# Compare Moosend vs Kit 2026 | Capterra

> Unsure of what to choose? Check Capterra to compare Moosend and Kit based on pricing, features, product details, and verified reviews.

Source: https://www.capterra.com/compare/147042-175000/Moosend-vs-ConvertKit

---

# Moosend vs Kit Features and Cost Comparison

Last updated May 6th, 2026

Provider data verified by our Software Research team, and reviews  
moderated by our Reviews Verification team.[Learn more](https://www.capterra.com/our-story/)

Your comparison:

MoosendKit2/4 selected

[Moosend](https://www.capterra.com/p/147042/Moosend/)[4.6 (195)](https://www.capterra.com/p/147042/Moosend/reviews/)

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[4.6 (241)](https://www.capterra.com/p/175000/ConvertKit/reviews/)

[## Moosend](https://www.capterra.com/p/147042/Moosend/)[4.6 (195)](https://www.capterra.com/p/147042/Moosend/reviews/)

Starting Price

$9.00/month

Value-for-Money

4.6

Functionality

4.5

Ease of Use

4.5

Customer Service

4.6

Reviews Sentiment

Based on [195 reviews](#user-reviews)

Positive

183

Neutral

3

Negative

9

[## Kit](https://www.capterra.com/p/175000/ConvertKit/)[4.6 (241)](https://www.capterra.com/p/175000/ConvertKit/reviews/)

Starting Price

$33.00/month

Value-for-Money

4.3

Functionality

4.5

Ease of Use

4.4

Customer Service

4.5

Reviews Sentiment

Based on [241 reviews](#user-reviews)

Positive

225

Neutral

13

Negative

3

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## Send this comparison chart to my inbox

### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.

What’s your intended use case?

## Summary

* * *

Key features rated by users

Features selected based on 14,208 reviews from email marketing software users.  
about the Fit Score methodology.

Fit Score methodology

Our Fit Score reflects how reviewers rate a product’s performance against a set of features reviewers rate as most important. A higher score indicates the product is rated better in delivering what reviewers most care about.

  

If the Fit Score is not shown for a specific product, that only means there are currently not enough relevant data points to develop a meaningful score. It does not indicate that the product should be excluded from further evaluation. Best for Methodology

60%Fit

Missing features

Not enough reviews

Feature ratings

Email Campaign Management

4.1

Campaign Scheduling

4.7

Newsletter Management

NA

Email Tracking

\--

Customizable Branding

3.8

61%Fit

Missing features

Not enough reviews

Feature ratings

Email Campaign Management

4.7

Campaign Scheduling

NA

Newsletter Management

\--

Email Tracking

4.5

Customizable Branding

3.7

User satisfaction

User satisfaction

4.6

User reviews[195](https://www.capterra.com/p/147042/Moosend/reviews/)

Ease of use

4.5

Functionality

4.5

Value for money

4.6

Customer support

4.6

User satisfaction

4.6

User reviews[241](https://www.capterra.com/p/175000/ConvertKit/reviews/)

Ease of use

4.4

Functionality

4.5

Value for money

4.3

Customer support

4.5

Price starts from

Price starts from

$9Flat Rate, Per Month

-   Free version
-   Free trial

Price starts from

$33Flat Rate, Per Month

-   Free version
-   Free trial

Best for

Best for

From fledgling startups to Fortune 500 companies, thousands of businesses around the globe use Moosend to engage their email subscribers and grow their businesses. Why not you?

Best for

Creators, entrepreneurs, and small businesses looking to grow their audience, build relationships, and generate revenue through email marketing, automation, and digital products.

## User reviews

Pros & cons

MR

Marek R.

Java Developer

> "By using Moosend's automation and intelligent segmentation to personalize messaging for each type of customer, we..."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___6808195)

WE

WILLIAM E.

QA Specialist

> "Namely the lack of a dedicated mobile app and a less than ideal mobile friendly website"

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___6861930)

WE

WILLIAM E.

