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Salesforce Marketing Cloud Account Engagement vs B2B Rocket: Which is a better fit?

Updated on February 2nd, 2025
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Summary
Features in Sales Force Automation
33
Best performer
50
  • Activity Dashboard
  • Alerts/Notifications
  • API
3
50
User satisfaction
4.1
User reviews650
Ease of use
3.8
Functionality
4.0
Value for money
3.8
Customer support
3.9
4.7
User reviews57
Ease of use
4.6
Functionality
4.5
Value for money
4.4
Customer support
4.5
Price starts from
Monthly subscription
Free version
Free trial
--
Not provided by vendor
Free version
Free trial
Best for

Organizations that use online marketing for lead generation

Sales teams

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
video-4d11c034-81d2-4c7f-eeb5-08da4ff468bd
Sabal A
Data and Impact Associate
4.0

Sabal: Hi, my name's Sabal. I am a data impact associate. I give Pardot a review of four out of five stars, and for more reviews, see below. Before my organization started using Pardot, we were on eTapestry's built-in mass email communication software system. It wasn't working for us because it was a technology of the past. It was very clunky. We had a very limited amount of mailable prospects we had, and it was very manual, and the resolution for videos, images wasn't the best. The first biggest selling point for Pardot was its native integration with Salesforce. So now whenever we have a contact in Salesforce, it's automatically synced to Pardot, which makes it a lot easier for my team to use and navigate. And the second reason why we chose Pardot is because of its really intelligent tools, such as Engagement Studio where we can automate a lot of our tasks and be a much more efficient organization. Pardot definitely is not the easiest tool to use. We have to hire consultants to help us build it and integrate it with Salesforce. It took us about a full year before we became confident with using Pardot, and every day my organization is still learning more things that the tool can do for us. If you're a small team and want to be super efficient, Pardot is a great tool for you because it takes a lot of the manual work out, especially with drip campaigns and a lot of its automation tools.

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User interface
134593 video thumbnail}
1 Video
No videos provided by vendor
134593
2 screenshots
10012202
1 screenshot

Salesforce Marketing Cloud Account Engagement

Top Features
33/50
  • Commission Management
  • Contract/License Management
  • Deal Management
  • Document Storage
  • Email Sequences
  • Field Sales Management
  • Forecasting
  • Lead Assignment
  • Lead Capture
  • Mobile App
  • Opportunity Management
  • Proposal Generation
  • Quotes/Estimates
  • Referral Tracking
  • Reminders
  • Task Management
  • Territory Management
  • Activity Dashboard
  • Alerts/Notifications
  • API
  • Calendar Management
  • Campaign Management
  • Channel Management
  • Contact Management
  • CRM
  • Customer Database
  • Customer Segmentation
  • Customizable Fields
  • Data Import/Export
  • Drag & Drop
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Event Triggered Actions
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • List Management
  • Performance Metrics
  • Pipeline Management
  • Process/Workflow Automation
  • Real-Time Data
  • Real-Time Reporting
  • Reporting & Statistics
  • Sales Activity Management
  • Sales Trend Analysis
  • Third-Party Integrations
  • Workflow Management
See All features
Hide Sales Force Automation Software Features -

B2B Rocket

3/50
Show Sales Force Automation Software Features +

Salesforce Marketing Cloud Account Engagement

B2B Rocket

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Salesforce Marketing Cloud Account Engagement
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
B2B Rocket
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Salesforce Marketing Cloud Account Engagement
  • By Salesforce
  • Located in United States
  • Founded in 2003
B2B Rocket
  • By B2B Rocket
  • Located in United States
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