# Compare Brevo vs HubSpot CRM 2026 | Capterra > Unsure of what to choose? Check Capterra to compare HubSpot CRM and Brevo based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/132996-152373/brevo-vs-HubSpot-CRM --- # HubSpot CRM vs Brevo Features and Cost Comparison Last updated May 14th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: HubSpot CRMBrevo2/4 selected [HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[4.5 (4,470)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/) [Brevo](https://www.capterra.com/p/132996/brevo/)[4.6 (3,489)](https://www.capterra.com/p/132996/brevo/reviews/) [## HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[4.5 (4,470)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/) Starting Price $20.00/month Value-for-Money 4.3 Functionality 4.4 Ease of Use 4.4 Customer Service 4.4 Reviews Sentiment Based on [4,470 reviews](#user-reviews) Positive 4,144 Neutral 239 Negative 87 [## Brevo](https://www.capterra.com/p/132996/brevo/)[4.6 (3,489)](https://www.capterra.com/p/132996/brevo/reviews/) Starting Price $9.00/month Value-for-Money 4.5 Functionality 4.5 Ease of Use 4.6 Customer Service 4.5 Reviews Sentiment Based on [3,489 reviews](#user-reviews) Positive 3,288 Neutral 117 Negative 84 ## Send this comparison chart to my inbox ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. What’s your intended use case? ## Summary * * * Key features rated by users Features selected based on 17,855 reviews from crm software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 75%Fit Missing features Feature ratings Data Security NA Contact Management 4.5 Lead Management 4.5 Sales Pipeline Management 4.4 Activity Dashboard 4.4 75%Fit Not enough reviews Feature ratings Data Security 5.0 Contact Management 4.5 Lead Management 4.4 Sales Pipeline Management \-- Activity Dashboard 4.8 User satisfaction User satisfaction 4.5 User reviews[4,470](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/) Ease of use 4.4 Functionality 4.4 Value for money 4.3 Customer support 4.4 User satisfaction 4.6 User reviews[3,489](https://www.capterra.com/p/132996/brevo/reviews/) Ease of use 4.6 Functionality 4.5 Value for money 4.5 Customer support 4.5 Price starts from Price starts from $20Per User, Per Month - Free version - Free trial Price starts from $9Usage Based, Per Month - Free version - Free trial Best for Best for The HubSpot CRM is built for growing teams to attract, engage and delight customers. Best for Brevo is used by entrepreneurs, ecommerce retailers, marketers, sales teams, developers, agencies, and enterprise organizations. ## User reviews Pros & cons VR Verified Reviewer Project specialist > "Besides, we use it to create our Knowledge Base (articles that are then integarted in our platform) and for Hubspot helpdesk (which is our system of helping clients on a project..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7103301) Nicole M. Sales Enablement Consultant > "The absolute worst is email handling, emails to linked inboxes have no settings control and always link to multiple deals; emails linked to Helpdesk don't exist independently of..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6866721) ET Edward T. Founder and Marketing Strategist > "Records of contacts integrate seamlessly with our e-mail marketing, and the deal pipeline enables me to follow up from initial contact to the signed contract." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7160031) AM Anna M. Customer Service Agent > "This hasn't happened to me just a few times, but every time I export a contact from Excel, HubSpot creates new properties if I don’t set everything correctly." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7136732) Katie C. Growth Consultant > "With Hubspot CRM, I liked that I could create custom properties and have them displayed within the contact records. While the contact records aren't 100% customizable, having..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7102359) AD Alexandre D. Secretary General > "Secondly, the setup took longer than the time I allowed for it to take, because the entire team needed some time to get used to seeing where to find and how to work out some of..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7172275) CG Christian G. Marketing Operations Manager > "I love the capabilities and power it provides across virtually every marketing function, from email marketing and automation to reporting, lead management, and campaign execution." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7161384) VR Verified Reviewer Owner > "What I don’t love is the pricing. While HubSpot offers a lot of value, it can become expensive fairly quickly as you add more contacts and as you start needing more advanced..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7120714) AM Anna M. Customer Service Agent > "I love HubSpot CRM for two main reasons: first, it’s free and allows infinity contact list for a small business and secondly, it can be integrated with almost any third-party..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7136732) MD Melodie D. CEO > "Rather than receiving a working solution, we were left with an incomplete system, ongoing costs, and a substantial investment of time and resources with little to show for it." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7166240) Estela G. HR Assistant > "It is a user-friendly and effective platform for managing leads, tracking sales, and organizing customer information in one place." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7134758) MS Morgan S. Customer Success Manager > "I do not feel that when you select "monthly" in a quote, or pipeline total, that it calculates accurately with 4.3 weeks in a month, so often times, HubSpot may reflect a smaller..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6523804) Estela G. HR Assistant > "In addition, its process automation tools help save time by handling repetitive tasks like follow-ups and email tracking automatically." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7134758) DV David V. Lead Developer > "Duplicate leads, and lead buckets, we had a lot of issues with lead routing and lead attribution for a system that had been inhereted. " [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7044831) Zach P. Marketing Coordinator > "HubSpot integrates all of our sales, marketing and customer service into one visually appealing interface that is easy to navigate and work inside." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7106997) VR Verified Reviewer Owner > "It's clear that their process is designed to push expensive products, not to help business owners make informed decisions. If you are looking for a company that values building a..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#GetApp___7023549) VR Verified Reviewer Sales Coordinator > "I like the ease of use of consolidating the Deals, companies, tickets and also managing hubspot with our design department to communicate designs all in one spot." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7075646) ET Edward T. Founder and Marketing Strategist > "In addition, deal stages are too difficult to customize with a lot of clicks." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7160031) CG Christian G. Marketing Operations Manager > "The platform is intuitive, scalable, and gives teams the tools they need to manage and optimize their marketing efforts effectively." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7161384) Sean H. COO > "Was assigned Lupo Digital onboarding and not able to be reassigned due to their own internal processes." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7084434) CW Connor W. Account executive > "What can I say about Hubspot that hasn’t already been said… HS is truly a great platform, whether for leaner teams or larger teams, Hubspot is a great fit for a crm (with other..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7167415) ET Edward T. Founder and Marketing Strategist > "Reporting becomes cumbersome if you are doing multiple pipelines." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7160031) AD Alexandre D. Secretary General > "Reporting tools provide me with visibility of our progress without having to wait for people to provide data to me." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7172275) NJT Nusrat Jahan T. Customer Service Associate > "A few tools feel a bit limited on the free plan, and sometimes the loading time is a bit slow when switching between tabs." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7049571) MS Martina S. VP > "The interface is clean, navigation makes sense, and core CRM tasks like contact management, deal tracking, and activity logging are straightforward." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7070390) BK Bea K. Digital innovation Manager > "I'm using the free version and it does not include fractures for automation and I cannot afford the paid version as my business is still under development." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6598802) AM Anna M. Customer Service Agent > "Each time we use a new tool, this allows us to import our contact list from HubSpot." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7136732) G-Anne B. HR > "Additionally, if you need to update an email in a sequence, you have to start from scratch, and there is no option to automatically re-enroll previously enrolled contacts." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6555665) MD Melodie D. CEO > "We purchased the platform after being assured that it could meet our operational requirements and that implementation would be supported by both HubSpot and their recommended..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7166240) MD Melodie D. CEO > "Instead, after nearly 10 months of work, countless meetings, and thousands of dollars in costs, we were left without a fully functional solution." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7166240) Estela G. HR Assistant > "Lead management is efficient, allowing you to track deals and sales progress clearly." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7134758) MB Mark B. Owner > "I found it very difficult to integrate this system into my office and unless you have support staff that are good with software I think it may be challenging to integrate into..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7011859) TC Torey C. Junior Golf Tournament Manager > "Use it to track leads, make your content personable, and make team collaboration easier than evet." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7102168) Daljeet K. Sales > "The main downsides of HubSpot CRM are its potentially high cost for advanced features, complexity in pricing, and some limitations in deep customization." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6473149) LF Luis F. Sales Development Rep > "The built-in automation, email tracking, and integration with marketing tools help streamline workflows and improve team efficiency. While some advanced features require..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6841473) KO Katie O. Admin Assistant > "Sometimes it freezes or glitches. When I put the customers phone number, email, and address on the create a contact function it doesn't transfer over when your in the contacts..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6845163) JP James P. Technical Director > "The data that you are able to get out of the system about a customer. When everything is connected correctly with all of your existing software systems and your website, you are..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6480305) MD Melodie D. CEO > "Most frustrating was the lack of accountability when it became clear the platform was not meeting our needs." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7166240) AD Alexandre D. Secretary General > "If you need to manage customer information and enhance team efficiency, HubSpot CRM is a great option." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7172275) LT London T. Sales Representative > "I don't like that it doesn't have the ability to manage larger companies so we had to switch to sales force when our company grew for better tools." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6439749) MI Muresan I. Consultant > "HubSpot CRM reporting tool gives us access to metrics reports with accurate performance insights to help us measure and improve our clients relationships." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6439495) Harry S. Head of CSM > "HubSpot’s integrations felt shallow and rigid, often needing workarounds or paid add-ons to sync properly." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7070365) PS Pereira S. Informatics Engineer > "Additionally, it has centralised all our data including cast project information, product design docs, contract and customer information making this information accessible to the..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6483330) Nicole M. Sales Enablement Consultant > "Service module needs a lot of work before it will do everything I consider base requirements of a ticketing system." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6866721) JR Joshua R. Digital Strategy Manager > "HubSpot has a very in depth tracking system for contacts, allowing me to score leads and enroll them in automated workflows that push over performance and activity to reports that..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6378132) MA Melissa A. President > "Hubspot has now disabled our account, through which we purchased a phone number, and now we can't receive those calls." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6398711) SH Sonia H. Head of Ambient Products > "Hubspot CRM analysis and reporting tools provide us with truthful insights that help us measure and optimize our customer relationships." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6494065) RV Ravi V. Quality Analyst > "Most of the useful features are locked so you can only try them if you are will to way a heavy amount as they very pricey." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7017397) TC Torey C. Junior Golf Tournament Manager > "Use data fields that make emails personable and unique to each contact. " [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7102168) VR Verified Reviewer Founder, Financial Advisor > "It takes time to understand what features you can get the best use of, and before you realize it, you may be paying a high price point for something you may not use." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7057552) AF Andrea F. Founder > "We use the free version that is packed with robust features like contact management, email tracking, and a customizable sales pipeline, that makes the app accessible either to..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6583000) Katie C. Growth Consultant > "Even though it's all within one ecosystem, it wasn't nearly as intuitive as I would've liked." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7102359) VM Valentina M. Sales and Marketing Manager > "HubSpot CRM has customer segmentation features which helps us to categorize customers in order to offer them with personalized support services based on their needs." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6840041) GR Gaven R. Hybrid Transformation Expert > "Recently, I could not find out how to navigate to the meetings scheduler on the desktop." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6863715) TVW Tim Van W. Senior Project Supervisor > "It has ensured we have a very efficient communication platform to ensure smooth flow of information with our customers which has allowed us to build up very strong bonds with them." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6439182) AH Adele H. Sales Specialist > "That free plan is not enough for clear management of large contact lists, and subscriptions are pricey" [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6751499) Hampson S. Project Manager > "Streamlined sales and marketing are achieved through HubSpot CRM's automation and email tracking features. While great for small businesses, advanced features come at a higher..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#GetApp___6806342) GF Gareth F. Managing Director > "You cannot automate emails to your customers unless you purchase the marketing add on (+$1k/mo)." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6625276) CS Christina S. Area Director of Sales > "Hubspot CRM offers comprehensive reporting tools that enable us to generate updated insights that help us improve our customer relationships." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6544349) MB Milly B. Founder > "The free plan is decent, but it has so many upsells and annoying branded things everywhere that it doesn't feel very professional using it." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6434845) SO Scarlett O. Business Development Specialist > "I enjoyed the power it gave me as a user to view reports and the organic nature of its systems" [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7158986) VR Verified Reviewer Sales Agent > "Can be a bit confusing for beginners" [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7117265) PS Pereira S. Informatics Engineer > "It enable us to track progress, seamlessly allocate resources and ensure that we complete our project tasks on time." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6483330) NA Nathan A. CEO Founder > "Everything was good, until I got the discount, it should have continued to function the same, but instead we had issues which pretty much forced us to pay the regular rate, which..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6443109) NS Natalie S. Senior immigration Advisor > "I like because allows multiple integration such as calendar integrations, marketing tools integrations and social media integration." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6778484) AZ Arpad Z. Senior software consultant > "the company really needed a CRM system, as before we had none and the sales-pipeline follow-up was not centralized and controlled." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6550971) VR Verified Reviewer Account Executive > "It was easy to use, helped keep things organized, and worked well for day-to-day CRM needs. While some features felt a bit limited without upgrades, it still did a solid job for..