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Ortto is used by SaaS, ecommerce, not-for-profit, B2B or B2C, from startups to the Fortune 500.
Direct to Consumer (DTC) brands, eCommerce and Retail
Great platform, easy to learn and use, engaging for the team, awesome customer support, truly helpful content.
The user thresholds are frustrating and they will move up in costs very quickly. The most frustrating is the lack of customer support.
I've been using Autopilot for years and was a big fan of the good old Journey. I was really excited about the new platform.
I had some problems understanding the conversion funnel in the dashboard and had some problems with sending autopilot_id information when we wanted to track the user after form submission.
I loved how easy it was to create a campaign and get a feel for what was going to happen and when. A fantastic tool for starting out.
Contact PipeDrive engineers every single time we delete a contact and have them “really delete” the contact. AutoPilot, if you are reading this, you’ve simply got to stop the freaking madness.
The visual journey builder is amazing. I tried all of the different marketing automation tools and AutoPilot was the clear winner.
It was not possible to comprehend all the features of this product in the trial period. Documentation was a bit weak.
Great business partners that helped solve for investment decision making. They are partners beyond just the software solution.
We hated that we couldn't see how channels and marketing initiatives were performing other than through the networks themselves (which gave inflated numbers) or by using dated last-click measurements.
Very knowledgeable team who is incredibly good at onboarding and explaining the numbers/process. Methodology is very sound.
Cross channel attribution is a difficult problem to solve.
Great responsiveness from the account team. Tableau interface is easy to use and quick.
Some of this may be difficult to explain to less analytically-inclined people in the organization.
Ease of adoption across team with broad skillset. Responsive customer service.
Everything Measured provides is meant to be scalable on their side. Our company has some messy data and can take some time on getting everything organized.
Prioritize real-user-identified key features according to your needs to find your best fit.
Ortto
Top FeaturesMeasured
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