# Compare Ortto vs ContactPigeon 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Ortto and ContactPigeon based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/131879-168153/Autopilot-vs-ContactPigeon

---

# Ortto vs ContactPigeon Features and Cost Comparison

Last updated May 7th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

OrttoContactPigeon2/4 selected

[Ortto](https://www.capterra.com/p/131879/Autopilot/)[4.6 (112)](https://www.capterra.com/p/131879/Autopilot/reviews/)

[ContactPigeon](https://www.capterra.com/p/168153/ContactPigeon/)[5.0 (285)](https://www.capterra.com/p/168153/ContactPigeon/reviews/)

[## Ortto](https://www.capterra.com/p/131879/Autopilot/)[4.6 (112)](https://www.capterra.com/p/131879/Autopilot/reviews/)

Starting Price

$199.00/month

Value-for-Money

4.4

Functionality

4.4

Ease of Use

4.5

Customer Service

4.5

Reviews Sentiment

CW

Based on [112 reviews](#user-reviews)

Positive

102

Neutral

7

Negative

3

[## ContactPigeon](https://www.capterra.com/p/168153/ContactPigeon/)[5.0 (285)](https://www.capterra.com/p/168153/ContactPigeon/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.9

Functionality

4.9

Ease of Use

4.9

Customer Service

5

Reviews Sentiment

Based on [285 reviews](#user-reviews)

Positive

285

Neutral

0

Negative

0

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## Send this comparison chart to my inbox

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 5,673 reviews from marketing automation software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

\--%Fit

Not enough reviews

Feature ratings

Email Marketing

5.0

Marketing Automation

4.7

CRM

\--

Lead Capture

5.0

Customizable Branding

\--

65%Fit

Missing features

Not enough reviews

Feature ratings

Email Marketing

5.0

Marketing Automation

4.9

CRM

5.0

Lead Capture

\--

Customizable Branding

NA

User satisfaction

User satisfaction

4.6

User reviews[112](https://www.capterra.com/p/131879/Autopilot/reviews/)

Ease of use

4.5

Functionality

4.4

Value for money

4.4

Customer support

4.5

User satisfaction

5.0

User reviews[285](https://www.capterra.com/p/168153/ContactPigeon/reviews/)

Ease of use

4.9

Functionality

4.9

Value for money

4.9

Customer support

5.0

Price starts from

Price starts from

$199Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

\--

-   Free version
-   Free trial

Best for

Best for

Ortto is used by SaaS, ecommerce, not-for-profit, real-estate, healthcare, fintech, financial services, banking, edtech, B2B or B2C, from startups to the Fortune 500.

Best for

ContactPigeon enables eCommerce stores and B2C businesses to engage, retain, and grow customers with unique insights into visitor behaviors, automation flows, and personalized recommendations.

## User reviews

Pros & cons

CW

Cameron W.

Communications Manager

> "The integration with Salesforce also works really well - far superior to other systems like Marketing Cloud."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___6578666)

DB

David B.

Growth Marketing Manager

> "Only thing is that the footers are not too customizable, they have those happy or sad faces which are terrible for emails,..."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___3941285)

AE

Alaa E.

Technical Outsourcing Specialist

> "To me, Ortto's most appealing feature is the fact that it brings together a wide range of marketing tools into one platform..."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___3543417)

BL

Bianca L.

Marketing Automation Specialist

> "Does not have any advanced features that can be really useful (like sandbox, marketing calendar, webinars, web..."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___3248238)

AE

Alaa E.

Technical Outsourcing Specialist

> "In addition to the Ortto analytics that indicate how many customers reply and interact with messages, I love the ready-made..."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___3543417)

LN

Leni N.

CEO

> "The email "allowance" is low, and you will end up paying extra every month."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___4229659)

CW

Cameron W.

Communications Manager

> "They system strikes the perfect balance between being powerful AND easy to use."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___6578666)

LN

Leni N.

CEO

> "Also think the new limits are too low."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___4229659)

AE

Alaa E.

Technical Outsourcing Specialist

> "It's also great to have Ortto's automated functionality for adding new consumers and iteratively replicating prior..."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___3543417)

BL

Bianca L.

Marketing Automation Specialist

> "You can’t combine ‘AND’ and ‘OR’ operators on segments / triggers logic."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___3248238)

DM

Dale M.

Head of Product

> "As a new product, it shows, there is no clunky interface or technical debt."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___5019030)

BL

Bianca L.

Marketing Automation Specialist

> "It makes data update really slow, delaying the lead to reach the sales team."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___3248238)

AE

Alaa E.

Technical Outsourcing Specialist

> "In addition, I greatly appreciate the Ortto team's responsiveness to clients' needs, since they are always ready to reply..."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___3543417)

BL

Bianca L.

Marketing Automation Specialist

> "There are issues with data timings."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___3248238)

AW

Alicja W.

Marketing

> "I love your templates that are very customer-oriented and give ideas on how to use Autopilot more."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___2169232)

Aleksandr S.

Principal Software Engineer

> "Overall, Autopilot seems to lag behind of Intercom in a term of features, developer support, documentation, and adoption."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___2817484)

AW

Alicja W.