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7085635) Arjun K. Co-founder > "Additionally, the Stripe integration for billing is sub-par - we cannot connect one hubspot account to multiple recurring subscriptions on stripe - so we had to pursue 3rd party..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6101968) VR Verified Reviewer Head on Sales Operations > "What I appreciated most is that the software encompasses the entire customer journey, from lead generation to customer service, eliminating the need to switch between multiple..." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6552277) OL Ollie L. RevOps Analyst > "Lead scoring can be a bit complex and clunky and is one thing that has frustrated me in the past, although there have been some recent updates/releases to this." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6820018) CC Chad C. District Manager > "HubSpot CRM provides the most efficient customer engagement tools like live chats which help us interact freely with customers." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6718342) Sean H. COO > "Pros: Not yet experienced due to poor onboarding. " [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7084434) Daljeet K. Sales > "I liked HubSpot CRM for its user-friendly interface, powerful free tier, seamless integration with other HubSpot tools, and strong customization options." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6473149) CG Charles G. CEO > "After this experience, I even sold my HubSpot shares." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7089677) Zach P. Marketing Coordinator > "The HubSpot team also provides great resources and customer support if you are part of their paid service." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7106997) DD Dennis D. Business Owner > "The AI Integration is kind of annoying and I don\[t find it works very well." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7072257) RD Richard D. Operations Manager > "The ability to customize the stages of your deal workflow and customize the data logged for customers/deals/etc... is nice." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6584701) Hannah K. Vice President > "The UI is not as intuitive as other CRM's." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___7071282) Gabriel S. Senior Digital Strategist > "The tool itself is extremely valuable to any larger business that needs to track and apply consumer data and would be an excellent asset for any marketing manager." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6855266) AQ Anthony Q. Customer Support Specialist > "Despite the overall good communication of service disruptions mentioned in my overall experience, they do always end up causing road blocks in proceeding with work." [See full review](https://www.capterra.com/p/152373/HubSpot-CRM/#Capterra___6713949) [View Reviews](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/) BK Blerta K. Language Instructor > "The functionality and user-friendly interface in terms of email handling are wonderful and our small teaching faculty was able to design and mail gorgeous monthly newsletters to our potential..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7119704) SK Samuel K. Creative and Technical Director > "The email template library and drag-and-drop editor can feel a bit rigid and clinical compared to some of the more design-focused competitors. While it is completely capable and reliable, it lacks..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7166228) GM Geet M. Founder > "Some other very useful features include finding out about invalid contacts, being able to look at emails that bounced, scheduling the emails in advance and the option to add an unsubscribe link." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7165945) AL Amanda L. Head of Marketing > "The only thing that really bugs me is the clunky workflow when duplicating campaigns. If I want to take a successful email and quickly resend it to the people who didn't open it (or those who..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7142092) VR Verified Reviewer Owner > "Email campaign creation, contact management, automation, and reporting are all in one place, which made it efficient to manage our marketing activities." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7142480) LB Leen B. Marketeer > "The newsletter layout interface is a bit complicated, for example the whole margins settings that can be convoluted because you can set them at so many levels in blocks." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7158021) CL Cristiano L. CEO > "It´s a complete Marketing platform with the resources I need for my SaaS. In one platform I have CRM, Automation, SMTP, whatsapp, Deals and more." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7126987) VR Verified Reviewer Owner and Administrator > "The main downside is that suspension messages could be clearer. When a transactional SMTP account is suspended, it can be stressful for a small business because important platform emails stop..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141693) IH Imre H. Software Engineer > "The support team also provided useful deliverability details, such as hard bounce rates, bad MX addresses and role-based email issues." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7151013) IH Imre H. Software Engineer > "Our first large campaign was suspended because our imported database contained many outdated emails, and the reactivation process was stressful at first, although support eventually explained the..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7151013) AM Anna M. Customer Service Agent > "We use Brevo as a free-access CRM and for some campaign and purchase confirmation emails. For people who struggle with standard solutions available out there, or just need something simple and..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7159151) IH Imre H. Software Engineer > "Bulk deletion and list cleanup are not as smooth as expected, and some parts of the import and field mapping workflow could be clearer." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7151013) SB Stefano B. Founder and CEO > "The customization capabilities have allowed us to create workflows that match our exact processes rather than forcing us to adapt to rigid system limitations. While the webhook functionality needs..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7014349) FR Frank R. Billing Specialist > "There are some valid engagement data that is flagged strangely and that confuses me when I go through campaign performance that relates to billing." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7133142) AM Antoine M. Marketing advisor > "You can create campaigns, manage contacts, automate emails and even use SMS tools." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7143128) Bekkah M. Webmaster and Marketing Manager > "Like wanting to delete non-subscribers simply by deleting a list but finding I needed to use one of many confusing filters or to delete by selecting them one at a time from contacts instead." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7153435) Bekkah M. Webmaster and Marketing Manager > "I like their templates, though some aspects can be difficult to edit if you don't outright remove the item and replace it with something else/start over in the area. Despite some difficulties in..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7153435) LAW Lee-Anne W. Head of Marketing > "Very strict regarding bounce rates of new lists, leads to immediate suspension and lots of frustrating back and forth performing multiple tasks to be reinstated." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7162494) VR Verified Reviewer Owner > "The platform offers useful tools for email marketing, contact management, and campaign tracking." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7142480) Bekkah M. Webmaster and Marketing Manager > "It didn't allow me to change the photo size/shape so I had to create a new graphic just for the template." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7153435) TV Tuananh V. Marketing > "I also appreciate having multiple features (email, SMS, CRM) in one place, which promises to save time and effort in the future. While it's still too early to give a deeper assessment of advanced..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6852296) Bekkah M. Webmaster and Marketing Manager > "I also didn't want to include any non-subscribers or "blocklisted" people to my contacts but that was automatically added when connected to our Shopify store." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7153435) Clare P. WordPress Development Lead > "Brevo's delegated account access means that my clients can take care of simple tasks by themselves, and I can easily access their account if they need help with more technical tasks." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7036177) TC Trish C. Founder > "One thing I didn't like is the templates are not as good as what I was used to use, the code behind is not great and it causes issues with buttons and mobile layouts." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7158829) VR Verified Reviewer Senior Social Account Executive > "Also being able to duplicate a campaign with the option to change everything from recipients, subject etc is so handy for us." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7158285) SM Sherry M. Executive Manager > "We also may get unsubscribes that do not realize we use Brevo for informational purposes and not just marketing and we get concerned the guests may no longer get pertinent emails." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7116190) Roman J. onwer > "When we ran into difficulties, the support team helped us with advice and opened our eyes to the fact that it’s not just about the quantity of emails sent, but also about the content and a..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7093439) AS Andreas S. Co-founder > "Pricing not very transparent, still no idea what the difference between the free & starter plans is. If you have more than 500 subscribers, it gets expensive." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7140818) Faydra D. F. Most-Things Web Consultant > "I primarily use Brevo as a tool so that I and my clients can receive transactional emails through our WordPress sites, and it's outstanding for that." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7029342) BQ Brenna Q. sole trader > "DON'T SIGN UP TO BREVO - My plan was changed from $250 a year to $983 per year because I had over 500 subscribers (I only have 2400 - it's not like I'm making any money from my mailing list)." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7165854) RS Radenko S. CEO > "Positive, good support service, tools necceserz to start and run zour email campaigns, segmentatyion is good, good repaort even in the free plan" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7079068) MT Marios T. President > "The interface can feel cluttered and not very intuitive, especially when navigating between campaigns, contacts, and automation." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7118246) Himaanshu L. Sr Business Development Manager > "It helped us manage email marketing, customer engagement, and campaign communication in one place." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7157832) Lauren R. Owners > "With migration of our database to Brevo, we lost several hundred contacts bc they were from Gravity forms outside of the “allowed timeframe” I did feel that this hurt us in the migration and was..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6856016) Henrique de Souza R. Head of Customer Success > "I really like Brevo because it's easy to create templates and integrations, and it also allows you to view logs in real time." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7117568) DrJohnCobin C. Manager > "I signed up because I want to do mailings to thousands of Baptist churches and hundreds of others for my businesses. But I found that you do not permit such things." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141446) WD Warren D. Marketing Manager > "affordability, we do not send a huge number of emails out per month but do have a lot of contacts across several entities and Brevo's fix rate monthly account works very well for us." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6883558) Bekkah M. Webmaster and Marketing Manager > "It had text over a photo and it was somewhat difficult to access each layer on the editor." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7153435) KB Konrad B. Fundraiser > "Brevo allows me to do my most important part of work - be in a constant contact with the donors of my organisation." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7097933) RG Renato G. Cofounder > "The SMS confirming my phone number never arrived, so I had to use the chat to resolve a problem that could have been easier to resolve." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7097771) KB Konrad B. Fundraiser > "Marketing campaigns allow me to send my most important messages for the donors of my organisation." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7097933) Bekkah M. Webmaster and Marketing Manager > "It had me concerned that they would charge extra or consider our tier limit exceeded because of the extra contacts that we essentially cannot use." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7153435) VB Virginijus B. Manager > "We recently launched email campaigns for our skincare brand and found the platform reliable, user-friendly, and cost-effective." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7160391) AF Avery F. Artist and Tour Manager > "Additionally, I have sometimes noticed slow loading times on the reporting interface when analyzing large campaigns." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7168248) SC Simone C. Writer > "I use it to send out my noncommercial newsletter about writing. Both the stats and the way they're presented are very helpful in my understanding my public." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6852183) JG Jerzy G. DJ, Producer and Remixer > "when sending a campaign having a limited amount of mails to send, there is a big inconvenience: if let's say your monthly limit is 300, you might want to select 2 contact categories (I.e. web..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6470031) AH Adrian H. CEO > "There are simple ways to set up forms within the interface that allows sign-up connection without the need to use any other form plugin." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7003130) CL Cristiano L. CEO > "Some time there are new functions that I wasn´t using that don´t work fine, new configurations, but the support can solve in time." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7126987) MS Marc S. Membership VP > "The user interface is quite pleasant, allowing me to easily create and modify campaigns as needed." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7159200) FR Frank R. Billing Specialist > "There is inconsistency in spam filtering of incoming campaign analytics." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7133142) RCR Rodel C R. Journal Editor > "Segmentation, templates, and scheduling aid us to notify authors and reviewers adequately with good value, without aggressive learning curves." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6877106) AV Arnaud V. Founder > "The editor can be tinkering if you want to work with conditional variables and specific layout/styles. But maybe I'm overcomplicating my logic in the e-mails too..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7005928) VR Verified Reviewer Owner and Administrator > "Overall, I would recommend Brevo for small businesses that need reliable transactional email and useful delivery logs, especially if they are starting with modest email volume." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141693) Renan D. Founder > "I like least about Brevo is the loading of unnecessary resources in e-commerce, the lack of clarity about the billing process, and the limited automation features for push notifications." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6500673) GM Giulio M. CEO > "I'm using Brevo from almost 5 years, it simplify at the most my needs to make campaigns to have more leads, even for wide or very small numbers of sendings." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7024863) CG Charles G. Owner > "The biggest pain point so far seems to be process for adding new individual contacts. Because Brevo offers many features beyond emailing, it means that adding a new contact involves a lot of data..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6778102) TC Trish C. Founder > "I have reached out to support few times, their AI support is the best I've seen, you get email replies instantly and it was actually accurate, so I was very impressed as I don't usually get good..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7158829) LC Lucy C. Business Technology Consultant > "When using a popup form it is not possible to customise the URL for double opt-in subscribers." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6853381) IB Ilenia B. Marketing Automation manager > "The automation features are particularly interesting because they allow you to manage the database with internal actions as well as automate external communications via email or SMS." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6495091) RA Richard A. Secretary > "There are restrictions on sending emails that I didn’t know about when I registered" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7139214) VR Verified Reviewer Graphic Designer > "Overall, Brevo is a solid email marketing platform that is user-friendly for designers, offering a quick way to create attractive campaigns and manage client communication, but it may not offer..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6575696) BD Benjamin D. CEO > "Not the most beginner-friendly platform for users with limited marketing or automation experience." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7175091) MM Michele M. Operations Manager > "Not only did it allow us to mass mail to all our clients weekly news letters which cut our time in half but it also incorporates many other wonderful features that we were able to utilize right at..