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HubSpot CRM vs Ricochet360: Which is a better fit?

Updated on February 9th, 2025
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What's your intended use case?
Summary
Key features rated by users
Features selected based on 14,209 reviews from CRM users.
% Fit
Missing features
Feature ratings
Data Security
NA
Contact Management
4.5
Lead Management
4.5
Sales Pipeline Management
4.4
Reminders
4.4
% Fit
Missing features
Not enough reviews
Feature ratings
Data Security
--
Contact Management
4.7
Lead Management
4.9
Sales Pipeline Management
NA
Reminders
NA
User satisfaction
4.5
User reviews4,311
Ease of use
4.4
Functionality
4.4
Value for money
4.3
Customer support
4.4
4.8
User reviews54
Ease of use
4.7
Functionality
4.7
Value for money
4.7
Customer support
4.8
Price starts from
/user
Monthly subscription
Free version
Free trial
/user
Monthly subscription
Free version
Free trial
Best for

The HubSpot CRM is built for growing teams to attract, engage and delight customers.

Ricochet360 is the All-In-One sales and marketing automation platform is ideal for SMB, SME, and Large Enterprise companies looking to efficiently scale their sales operations.

User reviews
pros & cons
1 / 4
View Reviews
1 / 4
View Reviews
Video reviews
Monica V
General Manager
4.0

Monica: My name is Monica and I am an administrative and operations manager. Our company consists of 12 people and I would give HubSpot a 4-star rating. We were using Salesforce and the way it was described by my management was as an glorified database. Apparently, we did need support for every step that we needed to follow and support wasn't great, so it just took a lot of work to get simple tasks done. Yeah. I chose HubSpot myself actually. I did some research and I wanted a platform where I could have all of my activities in one place. So not only I have the CRM software, I can also distribute our newsletter and I can also get reports on the activity that I get with my customers and contacts. So initially, I tried it because it was a free platform that offered very sophisticated tools. And I ended up staying with it just because I can have everything in one place, even manage my social media accounts. At first, getting started with HubSpot was very easy. It is very intuitive. It is very well-designed. Later on, I did have some questions. I didn't have the time necessarily to explore the more complex tools, so I did reach out to the sales team. To be honest, it took some time to get an appointment. I got canceled three times so that wasn't great. But the software and the design itself is pretty good where I was able to set it up myself. I would say, if you want to try HubSpot, to watch some videos about all the capabilities. There is even a very short project-oriented course available online. I believe that it's on Coursera. That is very useful. They guide you through every step of the way and they show all the many different free tools that are available which is great because they're not pushing a sale. They are rather just teaching you how to use the software. And yeah, just watch a bunch of videos and do spend some time exploring the many available tools.

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video-788e2e7c-3d9a-4120-63ff-08da1e72e5bf
Nik K
Agency Owner
5.0

Nick: Hi, my name is Nick. I'm an insurance agency owner. I give Ricochet360 five stars, go ahead and click below. Prior to using Ricochet360, we're always bouncing around trying to find the right CRM and adding different pieces of technology towards tech stack. In a Facebook group that I have for other insurance agents, one of them recommended that we tried looking at Ricochet360. We went ahead, we did a demo and we found that Ricochet360 really filled the needs of what we were looking to do in terms of the marketing campaigns that we wanted to run. It's all encompassing, it was able to automate a lot of our tasks and the service people that we have working for us really enjoy using it. We chose Ricochet360 for one specific reason. In the insurance industry, it's all about lead generation and we wanted to run a specific marketing campaign using a dialer system that would be efficient all encompassing into one ecosystem and Ricochet360 really filled that need for us. Ricochet was very easy in terms of the onboarding process. Their team was very, very specific in terms of what we needed in order to begin with the onboarding process. So I was the point of contact with getting everybody set up. It was very easy, very streamlined. They walked us through the process. If we had any questions, they always made sure to answer our questions for us. However, there's a little bit of a learning curve and that goes to say for almost any piece of new software, Ricochet is very robust. There's a lot of features that you can utilize with the platform. So you need to keep using it. And the more you keep using it, the more you familiarize yourself with all the features, you'll learn to love it as much as we have. What I recommend before anyone signs up, not just with Ricochet, but any softwares, schedule a demo. It's really important. I know for us, when we scheduled a demo, I was able to pilot the software. We were very specific with what we wanted to do with our marketing campaigns. And I really wanted to see how the dialer system would work. So the representative, he walked us through exactly how that process works. As a visual guy, it really helped me understand what it is that we're signing up for. So definitely stress the demo. And the second part is join a Facebook group for Ricochet360 members. This will give you a chance to ask questions that you may never have thought of. You also will have the ability to find out a little bit about the cons of the system too. What people don't like about it, no system is ever perfect. However, it's important to hear both sides of things. So definitely I would recommend a demo and the Facebook group, and you'll be able to make an educated decision moving forward.

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User interface
152373 video thumbnail}
1 Video
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Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

Logo Img
--%
Logo Img
--%
Activity Dashboard
207
Important
Alerts/Notifications
388
Important

HubSpot CRM

Top Features
33/37
  • Customer Journey Mapping
  • Data Security
  • Lead Scoring
  • Multi-Channel Communication
  • Activity Dashboard
  • Alerts/Notifications
  • API
  • Calendar Management
  • Campaign Management
  • Contact Management
  • Customizable Fields
  • Customizable Reports
  • Data Import/Export
  • Document Storage
  • Drag & Drop
  • Email Management
  • Email Marketing
  • Email Templates
  • Forecasting
  • Interaction Tracking
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Qualification
  • Marketing Automation
  • Mobile Access
  • Quotes/Estimates
  • Referral Tracking
  • Reminders
  • Reporting/Analytics
  • Sales Pipeline Management
  • Sales Reports
  • Segmentation
  • Task Management
  • Territory Management
  • Third-Party Integrations
  • Workflow Management
See All features
Hide CRM Software Features -

Ricochet360

27/37
Show CRM Software Features +
HubSpot CRM
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
Ricochet360
Deployment
  • Cloud, SaaS, Web-Based
  • Desktop - Mac
  • Desktop - Windows
  • Desktop - Linux
  • Desktop - Chromebook
  • On-Premise - Windows
  • On-Premise - Linux
  • Mobile - Android
  • Mobile - iPhone
  • Mobile - iPad
Support
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat
Training
  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos
HubSpot CRM
  • By HubSpot
  • Located in United States
  • Founded in 2012
Ricochet360
  • By Ricochet360
  • Located in United States
  • Founded in 2009
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