# Compare Instapage vs HubSpot Marketing Hub 2026 | Capterra > Unsure of what to choose? Check Capterra to compare HubSpot Marketing Hub and Instapage based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/141695-171840/Instapage-vs-HubSpot-Marketing --- # HubSpot Marketing Hub vs Instapage Features and Cost Comparison Last updated May 13th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: HubSpot Marketing HubInstapage2/4 selected [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.5 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) [Instapage](https://www.capterra.com/p/141695/Instapage/)[4.5 (365)](https://www.capterra.com/p/141695/Instapage/reviews/) [## HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.5 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting Price $15.00/month Value-for-Money 4.2 Functionality 4.4 Ease of Use 4.3 Customer Service 4.4 Reviews Sentiment Based on [6,228 reviews](#user-reviews) Positive 5,785 Neutral 360 Negative 83 [## Instapage](https://www.capterra.com/p/141695/Instapage/)[4.5 (365)](https://www.capterra.com/p/141695/Instapage/reviews/) Starting Price $79.00/month Value-for-Money 4 Functionality 4.2 Ease of Use 4.6 Customer Service 4.3 Reviews Sentiment Based on [365 reviews](#user-reviews) Positive 330 Neutral 26 Negative 9 ## Send this comparison chart to my inbox ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. What’s your intended use case? ## Summary * * * Key features rated by users Features selected based on 1,977 reviews from landing page software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology 81%Fit High performer Feature ratings Email Management 4.5 Activity Dashboard 4.7 Email Marketing 4.5 Website Management 4.1 Lead Capture 4.5 \--%Fit Missing features Not enough reviews Feature ratings Email Management 4.0 Activity Dashboard 2.0 Email Marketing \-- Website Management NA Lead Capture \-- User satisfaction User satisfaction 4.5 User reviews[6,228](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Ease of use 4.3 Functionality 4.4 Value for money 4.2 Customer support 4.4 User satisfaction 4.5 User reviews[365](https://www.capterra.com/p/141695/Instapage/reviews/) Ease of use 4.6 Functionality 4.2 Value for money 4.0 Customer support 4.3 Price starts from Price starts from $15Per User, Per Month - Free version - Free trial Price starts from $79Flat Rate, Per Month - Free version - Free trial Best for Best for Over 100,000 customers in more than 120 countries use HubSpot's software to attract, engage, and delight their customers. Best for Digital Marketing Teams and Agencies. Small and mid-sized businesses across the sectors. ## User reviews Pros & cons CC Christine C. Administrator > "What I liked about HubSpot Marketing Hub is how seamlessly it connects email campaigns, landing pages, automation workflows, and analytics in one intuitive..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7102332) James P. Owner > "Terrible - we thought we would give it our best shot, but on signing the contract, the sales team had changed us from a month-to-month contract to an..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7107184) KM Karen M. Managing Editor > "I like HubSpot Marketing Hub because, within one dashboard, it offers top quality in lead generation, bulk emailing, and campaign management." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7044013) DGF Daniel Gabriel F. Administrator > "She explicitly stated that it was not her responsibility to speak with a manager regarding my issue, left me waiting without any communication, and..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7087454) Tony U. Head of Growth Marketing > "It is one of the most user-friendly marketing platforms I have worked with, especially for email marketing, automation, contact management, and campaign..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124609) Tony U. Head of Growth Marketing > "The main downside is pricing, especially once you start needing the more advanced features or larger contact limits." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124609) YM Yasmin M. Operation Assistant > "It’s a powerful, all-in-one marketing platform that makes it easy to manage campaigns, track performance, and nurture leads in one place." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7128713) NN Nitta N. Manager Sales and Marketing. > "The least thing I like about HubSpot Marketing Hub is that it can get expensive as you grow, especially if you need advanced features or a larger contact..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6837550) Tony U. Head of Growth Marketing > "The email builder is straightforward, contact segmentation is powerful, and the workflows make it much easier to automate repetitive tasks." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124609) FC Fergus C. Marketing Executive > "There is a lack of flexibility in the email template creator, making it difficult to design emails that stand out visually." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6856186) Eric N. Business Development Representative > "Honestly great for tracking campaigns, managing sequences, outreaching existing and potential customers." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7054437) Jonathan L. Product Strategist > "For example there's no way of hosting the images, such as award logos." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7091588) YM Yasmin M. Operation Assistant > "I also liked the drag-and-drop tools for creating emails and landing pages, since they don’t require any technical skills." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7128713) VR Verified Reviewer Paid User Acquisition Specialist > "The number of marketing contacts is not an agile package. Once the number extends the limit, the package is automatically upgraded and is quite expensive..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6458707) GR Gaven R. Hybrid Transformation Expert > "The Hub is a powerful tool for the small business I am a part of as it includes more professional-like features compared to entry-level marketing softwares." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6863717) DGF Daniel Gabriel F. Administrator > "After that, he simply stopped responding while I was still on the line, forcing me to end the call myself." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7087454) KW Kelvin W. Chief Executive Officer > "The entire lead process can be mapped and organized using this tool, saving you a lot of work and making new customer acquisition more efficient." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7017355) KW Kate W. Office Manager > "For what we needed it was too advanced and too expensive to justify using all the features." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7121542) GC Graziana C. Customer Operations Lead > "HubSpot is a brilliant approach that supports marketing, ensuring that every operations that supports advertising is well supported" [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7077786) EO Emple O. Principal Project Manager > "Contact filters for smart lists do not have well-developed filtering for intricate interconnection of filters." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6775582) AH Amir H. E-Commerce Manager > "I do this as it helps me to centralize our marketing efforts and automate our email flows." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7106743) NP Nicola P. Director > "I found it difficult to navigate as a beginner and I couldn't find any help resources that worked for me." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6824654) MC Milena C. Office Manager > "It also houses a ton of data for your company and can give you a ton of statistics and tools." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7045401) NH Nicky H. Account Manager > "Higher pricing tiers can be costly for small businesses, and customisation options are more limited compared to other platforms." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6571930) LF Luis F. Sales Development Rep > "The platform is intuitive, well-integrated, and offers a comprehensive suite of tools that make managing marketing campaigns efficient and effective." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6841457) RM Rian M. Founder > "It becomes complicated to use another CRM epically because some CRM don’t have that specific feature and have criteria’s different from HubSpot to use." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6775372) EL Eurie L. Senior Brand Manager > "My overall experience in Hubspot Marketing Hub are the clean platform design, the strealine marketing features in email marketing, landing page creation,..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6596397) AA Armando A. Head of Product Development > "It's very limited to connections with other platforms outside of it's own environment, making it difficult to integrate with some projects." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6493816) JW Jordan W. Head of Digital > "A great all in one platform for email management, lead tracking and fully realised CRM system." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7139008) NW Nicola W. Co-founder > "Absolute basics are fine but overall it's super frustrating as the menu system still shows all the features, but inevitably you just get pinged over to an..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6457029) Gisel B. Marketing and Digital Communication Specialist > "We are able to use this complete package of tools to coordinate our marketing activities, starting with the leads and ending with the customers." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6508538) MK Matt K. Growth Marketer > "Sometimes the editor doesn't work at all, and I have to edit elements directly in the source code." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6538346) JW Jeffrey W. Owner > "By leveraging its powerful features, businesses can streamline their marketing efforts, engage with customers more effectively, and ultimately drive..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6381371) SG Sammy G. Product Designer > "Customization on emailing tools and cta popups are really limited." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6449269) Anna B. Founder and CEO > "It is unmatched in terms of email management on a large scale and tracking emails." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7104608) AN André N. VP > "Of course, they give promotions to smaller business as try outs, but compared to Zoho One, the price is too high for the value you get." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6568966) Gisel B. Marketing and Digital Communication Specialist > "In this series, HubSpot’s Marketing Hub is particularly possible thanks to being an integrated solution that functions as CRM, marketing automation tool,..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6508538) MT Mahmoud T. geologist > "Among the defects of the application on the mobile phone is that it requires updating, which provides application development services and puts a package..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___4819456) NSM Ngwanagae Sabina M. Design > "this is one of the best platforms with marketing, sales and customer support.it has its own CMS and they a powerful marketing and sale automation. " [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6414769) MK Matt K. Growth Marketer > "Actually even tough it's way more expensive than alternatives, it's way worse, and it takes much more time for sending our marketing emails in comparison..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6538346) TN Thayná N. Payments Team > "The way it allows us to send tasks from one team to another, automations for emails, pipelines, everything is wonderful." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6382554) AM Amanda M. Managing Editor > "Having to be logged in to certain accounts in order to connect them to Hubspot was tedious at times." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6411106) SV Shameek V. Director > "The platform’s seamless integration with CRM, email marketing, automation, and lead nurturing tools has made it easy to manage campaigns from one place." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6797407) DGF Daniel Gabriel F. Administrator > "I will be filing an international complaint regarding this incident." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7087454) AG Aviral G. Manager > "I like the their landing page tool which is super easy with drag and drop feature, other thing is super easy to create web forms for your website , and ..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6418075) AP Alyssa P. VP of Customer Success > "The cost was way too high for my small startup company to afford." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6835323) Dipak P. Director > "The interface is intuitive, workflows are easy to set up, and integration with CRM makes campaign tracking much smoother." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7072628) Yolandi E. Founder > "Contact Limits Can Be Painful – If your list grows, so does your bill." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6714530) YM Yasmin M. Operation Assistant > "I really appreciated how well it integrates with the CRM and other tools, which helps keep everything organized and connected." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7128713) NW Nicola W. Co-founder > "Absolutely detest their pricing structure and use of paid marketing contact thresholds." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6457029) KW Kate W. Office Manager > "Really impressed with the set up and customer support, however for a smaller business who needs to dip into different features the pricing just gets too..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7121542) MC Miranda C. IT Director > "Overall we were disappointed because what we were told it could do was only on the really expensive plan and there was nothing in between the basic and..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6677259) VR Verified Reviewer Marketing Admin > "Easy to export data and good entry level pricing, especially considering all of the available features such as automation for email management" [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7063230) SG Stephenie G. Sales and Marketing Manager > "The calling feature in Hubspot can be a little wonky." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6576278) MA Md. A. Sales Executive > "The most interesting thing about HubSpot Hum, it has dedicated AD service options on various platforms like Facebook, Google, LinkedIn, etc." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6381851) AB Ann B. IT Expert > "There is no live support for free users and it is inflexible." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6544622) JG Jamie G. Account Manager > "Its all-in-one platform makes it easy to manage everything from email campaigns to SEO, landing pages, and social media, with a strong focus on automation." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6545954) AM Anna M. owner, designer, webdeveloper > "I am not sure if all the options and possibilities are as crucial as they seem, but this might be my lack of experience in this specific field." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6803375) AJ Antoine J. Creative Director > "Hubspot is more than a marketing automation platform, it is a community of marketers, an ecosystem of people with experiences that is willing to share to..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6602783) CT Christian T. Technical Lead > "This made it challenging to access all the tools I wanted without stretching my budget." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6314325) VR Verified Reviewer Ops Director > "This platform feels very cohesive and brings together everything we need for our very small marketing team." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7061572) AP Anthony P. Director of Marketing Operations and Automation > "It's the kind of product that starts out cheap but every add-on is going to add additional costs." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6307839) Marc G. Digital CRM marketing senior specialist > "As a senior consultant with certification, hubspot is the best CRM for entry level but also for bigger scale companies." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7112919) VR Verified Reviewer Owner > "Make it difficult to have a conversation to discuss options." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7023552) VR Verified Reviewer Marketing Operations Analyst > "Plenty of resources between customer service, knowledge base, user groups and consultants." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7124481) AP Andrew P. Senior Web Developer & SEO Specialist > "There is some limitations with Hubspot, on the technical side the Domain control, email control and security SSL settings are limited and could be better." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___5062779) MK Megan K. Marketing > "HubSpot Marketing makes campaigns as seamless and easy as possible - having everything in one platform makes sure your data is connected and you can..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6751529) NW Nicola W. Co-founder > "Talk about NOT offering a transition plan for their customers as they grow." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6457029) RB Ritu B. Computer Facilitator > "Getting to create segmented workflows and witnessing the response of the audiences in real-time helped greatly in understanding the interests of various..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6775316) HJ Himanshu J. Real estate Sales Specialist > "It require little time for learning and basic understanding otherwise it will be a big problem." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6615087) GC Graziana C. Customer Operations Lead > "HubSpot is a vibrant platform that ensures marketing is successful supported and well centralized" [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7077786) JL Jenna L. Owner > "I have not had the best customer service experience which is not an indicator of the product itself (that has been wonderful) but more so the company." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6497571) Hannah K. Vice President > "I like the follow up reminders and pipeline features available on the platform." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7070756) DT Durgesh T. Business Development Executive > "they keep spamming about renewal which is a bit irritating." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6690539) NP Nicola P. Director > "I'd heard good things and was assured it was the correct system id need to send email marketing and track my emails, and could use as a CRM." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6824654) MI Mitchell I. Marketing Generalist > "I don't have much to complain about hubspot but the navigation can be a little difficult sometimes." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6419997) RL Ruth L. Digital Marketing and Growth Strategist > "Between emails and landing pages, everything is better connected and easier to manage on a daily basis." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___7054541) Blair Mychal J. CEO > "While HubSpot Marketing Hub offers many valuable features, one potential downside is its pricing structure, which may be prohibitive for smaller businesses..." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6158735) SH Shir H. Social Media Manager > "I love how HubSpot captures every detail from the source and provides very detailed data that helps me reach better targeting." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6649418) BN Brittney N. Marketing Manager > "A little confusing for the other functions but did not receive proper training on the system." [See full review](https://www.capterra.com/p/171840/HubSpot-Marketing/#Capterra___6579263) [View Reviews](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) VR Verified Reviewer Consultant > "The AdMap feature is a big plus which help you see a clear view of your ad topics, ad campaigns etc." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___6737649) Adrian P. Marketing Director > "Unfortunately, an changes made to a form will create a duplicate in your assets folder." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___7068537) MV Mike V. Senior Search Marketing Manager > "Would highly recommend to anyone responsible for the creation and ongoing maintenance of landing page at scale." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___7075497) KB Kuo B. We Marketing Associate > "Being relatively new to Instapage, I find it difficult at times to handle tasks such as custom domain settings and managing..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___5085410) VR Verified Reviewer Consultant > "It has numerous features which are extremely helpful to every type of user, and the multiple integrations provide a big..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___6737649) KB Kuo B. We Marketing Associate > "A few weeks ago, I encountered issues with my landing pages not being live due to the absence of a CNAME record for my..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___5085410) FP Federico P. Graphic designer > "It has given us the possibility of creating a large number of pages for different products that we work on, courses and..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___5052075) VR Verified Reviewer Consultant > "It's a bit pricey than the other products on the market." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___6737649) KB Kuo B. We Marketing Associate > "The platform offers exceptional quality and user-friendly operation, making it an excellent tool for creating landing..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___5085410) CT Collin T. Marketing > "For instance, adding custom code has less flexibility as you can't edit the page directly in code, you only have the option..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3553039) KB Kuo B. We Marketing Associate > "Instapage's combination of high-quality features and excellent customer support makes it a standout choice for anyone..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___5085410) EB Emily B. Marketing Manager > "The only drawback that I would mention is the ability to find leads and revert stats of landing pages already built once..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3552800) EH Erin H. Google Ads Specialist > "Overall I think Instapage is great for conversion rate optimisation and digital campaigns." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___6765137) VQ Valerio Q. Project Manager > "The team is not reliable at all." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___6625611) VR Verified Reviewer Consultant > "AI Content creation helps cut down a lot of time" [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___6737649) MK Max K. Project Manager > "It takes quite some time to adjust the mobile design and if one adds another element to the web view, it often breaks the..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3588144) Adrian P. Marketing Director > "Easy to use and really great customer support." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___7068537) JM Jason M. VP Product > "For example, it's not possible to reset your AB testing stats. " [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___4905009) MJ Mohammed J. Senior Front-end Developer > "It provides a comprehensive range of integrations and tools to effectively track and test campaigns." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___4906137) AN Andreas N. Teamlead > "After two years there were hardly any improvements and if they came they were hidden behind a HUGE paywall." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___4894711) MJ Mohammed J. Senior Front-end Developer > "The abundance of templates makes it particularly convenient for new marketers or those lacking experience in web design and..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___4906137) VR Verified Reviewer Marketing Manager > "Glitchy drag and drop builder-" [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___4898075) VR Verified Reviewer Consultant > "Amazing integrations" [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___6737649) AN Andreas N. Teamlead > "your designer is not userfriendly at all when it comes to popups..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___4894711) OO Olajide O. sales person > "Instapage gave my product more visibility and made my product easy accessible to my customers, the content publisher is my..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___4716842) RS Rajah S. CEO > "Every package has a limit in terms of traffic making it not suitable for agencies." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3564500) GB Gina B. CEO > "Creating landing pages with the drag and drop editor has made our work go quickly and super easy. " [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___4885682) APL Ana Paula L. Director > "I could not budget Instapage anymore because I had only 2 landingpages." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3579185) MS Madhusudan S. Software Engineer > "Instapage's usability is straightforward, works well for the most fundamental requirements, and enables us to design pages..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___4608453) BT Bao T. Web designer > "Cannot export all LPs' data at once." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___4779228) KB Kuo B. We Marketing Associate > "I'm thankful for the guidance provided by Instapage's support team, as it enabled me to take the necessary steps to rectify..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___5085410) JA Juliano A. Global Head of Marketing > "It lacks reporting functionality." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3553853) Charles A. Creative Director > "The staff were very helpful." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___6698393) AF Aaron F. Product Marketing > "The fact is, the landing pages are slow and they have very poor SEO (meaning you need a different landing page builder for..