Capterra Logo
Helping businesses choose better software since 1999

Mad Mimi vs Kit: Which is a better fit?

Updated on December 6th, 2024
Capterra offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links.
Summary
Key features rated by users
Features selected based on 13,469 reviews from Email Marketing users.
% Fit
Missing features
Not enough reviews
Feature ratings
Email Campaign Management
NA
Campaign Scheduling
NA
Customizable Branding
NA
Mobile Optimization
4.6
Activity Dashboard
NA
% Fit
Missing features
Not enough reviews
Feature ratings
Email Campaign Management
4.8
Campaign Scheduling
NA
Customizable Branding
3.6
Mobile Optimization
4.7
Activity Dashboard
NA
User satisfaction
4.3
User reviews55
Ease of use
4.5
Functionality
4.2
Value for money
4.4
Customer support
4.4
4.7
User reviews218
Ease of use
4.4
Functionality
4.5
Value for money
4.3
Customer support
4.5
Price starts from
Monthly subscription
Free version
Free trial
Monthly subscription
Free version
Free trial
Best for

Marketing agencies, bloggers, and content creators, entrepreneurs.

Kit exists to help creators earn a living online. A creator can be a blogger to a poet to a podcaster... creators make a living doing work that matters and they make their living online.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
No video reviews yet
Susie I
Founder and Brand Strategist
5.0

Susie I.: Hi, I'm Susie. I'm the founder of a community for startups and I am a solopreneur, and I give ConvertKit a five out of five star rating. Before ConvertKit, we had MailChimp, and it was just really complicated and required just a bigger effort than I wanted to put into it. ConvertKit is so simple, it almost looks like you're missing something at first, but then you realize that they've really simplified the process and the dashboard to make everything that you want really easily accessible. So once we saw that, it was a no-brainer to switch over. We chose to use ConvertKit because it's super-easy to use and it seems to be the quickest and easiest platform to broadcast the message out to very specific audiences in very specific ways. So, for example, we had to send out one massive announcement outside of the regular email flow, and so utilizing a broadcast feature was really useful for that. The email capture landing page option that they offer took 15 minutes to set up and has gotten us phenomenal results with a 100% success rate because it works really well into our direct outreach strategy. So these things just make it really worthwhile, and especially that all of this is so quick and easy to utilize and implement, that's why we really like using ConvertKit. The only issue with getting started with ConvertKit is that coming from MailChimp, which has so many bells and whistles and features and pages, and you have to find everything that you need, ConvertKit, the dashboard is so simply laid out. Your metrics are right there as soon as you pop in there, which is exactly what you're looking for on a daily basis, and that's right in front of you, and nothing feels hidden or complicated or hard to figure out. Once you just poke around through a couple of areas, you learn it very quickly and it's super-easy to implement. I would say go in with an open mind and a strategy and really just start playing around with it. The dashboard is easy to follow, and just start clicking through things and finding things and experimenting. And don't shy away from using things like their landing pages, especially to capture email, because it's super quick and easy and gets you great results.

How Capterra sources reviews
View all video reviews
User interface
140718 video thumbnail}
1 Video
175000 video thumbnail}
1 Video
No screenshots provided by vendor
175000
5 screenshots
Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
A/B Testing
207
Important
Activity Dashboard
388
Important

Mad Mimi

13/44
  • A/B Testing
  • Activity Dashboard
  • AI Content Creation
  • Autoresponders
  • Campaign Analytics
  • Campaign Scheduling
  • Click Tracking
  • Customer Journey Mapping
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Dynamic Content
  • Email Campaign Management
  • Email Sequences
  • Event Triggered Actions
  • GDPR Compliance
  • HTML Editor
  • Image Library
  • Lead Capture
  • Multi-Channel Marketing
  • Multi-Language
  • Newsletter Management
  • Personalization
  • Preview Functionality
  • Process/Workflow Automation
  • Product Recommendations
  • Real-Time Analytics
  • ROI Tracking
  • Template Management
  • WYSIWYG Editor
  • API
  • CAN-SPAM Compliance
  • Contact Management
  • Customer Segmentation
  • Drip Campaigns
  • Email Tracking
  • Engagement Tracking
  • Landing Pages/Web Forms
  • List Management
  • Mobile Optimization
  • Reporting/Analytics
  • Subscriber Management
  • Third-Party Integrations
See All features
Hide Email Marketing Software Features -

Kit

Top Features
22/44
Show Email Marketing Software Features +
Mad Mimi
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Kit
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Mad Mimi
  • By GoDaddy
  • Located in United States
  • Founded in 1999
Kit
  • By ConvertKit
  • Located in United States
  • Founded in 2013
Recommendations

Products similar to those you're currently comparing: