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Brevo vs Zoho Campaigns: Which is a better fit?

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Provider data verified by our Software & Services Research team, and reviews moderated by our Reviews Verification team. This page was last updated on January 20th, 2025.
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What's your intended use case?
Summary
Key features rated by users
Features selected based on 14,303 reviews from Email Marketing users.
% Fit
Not enough reviews
Feature ratings
Email Campaign Management
4.6
Campaign Scheduling
4.6
Customizable Branding
3.7
Activity Dashboard
4.0
Mobile Optimization
4.5
% Fit
Missing features
Not enough reviews
Feature ratings
Email Campaign Management
4.7
Campaign Scheduling
4.8
Customizable Branding
NA
Activity Dashboard
4.3
Mobile Optimization
4.7
User satisfaction
4.6
User reviews2,584
Ease of use
4.5
Functionality
4.4
Value for money
4.5
Customer support
4.5
4.3
User reviews310
Ease of use
4.1
Functionality
4.2
Value for money
4.4
Customer support
4.2
Price starts from
Monthly subscription
Free version
Free trial
Monthly subscription
Free version
Free trial
Best for

All-in-one platform to manage your customer relationships via Email, SMS, Chat and more.

Email and SMS marketing software that is ideal for small, medium, and large business platforms across the world. Manage your leads and contacts with this software to drive sales.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
Cristina C
Owner
3.0

Cristina C.: Hi, I'm Cristina. I'm an owner manager. I give Sendinblue a three out of five. For more reviews like this, click the link below. Before Sendinblue, I was using Klaviyo. However, Klaviyo seemed to me to be too large of a CRM, too robust, too complex. I needed to simplify, so I chose Sendinblue, which was an easier, smaller to manage CRM. The other reason was the costs involved with Klaviyo. As a solopreneur, I was looking for something that was more affordable. I chose Sendinblue because I needed something that was a little bit more simple and less complex to use for a solopreneur. I also wanted something that was more affordable as a solopreneur, so I chose Sendinblue. Getting started with Sendinblue was quite a large learning curve. Even though it seemed like the simplest CRM, the learning curve in getting it attached to my website was quite steep. The customer service also was a little bit lacking in getting it set up. If you're thinking about switching over to Sendinblue as your CRM, be prepared for a learning curve. I would advise to jump on the website, have a look through the Sendinblue Academy, and then get in touch with your host and just see what exactly you need to do to set it up and integrate it with your website and your [inaudible 00:01:34] commerce, or whichever commerce you are using.

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Art H
COO
5.0

Art: Hi, my name's Art. I'm COO of a small marketing company in Maryland, working with not-for-profit organizations since 1997. This is a review of Zoho Campaigns, which we're using for a email marketing campaign, and we give it a five star rating. We've been using a variety of tools over the years. We have some homegrown email marketing tools. We've also used Constant Contact, MailChimp, a few of the other big name delivery systems, but we were looking for something a little more cost effective for the client that we're currently working with. We chose Zoho because of its price and the features available for the price. The campaign reach in this case was about 5,000 out of a 65,000 member organization, and it was the sweet spot in the cost per month and cost per contact that we could use. Onboarding and integrating was a pretty smooth process. The documentation is outstanding. The ability to get online help while we were setting up and answer some questions, because every email provider has a little different flavor of how they do their development. It was just a really simple process and they were very helpful in doing so. Don't let the fact that Zoho is a relatively new player in the email and SMS marketing scare you. They are an excellent tool. They have a full suite of products, help desk and other things that are not really necessary for our current client, but we are exploring for future use. They are very friendly, they're quick to respond to questions and offer some really great advice.

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User interface
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1 Video
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1 Video
132996
4 screenshots
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5 screenshots
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
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A/B Testing
207
Important
Activity Dashboard
388
Important

Brevo

Top Features
38/44
  • AI Content Creation
  • Email Sequences
  • Multi-Language
  • Newsletter Management
  • Process/Workflow Automation
  • Product Recommendations
  • A/B Testing
  • Activity Dashboard
  • API
  • Autoresponders
  • Campaign Analytics
  • Campaign Scheduling
  • CAN-SPAM Compliance
  • Click Tracking
  • Contact Management
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • GDPR Compliance
  • HTML Editor
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • List Management
  • Mobile Optimization
  • Multi-Channel Marketing
  • Personalization
  • Preview Functionality
  • Real-Time Analytics
  • Reporting/Analytics
  • ROI Tracking
  • Subscriber Management
  • Template Management
  • Third-Party Integrations
  • WYSIWYG Editor
See All features
Hide Email Marketing Software Features -

Zoho Campaigns

30/44
Show Email Marketing Software Features +
Brevo
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Zoho Campaigns
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Brevo
  • By Sendinblue
  • Located in France
  • Founded in 2012
Zoho Campaigns
  • By Zoho
  • Located in United States
  • Founded in 1996
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