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OptiMonk vs Publer: Which is a better fit?

Updated on February 4th, 2025
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Summary
Key features rated by users
Features selected based on 4,396 reviews from Lead Generation users.
% Fit
Missing features
Not enough reviews
Feature ratings
Lead Capture
5.0
Drip Campaigns
NA
Customizable Branding
5.0
Contact Database
NA
Campaign Planning
NA
% Fit
Missing features
Feature ratings
Lead Capture
NA
Drip Campaigns
NA
Customizable Branding
NA
Contact Database
NA
Campaign Planning
NA
User satisfaction
4.9
User reviews22
Ease of use
4.5
Functionality
4.7
Value for money
4.9
Customer support
5.0
4.8
User reviews708
Ease of use
4.8
Functionality
4.6
Value for money
4.7
Customer support
4.8
Price starts from
Monthly subscription
Free version
Free trial
Monthly subscription
Free version
Free trial
Best for

Busy ecommerce marketers on platforms such as Shopify, WordPress, WooCommerce, or custom-built stores can increase conversions, expand email and SMS lists, and improve sales through the use of popups.

Cloud-based social media management platform that helps businesses of all sizes manage auto scheduling, bulk posts, team collaborations, links, media uploads and more with custom posts and analytics.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
No video reviews yet
Nancy Lee Z
Founder
4.0

Nancy: My name is Nancy. I'm the CEO and founder of a marketing and advertising firm. And I would give Publer a rating of four. For more reviews like this, click below. I really had used and considered Hootsuite most before I moved to Publer. I enjoyed Hootsuite. I was looking for a more competitive alternative for different software options as well as a pricing point. So I'd used Hootsuite for quite a while before switching. One of the reasons I chose Publer was the variety of platforms that I could choose. About the time I was using it, the stories became more prevalent and they were one of the first to add story options in from scheduling in that arena. I was able to see all of my clients in one big template. And honestly, it was less expensive than some of the other programs I had priced out or had used previously. We are a very small firm and are always trying to give the best bang for our buck back to our client. And so the less I can pass on those hard costs, the better I felt. It was very user-friendly and that was one of the big takes was the cost and then the user-friendly piece of it. The flexibility of the pricing as well. You didn't have to jump levels, you could just add on as you needed to. I would say it was very easy to onboard with Publer. It was an intuitive program. It kind of walked you through the steps. It would pop up and give you the options that you wanted, places to link and add. It would very quickly alert you if something didn't go through or didn't work. I knew if this one's Instagram or this one's Facebook was not connecting, it was very quick to get that information to you, which is vital. I feel like the platform was very user-friendly, even for somebody who maybe it wasn't necessarily their nature. I turned my husband onto some of it. Some of my clients have used it as well and I thought it was something easy I could onboard people to for access. If you're considering it, check it out. They do often have options where you can check something out for a free trial type thing. They have great resources in their help department. Great resources, even just online. I would Google and look for reviews, for other things that other people are saying, see if it fits you. And it was a great option for me to check it out, get into it. I think I did a call with them, they walked me through some of my options. I would suggest doing your research, check in your reviews, seeing what other businesses are saying and what size of businesses. We're a small business, but I manage probably 25 clients on social on any given day and so it was a fit for us. So check it out, so if you've got something bigger or smaller, it might also work for you. But I would just suggest getting in there and playing with it. I think to me, I don't really know a software if I'm not touching it. So somebody can tell me about it all day long, but if I can have a free trial or I can get in there and navigate, and then I feel like I know it better.

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Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
Activity Dashboard
207
Important
Activity Tracking
388
Important

OptiMonk

Top Features
25/45
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Autoresponders
  • Campaign Planning
  • Chat/Messaging
  • Contact Database
  • Contact Management
  • CRM
  • Customer Segmentation
  • Drip Campaigns
  • Email Management
  • Email Marketing
  • Email Tracking
  • Landing Pages/Web Forms
  • Lead Qualification
  • Lead Scoring
  • Pipeline Management
  • Real-Time Notifications
  • Search/Filter
  • API
  • Campaign Analytics
  • Campaign Management
  • Campaign Segmentation
  • Conversion Tracking
  • Customizable Branding
  • Customizable Templates
  • Data Import/Export
  • Drag & Drop
  • Engagement Tracking
  • Event Triggered Actions
  • Forms Management
  • Lead Capture
  • Lead Management
  • Lead Nurturing
  • Lead Segmentation
  • Lead Verification/Validation
  • Multi-Campaign
  • Multi-Channel Marketing
  • Prospecting Tools
  • Reporting & Statistics
  • Social Media Integration
  • Template Management
  • Third-Party Integrations
  • Web Forms
See All features
Hide Lead Generation Software Features -

Publer

1/45
Show Lead Generation Software Features +
OptiMonk
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Publer
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
OptiMonk
  • By OptiMonk
  • Located in Hungary
  • Founded in 2014
Publer
  • By Kalemi Code
  • Located in Albania
  • Founded in 2017
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