# Compare Brevo vs lemlist 2026 | Capterra > Unsure of what to choose? Check Capterra to compare Brevo and lemlist based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/132996-173776/brevo-vs-lemlist --- # Brevo vs lemlist Features and Cost Comparison Last updated May 14th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: Brevolemlist2/4 selected [Brevo](https://www.capterra.com/p/132996/brevo/)[4.6 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/) [lemlist](https://www.capterra.com/p/173776/lemlist/)[4.6 (386)](https://www.capterra.com/p/173776/lemlist/reviews/) [## Brevo](https://www.capterra.com/p/132996/brevo/)[4.6 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/) Starting Price $9.00/month Value-for-Money 4.5 Functionality 4.5 Ease of Use 4.6 Customer Service 4.5 Reviews Sentiment Based on [3,439 reviews](#user-reviews) Positive 3,239 Neutral 117 Negative 83 [## lemlist](https://www.capterra.com/p/173776/lemlist/)[4.6 (386)](https://www.capterra.com/p/173776/lemlist/reviews/) Starting Price $55.00/month Value-for-Money 4.6 Functionality 4.4 Ease of Use 4.5 Customer Service 4.6 Reviews Sentiment Based on [386 reviews](#user-reviews) Positive 357 Neutral 18 Negative 11 ## Send this comparison chart to my inbox ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. ## Summary * * * Key features rated by users Features selected based on 14,179 reviews from email marketing software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 75%Fit Missing features Feature ratings Email Campaign Management 4.6 Campaign Scheduling 4.6 Newsletter Management NA Email Tracking 4.6 Customizable Branding 4.5 \--%Fit Missing features Not enough reviews Feature ratings Email Campaign Management 4.3 Campaign Scheduling 4.8 Newsletter Management NA Email Tracking 4.0 Customizable Branding 4.0 User satisfaction User satisfaction 4.6 User reviews[3,439](https://www.capterra.com/p/132996/brevo/reviews/) Ease of use 4.6 Functionality 4.5 Value for money 4.5 Customer support 4.5 User satisfaction 4.6 User reviews[386](https://www.capterra.com/p/173776/lemlist/reviews/) Ease of use 4.5 Functionality 4.4 Value for money 4.6 Customer support 4.6 Price starts from Price starts from $9Usage Based, Per Month - Free version - Free trial Price starts from $55Per User, Per Month - Free version - Free trial Best for Best for Brevo is used by entrepreneurs, ecommerce retailers, marketers, sales teams, developers, agencies, and enterprise organizations. Best for Sales teams of all sizes, startups, lead generation agencies, entrepreneurs, and founders use lemlist to grow profitable businesses and increase revenue. ## User reviews Pros & cons BK Blerta K. Language Instructor > "The functionality and user-friendly interface in terms of email handling are wonderful and our small teaching faculty was able to design and mail gorgeous monthly newsletters to our..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7119704) AL Amanda L. Head of Marketing > "The only thing that really bugs me is the clunky workflow when duplicating campaigns. If I want to take a successful email and quickly resend it to the people who didn't open it (or..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7142092) VR Verified Reviewer Owner > "Email campaign creation, contact management, automation, and reporting are all in one place, which made it efficient to manage our marketing activities." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7142480) VR Verified Reviewer Owner and Administrator > "The main downside is that suspension messages could be clearer. When a transactional SMTP account is suspended, it can be stressful for a small business because important platform..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141693) CL Cristiano L. CEO > "It´s a complete Marketing platform with the resources I need for my SaaS. In one platform I have CRM, Automation, SMTP, whatsapp, Deals and more." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7126987) FR Frank R. Billing Specialist > "There are some valid engagement data that is flagged strangely and that confuses me when I go through campaign performance that relates to billing." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7133142) SB Stefano B. Founder and CEO > "The customization capabilities have allowed us to create workflows that match our exact processes rather than forcing us to adapt to rigid system limitations. While the webhook..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7014349) SM Sherry M. Executive Manager > "We also may get unsubscribes that do not realize we use Brevo for informational purposes and not just marketing and we get concerned the guests may no longer get pertinent emails." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7116190) AM Antoine M. Marketing advisor > "You can create campaigns, manage contacts, automate emails and even use SMS tools." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7143128) AS Andreas S. Co-founder > "Pricing not very transparent, still no idea what the difference between the free & starter plans is. If you have more than 500 subscribers, it gets expensive." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7140818) SG Sebastian G. coo > "The drag-and-drop email builder is ituitive, and the automation workflows make it simple to create personalized experiences for different customer segments." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6828497) MT Marios T. President > "The interface can feel cluttered and not very intuitive, especially when navigating between campaigns, contacts, and automation." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7118246) VR Verified Reviewer Owner > "The platform offers useful tools for email marketing, contact management, and campaign tracking." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7142480) AP Anil P. Founder > "The inability to find how to use transactional emails, as each click on transactional->templates redirected to campaigns->templates." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6822712) TV Tuananh V. Marketing > "I also appreciate having multiple features (email, SMS, CRM) in one place, which promises to save time and effort in the future. While it's still too early to give a deeper assessment..