# Compare SE Ranking vs Surfer 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare SE Ranking and Surfer based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/142169-218703/SE-Ranking-vs-Surfer

---

# SE Ranking vs Surfer Features and Cost Comparison

Last updated March 26th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

SE RankingSurfer2/4 selected

[SE Ranking](https://www.capterra.com/p/142169/SE-Ranking/)[4.7 (297)](https://www.capterra.com/p/142169/SE-Ranking/reviews/)

[Surfer](https://www.capterra.com/p/218703/Surfer/)[4.9 (421)](https://www.capterra.com/p/218703/Surfer/reviews/)

[## SE Ranking](https://www.capterra.com/p/142169/SE-Ranking/)[4.7 (297)](https://www.capterra.com/p/142169/SE-Ranking/reviews/)

Starting Price

$103.20/month

Value-for-Money

4.7

Functionality

4.6

Ease of Use

4.6

Customer Service

4.7

Reviews Sentiment

Based on [297 reviews](#user-reviews)

Positive

287

Neutral

5

Negative

5

[## Surfer](https://www.capterra.com/p/218703/Surfer/)[4.9 (421)](https://www.capterra.com/p/218703/Surfer/reviews/)

Starting Price

$182.00

Value-for-Money

4.6

Functionality

4.8

Ease of Use

4.8

Customer Service

4.8

Reviews Sentiment

Based on [421 reviews](#user-reviews)

Positive

416

Neutral

3

Negative

2

## Summary

* * *

Key features rated by users

Features selected based on 6,795 reviews from seo software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

84%Fit

High performer

Feature ratings

SEO Management

4.7

Keyword Rank Tracking

4.7

Keyword Tracking

4.6

Keyword Research Tools

4.6

Competitive Analysis

4.6

83%Fit

High performer

Feature ratings

SEO Management

4.8

Keyword Rank Tracking

4.7

Keyword Tracking

4.6

Keyword Research Tools

4.7

Competitive Analysis

4.4

User satisfaction

User satisfaction

4.7

User reviews[297](https://www.capterra.com/p/142169/SE-Ranking/reviews/)

Ease of use

4.6

Functionality

4.6

Value for money

4.7

Customer support

4.7

User satisfaction

4.9

User reviews[421](https://www.capterra.com/p/218703/Surfer/reviews/)

Ease of use

4.8

Functionality

4.8

Value for money

4.6

Customer support

4.8

Price starts from

Price starts from

$103.20Other, Per Month

-   Free version
-   Free trial

Price starts from

$182Other, Not provided by vendor

-   Free version
-   Free trial

Best for

Best for

SE Ranking is an intuitive SEO platform that helps SEO professionals turn complex data into SEO insights.

Best for

CMOs, Marketers, Creators, Copywriters, SEOs, teams, agencies, and enterprises looking to grow organic traffic and build brands.

## User reviews

Pros & cons

BJ

Ben J.

SEO Director

> "We like that the competitor keyword analysis, particularly through the API is robust, and that our customer data passes..."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7040430)

JD

James D.

Owner

> "We've tried a few different times (with no success) to receive a refund as a result of their non-functioning service."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7038405)

MH

Marcus H.

MD

> "I'm quite happy with it as an alternative to SEMrush. If they could work on the reliability of rank tracking and a few..."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7040419)

JD

James D.

Owner

> "What sane person would want an extension on a failing service as opposed to cancellation with a refund?"

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7038405)

BJ

Ben J.

SEO Director

> "They are always providing new solutions to ensure we're able to monitor visibility in a variety of search platforms at a..."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7040430)

JD

James D.

Owner

> "They are unable to help with most requests, and they are unsure of how their own internal services function."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7038405)

DDD

Duc Dat D.

Business Man

> "I found the keyword rank tracking and competitor analysis tools especially useful."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7035215)

AA

Angus A.

Director

> "What we didn't like though was the significant price hikes in subscription costs that the platform has seen in the last..."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___6856036)

HH

Hanan H.

head of seo

> "the customer service is good and also the research section give a lot of information and also save me a lot of time"

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7036456)

JD

James D.

Owner

> "Our overall experience has been poor. As stated above, their service has been broken/inaccurate multiple times."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7038405)

KS

Kooldeep S.

Marketing Specialist

> "Moreover, the platform has a lot of guides and materials that I can use anytime I have an issue."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7032098)

JD

James D.

