# Compare MailerLite vs lemlist 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare MailerLite and lemlist based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/136603-173776/MailerLite-vs-lemlist

---

# MailerLite vs lemlist Features and Cost Comparison

Last updated March 16th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

MailerLitelemlist2/4 selected

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.7 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

[lemlist](https://www.capterra.com/p/173776/lemlist/)[4.6 (387)](https://www.capterra.com/p/173776/lemlist/reviews/)

[## MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.7 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

Starting Price

$10.00/month

Value-for-Money

4.7

Functionality

4.5

Ease of Use

4.6

Customer Service

4.8

Reviews Sentiment

Based on [2,259 reviews](#user-reviews)

Positive

2,166

Neutral

49

Negative

44

[## lemlist](https://www.capterra.com/p/173776/lemlist/)[4.6 (387)](https://www.capterra.com/p/173776/lemlist/reviews/)

Starting Price

$55.00/month

Value-for-Money

4.6

Functionality

4.4

Ease of Use

4.5

Customer Service

4.6

Reviews Sentiment

Based on [387 reviews](#user-reviews)

Positive

357

Neutral

18

Negative

12

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### AWeber

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Starting Price

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## Send this comparison chart to my inbox

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

## Summary

* * *

Key features rated by users

Features selected based on 14,181 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

84%Fit

High performer

Feature ratings

Email Campaign Management

4.7

Campaign Scheduling

4.7

Newsletter Management

4.6

Email Tracking

4.7

Customizable Branding

4.7

\--%Fit

Missing features

Not enough reviews

Feature ratings

Email Campaign Management

4.3

Campaign Scheduling

4.8

Newsletter Management

NA

Email Tracking

4.0

Customizable Branding

4.0

User satisfaction

User satisfaction

4.7

User reviews[2,259](https://www.capterra.com/p/136603/MailerLite/reviews/)

Ease of use

4.6

Functionality

4.5

Value for money

4.7

Customer support

4.8

User satisfaction

4.6

User reviews[387](https://www.capterra.com/p/173776/lemlist/reviews/)

Ease of use

4.5

Functionality

4.4

Value for money

4.6

Customer support

4.6

Price starts from

Price starts from

$10Per User, Per Month

-   Free version
-   Free trial

Price starts from

$55Per User, Per Month

-   Free version
-   Free trial

Best for

Best for

Freelancers, writers, small and mid size businesses, non-profits, e-commerce, public administrations, large enterprises. Simply anyone who needs affordable and great value email marketing service.

Best for

Sales teams of all sizes, startups, lead generation agencies, entrepreneurs, and founders use lemlist to grow profitable businesses and increase revenue.

## User reviews

Pros & cons

LE

Leslie E.

Owner

> "I love that I can schedule campaigns, automate message and product delivery, integrate with other tools that I use, and see my analytics easily. And every..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7006628)

MS

Martina S.

VP

> "Limited advanced customisation, automation can feel basic for very complex use cases, not ideal if you need enterprise level workflows or highly bespoke..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7066293)

KW

Kate W.

Office Manager

> "Really pleased with this as a free/cheap option while we grow our mailing list and can see ourselves using it even as we grow to the next levels."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7121561)

VR

Verified Reviewer

Directora

> "I signed up for the service, carried out only 2 campaign sends, and before even completing a week, my account was closed."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7141456)

Katherine H.

Owner

> "I really like MailerLite's templates, which make it easy to keep consistent branding across every newsletter and campaign I send."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7073229)

AP

Ansuya P.

Director

> "Although my initial experience of using the platform and setting up my emails and automations was good, I wasn't even able to send my first email campaign as..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6842640)

Jamie A.

Community Manager

> "From onboarding emails to tiered automations and Stripe-triggered sequences, it keeps our ecosystem organized without the clunkiness or overwhelm of some..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6838422)

Katherine H.

Owner

> "I previously used ConvertKit for my mailing needs, but was tired of paying a fortune for features I rarely ever use."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7073229)

SD

Shelby D.

