# Compare Buffer vs Simplified 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Buffer and Simplified based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/143492-237334/Buffer-vs-Simplified

---

# Buffer vs Simplified Features and Cost Comparison

Last updated March 13th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

BufferSimplified2/4 selected

[Buffer](https://www.capterra.com/p/143492/Buffer/)[4.5 (1,491)](https://www.capterra.com/p/143492/Buffer/reviews/)

[Simplified](https://www.capterra.com/p/237334/Simplified/)[4.7 (303)](https://www.capterra.com/p/237334/Simplified/reviews/)

[## Buffer](https://www.capterra.com/p/143492/Buffer/)[4.5 (1,491)](https://www.capterra.com/p/143492/Buffer/reviews/)

Starting Price

$6.00/month

Value-for-Money

4.4

Functionality

4.3

Ease of Use

4.6

Customer Service

4.4

Reviews Sentiment

Based on [1,491 reviews](#user-reviews)

Positive

1,376

Neutral

99

Negative

16

[## Simplified](https://www.capterra.com/p/237334/Simplified/)[4.7 (303)](https://www.capterra.com/p/237334/Simplified/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.3

Functionality

4.6

Ease of Use

4.6

Customer Service

4.4

Reviews Sentiment

Based on [303 reviews](#user-reviews)

Positive

293

Neutral

5

Negative

5

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What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 6,206 reviews from social media marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

\--%Fit

Missing features

Feature ratings

Social Media Integration

4.5

Email Marketing

NA

Post Scheduling

4.6

Campaign Planning

NA

Engagement Tracking

NA

78%Fit

High performer

Feature ratings

Social Media Integration

4.6

Email Marketing

4.2

Post Scheduling

4.3

Campaign Planning

4.0

Engagement Tracking

4.2

User satisfaction

User satisfaction

4.5

User reviews[1,491](https://www.capterra.com/p/143492/Buffer/reviews/)

Ease of use

4.6

Functionality

4.3

Value for money

4.4

Customer support

4.4

User satisfaction

4.7

User reviews[303](https://www.capterra.com/p/237334/Simplified/reviews/)

Ease of use

4.6

Functionality

4.6

Value for money

4.3

Customer support

4.4

Price starts from

Price starts from

$6Usage Based, Per Month

-   Free version
-   Free trial

Price starts from

\--

-   Free version
-   Free trial

Best for

Best for

We aim to serve a variety of markets including: publishers, mid-stage startup teams, non-profits, higher education, sports teams, e-commerce, solopreneurs, businesses, and enterprises.

Best for

Not provided by vendor

## User reviews

Pros & cons

NP

Nolan P.

Account Manager

> "Clean interface makes it simple to post across platforms for multiple clients, while collaboration features allow content review..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___7004237)

VD

Void D.

Freelance Artist

> "One queue works fine if you only post a single type of content, but having to manually schedule or re-organize the schedule if you..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6847060)

LB

Lindsay B.

Social Media Manager

> "Buffer is nice tool for scheduling posts and manage social media in one place, makes the work faster and more organized."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6813019)

NR

Nuria R.

Community Manager

> "Sometimes I wish I could preview exactly how it looks per platform before it posts, so I still go back and forth which kinda wastes..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6821050)

JF

Jonah F.

Writer

> "Buffer offers comprehensive functions for social media management and delivers cloud based scheduling platform"

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6800236)

VD

Void D.

Freelance Artist

> "I ended up moving to another post scheduler due to the necessity of multiple post queues, but really miss the overall ease of use..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6847060)

LB

Lauren B.

Lead Content Creator

> "I loved using Buffer as my scheduling and planning social media posting software social media posts and provided analytics"

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6778567)

KM

Kayla M.

Content Creator

> "I don’t like the limited statistics, and the subscription price is a bit high for me"

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6797002)

JF

Jonah F.

Writer

> "This platform is robust in terms of post schedulling, analitics dashboard and team collabration tools"

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6800236)

AS

Andrea S.

Director of Marketing and Communications

> "Sometimes glitchy such as scheduled posts not posting."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6872659)

WMB

Wesley M. B.

Digital Communications Director

> "Buffer makes it insanely simple to line up our posts across Facebook, Instagram and Twitter without having to log into Facebook,..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6799144)

Skyler R.