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6852296) Lauren R. Owners > "With migration of our database to Brevo, we lost several hundred contacts bc they were from Gravity forms outside of the “allowed timeframe” I did feel that this hurt us in the..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6856016) Clare P. WordPress Development Lead > "Brevo's delegated account access means that my clients can take care of simple tasks by themselves, and I can easily access their account if they need help with more technical tasks." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7036177) DrJohnCobin C. Manager > "I signed up because I want to do mailings to thousands of Baptist churches and hundreds of others for my businesses. But I found that you do not permit such things." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141446) Roman J. onwer > "When we ran into difficulties, the support team helped us with advice and opened our eyes to the fact that it’s not just about the quantity of emails sent, but also about the content..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7093439) RG Renato G. Cofounder > "The SMS confirming my phone number never arrived, so I had to use the chat to resolve a problem that could have been easier to resolve." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7097771) Faydra D. F. Most-Things Web Consultant > "I primarily use Brevo as a tool so that I and my clients can receive transactional emails through our WordPress sites, and it's outstanding for that." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7029342) JG Jerzy G. DJ, Producer and Remixer > "when sending a campaign having a limited amount of mails to send, there is a big inconvenience: if let's say your monthly limit is 300, you might want to select 2 contact categories..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6470031) GR Gustavo R. Chief Enthusiast > "Very generous free plan (300 e-mail messages per day which can not only be used for e-mail marketing, but also for transactional e-mails and SMTP sending)." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6827819) CL Cristiano L. CEO > "Some time there are new functions that I wasn´t using that don´t work fine, new configurations, but the support can solve in time." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7126987) RS Radenko S. CEO > "Positive, good support service, tools necceserz to start and run zour email campaigns, segmentatyion is good, good repaort even in the free plan" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7079068) FR Frank R. Billing Specialist > "There is inconsistency in spam filtering of incoming campaign analytics." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7133142) Henrique de Souza R. Head of Customer Success > "I really like Brevo because it's easy to create templates and integrations, and it also allows you to view logs in real time." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7117568) AV Arnaud V. Founder > "The editor can be tinkering if you want to work with conditional variables and specific layout/styles. But maybe I'm overcomplicating my logic in the e-mails too..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7005928) LW Llewellyn W. Media and Communications Manager > "Additionally, setting up workflows and managing subscriber lists is straightforward, helping users save time and focus on engaging their audience effectively." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6828150) MK Max K. CEO > "I think Brevo has an overly sensitive algorithm related to email deliverability and customer engagement." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7046744) WD Warren D. Marketing Manager > "affordability, we do not send a huge number of emails out per month but do have a lot of contacts across several entities and Brevo's fix rate monthly account works very well for us." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6883558) Renan D. Founder > "I like least about Brevo is the loading of unnecessary resources in e-commerce, the lack of clarity about the billing process, and the limited automation features for push..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6500673) NO Naj O. Digital CRM > "We appreciate the intuitive and comprehensive features the most, especially how easy it was to manage email campaigns, segment audiences and track analytics in one place." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7050024) CG Charles G. Owner > "The biggest pain point so far seems to be process for adding new individual contacts. Because Brevo offers many features beyond emailing, it means that adding a new contact involves a..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6778102) KB Konrad B. Fundraiser > "Brevo allows me to do my most important part of work - be in a constant contact with the donors of my organisation." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7097933) JS Joao S. Team leader > "The user interface can be confusing at times and not very user-friendly, which occasionally makes simple tasks take longer than they should." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7049987) KB Konrad B. Fundraiser > "Marketing campaigns allow me to send my most important messages for the donors of my organisation." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7097933) SG Sebastian G. coo > "Some parts of the interface feel a bit clunky or uninuitive, especially when navigating between campaigns, contacts, and automation workflows." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6828497) SC Simone C. Writer > "I use it to send out my noncommercial newsletter about writing. Both the stats and the way they're presented are very helpful in my understanding my public." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6852183) LC Lucy C. Business Technology Consultant > "When using a popup form it is not possible to customise the URL for double opt-in subscribers." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6853381) AH Adrian H. CEO > "There are simple ways to set up forms within the interface that allows sign-up connection without the need to use any other form plugin." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7003130) RA Richard A. Secretary > "There are restrictions on sending emails that I didn’t know about when I registered" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7139214) RCR Rodel C R. Journal Editor > "Segmentation, templates, and scheduling aid us to notify authors and reviewers adequately with good value, without aggressive learning curves." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6877106) PD Paul D. Operations Manager > "The cost of the packs is quite high, so make your subscription work for you, can get expensive if your database fills up" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6821044) VR Verified Reviewer Owner and Administrator > "Overall, I would recommend Brevo for small businesses that need reliable transactional email and useful delivery logs, especially if they are starting with modest email volume." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141693) OA Odueki A. CEO > "Some users might not like or could find it limiting due to the learning curve — especially when it comes to setting up workflows, lead scoring, and tagging." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6854447) GM Giulio M. CEO > "I'm using Brevo from almost 5 years, it simplify at the most my needs to make campaigns to have more leads, even for wide or very small numbers of sendings." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7024863) DrJohnCobin C. Manager > "Lots of service interruption due to internal policy of Brevo not clearly explained before purchase.!!" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141446) BY Bahnas Y. Project Manager > "The layout is clean and the tools are organized in a way that makes sense even if you are not deeply experienced with email platforms." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7048165) MN Muna N. Designer > "Occasional delays in email delivery or reporting may occur." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7083179) IB Ilenia B. Marketing Automation manager > "The automation features are particularly interesting because they allow you to manage the database with internal actions as well as automate external communications via email or SMS." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6495091) VR Verified Reviewer Marketing Executive > "The email template customization options are limited and less visually appealing." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7004529) VR Verified Reviewer Graphic Designer > "Overall, Brevo is a solid email marketing platform that is user-friendly for designers, offering a quick way to create attractive campaigns and manage client communication, but it may..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6575696) EL Eddy L. Founder > "Campaign builder and pre-configured campaigns are sometimes confusing and most of the time not inline with our cms." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6823451) MM Michele M. Operations Manager > "Not only did it allow us to mass mail to all our clients weekly news letters which cut our time in half but it also incorporates many other wonderful features that we were able to..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6680142) MW Mark W. Owner > "Payments can fail and during the weekend, support can be slow." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7080740) AK Anuj K. President > "Bravo allows us to merge our mailing lists and prepare the newsletter via the platform." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6817603) HPK Himadri Protim K. MD > "I haven't been able to find the merging option, which would allow me to avoid repeating the contact entry twice." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6839277) KE Khalid E. Founder > "It saves time and offers fantastic features like multiple mailing lists, easy-to-run advanced campaigns, seamless integration of web interfaces and chat elements, and highly..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6501425) AB Arthur B. Product Manager > "I also find the pricing model somewhat unclear; most of the support tickets I’ve opened were to clarify doubts about how pricing works." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6824051) OT Ojo T. Copywriter, Mobile and Web developer, Data analyst > "I did so for but for Brevo, I unconsciously dived into it, started checking around and within 10 minutes I got a hang of what it does and how it was perfect for my needs(which is a..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6493808) LS Luke S. Marketing and Web Admin > "If you have a large list of contacts which is not up to date, you could get your account suspended for having to many unsubscribed contacts." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6730381) UJ Umer J. Corporate Sales Manager > "I recently run an email campaign for our upcoming webinar and Brevo helped me to design a really eye-catching design for that." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6815114) VR Verified Reviewer Owner > "The contact and recipient count was sometimes confusing." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7142480) HG Hannah G. Design and Projects Marketing Manager > "We made the switch to Brevo from a well-known large e-marketing platform and we found the ease of use better, the design capabilities better and the quality of customer service..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6409130) FG Fernando G. Owner > "automating email blasts and social media posts isnt a capability that it currently has." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6859549) KB Konrad B. Fundraiser > "Free plan for unlimited contacts with not so small amount of e-mails per day (300)." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7097933) FS Frhan S. Clara > "Many messages end up in spam, making them invisible and failing to achieve the campaign's goal." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6819999) DK Dhaval K. SR BDE and Consultant > "The best thing they have taken care of is when you draft your email you can have a mobile as well as desktop version that how your email would look like so these are small things that..." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6465254) MnM Mônica M. GMT > "Since I am still learning, I sometimes find the automation features a bit confusing to set up." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7098560) Attila P. Owner > "Brevo handles both my transactional emails and marketing newsletters reliably, and the setup was straightforward." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141767) MD Mo D. Marketing Associate > "Sometimes the functionality of moving certain elements in the email can be cumbersome." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6857443) UG Ulysses G. CTO > "For a company like ours with a large contact base and varied use cases, it's helpful to have a platform that handles multiple tasks under one roof." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6854937) AM Antoine M. Marketing advisor > "Some advanced features are less deep than very premium competitors." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7143128) TM Tiffany M. CEO > "My overall experience with Brevo has been positive—effective spam blocking with room for improved notifications." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7044028) YZ Yoav Z. Director > "Also pricing feels a bit confused: for example, looks like it's more worthwhile to stay on a free package than move to pay as you go because you lose your free allocation?" [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6814343) VR Verified Reviewer Web Developer > "The platform is very intuitive, and the documentation is extensive, so I can usually find everything I need without contacting support." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7054728) AB Arthur B. Product Manager > "There are also occasional stability issues — I’ve been locked out of the platform at times when I really needed access." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6824051) VR Verified Reviewer Owner and Administrator > "Brevo’s free transactional email service is very useful for a small online teaching platform like mine." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___7141693) CB Christian B. CEO > "What I disliked about the platform is that, due to the fact that it is a multi-tool platform, it takes a few hours to learn how to use it well." [See full review](https://www.capterra.com/p/132996/brevo/#Capterra___6828871) [View Reviews](https://www.capterra.com/p/132996/brevo/reviews/) CP Chris P. Marketing Director > "The application is really central to our outbound efforts and has helped us run multiple campaigns to reach target audiences..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___5049777) LG Linda G. Broker > "Was sent two leads - one 400 miles away and another 170 miles away. Have tried for weeks to get my money back." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6369161) BC Brenden C. CTO > "We found everything that we needed for our mail campaigns in Lemlist." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6325086) LG Linda G. Broker > "I was promised leads in my area and it hasn't happened. " [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6369161) KM Kiran M. Owner Freelancer > "Overall I am happy with the Lemlist and the best thing is their Lemwarm which makes my domain reputation high across my email..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4921161) LG Linda G. Broker > "they will not return my money. " [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6369161) EB Edwin B. CEO > "It makes it super easy to use emails efficiently" [See full review](https://www.capterra.com/p/173776/lemlist/#SoftwareAdvice___6350591) WS Wil S. Creative Director > "I had to make changes on HubSpot to tailor it to work with Lemlist and there is absolutely no automation interaction unless you..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3589705) Jamie H. Head of Growth > "It’s easy to create campaigns with both email and LinkedIn automations in a simple workflow." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6280553) Ben F. Founder > "Their support is not technical and only relays what their technical people tell them, so you can never get a straight answer on..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6285604) KK Kelly K. Marketing > "The support is great and very responsive when I have questions." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6648568) WS Wil S. Creative Director > "This was fixed but it took about 4 months to do it: how LONG it takes list changes to go into affect. If you for instance had 1k..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3589705) ML Mei L. Marketing > "Additionally, implementing and scaling dynamic media add-ins such as video thumbnails and images is effortless." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4663447) Ben F. Founder > "They refused to grandfather me in, which is their right, but they also didn't refund me for the massive pain they caused our..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6285604) MD Marc D. Marketing Manager > "Overall it's an awesome tool with great options and \[sensitive content hidden\] is always adding new features and support is..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6246421) WS Wil S. Creative Director > "I often was told whatever issue I had wasn't their responsibility to resolve or wasn't understood so my support requests would..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3589705) MD Marc D. Marketing Manager > "It's a really complete tool with everything you need for outreaching." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6246421) EG Eli G. Head of Marketing > "Real focus on deliverability and staying out of spam filters which is what you want from an outreach platform, but no..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4720715) ML Mei L. Marketing > "The option to review before sending is especially helpful for those who want to add a highly personalized touch to their message." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4663447) MZ Martin Z. Director > "The schedule feature doesn't even work for me." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4827350) DO Daniel O. Founder > "very simple to usethe site is very inviting costumer service was really on point, I had issues with a few things and they..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4576907) VR Verified Reviewer Paid User Acquisition Specialist > "Namesly, the email validator, which costs extra for some reason" [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4859421) TP Thomas P. Director of Marketing > "The personalization features are powerful, such as the variables on images." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4126393) ML Mei L. Marketing > "Consequently, constructing intricate flows that direct contacts to different lists and sequences based on their actions or..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4663447) VR Verified Reviewer Paid User Acquisition Specialist > "All in all, it's a very simple but effective outreach tool" [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4859421) EG Eli G. Head of Marketing > "No good integration with CRMs, we use Zoho CRM and we found it very hard that it did not have a native integration with it and..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4720715) BT Benjamin T. Marketing Director > "From email warmup, personalized landing pages, to email campaigns - lemlist does these things they've built really well. If..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3419483) VR Verified Reviewer Marketing Manager > "It's really not good in terms of delivery rate, I was shocked to see that most emails lan ded in spam and when I ran a campaign..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3805213) BT Benjamin T. Marketing Director > "Lemwarm also is one of the best tools to start with a new email address and be able to reach people's top inbox with..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3419483) Ben F. Founder > "Their customer support is incredibly friendly and utterly incompetent." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6285604) VR Verified Reviewer Director > "I like the first-line customization features offered." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4346946) EG Eli G. Head of Marketing > "The reporting was not great and you couldn't build custom reports for your needs" [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4720715) CP Chris P. Marketing Director > "Application is really easy to use. " [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___5049777) VR Verified Reviewer Director of Marketing > "I cancelled my account months ago and they have continuously charged our account - trying to get a refund has been a disaster." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4571302) CD Carla D. Digital Marketing Specialist > "Easy to Use" [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6132180) JD Jessie D. Founder > "I am on an LTD account and upgrading can't be done without losing the LTD account. " [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3625482) JLA Jean Luc A. Sdr > "With Lemlist i can personalize all my prospecting emails very easily." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4023554) Jug B. Senior Sales Manager > "I also hear it's not the cheapest of tools (I don't handle the budget, but I've heard people complaining :))." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3999000) CR Catherine R. Founder > "The software is great, the user experience is at the top of the game, and customer support is the best I ever had." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4312608) WI Wendsom I. Graphic designer > "It is according to a little expensive, and not suitable for beginners" [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4329466) Chris R. Head of Customer Success > "As far as outreach automation platforms are concerned, they are one of the better ones out there and some of the features such..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2854123) Chris R. Head of Customer Success > "The use of emojis and stuff is a bit "juvenile" and we didn't really see any benefit in using these emoji in our messaging..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2854123) LG Lars G. CTO > "Also, the icebreaker feature has got me several important clients." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4344019) ER Ezekiel R. President and CEO > "Lemist like other similar service providers comes at a relatively high cost especially as services are priced per user it..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2949486) Jug B. Senior Sales Manager > "First of all, the product does everything it says on the box and does it without any hiccups." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3999000) VR Verified Reviewer founder > "ive been having an issue where i think my ip is blocked on their side so i cant connect any email to their service anymore but..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3475607) Jug B. Senior Sales Manager > "I also have to mention the customer support which is the best I've seen in my life, personable, helpful." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3999000) VR Verified Reviewer Director > "I don't like how complicated it is to navigate sometimes." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4346946) Chris R. Head of Customer Success > "Overall, we had a great experience with LemList, albeit that for some inexplicable reason, our deliverability stats were lower..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2854123) WS Wil S. Creative Director > "Their pricing model is pretty insane really." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3589705) FG Francesco G. CEO & Co-founder > "Great community, customer support and functionalities" [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4692987) LQ Lisa Q. Email Marketing Manager > "A bit awkward to initially get set up but only issue" [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4559466) Thomas S. Owner > "The integrated lemwarm feature that warms up your newly created e-mail address works perfect!" [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2977020) SS Su S. Digital Marketing > "The tool never completes sending emails in the designated time." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2947085) Eduardo C. VP of Sales, Canada > "Sending cold emails with a personal twist increases my open rate and overall campaign response." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2861114) VR Verified Reviewer Director of Marketing > "Avoid it at all costs." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4571302) CC Carrie C. Secretary > "Lemlist does provide a wealth of knowledge. " [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4023043) VR Verified Reviewer founder > "weve been on the case for days with my domain name provider and lemlist and its been established that lemlist has an issue but..