Microsoft Power BI

-   By Microsoft
-   Located in United States
-   Founded in 1975

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4.1

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