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6680142) OA Odueki A. CEO > "Some users might not like or could find it limiting due to the learning curve — especially when it comes to setting up workflows, lead scoring, and tagging." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6854447) VR Verified Reviewer Senior Social Account Executive > "Brevo has been revolutionary for our email newsletter to go out to our clients and agency, it has been great for time-saving and organisation." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7158285) DrJohnCobin C. Manager > "Lots of service interruption due to internal policy of Brevo not clearly explained before purchase.!!" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141446) KE Khalid E. Founder > "It saves time and offers fantastic features like multiple mailing lists, easy-to-run advanced campaigns, seamless integration of web interfaces and chat elements, and highly sophisticated live..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6501425) DW Damian W. Owner > "Some of the interface and API creation was a bit confusing but not much." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7169590) OT Ojo T. Copywriter, Mobile and Web developer, Data analyst > "I did so for but for Brevo, I unconsciously dived into it, started checking around and within 10 minutes I got a hang of what it does and how it was perfect for my needs(which is a mailing service..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6493808) MN Muna N. Designer > "Occasional delays in email delivery or reporting may occur." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7083179) GM Geet M. Founder > "Adding contacts and sorting them into lists is a breeze with their amazing UI/UX." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7165945) AP Anil P. Founder > "The inability to find how to use transactional emails, as each click on transactional->templates redirected to campaigns->templates." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6822712) HG Hannah G. Design and Projects Marketing Manager > "We made the switch to Brevo from a well-known large e-marketing platform and we found the ease of use better, the design capabilities better and the quality of customer service better, it was also..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6409130) VR Verified Reviewer Marketing Executive > "The email template customization options are limited and less visually appealing." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7004529) KB Konrad B. Fundraiser > "Free plan for unlimited contacts with not so small amount of e-mails per day (300)." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7097933) MW Mark W. Owner > "Payments can fail and during the weekend, support can be slow." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7080740) DK Dhaval K. SR BDE and Consultant > "The best thing they have taken care of is when you draft your email you can have a mobile as well as desktop version that how your email would look like so these are small things that Brevo has..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6465254) LS Luke S. Marketing and Web Admin > "If you have a large list of contacts which is not up to date, you could get your account suspended for having to many unsubscribed contacts." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6730381) Attila P. Owner > "Brevo handles both my transactional emails and marketing newsletters reliably, and the setup was straightforward." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141767) VR Verified Reviewer Owner > "The contact and recipient count was sometimes confusing." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7142480) [View Reviews](https://www.capterra.com/p/132996/brevo/reviews/) ## User interface 4.51 (4,470) [Brevo](https://www.capterra.com/p/132996/brevo/) 4.62 (3,489) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit Activity Dashboard 207 Important AI Copilot 150 Important Alerts/Notifications 120 Important HubSpot CRM Top features 35/40 - Activity Dashboard - AI Copilot - Alerts/Notifications - API - Calendar Management - Campaign Management - Contact Management - Customer Journey Mapping - Customizable Fields - Customizable Reports - Data Import/Export - Data Security - Document Storage - Drag & Drop - Email Management - Email Marketing - Email Templates - Forecasting - Generative AI - Interaction Tracking - Lead Capture - Lead Generation - Lead Management - Lead Qualification - Lead Scoring - Marketing Automation - Mobile Access - Multi-Channel Communication - Predictive Analytics - Quotes/Estimates - Referral Tracking - Reminders - Reporting/Analytics - Sales Pipeline Management - Sales Reports - Segmentation - Task Management - Territory Management - Third-Party Integrations - Workflow Management [See all features](https://www.capterra.com/p/152373/HubSpot-CRM/#features) Brevo 29/40 - Activity Dashboard - AI Copilot - Alerts/Notifications - API - Calendar Management - Campaign Management - Contact Management - Customer Journey Mapping - Customizable Fields - Customizable Reports - Data Import/Export - Data Security - Document Storage - Drag & Drop - Email Management - Email Marketing - Email Templates - Forecasting - Generative AI - Interaction Tracking - Lead Capture - Lead Generation - Lead Management - Lead Qualification - Lead Scoring - Marketing Automation - Mobile Access - Multi-Channel Communication - Predictive Analytics - Quotes/Estimates - Referral Tracking - Reminders - Reporting/Analytics - Sales Pipeline Management - Sales Reports - Segmentation - Task Management - Territory Management - Third-Party Integrations - Workflow Management [See all features](https://www.capterra.com/p/132996/brevo/#features) ### Recognition HubSpot CRM is recognized as a top-rated tool in 3 Capterra Shortlist reports Brevo is recognized as a top-rated tool in 4 Capterra Shortlist reports ### Deployment & support HubSpot CRM Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Brevo Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details HubSpot CRM - By HubSpot - Located in United States - Founded in 2012 Brevo - By Sendinblue - Located in France - Founded in 2012 ## 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