# Insightly vs Bigin by Zoho CRM: Features and Cost Comparison 2026 | Capterra > Insightly vs Bigin by Zoho CRM: Which crm tool is right for you? Dive into our detailed comparison of their features, costs, and user experience to make your decision. Source: https://www.capterra.com/compare/130671-204998/Insightly-vs-Bigin-by-Zoho-CRM --- # Insightly vs Bigin by Zoho CRM Features and Cost Comparison Last updated March 13th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: Bigin by Zoho CRMInsightly2/4 selected [Insightly](https://www.capterra.com/p/130671/Insightly/)[4.0 (654)](https://www.capterra.com/p/130671/Insightly/reviews/) [Bigin by Zoho CRM](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/)[4.7 (730)](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/) [## Insightly](https://www.capterra.com/p/130671/Insightly/)[4.0 (654)](https://www.capterra.com/p/130671/Insightly/reviews/) [## Bigin by Zoho CRM](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/)[4.7 (730)](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/) Starting Price $29.00/month Starting Price $29.00/month Value-for-Money 4 Functionality 3.9 Ease of Use 4 Customer Service 3.8 Starting Price $7.00/year Starting Price $7.00/year Value-for-Money 4.7 Functionality 4.5 Ease of Use 4.8 Customer Service 4.5 Reviews Sentiment Based on [654 reviews](https://www.capterra.com/p/130671/Insightly/reviews/) Positive 518 Neutral 86 Negative 50 Positive 518 Neutral 86 Negative 50 Reviews Sentiment Based on [730 reviews](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/) Positive 712 Neutral 16 Negative 2 Positive 712 Neutral 16 Negative 2 Best for (according to reviews) - **Business size**: Small businesses account for 425 reviews, representing 64% of feedback, demonstrating broad uptake among this segment. - **Industry**: Marketing and advertising, management consulting, and computer software together contribute 24% of reviews, indicating diverse industry adoption. - **Use cases**: CRM (60%), task management (35%), and account management (32%) are the primary use cases, reflecting a focus on customer and workflow management. Best for (according to reviews) - **Business size**: Small businesses account for 665 reviews, representing 98% of feedback, showing widespread use among this segment. - **Industry**: Information technology (10%), marketing and advertising (9%), and real estate (5%) together make up 24% of reviews, indicating diverse industry adoption. - **Use cases**: CRM (50%), lead management (23%), and sales tracking (20%) are the main applications, highlighting a focus on customer and sales processes. ## Send this comparison chart to my inbox ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. ## Reviewer verdict Insightly Insightly users find it effective for managing complex contact databases, tracking sales stages, and automating workflows, appreciating its customization options and comprehensive CRM features. Reviewers value its integration with Gmail and Mailchimp for communication and marketing, and they say the free version offers a wide range of features suitable for startups and small businesses, though some mention limitations with third-party integrations and premium pricing. Bigin by Zoho CRM Bigin by Zoho CRM users highlight its suitability for small businesses and startups, citing its intuitive interface, customizable sales pipelines, and affordable pricing as key strengths. Reviewers appreciate its structured lead management, seamless integration with Zoho CRM, and essential CRM functionalities, though they note some challenges with non-Zoho integrations and limited features in the free version. ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Features comparison When looking at crm tools like Insightly and Bigin by Zoho CRM, price is just one factor to consider. Understanding their features and differences can help determine which one best suits your needs, maximizing efficiency while avoiding unnecessary costs. Here's how they compare in key areas that matter most. \[[1](#source-item-1)\] Key features rated by users Features selected based on 44,336 reviews from CRM users. about the Fit Score methodology. Fit Score methodology To calculate the Fit Score, our proprietary methodology factors in the following: - The importance level for each feature. By default, this is determined by user reviews. They can rate a feature Critical, High, Low, or Not Used. - Feedback from real users on how the product performs for each key feature, derived from verified user reviews and ratings. Please note: - To calculate the Fit Score, the number of reviews for those features and the actual rating carry the same weight. You might see that, in some cases, even though the ratings are the same, we still determine a winner because it had more reviews. - If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Insightly 78%Fit Feature ratings Contact Database 4.3 Contact Management 4.4 Lead Management 4.2 Sales Pipeline Management 4.1 Bigin by Zoho CRM 83%Fit High performer Feature ratings Contact Database 4.6 Contact Management 4.6 Lead Management 4.5 Sales Pipeline Management 4.7 Contact Database 4.3 (80) 4.6 (168) Insightly users appreciate the ability to link records and report on various facets of their contact and organization data. They find it easy to manage and organize large numbers of contacts, update existing contacts, and create clear reports. However, some users mention the need for better search functionalities. Meanwhile, Bigin by Zoho CRM users value its customizable fields and the ability to store a large number of contacts. They appreciate the ease of managing and organizing contacts, as well as the intuitive and user-friendly interface. In general, users find Insightly effective for managing contact data, while Bigin users highlight its customization and ease of use. Contact Management 4.4 (82) 4.6 (398) Insightly users find the contact management features useful for sorting and assigning contacts to leads, opportunities, tasks, and projects. They appreciate the ability to monitor interactions with clients and the ease of updating contact information. However, some users report occasional lag when updating contacts. Bigin by Zoho CRM users value the ability to manage contacts and communication effectively, with features like email integration and activity tracking. They appreciate the ease of segmenting and tagging contacts and the intuitive interface. Overall, users find Insightly useful for managing contact interactions, while Bigin users highlight its comprehensive contact management and communication features. Lead Management 4.2 (88) 4.5 (369) Insightly users find lead management essential for their sales process, allowing them to track stages and progress of sales. They appreciate the ability to enter and track leads, set reminders, and update details. However, some users mention the need for more user-friendly features and better options for uploading leads. Bigin by Zoho CRM users appreciate the streamlined lead management process, indicating that features like centralized databases, segmentation, and automated workflows are helpful. They find it easy to manage and track leads, and value the ability to capture leads from various sources. In summary, users find Insightly effective for tracking sales stages, while Bigin users value its structured and automated lead management. Sales Pipeline Management 4.1 (82) 4.7 (389) Insightly users appreciate the ability to customize pipelines and track the progress of projects and sales stages. They find it helpful for maintaining sales efficiency and converting opportunities into projects. However, some users mention that the feature feels basic and could benefit from more customization options. Bigin by Zoho CRM users value the visual and customizable sales pipeline management, saying that features like Kanban boards and multiple pipelines for different revenue streams are helpful. They find it easy to follow and manage sales stages, and appreciate the intuitive interface. Overall, users find Insightly useful for tracking sales progress, while Bigin users highlight its visual and customizable pipeline management. ## Pricing