# Compare Brevo vs Salesforce Marketing Cloud Account Engagement 2026 | Capterra > Unsure of what to choose? Check Capterra to compare Brevo and Salesforce Marketing Cloud Account Engagement based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/132996-134593/brevo-vs-Pardot --- # Brevo vs Salesforce Marketing Cloud Account Engagement Features and Cost Comparison Last updated May 14th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: BrevoSalesforce Marketing Cloud Account Engagement2/4 selected [Brevo](https://www.capterra.com/p/132996/brevo/)[4.6 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/) [Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/)[4.1 (649)](https://www.capterra.com/p/134593/Pardot/reviews/) [## Brevo](https://www.capterra.com/p/132996/brevo/)[4.6 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/) Starting Price $9.00/month Value-for-Money 4.5 Functionality 4.5 Ease of Use 4.6 Customer Service 4.5 Reviews Sentiment Based on [3,439 reviews](#user-reviews) Positive 3,239 Neutral 117 Negative 83 [## Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/)[4.1 (649)](https://www.capterra.com/p/134593/Pardot/reviews/) Starting Price $1250.00/month Value-for-Money 3.8 Functionality 4 Ease of Use 3.8 Customer Service 3.8 Reviews Sentiment Based on [649 reviews](#user-reviews) Positive 517 Neutral 99 Negative 33 ## Send this comparison chart to my inbox ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. What’s your intended use case? ## Summary * * * Key features rated by users Features selected based on 14,179 reviews from email marketing software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 75%Fit Missing features Feature ratings Email Campaign Management 4.6 Campaign Scheduling 4.6 Newsletter Management NA Email Tracking 4.6 Customizable Branding 4.5 \--%Fit Missing features Not enough reviews Feature ratings Email Campaign Management 4.5 Campaign Scheduling 3.9 Newsletter Management NA Email Tracking 3.0 Customizable Branding NA User satisfaction User satisfaction 4.6 User reviews[3,439](https://www.capterra.com/p/132996/brevo/reviews/) Ease of use 4.6 Functionality 4.5 Value for money 4.5 Customer support 4.5 User satisfaction 4.1 User reviews[649](https://www.capterra.com/p/134593/Pardot/reviews/) Ease of use 3.8 Functionality 4.0 Value for money 3.8 Customer support 3.8 Price starts from Price starts from $9Usage Based, Per Month - Free version - Free trial Price starts from $1250Flat Rate, Per Month - Free version - Free trial Best for Best for Brevo is used by entrepreneurs, ecommerce retailers, marketers, sales teams, developers, agencies, and enterprise organizations. Best for Organizations that use online marketing for lead generation ## User reviews Pros & cons BK Blerta K. Language Instructor > "The functionality and user-friendly interface in terms of email handling are wonderful and our small teaching faculty was able to design and mail gorgeous monthly newsletters to our..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7119704) AL Amanda L. Head of Marketing > "The only thing that really bugs me is the clunky workflow when duplicating campaigns. If I want to take a successful email and quickly resend it to the people who didn't open it (or..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7142092) VR Verified Reviewer Owner > "Email campaign creation, contact management, automation, and reporting are all in one place, which made it efficient to manage our marketing activities." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7142480) VR Verified Reviewer Owner and Administrator > "The main downside is that suspension messages could be clearer. When a transactional SMTP account is suspended, it can be stressful for a small business because important platform..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141693) CL Cristiano L. CEO > "It´s a complete Marketing platform with the resources I need for my SaaS. In one platform I have CRM, Automation, SMTP, whatsapp, Deals and more." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7126987) FR Frank R. Billing Specialist > "There are some valid engagement data that is flagged strangely and that confuses me when I go through campaign performance that relates to billing." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7133142) SB Stefano B. Founder and CEO > "The customization capabilities have allowed us to create workflows that match our exact processes rather than forcing us to adapt to rigid system limitations. While the webhook..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7014349) SM Sherry M. Executive Manager > "We also may get unsubscribes that do not realize we use Brevo for informational purposes and not just marketing and we get concerned the guests may no longer get pertinent emails." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7116190) AM Antoine M. Marketing advisor > "You can create campaigns, manage contacts, automate emails and even use SMS tools." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7143128) AS Andreas S. Co-founder > "Pricing not very transparent, still no idea what the difference between the free & starter plans is. If you have more than 500 subscribers, it gets expensive." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7140818) SG Sebastian G. coo > "The drag-and-drop email builder is ituitive, and the automation workflows make it simple to create personalized experiences for different customer segments." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6828497) MT Marios T. President > "The interface can feel cluttered and not very intuitive, especially when navigating between campaigns, contacts, and automation." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7118246) VR Verified Reviewer Owner > "The platform offers useful tools for email marketing, contact management, and campaign tracking." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7142480) AP Anil P. Founder > "The inability to find how to use transactional emails, as each click on transactional->templates redirected to campaigns->templates." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6822712) TV Tuananh V. Marketing > "I also appreciate having multiple features (email, SMS, CRM) in one place, which promises to save time and effort in the future. While it's still too early to give a deeper assessment..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6852296) Lauren R. Owners > "With migration of our database to Brevo, we lost several hundred contacts bc they were from Gravity forms outside of the “allowed timeframe” I did feel that this hurt us in the..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6856016) Clare P. WordPress Development Lead > "Brevo's delegated account access means that my clients can take care of simple tasks by themselves, and I can easily access their account if they need help with more technical tasks." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7036177) DrJohnCobin C. Manager > "I signed up because I want to do mailings to thousands of Baptist churches and hundreds of others for my businesses. But I found that you do not permit such things." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141446) Roman J. onwer > "When we ran into difficulties, the support team helped us with advice and opened our eyes to the fact that it’s not just about the quantity of emails sent, but also about the content..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7093439) RG Renato G. Cofounder > "The SMS confirming my phone number never arrived, so I had to use the chat to resolve a problem that could have been easier to resolve." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7097771) Faydra D. F. Most-Things Web Consultant > "I primarily use Brevo as a tool so that I and my clients can receive transactional emails through our WordPress sites, and it's outstanding for that." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7029342) JG Jerzy G. DJ, Producer and Remixer > "when sending a campaign having a limited amount of mails to send, there is a big inconvenience: if let's say your monthly limit is 300, you might want to select 2 contact categories..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6470031) GR Gustavo R. Chief Enthusiast > "Very generous free plan (300 e-mail messages per day which can not only be used for e-mail marketing, but also for transactional e-mails and SMTP sending)." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6827819) CL Cristiano L. CEO > "Some time there are new functions that I wasn´t using that don´t work fine, new configurations, but the support can solve in time." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7126987) RS Radenko S. CEO > "Positive, good support service, tools necceserz to start and run zour email campaigns, segmentatyion is good, good repaort even in the free plan" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7079068) FR Frank R. Billing Specialist > "There is inconsistency in spam filtering of incoming campaign analytics." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7133142) Henrique de Souza R. Head of Customer Success > "I really like Brevo because it's easy to create templates and integrations, and it also allows you to view logs in real time." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7117568) AV Arnaud V. Founder > "The editor can be tinkering if you want to work with conditional variables and specific layout/styles. But maybe I'm overcomplicating my logic in the e-mails too..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7005928) LW Llewellyn W. Media and Communications Manager > "Additionally, setting up workflows and managing subscriber lists is straightforward, helping users save time and focus on engaging their audience effectively." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6828150) MK Max K. CEO > "I think Brevo has an overly sensitive algorithm related to email deliverability and customer engagement." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7046744) WD Warren D. Marketing Manager > "affordability, we do not send a huge number of emails out per month but do have a lot of contacts across several entities and Brevo's fix rate monthly account works very well for us." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6883558) Renan D. Founder > "I like least about Brevo is the loading of unnecessary resources in e-commerce, the lack of clarity about the billing process, and the limited automation features for push..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6500673) NO Naj O. Digital CRM > "We appreciate the intuitive and comprehensive features the most, especially how easy it was to manage email campaigns, segment audiences and track analytics in one place." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7050024) CG Charles G. Owner > "The biggest pain point so far seems to be process for adding new individual contacts. Because Brevo offers many features beyond emailing, it means that adding a new contact involves a..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6778102) KB Konrad B. Fundraiser > "Brevo allows me to do my most important part of work - be in a constant contact with the donors of my organisation." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7097933) JS Joao S. Team leader > "The user interface can be confusing at times and not very user-friendly, which occasionally makes simple tasks take longer than they should." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7049987) KB Konrad B. Fundraiser > "Marketing campaigns allow me to send my most important messages for the donors of my organisation." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7097933) SG Sebastian G. coo > "Some parts of the interface feel a bit clunky or uninuitive, especially when navigating between campaigns, contacts, and automation workflows." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6828497) SC Simone C. Writer > "I use it to send out my noncommercial newsletter about writing. Both the stats and the way they're presented are very helpful in my understanding my public." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6852183) LC Lucy C. Business Technology Consultant > "When using a popup form it is not possible to customise the URL for double opt-in subscribers." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6853381) AH Adrian H. CEO > "There are simple ways to set up forms within the interface that allows sign-up connection without the need to use any other form plugin." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7003130) RA Richard A. Secretary > "There are restrictions on sending emails that I didn’t know about when I registered" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7139214) RCR Rodel C R. Journal Editor > "Segmentation, templates, and scheduling aid us to notify authors and reviewers adequately with good value, without aggressive learning curves." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6877106) PD Paul D. Operations Manager > "The cost of the packs is quite high, so make your subscription work for you, can get expensive if your database fills up" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6821044) VR Verified Reviewer Owner and Administrator > "Overall, I would recommend Brevo for small businesses that need reliable transactional email and useful delivery logs, especially if they are starting with modest email volume." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141693) OA Odueki A. CEO > "Some users might not like or could find it limiting due to the learning curve — especially when it comes to setting up workflows, lead scoring, and tagging." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6854447) GM Giulio M. CEO > "I'm using Brevo from almost 5 years, it simplify at the most my needs to make campaigns to have more leads, even for wide or very small numbers of sendings." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7024863) DrJohnCobin C. Manager > "Lots of service interruption due to internal policy of Brevo not clearly explained before purchase.!!" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141446) BY Bahnas Y. Project Manager > "The layout is clean and the tools are organized in a way that makes sense even if you are not deeply experienced with email platforms." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7048165) MN Muna N. Designer > "Occasional delays in email delivery or reporting may occur." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7083179) IB Ilenia B. Marketing Automation manager > "The automation features are particularly interesting because they allow you to manage the database with internal actions as well as automate external communications via email or SMS." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6495091) VR Verified Reviewer Marketing Executive > "The email template customization options are limited and less visually appealing." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7004529) VR Verified Reviewer Graphic Designer > "Overall, Brevo is a solid email marketing platform that is user-friendly for designers, offering a quick way to create attractive campaigns and manage client communication, but it may..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6575696) EL Eddy L. Founder > "Campaign builder and pre-configured campaigns are sometimes confusing and most of the time not inline with our cms." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6823451) MM Michele M. Operations Manager > "Not only did it allow us to mass mail to all our clients weekly news letters which cut our time in half but it also incorporates many other wonderful features that we were able to..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6680142) MW Mark W. Owner > "Payments can fail and during the weekend, support can be slow." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7080740) AK Anuj K. President > "Bravo allows us to merge our mailing lists and prepare the newsletter via the platform." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6817603) HPK Himadri Protim K. MD > "I haven't been able to find the merging option, which would allow me to avoid repeating the contact entry twice." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6839277) KE Khalid E. Founder > "It saves time and offers fantastic features like multiple mailing lists, easy-to-run advanced campaigns, seamless integration of web interfaces and chat elements, and highly..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6501425) AB Arthur B. Product Manager > "I also find the pricing model somewhat unclear; most of the support tickets I’ve opened were to clarify doubts about how pricing works." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6824051) OT Ojo T. Copywriter, Mobile and Web developer, Data analyst > "I did so for but for Brevo, I unconsciously dived into it, started checking around and within 10 minutes I got a hang of what it does and how it was perfect for my needs(which is a..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6493808) LS Luke S. Marketing and Web Admin > "If you have a large list of contacts which is not up to date, you could get your account suspended for having to many unsubscribed contacts." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6730381) UJ Umer J. Corporate Sales Manager > "I recently run an email campaign for our upcoming webinar and Brevo helped me to design a really eye-catching design for that." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6815114) VR Verified Reviewer Owner > "The contact and recipient count was sometimes confusing." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7142480) HG Hannah G. Design and Projects Marketing Manager > "We made the switch to Brevo from a well-known large e-marketing platform and we found the ease of use better, the design capabilities better and the quality of customer service..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6409130) FG Fernando G. Owner > "automating email blasts and social media posts isnt a capability that it currently has." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6859549) KB Konrad B. Fundraiser > "Free plan for unlimited contacts with not so small amount of e-mails per day (300)." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7097933) FS Frhan S. Clara > "Many messages end up in spam, making them invisible and failing to achieve the campaign's goal." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6819999) DK Dhaval K. SR BDE and Consultant > "The best thing they have taken care of is when you draft your email you can have a mobile as well as desktop version that how your email would look like so these are small things that..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6465254) MnM Mônica M. GMT > "Since I am still learning, I sometimes find the automation features a bit confusing to set up." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7098560) Attila P. Owner > "Brevo handles both my transactional emails and marketing newsletters reliably, and the setup was straightforward." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141767) MD Mo D. Marketing Associate > "Sometimes the functionality of moving certain elements in the email can be cumbersome." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6857443) UG Ulysses G. CTO > "For a company like ours with a large contact base and varied use cases, it's helpful to have a platform that handles multiple tasks under one roof." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6854937) AM Antoine M. Marketing advisor > "Some advanced features are less deep than very premium competitors." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7143128) TM Tiffany M. CEO > "My overall experience with Brevo has been positive—effective spam blocking with room for improved notifications." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7044028) YZ Yoav Z. Director > "Also pricing feels a bit confused: for example, looks like it's more worthwhile to stay on a free package than move to pay as you go because you lose your free allocation?" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6814343) VR Verified Reviewer Web Developer > "The platform is very intuitive, and the documentation is extensive, so I can usually find everything I need without contacting support." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7054728) AB Arthur B. Product Manager > "There are also occasional stability issues — I’ve been locked out of the platform at times when I really needed access." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6824051) VR Verified Reviewer Owner and Administrator > "Brevo’s free transactional email service is very useful for a small online teaching platform like mine." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141693) CB Christian B. CEO > "What I disliked about the platform is that, due to the fact that it is a multi-tool platform, it takes a few hours to learn how to use it well." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6828871) [View Reviews](https://www.capterra.com/p/132996/brevo/reviews/) SM Simon M. CRM Specialist > "Features like A/B testing, dynamic content, and predictive engagement ensure that every email is optimized for performance. Whether..." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___7039601) WT Weronika T. Manager > "One drawback I experienced with Salesforce Marketing Cloud Account Engagement was the complexity of the platform, which required a..." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4818486) VR Verified Reviewer Marketing Operations Manager > "I really appreciated how Salesforce Marketing Cloud Account Engagement (Pardot) allowed me to easily create and automate personalized..." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___6007074) VR Verified Reviewer Software Engineer > "It's not intuitive enough to compete with office 365 or Google platform." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___6660894) WT Weronika T. Manager > "My overall experience with Salesforce Marketing Cloud Account Engagement has been positive, as it provided a powerful and comprehensive..." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4818486) VR Verified Reviewer Marketing Automation Specialist > "Not for new or small companies that can't afford a learning curve of 4-6 months to launch and keep the Salesforce partner or dedicated..." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___6223247) WT Weronika T. Manager > "One aspect I liked most about Salesforce Marketing Cloud Account Engagement was its comprehensive set of tools and features for..." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4818486) SA Saul A. Innovation Manager > "Integration with systems and importing data bases is basically impossible, even with IT support." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4829663) WT Weronika T. Manager > "The platform's ability to create personalized and targeted marketing campaigns, along with its robust analytics capabilities, allowed..." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4818486) Ipek Nil B. Sales Marketing Specialist > "I do not like the complexit of the interface which leads to different unintended sections." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___6290328) MT Marek T. CEO > "The platform provided robust customer segmentation capabilities, allowing me to target specific audiences with personalized messaging." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4808104) VR Verified Reviewer Director, Growth & Revenue Operations > "The need to pay extra for detailed add-ons, particularly a dedicated IP (a basic need for email marketing), is really annoying (only..." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3745383) KR Kristina R. Marketing Cloud Administrator > "I like the Journey Builder - it gives us a lot of options, we can easily make segments and target people, and it's visually pleasing." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___5099415) VR Verified Reviewer Director of Demand Gen > "I do not like how there is lots of tedious work that is required for the majority of programs through having to clone forms and..." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4185840) KR Kristina R. Marketing Cloud Administrator > "It helps us to track data, and have a overview of KPIs." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___5099415) Aadeeb S. Brand Manager > "We are used to A/B testing method for email campaigns, however Pardot does not let us use this feature with the standard plan." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3830433) Pratik H. Assoicate Project Coordinator > "Salesforce Marketing cloud Account Engagement is a well established tool which helps our organization to reach out to customers on a..." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4439095) SA Saul A. Innovation Manager > "Salesforce Sales is part of the struggle." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4829663) MC Marco C. IT Expert > "Salesforce Marketing Cloud Account Engagement gives us value for money because it has impressive capabilities." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___6249385) Jessica F. Merchant Experience Intern > "User Interface can be tricky sometimes... most of the navigation is not very intuitive and even know you can learn by watching/reading..." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3450001) Aadeeb S. Brand Manager > "Pardot allows us to run multiple campaigns, automate the workflows and streamline the lead nurturing process. " [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3830433) VR Verified Reviewer Director, Growth & Revenue Operations > "We didn't like not being able to relate marketing email activity to einstein activity sync." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3745383) CS Chiara S. Reviewer > "Very intuitive pages, I used it to do gas contracts on the phone" [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___5001092) AG Ariane G. Marketing and Project Manager > "Also, @ mentions do not show up on Facebook as they should, only simple @text without the link." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3607505) VB Vivien B. Associate > "VERY EASY TO USE, CONVENIENT, CAN EASILY UPDATE INFORMATION." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___6333456) VR Verified Reviewer Social Media Marketing Specialist > "Also, the platform can be costly, especially for startups or smaller companies with limited budgets." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4631428) SO Samantha O. Admin Manager > "Could potentially be clear to learn, holds a lot of data, seemingly has a lot of functionality" [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___6139352) VR Verified Reviewer Social Media Marketing Specialist > "It could take some time and effort to learn how to use the platform because it is a large and complicated platform." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4631428) AP Andreas P. Marketing Director > "Robust, customizable system with many features" [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___6201428) AV Alex V. Demand generation manager > "The graphic design of the platform looks a little bit old but nothing too bad." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3797389) VD Vatsal D. App developer > "Mobile-friendly, personalized emails can be created and sent using powerful email campaign management tools." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4630910) LL Lucie L. Content manager > "It’s not really easy to use for beginners" [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___6234448) CS Chiara S. Reviewer > "It suggested me what to write and I could be successful with the client contract." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___5001092) Aadeeb S. Brand Manager > "Pardot pricing is a major limitation of the software." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3830433) LH Liam H. Marketing Manager > "It is an essential tool that, although costly, is necessary to grow and scale." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___6022666) CR Chevy R. Solution Architect > "The tool does so much that it be a little bit too complicated at time." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3734049) Aadeeb S. Brand Manager > "The lead nurturing campaigns are helping us to drive engagement with our current & potential customers." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3830433) SG Sue G. admin > "It was difficult to figure out how to use the mass email generator initially." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3720023) Muhammad Daud S. IT Manager > "Its algorithms are unique in capturing leads and working strategically with different businesses." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3677887) VR Verified Reviewer Demand Generation Marketing Manager > "There is no way to create a custom report, making it very difficult for our team to track ROI." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3265155) NH Nirob H. Lead Generator Specialist > "In Salesforce Marketing Cloud Account Engagement I found many features useful. But most useful feature for me contact management." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4650121) Erik V. Sr. Manager, Strategic Development > "I find it very difficult to build landing pages in Pardot. Where most things are pretty intuitive and easy to learn, I find that..." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___2960942) KP Karan P. Associate > "Robust B2B marketing platform; offers deep integrations with our website & CRM" [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3545067) Sukesha W. BDM > "It is not easy to customise reports on the software." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4561907) VR Verified Reviewer Marketing Manager > "It plays a critical role in our email marketing initiatives and capturing and managing MQLs that come through our website forms." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3489875) VR Verified Reviewer Growth Marketing > "It's definitely behind in terms of feature set." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3764305) VR Verified Reviewer Campaign Specialist > "Lead scoring is another powerful and helpful feature for huge sales insights." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3565328) NW NATASHA W. Marketing > "I don't like that it doesn't allow conditional automation on forms." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___2874087) VR Verified Reviewer Associate Manager > "User friendly interfaceMultiple lead management optionsReports were easily generated and saved without any issues" [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4696110) AA Ahsan A. Marketing executive > "Reporting is not the best" [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3583475) AA Ahsan A. Marketing executive > "The support is simply great - They open the tickets on the same day and try to solve your issues within the same day" [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3583475) VR Verified Reviewer Salesforce Admin > "Overall the easy of implementation and access are nice but Pardot did not work for us because we were just too big and had too many..." [See full review](https://www.capterra.com/p/134593/Pardot/#GetApp___2860535) KP Karan P. Associate > "Easy to implement to capture customer data through emails, campaigns, forms, etc." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3545067) Jaimie B. Senior Manager, Digital > "The form + landing page management is confusing and time consuming." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___2931794) Erik V. Sr. Manager, Strategic Development > "Overall, Pardot has been a great tool for running segmentations, building lists, and crafting simple and sometimes complex drip..." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___2960942) TD Tanuj D. Software Engineer > "The setup was a little confusing as first even when I have worked as a developer for Salesforce applications." [See full review](https://www.capterra.com/p/134593/Pardot/#GetApp___3411595) Erik V. Sr. Manager, Strategic Development > "I am able to send a one-to-one email, leveraging a pre-built Pardot template, directly from our Salesforce CRM." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___2960942) Muhammad Daud S. IT Manager > "Pardot is quite expensive and really advance to manage." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3677887) VD Vatsal D. App developer > "It helps you segment and target your audience effectively." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4630910) MM Marco M. Growth Hacker > "Inability to do almost anything without support from a developer or without extensive HTML knowledge, unless you want your forms /..." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___2226698) JH John H. Lead Analytics Engineer > "Undoubtedly the main thing attracting us to Pardot is its integration with Salesforce." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3596677) Jaimie B. Senior Manager, Digital > "The learning curve can be tough if you're not a power user, it's not drag and drop or user friendly at all." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___2931794) Muhammad Daud S. IT Manager > "Overall, I found Pardot great support for our business and it is helping us grow the leads with great marketing tools." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3677887) Sukesha W. BDM > "That is one feature that i dislike." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4561907) SN Shankar N. Manager > "Easy setup to create new fields and data management module." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4731688) BM Brittany M. Email Marketing Manager > "There are plenty of niche things that can not be easily customized, like email layout, without creating and uploading an entire new..." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___2780439) VR Verified Reviewer CEO > "It’s a good product, very mature and integrated to the Salesforce ecosystem." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4270873) OT Olivier T. Principal > "It's not as easy to integrate as you'd think even if it's also a Salesforce tool, the integration is painful, complicated and really..." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___2480354) TD Tanuj D. Software Engineer > "There are many event based triggers which one can utilize which could ensure better response times and lead conversion." [See full review](https://www.capterra.com/p/134593/Pardot/#GetApp___3411595) TT Tiju T. Director Marketing Ops > "Lead routing is not available." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3182270) CE Chelsea E. Head of Marketing > "Overall we have been satisfied with Pardot and it has met our needs for a high-growth B2B tech company." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3831605) VR Verified Reviewer Instructor > "Since I've been using this software for less than 6 months, I don't have anything I would ask the developers to improve." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3029067) RJ Rebecca J. Sr Manager > "Pardot, because it's part of Salesforce, has all the capabilities you need!" [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___4237503) VR Verified Reviewer VP Demand Generation > "The UI is pretty poor and there are some key features such as in-depth reporting that the system is still lacking" [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___2409230) AE Alexandra E. Client loyalty rep > "A great tool for email marketing." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3750790) VR Verified Reviewer Demand Generation Marketing Manager > "The reporting feature in Pardot is subpar." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3265155) Jhara M. Marketing Director > "As a Salesforce product, it's really easy to integrate with the CRM." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3569328) VR Verified Reviewer Senior Project Manager > "This causes issues with clients trying to launch all users at once on Pardot, and ensuring they have the right licensing." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___2420048) VR Verified Reviewer Marketing Manager > "Integrated well with many of the other platforms (GoToWebinar) and social media accounts (Twitter, Facebook, LinkedIn) we used." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___3489875) Wanda M. Account Executive > "There was a lot of inaccurate information, especially with lead management, as well as integration and email marketing." [See full review](https://www.capterra.com/p/134593/Pardot/#Capterra___2687859) [View Reviews](https://www.capterra.com/p/134593/Pardot/reviews/) ## User interface 4.62 (3,439) [Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/) 4.14 (649) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Activity Dashboard 150 Important AI Copilot 120 Important Brevo Top features 38/45 - A/B Testing - Activity Dashboard - AI Copilot - API - Autoresponders - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Drip Campaigns - Dynamic Content - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Newsletter Management - Personalization - Preview Functionality - Process/Workflow Automation - Product Recommendations - Real-Time Analytics - Reporting/Analytics - ROI Tracking - Subscriber Management - Template Management - Third-Party Integrations - WYSIWYG Editor [See all features](https://www.capterra.com/p/132996/brevo/#features) Salesforce Marketing Cloud Account Engagement 31/45 - A/B Testing - Activity Dashboard - AI Copilot - API - Autoresponders - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Drip Campaigns - Dynamic Content - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Newsletter Management - Personalization - Preview Functionality - Process/Workflow Automation - Product Recommendations - Real-Time Analytics - Reporting/Analytics - ROI Tracking - Subscriber Management - Template Management - Third-Party Integrations - WYSIWYG Editor [See all features](https://www.capterra.com/p/134593/Pardot/#features) ### Recognition Brevo is recognized as a top-rated tool in 4 Capterra Shortlist reports Salesforce Marketing Cloud Account Engagement is recognized as a top-rated tool in 1 Capterra Shortlist reports ### Deployment & support Brevo Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Salesforce Marketing Cloud Account Engagement Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details Brevo - By Sendinblue - Located in France - Founded in 2012 Salesforce Marketing Cloud Account Engagement - By Salesforce - Located in United States - Founded in 2003 ## Popular Comparisons [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/) vs [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,599)](https://www.capterra.com/p/110228/MailChimp/reviews/) $9/month Price $13/month 4.5 Features 4.4 4.6 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/110228-132996/MailChimp-vs-brevo) [Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/)[4.14 (649)](https://www.capterra.com/p/134593/Pardot/reviews/) vs [Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,397)](https://www.capterra.com/p/202338/Gmail/reviews/) $1250/month Price $0 4.0 Features 4.7 3.8 Ease of Use 4.8 [View full comparison](https://www.capterra.com/compare/134593-202338/Pardot-vs-Gmail) [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/) vs [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) $9/month Price $15/month 4.5 Features 4.5 4.6 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/79367-132996/ActiveCampaign-vs-brevo) [Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/)[4.14 (649)](https://www.capterra.com/p/134593/Pardot/reviews/) vs [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,599)](https://www.capterra.com/p/110228/MailChimp/reviews/) $1250/month Price $13/month 4.0 Features 4.4 3.8 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/110228-134593/MailChimp-vs-Pardot) [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/) vs [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,922)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) $9/month Price $12/month 4.5 Features 4.2 4.6 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/31898-132996/Constant-Contact-vs-brevo) [Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/)[4.14 (649)](https://www.capterra.com/p/134593/Pardot/reviews/) vs [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) $1250/month Price $15/month 4.0 Features 4.5 3.8 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/79367-134593/ActiveCampaign-vs-Pardot) [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/) $9/month Price $10/month 4.5 Features 4.5 4.6 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/132996-136603/brevo-vs-MailerLite) [Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/)[4.14 (649)](https://www.capterra.com/p/134593/Pardot/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/) $1250/month Price $10/month 4.0 Features 4.5 3.8 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/134593-136603/Pardot-vs-MailerLite) [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 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