# Compare EZ Texting vs Wati 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare EZ Texting and Wati based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/145848-204314/Ez-Texting-vs-WATI

---

# EZ Texting vs Wati Features and Cost Comparison

Last updated May 14th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

EZ TextingWati2/4 selected

[EZ Texting](https://www.capterra.com/p/145848/Ez-Texting/)[4.5 (273)](https://www.capterra.com/p/145848/Ez-Texting/reviews/)

[Wati](https://www.capterra.com/p/204314/WATI/)[4.6 (203)](https://www.capterra.com/p/204314/WATI/reviews/)

[## EZ Texting](https://www.capterra.com/p/145848/Ez-Texting/)[4.5 (273)](https://www.capterra.com/p/145848/Ez-Texting/reviews/)

Starting Price

$25.00/month

Value-for-Money

4.2

Functionality

4.4

Ease of Use

4.5

Customer Service

4.3

Reviews Sentiment

Based on [273 reviews](#user-reviews)

Positive

241

Neutral

18

Negative

14

[## Wati](https://www.capterra.com/p/204314/WATI/)[4.6 (203)](https://www.capterra.com/p/204314/WATI/reviews/)

Starting Price

$59.00/month

Value-for-Money

4.3

Functionality

4.5

Ease of Use

4.6

Customer Service

4.2

Reviews Sentiment

Based on [203 reviews](#user-reviews)

Positive

189

Neutral

1

Negative

13

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## Summary

* * *

Key features rated by users

Features selected based on 786 reviews from customer engagement software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

\--%Fit

Missing features

Not enough reviews

Feature ratings

Email Management

NA

Content Management

NA

Real-Time Data

\--

Social Media Integration

4.8

Engagement Tracking

4.4

\--%Fit

Missing features

Feature ratings

Email Management

NA

Content Management

NA

Real-Time Data

NA

Social Media Integration

NA

Engagement Tracking

NA

User satisfaction

User satisfaction

4.5

User reviews[273](https://www.capterra.com/p/145848/Ez-Texting/reviews/)

Ease of use

4.5

Functionality

4.4

Value for money

4.2

Customer support

4.3

User satisfaction

4.6

User reviews[203](https://www.capterra.com/p/204314/WATI/reviews/)

Ease of use

4.6

Functionality

4.5

Value for money

4.3

Customer support

4.2

Price starts from

Price starts from

$25Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$59Flat Rate, Per Month

-   Free version
-   Free trial

Best for

Best for

Real estate firms, healthcare providers, retailers, nonprofits, schools, churches, eCommerce businesses, political campaigns, and rental services.

Best for

The AI-Powered Customer Engagement Platform built for Revenue Growth.

## User reviews

Pros & cons

JJ

Jessica J.

Owner

> "I can quickly setup my contacts, create custom messages, and send out communications to my customers very..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7162586)

JM

Jennifer M.

Senior Program Coordinator

> "Usually there is some type of error regarding the information inputted but it isn't clearly identified by the..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7103179)

FI

Francesco I.

Head of Marketing

> "Compared to other providers, EZ texting offers superior pricing / rates, and the platform does an excellent job..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7154716)

TH

TaRhonda H.

Board Member

> "The least thing that I like is the inability to add other phone numbers other than the admin phone number to get..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6648947)

AW

Alan W.

Digital Specialist

> "I was able to set up a quick way for people to join different groups to make it easier to control who messages..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7160631)

BK

Bob K.

Director of Operations

> "I cannot think of anything to add here, so just adding text to get to 100 minimum character length."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7157010)

FI

Francesco I.

Head of Marketing

> "Specifically, EZ Texting's Workflows feature is bulletproof and so easy to set up, saving me hours per week in..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7154716)

CR

Coach R.

Founder

> "The only con I can say is there is one person who I get alerted received a group text that she is not on. When I..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7154961)

AA

Alex A.

HR Director

> "It has truly helped us revolutionize communication across our office by making it easier to keep employees..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7157092)

BM

Bailie M.

Office Manager

> "For instance I needed to send a text saying that we were going to apply chemicals to weeds in our irrigation..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6855885)

CM

Claretta M.

Senior Executive

> "EZ Texting has been instrumental in our marketing efforts as our current demographic tends to check their phones..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7156996)

TD

Torski D.

Owner Operator

> "I'm still having issues getting my active older adults to sign-up without challenges."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7157040)

GB

Geetanjali B.

Director

> "It is a great functional tool for our business; we use it every day numerous times to make our and clients lives..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6853853)

MH

Marie H.