comparison ### Starting prices Insightly $29.00 Per User (Per Month) Free Trial Free Version [View pricing plans](https://www.capterra.com/p/130671/Insightly/pricing/) Bigin by Zoho CRM $7.00 Per User (Per Year) Free Trial Free Version [View pricing plans](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/pricing/) ### Value-for-money analysis 4.0 (654) 4.7 (730) Comparing reviews of both Insightly and Bigin by Zoho CRM reveals how users perceive both products' value for money: Insightly reviewers say it offers a comprehensive free version with a wide range of features, and Bigin by Zoho CRM reviewers highlight its affordability and essential functionalities for small businesses. Reviewers find that Insightly provides good value for money, especially for startups and small businesses. They appreciate the free version's extensive features, including CRM essentials like contacts, leads, and tasks. Users also note the availability of different pricing plans that can grow with their business needs. However, some users mention that the cost of premium plans and additional features can be high, which may not be ideal for small businesses. As for Bigin by Zoho CRM, reviewers find it also provides good value for money, emphasizing its affordability and user-friendly interface. They appreciate the essential CRM functionalities and the seamless integration with other Zoho apps. Users highlight that the software is cost-effective for small businesses and startups. However, some reviewers note that the pricing structure can be confusing with additional costs for certain features, and the free version has limited capabilities. ## Integrations Popular Integrations Compare available integrations between Insightly and Bigin by Zoho CRM. ### Mailchimp Insightly Bigin by Zoho CRM ### Zapier Insightly Bigin by Zoho CRM ### Microsoft 365 Insightly Bigin by Zoho CRM ### Zoho Books Insightly Bigin by Zoho CRM ### Meta for Business Insightly Bigin by Zoho CRM ### QuickBooks Online Insightly Bigin by Zoho CRM ### Microsoft Outlook Insightly Bigin by Zoho CRM ### Zoho CRM Insightly Bigin by Zoho CRM Total Integrations 118 Gmail Reviewers mention that Insightly integrates seamlessly with Gmail, allowing users to log emails, manage contacts, and synchronize data, which they say enhances communication and workflow efficiency. Mailchimp Users report that Insightly integrates with Mailchimp for email marketing, noting that it facilitates sending email blasts and automating mail campaigns, which they indicate improves customer engagement. Insightly Integrations (118) - [123FormBuilder](https://www.capterra.com/p/122770/123ContactForm/) - [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) - [ActiveDEMAND](https://www.capterra.com/p/142305/ActiveDEMAND/) - [Acuity Scheduling](https://www.capterra.com/p/191978/Acuity-Scheduling/) - [Aircall](https://www.capterra.com/p/184709/Aircall/) - [AnyMeeting](https://www.capterra.com/p/118310/AnyMeeting/) - [Asana](https://www.capterra.com/p/184581/Asana-PM/) - [Benchmark Email](https://www.capterra.com/p/71152/Benchmark-Email/) - [Bidsketch](https://www.capterra.com/p/127734/Bidsketch/) - [BookingSync](https://www.capterra.com/p/114051/BookingSync/) - [Box](https://www.capterra.com/p/148766/Box/) - [Brevo](https://www.capterra.com/p/132996/brevo/) - [CallRail](https://www.capterra.com/p/141829/CallRail/) - [Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/) - [Chargebee](https://www.capterra.com/p/131433/Chargebee/) - [Clio](https://www.capterra.com/p/105428/Clio/) - [ConnectWise PSA](https://www.capterra.com/p/107931/ConnectWise-Manage/) - [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) - [Contactually](https://www.capterra.com/p/158259/Contactually/) - [Cyclr](https://www.capterra.com/p/158623/Cyclr/) - [Dasheroo](https://www.capterra.com/p/139939/Dasheroo/) - [Direct Mail](https://www.capterra.com/p/128355/Direct-Mail/) - [DirectIQ Email Marketing](https://www.capterra.com/p/135395/DirectIQ/) - [Docusign](https://www.capterra.com/p/121506/Docusign/) - [Dotdigital](https://www.capterra.com/p/151213/dotmailer/) - [dotloop](https://www.capterra.com/p/136372/dotloop/) - [Drip](https://www.capterra.com/p/164933/Drip/) - [Dropbox