Freelance Social Media Specialist

> "This is not something you can do via the Twitter app since it doesn't support scheduling a whole series of threads."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6573956)

Chris L.

Operations

> "This tool is optimized to help you expand social presence and reach fast."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___7116510)

LD

Laura D.

Client Success Specialist

> "It just doesn't have as many features as say the Meta Business Suite."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6788496)

Chris L.

Operations

> "Super easy to set up and deploy, if you have a social media strategy, this simple scheduler needs to be a part of it."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___7116510)

AE

Aaron E.

Account Director

> "We noticed Buffer lacks some advanced features like being able to integrate with Alexa."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6491742)

HS

Hannah S.

Social Media Manager

> "I love the affordability of Buffer, I wanted software that I could easily plan a content calendar and schedule posts."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6250570)

Jeb B.

Project Manager

> "Overall I've had a good experience. Besides the set up, sometimes I have a hard time publishing because one of the social media..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6356993)

HS

Hannah S.

Social Media Manager

> "They offer this for free for 3 accounts, and they have seamless integration with Canva which is great."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6250570)

VR

Verified Reviewer

Marketing Manager

> "They have very few features and channel integration available."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6317200)

AP

Andy P.

Director

> "I also like the Ai assistant it generates the text for social media posts for you."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6372275)

Akshika V.

Senior Java Developer

> "The only significant issue that hinders my work is a bug that appears when you attempt to load numerous photographs at once. If I..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4366373)

Tychique Le Saint B.

Graphic designer

> "Buffer is an excellent application for managing social media accounts for my clients. Whether it's scheduling posts on social..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___5014084)

SM

Swastik M.

Product Manager

> "The short website builder lacks the addition of custom domain in free version."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___5031686)

DK

Daniela K.

eCommerce Translator and Copywriter

> "The intuitive interface makes it simple to manage multiple accounts and track performance analytics in one place, providing..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6005814)

VR

Verified Reviewer

Instructor

> "Buffer doesn't work for my personal Facebook and Instagram pages, only professional pages."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4792037)

AS

Andrea S.

Director of Marketing and Communications

> "Solid free option to connect 3 social platforms."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6872659)

Damien B.

Social Media Manager

> "Also, when posting to multiple accounts, it can get a bit confusing if you're not watching what you're doing."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6041181)

Adham H.

Senior marketing specialist,graphic designer

> "It spared me time and effort and increased my workflow by just being able to access everything and anything across my social media..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6088152)

AG

Arienne G.

Director of Fundraising

> "We can't afford to pay for it, so we can only connect a few platforms instead of all of them."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6118851)

Jeb B.

Project Manager

> "I really like the capabilities of being able to publish to three platforms, Instagram, Facebook and Twitter."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6356993)

Upen S.

Director

> "Sometimes integration with another social media platform was not smooth - needed so research and trials."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4745506)

VR

Verified Reviewer

CEO

> "The free version which I use allows you to post to three accounts which is great."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6372993)

BI

B. I.

CEO

> "There was no alert capability letting you know about failed posts."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6035805)

DK

Daniela K.

eCommerce Translator and Copywriter

> "Its seamless scheduling and publishing tools have saved me countless hours, allowing me to effortlessly plan and execute a cohesive..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6005814)

MR

Miguel R.

Director of Operations

> "The worst part about buffer was the constant pricing changes and lack of support."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6047953)

BI

B. I.

CEO

> "Buffer was a good option for scheduling social media posts and send out them automatically using the scheduler. Like that you could..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6035805)

VR

Verified Reviewer

Director

> "It's a bit restrictive when using the free version. "

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___5013369)

SS

Shruti S.

Content Writer and Podcast Host

> "It allows me to create short and easy to create webpage which I can use to drive traffic to my social media platforms which is..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4953355)

NM

Noah M.

Creative Mind

> "There was a bug that, on occasion, if you saved your posts to be scheduled then the page would refresh and the post would be gone."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___3587992)

KB

Kristen B.

Social Media Manager

> "I love Buffer because I am able to schedule all my social media posts in one place"

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6697330)

AG

Arienne G.

Director of Fundraising

> "We can only schedule so many as well. But that's lacking of budget really."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6118851)

VR

Verified Reviewer

User Designer

> "This streamlined approach not only saves me time but also helps maintain a consistent online presence, which is crucial for..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___5048680)

TG

Tim G.

Marketing Manager

> "Some issues with accounts unlinking and having to go through to the integrated app and refresh the link every now and again."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4577851)

SN

Samuel N.

CEO

> "Buffer was the first scheduling app that really stuck with me and I like the overall culture of their company, transparency, etc."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6301788)

SK

Sukh K.

Lead Digital Marketing

> "Sometime there is an issue in posting images and also there is no feature that show trending tags."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4632128)

VD

Void D.

Freelance Artist

> "Buffer has a very easy to use interface, and auto-scheduling and reorganizing scheduled posts is extremely easy."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6847060)

VR

Verified Reviewer

Content

> "Sometimes, the analytics are not quite right."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4841052)

CC

Cyrus C.

Creative Content Manager

> "We can spend one day creating a bunch of posts and schedule them in an easy and intuitive way."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6721951)

RD

Ray D.

Founder

> "They went crazy with the pricing and increased it way too high"

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4946356)

SA

Spriha A.

Senior Digital Marketing Officer

> "Buffer has proven to be an invaluable tool in the daily tasks of our team, and it has been critical in maintaining a consistent..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6008946)

VR

Verified Reviewer

Blogger

> "It doesn't allow you to connect multiple accounts for the same platform in the free version"

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4419494)

LB

Lauren B.

Lead Content Creator

> "For a while, it was great for scheduling."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6778567)

RCB

Ruby Claire B.

People Ops Admin

> "Also, we are not able to tag specific people when scheduling a post."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4257705)

VR

Verified Reviewer

CEO

> "User-friendly and great for posting and scheduling content across social media."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6372993)

AA

Alicia A.

Marketing Manager

> "It lacks some features found in some of the more robust tools available but I believe that comes with the price point of Buffer."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4463315)

AB

Ali B.

CEO

> "Buffer has been a great tool for scheduling content."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6669309)

MD

Marc D.

Marketing Manager

> "It lacks things some competitors have like the ability to see visual grids."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4122347)

SH

Simon H.

Marketing Manager

> "What works well for me is how easy it is to hook up social media accounts."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6851041)

YCE

Yves Cedric E.

digital marketing manager

> "He can often have a problem with InstagramArbitrary character limits for Facebook, Twitter."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4367745)

NR

Naboth R.

Freelance Writer

> "It is a good experience especially for me as all I mostly wanted to do was to schedule my posts in one place."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6648203)

HF

Houssam F.

Freelancer

> "It is a bit confusing to understand the interface and options of customizing for every platform."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___3464169)

SM

Sona M.

Marketing Manager

> "I was able to connect all my major social media profiles, including Facebook, Twitter, Instagram, and LinkedIn, without any hassle."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4945742)

SB

Sunil B.

Associate Director - Digital Marketing

> "Need to re-connect the social media channels due to authentication failures."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___3830815)

VR

Verified Reviewer

Marketing Manager

> "I like it buffer that time because of its features as compared to Hootsuite"

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6317200)

TF

Taryn F.

Relationship Coach

> "You can only have 10 posts in the queue if you're not paying."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___3843620)

BL

Brittney L.

Client Services Coordinator

> "Very user-friendly, It has other features that you can pay for but if you just need a platform where you can schedule posts to 3..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___5094872)

BK

Brett K.

Owner

> "Some posts were not made at all when I submitted them despite reauthenticating numerous times."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___3852475)

CO

Chris O.

President

> "It had a good balance of features without being overly complicated or cumbersome to use."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6578293)

VG

Vassilis G.

Director

> "Also, sometimes the phone notifications don't work."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4269008)

VF

Virginia F.

Travel Agent

> "It makes schedule ahead a breeze and the amount of times I can schedule a post is great for the free version."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6057989)

KS

Kate S.

Marketing Analyst

> "The tagging feature for LinkedIn doesn't work. If you schedule a post on LinkedIn you have to log into LinkedIn to tag a person or..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___3097254)

VR

Verified Reviewer

Marketing Manager

> "I use it every week and not so much. but it saves me the hassle of having to write and edit content directly on the social media..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6029566)

FT

Fiona T.

