# Compare FormAssembly vs Formaloo 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare FormAssembly and Formaloo based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/144453-235640/FormAssembly-vs-Formaloo

---

# FormAssembly vs Formaloo Features and Cost Comparison

Last updated June 30th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

FormAssemblyFormaloo2/4 selected

[FormAssembly](https://www.capterra.com/p/144453/FormAssembly/)[4.5 (103)](https://www.capterra.com/p/144453/FormAssembly/reviews/)

[Formaloo](https://www.capterra.com/p/235640/Formaloo/)[4.7 (264)](https://www.capterra.com/p/235640/Formaloo/reviews/)

[## FormAssembly](https://www.capterra.com/p/144453/FormAssembly/)[4.5 (103)](https://www.capterra.com/p/144453/FormAssembly/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.4

Functionality

4.5

Ease of Use

4.5

Customer Service

4.4

Reviews Sentiment

Based on [103 reviews](#user-reviews)

Positive

97

Neutral

4

Negative

2

[## Formaloo](https://www.capterra.com/p/235640/Formaloo/)[4.7 (264)](https://www.capterra.com/p/235640/Formaloo/reviews/)

Starting Price

Contact vendor

Value-for-Money

4.7

Functionality

4.6

Ease of Use

4.6

Customer Service

4.7

Reviews Sentiment

Based on [264 reviews](#user-reviews)

Positive

257

Neutral

6

Negative

1

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## Summary

* * *

Features in Form Builder Software

30 / 32

Best performer

32 / 32

Only Formaloo

-   Generative AI
-   Media Library

User satisfaction

User satisfaction

4.5

User reviews[103](https://www.capterra.com/p/144453/FormAssembly/reviews/)

Ease of use

4.5

Functionality

4.5

Value for money

4.4

Customer support

4.4

User satisfaction

4.7

User reviews[264](https://www.capterra.com/p/235640/Formaloo/reviews/)

Ease of use

4.6

Functionality

4.6

Value for money

4.7

Customer support

4.7

Price starts from

Price starts from

\--

-   Free version
-   Free trial

Price starts from

\--

-   Free version
-   Free trial

Best for

Best for

FormAssembly is an ideal web form solution for Enterprises and SMB organizations that need secure, scalable, and automated data collection processes.

Best for

\- Marketing teams - HR & Operation teams - Marketing and development agencies - Healthcare institutes - Universities & Educational institutes - Fintech & Insurance companies - Governmental entities

## User reviews

Pros & cons

Sarah F.

Marketing Technologist

> "What won me over on FA was its ability to double post to our various form tools in disperate marketing automation systems. While they do..."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7139181)

TK

Tracey K.

Salesforce Developer

> "This 2 limitations has caused us to spend a large amount of time finding work arounds for functionality that is critical in providing an..."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7115423)

CA

Chantelle A.

Program Operations Systems Specialist

> "The Salesforce connector is SO robust - we have a very customized SF instance, so this is an important feature for us. As the connector has..."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7108452)

Sarah F.

Marketing Technologist

> "They do not integrate directly into Microsoft Sharepoint, instead posting responses to an excel file on one person's OneDrive."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7139181)

EZ

Eddy Z.

Admissions Associate

> "I also like how it allows us to see Forms in progress, when they were started and generate .csv forms to organize and show all of that..."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7020157)

GO

Gabrielle O.

Program Manager

> "The connectors can be difficult to figure out. If the connectors are wrong, it does mess up the form uploading correctly."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7100488)

SD

Sarah D.

Assistant Director of Data Management

> "We can build forms in minutes that help save employees countless hours of data processing."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7101601)

VR

Verified Reviewer

Website Specialist

> "Support couldn't figure it out either. If you have longer forms, forget about connecting things since you have to send every single field..."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7074973)

Rick H.

Chief Experience Officer

> "I was worried when security concerns forced our organization to change online form building platform, but thank goodness that happened..."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7119757)

MM

Marianella M.

Director of IT

> "Sometimes, connectors quit working for no reason and this causes disruption in business processes and manual data entry"

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7111490)

SJ

Sarah J.