QA Specialist

> "My overall experience with Moosend has been above average. While it would be nice if they would work harder of..."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___6861930)

Dylan T.

Operations

> "However, we obviously weren't able to get compensation for our time, or expenditure on developers."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___5026199)

RO

Ricki O.

Founder

> "Moosend's drag-and-drop editor made creating beautiful emails easy."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___6569458)

SE

Sara E.

Blogger

> "Sometimes, I have problems organising elements of my newsletter"

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___6227859)

MR

Marek R.

Java Developer

> "With Moosend's help, our email marketing initiatives were a smashing success."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___6808195)

SE

Sara E.

Blogger

> "It's not easy to generate reports."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___6227859)

RS

Renly S.

Director Marketing

> "With Moosend, I like the ease of planning, scheduling and managing email marketing campaigns"

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___6147713)

CC

Cody C.

Area Coordinator

> "Forced me to clean emails, and rejected my entire list just because it had some "bad emails.""

[See full review](https://www.capterra.com/p/147042/Moosend/#GetApp___4693061)

RS

Renly S.

Director Marketing

> "I like that it comes with spam blocker which is very helpful"

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___6147713)

KR

Kaley R.

Sustainability Reporter

> "Maybe they're too good at their jobs because I can't seem to shake the email automations after I did a free trial."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___4475029)

LW

Lianne W.

Owner

> "It’s AI help us send cart abandonment and product recommendation mail which are completely automated which is a..."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___3946760)

AB

Andrew B.

Owner

> "The last time I spoke to them, my landing page was not tracking Facebook conversions."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___3172489)

RS

Renly S.

Director Marketing

> "Email management and marketing automation is easy with Moosend in place."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___6147713)

Ameer H.

Corporate Communications Manager

> "The fact that they do not have a mobile app yet or that their website is not mobile friendly."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___2942542)

Ayush D.

Program Leader

> "I used Moosend for the creation of campaigns and emails that help me to create interactive emails for the..."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___3135305)

AB

Andrew B.

Owner

> "First, my landing page wouldn't work because there was an ' (apostrophe) in the title."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___3172489)

Susang R.

Product Marketer

> "The automation flows provided by Moosend are state of the art and very purposeful in sending email campaigns"

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___3634822)

SS

Sudip S.

Founder

> "Landing pages not available in the free plan."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___3184998)

Rachael Woolley -.

Mindset and Health Coach

> "I like that I have also been able to use Moosend to build a pop-up subscription form that I was able to build into..."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___3233572)

AB

Andrew B.

Owner

> "The problem is with Moosend, but they just want to pass me off somewhere else."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___3172489)

SB

Shivansh B.

Founder & CEO

> "We decided to try it because of the appealing pricing model and the free account offered to us in the first place."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___3800936)

Jacob L.

Marketing & Web Design Consultant

> "Creating a message in their automation tool is different from their main campaign builder so it isn't as user..."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___2671084)

LW

Lianne W.

Owner

> "This product recommendations have also helped us increase our sales by 10-15%."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___3946760)

RE

Ralph E.

Blogger/Graphic Designer/Digital Marketer

> "If the network isn't stable, the content editor can take a while to load at times."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___2818537)

VR

Verified Reviewer

CEO

> "Easy to use, affordable pricing, and excellent customer support"

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___5095575)

LK

Lazaros K.

Media Designer

> "Integration with Wordpress has been a hassle and it's not very customizable"

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___2716044)

KR

Kaley R.

Sustainability Reporter

> "Found it complicated but I'm sure this is a good fit for someone with more robust email marketing background."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___4475029)

SR

Sarita R.

Owner + Graphic Designer

> "Up until today it was the fact that I could not get any help to answer questions about what could be going on..."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___2813051)

SR

Shaikat R.

CEO

> "You'll love this tool if you're a small business owner or a mid-level email marketer."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___4402166)

HK

Heather K.