Business](https://www.capterra.com/p/143068/Dropbox-Business/) - [Emma by Marigold](https://www.capterra.com/p/75428/Emma/) - [Everhour](https://www.capterra.com/p/133409/Everhour/) - [Evernote Teams](https://www.capterra.com/p/154969/Evernote-Business/) - [EZ Texting](https://www.capterra.com/p/145848/Ez-Texting/) - [Formstack Forms](https://www.capterra.com/p/118892/Formstack/) - [FreeAgent](https://www.capterra.com/p/122008/FreeAgent/) - [FreshBooks](https://www.capterra.com/p/142390/FreshBooks/) - [Front](https://www.capterra.com/p/132901/Front/) - [FullContact](https://www.capterra.com/p/161228/FullContact-Data-Solutions/) - [GetResponse](https://www.capterra.com/p/153948/GetResponse/) - [Gmail](https://www.capterra.com/p/202338/Gmail/) - [Google Calendar](https://www.capterra.com/p/213340/Google-Calendar/) - [Google Contacts](https://www.capterra.com/p/203196/Google-Contacts/) - [Google Drive](https://www.capterra.com/p/161425/Drive/) - [Google Forms](https://www.capterra.com/p/176571/Google-Forms/) - [Google Workspace](https://www.capterra.com/p/247901/Google-Workspace/) - [Gravity Forms](https://www.capterra.com/p/206381/Gravity-Forms/) - [Groove](https://www.capterra.com/p/143005/Groove/) - [Help Scout](https://www.capterra.com/p/136909/Help-Scout/) - [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/) - [Hubstaff](https://www.capterra.com/p/132376/Hubstaff/) - [Ignition](https://www.capterra.com/p/140861/Practice-Ignition/) - [Intercom](https://www.capterra.com/p/134347/Intercom/) - [Jotform](https://www.capterra.com/p/158456/JotForm-4-0/) - [Kanban Tool](https://www.capterra.com/p/132750/Kanban-Tool/) - [Kantata](https://www.capterra.com/p/110832/kantata/) - [Keap](https://www.capterra.com/p/76390/Infusionsoft/) - [Kixie PowerCall](https://www.capterra.com/p/135636/Kixie-PowerCall/) - [Kustomer](https://www.capterra.com/p/158128/Kustomer/) - [Lead Liaison](https://www.capterra.com/p/124417/Lead-Liaison/) - [Mad Mimi](https://www.capterra.com/p/140718/Mad-Mimi/) - [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) - [MailerLite](https://www.capterra.com/p/136603/MailerLite/) - [MailUp](https://www.capterra.com/p/127970/MailUp/) - [Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/) - [Membrain](https://www.capterra.com/p/143859/Membrain/) - [Meta for Business](https://www.capterra.com/p/213257/Facebook/) - [Microsoft 365](https://www.capterra.com/p/227157/Microsoft-365/) - [Microsoft Outlook](https://www.capterra.com/p/227138/Microsoft-Outlook/) - [Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/) - [Mojo Helpdesk](https://www.capterra.com/p/128650/Mojo-Helpdesk/) - [Myphoner](https://www.capterra.com/p/225488/Myphoner/) - [noCRM](https://www.capterra.com/p/132752/You-Don-t-Need-a-CRM/) - [OmniFocus](https://www.capterra.com/p/177722/OmniFocus/) - [OnceHub](https://www.capterra.com/p/122968/ScheduleOnce/) - [OneDrive](https://www.capterra.com/p/161304/OneDrive/) - [Operations Hub](https://www.capterra.com/p/226298/PieSync/) - [Outreach](https://www.capterra.com/p/159318/Outreach/) - [PandaDoc](https://www.capterra.com/p/131735/PandaDoc/) - [PersistIQ](https://www.capterra.com/p/143625/PersistIQ/) - [Podio](https://www.capterra.com/p/128631/Podio/) - [Portfolio Manager](https://www.capterra.com/p/82678/LiquidPlanner/) - [Process Street](https://www.capterra.com/p/135004/Process-Street/) - [Proposable](https://www.capterra.com/p/122529/Proposable/) - [Proposify](https://www.capterra.com/p/133332/Proposify/) - [Pure Chat](https://www.capterra.com/p/141708/Pure-Chat/) - [QuickBooks