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3371136) JM Jason M. VP Product > "I used chat to get immediate help and they worked with me to resolve the issue." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___4905009) JG Junior G. Psicólogo > "What I least liked is that some moments there is a limitation of some resources." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___4284103) OO Olajide O. sales person > "Instapage made it easier for me to market my products to a larger audience and give me opportunity to grow have been using..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___4716842) FC Francisco C. Head of Operations > "Sometimes we need Spanish support, and it's almost never available." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3557192) EB Emily B. Marketing Manager > "The support is impeccable and to integrate as a landing page builder this solution is one of the top options to use in my..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3552800) JB Jason B. Operations > "They offered no compensation, barely admitted it was an error and even refused to send the leads in bulk form to us - they..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3162717) LL Leah L. Acquisition Marketing Manager > "I like how easy it is to learn Instapage and the ready-made assets are really helpful. Once you get the hand of what you..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3536762) JB Jason B. Operations > "This is just one of the many issues we have had with the product where the leads have not been sent to us." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3162717) SM Stephanie M. Owner > "Excellent customer service (they always help when needed) and I also love the perk of A/B testing my landing pages to make..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3552769) AF Aaron F. Product Marketing > "For a company that specializes in apparently easy user experiences, you can infer that they are deliberately making this as..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3371136) GB Gina B. CEO > "The ability to A/B test is also wonderful and again super easy. " [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___4885682) VR Verified Reviewer CTO > "They deleted all our integrations and leads because we had billing set up on a different workspace." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___2277911) FC Francisco C. Head of Operations > "We are happy about how it's growing, and allow us to have more control of our marketing campaigns for our clientes." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3557192) TD Tiera D. Personal > "I don't have a big business to use Instagram for." [See full review](https://www.capterra.com/p/141695/Instapage/#GetApp___3185738) AS Ayesha S. Reseller > "I adored the freedom the developer gave us, but how brilliantly we could apply specific components across all presentation..." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3651016) SH Shay H. CEO > "The Mobile version is ok but not perfect for mobile phones" [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___2482649) Carlos L. CEO > "The integrations work great to track the performance of my campaigns." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3541294) Vanessa Alejandra R. Digital Project Manager > "The less that I like, is the responsive design, for mobile." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___2406578) CT Collin T. Marketing > "The interface is intuitive and features most of the things I'd want in a landing page tool." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3553039) AF Aaron F. Product Marketing > "Do not buy this product." [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___3371136) JM Jason M. VP Product > "Customer support is stellar. " [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___4905009) SH Shay H. CEO > "Too expensive and prices go up every year" [See full review](https://www.capterra.com/p/141695/Instapage/#Capterra___2482649) [View Reviews](https://www.capterra.com/p/141695/Instapage/reviews/) ## User interface 4.51 (6,228) [Instapage](https://www.capterra.com/p/141695/Instapage/) 4.49 (365) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features HubSpot Marketing Hub 40/50 - A/B Testing - Activity Dashboard - Activity Tracking - AI Copilot - Alerts/Notifications - API - Autoresponders - Campaign Analytics - Campaign Management - Campaign Segmentation - Contact Management - Content Management - Conversion Rate Optimization - Conversion Tracking - CRM - Customer Segmentation - Customizable Branding - Customizable Fields - Customizable Forms - Customizable Templates - Design Management - Drag & Drop - Drip Campaigns - Email Management - Email Marketing - Email Templates - Engagement Tracking - Event Triggered Actions - Form Builder - Forms Management - Generative AI - Lead Capture - Lead Generation - Lead Management - Media Library - Multi-Channel Marketing - Real-Time Analytics - Real Time Editing - Reporting/Analytics - Reporting & Statistics - Responsive Web Design - SEO Management - Social Media Integration - Template Management - Third-Party Integrations - Web Forms - Website Management - Website Publishing Options - Widgets - WYSIWYG Editor [See all features](https://www.capterra.com/p/171840/HubSpot-Marketing/#features) Instapage 40/50 - A/B Testing - Activity