# Compare X Pro vs Meta for Business 2026 | Capterra > Unsure of what to choose? Check Capterra to compare X Pro and Meta for Business based on pricing, features, product details, and verified reviews. Source: https://www.capterra.com/compare/144330-213257/TweetDeck-vs-Facebook --- # X Pro vs Meta for Business Features and Cost Comparison Last updated March 13th, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/) Your comparison: X ProMeta for Business2/4 selected [X Pro](https://www.capterra.com/p/144330/TweetDeck/)[4.5 (1,044)](https://www.capterra.com/p/144330/TweetDeck/reviews/) [Meta for Business](https://www.capterra.com/p/213257/Facebook/)[4.4 (2,373)](https://www.capterra.com/p/213257/Facebook/reviews/) [## X Pro](https://www.capterra.com/p/144330/TweetDeck/)[4.5 (1,044)](https://www.capterra.com/p/144330/TweetDeck/reviews/) Starting Price Contact vendor Value-for-Money 4.6 Functionality 4.4 Ease of Use 4.5 Customer Service 4.2 Reviews Sentiment Based on [1,044 reviews](#user-reviews) Positive 947 Neutral 93 Negative 4 [## Meta for Business](https://www.capterra.com/p/213257/Facebook/)[4.4 (2,373)](https://www.capterra.com/p/213257/Facebook/reviews/) Starting Price Contact vendor Value-for-Money 4.4 Functionality 4.4 Ease of Use 4.4 Customer Service 3.7 Reviews Sentiment Based on [2,373 reviews](#user-reviews) Positive 2,095 Neutral 221 Negative 57 ## Not a match? Find software alternatives tailored to your priorities. These software suggestions are similar to those you’re currently comparing. Highest Rated ### Cloud Campaign 4.9 (159) * * * Starting Price $49.00 Flat Rate,Per Month Free Trial Free Version * * * User rating 99% of reviewers rated it above 4 stars * * * ### monday.com 4.6 (6,029) * * * Starting Price $9.00 Per User,Per Month Free Trial Free Version * * * User rating 94% of reviewers rated it above 4 stars * * * ### HubSpot Marketing Hub 4.5 (6,229) * * * Starting Price $15.00 Per User,Per Month Free Trial Free Version * * * User rating 93% of reviewers rated it above 4 stars * * * ### SocialPilot 4.4 (373) * * * Starting Price $30.00 Flat Rate,Per Month Free Trial Free Version * * * User rating 90% of reviewers rated it above 4 stars * * * ## Send this comparison chart to my inbox ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. ## Summary * * * Key features rated by users Features selected based on 6,271 reviews from social media marketing software users. about the Fit Score methodology. Fit Score methodology Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about. If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology \--%Fit Missing features Feature ratings Social Media Integration NA Email Marketing NA Post Scheduling 4.6 Campaign Planning NA Engagement Tracking NA \--%Fit Missing features Feature ratings Social Media Integration NA Email Marketing NA Post Scheduling 4.5 Campaign Planning NA Engagement Tracking NA User satisfaction User satisfaction 4.5 User reviews[1,044](https://www.capterra.com/p/144330/TweetDeck/reviews/) Ease of use 4.5 Functionality 4.4 Value for money 4.6 Customer support 4.2 User satisfaction 4.4 User reviews[2,373](https://www.capterra.com/p/213257/Facebook/reviews/) Ease of use 4.4 Functionality 4.4 Value for money 4.4 Customer support 3.7 Price starts from Price starts from \-- - Free version - Free trial Price starts from \-- - Free version - Free trial Best for Best for Any business or corporation seeking Social Media Management software Best for Not provided by vendor ## User reviews Pros & cons SR Skyler R. Freelance Social Media Marketing Specialist > "I also love the ability to write longer tweets, embed videos and I see less ads on X pro!" [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___6573821) MG Mohamed G. Teacher > "The spread of rumors Like other social networking sites, Twitter is a platform for spreading unconfirmed rumors from any source,..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___6096191) SR Skyler R. Freelance Social Media Marketing Specialist > "I love being able to see the granular details of how many impressions, video views etc" [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___6573821) CS Candace S. Assistant > "I dont like when people post nasty things on there." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___6317235) SR Skyler R. Freelance Social Media Marketing Specialist > "You do have to get 5M impressions over 3 months to be eligible even despite being a premium member but it's worth putting in the..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___6573821) Warren B. Developer Advocate > "As it is a website/tool to allow you to view many tweets at once. If the site/service goes down (rarely does) it can be..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3727356) PP Pritesh P. Digital Marketing Associate > "It helps me a lot in researching trends and keeping track of profile activities for my campaigns." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4887740) AS Ahmed S. communication engineer > "Before it, communication was dispersed and work research might be lost." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4872222) AS Ahmed S. communication engineer > "This application achieved the required communication between the members of the work team with the presence of a password for the..