Owner

> "Their service is broken more often than it should be."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7038405)

NT

Nick T.

Director

> "Great tool and the internal team are super-responsive to questions, recommendations and us flagging things that aren't..."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7040899)

NS

Nirav S.

Manager

> "We were using a rank tracking tool named Rank Tracker by SEO Powersuite. But in the recent times Rank Tracker started..."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___3593298)

DDD

Duc Dat D.

Business Man

> "It’s a solid solution with a good price-to-value ratio, especially for small to mid-sized projects."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7035215)

VR

Verified Reviewer

Field Marketing Specialist

> "There may be no backlinks, keywords, or traffic statistics for fresher websites, therefore SE Ranking may not be able to..."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___3496747)

NT

Nick T.

Director

> "We recommend them highly and openly tell our clients that we're using it for optimising their website(s)."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7040899)

NS

Nirav S.

Manager

> "Although, it can help you with the rich results that appear in the SERP but it does not help with the position of each..."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___3593298)

Themis D.

Head of digital marketing

> "Se ranking event in its trial has alot of features that can help you and give a boost to you digital marketing strategy"

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___6329206)

JR

Javi R.

SEO

> "Sometimes I have the feeling the data is not accurate (80%) , I am talking about rankings traffic and search volume ,..."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___3844641)

MW

Mary W.

Owner

> "It's an affordable and well-rounded tool for a small business."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7036902)

CI

Charles I.

CEO

> "I signed up for a 3 month subscription and they continued charging my company. When I spoke to the rep a few times they..."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#SoftwareAdvice___3852136)

MW

Mary W.

Owner

> "We appreciate the Local SEO Services options as well."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7036902)

SM

Sandra M.

marketing assistant

> "Sometimes it does not take into account some limitations of platforms such as wordpress."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___3675486)

AA

Angus A.

Director

> "The user interface is very clean and better than some of the bigger players in the SEO space."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___6856036)

GP

Gary P.

Founder

> "Collecting money without proper support is a bad business practice. "

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#SoftwareAdvice___4147787)

AS

Apurva S.

SEO Executive

> "It's scalable, frequently updated to enhance user experience, and offers impressive website optimization tools."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___6264317)

AM

Alvaro M.

Fundador / CTO

> "If there are any drawbacks, it would be that it is not possible to limit the keyword search by city or country."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___3188155)

MH

Marcus H.

MD

> "Much cheaper than competitors, has all the same tools."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7040419)

CI

Charles I.

CEO

> "They have zero interest in helping reconcile issues."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#SoftwareAdvice___3852136)

RL

Richard L.

Owner

> "The pricing is great, the results are accurate, it has many tools and functions which make managing SEO on a site much..."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___6338578)

RnI

Rubén I.

SEO & Inbound Marketing Specialist

> "Lack of google search console integration in reports"

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___3371636)

LT

Luke T.

Consultant

> "Long time user and even when interface has changed, been easy enough to adapt and use."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7050671)

MY

Marco Y.

Consultant

> "i could say just the price is problem."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___3618773)

AB

Andrei B.

Branch Manager

> "Site audit features gave me a big image about the website and the path i have to go."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___6264243)

VE

Vilius E.

Founder

> "Payment system is fraudulent."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___2872613)

MH

Marcus H.

MD

> "UI is pretty good."

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___7040419)

AA

Arezoo A.

SEO Specialist

> "Not much usefull if you wanna know your GMB ranking!"

[See full review](https://www.capterra.com/p/142169/SE-Ranking/#Capterra___2380940)

[View Reviews](https://www.capterra.com/p/142169/SE-Ranking/reviews/)

ID

Istiaque D.

Content Writer

> "Its top-notch content optimization tools, detailed SERP analysis, and user-friendly interface are game-changers for content writers."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6444933)

AN

Amin N.

CMO

> "At nearly five times the cost of comparable tools, Surfer AI simply doesn't deliver enough unique value to justify the premium. While the..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6775836)

SO

Samuel O.

Marketer

> "I really appreciate the keyword optimization features, in Surfer SEO the "insert term" tool that speeds up content creation by suggesting..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6408085)

AN

Amin N.

CMO

> "The platform's core functionality also works against itself - while it can generate SEO-optimized content, any attempt to humanize or refine the..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6775836)

PT

Paul T.

Managing Director

> "These were originally used with freelancer and in-house writers however frequently I can use it with generative AI to create great results mixed..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___7001538)

CE

Chuvic E.

SEO Writer

> "The AI Humanized plan lacks a chat feature for requesting specific edits to refine the human-like quality of the content"

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6560534)

HP

Hrishikesh P.

Founder

> "However, apart from entity optimisation, its keyword research tool, topical map creation & audits are equally robust as well."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6602206)

AN

Amin N.

CMO

> "I consistently found myself double-checking the statistics and references provided by the AI, only to discover they were either inaccurate or..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6775836)

IK

Ivelin K.

SEO And Marketing Specialist

> "The Content Editor, now with Topic coverage, is super useful and really makes a difference. As the team lead, I fell in love with the Topical..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6597670)

AN

Amin N.

CMO

> "The most glaring issue is the unreliable data quality."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6775836)

SO

Samuel O.

Marketer

> "The real time editing tools give me feedback on how I use keywords and structure my articles to be more SEO friendly."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6408085)

FoA

Fran�ois A.

CEO

> "originally the price, sometimes the articles generated by AI in other languages than english are not as good"

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6598475)

IK

Ivelin K.

SEO And Marketing Specialist

> "Very unique Content Editor that helps you boost both the SEO performance and the user-friendliness of your articles."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6597670)

AK

Alex K.

Marketing Specialist

> "The limitation on NLP credits is a notable drawback, restricting advanced content analysis for larger projects or multiple sites."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6124588)

CE

Chuvic E.

SEO Writer

> "SurferSEO helps me boost the ranking of articles with its variety of features."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6560534)

AC

Ana C.

Marketing

> "I attempt to use Surfer on a daily basis, but occasionally, the demands of my business divert my attention, leaving me with insufficient time to..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6119156)

Andreas B.

Freelancer

> "By using SurferSEO, I can benefit from higher website traffic and increased online visibility, leading to more business opportunities and growth..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4772615)

AM

Alex M.

Marketing Manager

> "You can't add tables inside the Content Editor, and this means spending additional time creating them outside the Content Editor."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4800156)

NW

Nathan W.

Owner

> "There is also the "optimize" feature which helps in getting a better SEO score. "

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6292432)

Caroline N.

SEO

> "It can be clunky, and there are times when I can't edit my content properly because I'm unable to click where I need to."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4789686)

AP

Aleksandra P.

SEO Specialist

> "What truly sets it apart, in my opinion, is its data-driven approach, providing actionable insights that have significantly improved my website's..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6103744)

DS

Dennis S.

CEO

> "Can't integrate tables in editor, only with WordPress or G Drive connection."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6153545)

CM

Carolina M.

Content Specialist

> "The customer support is excellente, they always answer fast and help you."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___7027238)

AJ

Ajay J.

Growth Marketing Lead

> "It doesn’t do any good to the content."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6847682)

VR

Verified Reviewer

CEO

> "We use this daily with our teams and also has an easy integration with WordPress so we can have our current content analyzed consistently."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6156851)

Caroline N.

SEO

> "The integration with Google Docs with the software isn't ideal."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4789686)

LP

Luv P.

SEO

> "It optimizes content effortlessly, refines keywords, and provides valuable competitive insights. While its transparency about content sources is..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6111081)

RS

Raghunath S.

Digital Marketing Executive

> "Compare to other website auditor tools, I don't find surfer much useful when it comes to auditing my website. And sometimes the keyword research..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3470581)

CT

Christa T.

Owner

> "I have used it for many years, and when I started my own agency, it was the first software I subscribed to."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6809870)

SC

Sean C.

Founder

> "Surfer SEO is not inexpensive compared to its peers, so I'd say it's a bit pricey."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4993832)

Mariel Gia G.

Copywriter

> "The ability to analyze top-performing pages and seamlessly integrate those insights into my content strategy is a game-changer."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6095417)

SD

Stephen D.

Principal

> "The only con is Surfer lacks dashboards to allow you to see overall numbers and content but it's not a big deal."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3534767)

HP

Hrishikesh P.

Founder

> "I am a heavy user of Ahrefs and use it for content & keyword research."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6602206)

WB

William B.

Director of Everything

> "It reduces my ability to work in a bulk mode, doing one stage at a time for multiple articles. When you pay a thousand dollars for a service, you..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3010469)

AK

Alex K.

Marketing Specialist

> "SurferSEO stands out for its in-depth data analysis, which is highly customizable to fit any project's specific needs."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6124588)

BA

Bert A.