Online](https://www.capterra.com/p/190778/QuickBooks-Online/) - [Quotient](https://www.capterra.com/p/131897/Quotient/) - [Recurly](https://www.capterra.com/p/122700/Recurly-Subscription-Billing/) - [Reply](https://www.capterra.com/p/143629/Reply/) - [Robly](https://www.capterra.com/p/149327/Robly/) - [Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/) - [SendGrid](https://www.capterra.com/p/204113/SendGrid/) - [ServiceM8](https://www.capterra.com/p/110711/ServiceM8/) - [Setmore](https://www.capterra.com/p/122035/SetMore/) - [Shopify](https://www.capterra.com/p/83891/Shopify/) - [Slack](https://www.capterra.com/p/135003/Slack/) - [Slemma](https://www.capterra.com/p/153269/Slemma/) - [Stripe](https://www.capterra.com/p/123889/Stripe/) - [SugarCRM](https://www.capterra.com/p/231638/SugarCRM/) - [SupportBee](https://www.capterra.com/p/132028/SupportBee/) - [Teamwork Desk](https://www.capterra.com/p/143754/Teamwork-Desk/) - [Teamwork.com](https://www.capterra.com/p/120390/Teamwork-Projects/) - [TimeCamp](https://www.capterra.com/p/129847/TimeCamp/) - [Todoist](https://www.capterra.com/p/149339/Todoist-for-Business/) - [Toky](https://www.capterra.com/p/156115/Toky/) - [Toodledo](https://www.capterra.com/p/180631/Toodledo/) - [Trello](https://www.capterra.com/p/211559/Trello/) - [Typeform](https://www.capterra.com/p/137289/Typeform/) - [Wave](https://www.capterra.com/p/178021/Wave-Apps/) - [Wishpond](https://www.capterra.com/p/145745/Wishpond/) - [Wufoo](https://www.capterra.com/p/224990/Wufoo/) - [Xero](https://www.capterra.com/p/120109/Xero/) - [YouCanBook.me](https://www.capterra.com/p/163194/YouCanBookMe/) - [Zapier](https://www.capterra.com/p/130182/Zapier/) - [Zendesk Sell](https://www.capterra.com/p/199865/Zendesk-Sell/) - [Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/) - [Zoho Books](https://www.capterra.com/p/163115/Zoho-Books/) - [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/) - [Zoho Invoice](https://www.capterra.com/p/163114/Zoho-Invoice/) Total Integrations 79 Zoho CRM Users report that they integrate Zoho CRM with Bigin by Zoho CRM for advanced data management and seamless migration, noting that Bigin is ideal for startups while Zoho CRM offers more robust features. Bigin by Zoho CRM Integrations (79) - [AccuCare](https://www.capterra.com/p/119007/AccuCare/) - [Acefone](https://www.capterra.com/p/264770/Acefone/) - [Amazon Connect](https://www.capterra.com/p/234575/Amazon-Connect/) - [Anura](https://www.capterra.com/p/203045/Anura/) - [Avaya Cloud Office](https://www.capterra.com/p/212483/Avaya-IP-Office/) - [Calendly](https://www.capterra.com/p/148036/Calendly/) - [CloudConnect](https://www.capterra.com/p/195365/CloudConnect/) - [CloudTalk](https://www.capterra.com/p/182004/CloudTalk/) - [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/) - [Contaque](https://www.capterra.com/p/126745/Contaque/) - [Eventbrite](https://www.capterra.com/p/114949/Eventbrite/) - [Exotel](https://www.capterra.com/p/233144/Exotel/) - [Gmail](https://www.capterra.com/p/202338/Gmail/) - [Google Ads](https://www.capterra.com/p/213339/Google-Ads/) - [Google Workspace](https://www.capterra.com/p/247901/Google-Workspace/) - [HoduCC](https://www.capterra.com/p/156136/HODUCC/) - [HoduPBX](https://www.capterra.com/p/208449/HoduPBX/) - [Intalk.io](https://www.capterra.com/p/199866/Intalk-io/) - [Intermedia Unite](https://www.capterra.com/p/181373/Unite/) - [Jive](https://www.capterra.com/p/189555/Jive/) - [Knowlarity](https://www.capterra.com/p/240811/Knowlarity/) - [LinkedIn for Business](https://www.capterra.com/p/213505/LinkedIn-for-Business/) - [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) - [Meetime](https://www.capterra.com/p/191361/Meetime/) - [Meta for Business](https://www.capterra.com/p/213257/Facebook/) - [Microsoft 365](https://www.capterra.com/p/227157/Microsoft-365/) - [Microsoft Outlook](https://www.capterra.com/p/227138/Microsoft-Outlook/) - [Microsoft Teams](https://www.capterra.com/p/168668/Microsoft-Teams/) - [MyOperator](https://www.capterra.com/p/159433/MyOperator/) - [net2phone](https://www.capterra.com/p/170370/Hosted-PBX/) - [NeverBounce](https://www.capterra.com/p/175437/NeverBounce/) - [NUACOM](https://www.capterra.com/p/161267/NUACOM/) - [Ozonetel](https://www.capterra.com/p/241112/Ozonetel/) - [QuickBooks Online](https://www.capterra.com/p/190778/QuickBooks-Online/) - [Ringover](https://www.capterra.com/p/169627/RingOver/) - [SanIPPBX](https://www.capterra.com/p/10020282/SanIPPBX/) - [Servetel](https://www.capterra.com/p/198854/Servetel/) - [Shopify](https://www.capterra.com/p/83891/Shopify/) - [Shopify