Support Specialist

> "It's helped streamline many forms that we ask our users to complete with the integration with Salesforce."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7106477)

TK

Tracey K.

Salesforce Developer

> "Instead of bulk load the records, it processes them one by one which creates an extremely slow UX."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7115423)

DM

Diego M.

VP for Economics Affairs

> "Our overall experience is very good, we have been using Formassembly for a couple of years, we moved almost all our web forms to the..."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7109473)

EZ

Eddy Z.

Admissions Associate

> "For example, some of our enrollment paperwork had to be collected in paper because our families information would not save or the form..."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7020157)

JE

Julia E.

Admissions and Records Officer

> "Now everything flows through organized online forms and creates a smoother experience for both clients and internal teams."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7156993)

AP

Alesha P.

Salesforce Team Lead

> "I've had an ongoing error with one of my forms that includes a Salesforce connector and they told me to go to Salesforce support, whereas..."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7014313)

TJ

Taylor J.

Medical Assistant

> "From healthcare intake forms to event registrations and everything in between, this platform has consistently delivered on performance,..."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___6829929)

EZ

Eddy Z.

Admissions Associate

> "From what I have gathered, it is a mix of items being too small on devices, links sometimes not working, and the form bouncing midway..."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7020157)

RL

Ryan L.

Manager, Enterprise Technology

> "Best part is the seemless integration with the Salesforce platform and the drag and drop interface when creating forms."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7019776)

JW

Jimmy W.

Salesforce Administrator

> "Customizing a form's format and style is difficult."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7100622)

TK

Tracey K.

Salesforce Developer

> "Form Assembly is an easy way to gather information from your customers and sync that data to Salesforce."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7115423)

MM

Marianella M.

Director of IT

> "Support can sometimes be slow, which makes it difficult to to troubleshoot a pressing issue"

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7111490)

RH

Robin H.

Prayer, Outreach and Family Coordinator

> "It goes right to the campaign and it helps to put all information in one direect form,"

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7103769)

RB

Robert B.

Program Systems Manager

> "Sometimes you are not able to clone forms without breaking the connection to Salesforce, and it's not always easy to realize that was the..."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7022033)

DM

Diego M.

VP for Economics Affairs

> "Ease of use, Salesforce connector let us do almost everything in Salesforce from our forms, unlimited forms."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7109473)

Sarah F.

Marketing Technologist

> "Another drawback lies in it's excel connector - a feature we rely on heavily."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7139181)

RH

Robin H.

Prayer, Outreach and Family Coordinator

> "FormAssembly is a total lifesaver for building forms that actually work. "

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7103769)

Ginna G.

attorney

> "There were some necessary features that were missing and the customization necessary for some was limited."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___6867993)

EZ

Eddy Z.

Admissions Associate

> "Having parents be able to sign documents through FormAssembly and not physical paper is convenient for us, and security is very important."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7020157)

SS

Shenella S.

Business Development Team Leader

> "It is a little pricey for the limited features available."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7094750)

SJ

Sarah J.

Support Specialist

> "Customer support has also been helpful. When issues come up, the team is responsive and does a good job walking you through solutions."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7106477)

EZ

Eddy Z.

Admissions Associate

> "The aspect I dislike the least in general about FormAssembly is that the Mobile UI is not good."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7020157)

RB

Robert B.

Program Systems Manager

> "Overall, the platform allows us to manage multiple forms that rely on automation with ease."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7022033)

JW

Jacque W.

CEO

> "It's a bit challenging setting up the interface for the first time."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7102363)

OH

Oussama H.

Customer Support Manager

> "Its is very useful for business usage, to collect data and feedback, and also to connect with Salesforce to prefilled the text field."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___6815135)

JW

Jori W.

Salesforce Administrator

> "The technical support is not prompt and doesn't feel reliable."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7112034)

VR

Verified Reviewer

Admin RD

> "From HubSpot to salesforce, this form builder has all the high-powered professional integrations I could have asked for."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7018688)

DA

Daniel A.

CRM - Marketing Automation Lead

> "It is not always easy to manage non-technical users even with templates."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7017706)

MS

Moriah S.

