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Brevo vs Outbrain: Which is a better fit?

Updated on February 16th, 2025
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Summary
Key features rated by users
Features selected based on 2,826 reviews from Campaign Management users.
% Fit
High performer
Feature ratings
Email Management
4.7
Contact Management
4.5
Contact Database
4.4
Data Import/Export
4.7
Campaign Analytics
4.5
% Fit
Missing features
Not enough reviews
Feature ratings
Email Management
NA
Contact Management
1.0
Contact Database
--
Data Import/Export
2.5
Campaign Analytics
--
User satisfaction
4.6
User reviews2,687
Ease of use
4.5
Functionality
4.5
Value for money
4.5
Customer support
4.5
3.8
User reviews31
Ease of use
3.9
Functionality
3.8
Value for money
3.5
Customer support
3.7
Price starts from
Monthly subscription
Free version
Free trial
One-time payment
Free version
Free trial
Best for

All-in-one platform that helps businesses of all sizes manage customer relationships via email, SMS, chat and more.

Online marketer

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
Cristina C
Owner
3.0

Cristina C.: Hi, I'm Cristina. I'm an owner manager. I give Sendinblue a three out of five. For more reviews like this, click the link below. Before Sendinblue, I was using Klaviyo. However, Klaviyo seemed to me to be too large of a CRM, too robust, too complex. I needed to simplify, so I chose Sendinblue, which was an easier, smaller to manage CRM. The other reason was the costs involved with Klaviyo. As a solopreneur, I was looking for something that was more affordable. I chose Sendinblue because I needed something that was a little bit more simple and less complex to use for a solopreneur. I also wanted something that was more affordable as a solopreneur, so I chose Sendinblue. Getting started with Sendinblue was quite a large learning curve. Even though it seemed like the simplest CRM, the learning curve in getting it attached to my website was quite steep. The customer service also was a little bit lacking in getting it set up. If you're thinking about switching over to Sendinblue as your CRM, be prepared for a learning curve. I would advise to jump on the website, have a look through the Sendinblue Academy, and then get in touch with your host and just see what exactly you need to do to set it up and integrate it with your website and your [inaudible 00:01:34] commerce, or whichever commerce you are using.

How Capterra sources reviews
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video-640f0592-84fa-42a8-40bf-08d9fd71ef25
John C
Business Owner
5.0

John C.: Hi, my name's John. I run a digital marketing agency and I give Outbrain five stars out of five. For more reviews like this, please click below. Before we used Outbrain, we looked at a whole suite of different advertising systems, mainly the Google display advertising and Bing display advertising. Both of those systems are great, but we decided to have a look at Outbrain. Outbrain gave us more opportunities to do native marketing. So it would allow us to put our adverts onto content that people are really interested in, not just being triggered by keywords. It's really simple and quick and easy to onboard with Outbrain. You just set up an online account. You don't need any special software or any specialist help. We set up an account, we set up a budget, and we could get going straight away. If you're currently considering Outbrain, I would look very strongly at their advertising platform and have a think about what sort of content you could write that's going to be really attractive and have some really good headlines to attract that right audience.

How Capterra sources reviews
View all video reviews
User interface
132996 video thumbnail}
1 Video
140446 video thumbnail}
1 Video
132996
3 screenshots
140446
5 screenshots

Brevo

Top Features
40/50
  • Activity Tracking
  • Conversion Rate Optimization
  • Conversion Tracking
  • Event Marketing
  • Lead Generation
  • Monitoring
  • Real-Time Reporting
  • Social Promotion
  • Visual Analytics
  • Web Forms
  • A/B Testing
  • Activity Dashboard
  • Alerts/Notifications
  • API
  • Autoresponders
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Contact Database
  • Contact Management
  • Content Management
  • CRM
  • Customer Segmentation
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Data Import/Export
  • Drag & Drop
  • Drip Campaigns
  • Email Management
  • Email Marketing
  • Email Templates
  • Engagement Tracking
  • Event Triggered Actions
  • Lead Capture
  • Lead Management
  • Multi-Campaign
  • Multi-Channel Marketing
  • Real-Time Analytics
  • Real-Time Data
  • Reporting & Statistics
  • Social Media Integration
  • Template Management
  • Third-Party Integrations
See All features
Hide Campaign Management Software Features -

Outbrain

32/50
Show Campaign Management Software Features +
Brevo
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Outbrain
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Brevo
  • By Sendinblue
  • Located in France
  • Founded in 2012
Outbrain
  • By Outbrain
  • Located in United States
  • Founded in 2006
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