CEO

> "In addition, their training videos are not well organized, lots of information is skipped over and too much is assumed that you know. "

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3748408)

HP

Hrishikesh P.

Founder

> "Surfer is my go-to tool for entity optimisation."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6602206)

DO

Daphne O.

Director

> "The keyword research feature is not my favorite, however, the keyword planner makes up for this weakness"

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3461732)

KU

Kasia U.

Product Marketing Manager

> "Helps to better understand how to use SEO to gain a marketing advantage."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6641395)

AM

Astrid M.

CEO

> "Sometimes I run an audit and it conflicts with the results of the Content Editor, which can be pretty confusing."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3743645)

Andreas B.

Freelancer

> "Real insigts into seo optimization along with a editor makes writing high performing content really easy. With their Grow Flow tool its easy to..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4772615)

TD

Tom D.

Founder and CEO

> "One small issue I noticed is that the Chrome extension for Google Docs doesn't play nicely with other sidebars like Grammarly or Docs to..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___2889212)

DR

Donna R.

Editor

> "It really does work with respect to meeting Google's content criteria."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6606032)

LB

Luca B.

SEO Manager

> "That the keywords cannot be added in the content editor"

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4677934)

PT

Paul T.

Managing Director

> "Also, good training and certification opportunities."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___7001538)

JF

Jacob F.

Owner

> "It is a little pricey and could be hard to see the ROI if you are just getting started."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4472065)

VR

Verified Reviewer

CEO

> "Surfer SEO gives us an easy-to-follow rubric to optimize our SEO scores on our content to match and exceed what the currently top-ranked websites..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6156851)

TH

Tyler H.

SEO

> "Keyword research is not as full-formed as some of the other tools available. "

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4032063)

VR

Verified Reviewer

Owner

> "I can see the improvement in the performance of my blogs."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6466193)

Kevin Y.

Owner

> "The NLP feature was a little confusing for a while and you had to spend specific NLP credits to get that info included in your results, BUT they..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3102083)

AC

Alison C.

CEO

> "We use Surfer for our six websites and recommend it to our clients."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6595363)

SL

Sean L.

Blogger

> "Content Planner and Keyword research feature are difficult and confusing to use"

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3584165)

AC

Alison C.

CEO

> "We've been using it since the beginning, and it continues to improve its services each year."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6595363)

Charles M.

Business developper

> "The keyword research is not really good, I'm french and the result are not very accurate."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3767843)

SC

Sean C.

Founder

> "Using this platform, I was able to streamline our SEO activities and achieve higher rankings on Google."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4993832)

GS

Gordon S.

Manager

> "Like when I'm writing a particular article, if I switch tabs or sometimes just on its own it reloads (saying that the connection was interrupted)..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___2880861)

RB

Ryan B.

SEO Manager

> "The serp analysis is pretty comprehensive"

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6493376)

MK

Mike K.

Founder/Blogger

> "The cost is a bit high so if you're a casual blogger this might not be the product for you. "

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3735036)

PT

Paul T.

Managing Director

> "It's a good tool, quick and easy to use and having compared other similar tools on the market, still the best one that I've found."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___7001538)

FM

Fatima M.

Owner

> "The cons is the cost and the help support delay one day to answer."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4609412)

BA

Bert A.

CEO

> "Surfer is allowing me to write review articles that have a high possibility for ranking on the first page of my target keyword within minutes of..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3748408)

VR

Verified Reviewer

Founder

> "For usability, it doesn't support keyboard navigation while selecting words and phrases for the content editor."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3227602)

LP

Luv P.

SEO

> "With streamlined content optimization, keyword precision, and competitive insights, it's a game-changer."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___6111081)

KD

Kasper D.

Co-Founder

> "The pay-pr-article credit-structure is annoying."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4074498)

Josef M.

Content Marketer

> "It offers keyword research, real-time insights into a website's performance, competitor analysis, page speed optimization, and more."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4586763)

Eric A.

Owner, Head Planner

> "I no longer waste time writing things that don't produce any SEO value."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4219106)

Josef M.

Content Marketer

> "It provides detailed keyword research, real-time insights into performance, competitor analysis, page speed optimization, and more."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4586763)

DB

David B.

Writter

> "When you run out of credits each month it kinda sucks."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4207479)

MB

Matt B.

Managing Director

> "The gamified element of updating your article and seeing that score update in real-time based on adding keywords to your writing is fun, but also..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4136723)

Mariana K.