Program Officer

> "Very good, I have used it for grant reporting from nonprofit grantees over the years I like it more."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7106201)

MS

Mikayla S.

Director of Data Strategy

> "sometimes the customization can feel a bit daunting because so many things can be edited"

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___6797663)

TJ

Taylor J.

Medical Assistant

> "It's been a game-changer for our operations, allowing us to scale, stay compliant, and focus on what matters most—our clients."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___6829929)

EZ

Eddy Z.

Admissions Associate

> "Thus, completing FormAssembly is more difficult."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7020157)

EZ

Eddy Z.

Admissions Associate

> "Even though we have a separate Salesforce team at our organization, our team is still able to use FormAssembly with ease."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7020157)

VR

Verified Reviewer

Website Specialist

> "Almost impossible to use."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7074973)

Ginna G.

attorney

> "This allows a a way to collect, connect and protect all data. "

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___6867993)

EZ

Eddy Z.

Admissions Associate

> "I have not interacted with FormAssembly's customer support."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7020157)

BM

Beverly M.

Director of Governmental Affairs and IT

> "It is very easy to change text and add or edit helpful tips without tech support."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7157074)

AR

ASIM R.

Administrative Assistant

> "Customer service could be a little bit better"

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___6751177)

JW

Jacque W.

CEO

> "Good. Once we learned how to use it, it was easy to copy forms and edit for new uses."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7102363)

AC

Arnaud C.

Head of data and platforms

> "Great integration with salesforce, verry poor support, somewhat limited as soon as you are trying to connect to platforms that are not..."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#GetApp___4252106)

AF

Adriana F.

Projet Manager

> "Very easy form creation and seamless Salesforce integration.”"

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___7101360)

AC

Arnaud C.

Head of data and platforms

> "Escalating does not help; you will not receive a response either."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#GetApp___4252106)

AP

Aakash P.

Accessibility Consultant

> "The platform allows you a lot of freedom with your choices for customisation and input types."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___6797910)

TD

Teresa D.

Website Coordinator

> "One small error can cause the whole form to break."

[See full review](https://www.capterra.com/p/144453/FormAssembly/#Capterra___3313643)

[View Reviews](https://www.capterra.com/p/144453/FormAssembly/reviews/)

Sandee R.

Owner

> "AI-powered form building — give it a detailed prompt with your questions and get a nearly-complete form in minutes, saving hours of manual..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7136313)

Adam K.

CTO

> "Form formatting relies heavily on CSS instead of a visual editor, which can make customization more difficult for users who are not..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7132458)

Karina M.

student

> "The platform offers an incredibly intuitive drag-and-drop interface that makes building professional forms and surveys accessible without..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7136493)

Karina M.

student

> "Additionally, the mobile application interface occasionally feels less fluid than the desktop version when managing large data sets."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7136493)

PB

Paul B.

Bookkeeper

> "Formaloo has been absolutely amazing at being able to create forms easily and quickly. And not just simple forms, but even those involving..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7131761)

JN

Justin N.

CEO

> "I am not a huge fan of the limits that Formaloo imposes on how much people can use the survey, as it limits my business and work"

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7136489)

German R.

Analyst

> "This functionality enables me to effortlessly design forms that facilitate the collection of information from users."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7142758)

EP

Erle P.

Consultant

> "For example when creating a client portal, and customised can be a bit challenging unless you have a clear set of documentation around it..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7003333)

Sandee R.

Owner

> "Versatile use cases — works for private community applications, surveys, email marketing, intake forms, and more"

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7136313)

EV

Ernst V.

Financial and Accounting Manager

> "Dashboard Performance: The dashboards for form responses can occasionally lag when loading."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7131943)

Kapil -.

Brand Strategist

> "You can actually replace quite a few different softwares like for Forms, CRM, Quiz builder, LMS, Survey software, etc. - for just this 1..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6879284)

LA

Laleh A.

Instructor

> "It’s a bit pricy specially for new businesses and I cannot use the free version and have people’s signatures"

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7137264)

Amirali P.

Co-Founder

> "The interface is clean, the drag-and-drop builder is fast, and I had a professional-looking survey ready to share within minutes."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7140887)

MM

Matt M.

