# Compare AskNicely vs XM for Customer Experience 2026 | Capterra > Unsure of what to choose? Check Capterra to compare AskNicely and XM for Customer Experience based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/141434-152924/AskNicely-for-NPS-vs-Customer-Frontlines --- # AskNicely vs XM for Customer Experience Features and Cost Comparison Last updated March 15th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: AskNicelyXM for Customer Experience2/4 selected [AskNicely](https://www.capterra.com/p/141434/AskNicely-for-NPS/)[4.6 (100)](https://www.capterra.com/p/141434/AskNicely-for-NPS/reviews/) [XM for Customer Experience](https://www.capterra.com/p/152924/Customer-Frontlines/)[4.6 (255)](https://www.capterra.com/p/152924/Customer-Frontlines/reviews/) [## AskNicely](https://www.capterra.com/p/141434/AskNicely-for-NPS/)[4.6 (100)](https://www.capterra.com/p/141434/AskNicely-for-NPS/reviews/) Starting Price $399.00/month Value-for-Money 4.3 Functionality 4.1 Ease of Use 4.5 Customer Service 4.7 Reviews Sentiment DR AA Based on [100 reviews](#user-reviews) Positive 92 Neutral 8 Negative 0 [## XM for Customer Experience](https://www.capterra.com/p/152924/Customer-Frontlines/)[4.6 (255)](https://www.capterra.com/p/152924/Customer-Frontlines/reviews/) Starting Price $1500.00/year Value-for-Money 4.5 Functionality 4.6 Ease of Use 4.4 Customer Service 4.6 Reviews Sentiment Based on [255 reviews](#user-reviews) Positive 242 Neutral 11 Negative 2 ## Not a match? Find software alternatives tailored to your priorities. These software suggestions are similar to those you’re currently comparing. ### Birdeye 4.7 (701) * * * Starting Price Contact vendor for pricing Free Trial Free Version * * * User rating 94% of reviewers rated it above 4 stars * * * ### Alchemer 4.5 (318) * * * Starting Price $55.00 Per User,Per Month Free Trial Free Version * * * User rating 90% of reviewers rated it above 4 stars * * * Highest Rated ### LiveAgent 4.7 (1,753) * * * Starting Price $15.00 Per User,Per Month Free Trial Free Version * * * User rating 97% of reviewers rated it above 4 stars * * * ### Sogolytics 4.7 (730) * * * Starting Price $0.00 Usage Based Free Trial Free Version * * * User rating 97% of reviewers rated it above 4 stars * * * ## Summary * * * Features in NPS Software 36 / 50 Only AskNicely - Ratings/Reviews Best performer 44 / 50 Only XM for Customer Experience - 360 Degree Feedback - Access Controls/Permissions - Collaboration Tools User satisfaction User satisfaction 4.6 User reviews[100](https://www.capterra.com/p/141434/AskNicely-for-NPS/reviews/) Ease of use 4.5 Functionality 4.1 Value for money 4.3 Customer support 4.7 User satisfaction 4.6 User reviews[255](https://www.capterra.com/p/152924/Customer-Frontlines/reviews/) Ease of use 4.4 Functionality 4.6 Value for money 4.5 Customer support 4.6 Price starts from Price starts from $399Per Month - Free version - Free trial Price starts from $1500Per Year - Free version - Free trial Best for Best for AskNicely is for marketing, operations and customer experience leaders who want to increase repeat purchase rates and referrals. Best for Businesses of all sizes and industries looking to deliver unrivaled customer experiences at scale. Businesses of all sizes and industries looking to deliver unrivaled customer experience ## User reviews Pros & cons Not enough reviews MA Mike A. Sales > "Very helpful for gathering opinions and reviews of internal processes and company updates." [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___7019503) RC Ryan C. Analytics Manager > "Could be costly and set up is tedious with a lot of customizations required, but i guess with more power comes more responsibility" [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___7036209) Humaira J. Analyst - Survey Programmer > "The support section covers every feature so even if we are stuck we can get help from support." [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___6479131) WS Weronika S. Junior Project Manager > "It's not the easiest to use and sometimes the screens take a long time to load, sometimes