Senior Content Marketer

> "Sometimes the content generated is not relevant."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3748810)

Brett L.

Owner and Founder

> "It offers a wide range of features including:-Improved visibility and increased web traffic-Better search engine rankings-Increased customer..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4043640)

AS

Anneke S.

Freelance Writer & Researcher

> "I can't think of any cons except for the fact that the price gets a bit steep if you need to create more than 30 SEO optimized articles per month."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3352924)

Brett L.

Owner and Founder

> "When using SurferSEO, you can solve the following problems: - Finding the best keywords for your site- Generating more traffic to your website-..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4043640)

Bartosiewicz D.

Content Specialist

> "You can't unpin or hide the guidelines bar in Google Docs or Wordpress, which sometimes drives me crazy."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3107812)

AS

Ankit S.

Owner

> "It also has features like domain comparison, where we can compare our domain with the domain that ranks in the first position of google."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3599891)

Steven C.

student

> "There's nothing specific to Surfer about this, but SEO content software may be difficult, and the keywords may not be relevant to the niche in..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3204266)

Mariana K.

Senior Content Marketer

> "It allows me to see where my articles are ranking against competitors and helps me quickly identify areas that need improvement."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3748810)

MB

Muhammad B.

Content Writer

> "The only thing that I dislike about surfer SEO is its pricing."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___3457558)

JF

Jacob F.

Owner

> "I have been utilizing Surfer SEO for a while now and it has proven to be an invaluable tool for gaining insight into the search engine results..."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___4472065)

Kirsty A.

Head of Marketing

> "The Search Console integration does not seem to be useful for me yet, but this may be due to our own site performance."

[See full review](https://www.capterra.com/p/218703/Surfer/#Capterra___2868248)

[View Reviews](https://www.capterra.com/p/218703/Surfer/reviews/)

## User interface

4.71 (297)

[Surfer](https://www.capterra.com/p/218703/Surfer/)

4.86 (421)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

Advertising Management

120

Important

SE Ranking

Top features

40/50

-   A/B Testing
-   Activity Dashboard
-   Advertising Management
-   AI Copilot
-   Alerts/Notifications
-   API
-   Audit Management
-   Backlink Monitoring
-   Campaign Analytics
-   Campaign Management
-   Click Tracking
-   Competitive Analysis
-   Content Management
-   Conversion Rate Optimization
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Dashboard
-   Data Visualization
-   Email Marketing
-   Generative AI
-   Google Analytics Integration
-   Keyword Rank Tracking
-   Keyword Research Tools
-   Keyword Tracking
-   Landing Pages/Web Forms
-   Link Management
-   Localization Automation
-   Mobile Keywords
-   Monitoring
-   Multi-Campaign
-   Multi-Language
-   Multi-Location
-   Performance Management
-   Performance Metrics
-   Real-Time Data
-   Real-Time Notifications
-   Real-Time Updates
-   Reporting & Statistics
-   ROI Tracking
-   Scheduled/Automated Reports
-   SEO Management
-   Social Media Integration
-   Third-Party Integrations
-   Trend Analysis
-   User Management
-   Visual Analytics
-   Website Analytics
-   Website Management
-   Web Traffic Reporting

[See all features](https://www.capterra.com/p/142169/SE-Ranking/#features)

Surfer

24/50

-   A/B Testing
-   Activity Dashboard
-   Advertising Management
-   AI Copilot
-   Alerts/Notifications
-   API
-   Audit Management
-   Backlink Monitoring
-   Campaign Analytics
-   Campaign Management
-   Click Tracking
-   Competitive Analysis
-   Content Management
-   Conversion Rate Optimization
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Dashboard
-   Data Visualization
-   Email Marketing
-   Generative AI
-   Google Analytics Integration
-   Keyword Rank Tracking
-   Keyword Research Tools
-   Keyword Tracking
-   Landing Pages/Web Forms
-   Link Management
-   Localization Automation
-   Mobile Keywords
-   Monitoring
-   Multi-Campaign
-   Multi-Language
-   Multi-Location
-   Performance Management
-   Performance Metrics
-   Real-Time Data
-   Real-Time Notifications
-   Real-Time Updates
-   Reporting & Statistics
-   ROI Tracking
-   Scheduled/Automated Reports
-   SEO Management
-   Social Media Integration
-   Third-Party Integrations
-   Trend Analysis
-   User Management
-   Visual Analytics
-   Website Analytics
-   Website Management
-   Web Traffic Reporting