Owner

> "Seriously, from the Tenor GIF gallery for adding GIFs to emails, to their landing page/website design tools, to their new eCommerce tools, I find this to be..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7017086)

VR

Verified Reviewer

Directora

> "For anyone considering this platform: you may pay, barely use the service, and still lose all your money with no possibility of a refund."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7141456)

Jamie A.

Community Manager

> "We use it with Make automations and we get notified immediately if there is an issue, and in a couple of clicks we are back to making money."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6838422)

JN

Jason N.

Communications Consultant

> "The editor is very challenging to work with on Mobile, with chunky overlays that make editing very challenging. But it works in a pinch."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7001101)

AK

Amber K.

Author

> "I loved how much of it was able to be modded so that my emails could be totally unique. Once I figured out how to use it, I was able to create so many..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6837487)

MH

Manuel H.

Web Admin

> "For example, the preferences center, there is an email that I can't customize and as my public speaks Spanish it's a big cons."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7009641)

TR

Tanya R.

Creative Director

> "Their free plan offers a fantastic range of features, including automations so it’s very useful for creating a sales funnel and delivering free ebooks if..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6625884)

LM

Laetitia M.

OBM

> "I sometimes find that when I don’t use the account for a long time, it can be a bit confusing to recover access or remember all the settings."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7009964)

MS

Martina S.

VP

> "It feels practical rather than overbuilt, which makes it a good fit for day to day email marketing, especially if you want something reliable that doesn’t get..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7066293)

JW

Joi W.

Online Coach

> "Updating my account when they changed something in their system wasn’t easy. And when I needed help I couldn’t chat with anyone live due to the plan I had."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7021373)

Mukul S.

UI UX designer

> "It makes creating campaigns and automations very smooth, even for complex workflows."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7054273)

MH

Michael H.

Keeper of Technical Sanity

> "THIS is my ONLY complaint with MailerLite. And it is a small thing. Plus there is a workaround using CSS but they don't document how.)"

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7017529)

DP

Deida P.

Founder

> "It also has a user-friendly platform that allows for your content to look professional and accessible. Plus, they have an excellent customer support service."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7023157)

JC

Jacqueline C.

Brand Designer

> "Now as the years go on so many of the options that were great are now gone. If you want customer service you have to be paying customers and all the templates..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6623737)

PP

Pablo P.

Especilist in Institutional Culture

> "The spam filtering as many or all others plataform is always a problem that concerns those who thrive into the self education industry or any other digital..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7002393)

MK

Marlo K.

Owner

> "The only challenge I faced was a little bit of trouble with domain authentication, which took some back-and-forth to resolve."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7006979)

IRA

Imogen R. A.

Digital Marketing Specialist

> "We employed it to very quickly develop promotional newsletters in order to increase client visibility on relatively short notice and without becoming bogged..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6806801)

LaMP

Lucía M. P.

Founder, Publisher, and Chief Editor

> "The web tools sometimes barely work, and the simplest integrations (an email web form??)"

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7000673)

EL

Elke L.

Owner

> "The interface is clean and intuitive, automations are easy to set up, and I love how smooth the email builder works. Whether I’m creating weekly newsletters,..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6855180)

BB

Bethel B.

Marketing Director

> "I'm not familiar with code language so I wish there was more guidance for beginners or people who don't have a lot of web design experience."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7002713)

EZ

Emilija Z.

Communications specialist

> "MailerLite is like the Swiss Army knife of email marketing - but way less intimidating. Whether you're a small business owner or a creative genius (or both),..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6773255)

AL

Ashley L.

Owner

> "I found the email design tool to be limited, reducing the ability to make aesthetic emails like some of their competitors."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6343066)

VR

Verified Reviewer

Publicity Officer

> "I had no trouble setting it up, loading a list, designing an email and sending it."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7047414)

AK

Amber K.

Author

> "My friend has a couple domain names and she let me borrow one, but it rejected when we tried to get it approved."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6837487)

MV

Matteo V.

Admin

> "It has helped me streamline my email marketing, save time, and achieve better engagement with my subscribers."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7002367)

NA

Nirv A.

Doctor

> "The cost of the service is far too high when compared to the relatively low number of subscribers, I would recommend it to be less."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7005945)

SC

Sam C.