Blogger

> "Again, what I couldn't figure out, support did."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___3138777)

Nataliya B.

Digital Strategy & Design

> "I like that it is not overly complicated - there is room for more features, but the ones you get are great!"

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___4564037)

VR

Verified Reviewer

Agency Owner

> "There are these businesseses/software providers that make running my business a pain, difficult, stressful."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___2592958)

Ayush D.

Program Leader

> "We can add videos and images to the newsletter. and most important we can get real time analytics."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___3135305)

JS

John S.

Editor

> "Maybe I missed something for templates - but when I say slowed me down, I'm only talking 5 seconds."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___2341323)

Elizabeth H.

Owner/Founder

> "Emails are easy to set up and send out, this is essentially what I use it for, my newsletters."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___3555608)

SH

Sam H.

Business ownder

> "More techincal support can be harder to access"

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___2532879)

SR

Shaikat R.

CEO

> "I like their easy-to-use user interface, attractive template library, and overall workflow."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___4402166)

CC

Clifford C.

Owner, Senior Consultant

> "I had some difficulty getting my campaign prepared."

[See full review](https://www.capterra.com/p/147042/Moosend/#Capterra___2330084)

[View Reviews](https://www.capterra.com/p/147042/Moosend/reviews/)

Faydra D. F.

Most-Things-Web Consultant

> "Kit makes it SO super simple to create email content and send out email broadcasts that there are hardly any customization options."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7141304)

Faydra D. F.

Most-Things-Web Consultant

> "The lack of a quick WYSIWYG-to-code toggle is frustrating if you are comfortable writing HTML/CSS directly, and the limited CTA/form/email..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7141304)

Javier M.

Oracle DBA - Teacher - Content Creator

> "I have Kit integrated with WP, LearnWorlds (previously with Patreon and Teachable) and I could tag all subscribers to drive campaigns to..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6789885)

Tracie B.

Executive Director

> "The templates provided for paid subscribers are very basic, must be edited on a desk top, and the price increases significantly with..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7098145)

RO

Ricki O.

Founder

> "The intuitive interface and powerful automation features have helped me streamline their email marketing and find a way to build a loyal..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6540870)

Faydra D. F.

Most-Things-Web Consultant

> "That creates a real problem for bootstrapping solopreneurs. If you have invested many hours into learning all the INs and OUTs of Kit..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7141304)

SB

Sabre B.

Systems Strategist

> "I loved using it to start my email marketing journey."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7120397)

VR

Verified Reviewer

Government Relations Coordinator

> "Occasionally, the user interface was clunky and led to avoidable mistakes, but most of this was more user error than an actual problem..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7125918)

AM

Andreea M.

Founder

> "I really love all the features available and how easy it is to create forms, send out newsletter, resend to unopens, collect email..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6561529)

Faydra D. F.

Most-Things-Web Consultant

> "At that point, switching platforms may feel disruptive, but staying may suddenly become expensive."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7141304)

VR

Verified Reviewer

Owner

> "ConvertKit has many tools that were helpful in developing marketing instruments for my brand."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6464106)

CW

Cassidy W.

Health Coach

> "Despite the wealth of instruction, I'm still finding myself hung up and confused at times about how to navigate setting up a landing page..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6776485)

SB

Sabre B.

Systems Strategist

> "I also liked the creator profile and the link in bio."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7120397)

Judith S.

Email Marketing Specialist

> "There is less flexibility when researching advanced customization options.- It also lacks advanced features like AB testing and advanced..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___5088825)

Javier M.

Oracle DBA - Teacher - Content Creator

> "I like the automations and sequences, and the segmentation and tagging features."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6789885)

AC

Allison C.

Founder

> "Felt pretty limited in workflows, low customer support, not the best UI."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6698883)

SB

Sabre B.

Systems Strategist

> "It was easy to use and there was a lot of a resources and support l"

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7120397)

Zachary W.