Author

> "Quite glitchy and often doesn’t post what you’ve scheduled"

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___3773151)

AM

Aimee M.

marketing

> "It was simple to use and allowed me to post across multiple platforms"

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6656115)

YCE

Yves Cedric E.

digital marketing manager

> "Buffer Analyze is a bit too basic in my opinion."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4367745)

Upen S.

Director

> "Being able to post across various social media sites saved a lot of time, energy, and allowed for collaboration and creativity."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4745506)

AT

Alban T.

Ingénieur

> "navigation between the different social network pages is not easy on buffer. "

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___4468293)

VF

Virginia F.

Travel Agent

> "The app works really great as well and is required if you want to post your Instagram posts because it doesn't do it automatically..."

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___6057989)

Hillary D.

Owner

> "it's far too easy to post to the wrong account and I wish it was easier to teak and reuse old posts"

[See full review](https://www.capterra.com/p/143492/Buffer/#Capterra___3814530)

[View Reviews](https://www.capterra.com/p/143492/Buffer/reviews/)

CR

Chris R.

Employee

> "Simplified is a powerful and versatile utility that pretty much handles all your social media publishing and..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6679762)

Jim Casey, G.

Owner

> "The editor is buggy, navigations have changed, and I cannot find older projects."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6234389)

BE

Benita E.

Student

> "I did an online course on Content Writing with Simplilearn and the Facilitator mentioned simplified.com as one..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6562326)

SW

Surached W.

\-

> "Additionally, it can occasionally provide outdated or overly generic information."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6675391)

NB

NAMITA B.

Founder and Chief Consultant

> "I have been using Simplified for most of my written communication, blogs, posts, to upgrade my language and it..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6542323)

MR

Maxwell R.

Owner

> "The AI isn't always very clear, and sometimes the generation is a bit off."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6288504)

RB

Rebecca B.

Customer Care Manager

> "I like the options it gives in the Content Rewriter, it tweeks it just enough, still making it like how I..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6560418)

KZ

Kia Z.

N/A

> "Often times when running the same image, different colors and images would be generated, which could be..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4946297)

SM

Sahar M.

Real Estate Sales Person

> "From writing effective business email, to summarizing and writing original blog posts, Simplified helps me at..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4972256)

JB

Jonathan B.

Director

> "I didn’t see much advertising about it. And I kind of wish I knew about it sooner!"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6776262)

GS

Guilherme S.

Art

> "Each feature is a testament to the platform's commitment to providing the best possible experience, facilitating..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4975520)

MJ

Myke J.

Content Writer Designer

> "I don't like not being able to save or download certain things ike the color pallette and photo to video..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6081110)

KZ

Kia Z.

N/A

> "I was also happy with the variety of customizations available, such as changing the background color and text..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4946297)

SP

Saptarshi P.

Director of Design

> "Sometimes it seems like I can perform the same action from multiple locations, which leads to confusion about..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6008777)

EOP

Eric Oyin P.

Manager

> "The Simplified AI app is an excellent tool for anyone looking to leverage artificial intelligence in their daily..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6415821)

AH

Angela H.

Teacher

> "It is too many templates to choose from."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6463483)

TO

Temitayo O.

Consultant

> "One of the best aspects of Simplified is its user-friendly interface and intuitive document collaboration..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5092035)

RB

Rebecca B.

Customer Care Manager

> "Might just be a user error but for me I need English UK grammar"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6560418)

DN

Daisha N.

Owner

> "I like the AI features with saves a ton of time especially when you have a writers block"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6321690)

JW

Janina W.

Manager

> "That when you generate graphic it took two credits and I didn't find if there is a place where I can change it."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6144699)

VR

Verified Reviewer

Self

> "Simplified offers a wide range of AI solutions, making it an incredible value for the price."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6609319)

SP

Saptarshi P.

Director of Design

> "I find the platform's interface a bit too complicated due to the large number of features."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6008777)

PS

Peter S.

Communications Lead

> "Repetitive tasks that once consumed valuable time are now handled seamlessly by the software, allowing me to..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6131605)

WS

Wissam S.