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4872222) VR Verified Reviewer Petroleum Engineer > "Is that it consumes a large part of the random memory “RAM”, which may cause suspend in the browser …Also The columns are narrow..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4328991) PS Palla S. SEO Consultant > "The Real-time updates allows me to view and interact with social media content in real-time, making it easier to engage with your..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4400081) JQ Jessy Q. usuária > "As many people do not identify themselves on the application, it is difficult to take any action about this." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___6249305) VR Verified Reviewer Petroleum Engineer > "The columns feature in TweetDeck provided a wide range of diversity and distinction among users, as any user can add the columns..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4328991) AN Alessandro N. societa affitti > "not so useful for our business,to much simila to twitter" [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___5035453) NV Noemi V. Ingeniero en administracion de empresas > "My experience with TweetDeck has been very good, this tool has allowed me to easily carry out my work every day, managing various..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3731482) MT MIAN T. Manger > "This platform same problem Calling time." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___6074263) Geraldine M. Marketing Management Specialist > "It is the type of system that a few years ago was not so necessary but that is currently gaining a lot of strength because it is..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3856298) NCH Nyssah Cheilone H. Student > "Logging in or switching to multiple accounts takes a lot of time and it's hard if you are a social media manager." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3916459) JO Julius O. Digital Marketing Expert > "I love using Tweet deck as I can access all my accounts from one screen and make tweets on different accounts by one click." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3876729) SA Setareh A. Electrical Engineer > "Another thing to mention is that TweetDeck is only available on desktop and does not have a mobile app." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4756168) GS Glen S. Writer/Author > "It offers a variety of features, including the ability to post content at a specified time (instead of having to sit behind your..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3937233) HS Hossein S. Electrical Engineer > "The only thing I can think of is that TweetDeck can only be used for managing twitter accounts." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4607373) Faith N. Leadership Development Intern > "I love the fact that with TweetDeck one can create columns for different sections (home, likes, trending, direct messaging,..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4257194) VL Via L. Business Owner > "It seems to me that it currently doesn't offer much value and needs to be updated to a newer version with improved functionality." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3737940) NM Noah M. Creative Mind > "I follow trending hashtags and responses to my content, and I'm able to quickly see notifications and tweets I find important to..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3588943) VR Verified Reviewer Student > "The UI feels small and hard to work with, in my case sometimes I get log out with no reason." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4183537) VR Verified Reviewer Brand Manager > "The best thing about Tweet Deck is the ability to auto-refresh and customize the account dashboard." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4166561) KM Karel M. Freelancer > "Can't properly utilize the analytics for tweets." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3566115) CW Caitlin W. Medical Assistant > "The automated publishing is a life saver because you can schedule your posts so you don’t have to be on your phone making posts..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4201639) Faith N. Leadership Development Intern > "The only thing I like least about the software is the fact that the columns aren't wide enough." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4257194) LG Laura G. Social Media Strategist > "I love that TweetDeck allows you to manage multiple timelines on one screen, right in your web browser." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4589680) VR Verified Reviewer data analyst > "some features do not work directly on the application." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4214700) Warren B. Developer Advocate > "This makes it easier as developer advocate to keep a eye on the development community in real-time with certain searches be able..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3727356) Brijraj A. Ph.D. Scholar > "The interface can be extremely overwhelming for first-time users and may take a while to get used to." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3790716) VR Verified Reviewer Advogada > "It has functions that make this activity easier and more automated, reducing the need for a large number of employees to meet..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4315644) SB Summer B. Boss > "The whole set up is pointless to use." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___6008243) NM Noah M. Creative Mind > "For free, you can easily follow and manage hashtags, multiple accounts, and set up your feed in a simple way." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3588943) VR Verified Reviewer Video Editor > "The least thing I like about this is the built-in video player." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3803502) HJG Harold Jasper G. Nurse > "Is is verry convenient in using helping me published my tweet on given date and time without worrying that you have to..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4286092) Joseph K. President > "I don't like the speed that the columns update." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3635332) VR Verified Reviewer Marketing Manager > "Tweetdeck saves time (and money) by letting you write your tweets in bulk and schedule them out and different times. " [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3796763) KF Kathryn F. Marketing & Communications > "There aren't any features that I dislike about TweetDeck." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3828768) JC Joshua C. Owner > "It allows you to customize a workstation that shows feeds and interactions." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4495850) VR Verified Reviewer Vice President > "Tweets go out of sync." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4760230) NM Noah M. Creative Mind > "This allowed me to have a constant stream of content flowing out of the account, even when I wasn't always logged on." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3588943) Gamya R. Administrative assistant > "It’s not popular as the “tweeter” ." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4298874) VR Verified Reviewer Student in Industrial Maintenace > "The advanced filtering and search features are also very useful in finding relevant tweets for our content." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4599915) VR Verified Reviewer data scientist > "I can't download tweets." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4243323) Jose manuel C. CEO > "Additionally, integrating Tweetdeck into my existing business processes was a breeze, and it has quickly become an indispensable..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4594165) SM Stephanie M. Sales > "I don’t like how it would freeze my phone" [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4417138) VR Verified Reviewer Brand Manager > "Now, we can effortlessly schedule our tweets and monitor the upcoming tweets that too at no cost." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4166561) JL James L. Operations Manager > "Some find the dashboard is not intuitive to use." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3542834) VR Verified Reviewer Administrative Assistant > "I love how I can see everything all at once on one screen; Timeline, Mentions, DMs and Trends etc." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3739819) LM Luke M. Director > "Not being able to always view video content or photo content in the software itself is tough." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___2922228) Geoffrey S. Bassist, Instrumentalist, Composer > "I don't use Twitter for Marketing, however, this tool is a great way to manage the different accounts I have that cover my..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3879134) VR Verified Reviewer Associate Attorney > "I just couldn't justify the cost in light of my use case, for which the numerous extra features added less value." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3243055) Jared K. CMO > "I really enjoy being able to see my messages dashboard and also what is trending without having to deal with multiple browser..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3528178) VR Verified Reviewer Internet Marketing Specialist > "TweetDeck doesn't have all of the features of some of the pricey social media management tools." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3525342) AJR Alain Jove R. Consultant > "You can even login to these accounts at the same time which is a lot more convenient than logging out and then logging in to..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3797837) VR Verified Reviewer Vice President > "Random crashes." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4760230) BF Betsy F. Business Owner > "I liked the flexibility of the twitter account management, and being able to customize multiple feeds/streams" [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4585129) Kelsey C. Marketing Specialist > "I find that the Tweetdeck is missing some features as other platforms such as Hootsuite such as keeping all of the analytics and..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___2211050) SA Setareh A. Electrical Engineer > "This feature allows me to create a personalized dashboard that meets my needs." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4756168) LA Luiz A. Jornalist > "Sometimes tweetdeck crashes on windows version." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3075704) GS Glen S. Writer/Author > "TweetDeck is a convenient way to monitor multiple timelines on your Twitter account." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3937233) CV CK V. Consultant > "Doesn't have many options to customize UI." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___2888960) HS Hossein S. Electrical Engineer > "It is a very simple application to use, however, it is very powerful, and highly recommended tool for organizing marketing data..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4607373) SS Srinivas S. Software Engineer > "Tweetdeck not having an edit option is kind of annoying." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3289789) Elle D. Founder / Owner > "Having so many feeds, with their relevant filters, viewable at once means I can see the information I need... at a glance." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3759994) RS Raquel S. Maquiadora > "What could improve is the site interface, it is very polluted with information on the screen, sometimes it causes a failure on..." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___2308112) VR Verified Reviewer Brand Manager > "With an array of functional tools available, we are able to engage with our followers in a real and more effective manner." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4166561) TA Tyler A. Copywriter > "As someone who tweets professionally and personally, man do I wish there was an "edit" feature that would exist in TwitterDeck...." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___2593240) VL Via L. Business Owner > "I maintain several accounts, therefore this feature really helps me get the most out of my time on this platform." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3737940) BR Benedetta R. Marketing Specialist > "The deployement was not very easy at the beginning" [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4312033) Warren B. Developer Advocate > "This is a great way to get an overview in your browser with many columns being able to be added." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3727356) NP Nickisha P. Self Employed > "Also explicit content may end up on your feed." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3413207) VR Verified Reviewer Life Coach > "I love the deck feature that allows you to customize columns of material based on lists, popularity, hashtags, etc." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3468225) AR Albert R. Cloud Computing Architech, Robert Ruppert > "the only point that I don't like is that there is no mobile version" [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3485196) LG Laura G. Social Media Strategist > "The scheduling and post automation feature is very helpful for social media managers." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___4589680) Markell D. Medical Claims Specialists > "I hate they took away the edit feature." [See full review](https://www.capterra.com/p/144330/TweetDeck/#Capterra___3220551) [View Reviews](https://www.capterra.com/p/144330/TweetDeck/reviews/) JM Javier M. Project Manager > "Meta for Business is a useful tool for our digital marketing strategy, it handles the different META brand digital assets in a single place." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6428599) KA Kelly A. Author > "Arbitrary account restrictions and threats. When I ask for an account report a bogus account is listed under my name. " [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___7067239) Duncan C. Digital Solutions Lead > "Overall, Meta for business is a valuble channel and tool to help me understand my brand and to control my marketing efforts" [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6855217) SM Shannon M. Service Data Analyst > "I can receive messages from anyone but I am unable to message an individual or business first. When i want to reach out to another business..." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6396211) MN Melissa N. Owner operator > "Meta business makes it easy to manage several pages and accounts at once across more than one social media." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6839107) MN Melissa N. Owner operator > "When I schedule videos to post them it doesn’t let me crop them which is sometimes annoying but not a huge deal" [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6839107) Aaron G. Membership and Development Director > "The ability to schedule our social media content easily is also a big draw for me." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6844652) KA Kelly A. Author > "Facebook's Meta is not responding to my request for a refund of $32. " [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___7067239) KR Karel R. CEO > "The integration with Meta Pixel is also a major plus, Overall, it's a comprehensive tool for businesses aiming to enhance their digital..." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6583706) KA Kelly A. Author > "They claim my author page was hacked and deleted it. " [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___7067239) VR Verified Reviewer Administrator > "It simplifies the way business is conducted by advertising your product to the consumers more easily." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6857981) Michael Z. Owner > "What I like least is how confusing and clunky the platform can be." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___7131518) KR Karel R. CEO > "I particularly appreciate its intuitive interface, which simplifies creating, managing, and analyzing ad campaigns." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6583706) KB Kevin B. Principal > "The ease in which to make updates or changes to business information, like tax info, has been very challenging and/or confusing." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6427595) VR Verified Reviewer CEO > "That I can use it to schedule my Facebook and IG posts ahead of time which helps my productivity" [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6367615) RT Ronnie T. CEO > "At the same time, having untrained staff oversee our social media accounts resulted In underwhelming campaign results and dozens of hours..." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5095505) PB Paige B. Business Administration Support > "Integrated with large social media platforms. When first using, Meta gives you a lot of support in setting up and how to use Meta." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6503673) KR Kimberly R. Owner > "The story feature of Meta is not quite as up to date as Instagram story ability." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6641770) Atalay C. Senior Manager, Paid social and SEM > "Nevertheless, it will always be in our media plans as a platform where we get better results than all other paid social platforms." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6813752) Loreta G. Manager > "Sometimes not working smoothly - not posting content, or some options not working." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6482600) JK James K. Manager > "Great social media management platform with an ease of use UI and strong capabilities over a range of features" [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___7019492) KF Kimberly F. Office manager > "I tried to change credit cards and had to go through too many steps to make it happen." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6586374) SE Soumaya E. freelancer > "I can't imagine managing my page without meta, it's a companion tool for page administrators, I love the variety of Kpis, the possibility..." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5052861) SA Samuel A. Digital marketer > "Payment can be very challenging, card selection and rejection occurs often" [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6590731) JL Javier L. Head of Marketing > "Meta for Business offers a variety of features that can help businesses reach a broader audience, such as scheduling out posts, uploading..." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5065323) RH Ronald H. Owner > "The ever changing software makes it hard to stay fresh on their tools - it's almost like it's planned to be that way." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6811427) JL Javier L. Head of Marketing > "I appreciate the platform’s ability to drive sales and increase brand awareness through custom ad creation, ad targeting, and robust..." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5065323) Dimitris K. Managing Director > "The fact that the platform is always updated, it makes it less user friendly, especially for people who are not using it on a daily basis." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6496927) MG Milagros G. Content creator > "Overall is an application that allows me to have my business organized and everything in just one place." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6662744) MaA María A. Marketing Director > "It changes too quickly and sometimes it's hard to find the features we need." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6478014) DT Daniel T. Co-owner > "Allows us to broadcast updates to our followers, and help generate visibility" [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6586361) ClI Célia I. performance marketing specialist > "One drawback of Meta Ads is its changing algorithm and privacy policies, which can impact ad reach and performance." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5073767) KR Kimberly R. Owner > "I love that I can schedule posts ahead of time across Insta and FB business pages." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6641770) WF William F. Marketing Manager > "Weird quirks that make completing somewhat normal tasks difficult." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6568162) RT Ronnie T. CEO > "The automated programming, ability to schedule posts, and the analytics that are provided are save us countless hours of manpower each week." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5095505) MaA María A. Marketing Director > "Sometimes it takes too long to load the features." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6478014) RH Ronald H. Owner > "Their ability to get my events in front of a broader audience is the main reason I use." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6811427) SH Sadie H. Owner operator > "I have no complaints about meta other than a handful of ordering issues customer have had in the past" [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6773725) HK Harrison K. Communications Director > "I used a third-party social scheduler initially but eventually realized that the Meta Business Suite had everything I needed." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6749497) JB Jerrica B. IT Manager > "The initial layout for the suites can be a bit confusing." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6371098) ZG Zakaria G. online > "What distinguishes this platform is the ease of use with the ability to reach a large and accurate audience, where you can choose the..." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___4933011) VG Valerie G. Business Owner > "The hackers then charge advertising for their most likely fraudulent products to the payment-methods-on-file for small businesses they hack..." [See full review](https://www.capterra.com/p/213257/Facebook/#SoftwareAdvice___5027878) AP April P. Senior Manager > "It's great for us to schedule our posts and to balancing our marketing and commerce." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6798657) MS Manuellyna S. Terapeuta Holística > "the negative point is the management of the online store, it is a little complex when we try to organize the products by group, I had some..." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6167813) KG Kim G. Performance Marketing Manager > "The scalability makes it ideal for businesses of all sizes, no matter what the conversion goal is." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6487385) VG Valerie G. Business Owner > "They actually gave my Instagram username which I paid a consultant to grow to 3000 and manage content to a pervert looking for sex with..." [See full review](https://www.capterra.com/p/213257/Facebook/#SoftwareAdvice___5027878) LT Lisa T. Manager > "Meta for business I like how they kept track of how many people were interacting at our store." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6490310) VG Valerie G. Business Owner > "Then the hackers get to sell their fraudulant wares to Facebook and Instagram Users to victimize them (all on the small business victims..." [See full review](https://www.capterra.com/p/213257/Facebook/#SoftwareAdvice___5027878) Jaime M. Paid Media Senior > "Easy way to generate quality traffic, depending on the market it can be very cheap." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6856994) CM Cynthia M. Community Manager > "You might have a good outcome with a campaign, or you might get lost and your message is only seen by bots and trolls, and you end up with..." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6170951) FA Fabian A. Civil Engineer > "Allowing you connect and meet friends all around the world, i just one click" [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6611107) Royce C. None > "To many features that I couldn't use to develop a business" [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6738064) ClI Célia I. performance marketing specialist > "Meta Ads, with its vast social media network encompassing Facebook, Instagram, and more, offers an expansive and diverse user base." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5073767) AM Adrian M. Founder > "Sometimes a little difficult to navigate." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6319971) WT WENDY T. Marketer > "It’s easy to use and gives me a good snapshot of my activity in one place." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6840704) AB Alina B. Teacher > "It’s pretty expensive, not everyone can afford to pay for those services" [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6373161) KA Kylee A. Communications Director > "It’s very helpfuk for social media management." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6868331) VR Verified Reviewer Web Developer & Marketer > "However, the biggest problem of all with Meta if something is flagged in error, it's almost impossible to get corrected, approved, or to..." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5072897) MM Mallex M. Sales officer > "With Meta for Business I almost solve the problem of staying with the products in the store for long time because it help to reach more..." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5062724) LorriAnne K. Everything > "I didn't even know there was a hacker, letting me use the account for social media interactions, while he was running ads that I was forced..." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5065724) RC Regina C. Real Estate Agent > "Overall the experience is good because it’s so much to learn about running your business and it helps you make money." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6846468) DC David C. IT Engineer > "Even if you do take on the challenge, you could end up spending a lot more than you need too due to the complexity and vagueness of the..." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5059897) MB Morgan B. Director of Operations > "Its a necessary part of most full scale marketing campaigns because you can achieve great results." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6540963) CJ Connor J. Owner > "While advertising on the platform since 2016 I have experienced several ad account suspensions, business manager suspensions, ad..." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___3994713) LB Lewis B. Marketing Head > "Great system for scheduling and sharing out posts, as well as engaging with customers on a personal and broad level." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6180471) Pedro L. CEO > "We had cases where we wanted to remove ourselves or customers from pages and there were multiple errors." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6172219) SM Shannon M. Service Data Analyst > "What I like the most is how easy it is to market my business and how easy it is to create ads for my business." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6396211) DD Derek D. Marketing Manager > "It is hard to get help with technical issues" [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6550128) RT Ronnie T. CEO > "By hiring a person to come once a week, we have been able to cut the operations costs of social media campaigns to less than 20% of what we..." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5095505) Imanol Alfonso P. CTO AND FOUNDER > "Very difficult to integrate everything well." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6676152) VR Verified Reviewer Marketing Director > "It's perfect for marketers who work with multiple accounts because you can be an admin of an unlimited amount of accounts." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6259983) Shrina K. Clinic owner > "Customer service is awful, if you want anything solved you just go down several rabbit holes and have to answer the same questions multiple..." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6169743) NG Nancy G. Graphic designer > "Being able to schedule several days or week's worth of posts on both Facebook and Instagram has been a huge time saver." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5073062) KL Kayla L. CFO > "Sometimes the algorithm is off and the sponsored content doesn't get seen by the customer base we were expecting" [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5068636) ClI Célia I. performance marketing specialist > "This enables precise audience targeting, making it an ideal platform to reach potential customers." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___5073767) DH Daja H. Owner Service provider > "One thing that wasn’t simple is setting up my catalog to add products to my online shop." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6169523) VQ Vigdalia Q. Content creator > "I enjoy using Meta for Business to have all the company's social media managed and controlled at once." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6235024) Betsy C. Spanish teacher > "Also you don´t have an overall view of your social media feed and the calendar is confusing." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6176325) Princewill E. Digital Marketing > "I can easily create ads, analyse reports, manage pages, schedule and publish posts and manage customer support on the pages." [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___3662467) VR Verified Reviewer Marketing Manager > "It seems to be updated regularly which is positive, but the customer support is awful as it's all done through bots/pre loaded content. " [See full review](https://www.capterra.com/p/213257/Facebook/#Capterra___6140525) [View Reviews](https://www.capterra.com/p/213257/Facebook/reviews/) ## User interface [X Pro](https://www.capterra.com/p/144330/TweetDeck/) 4.48 (1,044) [Meta for Business](https://www.capterra.com/p/213257/Facebook/) 4.43 (2,373) ## Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ### Features Do these products fit your needs? Prioritize real-user-identified key features according to your needs to find your best fit. \--% Fit vs \--% Fit A/B Testing 207 Important Activity Dashboard 150 Important AI Copilot 120 Important X Pro 6/42 - A/B Testing - Activity Dashboard - AI Copilot - Automated Publishing - Automated Scheduling - Calendar Management - Campaign Analytics - Campaign Management - Campaign Planning - Click Tracking - Commenting/Notes - Contact Management - Content Library - Content Management - Conversion Tracking - Customer Segmentation - Customizable Branding - Customizable Reports - Customizable Templates - Data Import/Export - Data Visualization - Drag & Drop - Email Marketing - Engagement Tracking - Generative AI - Image Library - Keyword Filtering - Multi-Account Management - Multi-Campaign - Multi-Channel Management - Multi-Channel Marketing - Performance Metrics - Post Scheduling - Real-Time Data - Reporting/Analytics - Social Media Integration - Social Media Monitoring - Social Promotion - Tagging - Third-Party Integrations - Trend Analysis - Workflow Management [See all features](https://www.capterra.com/p/144330/TweetDeck/#features) Meta for Business Top features 13/42 - A/B Testing - Activity Dashboard - AI Copilot - Automated Publishing - Automated Scheduling - Calendar Management - Campaign Analytics - Campaign Management - Campaign Planning - Click Tracking - Commenting/Notes - Contact Management - Content Library - Content Management - Conversion Tracking - Customer Segmentation - Customizable Branding - Customizable Reports - Customizable Templates - Data Import/Export - Data Visualization - Drag & Drop - Email Marketing - Engagement Tracking - Generative AI - Image Library - Keyword Filtering - Multi-Account Management - Multi-Campaign - Multi-Channel Management - Multi-Channel Marketing - Performance Metrics - Post Scheduling - Real-Time Data - Reporting/Analytics - Social Media Integration - Social Media Monitoring - Social Promotion - Tagging - Third-Party Integrations - Trend Analysis - Workflow Management [See all features](https://www.capterra.com/p/213257/Facebook/#features) ### Recognition No recognitions have been awarded to X Pro Meta for Business is recognized as a top-rated tool in 2 Capterra Shortlist reports ### Deployment & support X Pro Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Meta for Business Deployment - Cloud, SaaS, Web-Based - Desktop Mac - Desktop Windows - Desktop Linux - On-Premise Windows - On-Premise Linux - Desktop Chromebook - Mobile Android - Mobile iPhone - Mobile iPad Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos ### Company Details X Pro - By Twitter - Located in United States - Founded in Meta for Business - By Meta - Located in United States - Founded in 2018 ## Popular Comparisons [X Pro](https://www.capterra.com/p/144330/TweetDeck/)[4.48 (1,044)](https://www.capterra.com/p/144330/TweetDeck/reviews/) vs [Instagram](https://www.capterra.com/p/210721/Instagram/)[4.68 (5,166)](https://www.capterra.com/p/210721/Instagram/reviews/) Contact vendor for pricing Price Contact vendor for pricing 4.4 Features 4.6 4.5 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/144330-210721/TweetDeck-vs-Instagram) [Meta for Business](https://www.capterra.com/p/213257/Facebook/)[4.43 (2,373)](https://www.capterra.com/p/213257/Facebook/reviews/) vs [Instagram](https://www.capterra.com/p/210721/Instagram/)[4.68 (5,166)](https://www.capterra.com/p/210721/Instagram/reviews/) Contact vendor for pricing Price Contact vendor for pricing 4.4 Features 4.6 4.4 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/210721-213257/Instagram-vs-Facebook) [X Pro](https://www.capterra.com/p/144330/TweetDeck/)[4.48 (1,044)](https://www.capterra.com/p/144330/TweetDeck/reviews/) vs [Snapchat for Business](https://www.capterra.com/p/210733/Snapchat/)[4.57 (1,134)](https://www.capterra.com/p/210733/Snapchat/reviews/) Contact vendor for pricing Price $5 4.4 Features 4.5 4.5 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/144330-210733/TweetDeck-vs-Snapchat) [Meta for Business](https://www.capterra.com/p/213257/Facebook/)[4.43 (2,373)](https://www.capterra.com/p/213257/Facebook/reviews/) vs [Snapchat for Business](https://www.capterra.com/p/210733/Snapchat/)[4.57 (1,134)](https://www.capterra.com/p/210733/Snapchat/reviews/) Contact vendor for pricing Price $5 4.4 Features 4.5 4.4 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/210733-213257/Snapchat-vs-Facebook) [X Pro](https://www.capterra.com/p/144330/TweetDeck/)[4.48 (1,044)](https://www.capterra.com/p/144330/TweetDeck/reviews/) vs [Zoho Social](https://www.capterra.com/p/159351/Zoho-Social/)[4.69 (3,420)](https://www.capterra.com/p/159351/Zoho-Social/reviews/) Contact vendor for pricing Price $15/month 4.4 Features 4.5 4.5 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/144330-159351/TweetDeck-vs-Zoho-Social) [Meta for Business](https://www.capterra.com/p/213257/Facebook/)[4.43 (2,373)](https://www.capterra.com/p/213257/Facebook/reviews/) vs [Zoho Social](https://www.capterra.com/p/159351/Zoho-Social/)[4.69 (3,420)](https://www.capterra.com/p/159351/Zoho-Social/reviews/) Contact vendor for pricing Price $15/month 4.4 Features 4.5 4.4 Ease of Use 4.7 [View full comparison](https://www.capterra.com/compare/159351-213257/Zoho-Social-vs-Facebook) [X Pro](https://www.capterra.com/p/144330/TweetDeck/)[4.48 (1,044)](https://www.capterra.com/p/144330/TweetDeck/reviews/) vs [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[4.51 (6,229)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Contact vendor for pricing Price $15/month 4.4 Features 4.4 4.5 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/144330-171840/TweetDeck-vs-HubSpot-Marketing) [Meta for Business](https://www.capterra.com/p/213257/Facebook/)[4.43 (2,373)](https://www.capterra.com/p/213257/Facebook/reviews/) vs [Twitter/X](https://www.capterra.com/p/214056/Twitter/)[4.52 (1,799)](https://www.capterra.com/p/214056/Twitter/reviews/) Contact vendor for pricing Price Contact vendor for pricing 4.4 Features 4.4 4.4 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/213257-214056/Facebook-vs-Twitter) [X Pro](https://www.capterra.com/p/144330/TweetDeck/)[4.48 (1,044)](https://www.capterra.com/p/144330/TweetDeck/reviews/) vs [Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.37 (3,796)](https://www.capterra.com/p/121701/HootSuite/reviews/) Contact vendor for pricing Price $249/month 4.4 Features 4.3 4.5 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/121701-144330/HootSuite-vs-TweetDeck) [Meta for Business](https://www.capterra.com/p/213257/Facebook/)[4.43 (2,373)](https://www.capterra.com/p/213257/Facebook/reviews/) vs [Hootsuite](https://www.capterra.com/p/121701/HootSuite/)[4.37 (3,796)](https://www.capterra.com/p/121701/HootSuite/reviews/) Contact vendor for pricing Price $249/month 4.4 Features 4.3 4.4 Ease of Use 4.3 [View full comparison](https://www.capterra.com/compare/121701-213257/HootSuite-vs-Facebook) [X Pro](https://www.capterra.com/p/144330/TweetDeck/)[4.48 (1,044)](https://www.capterra.com/p/144330/TweetDeck/reviews/) vs [Buffer](https://www.capterra.com/p/143492/Buffer/)[4.51 (1,491)](https://www.capterra.com/p/143492/Buffer/reviews/) Contact vendor for pricing Price $6/month 4.4 Features 4.3 4.5 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/143492-144330/Buffer-vs-TweetDeck) [Meta for Business](https://www.capterra.com/p/213257/Facebook/)[4.43 (2,373)](https://www.capterra.com/p/213257/Facebook/reviews/) vs [Buffer](https://www.capterra.com/p/143492/Buffer/)[4.51 (1,491)](https://www.capterra.com/p/143492/Buffer/reviews/) Contact vendor for pricing Price $6/month 4.4 Features 4.3 4.4 Ease of Use 4.6 [View full comparison](https://www.capterra.com/compare/143492-213257/Buffer-vs-Facebook)