Director of Business and Finance

> "The up front design work to get your spaces organized and forms built is quite burdensome."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6884078)

Sandee R.

Owner

> "What used to take hours now takes minutes. If you need a flexible, powerful form and data collection tool that grows with you, Formaloo..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7136313)

KS

Kaci S.

Director of Marketing

> "It's not integrated into my tech deck (like an ESP's form would be), and for that, it's unfortunate but no fault of the software itself."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6882497)

VR

Verified Reviewer

Software Developer

> "Formaloo simplifies data collection and form creation with an easy-to-use interface, and I’ve appreciated how seamless it is to share and..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6881029)

NG

Nicolas G.

President

> "I need multilanguage questions so I cannot use Formaloo as the solution I was looking for so I have to use another solution."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6882992)

ArR

Amir reza R.

AMIRMASH

> "I have found professional features such as conditional logic, real-time reporting, and connection to external tools such as Google Sheets..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6882507)

Jayan X.

Full Stack Developer

> "Not many cons, but sometimes the interface feels a bit confusing and a few features can be buggy or slow"

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6880913)

Krassimir I.

CEO

> "the CNAME option for our forms, complete customization, variables that are really very relevant in a form"

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6881861)

VR

Verified Reviewer

Student

> "They should improve is design option of the forms and apart from that it can be a bit expensive for students like me ."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6789901)

HT

Henrik T.

Owner

> "Formaloo offer a wide category of forms & tools that either are directly functional, with very little time spend on setting them up,..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6880160)

Krassimir I.

CEO

> "The tool is not so fast and sometimes it is difficult to wait, but my computer is maybe not so powerful"

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6881861)

Alfredo J.

Founder and Consultant

> "Formal allows us to create easy to publish surveys and other types of forms, collecting data, using advanced conditions and more."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6881186)

VR

Verified Reviewer

Software Developer

> "For some users, this might be a barrier, especially when working with teams who are not comfortable with English."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6881029)

DL

David L.

Creative Director

> "I use Formaloo for complex forms with reliable delivery and linking to Google Sheets."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7131770)

Josh L.

Creative Director

> "Previously, I struggled to visualize the form data in an easy way."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6879679)

MM

Matt M.

Director of Business and Finance

> "Once a form is built properly, it is an amazing tool to use to gather date more efficiently and have better workflows to make sure everyone..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6884078)

PB

Paul B.

Bookkeeper

> "I didn't understand everything about how to use their interface."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7131761)

CT

Choloe T.

Owner

> "Overall I would rate Formaloo a 9/10 for its service, survey styles, security, data collection, and learning curve when adding surveys to..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6881653)

Vansh C.

Student

> "Constant Lagging issues and Freezing issues."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6787469)

Kalpit G.

CEO

> "The thing I like most about Formaloo is that it provides me with database as well as form builder to make advanced forms and we also get..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6799896)

HA

Heather A.

Owner

> "I’m sure I have much to learn as I’m not using all the features yet."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6880716)

SD

ÓScar D.

Headhunter

> "It has enormous potential as a foundation for creating customized solutions via integration with other tools, and I couldn't be more..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6879997)

UW

Uwe W.

Interim Executive

> "I used it as a form builder for my website and replaced it again because it was too difficult to adapt the design."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6031274)

Tony C.

Owner Founder

> "They are the kind of software company you hope for: committed to its product, improving it continuously, and backing it with fantastic,..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7054126)

TS

Tribeny S.

Junior Developer

> "Can be a little cluttered at the beginning"

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6787664)

Josh L.

Creative Director

> "When it comes to forms and surveys, Formaloo makes beautiful and easy-to-build forms, especially with all of their templates."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6879679)

FS

Fara S.

Lay out of forms

> "I honestly can’t think of anything about formalLoo that I dislike."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6881666)

JG

James G.

CEO

> "The user interface is coming along great, and you can tell that they truly listen to their clients. If you have bugs or issues, you can..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6880791)

Raul F.

Marketing Manager

> "At the same time, I did not like that the poll results did not look that good. But in regard to web forms, they are second to none. And the..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___5076615)

TC

Thomas C.