Owner

> "Helpful tutorial type options to show you how to maximize campaigns and build campaigns."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7040623)

SI

Stanislav I.

Marketing

> "automations, missing products in refund carts, can't remove old integrated Shop"

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6620925)

NM

Natalie M.

Founder Product Designer

> "I could set up my audiences and build a nice landing page, the free trial allows to explore the various features."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6638910)

RK

Ryan K.

Marketing Manager

> "The lack of control over elements in the designer can be a bit of a limitation to building amazing emails."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6466084)

SD

Shelby D.

Owner

> "It's just so dang easy to segment my audience, email my campaigns, set up automations, and add my branding to all of it."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7017086)

EL

Elke L.

Owner

> "I’ve used several email platforms, but most were either clunky, overpriced, or overly complicated."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6855180)

GMG

Gian Marco G.

Membership Director

> "Good functionalities to manage subscribers and create emails from templates."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7005320)

GS

Gabrielė S.

Head of Marketing

> "Sometimes it's difficult to find the "Back" or "Exit" button to exit from a specific window."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7014040)

AR

Alexis R.

Admin

> "It’s great for new users and a solid starting point for learning automations."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7117120)

RG

Rob G.

Founder

> "I had my first issue connecting a subdomain, which is intimidating for a person like me who is not overly technical."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6887679)

VR

Verified Reviewer

Product Manager

> "I was able to set up an almost exact copy of our HTML email template using drag & drop tools from MailerLite."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6432172)

VR

Verified Reviewer

Owner

> "The confirmation process of my business website was not so easy for me as a non guy with low technical skills."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6838383)

KC

Kelly C.

Author

> "I've been using MailerLite for several years now and haven't had any problems. When I locked myself out with 2FA, customer service was quick to help get me..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7010517)

KK

Kristin K.

Technical Administrator

> "I don't particularily like that you have to use the blocks to add images and other visual content to your campaign. "

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6623130)

AR

Annija R.

Marketing project coordinator

> "It has easy built in email blocks, it makes email crating easy. If I have some issues, help teams too solve them."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7010387)

LB

Lindsay B.

Social Media Manager

> "However, the automation features give me a horrible time."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7082843)

Elizabeth A.

Mental Health Coach

> "They integrate with all my other platforms. And now they have the capability to sell digital products!"

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7014391)

AB

Aidas B.

CEO

> "It does not matter if you paid for a year."

[See full review](https://www.capterra.com/p/136603/MailerLite/#SoftwareAdvice___7079528)

Jamie A.

Community Manager

> "It plays well with Stripe, our forms, and our client journey mapping."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6838422)

MM

Monique M.

Everything. Author, programer, creative designer, etc.

> "The payment and plan options are not very intuitive."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7006689)

JS

Jeanne S.

Author

> "I anticipate using it to build my reader members and in future book launch campaigns."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7007678)

GMG

Gian Marco G.

Membership Director

> "Email preparation UI is a bit clunky."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7005320)

SD

Shelby D.

Owner

> "Outstanding customer support, great documentation for the most part, lots of integrations, easy-to-use tools and systems..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7017086)

Wendy C.

Founder Transition Mentor

> "I was creating a new account on a new platform, and my current subscription would not automatically transfer."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6617043)

HB

Horacio B.

CEO

> "Always excellent, we started with an integrated engineering smart farming project, whose final link is cattle beef selling in our own selling point."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6641454)

Ali K.

Website Designer

> "Their approval system is a bit poor and time consuming when we use a new profile for a brand new business. And their new interface and old interface made it a..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___4919292)

GM

Gordon M.

Owner

> "Very positive, I found the initially set up very easy, I did have a problem authenticating the DNS settings (my lack of understanding being the problem), but..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6887230)

ES

Eivind S.

coo

> "It was pretty much impossible to get in contact with anyone from ML, after a few days we got a mail stating that due to Anti Spam policies our one and only..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___4799108)

SL

Sandy L.

Owner

> "I really enjoy the intuitive workflows and how easy it is to build campaigns. When I did need support, the helpdesk was very responsive and solved my issue..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7015628)

TP

Tatiana P.

teacher

> "For instance I cannot select the whole text, but only a single block (a single paragraph)."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6616038)

Chris L.