Enterprise Account Manager

> "Did not like their segmentation and popup capabilities, both seem pretty limiting for an ESP."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6685394)

JY

Julianna Y.

CEO and Coach

> "Their segmentation, automation and variety of landing pages could be overwhelming (or distracting), but doesn't really need to be. Since..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6298657)

ED

Emily D.

Small Business Owner - Sole Proprietor

> "They even allowed me to downgrade after I tried the paid version for a few months. "

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6565301)

VR

Verified Reviewer

Government Relations Coordinator

> "Kit is very easy to personalize to our organization's style."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7125918)

SG

Shannon G.

Master Coach

> "It pretty expensive for new startups trying to get a foot in the door."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6683477)

MN

Morgan N.

Operations Manager

> "Our \[sensitive content hidden\] has utilized ConvertKit for email campaign management for years and the features just continue to get..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6489553)

RO

Ricki O.

Founder

> "It can get pricey."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6540870)

AL

Andrea L.

Marketing Manager

> "I easily uploaded my list and created a template faster than I've ever done with others."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6793083)

Ngala Emmanuel S.

Web Designer

> "I think the landing page builder still lacks some advanced features."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___5013387)

CD

Caleb D.

Lifecycle Marketing Manager

> "I also love that their customer support team is active and will reply with solutions quickly."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___7042534)

Tchameni C.

Creative Motion Graphic Designer And WordPress Web Designer

> "there are quite a few number of advanced options that I find to be missing.-"

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___5079302)

VR

Verified Reviewer

Owner/CEO

> "It is also easy to create new broadcasts (emails), and ConvertKit recently added the ability to have saved brand colors, so changing the..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___5006362)

SR

Sanket R.

Customer service

> "I'm not new to email marketing, but I tried ConvertKit and didn't stick with them."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___4945574)

VI

Vanessa I.

Registered Dietitian

> "It's very easy to use, most things I can do intuitively, and if not, then there are easy-to-follow videos to walk me through."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6815957)

SM

Stephanie M.

Owner

> "For landing page design, there's a lot of customization that's missing, but I don't use it for that primarily."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3560799)

MN

Morgan N.

Operations Manager

> "It has played a vital role in lead generation and the continued success of our company."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6489553)

LC

LaMeshia C.

Founder

> "I can't change or insert fields."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6107962)

JC

Jacqueline C.

Brand Designer

> "This platform is great for growing your audience regardless of where you're starting in the process."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6656191)

JM

Juliana M.

Chief Operations Manager

> "I still think the price is a little high if you compare to other softwares, specially if the dollar is not your main currency."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3580276)

RM

Rachel M.

Digital Campaign Executive

> "ConvertKit is a good tool for email marketing, but it's expensive."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6578404)

Favour N.

CEO

> "It has an easy to use interface but I don't like how some features are not so visible which could make it unknown to people that the..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___4381639)

MH

Monica H.

Executive Director

> "There is a bit of a learning curve when you first start, but CK is a powerful email marketing tool with loads of customizations and..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___4894784)

Laura D.

Owner

> "I had a little trouble figuring out how to customize the text at bottom of my emails, the update subscriber info and unsubscribe."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3448177)

AM

Andreea M.

Founder

> "It has many of the features I need in a newsletter provider."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6561529)

NS

Nicola S.

CEO

> "As the company grew the price became higher without significant improvement in the product"

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___4601087)

AL

Andrea L.

Marketing Manager

> "Kit has the most robust free plan I've seen in the email marketing space, and their platform was extremely easy to use."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6793083)

AS

Aimee S.

Director

> "Right now I haven’t found anything that’s been difficult to use or any features that I wish were included."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3799111)

CW

Cassidy W.

Health Coach

> "I was looking for something simple and easy to navigate, while still presenting a polished look with functionality."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6776485)

SM

Stephanie M.

Owner

> "I can't think of anything I don't love about ConvertKit for email."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3560799)

Judith S.

Email Marketing Specialist

> "I like Convertkit because its templates are easily customizable compared to some other landing page builders that I've tried."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___5088825)

Dustin S.

CEO

> "What I don't like the most about ConvertKit is the pricing."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3820788)

VR

Verified Reviewer

Social media manager

> "It was one of the best newsletter software I used and helped me gain an audience"

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6686220)

MV

Manideep V.

Podcaster

> "Even though it's a good product it has its flaws."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___4600263)

JL

Jennifer L.

Owner

> "There are a lot of integrations with course platforms and other software that work with convertkit. "

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___5001097)

AS

Angela S.

Blogger/Owner

> "No big dislikes for Convertkit so far because I don't need the full range of features yet for where I am in my business"

[See full review](https://www.capterra.com/p/175000/ConvertKit/#GetApp___3160442)

SR

Sanket R.

Customer service

> "I changed stages because I needed to create an evergreen 30-day email series that anyone could access at any time."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___4945574)

GL

Gina L.

Founder

> "ConvertKit allows you to tag people who purchase products through their various integrations but it's a bit lacking in terms of data on..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2486464)

OZ

Olga Z.

Founding CEO & Principal Business Growth and Marketing Coachsultant

> "Finally, ConvertKit has all the features we need for our email marketing efforts to be a success: great segmentation, automations, and..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3733596)

VR

Verified Reviewer

Business Coach

> "The positive is that they give you a lot of options as to what you can do in email marketing and then the negative is that they give you..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2429502)

VR

Verified Reviewer

Owner

> "I enjoyed using the free version of the platform."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6464106)

LS

Leigh S.

Company Director

> "I've now raised these exact same questions again to convertkit to seek help, hopefully I won't get an automated response and have to wait..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2283169)

RM

Rachel M.

Digital Campaign Executive

> "ConvertKit is easy to use and has a lot of features."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6578404)

AF

Amy F.

Owner

> "I've noticed that certain things that should just work need special attention... like moving to the next part of an automation sequence..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2667721)

Arthur C.

Director

> "Convert Kit prioritizes user experience, especially evident in its automation features."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6048788)

AF

Amy F.

Owner

> "There's literally no way to troubleshoot this stuff on your own the information is just not available so you'd have to go through every..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2667721)

CW

Chandler W.

Freelancer

> "The customer support is always outstanding, with quick replies and they always can solve an issue for me, and if they can't they get back..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___4854735)

VR

Verified Reviewer

President

> "I was never alerted that a .org was not an acceptable email to mail out from and my entire campaign that was to be sent out over a 10day..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2206067)

VR

Verified Reviewer

Writer

> "Overall easy to use, though I'd like more onboarding and I think the price is too high."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6326968)

VR

Verified Reviewer

Email. Marketer

> "It is quite expensive for a newbie who is trying to expand the market."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3056388)

LC

LaMeshia C.

Founder

> "When I first used Convertkit to create a simple landing page it was fantastic."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6107962)

MM

Marie M.

Founder

> "I'm not sure what I'm missing, but I do wish I could have better data from CK on best days and time of day my emails are being received."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2416704)

BM

Becky M.

Coach

> "Using ConvertKit has helped me grow my business by maintaining a regular email list and keeping in frequent contact with my audience."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3814645)

AF

Amy F.

Owner

> "They are not happy. When people get stuck in sequences they go "cold"... then I end up sending a reengagement sequence before removing..."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2667721)

LH

Louise H.

Business Owner

> "I really like the function that you can tag leads and send them into different funnels and send them personalized emails."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___3603293)

Jared D.

Manufacturing Engineering and Facilities Manager

> "Convert kit doesn't have as many design tools as some of the other email services."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2701889)

MS

Mikaela S.

Assistant Manager

> "Very helpful and easy to use."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6793278)

VR

Verified Reviewer

Business Coach

> "I feel like ConvertKit isn't beginner friendly because when you first sign onto there the interface is too overwhelming."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2429502)

ED

Emily D.

