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Ceros vs AppsFlyer: Which is a better fit?

Updated on September 22nd, 2024
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Summary
Features in Mobile Marketing
18
Best performer
49
  • Activity Tracking
  • Campaign Management
  • Customizable Branding
14
49
  • A/B Testing
  • Contextual Targeting
  • Location-Based Marketing
User satisfaction
4.5
User reviews58
Ease of use
4.2
Functionality
4.2
Value for money
3.9
Customer support
4.5
4.5
User reviews137
Ease of use
4.5
Functionality
4.4
Value for money
4.3
Customer support
4.3
Price starts from
Monthly subscription
Free version
Free trial
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Monthly subscription
Free version
Free trial
Best for

Our platform and ecosystem works best for marketing and design teams at mid-market and enterprise companies, with partnership opportunities available for agencies and other partners.

App owners, UA managers, campaign managers, mobile marketers, BI managers and developers across all verticals and regions in the digital ecosystem.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
Savannah G
Visual Content Strategist
5.0

Savannah: Hi, my name is Savannah. I'm a visual content strategist for an international non-profit called One Hope, and we love Ceros, so I'd definitely give it five stars. So Ceros solved a couple of problems for us. We initially went to it wanting an annual report. So our program before that actually would've just been Adobe for a static digital report. And now it lives online as a live web page, but we also use it for other websites. So with that, our other back-end tool was more of a WordPress tool. So we opted for Ceros largely because we wanted an interactive tool. We wanted our content to be more back and forth with our audience. And so we wanted a digital annual report where people could donate directly through the page. They could engage with videos and non-static content. And so yeah, that was why we wanted a program like this. And Ceros, it superseded our expectations. Ceros is a fairly intuitive platform, but I've also been working in Adobe for a long time. So I do think there's a bit of a learning curve. I think even they recommend 20 hours at least in the platform to kind of master it, know your way around. But they have a ton of educational resources to help users on board. So even if you're not a designer or someone with my background, you can learn it. You just need to put in some hours to get used to it. It's not as quite as easy as Canva, but certainly not as difficult as working from scratch. So I think Ceros opens a lot of doors for people who can't have an in-house developer for whatever reason, you do not need to know code to use the platform. You do not need to have even necessarily design experience to use the platform. They have a ton of templates that you can choose from. So I think this opens opportunity for a lot of people to bring that kind of work in-house and really customize what you're looking for. I just want to recommend putting in the time to really use it for all its worth. There are a lot of functions to it that are a bit, I would say, quiet or not as noticeable. So do the classes, use their resources to really learn the platforms so that you can make the most out of it.

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Ceros

Top Features
18/49
  • A/B Testing
  • Alerts/Notifications
  • Autoresponders
  • Behavior Tracking
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Contact Database
  • Contact Management
  • Contextual Targeting
  • Coupons
  • CRM
  • Customer Segmentation
  • Drip Campaigns
  • Event Triggered Actions
  • Landing Pages/Web Forms
  • Location-Based Marketing
  • Mobile Access
  • Mobile Alerts
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Marketing
  • Push Notifications
  • Real-Time Notifications
  • Real-Time Reporting
  • Reminders
  • ROI Tracking
  • SMS Marketing
  • SMS Messaging
  • Text-to-Win
  • Visual Analytics
  • Activity Dashboard
  • Activity Tracking
  • API
  • Campaign Analytics
  • Campaign Management
  • Conversion Tracking
  • Customizable Branding
  • Customizable Templates
  • Data Import/Export
  • Drag & Drop
  • Email Marketing
  • Engagement Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Reporting & Statistics
  • Social Media Integration
  • Social Promotion
  • Third-Party Integrations
See All features
Hide Mobile Marketing Software Features -

AppsFlyer

14/49
Show Mobile Marketing Software Features +

Ceros

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AppsFlyer

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Ceros
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
AppsFlyer
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Ceros
  • By Ceros
  • Located in United States
  • Founded in 2013
AppsFlyer
  • By AppsFlyer
  • Located in United States
  • Founded in 2011
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