Operations

> "I was searching for a simple ESP with easy to use automation that was affordable. and Mailerlite fit the bill."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7100062)

DS

Dave S.

Business Manager

> "I was having issues with MailChimp not sending emails to everyone on my list."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7008910)

DS

Dave S.

Business Manager

> "I like the simplicity and the AI text creator help that is integrated into the editor."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7008910)

MN

Mahtab N.

Author of Books for Young Readers

> "The new Mailerlite version is a bit pricey."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7002592)

ER

Eric R.

CEO

> "It’s not the most advanced platform on the market, but it balances cost, usability, and core features really well."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7005784)

LW

Lynne W.

Owner

> "I still have issues with creating a good site that flows into automation."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7005558)

PP

Pablo P.

Especilist in Institutional Culture

> "I would say it is an excellent plataform to use, friendly, intuitiv, easy and fast. When you are already familiarized with the tools and hundreds of templates..."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7002393)

SG

Shella G.

Marketing Consultant

> "Another problem I sometimes have is that the formatting bar disappears and I can't get it back."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6577302)

TW

Tiina W.

Founder

> "It allows you to start for a very low investment and grows with you."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7004534)

TR

Tanya R.

Creative Director

> "The design capabilities aren’t the greatest and the interface is a little clunky until you get used to it."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6625884)

NH

Neisi H.

Author

> "User friendliness is a 10 out of 10. And free up to 1000 subscribers for my newsletter was unbeatable."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7018062)

ZB

Zanny B.

Coach Creator and Mindset Coach

> "Not much functions and can be very stressful at times to get done as not much support on the free plan."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6593458)

NT

Nevena T.

Seo

> "MailerLite offers excellent value for money, especially for small businesses or individuals starting out with email marketing."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___7016891)

AB

Aidas B.

CEO

> "YOU WILL NOT GET A REFUND."

[See full review](https://www.capterra.com/p/136603/MailerLite/#SoftwareAdvice___7079528)

DC

Debbie C.

Owner

> "I have been able to effectively communicate with my target audience and drive engagement with my email campaigns."

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6513133)

DG

Derek G.

Owner

> "MailerLite had issues with email bounces which led us to explore alternative solutions"

[See full review](https://www.capterra.com/p/136603/MailerLite/#Capterra___6771247)

[View Reviews](https://www.capterra.com/p/136603/MailerLite/reviews/)

CP

Chris P.

Marketing Director

> "The application is really central to our outbound efforts and has helped us run multiple campaigns to reach target audiences..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___5049777)

LG

Linda G.

Broker

> "Was sent two leads - one 400 miles away and another 170 miles away. Have tried for weeks to get my money back."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6369161)

BC

Brenden C.

CTO

> "We found everything that we needed for our mail campaigns in Lemlist."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6325086)

LG

Linda G.

Broker

> "I was promised leads in my area and it hasn't happened. "

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6369161)

KM

Kiran M.

Owner Freelancer

> "Overall I am happy with the Lemlist and the best thing is their Lemwarm which makes my domain reputation high across my email..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4921161)

LG

Linda G.

Broker

> "they will not return my money. "

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6369161)

EB

Edwin B.

CEO

> "It makes it super easy to use emails efficiently"

[See full review](https://www.capterra.com/p/173776/lemlist/#SoftwareAdvice___6350591)

WS

Wil S.

Creative Director

> "I had to make changes on HubSpot to tailor it to work with Lemlist and there is absolutely no automation interaction unless you..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3589705)

Jamie H.

Head of Growth

> "It’s easy to create campaigns with both email and LinkedIn automations in a simple workflow."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6280553)

Ben F.

Founder

> "Their support is not technical and only relays what their technical people tell them, so you can never get a straight answer on..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6285604)

KK

Kelly K.

Marketing

> "The support is great and very responsive when I have questions."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6648568)

WS

Wil S.

Creative Director

> "This was fixed but it took about 4 months to do it: how LONG it takes list changes to go into affect. If you for instance had 1k..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3589705)

ML

Mei L.

Marketing

> "Additionally, implementing and scaling dynamic media add-ins such as video thumbnails and images is effortless."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4663447)

Ben F.

