# Compare Brevo vs GMass 2026 | Capterra > Unsure of what to choose? Check Capterra to compare Brevo and GMass based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/132996-168452/brevo-vs-GMass --- # Brevo vs GMass Features and Cost Comparison Last updated May 14th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: BrevoGMass2/4 selected [Brevo](https://www.capterra.com/p/132996/brevo/)[4.6 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/) [GMass](https://www.capterra.com/p/168452/GMass/)[4.8 (1,376)](https://www.capterra.com/p/168452/GMass/reviews/) [## Brevo](https://www.capterra.com/p/132996/brevo/)[4.6 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/) Starting Price $9.00/month Value-for-Money 4.5 Functionality 4.5 Ease of Use 4.6 Customer Service 4.5 Reviews Sentiment Based on [3,439 reviews](#user-reviews) Positive 3,239 Neutral 117 Negative 83 [## GMass](https://www.capterra.com/p/168452/GMass/)[4.8 (1,376)](https://www.capterra.com/p/168452/GMass/reviews/) Starting Price $25.00/month Value-for-Money 4.7 Functionality 4.7 Ease of Use 4.7 Customer Service 4.7 Reviews Sentiment Based on [1,376 reviews](#user-reviews) Positive 1,357 Neutral 14 Negative 5 ## Send this comparison chart to my inbox ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. ## Summary * * * Key features rated by users Features selected based on 14,179 reviews from email marketing software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 75%Fit Missing features Feature ratings Email Campaign Management 4.6 Campaign Scheduling 4.6 Newsletter Management NA Email Tracking 4.6 Customizable Branding 4.5 65%Fit Missing features Feature ratings Email Campaign Management 4.7 Campaign Scheduling 4.8 Newsletter Management NA Email Tracking 4.8 Customizable Branding NA User satisfaction User satisfaction 4.6 User reviews[3,439](https://www.capterra.com/p/132996/brevo/reviews/) Ease of use 4.6 Functionality 4.5 Value for money 4.5 Customer support 4.5 User satisfaction 4.8 User reviews[1,376](https://www.capterra.com/p/168452/GMass/reviews/) Ease of use 4.7 Functionality 4.7 Value for money 4.7 Customer support 4.7 Price starts from Price starts from $9Usage Based, Per Month - Free version - Free trial Price starts from $25Flat Rate, Per Month - Free version - Free trial Best for Best for Brevo is used by entrepreneurs, ecommerce retailers, marketers, sales teams, developers, agencies, and enterprise organizations. Best for Whether you need to send cold emails, mail merges, email marketing messages, internal comms, or invitations, GMass can do it all — and all inside Gmail with the best deliverability you've ever had. ## User reviews Pros & cons BK Blerta K. Language Instructor > "The functionality and user-friendly interface in terms of email handling are wonderful and our small teaching faculty was able to design and mail gorgeous monthly newsletters to our..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7119704) AL Amanda L. Head of Marketing > "The only thing that really bugs me is the clunky workflow when duplicating campaigns. If I want to take a successful email and quickly resend it to the people who didn't open it (or..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7142092) VR Verified Reviewer Owner > "Email campaign creation, contact management, automation, and reporting are all in one place, which made it efficient to manage our marketing activities." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7142480) VR Verified Reviewer Owner and Administrator > "The main downside is that suspension messages could be clearer. When a transactional SMTP account is suspended, it can be stressful for a small business because important platform..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141693) CL Cristiano L. CEO > "It´s a complete Marketing platform with the resources I need for my SaaS. In one platform I have CRM, Automation, SMTP, whatsapp, Deals and more." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7126987) FR Frank R. Billing Specialist > "There are some valid engagement data that is flagged strangely and that confuses me when I go through campaign performance that relates to billing." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7133142) SB Stefano B. Founder and CEO > "The customization capabilities have allowed us to create workflows that match our exact processes rather than forcing us to adapt to rigid system limitations. While the webhook..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7014349) SM Sherry M. Executive Manager > "We also may get unsubscribes that do not realize we use Brevo for informational purposes and not just marketing and we get concerned the guests may no longer get pertinent emails." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7116190) AM Antoine M. Marketing advisor > "You can create campaigns, manage contacts, automate emails and even use SMS tools." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7143128) AS Andreas S. Co-founder > "Pricing not very transparent, still no idea what the difference between the free & starter plans is. If you have more than 500 subscribers, it gets expensive." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7140818) SG Sebastian G. coo > "The drag-and-drop email builder is ituitive, and the automation workflows make it simple to create personalized experiences for different customer segments." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6828497) MT Marios T. President > "The interface can feel cluttered and not very intuitive, especially when navigating between campaigns, contacts, and automation." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7118246) VR Verified Reviewer Owner > "The platform offers useful tools for email marketing, contact management, and campaign tracking." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7142480) AP Anil P. Founder > "The inability to find how to use transactional emails, as each click on transactional->templates redirected to campaigns->templates." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6822712) TV Tuananh V. Marketing > "I also appreciate having multiple features (email, SMS, CRM) in one place, which promises to save time and effort in the future. While it's still too early to give a deeper assessment..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6852296) Lauren R. Owners > "With migration of our database to Brevo, we lost several hundred contacts bc they were from Gravity forms outside of the “allowed timeframe” I did feel that this hurt us in the..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6856016) Clare P. WordPress Development Lead > "Brevo's delegated account access means that my clients can take care of simple tasks by themselves, and I can easily access their account if they need help with more technical tasks." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7036177) DrJohnCobin C. Manager > "I signed up because I want to do mailings to thousands of Baptist churches and hundreds of others for my businesses. But I found that you do not permit such things." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141446) Roman J. onwer > "When we ran into difficulties, the support team helped us with advice and opened our eyes to the fact that it’s not just about the quantity of emails sent, but also about the content..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7093439) RG Renato G. Cofounder > "The SMS confirming my phone number never arrived, so I had to use the chat to resolve a problem that could have been easier to resolve." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7097771) Faydra D. F. Most-Things Web Consultant > "I primarily use Brevo as a tool so that I and my clients can receive transactional emails through our WordPress sites, and it's outstanding for that." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7029342) JG Jerzy G. DJ, Producer and Remixer > "when sending a campaign having a limited amount of mails to send, there is a big inconvenience: if let's say your monthly limit is 300, you might want to select 2 contact categories..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6470031) GR Gustavo R. Chief Enthusiast > "Very generous free plan (300 e-mail messages per day which can not only be used for e-mail marketing, but also for transactional e-mails and SMTP sending)." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6827819) CL Cristiano L. CEO > "Some time there are new functions that I wasn´t using that don´t work fine, new configurations, but the support can solve in time." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7126987) RS Radenko S. CEO > "Positive, good support service, tools necceserz to start and run zour email campaigns, segmentatyion is good, good repaort even in the free plan" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7079068) FR Frank R. Billing Specialist > "There is inconsistency in spam filtering of incoming campaign analytics." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7133142) Henrique de Souza R. Head of Customer Success > "I really like Brevo because it's easy to create templates and integrations, and it also allows you to view logs in real time." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7117568) AV Arnaud V. Founder > "The editor can be tinkering if you want to work with conditional variables and specific layout/styles. But maybe I'm overcomplicating my logic in the e-mails too..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7005928) LW Llewellyn W. Media and Communications Manager > "Additionally, setting up workflows and managing subscriber lists is straightforward, helping users save time and focus on engaging their audience effectively." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6828150) MK Max K. CEO > "I think Brevo has an overly sensitive algorithm related to email deliverability and customer engagement." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7046744) WD Warren D. Marketing Manager > "affordability, we do not send a huge number of emails out per month but do have a lot of contacts across several entities and Brevo's fix rate monthly account works very well for us." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6883558) Renan D. Founder > "I like least about Brevo is the loading of unnecessary resources in e-commerce, the lack of clarity about the billing process, and the limited automation features for push..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6500673) NO Naj O. Digital CRM > "We appreciate the intuitive and comprehensive features the most, especially how easy it was to manage email campaigns, segment audiences and track analytics in one place." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7050024) CG Charles G. Owner > "The biggest pain point so far seems to be process for adding new individual contacts. Because Brevo offers many features beyond emailing, it means that adding a new contact involves a..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6778102) KB Konrad B. Fundraiser > "Brevo allows me to do my most important part of work - be in a constant contact with the donors of my organisation." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7097933) JS Joao S. Team leader > "The user interface can be confusing at times and not very user-friendly, which occasionally makes simple tasks take longer than they should." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7049987) KB Konrad B. Fundraiser > "Marketing campaigns allow me to send my most important messages for the donors of my organisation." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7097933) SG Sebastian G. coo > "Some parts of the interface feel a bit clunky or uninuitive, especially when navigating between campaigns, contacts, and automation workflows." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6828497) SC Simone C. Writer > "I use it to send out my noncommercial newsletter about writing. Both the stats and the way they're presented are very helpful in my understanding my public." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6852183) LC Lucy C. Business Technology Consultant > "When using a popup form it is not possible to customise the URL for double opt-in subscribers." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6853381) AH Adrian H. CEO > "There are simple ways to set up forms within the interface that allows sign-up connection without the need to use any other form plugin." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7003130) RA Richard A. Secretary > "There are restrictions on sending emails that I didn’t know about when I registered" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7139214) RCR Rodel C R. Journal Editor > "Segmentation, templates, and scheduling aid us to notify authors and reviewers adequately with good value, without aggressive learning curves." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6877106) PD Paul D. Operations Manager > "The cost of the packs is quite high, so make your subscription work for you, can get expensive if your database fills up" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6821044) VR Verified Reviewer Owner and Administrator > "Overall, I would recommend Brevo for small businesses that need reliable transactional email and useful delivery logs, especially if they are starting with modest email volume." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141693) OA Odueki A. CEO > "Some users might not like or could find it limiting due to the learning curve — especially when it comes to setting up workflows, lead scoring, and tagging." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6854447) GM Giulio M. CEO > "I'm using Brevo from almost 5 years, it simplify at the most my needs to make campaigns to have more leads, even for wide or very small numbers of sendings." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7024863) DrJohnCobin C. Manager > "Lots of service interruption due to internal policy of Brevo not clearly explained before purchase.!!" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141446) BY Bahnas Y. Project Manager > "The layout is clean and the tools are organized in a way that makes sense even if you are not deeply experienced with email platforms." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7048165) MN Muna N. Designer > "Occasional delays in email delivery or reporting may occur." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7083179) IB Ilenia B. Marketing Automation manager > "The automation features are particularly interesting because they allow you to manage the database with internal actions as well as automate external communications via email or SMS." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6495091) VR Verified Reviewer Marketing Executive > "The email template customization options are limited and less visually appealing." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7004529) VR Verified Reviewer Graphic Designer > "Overall, Brevo is a solid email marketing platform that is user-friendly for designers, offering a quick way to create attractive campaigns and manage client communication, but it may..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6575696) EL Eddy L. Founder > "Campaign builder and pre-configured campaigns are sometimes confusing and most of the time not inline with our cms." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6823451) MM Michele M. Operations Manager > "Not only did it allow us to mass mail to all our clients weekly news letters which cut our time in half but it also incorporates many other wonderful features that we were able to..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6680142) MW Mark W. Owner > "Payments can fail and during the weekend, support can be slow." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7080740) AK Anuj K. President > "Bravo allows us to merge our mailing lists and prepare the newsletter via the platform." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6817603) HPK Himadri Protim K. MD > "I haven't been able to find the merging option, which would allow me to avoid repeating the contact entry twice." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6839277) KE Khalid E. Founder > "It saves time and offers fantastic features like multiple mailing lists, easy-to-run advanced campaigns, seamless integration of web interfaces and chat elements, and highly..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6501425) AB Arthur B. Product Manager > "I also find the pricing model somewhat unclear; most of the support tickets I’ve opened were to clarify doubts about how pricing works." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6824051) OT Ojo T. Copywriter, Mobile and Web developer, Data analyst > "I did so for but for Brevo, I unconsciously dived into it, started checking around and within 10 minutes I got a hang of what it does and how it was perfect for my needs(which is a..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6493808) LS Luke S. Marketing and Web Admin > "If you have a large list of contacts which is not up to date, you could get your account suspended for having to many unsubscribed contacts." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6730381) UJ Umer J. Corporate Sales Manager > "I recently run an email campaign for our upcoming webinar and Brevo helped me to design a really eye-catching design for that." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6815114) VR Verified Reviewer Owner > "The contact and recipient count was sometimes confusing." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7142480) HG Hannah G. Design and Projects Marketing Manager > "We made the switch to Brevo from a well-known large e-marketing platform and we found the ease of use better, the design capabilities better and the quality of customer service..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6409130) FG Fernando G. Owner > "automating email blasts and social media posts isnt a capability that it currently has." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6859549) KB Konrad B. Fundraiser > "Free plan for unlimited contacts with not so small amount of e-mails per day (300)." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7097933) FS Frhan S. Clara > "Many messages end up in spam, making them invisible and failing to achieve the campaign's goal." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6819999) DK Dhaval K. SR BDE and Consultant > "The best thing they have taken care of is when you draft your email you can have a mobile as well as desktop version that how your email would look like so these are small things that..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6465254) MnM Mônica M. GMT > "Since I am still learning, I sometimes find the automation features a bit confusing to set up." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7098560) Attila P. Owner > "Brevo handles both my transactional emails and marketing newsletters reliably, and the setup was straightforward." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141767) MD Mo D. Marketing Associate > "Sometimes the functionality of moving certain elements in the email can be cumbersome." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6857443) UG Ulysses G. CTO > "For a company like ours with a large contact base and varied use cases, it's helpful to have a platform that handles multiple tasks under one roof." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6854937) AM Antoine M. Marketing advisor > "Some advanced features are less deep than very premium competitors." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7143128) TM Tiffany M. CEO > "My overall experience with Brevo has been positive—effective spam blocking with room for improved notifications." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7044028) YZ Yoav Z. Director > "Also pricing feels a bit confused: for example, looks like it's more worthwhile to stay on a free package than move to pay as you go because you lose your free allocation?" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6814343) VR Verified Reviewer Web Developer > "The platform is very intuitive, and the documentation is extensive, so I can usually find everything I need without contacting support." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7054728) AB Arthur B. Product Manager > "There are also occasional stability issues — I’ve been locked out of the platform at times when I really needed access." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6824051) VR Verified Reviewer Owner and Administrator > "Brevo’s free transactional email service is very useful for a small online teaching platform like mine." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141693) CB Christian B. CEO > "What I disliked about the platform is that, due to the fact that it is a multi-tool platform, it takes a few hours to learn how to use it well." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6828871) [View Reviews](https://www.capterra.com/p/132996/brevo/reviews/) VD Vishnu D. Manager > "The ability to send personalized bulk emails, automate follow-ups, and track opens and clicks has made my outreach much more effective." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7134991) VD Vishnu D. Manager > "What I liked least about GMass was its occasional lack of polish in the user experience. While powerful, the interface can feel cluttered..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7134991) Varun P. Strategy Founder Office > "GMass makes Gmail outreach remarkably easy, with quick setup, smooth Google Sheets mail merge, and strong personalization that lets..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7035106) MA Maryna A. Managing Member > "I noticed when my messages were blocked or rejected due to security policies, Gmass didn't stop to send follows up to there emails." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7142995) EJ Ela J. Representative > "It automates follow-ups, tracks opens and clicks in real time, and helps ensure your emails land in inboxes." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6861126) OT Oluwaseyi T. Owner > "It offered exactly what I needed: a way to quickly send a mass email from my Gmail account. But I ran into another issue where I didn’t..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6834225) CE Chimamanda E. Peer Advisory Leader > "In particular, I appreciated the bcc feature still working with the merges as well as the ability to still merge replies to certain..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6862066) MG Michael G. Publicist > "You can easily make a lot more errors using free versions of gmail mail merges using sheets." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7016503) VD Vishnu D. Manager > "I also appreciate how quickly I was able to get started without needing extensive technical knowledge. While there are a few areas that..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7134991) SS Stephen S. Senior Product Manager > "I don't like that it creates too many folders." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7079636) Nicholas S. Developer > "Any user, from low-tech to amateur dev to more experienced dev can make powerful use of the feature set that GMass offers, for a fraction..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6867379) SG Subhadeep G. Business Strategist > "Also the draft and sent box gets heavy, causes problem in finding other important emails." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6874363) MN Manav N. Co-founder > "The inbox delivery is the best bit, GMass ensures all my emails reach my lead's inboxes and seem very authentic" [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7013156) LI Lawrence I. CEO > "There is literally no reason to make marketing your business difficult for you if your time is constraint and you don't necessary have a..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6847781) LK Levi K. Head Coach > "It helps me manage outreach easily and keeps all replies organized in one place, which saves me a ton of time compared to other platforms." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7034900) MG Michael G. Publicist > "I can't get my head around the extra mailing (over 2000 emails) using SMTP mailing." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7016503) SM Sailash M. Founder > "The automation (follow-ups, scheduling, tracking) works well and helps save time." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7145009) SS Stephen S. Senior Product Manager > "Also, it lags a little bit when trying to get things set up." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7079636) CM Carrie M. Travel Agent > "GMass is a great product allowing the unlimited amount of emails that need to be sent out at one time." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7099741) AD Ann D. Publicist > "I don't have any complaints about GMass, but it can sometimes take a while to send a large batch of emails." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7041952) NJ Nikki J. Founder and CEO > "Gmass Provides features like automated follow-ups, push email campaign, multisend emails, and many more helped my team to do efficient and..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6418731) DS Dave S. Sales > "Policy and what is considered spam is very hard to figure out." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7139856) NKC Nikhil K C. Outreach Manager > "Its seamless integration with Gmail lets me send personalized mass emails directly from my inbox, making the entire process simple and..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6484500) Rob D. Comms Director > "I've used GMASS for two months and I currently have no CONS regarding how we implement it for our org." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6868940) Varun P. Strategy Founder Office > "Setup takes minutes, the reporting is actionable, and the tool is reliable for daily execution across both small tests and large campaigns" [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7035106) MB Maor B. CSM > "UX\\UI design, the personalization of the emails are not good enough yet." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6619489) SS Steve S. Founder > "The seamless integration with Google Workspace and the ability to not only send emails but also follow-up on open rates and reporting too." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6764990) LT Lukáš T. Sales Rep > "finding these among the FAQs is a bit time consuming" [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6838665) MW Marieke W. Associate Director > "This tracks engagement and identifies areas where we can improve." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7092790) MB Maggie B. Founding Partner > "I don't like that they no longer offer the free version of up to 50 emails/day." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6340344) SS Steve S. Founder > "It is a great tool, which I initially found years ago on Google Chrome, and then added onto our platform, as our workspace works with..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6764990) SD Sanjay D. Agent > "Its not filtering email right now for junk email addresses." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6669870) KS Katarina S. phd student > "What I like most is that besides sending bulk emails for my surveys, I can also see how many people opened the email." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6852471) PR Puru R. CEO > "could be Finicky sometimes, a lot of emails go to spam," [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6354742) TV Tommy V. Co-Founder > "I do a lot of work from Google Sheets and being able to link that to my email marketing without the need for an API is a game changer for..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6349653) PN Phil N. Marketing > "Long story short, their email verifier doesn't work and using GMass to send just 90 emails has changed my email reputation from good to..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4901341) VR Verified Reviewer Founder > "I was able to set everything up in minutes and start sending personalized outreach right away." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7053084) SJ Sandeep J. video editing > "i don't know it's a problem from my side or theirs." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6832358) VR Verified Reviewer Founder > "The tool is easy to use, very flexible, and has helped me generate real customer responses, sales, and reviews without spending hours..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7053084) JG Jessie G. PTA treasurer > "It is a bit pricey for our needs as a nonprofit." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6775308) MW Marieke W. Associate Director > "This is perfect for my needs at a small nonprofit where donor stewardship is paramount." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7092790) JH Jonathan H. Owner > "Just the natural limitations it has to work with inside gmail... 400-500 emails a day is not really a "Campaign" in the current state of..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4979419) Phil W. Founder > "GMass shines with its deliverability expertise, offering subtle guidance to implement best practices that boost campaign success." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6863360) JG John G. Owner > "Gmail has spam prevention meausres and slows down your sending when you have a list of thousands." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___5064346) AP Aleksandra P. Marketing Specialist > "It really helps keep them out of the spam folder, which is fantastic for marketers like me. Plus, I can easily see who’s opening my emails..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6719980) Nicolas N. Administrator > "For someone who likes to have a "clean" mailbox, it's a bit annoying to have the campaign stay in the Draft folder for the whole duration..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___5053471) BJ Barbara J. Owner > "I like the capability of creating individualized/customized email campaigns for our audience." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7024371) KG Kirsten G. Funding Specialist > "The setup process was more time consuming than expected." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6570606) EG Emily G. Consultant > "I like that it allows me to work within Gmail, and it's much quicker for one-off mass emails than other platforms like Klayvio." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6536820) SG Stephen G. Founder > "The only caveat is, I'm unable to know if my emails are landing in the small folder." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___5060552) SA Saurav A. Manager > "Its tracking features for opens, clicks, and bounces make it an effective choice for streamlined email campaigns." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6592486) SG Shweta G. Social Media Manager > "While GMass offers a free version with limited functionality, I have found the paid plans to be a bit pricey." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___5066346) Avrodeep H. Digital Marketing Manager > "GMass saves me hours of manual work and delivers strong results in terms of open and reply rates." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6855429) AB Autumn B. Office Manager > "There is no phone number for support and just directs you to a website which can be frustrating when help is needed." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6249388) CE Chimamanda E. Peer Advisory Leader > "I wanted to just use the free trial to see how much value it would add, and I immediately subscribed once I got my first campaign out and..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6862066) MD Manisha D. MArketing Manager > "One would be a slightly high price as compared to other alternatives, also that the service of Email auto warmup is unavailable for now." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4984430) NKC Nikhil K C. Outreach Manager > "I love the ability to create campaigns using Google Sheets — it streamlines list management and saves me time." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6484500) AI Anthony I. CEO > "The pricing is mid-tiered and some of the website is wonky and instructions are rather complex and long." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___5027638) KM Kevin M. Lead Manager > "Gmass is great because it integrates with my google workspace." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7049141) BP Bridget P. Copywriter Email Marketer > "It was confusing to set up and I kept getting kicked out of my GMASS account for some reason when it was tied to my Gmail." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6120642) AM Amy M. Teacher and Union President > "I was able to send critical information in such a small window of time." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7089902) SC Sarah C. Founder > "Without the GMass extention, you cannot get a hold of customer service. " [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4995471) NT Nicole T. Chair > "The mail merge, auto follow-ups, and tracking features save so much time and help us stay connected professionally." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6778176) SC Sarah C. Founder > "There is no chat function on the site nor a way to contact them. " [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4995471) VR Verified Reviewer Founder > "I was able to get my first personalized outreach campaign running within minutes." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7053084) MA Madelyne A. owner > "Had difficulty accessing so made the decision to test out the premium subscription to see if it's worth the investment." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___5099727) MN Mark N. No Specific title > "After recently integrating GMAS into my workflow for mail merges, my experience has been overwhelmingly positive." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6860646) OA Ovi A. Email Marketer > "Google recently announced that it would block software from using its API to warm up emails; since GMass uses Google's API, it has..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4563752) VR Verified Reviewer ECA Director > "I've utilized the simple poll function and have received even more responses than I ever did sending out a survey through an external link..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6411790) VR Verified Reviewer Owner > "visually, it feels outdated, even though it is quite up to date and dynamic, after installation, they jump you into a campaign email..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4619074) YW Yasmeen W. Manager > "It got my emails out, handled personalization, and avoided spam folders." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6829332) SBF Svend Bertil F. Senior News Editor > "GMass has some downsides, such as limited customization options and the lack of support for non-Gmail accounts." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4503258) AD Ann D. Publicist > "Many of these services can be extremely expensive, but GMass has great value for it's monthly fee, even as we continue to grow." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7041952) AH Ariz H. Director > "Right now, everything sits inside Gmail, so it's not as intuitive as you would hope." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6135601) Avrodeep H. Digital Marketing Manager > "It's simple, fast, and incredibly effective for sending personalized email campaigns straight from Gmail." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___6855429) VA Vasanti A. Director of Public Engagement > "I'm not sure if it's a setting on the recipients end, or on GMass, but sometimes email responses, auto replies, or wrong domain..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___3778990) AR Aaron R. CEO > "Love this program and how it is automatically merged into my gmail." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7132492) Madhanraj S. Business Development Manager > "I have encountered some issues, such as emails landing in spam when sent through Sendgrid and follow-ups not being sent at the scheduled..." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4746061) RT Ravi T. Partner > "It's amazing to see how it solves a big mailing problem so seamlessly." [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___7086645) SC Sarah C. Founder > "To me, this is dishonoring to the customers that pay money monthly to use a product. " [See full review](https://www.capterra.com/p/168452/GMass/#Capterra___4995471) [View Reviews](https://www.capterra.com/p/168452/GMass/reviews/) ## User interface 4.62 (3,439) 4.83 (1,376) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Activity Dashboard 150 Important AI Copilot 120 Important Brevo Top features 38/45 - A/B Testing - Activity Dashboard - AI Copilot - API - Autoresponders - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Drip Campaigns - Dynamic Content - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Newsletter Management - Personalization - Preview Functionality - Process/Workflow Automation - Product Recommendations - Real-Time Analytics - Reporting/Analytics - ROI Tracking - Subscriber Management - Template Management - Third-Party Integrations - WYSIWYG Editor [See all features](https://www.capterra.com/p/132996/brevo/#features) GMass 25/45 - A/B Testing - Activity Dashboard - AI Copilot - API - Autoresponders - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Drip Campaigns - Dynamic Content - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Newsletter Management - Personalization - Preview Functionality - Process/Workflow Automation - Product Recommendations - Real-Time Analytics - Reporting/Analytics - ROI Tracking - Subscriber Management - Template Management - Third-Party Integrations - WYSIWYG Editor [See all features](https://www.capterra.com/p/168452/GMass/#features) ### Recognition Brevo is recognized as a top-rated tool in 3 Capterra Shortlist reports GMass Best Value PersonalizationSoftware (2022)  ### Deployment & support Brevo Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos GMass Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details Brevo - By Sendinblue - Located in France - Founded in 2012 GMass - By GMass - Located in United States - Founded in ## 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