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3475607) AB Andre B. Account Executive > "It's simply, easy and fun to use!" [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4319672) Chris R. Head of Customer Success > "We did find some of the features of the software a little gimmicky." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2854123) VR Verified Reviewer founder > "the tool is useful and user friendly it has nice functionalities but nothing can be done for you if your issue is IT related...." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3475607) EN Eric N. Founder > "The cost of the platform can get expensive when you scale." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3482707) Eduardo C. VP of Sales, Canada > "The customization possibilities." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2861114) NR Nicholas R. Fitness Research Director > "The only issue I had was when I would load up prospects for a campaign and find there was an error, it was terribly difficult to..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2203142) Edwyn A. Affiliate Marketer > "I particularly love how I can easily change from one section to another via keyboard shortcuts, but I would say that what I love..." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2655447) CM Cyrus M. Owner > "Email tracking - Their email tracking is inaccurate and counts your own clicks as an "open."" [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2821346) VR Verified Reviewer Freelancer in B2B Growth & Operations > "Extra features like the pods or super fast customer service make this tool a no-brainer when it comes to cold outreach." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2253912) SS Su S. Digital Marketing > "Despite having such a unique feature, we had a terrible time with lemlist." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2947085) SG Stephane G. Partner, Growth Strategy and Management Consultant > "Creating images with custom text from tokens like the recipient’s name or company is great too." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2203560) VR Verified Reviewer Owner > "The learning curve is a bit rough, not as intuitive to get started" [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2207963) VR Verified Reviewer Consultant > "We also use Lemwarm to quickly and easily send engaging emails and videos to our prospects." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2251955) Amaury D. CEO > "Contents are quite difficult to understand if you don't know anything about emailing" [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2203263) Caleb C. Owner > "The dynamic images and pages definitely help break the normal boring messages that most of us have all received at some point." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2203649) Noah C. Marketing > "The user interface is weird and hard to use to." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2203169) SS Su S. Digital Marketing > "This is the one single reason why Lemlist is better than competitors." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2947085) Dmitriy S. CEO > "It's not very clear how a chain of messages work" [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2203174) VR Verified Reviewer Founder > "Stand out from the crowd with captivating images etc in your email that are dynamic" [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2206383) CM Cyrus M. Owner > "Poor customer service" [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2821346) Jim H. CEO > "The founders post a lot of great content on how to use the software in your business for best results." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2205136) Diana R. Sales Manager > "Hard to find anything negative." [See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2203493) [View Reviews](https://www.capterra.com/p/173776/lemlist/reviews/) ## User interface 4.62 (3,439) [lemlist](https://www.capterra.com/p/173776/lemlist/) 4.57 (386) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Activity Dashboard 150 Important AI Copilot 120 Important Brevo Top features 38/45 - A/B Testing - Activity Dashboard - AI Copilot - API - Autoresponders - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Drip Campaigns - Dynamic Content - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Newsletter Management - Personalization - Preview Functionality - Process/Workflow Automation - Product Recommendations - Real-Time Analytics - Reporting/Analytics - ROI Tracking - Subscriber Management - Template Management - Third-Party Integrations - WYSIWYG Editor [See all features](https://www.capterra.com/p/132996/brevo/#features) lemlist 37/45 - A/B Testing - Activity Dashboard - AI Copilot - API - Autoresponders - Campaign Analytics - Campaign Scheduling - CAN-SPAM Compliance - Click Tracking - Contact Management - Customer Journey Mapping - Customer Segmentation - Customer Surveys - Customizable Branding - Customizable CTAs - Customizable Fields - Drip Campaigns - Dynamic Content - Email Campaign Management - Email Sequences - Email Tracking - Engagement Tracking - Event Triggered Actions - GDPR Compliance - Generative AI - HTML Editor - Image Library - Landing Pages/Web Forms - Lead Capture - List Management - Mobile Optimization - Multi-Channel Marketing - Multi-Language - Newsletter Management - Personalization - Preview Functionality - Process/Workflow Automation - Product Recommendations - Real-Time Analytics - Reporting/Analytics - ROI Tracking - Subscriber Management - Template Management - Third-Party Integrations - WYSIWYG Editor [See all features](https://www.capterra.com/p/173776/lemlist/#features) ### Recognition Brevo is recognized as a top-rated tool in 4 Capterra Shortlist reports lemlist is recognized as a top-rated tool in 1 Capterra Shortlist reports ### Deployment & support Brevo Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos lemlist Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details Brevo - By Sendinblue - Located in France - Founded in 2012 lemlist - By lempire - Located in France - Founded in 2018 ## 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