Customer Success Specialist

> "The builder makes it easy to set up forms without coding and the wide range of templates helps jumpstart projects quickly."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6882118)

Roshish S.

Flutter Developer

> "Some of the formatting options can feel a tad cluttered."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___5078759)

Sandee R.

Owner

> "WordPress integration — embeds smoothly into WordPress websites"

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7136313)

Carlos N.

CMO

> "The more questions there are in the form, the form will start to load slowly."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___5042566)

KR

Kiana R.

Product maanget

> "It’s user-friendly, offers a smooth experience, and provides customization options that many other form builders don’t have."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6879759)

JG

Jake G.

Owner

> "There are some UX details that are a little confusing but not much of a problem."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___5063030)

Josh L.

Creative Director

> "Overall, Formaloo is a great, feature-filled app for forms, surveys, and even building your own apps like CRMs."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6879679)

VR

Verified Reviewer

Student

> "Complex or highly specific form requirements may not be achievable using pre-built templates."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___4796729)

BH

Becky H.

President

> "Customer service is always prompt and extremely helpful, even doing calls or videos with you to assist in getting the end result you need."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7136422)

SR

Saumitra R.

Admin

> "One of the main missing features is conditional email notifications and email notifications to multiple id's on form submission which are..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___3390761)

Josh L.

Creative Director

> "The reporting and tracking features continue to improve, and the app is continuously being developed to fix bugs and make it more intuitive."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6879679)

Luis Miguel M.

CEO

> "The only negative is that though the logic builder has a nice flow chart to help you manage your logic, it doesn't have advanced logic such..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___3364686)

DS

Deepak S.

Software Engineer

> "I appreciate that Formaloo has numerous built-in templates for nearly all use cases, significantly reducing the time required to create..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6687655)

VR

Verified Reviewer

Founder & CEO

> "There are many editing options but I observed that on average if a form is big and has many data options/questions it loads slow, like over..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___3406242)

AO

Amos O.

Director of Customer Service

> "The AI built into the form analysis makes it very convenient to analyze data in the platform."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7031161)

Marco C.

Designer

> "It's almost impossible to customize the forms, so I prefer to use Formaloo on the backend of my services since I can't adapt it to my brand..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___3348031)

DL

David L.

Creative Director

> "It's easy to use, and their customer support is perfect, helping me with building complex forms for clients."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7131770)

VR

Verified Reviewer

Freelancer

> "The mobile phone application is not very stable."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___4069812)

Karan K.

Digital Marketing Manager

> "The interface is clean and easy to understand, and setting up conditional logic is much smoother compared to other tools I’ve tried."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7136542)

VR

Verified Reviewer

Founder & CEO

> "Adding a high definition background image for a form is possible but it makes your form load time very slow."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___3406242)

German R.

Analyst

> "Overall, this capability significantly improves the efficiency of obtaining valuable insights from users."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7142758)

Lucas H.

Project Manager

> "They seem to prioritize features over flawless execution."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___4606196)

ArR

Amir reza R.

AMIRMASH

> "For small teams and startups, the price-to-feature ratio is excellent and it can easily replace several other tools."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6882507)

Nir G.

Product Management consultant - freelance

> "Editing responses has a strange flow, you have to re-take the form and sometimes it doesn't load the first option."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___3388951)

Josh L.

Creative Director

> "I like the ability to create complex forms with their conditional logic as well."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6879679)

VA

Vanita A.

Realtor

> "Formaloo also duplicated the responses and all of the data, which was a pain because I changed some of the form questions. "

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___3381953)

VR

Verified Reviewer

School Liaison

> "Helpful portal for managing different teams."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7136424)

VK

Vaibhav K.

Senior Engineer

> "The most frustrating thing I felt was a lack of support for in built formulas and variables in the calculator function."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___3350371)

MM

Minenhle M.

Employer

> "The platform was flexible and customizable, which made it easy to tailor forms to specific needs."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6881325)

JW

Justin W.

Founder

> "I would like a better workspace UX, as it's not clear to me how that works, is configured, or is different than folders."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___3452077)

Kalpit G.