CEO

> "I have many international customers and I can't text them."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7154839)

JL

Jared L.

HR Manager

> "The ability to reach a large audience efficiently and the immediate nature of SMS make it a powerful tool for..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6649649)

MJ

Michelle J.

Director of Administration

> "For whatever reason, I'm not able to send texts to our ready made groups. "

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7050464)

SE

Steve E.

Outreach Specialist

> "I liked the ability to send mass texts and schedule messages in advance."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7102401)

BP

Brandy P.

Customer Advocate

> "days over the past year, I have encountered issues with reports and data not reflecting uploads and transactions."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#SoftwareAdvice___6482973)

JM

Jennifer M.

Senior Program Coordinator

> "I can easily choose to send a bulk message to our cohort making it more accessible."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7103179)

TS

Tiffany S.

Director

> "I don't like the upload contact process and how it automatically updates existing contacts"

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6630953)

BP

Bob P.

Director of Technology Support

> "The platform is easy to learn and quick to implement, allowing our team to start sending campaigns, reminders,..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7102490)

Vance M.

BROKER

> "It get's a little tricky when I cut and paste."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6855844)

AL

Alicia L.

Owner

> "The platform is user-friendly, affordable, and gets the job done without complications. Although there are a few..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7047782)

MM

Marivel M.

cofounder

> "The plans are costly for the number of messages we can purchase."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6623629)

SE

Steve E.

Outreach Specialist

> "It works well for reminders, announcements, and quick updates."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7102401)

TD

Torski D.

Owner Operator

> "I still haven't been contacted about technical issues."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7157040)

KB

Katelyn B.

Sr. HR Manager

> "EZ Texting has been a great tool for keeping my company informed and connected."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7154670)

VT

Vickie T.

ER

> "Inabiltiy to delete old texts that are not longer needed."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6445122)

MS

Mark S.

Owner

> "I have seen an increase in the amount of sales and buyer retention while using the service."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7154766)

GM

Gabriel M.

Owner - Holistic Coach Massage Therapist

> "I don't receive my notifications on my phone as I would like."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6451959)

LB

Lance B.

Maketing Manager

> "I was able to upload our customer database to their platform. "

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7102398)

AO

Arlene O.

not applicable

> "There was increase risk of spam."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6558358)

AA

Alex A.

HR Director

> "Overall, EZ Texting has been one of the best tools we have implemented for team communication."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7157092)

AO

Arlene O.

not applicable

> "There is limited customer support."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6558358)

GL

Gerald L.

Owner

> "I needed a solution for mass texting for my marketing to former patients; without a doubt, EZTexting met all of..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6855906)

RS

Robert S.

Safety Manager

> "The financials of the program are very ambiguous"

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6440214)

PM

Paul M.

Owner

> "We are a small company, so the fee charged monthly was a large factor in signing up. Once we began using the..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6853930)

JM

Jodi M.

CEO

> "Pitiful, corporate greed and customer abuse."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#SoftwareAdvice___6763587)

SJ

Steven J.

Owner

> "The cost is much cheaper than print advertising, as well as, more direct and personally focused."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7102827)

RS

Robert S.

Safety Manager

> "The amount everything costs. "

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6440214)

SV

Stephen V.

CO-Owner

> "It's great for getting in contact with people who don't use email as often."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7102418)

LW

Laurie W.

Summer Reading Coordinator

> "The only frustration is having to figure out whose text didn't go through."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___5054260)

NW

Nancy W.

Human Resources Manager

> "The ability to have multiple groups makes send texts to different shifts easy as pie."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6853840)

TG

Trish G.

Head of Marketing

> "I didn't love the management of the contacts in the system."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___5049716)

VR

Verified Reviewer

Manager Owner

> "The ability to upload pictures and links is also helpful."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7047180)

DD

Danny D.

COO

> "So can be cost prohibitive."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6029494)

JP

James P.

Director of Information Technology

> "I use this app to communicate with tenants and quickly disseminate important information."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6855912)

AB

Amitabh B.

CTO

> "They want us to buy another expensive service but no comments on the failed campaign and way to refund the spend..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___4790624)

JM

Jim M.

National Sales Director

> "I have enjoyed all of the options that I get whether it be texting to an entire list or doing drip campaigns, it..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6853905)

TG

Trish G.

Head of Marketing

> "Some features were confusing."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___5049716)

BM

Bailie M.

Office Manager

> "I needed to enter over 100 contacts in the program and it was very quick and easy to enter and categorize my..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6855885)

Aniket G.