also filters don't work as they should" [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___3878807) NK Nadia K. Researcher > "I have created a lot of surveys and I love the ease with which you could create and disperse the surveys." [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___6743146) CP Christian P. web communication specialist > "Sometimes hard to diagnose problems other users might be having with the program" [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___4328838) RM Roberto M. Marketing Director > "The fact that it is customizable makes me like it even more since we tailor it to meet our clients needs" [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___6288863) CG Ciara G. Consultant > "The layout of the software is antiquated and not visually appealing which affects the open rate and completion of forms received." [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___2788611) MA Mike A. Sales > "Easy to use. " [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___7019503) SC Shannon C. Student > "Additionally, the dates and times don't always match up to when the individual entered the information (this may be due to..." [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___2885337) VR Verified Reviewer Researcher > "It is overall easy to use and setup and can do complex work if you need it to." [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___6846059) VR Verified Reviewer Sales Support > "I have heard the Europe support team isn't as friendly ..." [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___3471641) JS John S. Manager > "It's good, but there are certainly more user friendly tools from the perspective of both your team and your customers." [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___6351170) Andrea L. Process Engineer > "It also happens to me with metrics, although the formula editor is a bit cumbersome, and the text analysis, although it seems..." [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___2389737) SG Shelby G. QA & Environmental Manager > "The Qualtrics system is well laid out and was easy to use, we were able to collage an employee feedback survey within a few..." [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___4912277) VR Verified Reviewer Strategy Manager > "Not as good value as other tools and products maybe" [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___4328757) VR Verified Reviewer Head of Procurement > "Lots of pre-sets which help new users define their survey needs." [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___6056502) SR Sean R. Professo > "This is something I have to use on the job because we have an institutional license but it is one of my least favorite software..." [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___2897888) VR Verified Reviewer Sales Support > "I have most fun building my dashboard so I can track results - and then take screenshots of the graphs to put in my presentations...." [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___3471641) DL Daniela L. Marketing research Assistant > "Moreover, the data itself that the software provides was very tedious to go through as well." [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___2132272) EL Eduardo L. Administrator > "Overall the buying the Qualtrics CustomerXM software greatly improved management in our office and made it easier to direct..." [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___3523319) Brendon R. Digital Marketing > "On two occasions I've reached out to technical support and waited on hold for 10+ minutes." [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___2437540) VR Verified Reviewer Head of Procurement > "Very flexible tool which can be used both internally and externally." [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___6056502) SM Shalini M. HR Operations > "Difficult to use and administrative burdensome. " [See full review](https://www.capterra.com/p/152924/Customer-Frontlines/#Capterra___2155214) [View Reviews](https://www.capterra.com/p/152924/Customer-Frontlines/reviews/) ## User