CEO

> "Overall Experience was good and the creation of forms was easy and you also store that data in database and also getting insights ans..."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6799896)

SR

Saumitra R.

Admin

> "There is no option to send notification email to multiple email id's"

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___3390761)

German R.

Analyst

> "Now the forms look better, users like them, and they complete all the questions."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7142758)

Abraham C.

Social Media Manager & Administrative Support

> "Not enough customization on fields layout."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___3429576)

VR

Verified Reviewer

Software Developer

> "It’s flexible and customizable, which worked well for adapting it to my specific needs."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___6881029)

VK

Vaibhav K.

Senior Engineer

> "Their calculator needs a lot of improvements."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___3350371)

WM

William M.

Administrator

> "Our clients will have the most secure means to access our services."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___7143836)

Eric B.

Founder

> "It's ashame that foreign languages are not available."

[See full review](https://www.capterra.com/p/235640/Formaloo/#Capterra___3363591)

[View Reviews](https://www.capterra.com/p/235640/Formaloo/reviews/)

## User interface

4.48 (103)

[Formaloo](https://www.capterra.com/p/235640/Formaloo/)

4.73 (264)

### Features

FormAssembly

30/32

-   AI Copilot
-   Alerts/Notifications
-   API
-   Autofill
-   Collaboration Tools
-   Conditional Logic
-   Convert to PDF
-   Customizable Branding
-   Customizable Fields
-   Customizable Forms
-   Customizable Templates
-   Data Capture and Transfer
-   Data Import/Export
-   Document Management
-   Document Storage
-   Drag & Drop
-   Electronic Signature
-   Forms Creation & Design
-   Forms Management
-   Full Text Search
-   Generative AI
-   Media Library
-   Mobile Access
-   Multi-Channel Distribution
-   Real-Time Notifications
-   Reporting/Analytics
-   Reporting & Statistics
-   SSL Security
-   Surveys & Feedback
-   Template Management
-   Third-Party Integrations
-   Workflow Management

[See all features](https://www.capterra.com/p/144453/FormAssembly/#features)

Formaloo

Top features

32/32

-   AI Copilot
-   Alerts/Notifications
-   API
-   Autofill
-   Collaboration Tools
-   Conditional Logic
-   Convert to PDF
-   Customizable Branding
-   Customizable Fields
-   Customizable Forms
-   Customizable Templates
-   Data Capture and Transfer
-   Data Import/Export
-   Document Management
-   Document Storage
-   Drag & Drop
-   Electronic Signature
-   Forms Creation & Design
-   Forms Management
-   Full Text Search
-   Generative AI
-   Media Library
-   Mobile Access
-   Multi-Channel Distribution
-   Real-Time Notifications
-   Reporting/Analytics
-   Reporting & Statistics
-   SSL Security
-   Surveys & Feedback
-   Template Management
-   Third-Party Integrations
-   Workflow Management

[See all features](https://www.capterra.com/p/235640/Formaloo/#features)

### Recognition

FormAssembly is recognized as a top-rated tool in 1 Capterra Shortlist reports

Formaloo

Best Value Customer EngagementSoftware (2023) 

Best Value Customer EngagementSoftware (2022) 

### Deployment & support

FormAssembly

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Formaloo

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

FormAssembly

-   By FormAssembly
-   Located in United States
-   Founded in 2006

Formaloo

-   By Formaloo
-   Located in Estonia
-   Founded in

## Popular Comparisons

[FormAssembly](https://www.capterra.com/p/144453/FormAssembly/)[4.48 (103)](https://www.capterra.com/p/144453/FormAssembly/reviews/)

vs

[Jotform](https://www.capterra.com/p/158456/JotForm-4-0/)[4.67 (2,904)](https://www.capterra.com/p/158456/JotForm-4-0/reviews/)

Contact vendor for pricing

Price

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4.5

Features

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4.5

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[View full comparison](https://www.capterra.com/compare/144453-158456/FormAssembly-vs-JotForm-4-0)