CEO

> "dashboard was hard to get used to at first."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6294824)

VR

Verified Reviewer

Founder

> "It has a lot of features that can address most needs for graphics, video, content and social media, but we..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4909549)

DJ

Dove J.

creator

> "it is difficult to make use of in the beginning"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6454515)

EL

Ettore L.

Manager

> "I use it to create all posts for social media but also short videos for Tik Tok thanks to its free editor."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5096067)

NN

Nemo N.

Developer

> "As I saw from advertisement, I expected to test some features for free before I buy it. But after I signed up I..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4904072)

AM

APRIL M.

MOVE COORDINATOR

> "It helps me to write well and express more in a manner that is understandable."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6690298)

Jim Casey, G.

Owner

> "The site is an overall hot mess."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6234389)

KL

Keith L.

CEO

> "The thing I like most is the video editing feature!"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6255700)

MV

Matthew V.

disc jockey

> "I signed up thinking i got a free trial to image generator , but this wasn't included."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5001554)

AM

APRIL M.

MOVE COORDINATOR

> "Really helps me to write better emails."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6690298)

AJ

Anantha J.

Associate director

> "Amount of credits si not sufficient to test it out"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4978095)

MC

Mandeep C.

Marketing Manager

> "The video creation and social media scheduling features are lifesavers, making promotions more fun and less of a..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5066306)

SS

Soumyojit S.

fresher

> "ai genarate photo is not so perfect as the suggesion"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4959322)

YC

Yumna C.

Leisure

> "Really nice image fill generation."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6793390)

AL

Amanda L.

Owner

> "I don't like that there credits. Once you use all the credits your done and you have to buy more."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6201452)

AK

Anshu K.

CEO

> "It has a lot of tools which can help generate good templates and do marketing of the product"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5021574)

MF

Marevea F.

Social Media Manager

> "It sucks that there is a limit on characters in some of the tools and caption options for other platforms such..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___3603638)

MP

Marie P.

Health Coach Yoga instructor

> "Simplified has been instrumental in finding good titles for my youtube channel and blurb for the description of..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4965104)

PS

Peter S.

Communications Lead

> "It is slow to load, and mobile app has bugs"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6131605)

BE

Benita E.

Student

> "I was able to do a lot of things even as a newcomer on the trial plan."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6562326)

GS

Guilherme S.

Art

> "The only minor consideration is that complete freedom isn't free."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4975520)

Amanda S.

Owner

> "Very easy to use.great interface. If your a beginner simplified is for you."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6475256)

RS

Rishab S.

Designated Director

> "The pricing is a little overpriced."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6130106)

Alfred O.

Freelance Content Writer

> "The templates allows you to create any digital content like Facebook posts, Article writing, TikTok content and..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___3458572)

PJ

Pinky J.

Virtual Assistant

> "The only downside is having to pay, but needs must."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4999573)

AG

Amy G.

CEO

> "Versatile app that really does take some of the stresses out of everyday business obstacles such as advertising..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6106642)

VR

Verified Reviewer

College student

> "Because my focus is writing blogs, my advice, so there are things that are a little lacking, namely the absence..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___3312402)

AH

Angela H.

Teacher

> "It was easy to use, and it helped me create lesson plans."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6463483)

LS

Lisa S.

Beauty influencer

> "I've played around with many features and I've yet to be disappointed."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6021477)

AC

Amanda C.

Coach

> "Simplified creates amazing content for my social media marketing and YouTube videos instantly."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4898530)

AK

Anshu K.

CEO

> "It is time consuming with so many options"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5021574)

YC

Yumna C.

Leisure

> "Best one on the internet without a doubt."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6793390)

SG

Skylah G.

Content creator

> "It's expensive and free trial too short"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5011083)

KZ

Kia Z.

N/A

> "Overall, Simplified Art AI from Text to Image was a great resource for creating my visual project."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4946297)

Alfred O.

Freelance Content Writer

> "When you create content or use it to write articles, the quality is not good."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___3458572)

GS

Guilherme S.

Art

> "Its ingenious innovations and impeccable design have revolutionized the way I approach task and project..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4975520)

MV

Matthew V.

disc jockey

> "Misleading free trial."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5001554)

MM

Mitesh M.

Editor In Chief

> "They keep improving on daily basis, upgrading themselves."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6731541)

JG

Jonathan G.