interface [AskNicely](https://www.capterra.com/p/141434/AskNicely-for-NPS/) 4.60 (100) [XM for Customer Experience](https://www.capterra.com/p/152924/Customer-Frontlines/) 4.64 (255) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features AskNicely 36/50 - 360 Degree Feedback - Access Controls/Permissions - Activity Dashboard - AI Copilot - Anonymous Feedback - API - Collaboration Tools - Commenting/Notes - Conditional Logic - CRM - Customer Experience Management - Customer Segmentation - Customizable Branding - Customizable Fields - Customizable Questions - Customizable Templates - Data Visualization - Email Management - Feedback Management - Generative AI - Mobile Survey - Multi-Channel Distribution - Multi-Language - Negative Feedback Management - NPS of Customers - NPS of Employees - NPS Survey Structure - Pulse Surveys - Question Branching - Question Library - Ratings/Reviews - Real-Time Analytics - Real-Time Data - Real-Time Notifications - Real-Time Reporting - Reminders - Reporting/Analytics - Reporting & Statistics - Search/Filter - Segmentation - Sentiment Analysis - Social Media Integration - SSL Security - Survey/Poll Management - Surveys & Feedback - Template Management - Text Analysis - Text Fields - Third-Party Integrations - Trend Analysis [See all features](https://www.capterra.com/p/141434/AskNicely-for-NPS/#features) XM for Customer Experience Top features 44/50 - 360 Degree Feedback - Access Controls/Permissions - Activity Dashboard - AI Copilot - Anonymous Feedback - API - Collaboration Tools - Commenting/Notes - Conditional Logic - CRM - Customer Experience Management - Customer Segmentation - Customizable Branding - Customizable Fields - Customizable Questions - Customizable Templates - Data Visualization - Email Management - Feedback Management - Generative AI - Mobile Survey - Multi-Channel Distribution - Multi-Language - Negative Feedback Management - NPS of Customers - NPS of Employees - NPS Survey Structure - Pulse Surveys - Question Branching - Question Library - Ratings/Reviews - Real-Time Analytics - Real-Time Data - Real-Time Notifications - Real-Time Reporting - Reminders - Reporting/Analytics - Reporting & Statistics - Search/Filter - Segmentation - Sentiment Analysis - Social Media Integration - SSL Security - Survey/Poll Management - Surveys & Feedback - Template Management - Text Analysis - Text Fields - Third-Party Integrations - Trend Analysis [See all features](https://www.capterra.com/p/152924/Customer-Frontlines/#features) ### Recognition No recognitions have been awarded to AskNicely No recognitions have been awarded to XM for Customer Experience ### Deployment & support AskNicely Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos XM for Customer Experience Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details AskNicely - By AskNicely - Located in United States - Founded in 2014 XM for Customer Experience - By Qualtrics - Located in United States - Founded in 2013 ## Popular Comparisons [AskNicely](https://www.capterra.com/p/141434/AskNicely-for-NPS/)[4.60 (100)](https://www.capterra.com/p/141434/AskNicely-for-NPS/reviews/) vs [UmfrageOnline](https://www.capterra.com/p/201674/Enquetes-Maken/)[4.63 (1,552)](https://www.capterra.com/p/201674/Enquetes-Maken/reviews/) $399/month Price $35/month 4.1 Features 4.5 4.5 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/141434-201674/AskNicely-for-NPS-vs-Enquetes-Maken) [XM for Customer Experience](https://www.capterra.com/p/152924/Customer-Frontlines/)[4.64 (255)](https://www.capterra.com/p/152924/Customer-Frontlines/reviews/) vs [SurveyMonkey](https://www.capterra.com/p/253516/SurveyMonkey/)[4.57 (10,421)](https://www.capterra.com/p/253516/SurveyMonkey/reviews/) $1500/year Price $30/month 4.6 Features 4.5 4.4 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/152924-253516/Customer-Frontlines-vs-SurveyMonkey) [AskNicely](https://www.capterra.com/p/141434/AskNicely-for-NPS/)[4.60 (100)](https://www.capterra.com/p/141434/AskNicely-for-NPS/reviews/) vs [Google Forms](https://www.capterra.com/p/176571/Google-Forms/)[4.68 (11,354)](https://www.capterra.com/p/176571/Google-Forms/reviews/) $399/month Price $0 4.1 Features 4.4 4.5 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/141434-176571/AskNicely-for-NPS-vs-Google-Forms) [XM for Customer Experience](https://www.capterra.com/p/152924/Customer-Frontlines/)[4.64 (255)](https://www.capterra.com/p/152924/Customer-Frontlines/reviews/) vs [Jotform](https://www.capterra.com/p/158456/JotForm-4-0/)[4.67 (2,782)](https://www.capterra.com/p/158456/JotForm-4-0/reviews/) $1500/year Price $39/month 4.6 Features 4.6 4.4 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/152924-158456/Customer-Frontlines-vs-JotForm-4-0) [AskNicely](https://www.capterra.com/p/141434/AskNicely-for-NPS/)[4.60 (100)](https://www.capterra.com/p/141434/AskNicely-for-NPS/reviews/) vs [SurveyMonkey](https://www.capterra.com/p/253516/SurveyMonkey/)[4.57 (10,421)](https://www.capterra.com/p/253516/SurveyMonkey/reviews/) $399/month Price $30/month 4.1 Features 4.5 4.5 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/141434-253516/AskNicely-for-NPS-vs-SurveyMonkey) [XM for Customer Experience](https://www.capterra.com/p/152924/Customer-Frontlines/)[4.64 (255)](https://www.capterra.com/p/152924/Customer-Frontlines/reviews/) vs [Connecteam](https://www.capterra.com/p/153140/Connecteam/)[4.64 (5,044)](https://www.capterra.com/p/153140/Connecteam/reviews/) $1500/year Price $29/month 4.6 Features 4.5 4.4 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/152924-153140/Customer-Frontlines-vs-Connecteam) [AskNicely](https://www.capterra.com/p/141434/AskNicely-for-NPS/)[4.60 (100)](https://www.capterra.com/p/141434/AskNicely-for-NPS/reviews/) vs [Jotform](https://www.capterra.com/p/158456/JotForm-4-0/)[4.67 (2,782)](https://www.capterra.com/p/158456/JotForm-4-0/reviews/) $399/month Price $39/month 4.1 Features 4.6 4.5 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/141434-158456/AskNicely-for-NPS-vs-JotForm-4-0) [XM for Customer Experience](https://www.capterra.com/p/152924/Customer-Frontlines/)[4.64 (255)](https://www.capterra.com/p/152924/Customer-Frontlines/reviews/) vs [Typeform](https://www.capterra.com/p/137289/Typeform/)[4.66 (944)](https://www.capterra.com/p/137289/Typeform/reviews/) $1500/year Price $39/month 4.6 Features 4.5 4.4 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/137289-152924/Typeform-vs-Customer-Frontlines) [AskNicely](https://www.capterra.com/p/141434/AskNicely-for-NPS/)[4.60 (100)](https://www.capterra.com/p/141434/AskNicely-for-NPS/reviews/) vs [Typeform](https://www.capterra.com/p/137289/Typeform/)[4.66 (944)](https://www.capterra.com/p/137289/Typeform/reviews/) $399/month Price $39/month 4.1 Features 4.5 4.5 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/137289-141434/Typeform-vs-AskNicely-for-NPS) [XM for Customer Experience](https://www.capterra.com/p/152924/Customer-Frontlines/)[4.64 (255)](https://www.capterra.com/p/152924/Customer-Frontlines/reviews/) vs [SurveySparrow](https://www.capterra.com/p/168823/SurveySparrow/)[4.42 (121)](https://www.capterra.com/p/168823/SurveySparrow/reviews/) $1500/year Price Contact vendor for pricing 4.6 Features 4.3 4.4 Ease of Use 4.5 [View full comparison](https://www.capterra.com/compare/152924-168823/Customer-Frontlines-vs-SurveySparrow) [AskNicely](https://www.capterra.com/p/141434/AskNicely-for-NPS/)[4.60 (100)](https://www.capterra.com/p/141434/AskNicely-for-NPS/reviews/) vs [SurveyLegend](https://www.capterra.com/p/156752/SurveyLegend/)[4.60 (963)](https://www.capterra.com/p/156752/SurveyLegend/reviews/) $399/month Price $19/month 4.1 Features 4.5 4.5 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/141434-156752/AskNicely-for-NPS-vs-SurveyLegend) [XM for Customer Experience](https://www.capterra.com/p/152924/Customer-Frontlines/)[4.64 (255)](https://www.capterra.com/p/152924/Customer-Frontlines/reviews/) vs [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,565)](https://www.capterra.com/p/110228/MailChimp/reviews/) $1500/year Price $13/month 4.6 Features 4.4 4.4 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/110228-152924/MailChimp-vs-Customer-Frontlines)