Founder

> "They refused to grandfather me in, which is their right, but they also didn't refund me for the massive pain they caused our..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6285604)

MD

Marc D.

Marketing Manager

> "Overall it's an awesome tool with great options and \[sensitive content hidden\] is always adding new features and support is..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6246421)

WS

Wil S.

Creative Director

> "I often was told whatever issue I had wasn't their responsibility to resolve or wasn't understood so my support requests would..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3589705)

MD

Marc D.

Marketing Manager

> "It's a really complete tool with everything you need for outreaching."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6246421)

EG

Eli G.

Head of Marketing

> "Real focus on deliverability and staying out of spam filters which is what you want from an outreach platform, but no..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4720715)

ML

Mei L.

Marketing

> "The option to review before sending is especially helpful for those who want to add a highly personalized touch to their message."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4663447)

MZ

Martin Z.

Director

> "The schedule feature doesn't even work for me."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4827350)

DO

Daniel O.

Founder

> "very simple to usethe site is very inviting costumer service was really on point, I had issues with a few things and they..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4576907)

VR

Verified Reviewer

Paid User Acquisition Specialist

> "Namesly, the email validator, which costs extra for some reason"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4859421)

TP

Thomas P.

Director of Marketing

> "The personalization features are powerful, such as the variables on images."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4126393)

ML

Mei L.

Marketing

> "Consequently, constructing intricate flows that direct contacts to different lists and sequences based on their actions or..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4663447)

VR

Verified Reviewer

Paid User Acquisition Specialist

> "All in all, it's a very simple but effective outreach tool"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4859421)

EG

Eli G.

Head of Marketing

> "No good integration with CRMs, we use Zoho CRM and we found it very hard that it did not have a native integration with it and..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4720715)

BT

Benjamin T.

Marketing Director

> "From email warmup, personalized landing pages, to email campaigns - lemlist does these things they've built really well. If..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3419483)

VR

Verified Reviewer

Marketing Manager

> "It's really not good in terms of delivery rate, I was shocked to see that most emails lan ded in spam and when I ran a campaign..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3805213)

BT

Benjamin T.

Marketing Director

> "Lemwarm also is one of the best tools to start with a new email address and be able to reach people's top inbox with..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3419483)

Ben F.

Founder

> "Their customer support is incredibly friendly and utterly incompetent."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6285604)

VR

Verified Reviewer

Director

> "I like the first-line customization features offered."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4346946)

EG

Eli G.

Head of Marketing

> "The reporting was not great and you couldn't build custom reports for your needs"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4720715)

CP

Chris P.

Marketing Director

> "Application is really easy to use. "

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___5049777)

VR

Verified Reviewer

Director of Marketing

> "I cancelled my account months ago and they have continuously charged our account - trying to get a refund has been a disaster."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4571302)

CD

Carla D.

Digital Marketing Specialist

> "Easy to Use"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___6132180)

JD

Jessie D.

Founder

> "I am on an LTD account and upgrading can't be done without losing the LTD account. "

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3625482)

JLA

Jean Luc A.

Sdr

> "With Lemlist i can personalize all my prospecting emails very easily."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4023554)

Jug B.

Senior Sales Manager

> "I also hear it's not the cheapest of tools (I don't handle the budget, but I've heard people complaining :))."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3999000)

CR

Catherine R.

Founder

> "The software is great, the user experience is at the top of the game, and customer support is the best I ever had."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4312608)

WI

Wendsom I.

Graphic designer

> "It is according to a little expensive, and not suitable for beginners"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4329466)

Chris R.

Head of Customer Success

> "As far as outreach automation platforms are concerned, they are one of the better ones out there and some of the features such..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2854123)

Chris R.

Head of Customer Success

> "The use of emojis and stuff is a bit "juvenile" and we didn't really see any benefit in using these emoji in our messaging..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2854123)

LG

Lars G.

CTO

> "Also, the icebreaker feature has got me several important clients."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4344019)

ER

Ezekiel R.

President and CEO

> "Lemist like other similar service providers comes at a relatively high cost especially as services are priced per user it..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2949486)

Jug B.