Owner

> "That I have to pay for it. But I get it."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5052393)

DI

Denisse I.

Teacher

> "It tries to be the most specific it can, and it gives an extra point for presentation and reliable information."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6048269)

AC

Amanda C.

Coach

> "I have nothing to write in this section"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4898530)

AA

Amer A.

marketing mananger

> "honestly, it has helped a lot in my few tasks in generating reports and marketing pages."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4890379)

VR

Verified Reviewer

Ceo

> "The credits are so low and go sonfasf"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___4972375)

EL

Earth L.

Digital Content Creator

> "Admittedly, when I received back my first generated design from the simple prompt, I said "wow" because I was..."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6108967)

LM

Lana M.

BD

> "This is the worst app with a bunch of bugs."

[See full review](https://www.capterra.com/p/237334/Simplified/#GetApp___4250610)

SP

Saptarshi P.

Director of Design

> "This comprehensive tool greatly streamlines my content creation process."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6008777)

EB

Ethan B.

Founder

> "Topics which are not common content generated is not much helpful and it is random"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___3344592)

JS

Jeffrery S.

graphic designer

> "text to image generator is amazing the social media content managements is amazing"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___5001510)

SA

Subhan A.

Ai writer

> "There is only one thing which is that, lack in content quantity."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___3272968)

LG

Libny G.

Sr. Analist

> "Is very ease to work with it and create amazing images"

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___6508000)

AR

Alexia R.

marketing coordinator

> "I feel it is a bit expensive for what I have."

[See full review](https://www.capterra.com/p/237334/Simplified/#Capterra___3343273)

[View Reviews](https://www.capterra.com/p/237334/Simplified/reviews/)

## User interface

[Buffer](https://www.capterra.com/p/143492/Buffer/)

4.51 (1,491)

[Simplified](https://www.capterra.com/p/237334/Simplified/)

4.72 (303)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

Buffer

17/42

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   Automated Publishing
-   Automated Scheduling
-   Calendar Management
-   Campaign Analytics
-   Campaign Management
-   Campaign Planning
-   Click Tracking
-   Commenting/Notes
-   Contact Management
-   Content Library
-   Content Management
-   Conversion Tracking
-   Customer Segmentation
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Data Import/Export
-   Data Visualization
-   Drag & Drop
-   Email Marketing
-   Engagement Tracking
-   Generative AI
-   Image Library
-   Keyword Filtering
-   Multi-Account Management
-   Multi-Campaign
-   Multi-Channel Management
-   Multi-Channel Marketing
-   Performance Metrics
-   Post Scheduling
-   Real-Time Data
-   Reporting/Analytics
-   Social Media Integration
-   Social Media Monitoring
-   Social Promotion
-   Tagging
-   Third-Party Integrations
-   Trend Analysis
-   Workflow Management

[See all features](https://www.capterra.com/p/143492/Buffer/#features)

Simplified

Top features

30/42

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   Automated Publishing
-   Automated Scheduling
-   Calendar Management
-   Campaign Analytics
-   Campaign Management
-   Campaign Planning
-   Click Tracking
-   Commenting/Notes
-   Contact Management
-   Content Library
-   Content Management
-   Conversion Tracking
-   Customer Segmentation
-   Customizable Branding
-   Customizable Reports
-   Customizable Templates
-   Data Import/Export
-   Data Visualization
-   Drag & Drop
-   Email Marketing
-   Engagement Tracking
-   Generative AI
-   Image Library
-   Keyword Filtering
-   Multi-Account Management
-   Multi-Campaign
-   Multi-Channel Management
-   Multi-Channel Marketing
-   Performance Metrics
-   Post Scheduling
-   Real-Time Data
-   Reporting/Analytics
-   Social Media Integration
-   Social Media Monitoring
-   Social Promotion
-   Tagging
-   Third-Party Integrations
-   Trend Analysis
-   Workflow Management

[See all features](https://www.capterra.com/p/237334/Simplified/#features)

### Recognition

No recognitions have been awarded to Buffer

No recognitions have been awarded to Simplified

### Deployment & support

Buffer

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Simplified

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Buffer

-   By Buffer
-   Located in United States
-   Founded in 2010

Simplified

-   By Simplified
-   Located in United States
-   Founded in

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