Plus](https://www.capterra.com/p/171845/Shopify-Plus/) - [SMS-Magic](https://www.capterra.com/p/210549/SMS-Magic-Interact/) - [SparkTG VCC](https://www.capterra.com/p/137672/IVR/) - [Telecmi](https://www.capterra.com/p/191986/Telecmi/) - [TelTel](https://www.capterra.com/p/173707/TelTel/) - [The Real PBX](https://www.capterra.com/p/199867/The-Real-PBX/) - [TikTok](https://www.capterra.com/p/237591/TikTok/) - [Twilio](https://www.capterra.com/p/180158/Twilio-Communications-Platform/) - [Vodia PBX](https://www.capterra.com/p/159316/Vodia-PBX/) - [Voicespin](https://www.capterra.com/p/183538/Voicespin/) - [VoIPstudio](https://www.capterra.com/p/162502/VoIPstudio/) - [WhatsApp](https://www.capterra.com/p/180345/WhatsApp/) - [Wildix](https://www.capterra.com/p/218251/Wildix/) - [Xelion](https://www.capterra.com/p/197275/Xelion/) - [Yeastar Cloud PBX](https://www.capterra.com/p/208836/Yeastar-Cloud-PBX/) - [Zapier](https://www.capterra.com/p/130182/Zapier/) - [ZeroBounce](https://www.capterra.com/p/169340/ZeroBounce/) - [Zoho Analytics](https://www.capterra.com/p/129749/Zoho-Analytics/) - [Zoho Books](https://www.capterra.com/p/163115/Zoho-Books/) - [Zoho Campaigns](https://www.capterra.com/p/253223/Zoho-Campaigns/) - [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/) - [Zoho Desk](https://www.capterra.com/p/169505/Zoho-Desk/) - [Zoho Directory](https://www.capterra.com/p/10014006/Zoho-Directory/) - [Zoho Flow](https://www.capterra.com/p/227460/Zoho-Flow/) - [Zoho Forms](https://www.capterra.com/p/227463/Zoho-Forms/) - [Zoho FSM](https://www.capterra.com/p/10014004/Zoho-FSM/) - [Zoho Invoice](https://www.capterra.com/p/163114/Zoho-Invoice/) - [Zoho LandingPage](https://www.capterra.com/p/10005661/Zoho-LandingPage/) - [Zoho Mail](https://www.capterra.com/p/174694/Zoho-Mail/) - [Zoho Marketing Automation](https://www.capterra.com/p/233707/Zoho-Marketing-Automation/) - [Zoho Meeting](https://www.capterra.com/p/202121/Zoho-Meeting/) - [Zoho OneAuth](https://www.capterra.com/p/10020717/Zoho-OneAuth/) - [Zoho Projects](https://www.capterra.com/p/169455/Zoho-Projects/) - [Zoho SalesIQ](https://www.capterra.com/p/168135/Zoho-SalesIQ/) - [Zoho Sign](https://www.capterra.com/p/215876/Zoho-Sign/) - [Zoho Sites](https://www.capterra.com/p/227440/Zoho-Sites/) - [Zoho Voice](https://www.capterra.com/p/251900/Zoho-Voice/) - [Zoho Workplace](https://www.capterra.com/p/233604/Zoho-Workplace/) - [Zoho Writer](https://www.capterra.com/p/152720/Zoho-Writer/) - [Zoho ZeptoMail](https://www.capterra.com/p/236582/ZeptoMail/) - [Zoom Workplace](https://www.capterra.com/p/144037/Zoom-Video-Conferencing/) For each product, we show you the most common integrations according to our user reviews and analyze themes in what reviewers say to highlight what you need to know. ## How does the user experience compare on Insightly vs Bigin by Zoho CRM? ### Overall rating 4.0 (654) 4.7 (730) ### User interface Insightly Bigin by Zoho CRM ### Customer service and support Insightly Email/Help Desk FAQs/Forum Knowledge Base Phone Support 24/7 (Live rep) Chat Bigin by Zoho CRM Email/Help Desk FAQs/Forum Knowledge Base Phone Support 24/7 (Live rep) Chat ## What users say about the pros and cons of Insightly vs Bigin by Zoho CRM When it comes to crm tools, Insightly and Bigin by Zoho CRM are two options that have been reviewed on Capterra by verified reviewers. Explore the experiences our reviewers have shared about Insightly and Bigin by Zoho CRM to see how they stack up against one another and pick the one that would best fit your needs. Users appreciate Insightly for its comprehensive CRM usage, highlighting its customization options and workflow management capabilities. They find it valuable for managing customer relationships, citing its range of features and ease of use. Reviewers also praise its high level of customization, noting that it allows businesses to tailor the software to their specific needs. At the same time, they value its workflow management tools, which they say