[Formaloo](https://www.capterra.com/p/235640/Formaloo/)[4.73 (264)](https://www.capterra.com/p/235640/Formaloo/reviews/)

vs

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[FormAssembly](https://www.capterra.com/p/144453/FormAssembly/)[4.48 (103)](https://www.capterra.com/p/144453/FormAssembly/reviews/)

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Contact vendor for pricing

Price

$7/month

4.5

Features

4.6

4.5

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/144453-247901/FormAssembly-vs-Google-Workspace)

[Formaloo](https://www.capterra.com/p/235640/Formaloo/)[4.73 (264)](https://www.capterra.com/p/235640/Formaloo/reviews/)

vs

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$0/month

Price

$7/month

4.6

Features

4.6

4.6

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/235640-247901/Formaloo-vs-Google-Workspace)

[FormAssembly](https://www.capterra.com/p/144453/FormAssembly/)[4.48 (103)](https://www.capterra.com/p/144453/FormAssembly/reviews/)

vs

[Microsoft Forms](https://www.capterra.com/p/246649/Microsoft-Forms/)[4.55 (326)](https://www.capterra.com/p/246649/Microsoft-Forms/reviews/)

Contact vendor for pricing

Price

Contact vendor for pricing

4.5

Features

4.3

4.5

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/144453-246649/FormAssembly-vs-Microsoft-Forms)

[Formaloo](https://www.capterra.com/p/235640/Formaloo/)[4.73 (264)](https://www.capterra.com/p/235640/Formaloo/reviews/)

vs

[Microsoft Forms](https://www.capterra.com/p/246649/Microsoft-Forms/)[4.55 (326)](https://www.capterra.com/p/246649/Microsoft-Forms/reviews/)

$0/month

Price

Contact vendor for pricing

4.6

Features

4.3

4.6

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/235640-246649/Formaloo-vs-Microsoft-Forms)

[FormAssembly](https://www.capterra.com/p/144453/FormAssembly/)[4.48 (103)](https://www.capterra.com/p/144453/FormAssembly/reviews/)

vs

[Typeform](https://www.capterra.com/p/137289/Typeform/)[4.66 (971)](https://www.capterra.com/p/137289/Typeform/reviews/)

Contact vendor for pricing

Price

$39/month

4.5

Features

4.5

4.5

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/137289-144453/Typeform-vs-FormAssembly)

[Formaloo](https://www.capterra.com/p/235640/Formaloo/)[4.73 (264)](https://www.capterra.com/p/235640/Formaloo/reviews/)

vs

[Typeform](https://www.capterra.com/p/137289/Typeform/)[4.66 (971)](https://www.capterra.com/p/137289/Typeform/reviews/)

$0/month

Price

$39/month

4.6

Features

4.5

4.6

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/137289-235640/Typeform-vs-Formaloo)

[FormAssembly](https://www.capterra.com/p/144453/FormAssembly/)[4.48 (103)](https://www.capterra.com/p/144453/FormAssembly/reviews/)

vs

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Contact vendor for pricing

Price

$19.99/month

4.5

Features

4.6

4.5

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/144453-251329/FormAssembly-vs-Adobe-Acrobat-DC)

[Formaloo](https://www.capterra.com/p/235640/Formaloo/)[4.73 (264)](https://www.capterra.com/p/235640/Formaloo/reviews/)

vs

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Features

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Ease of Use

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[View full comparison](https://www.capterra.com/compare/153140-235640/Connecteam-vs-Formaloo)

[FormAssembly](https://www.capterra.com/p/144453/FormAssembly/)[4.48 (103)](https://www.capterra.com/p/144453/FormAssembly/reviews/)

vs

[Connecteam](https://www.capterra.com/p/153140/Connecteam/)[4.64 (5,298)](https://www.capterra.com/p/153140/Connecteam/reviews/)

Contact vendor for pricing

Price

$29/month

4.5

Features

4.5

4.5

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/144453-153140/FormAssembly-vs-Connecteam)

[Formaloo](https://www.capterra.com/p/235640/Formaloo/)[4.73 (264)](https://www.capterra.com/p/235640/Formaloo/reviews/)

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Price

$4800/year

4.6

Features

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Ease of Use

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