Senior Sales Manager

> "First of all, the product does everything it says on the box and does it without any hiccups."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3999000)

VR

Verified Reviewer

founder

> "ive been having an issue where i think my ip is blocked on their side so i cant connect any email to their service anymore but..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3475607)

Jug B.

Senior Sales Manager

> "I also have to mention the customer support which is the best I've seen in my life, personable, helpful."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3999000)

VR

Verified Reviewer

Director

> "I don't like how complicated it is to navigate sometimes."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4346946)

Chris R.

Head of Customer Success

> "Overall, we had a great experience with LemList, albeit that for some inexplicable reason, our deliverability stats were lower..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2854123)

WS

Wil S.

Creative Director

> "Their pricing model is pretty insane really."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3589705)

FG

Francesco G.

CEO & Co-founder

> "Great community, customer support and functionalities"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4692987)

LQ

Lisa Q.

Email Marketing Manager

> "A bit awkward to initially get set up but only issue"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4559466)

Thomas S.

Owner

> "The integrated lemwarm feature that warms up your newly created e-mail address works perfect!"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2977020)

SS

Su S.

Digital Marketing

> "The tool never completes sending emails in the designated time."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2947085)

Eduardo C.

VP of Sales, Canada

> "Sending cold emails with a personal twist increases my open rate and overall campaign response."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2861114)

VR

Verified Reviewer

Director of Marketing

> "Avoid it at all costs."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4571302)

CC

Carrie C.

Secretary

> "Lemlist does provide a wealth of knowledge. "

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4023043)

VR

Verified Reviewer

founder

> "weve been on the case for days with my domain name provider and lemlist and its been established that lemlist has an issue but..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3475607)

AB

Andre B.

Account Executive

> "It's simply, easy and fun to use!"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___4319672)

Chris R.

Head of Customer Success

> "We did find some of the features of the software a little gimmicky."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2854123)

VR

Verified Reviewer

founder

> "the tool is useful and user friendly it has nice functionalities but nothing can be done for you if your issue is IT related...."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3475607)

EN

Eric N.

Founder

> "The cost of the platform can get expensive when you scale."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___3482707)

Eduardo C.

VP of Sales, Canada

> "The customization possibilities."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2861114)

NR

Nicholas R.

Fitness Research Director

> "The only issue I had was when I would load up prospects for a campaign and find there was an error, it was terribly difficult to..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2203142)

Edwyn A.

Affiliate Marketer

> "I particularly love how I can easily change from one section to another via keyboard shortcuts, but I would say that what I love..."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2655447)

CM

Cyrus M.

Owner

> "Email tracking - Their email tracking is inaccurate and counts your own clicks as an "open.""

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2821346)

VR

Verified Reviewer

Freelancer in B2B Growth & Operations

> "Extra features like the pods or super fast customer service make this tool a no-brainer when it comes to cold outreach."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2253912)

SS

Su S.

Digital Marketing

> "Despite having such a unique feature, we had a terrible time with lemlist."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2947085)

SG

Stephane G.

Partner, Growth Strategy and Management Consultant

> "Creating images with custom text from tokens like the recipient’s name or company is great too."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2203560)

VR

Verified Reviewer

Owner

> "The learning curve is a bit rough, not as intuitive to get started"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2207963)

VR

Verified Reviewer

Consultant

> "We also use Lemwarm to quickly and easily send engaging emails and videos to our prospects."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2251955)

Amaury D.

CEO

> "Contents are quite difficult to understand if you don't know anything about emailing"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2203263)

Caleb C.

Owner

> "The dynamic images and pages definitely help break the normal boring messages that most of us have all received at some point."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2203649)

Noah C.

Marketing

> "The user interface is weird and hard to use to."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2203169)

SS

Su S.

Digital Marketing

> "This is the one single reason why Lemlist is better than competitors."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2947085)

Dmitriy S.

CEO

> "It's not very clear how a chain of messages work"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2203174)

VR

Verified Reviewer

Founder

> "Stand out from the crowd with captivating images etc in your email that are dynamic"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2206383)

CM

Cyrus M.

Owner

> "Poor customer service"

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2821346)

Jim H.