Marketing

> "I love Autopilot journeys and campaigns."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___2169232)

Adrien W.

Leader Acquisition Marketing

> "Be careful. And the connectivity with Pipedrive is not very good."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___2178485)

AW

Alicja W.

Marketing

> "I like the way how you onboard new users."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___2169232)

Adrien W.

Leader Acquisition Marketing

> "The e-mail features are not that great."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___2178485)

Adrien W.

Leader Acquisition Marketing

> "I like the simplicity and the design of the tool."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___2178485)

Adrien W.

Leader Acquisition Marketing

> "I do not like the price model, it's quite expansive."

[See full review](https://www.capterra.com/p/131879/Autopilot/#Capterra___2178485)

[View Reviews](https://www.capterra.com/p/131879/Autopilot/reviews/)

KM

KATIANNA M.

DIGITAL MARKETING SPECIALIST

> "We manage several online stores, and having all automations, transactional emails, and pop-ups in one platform has been a major advantage."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7060554)

IL

Ioanna L.

Performance Marketing Specialist

> "The only small issue we’ve faced is that the meta ads integration requires a bit of digging if you want to sync it with the CDP."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7110679)

VC

Victoria C.

Digital Marketing Manager

> "Our personalized, data-driven campaigns connect with our audience, thus boosting engagement and driving measurable results. Since expanding our..."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7093237)

AR

Andy R.

CRM Digital Marketing Manager

> "Sometimes when I want a new segment, the platform has slight delays."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7065277)

VT

Ventsislav T.

CRM and Email marketing specialist

> "Overall, it helps retailers turn anonymous visitors into subscribers and create structured customer journeys that support retention and repeat..."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7114027)

CM

Christos M.

Head of Marketing

> "The only issue we’ve encountered was a delay when activating our Samaritan chat due to custom implementations."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7011234)

JB

Jenny B.

Marketing Manager

> "Everything we need is in one place, and the wide range of tools helps us boost engagement and reach more customers. Since we started using..."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___6882003)

MG

Maria G.

Marketing Assistant

> "The only drawback is that the UI feels a bit outdated and could use a modern update."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7007140)

AR

Andy R.

CRM Digital Marketing Manager

> "ContactPigeon’s CDP has comprehensive analytics and dashboards that allow us to understand our customers’ behaviour in depth."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7065277)

LV

Leonidas V.

Account Manager

> "One small limitation is the inability to use a custom font that I wanted directly in emails."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___6758696)

AF

Alex F.

Administrator

> "The automation workflows help us stay in touch with customers, and the platform’s features generate a lot of our revenue."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7106822)

KZ

KLE Z.

Director

> "The only problem we‘ve faced is some delays in our custom requests."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___6841212)

KA

KALLIRROI A.

Digital Marketing Associate

> "Moreover, we use additional useful tools for events, like push notifications and landing pages with QR codes."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7047063)

GS

Gianna S.

E-shop operator

> "The only minor issue we've had is that, when new marketing actions are proposed, we don’t have enough time to implement them."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___6580301)

KS

Konstantinos S.

Social Media Manager

> "We’ve been using ContactPigeon since 2021 for two different sites, and it has made our daily work much easier. Whenever we needed a more technical..."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7063387)

DK

Dimitrios K.

E-commerce and Marketing Coordinator

> "Some things take longer than expected to implement."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7115298)

VT

Ventsislav T.

CRM and Email marketing specialist

> "ContactPigeon has been a very effective platform for managing lifecycle marketing across several ecommerce brands we work with."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7114027)

CT

Christiana T.

Digital Marketing Specialist

> "As a result, we often have to restart the process from the beginning, and those delays, albeit small, disrupt our workflow."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___6572877)

MK

Manousos K.

SALES MANAGER

> "The team created a custom cross-sell automation and a mini product template for us, which has been extremely helpful."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7063479)

CT

Christiana T.

Digital Marketing Specialist

> "One challenge we’ve encountered with the platform is that it occasionally freezes, causing delays."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___6572877)

VD

Vanda D.

Marketing Manager

> "It also supports automations and Price Drop campaigns, which help drive timely and relevant interactions."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7121298)

MZ

Maria Z.

E-Commerce Manager

> "The delays in the segmentation tool and the occasional bottlenecks can be challenging."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___6665929)

KM

KATIANNA M.

DIGITAL MARKETING SPECIALIST

> "We also appreciate how open the ContactPigeon team is to trying new things, from segmentation to price-drop alerts to the early Menura AI agent they..."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7060554)

MV

MARINA V.

PRODUCT MANAGER

> "I found out quite early that the platform had a steep learning curve as I was feeling quite lost at first."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___6363015)

CL

Christina L.

Ecommerce - Ebooks Manager

> "We also use several pop-ups, including product recommendations and commercial messages, which complement our newsletters nicely."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7065413)

DK

Denislava K.

Content Media Manager

> "The only thing that I can say that I don't like is the exact tracking of the products the user has bought as they are all combined in one line chart."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___4729362)

AK

Apostolos K.