[See all features](https://www.capterra.com/p/218703/Surfer/#features)

### Recognition

No recognitions have been awarded to SE Ranking

No recognitions have been awarded to Surfer

### Deployment & support

SE Ranking

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Surfer

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

SE Ranking

-   By SE Ranking
-   Located in United States
-   Founded in 2012

Surfer

-   By Surfer
-   Located in Poland
-   Founded in

## Popular Comparisons

[SE Ranking](https://www.capterra.com/p/142169/SE-Ranking/)[4.71 (297)](https://www.capterra.com/p/142169/SE-Ranking/reviews/)

vs

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Price

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4.6

Features

4.6

4.6

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/142169-151962/SE-Ranking-vs-SEMrush)

[Surfer](https://www.capterra.com/p/218703/Surfer/)[4.86 (421)](https://www.capterra.com/p/218703/Surfer/reviews/)

vs

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$182

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4.8

Features

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4.8

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[View full comparison](https://www.capterra.com/compare/151962-218703/SEMrush-vs-Surfer)

[SE Ranking](https://www.capterra.com/p/142169/SE-Ranking/)[4.71 (297)](https://www.capterra.com/p/142169/SE-Ranking/reviews/)

vs

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$103.2/month

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$17/month

4.6

Features

4.3

4.6

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/142169-169007/SE-Ranking-vs-Wix)

[Surfer](https://www.capterra.com/p/218703/Surfer/)[4.86 (421)](https://www.capterra.com/p/218703/Surfer/reviews/)

vs

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$182

Price

$49/month

4.8

Features

4.4

4.8

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/166377-218703/Sitechecker-vs-Surfer)

[SE Ranking](https://www.capterra.com/p/142169/SE-Ranking/)[4.71 (297)](https://www.capterra.com/p/142169/SE-Ranking/reviews/)

vs

[Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)[4.71 (581)](https://www.capterra.com/p/176340/Ahrefs/reviews/)

$103.2/month

Price

$99/month

4.6

Features

4.7

4.6

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/142169-176340/SE-Ranking-vs-Ahrefs)

[Surfer](https://www.capterra.com/p/218703/Surfer/)[4.86 (421)](https://www.capterra.com/p/218703/Surfer/reviews/)

vs

[Ranktracker](https://www.capterra.com/p/184916/Rank-Tracker/)[4.03 (247)](https://www.capterra.com/p/184916/Rank-Tracker/reviews/)

$182

Price

$18/month

4.8

Features

4.0

4.8

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/184916-218703/Rank-Tracker-vs-Surfer)

[SE Ranking](https://www.capterra.com/p/142169/SE-Ranking/)[4.71 (297)](https://www.capterra.com/p/142169/SE-Ranking/reviews/)

vs

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$103.2/month

Price

$109/month

4.6

Features

4.6

4.6

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/142169-149278/SE-Ranking-vs-AccuRanker)

[Surfer](https://www.capterra.com/p/218703/Surfer/)[4.86 (421)](https://www.capterra.com/p/218703/Surfer/reviews/)

vs

[Wix](https://www.capterra.com/p/169007/Wix/)[4.42 (10,598)](https://www.capterra.com/p/169007/Wix/reviews/)

$182

Price

$17/month

4.8

Features

4.3

4.8

Ease of Use

4.5

[View full comparison](https://www.capterra.com/compare/169007-218703/Wix-vs-Surfer)

[SE Ranking](https://www.capterra.com/p/142169/SE-Ranking/)[4.71 (297)](https://www.capterra.com/p/142169/SE-Ranking/reviews/)

vs

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$103.2/month

Price

$5/month

4.6

Features

4.6

4.6

Ease of Use

4.8

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[Surfer](https://www.capterra.com/p/218703/Surfer/)[4.86 (421)](https://www.capterra.com/p/218703/Surfer/reviews/)

vs

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$182

Price

$49/month

4.8

Features

4.5

4.8

Ease of Use

4.7

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vs

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$103.2/month

Price

Contact vendor for pricing

4.6

Features

4.7

4.6

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/142169-210297/SE-Ranking-vs-Google-Search-Console)

[Surfer](https://www.capterra.com/p/218703/Surfer/)[4.86 (421)](https://www.capterra.com/p/218703/Surfer/reviews/)

vs

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$182

Price

$49/month

4.8

Features

4.6

4.8

Ease of Use

4.8

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