Senior Sales Manager

> "I faced many glitches when I used to do sms marketing through this software."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___4383086)

MJ

Michelle J.

Director of Administration

> "I appreciate ability to duplicate, schedule or send recurring messages."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7050464)

AB

Amitabh B.

CTO

> "Our experience with Eztexting's customer support team has not been so great."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___4790624)

MW

Michele W.

Director of Development

> "It is very helpful as reminders for our events and programs!"

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7156989)

AM

Amani M.

President

> "I wrote the billing department for a refund twice because the functionality that I signed up to use was not..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___3271602)

BM

Bailie M.

Office Manager

> "One of the best perks is that they can text back and it goes to my cell phone."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6855885)

SI

Sasha I.

Billing Department Manager

> "I wish i could stay for longer, because i\`m loyal customer, but bad delivery rates+you paying for SMS which are..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#SoftwareAdvice___3485294)

CR

Coach R.

Founder

> "This is great for SMB direct communications and announcements."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7154961)

KN

Kelly N.

Auctioneer

> "I called and said I wanted to setup a new account and was able to speak to someone. When I told her I needed..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___3226780)

DC

Douglas C.

Co Owner

> "With EZ Texting we can target specific campaigns and get them out to clients quickly"

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6649835)

WB

Willie B.

Partner

> "However, when I logged in to my account I realized that my unused messages did not carry forward from month to..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___2586874)

QA

Quinn A.

Director of Communications

> "What I appreciate the most bout EZ Texting is how user friendly and straightforward the platform is."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7158815)

JH

Jamine H.

Communications Leader

> "It's hard to accept that it's a carrier issue when my audience of Sprint customers were receiving texts from..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___2595904)

DT

Dawn T.

HR Manager

> "Great product - would recommend to anyone looking for a low cost easy way to reach your..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7156985)

KN

Kelly N.

Auctioneer

> "Has no customer service."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___3226780)

AL

Alicia L.

Owner

> "I appreciated how simple it was to set up messages, manage contacts, and navigate the platform even as a new..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7047782)

AM

Amani M.

President

> "I watch every penny and I want my money back."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___3271602)

JG

Justin G.

Chief Operating Officer

> "Adding contacts is simple and I can get a message out in a matter of minutes."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6853911)

Steve M.

Founder

> "Adding Keywords are expensive and their forms are clunky. "

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___2584673)

RJ

Rebecca J.

Benefits Analyst

> "It truly simplifies communication with our employees and makes staying connected effortless."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7047190)

MO

Marnice O.

Financail Aid Director

> "I feel that the prices are a little on the high side during this time of small businesses struggling to survive"

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___2579542)

Whitney P.

Recruiter

> "EZ Texting offers us anonymity and ease of communicating with our future employees as well as our current..."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6649636)

LF

LaTrecia F.

Business mgr

> "I don’t like the SMS to MMS feature."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___2608653)

KS

Kit S.

Chair

> "I have been able to save so much time but being able to just contact my members right from my phone!"

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7050538)

AK

Alex K.

Exec Assistant

> "Some of the documentation about the BASIC PAID plan was misleading."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___2576293)

KV

Kristin V.

People Operations Manager

> "Use it daily, would highly recommend to anyone needing to see out mass communications"

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___7158816)

Steve M.

Founder

> "They also have horrible integration with infusionsoft. "

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___2584673)

BD

Bella D.

Program Coordinator

> "I also enjoy that our groups and people can respond back so I can get head counts for events when folks RSVP."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___6623238)

AM

Amanda M.

Hr manager

> "Not a great setup for reoccurring messages."

[See full review](https://www.capterra.com/p/145848/Ez-Texting/#Capterra___2584270)

[View Reviews](https://www.capterra.com/p/145848/Ez-Texting/reviews/)

VR

Verified Reviewer

Owner

> "It has a good integration with tools like Zapier, CRM systems, and external databases so it’s best suited for more complex business processes."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7068246)

VR

Verified Reviewer

CEO

> "The process is confusing and filled with unnecessary friction — support becomes unresponsive once you request cancellation, and the chatbot and..."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7042885)

VR

Verified Reviewer

Associate

> "The interface is simple, and it really helps us respond faster to customers and stay organized also very good at sending WhatsApp messages to..."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7068609)

KKJ

Kaushal Kumar J.