CEO

> "The founders post a lot of great content on how to use the software in your business for best results."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2205136)

Diana R.

Sales Manager

> "Hard to find anything negative."

[See full review](https://www.capterra.com/p/173776/lemlist/#Capterra___2203493)

[View Reviews](https://www.capterra.com/p/173776/lemlist/reviews/)

## User interface

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)

4.71 (2,259)

[lemlist](https://www.capterra.com/p/173776/lemlist/)

4.56 (387)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

MailerLite

Top features

39/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/136603/MailerLite/#features)

lemlist

37/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/173776/lemlist/#features)

### Recognition

MailerLite is recognized as a top-rated tool in 5 Capterra Shortlist reports

Best Value Email MarketingSoftware (2022) 

lemlist is recognized as a top-rated tool in 1 Capterra Shortlist reports

### Deployment & support

MailerLite

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

lemlist

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

MailerLite

-   By MailerLite
-   Located in United States
-   Founded in 2005

lemlist

-   By lempire
-   Located in France
-   Founded in 2018

## Popular Comparisons

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

vs

[Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/)

$10/month

Price

$9/month

4.5

Features

4.5

4.6

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/132996-136603/brevo-vs-MailerLite)

[lemlist](https://www.capterra.com/p/173776/lemlist/)[4.56 (387)](https://www.capterra.com/p/173776/lemlist/reviews/)

vs

[Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/)

$55/month

Price

$9/month

4.4

Features

4.5

4.5

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/132996-173776/brevo-vs-lemlist)

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

vs

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,600)](https://www.capterra.com/p/110228/MailChimp/reviews/)

$10/month

Price

$13/month

4.5

Features

4.4

4.6

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/110228-136603/MailChimp-vs-MailerLite)

[lemlist](https://www.capterra.com/p/173776/lemlist/)[4.56 (387)](https://www.capterra.com/p/173776/lemlist/reviews/)

vs

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,398)](https://www.capterra.com/p/202338/Gmail/reviews/)

$55/month

Price

$0

4.4

Features

4.7

4.5

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/173776-202338/lemlist-vs-Gmail)

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

vs

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,398)](https://www.capterra.com/p/202338/Gmail/reviews/)

$10/month

Price

$0

4.5

Features

4.7

4.6

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/136603-202338/MailerLite-vs-Gmail)

[lemlist](https://www.capterra.com/p/173776/lemlist/)[4.56 (387)](https://www.capterra.com/p/173776/lemlist/reviews/)

vs

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,600)](https://www.capterra.com/p/110228/MailChimp/reviews/)

$55/month

Price

$13/month

4.4

Features

4.4

4.5

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/110228-173776/MailChimp-vs-lemlist)

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,923)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$10/month

Price

$12/month

4.5

Features

4.2

4.6

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-136603/Constant-Contact-vs-MailerLite)

[lemlist](https://www.capterra.com/p/173776/lemlist/)[4.56 (387)](https://www.capterra.com/p/173776/lemlist/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$55/month

Price

$15/month

4.4

Features

4.5

4.5

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/79367-173776/ActiveCampaign-vs-lemlist)

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$10/month

Price

$15/month

4.5

Features

4.5

4.6

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/79367-136603/ActiveCampaign-vs-MailerLite)

[lemlist](https://www.capterra.com/p/173776/lemlist/)[4.56 (387)](https://www.capterra.com/p/173776/lemlist/reviews/)

vs

[Systeme.io](https://www.capterra.com/p/198994/Systeme/)[4.83 (2,127)](https://www.capterra.com/p/198994/Systeme/reviews/)

$55/month

Price

$17/month

4.4

Features

4.7

4.5

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/173776-198994/lemlist-vs-Systeme)

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

vs

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,229)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

$10/month

Price

$15/month

4.5

Features

4.4

4.6

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/136603-171840/MailerLite-vs-HubSpot-Marketing)

[lemlist](https://www.capterra.com/p/173776/lemlist/)[4.56 (387)](https://www.capterra.com/p/173776/lemlist/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,923)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$55/month

Price

$12/month

4.4

Features

4.2

4.5

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-173776/Constant-Contact-vs-lemlist)