Dashboard - Activity Tracking - AI Copilot - Alerts/Notifications - API - Autoresponders - Campaign Analytics - Campaign Management - Campaign Segmentation - Contact Management - Content Management - Conversion Rate Optimization - Conversion Tracking - CRM - Customer Segmentation - Customizable Branding - Customizable Fields - Customizable Forms - Customizable Templates - Design Management - Drag & Drop - Drip Campaigns - Email Management - Email Marketing - Email Templates - Engagement Tracking - Event Triggered Actions - Form Builder - Forms Management - Generative AI - Lead Capture - Lead Generation - Lead Management - Media Library - Multi-Channel Marketing - Real-Time Analytics - Real Time Editing - Reporting/Analytics - Reporting & Statistics - Responsive Web Design - SEO Management - Social Media Integration - Template Management - Third-Party Integrations - Web Forms - Website Management - Website Publishing Options - Widgets - WYSIWYG Editor [See all features](https://www.capterra.com/p/141695/Instapage/#features) ### Recognition HubSpot Marketing Hub is recognized as a top-rated tool in 4 Capterra Shortlist reports Instapage is recognized as a top-rated tool in 2 Capterra Shortlist reports ### Deployment & support HubSpot Marketing Hub Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Instapage Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details HubSpot Marketing Hub - By HubSpot - Located in United States - Founded in 2012 Instapage - By airSlate - Located in United States - Founded in 2008 ## Popular Comparisons [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/) $15/month Price $9/month 4.4 Features 4.5 4.3 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/132996-171840/brevo-vs-HubSpot-Marketing) [Instapage](https://www.capterra.com/p/141695/Instapage/)[4.49 (365)](https://www.capterra.com/p/141695/Instapage/reviews/) vs [Wix](https://www.capterra.com/p/169007/Wix/)[4.42 (10,661)](https://www.capterra.com/p/169007/Wix/reviews/) $79/month Price $17/month 4.2 Features 4.3 4.6 Ease of Use 4.5 [View full comparison](https://www.capterra.com/compare/141695-169007/Instapage-vs-Wix) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,599)](https://www.capterra.com/p/110228/MailChimp/reviews/) $15/month Price $13/month 4.4 Features 4.4 4.3 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/110228-171840/MailChimp-vs-HubSpot-Marketing) [Instapage](https://www.capterra.com/p/141695/Instapage/)[4.49 (365)](https://www.capterra.com/p/141695/Instapage/reviews/) vs [Divi](https://www.capterra.com/p/201958/Divi/)[4.78 (1,156)](https://www.capterra.com/p/201958/Divi/reviews/) $79/month Price $89/year 4.2 Features 4.7 4.6 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/141695-201958/Instapage-vs-Divi) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/) $15/month Price $10/month 4.4 Features 4.5 4.3 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/136603-171840/MailerLite-vs-HubSpot-Marketing) [Instapage](https://www.capterra.com/p/141695/Instapage/)[4.49 (365)](https://www.capterra.com/p/141695/Instapage/reviews/) vs [MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/) $79/month Price $10/month 4.2 Features 4.5 4.6 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/136603-141695/MailerLite-vs-Instapage) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/) $15/month Price $15/month 4.4 Features 4.5 4.3 Ease of Use 4.2 [View full comparison](https://www.capterra.com/compare/79367-171840/ActiveCampaign-vs-HubSpot-Marketing) [Instapage](https://www.capterra.com/p/141695/Instapage/)[4.49 (365)](https://www.capterra.com/p/141695/Instapage/reviews/) vs [Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,599)](https://www.capterra.com/p/110228/MailChimp/reviews/) $79/month Price $13/month 4.2 Features 4.4 4.6 Ease of Use 4.4 [View full comparison](https://www.capterra.com/compare/110228-141695/MailChimp-vs-Instapage) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,922)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) $15/month Price $12/month 4.4 Features 4.2 4.3 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/31898-171840/Constant-Contact-vs-HubSpot-Marketing) [Instapage](https://www.capterra.com/p/141695/Instapage/)[4.49 (365)](https://www.capterra.com/p/141695/Instapage/reviews/) vs [Elementor](https://www.capterra.com/p/169468/Elementor/)[4.64 (906)](https://www.capterra.com/p/169468/Elementor/reviews/) $79/month Price $11.99/month 4.2 Features 4.6 4.6 Ease of Use 4.5 [View full comparison](https://www.capterra.com/compare/141695-169468/Instapage-vs-Elementor) [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) vs [EmailOctopus](https://www.capterra.com/p/147415/EmailOctopus/)[4.79 (655)](https://www.capterra.com/p/147415/EmailOctopus/reviews/) $15/month Price $9/month 4.4 Features 4.5 4.3 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/147415-171840/EmailOctopus-vs-HubSpot-Marketing) [Instapage](https://www.capterra.com/p/141695/Instapage/)[4.49 (365)](https://www.capterra.com/p/141695/Instapage/reviews/) vs [Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,922)](https://www.capterra.com/p/31898/Constant-Contact/reviews/) $79/month Price $12/month 4.2 Features 4.2 4.6 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/31898-141695/Constant-Contact-vs-Instapage)