# OpenCRM vs Act!: Features and Cost Comparison 2026 | Capterra

> OpenCRM vs Act!: Which crm tool is right for you? Dive into our detailed comparison of their features, costs, and user experience to make your decision.

Source: https://www.capterra.com/compare/129881-175860/OpenCRM-vs-Act

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# OpenCRM vs Act! Features and Cost Comparison

Last updated July 8th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

OpenCRMAct!2/4 selected

[OpenCRM](https://www.capterra.com/p/129881/OpenCRM/)[4.6 (294)](https://www.capterra.com/p/129881/OpenCRM/reviews/)

[Act!](https://www.capterra.com/p/175860/Act/)[3.9 (921)](https://www.capterra.com/p/175860/Act/reviews/)

[## OpenCRM](https://www.capterra.com/p/129881/OpenCRM/)[4.6 (294)](https://www.capterra.com/p/129881/OpenCRM/reviews/)

[## Act!](https://www.capterra.com/p/175860/Act/)[3.9 (921)](https://www.capterra.com/p/175860/Act/reviews/)

Starting Price

£39.00/month

Starting Price

£39.00/month

Value-for-Money

4.6

Functionality

4.4

Ease of Use

4.4

Customer Service

4.7

Starting Price

$30.00/month

Starting Price

$30.00/month

Value-for-Money

3.9

Functionality

3.9

Ease of Use

3.9

Customer Service

3.6

Reviews Sentiment

Based on [294 reviews](https://www.capterra.com/p/129881/OpenCRM/reviews/)

Positive

275

Neutral

18

Negative

1

Positive

275

Neutral

18

Negative

1

Reviews Sentiment

JC

Based on [921 reviews](https://www.capterra.com/p/175860/Act/reviews/)

Positive

662

Neutral

107

Negative

152

Positive

662

Neutral

107

Negative

152

Best for (according to reviews)

-   **Business size**: Small businesses account for 265 reviews, representing 90% of feedback, showing widespread use among this segment.
-   **Industry**: Information technology and services, construction, and telecommunications together contribute 21% of reviews, indicating diverse industry adoption.
-   **Use cases**: CRM (80%), contact management (6%), and lead management (3%) are the main uses, highlighting a focus on customer and lead organization.

Best for (according to reviews)

-   **Business size**: Small businesses account for 582 reviews, representing 70% of feedback, indicating strong adoption among this segment.
-   **Industry**: Management consulting, financial services, and real estate together contribute 18% of reviews, showing moderate engagement across these sectors.
-   **Use cases**: CRM (52%), contact management (41%), and marketing automation (19%) are primary uses, highlighting focus on customer and contact management.

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## Features comparison

When looking at crm tools like OpenCRM and Act!, price is just one factor to consider. Understanding their features and differences can help determine which one best suits your needs, maximizing efficiency while avoiding unnecessary costs. Here's how they compare in key areas that matter most. \[[1](#source-item-1)\]

Key features rated by users

Features selected based on 45,584 reviews from CRM users.  
about the Fit Score methodology.

Fit Score methodology

To calculate the Fit Score, our proprietary methodology factors in the following:

  

-   The importance level for each feature. By default, this is determined by user reviews. They can rate a feature Critical, High, Low, or Not Used.
-   Feedback from real users on how the product performs for each key feature, derived from verified user reviews and ratings.

  

Please note:

  

-   To calculate the Fit Score, the number of reviews for those features and the actual rating carry the same weight. You might see that, in some cases, even though the ratings are the same, we still determine a winner because it had more reviews.
-   If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation.

OpenCRM

79%Fit

High performer

Feature ratings

Contact Database

4.5

Contact Management

4.5

Lead Management

4.2

Sales Pipeline Management

4.2

Act!

78%Fit

Feature ratings

Contact Database

4.6

Contact Management

4.3

Lead Management

4.0

Sales Pipeline Management

4.0

Contact Database

4.5 (145)

4.6 (102)

OpenCRM users appreciate the ease of use and accessibility of the contact database, highlighting its ability to keep all client details in one place and up to date. They find it simple to search and find customer information, and they value the ability to add and delete contacts easily. However, some users mention the need to remove information duplications and improve the layout for better clarity. Act! users, on the other hand, praise the comprehensive and customizable nature of the contact database, noting its ability to store extensive details and categorize contacts for targeted communication. They also appreciate the ease of managing and accessing a large number of contacts. Overall, OpenCRM users value its user-friendly interface and accessibility, while Act! users appreciate its comprehensive and customizable features.

Contact Management

4.5 (189)

4.3 (126)

OpenCRM users find the contact management feature customizable and easy to use, allowing them to tailor it to their needs and quickly access client information. They appreciate the ability to track interactions and keep all relevant details visible on one page. However, some users suggest that the layout could be more concise. Act! users highlight the ease of organizing and managing contacts, noting the customizable data fields and the ability to track interactions and schedule tasks. They find it essential for maintaining client relationships and generating business. In general, OpenCRM users appreciate its customization and quick access to information, while Act! users value its organization and comprehensive tracking capabilities.

