Cirrus Insight vs BNC IBIS: Which is a better fit?

Will G.: Hi. I'm Will. I'm a vice president of Solutions. I give Cirrus a five out of five, and for more reviews like this, hit the link below. So in the past, we've used tools like Mixmax, as well as some of the email sending within salesforce.com. The main issue for us and for me, and why we chose Cirrus, is that those other tools were either way too manual, that was Salesforce or some of the tracking just wasn't quite as user friendly in Mixmax, as it was in Cirrus Insight. So we chose Cirrus Insight because cost-wise, it made a lot of sense. It's not a high cost to get into, and the same goes for onboarding. It's really simple to get started using the tool and it provides a ton of information. The biggest thing for me is it allows me to use all the power of Salesforce data collection, it's opportunity tracking, but to never have to leave Gmail. I don't have to go into the Salesforce experience, which sometimes frankly, is clunky and not user friendly. I can do it all within Gmail and not have to leave the thing I'm most familiar with. So for us, Cirrus Insight was pretty simple. We're a small team, so I believe five seats is what we started with and we set it up. I'm a problem solver, I guess, I'm a software trainer, so I just played around with it for a few minutes, few hours, and then we started rolling out to other folks. It's really simple to use, even the things that don't always make sense, to get started right away, to track emails, to make sure you're seeing opens and clicks, to tie things to opportunities, to log tasks to Salesforce, all of that is virtually plug and play. And so, the setup was literally play around with it a little bit, check out a couple videos or help center articles, and then we rolled it out to the rest of the team. I think for me, the biggest thing when considering Cirrus Insight is to really think about what you need to do and why you're looking at a tool like Cirrus. So for us, the big things were the email tracking, opens and clicks, login everything to Salesforce, being able to see opportunities and tasks from within the Gmail sidebar. So that's what made it worth the purchase for us. The tool does have things like you can send automated campaigns and stuff like that. Those features aren't quite as strong. So if that's the most important thing to you, is sending out a bunch of mass campaigns, probably not the right tool for you. So, I think the big thing is just to understand why you need it. And for us, again, if you're trying to track emails, track tasks, see opportunities and see opens and clicks, all from within Gmail and still have that sync back to Salesforce, then it's a no brainer. It's an awesome product.