Zoho Developer

> "one thing i least like about wati is that sending images is a little inconvenient because we have to save the image locally first then it can be..."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7068628)

VR

Verified Reviewer

Owner

> "It reduced response times by more than half, improved the quality of automation for agents, and vastly increased customer satisfaction."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7068246)

SA

Sulimam A.

Designs kitchen

> "Sometimes it feels limited in automation options and not flexible enough for complex workflows, and it can take time to set up properly."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7069028)

JJ

Jonathan J.

DevOps Engineer

> "Without a doubt, it is a quality product that will help you automate and stay on top of all situations in your companies or chats."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7069587)

Yashraj J.

IT Manager

> "Its server issue, most of the time its shows timeout or no conversation found."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7069352)

RK

Ruth K.

Tuition Manager

> "We've been using Wati for our first-response sales service for a year, and it’s proven to be a valuable tool for automating customer..."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6484236)

AB

Aaron B.

Co-founder

> "Their complete lack of data integrity and abysmal customer service have been nothing short of shocking. Despite multiple requests—five, to be..."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6457771)

RJ

Rohit J.

Senior Cruise Counsellor

> "WATI offers wide array features like automated response, tags/lables, CRM integration etc that make it powerful communication tool."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6585776)

VB

Vinod B.

Community Associate

> "The mobile app can sometimes be glitchy, and the Wati dashboard often becomes laggy, especially when exploring analytics and broadcast history."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6571346)

SbF

Sébastien F.

Cofounder

> "Convenient, with a clean web interface, really helpful for customer care team with a centralised whatsapp account, possibility to assign agents,..."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6495467)

Samson F.

Marketing Lead

> "Also, the human customer support are relatively slower compared to others."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7069031)

HM

Hardik M.

Senior Project Manager

> "It simplifies communication with customers, especially with features like automated messaging, contact segmentation, and template management."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6485740)

ML

Mitul L.

Manager

> "it may be pricey for smaller businesses, lacks some advanced customization options, and can have a learning curve for full utilization."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6580194)

OK

Onkar K.

Director

> "Analytics is okay for basic insights however the product could have much better functionality to combine analytics across campaigns, run..."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6505724)

AV

Akshay V.

Founder

> "Using Wati has been frustrating; the support is weak, the platform feels unstable, and issues remain unresolved."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7011933)

AJ

Atul J.

Sales Manager

> "Bot feature is the most which we use and this has been helpful to us for operations and sales related enquiries."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7069303)

TMAHT

Tarek Mohamad Al Haddad T.

manager

> "On top of that, they claim to offer monthly billing, but in reality, force annual payments once you proceed to checkout."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6776090)

MC

Mayan C.

Founder

> "We have been using Wati for our customer care and marketing messages on WhatsApp, and it has significantly transformed the way we interact with..."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6416480)

MC

Marco C.

CEO

> "This type of commercial practice may be considered unfair under EU consumer protection laws, especially given the lack of transparency and the..."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6813541)

SY

Sonik Y.

Founder's office

> "Easy to interact with customers which helps us grow our business in a very positive way and the personal connect with each individual is..."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7069273)

AK

Ashid K.

Digital Marketing Team Lead

> "The tutorial video has less clarity regarding the details and didn't provide new videos for new updates"

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6416774)

PM

Prithvi M.

Marketing Manager

> "Connecting the flow of data from wati to google sheets has been hassle free and data is complete as per customisation and instantaneously updated."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6485693)

RS

Royston S.

Digital Marketing Manager

> "The least about it is there is no direct on call customer support, every time we need to depends on send mail and then waiting for them to reply."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6819671)

ML

Mitul L.

Manager

> "WATI is a powerful WhatsApp automation tool with key benefits like efficient message automation, an easy-to-use interface, and personalized..."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6580194)

AB

Aaron B.

Co-founder

> "Wati.io seems to have no respect for customer privacy or preferences, which is particularly concerning given the sensitive nature of the data..."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6457771)

Gagan S.

Business head

> "It helps in online tracking of work."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7068603)

MC

Marco C.

CEO

> "Instead, users are required to send an email, and cancellation must be requested at least two days in advance, which is highly inconvenient."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6813541)

AS

Ayush S.

Director

> "It help us to on analyze on real time message with with quick automation reply plus it's cost effective there support team is very generous help..."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6782696)

AG

Abhinav G.

Founders Office

> "Interface is really updated and difficult to use and slow when dealing with a lot of data."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6834076)

SK

Sivakumar K.

Manager

> "WATI is a fantastic WhatsApp Business solution that allows users to create flows and automated responses without any coding."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6690567)

DY

Davis Y.

Manager

> "Their support system is garbage, seriously, from the website, you will be directed to whatsapp, but from whatsapp, you will directed back to..."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6340460)

SK

Sivakumar K.

Manager

> "WATI is a fantastic WhatsApp Business solution that allows users to create flows and automated responses without any coding."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6690567)

TMAHT

Tarek Mohamad Al Haddad T.

manager

> "I booked a Google Meet call through their official calendar — they never showed up, and no follow-up was provided."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6776090)

AJ

Atul J.

Sales Manager

> "We have been using it since a couple of years now (after multiple products pivot we finally found this which serves our need)"

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7069303)

MK

Manjunath K.

Director

> "Android app is slow, it takes a lot of time to open app from notification bar."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6824762)

AR

Anuj R.

Director

> "It’s helped us streamline customer support by automating common queries, and we’ve seen a noticeable improvement in how quickly we can respond to..."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6476312)

AK

Ashid K.

Digital Marketing Team Lead

> "Sometimes it will not load even if the internet is okay, I think it is a bug or something."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6416774)

SK

Sivakumar K.

Manager

> "Its intuitive drag-and-drop flow builder makes automation effortless, helping businesses streamline customer interactions efficiently."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6690567)

SJ

Sean J.

PPC Manager

> "The user interface can sometimes be quite clunky, particularly when using the bot builder."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6416476)

VR

Verified Reviewer

Owner

> "WATI has worked really well for handling support at scale using WhatsApp."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7068246)

MC

Marco C.

CEO

> "The credit system is not clearly explained, making it difficult to understand what you are actually paying for."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6813541)

Kapil G.

Director

> "Looking forward to more customisation of the AI tool, integrating with our own data."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7072114)

ZA

Zaid A.

Account Manager

> "Now, I have to cancel my bank card to stop the direct debit."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6676462)

VR

Verified Reviewer

Associate

> "What I liked most about WATI is how easily it manages WhatsApp conversations in one place."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7068609)

AR

Angad R.

CEO

> "Unable to manage multiple whatsapp numbrs on 1 account"

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6777872)

Gagan S.

Business head

> "WATI is great for reaching out to multiple types of customers."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7068603)

OK

Onkar K.

Director

> "However these bots can be very simple and complex functions are not possible."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6505724)

VR

Verified Reviewer

Owner

> "WATI is a trusted and robust platform for WhatsApp Business automation."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7068246)

PG

Pratik G.

Partner

> "Editing of contact is not yet easy. And no provision of making payment in INR"

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6777715)

Yashraj J.

IT Manager

> "Its very useful but a little bit costly but its giving a lot of features that will enhance your business."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7069352)

AS

Amit S.

Managar

> "Customer Support and pricing are too high."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6630667)

JS

Jasvinder S.

Real Estate

> "Wati makes it very easy to manage WhatsApp conversations in one place."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7133404)

PB

Prasad B.

Web Developer

> "Overall, I think WATI is good, but I am not happy with their user interface or customer service."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6674402)

DM

Diptanil M.

Senior Manager - Operations and Support

> "The analytics feature helps us understand what works best, providing valuable insights to fine-tune our communication."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6478546)

AD

Ambika D.

Founder

> "Wati's customer care service is not good."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6657516)

AC

Aneel C.

MD

> "i am Aneel Kumar Chintha, Chairman & Managing Director, Amaravathi Software Innovations Pvt. Ltd., we are using WATI since 5 years and its great..."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6472681)

PA

Peter A.

CTO

> "We're on a Pro plan, promised with a 24/7 Live support, but they have been using their own automation tools against us basically."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6224076)

Samson F.

Marketing Lead

> "Useful product for e-commerce and lead gen."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___7069031)

AB

Aaron B.

Co-founder

> "Save yourself the headache and frustration—this company is not worth your time or trust."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6457771)

ML

Mitul L.

Manager

> "It integrates well with CRM systems and provides valuable analytics for optimizing communication."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6580194)

AB

Aaron B.

Co-founder

> "It's alarming that a company like Meta would associate themselves with such an unprofessional service."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6457771)

SB

Sumit B.

Business Development

> "The multi-agent dashboard makes handling customer queries smooth & efficient."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6830459)

ZA

Zaid A.

Account Manager

> "impossible to contact, too complicated and no support"

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6676462)

AD

Akshay D.

Marketing Manager

> "I like most about WATI is there chatbot features which helps to provide automatic replay to customers."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6703504)

SG

Sanyal G.