Lead Management

4.2 (144)

4.0 (92)

OpenCRM users find the lead management feature useful for capturing and tracking all incoming leads, ensuring no potential customer is missed. They appreciate the ability to group leads, track interactions, and convert leads quickly. However, some users mention that they do not use this feature extensively. Act! users, meanwhile, value the ability to categorize leads and schedule follow-ups, which they say helps them stay on top of their daily activities. They find it essential for managing potential clients and maintaining proactive contact. Overall, OpenCRM users appreciate its lead tracking and conversion capabilities, while Act! users value its categorization and follow-up scheduling features.

Sales Pipeline Management

4.2 (144)

4.0 (60)

OpenCRM users find the sales pipeline management feature crucial for forecasting sales and planning ahead. They appreciate the different view options and the ability to track sales opportunities through various stages. However, some users mention the need for better reporting and dashboard features. Act! users, on the other hand, highlight the ease of tracking sales stages and the powerful forecasting tools available. They appreciate the ability to monitor customer sales against goals and identify strengths and weaknesses in revenue generation. In summary, OpenCRM users value its forecasting and tracking capabilities, while Act! users appreciate its powerful forecasting tools and ease of monitoring sales stages.

## Pricing comparison

### Starting prices

OpenCRM

£39.00

Per User

(Per Month)

Free Trial

Free Version

Act!

$30.00

Per User

(Per Month)

Free Trial

Free Version

[View pricing plans](https://www.capterra.com/p/175860/Act/pricing/)

## How does the user experience compare on OpenCRM vs Act!?

### Overall rating

4.6 (294)

3.9 (921)

### User interface

OpenCRM

Act!

### Customer service and support

OpenCRM

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

Act!

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

## What users say about the pros and cons of OpenCRM vs Act!

These crm software solutions have been evaluated by verified reviewers on Capterra. Check out what real users say about OpenCRM and Act! to find out which one would work best for your needs. \[[2](#source-item-2)\]

Pros

OpenCRM

MB

Melene B

Operations AdministrationsOnline Media, 1,001 - 5,000 employeesUsed the software for: More than 2 years.

“that i can write all my notes and when i am about to call a client i can review my notes and refresh my memory, this is a very important feature for me“

June 5, 2025

Shenelle S

Customer Success ExecutiveInternet, 11 - 50 employeesUsed the software for: 1-2 years.

“Great tool for tracking past activity ,scheduling future activity and overall managing client relationships.“

July 22, 2025

Act!

JC

Jamie C

OwnerHospital & Health Care, 2 - 10 employeesUsed the software for: More than 2 years.

“The flexibility to customize fields, organize contacts, and use features like Mail Merge has made it a valuable tool for maintaining strong customer relationships and improving productivity“

June 8, 2026

DS

Dominic S

Financial advisorFinancial Services, 11 - 50 employeesUsed the software for: More than 2 years.

“The contact management features are especially helpful, allowing us to keep detailed records of client interactions, policies, and renewal timelines.“

April 29, 2026

Cons

OpenCRM

Samuel B

Regional Sales ManagerIndustrial Automation, 51 - 200 employeesUsed the software for: 6-12 months.

“I find the emailer difficult to use and a little clunky, and also i dont think the email tracking function works 100% of the time.“

August 13, 2025

SR

Samantha R

Operations DirectorEvents Services, 11 - 50 employeesUsed the software for: More than 2 years.

“Sometimes the views need special numbers instead of doing the normal drop downs which can be confusing.“

August 7, 2025

Act!

JC

Jamie C

OwnerHospital & Health Care, 2 - 10 employeesUsed the software for: More than 2 years.

“Currently, when a contact is copied, the associated relationship records are not carried over and must be recreated manually.“

June 8, 2026

BC

Brian C

DirectorResearch, 11 - 50 employeesUsed the software for: More than 2 years.

“By tying our database to online forms, we increase the risk of bad info overwriting good data.“

March 24, 2026

* * *

Sources

1.  Our research team identified features from vendor websites based on their analysis of what users find valuable or expect from crm software. This list is not exhaustive. For additional features, refer to the vendor’s website.
    
2.  Review excerpts are passages extracted from longer reviews written by verified reviewers. We obtain these excerpts by applying an algorithm that considers factors including, but not limited to, length, topic coverage, and thematic relevance. Excerpts are evaluated for positive or negative sentiment and receive a sentiment score. They represent user opinion and do not represent the views of, nor constitute, an endorsement by Capterra or its affiliates. Excerpts are not edited for clarity or grammar.
    

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