help automate processes and increase efficiency. When it comes to Bigin by Zoho CRM, users commend its suitability for small businesses, mentioning its user-friendly interface and affordability. They also appreciate its sales pipeline management, noting the visual and customizable pipelines that help track deals efficiently. Additionally, reviewers highlight its competitive pricing, indicating that it offers great value for small to mid-sized teams. As for the cons, Insightly users mention limitations in integration capabilities, citing issues with certain third-party applications and system limitations. Meanwhile, Bigin by Zoho CRM users note challenges with integration options, indicating difficulties with syncing non-Zoho tools and some minor integration issues. \[[2](#source-item-2)\] Pros Insightly John M Founder and Financial AdvisorFinancial Services, 2 - 10 employeesUsed the software for: 1-2 years. “Setting up routine tasks and activity reminders was also straightforward, which made it easier to stay organized and maintain consistent, timely engagement with clients.“ December 16, 2025 WA Wilcox A Managing SolicitorLegal Services, 51 - 200 employeesUsed the software for: 6-12 months. “We can build functionalities that suites us without spending thousands of dollars with developers,Data can also be connected within Insightly,such as connecting contacts and organizations to request and project records.“ September 20, 2024 Bigin by Zoho CRM NG Nabil G CEOEducation Management, 2 - 10 employeesUsed the software for: More than 2 years. “It takes the headache out of CRM management by focusing purely on moving deals forward, and the built-in telephony means I never have to leave the app to close a sale“ March 30, 2026 AK V VP - SalesComputer Software, 11 - 50 employeesUsed the software for: I used a free trial. “It is value for money - helps manage my teams pipeline and have a single platform to manage all my leads and team performance.“ December 17, 2025 Cons Insightly John M Founder and Financial AdvisorFinancial Services, 2 - 10 employeesUsed the software for: 1-2 years. “The integrations with other applications wasn't as strong as I was looking for at the time.“ December 16, 2025 JK Jamie K Head of GrowthComputer Software, 11 - 50 employeesUsed the software for: 6-12 months. “Insightly was being used for various marketing and sales data processing and activation tasks when I joined, and the account was a real mess because there was little control over who could edit which fields.“ May 6, 2024 Bigin by Zoho CRM Koya M Co-Founder COOInformation Technology and Services, 11 - 50 employeesUsed the software for: Less than 6 months. “The platform has limited customization options, which makes it harder to fully adapt the CRM to our specific workflows and business needs. As we scale and require more tailored processes and integrations, this becomes a constraint compared to more flexible CRM systems.“ April 13, 2026 Clarisa P COOIndustrial Automation, 2 - 10 employeesUsed the software for: I used a free trial. “This can limit the evaluation during the free trial for teams that need stronger process control“ January 6, 2026 * * * Sources 1. Our research team identified features from vendor websites based on their analysis of what users find valuable or expect from crm software. This list is not exhaustive. For additional features, refer to the vendor’s website. 2. Review excerpts are passages extracted from longer reviews written by verified reviewers. We obtain these excerpts by applying an algorithm that considers factors including, but not limited to, length, topic coverage, and thematic relevance. Excerpts are evaluated for positive or negative sentiment and receive a sentiment score. They represent user opinion and do not represent the views of, nor constitute, an endorsement by Capterra or its affiliates. Excerpts are not edited for clarity or grammar. * * * Need Help Deciding Between Insightly and Bigin by Zoho CRM? Talk to a Capterra advisor for free and get results within 15 minutes. 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