BUSINESS HEAD

> "Poor service, Expensive, Pathetic customer care support"

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6483716)

RH

Rachit H.

Confounder

> "My clients have particularly enjoyed the seamless communication it enables via WhatsApp, improving engagement and response times."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6475395)

AB

Aaron B.

Co-founder

> "This disregard for my requests is utterly unacceptable."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6457771)

Jaime Andrés C.

CEO

> "The broadcast tools and analytics are also very useful for campaign tracking."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6850732)

Arjun D.

Programs Head

> "The reporting is very poor, for example if i have to search for a chat i will have to scroll, it doesn't allow me to filter according to date."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___4540015)

BG

Bayo G.

Senior Business Manager

> "Its ability to message and connect with bulk of our leads on WhatsApp stands Wati out among our go-to-tool."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6787490)

GM

Gomathy M.

Founder CEO

> "Inability to set up Broadcasts at first shot, invariably fails with some error message or other, Instability in credit card recharges (despite..."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___3312618)

Nilay G.

Admin

> "It effectively enhances customer engagement by making communication via WhatsApp seamless and more manageable."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6479414)

OS

Oliver S.

Director

> "The customer support is an absolute shocker."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___4876537)

MK

Manjunath K.

Director

> "You can easily create a lot of automation and integrate internal tools to send customer specific messages"

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___6824762)

RV

Ram V.

CEO

> "Competitors may dislike wati for such a beautiful product."

[See full review](https://www.capterra.com/p/204314/WATI/#Capterra___3499679)

[View Reviews](https://www.capterra.com/p/204314/WATI/reviews/)

## User interface

4.47 (273)

[Wati](https://www.capterra.com/p/204314/WATI/)

4.59 (203)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

EZ Texting

Top features

26/42

-   Access Controls/Permissions
-   Activity Dashboard
-   Activity Tracking
-   AI Copilot
-   Alerts/Notifications
-   API
-   Campaign Management
-   Churn Management
-   Communication Management
-   Content Creation
-   Content Management
-   CRM
-   Customer Database
-   Customer Experience Management
-   Customer History
-   Customer Portal
-   Customer Segmentation
-   Customizable Branding
-   Customizable Fields
-   Customizable Reports
-   Customizable Templates
-   Email Management
-   Engagement Tracking
-   Event Triggered Actions
-   Feedback Management
-   Gamification
-   Generative AI
-   Live Chat
-   Monitoring
-   Multi-Channel Communication
-   Multi-Language
-   Real-Time Analytics
-   Real-Time Data
-   Real-Time Reporting
-   Reporting/Analytics
-   Sentiment Analysis
-   Social Media Integration
-   Surveys & Feedback
-   Tagging
-   Third-Party Integrations
-   Visual Analytics
-   Widgets

[See all features](https://www.capterra.com/p/145848/Ez-Texting/#features)

Wati

9/42

-   Access Controls/Permissions
-   Activity Dashboard
-   Activity Tracking
-   AI Copilot
-   Alerts/Notifications
-   API
-   Campaign Management
-   Churn Management
-   Communication Management
-   Content Creation
-   Content Management
-   CRM
-   Customer Database
-   Customer Experience Management
-   Customer History
-   Customer Portal
-   Customer Segmentation
-   Customizable Branding
-   Customizable Fields
-   Customizable Reports
-   Customizable Templates
-   Email Management
-   Engagement Tracking
-   Event Triggered Actions
-   Feedback Management
-   Gamification
-   Generative AI
-   Live Chat
-   Monitoring
-   Multi-Channel Communication
-   Multi-Language
-   Real-Time Analytics
-   Real-Time Data
-   Real-Time Reporting
-   Reporting/Analytics
-   Sentiment Analysis
-   Social Media Integration
-   Surveys & Feedback
-   Tagging
-   Third-Party Integrations
-   Visual Analytics
-   Widgets

[See all features](https://www.capterra.com/p/204314/WATI/#features)

### Recognition

No recognitions have been awarded to EZ Texting

No recognitions have been awarded to Wati

### Deployment & support

EZ Texting

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Wati

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

EZ Texting

-   By CallFire
-   Located in United States
-   Founded in 2004

Wati

-   By WATI.io
-   Located in Hong Kong SAR China
-   Founded in 2015

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$59/month

Price

Contact vendor for pricing

4.5

Features

4.6

4.6

Ease of Use

4.7

[View full comparison](https://www.capterra.com/compare/152997-204314/BirdEye-vs-WATI)