E-commerce Specialist

> "Some of the greatest advantages are the easy adaptation to our strict GDPR requirements and the ability to set up custom implementations such as..."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___7005389)

AD

Anastasia D.

Digital Marketing Specialist

> "Nothing to add as a major disadvantage."

[See full review](https://www.capterra.com/p/168153/ContactPigeon/#Capterra___5042935)

[View Reviews](https://www.capterra.com/p/168153/ContactPigeon/reviews/)

## User interface

[Ortto](https://www.capterra.com/p/131879/Autopilot/)

4.60 (112)

[ContactPigeon](https://www.capterra.com/p/168153/ContactPigeon/)

4.95 (285)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

Ortto

Top features

40/44

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Campaign Analytics
-   Campaign Management
-   Conversion Tracking
-   CRM
-   Customizable Branding
-   Customizable CTAs
-   Customizable Forms
-   Data Import/Export
-   Drag & Drop
-   Drip Campaigns
-   Dynamic Content
-   Email Marketing
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   Generative AI
-   Landing Pages/Web Forms
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Lead Qualification
-   Marketing Automation
-   Marketing Calendar
-   Mobile Access
-   Multi-Campaign
-   Multi-Channel Communication
-   Multi-Channel Marketing
-   Multivariate Testing
-   Real-Time Data
-   ROI Tracking
-   Sales Analytics
-   Search Marketing
-   Segmentation
-   SMS Marketing
-   Social Marketing
-   Template Management
-   Third-Party Integrations
-   Visual Analytics
-   Website Visitor Tracking
-   Workflow Management

[See all features](https://www.capterra.com/p/131879/Autopilot/#features)

ContactPigeon

34/44

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Campaign Analytics
-   Campaign Management
-   Conversion Tracking
-   CRM
-   Customizable Branding
-   Customizable CTAs
-   Customizable Forms
-   Data Import/Export
-   Drag & Drop
-   Drip Campaigns
-   Dynamic Content
-   Email Marketing
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   Generative AI
-   Landing Pages/Web Forms
-   Lead Capture
-   Lead Generation
-   Lead Management
-   Lead Qualification
-   Marketing Automation
-   Marketing Calendar
-   Mobile Access
-   Multi-Campaign
-   Multi-Channel Communication
-   Multi-Channel Marketing
-   Multivariate Testing
-   Real-Time Data
-   ROI Tracking
-   Sales Analytics
-   Search Marketing
-   Segmentation
-   SMS Marketing
-   Social Marketing
-   Template Management
-   Third-Party Integrations
-   Visual Analytics
-   Website Visitor Tracking
-   Workflow Management

[See all features](https://www.capterra.com/p/168153/ContactPigeon/#features)

### Recognition

No recognitions have been awarded to Ortto

No recognitions have been awarded to ContactPigeon

### Deployment & support

Ortto

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

ContactPigeon

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Ortto

-   By Ortto
-   Located in Australia
-   Founded in 2012

ContactPigeon

-   By ContactPigeon
-   Located in Greece
-   Founded in 2014

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3.8

[View full comparison](https://www.capterra.com/compare/131879-248536/Autopilot-vs-Salesforce-Marketing-Cloud)

[ContactPigeon](https://www.capterra.com/p/168153/ContactPigeon/)[4.95 (285)](https://www.capterra.com/p/168153/ContactPigeon/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

Contact vendor for pricing

Price

$10/month

4.9

Features

4.5

4.9

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/136603-168153/MailerLite-vs-ContactPigeon)

[Ortto](https://www.capterra.com/p/131879/Autopilot/)[4.60 (112)](https://www.capterra.com/p/131879/Autopilot/reviews/)

vs

[Uberflip](https://www.capterra.com/p/124885/Uberflip/)[4.40 (170)](https://www.capterra.com/p/124885/Uberflip/reviews/)

$199/month

Price

$0.01/month

4.4

Features

4.2

4.5

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/124885-131879/Uberflip-vs-Autopilot)

[ContactPigeon](https://www.capterra.com/p/168153/ContactPigeon/)[4.95 (285)](https://www.capterra.com/p/168153/ContactPigeon/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

Contact vendor for pricing

Price

$15/month

4.9

Features

4.5

4.9

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/79367-168153/ActiveCampaign-vs-ContactPigeon)

[ContactPigeon](https://www.capterra.com/p/168153/ContactPigeon/)[4.95 (285)](https://www.capterra.com/p/168153/ContactPigeon/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,919)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

Contact vendor for pricing

Price

$12/month

4.9

Features

4.2

4.9

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-168153/Constant-Contact-vs-ContactPigeon)

[ContactPigeon](https://www.capterra.com/p/168153/ContactPigeon/)[4.95 (285)](https://www.capterra.com/p/168153/ContactPigeon/reviews/)

vs

[Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.83 (2,127)](https://www.capterra.com/p/198994/Systeme/reviews/)

Contact vendor for pricing

Price

$17/month

4.9

Features

4.7

4.9

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/168153-198994/ContactPigeon-vs-Systeme)