Small Business Owner - Sole Proprietor

> "The customer service is fantastic. "

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6565301)

Emil E.

Growth Marketer

> "So make sure you don't upload any purchased list or something, immediately the team will block your account."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2838382)

MS

Mikaela S.

Assistant Manager

> "It’s very helpful and offers many good and helpful tools!"

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___6793278)

AF

Amy F.

Owner

> "I also don't like that there's very little you can do to customize emails."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2667721)

MH

Monica H.

Executive Director

> "I also love the email templates that make my weekly emails easy to complete. "

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___4894784)

JB

Jeremy B.

Web Owner

> "They make it extremely difficult to get anything out of it, with all their technical jargon and crap."

[See full review](https://www.capterra.com/p/175000/ConvertKit/#Capterra___2207464)

[View Reviews](https://www.capterra.com/p/175000/ConvertKit/reviews/)

## User interface

[Moosend](https://www.capterra.com/p/147042/Moosend/)

4.62 (195)

[Kit](https://www.capterra.com/p/175000/ConvertKit/)

4.63 (241)

## Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

### Features

Do these products fit your needs?

Prioritize real-user-identified key features according to your needs to find your best fit.

\--% Fit

vs

\--% Fit

A/B Testing

207

Important

Activity Dashboard

150

Important

AI Copilot

120

Important

Moosend

31/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/147042/Moosend/#features)

Kit

Top features

34/45

-   A/B Testing
-   Activity Dashboard
-   AI Copilot
-   API
-   Autoresponders
-   Campaign Analytics
-   Campaign Scheduling
-   CAN-SPAM Compliance
-   Click Tracking
-   Contact Management
-   Customer Journey Mapping
-   Customer Segmentation
-   Customer Surveys
-   Customizable Branding
-   Customizable CTAs
-   Customizable Fields
-   Drip Campaigns
-   Dynamic Content
-   Email Campaign Management
-   Email Sequences
-   Email Tracking
-   Engagement Tracking
-   Event Triggered Actions
-   GDPR Compliance
-   Generative AI
-   HTML Editor
-   Image Library
-   Landing Pages/Web Forms
-   Lead Capture
-   List Management
-   Mobile Optimization
-   Multi-Channel Marketing
-   Multi-Language
-   Newsletter Management
-   Personalization
-   Preview Functionality
-   Process/Workflow Automation
-   Product Recommendations
-   Real-Time Analytics
-   Reporting/Analytics
-   ROI Tracking
-   Subscriber Management
-   Template Management
-   Third-Party Integrations
-   WYSIWYG Editor

[See all features](https://www.capterra.com/p/175000/ConvertKit/#features)

### Recognition

Moosend is recognized as a top-rated tool in 2 Capterra Shortlist reports

Kit is recognized as a top-rated tool in 3 Capterra Shortlist reports

### Deployment & support

Moosend

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Kit

Deployment

-   Cloud, SaaS, Web-Based
-   Desktop Mac
-   Desktop Windows
-   Desktop Linux
-   On-Premise Windows
-   On-Premise Linux
-   Desktop Chromebook
-   Mobile Android
-   Mobile iPhone
-   Mobile iPad

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

### Company Details

Moosend

-   By Constant Contact
-   Located in United States
-   Founded in 1998

Kit

-   By ConvertKit
-   Located in United States
-   Founded in 2013

## Popular Comparisons

[Moosend](https://www.capterra.com/p/147042/Moosend/)[4.62 (195)](https://www.capterra.com/p/147042/Moosend/reviews/)

vs

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$9/month

4.5

Features

4.5

4.5

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[Kit](https://www.capterra.com/p/175000/ConvertKit/)[4.63 (241)](https://www.capterra.com/p/175000/ConvertKit/reviews/)

vs

[Brevo](https://www.capterra.com/p/132996/brevo/)[4.62 (3,445)](https://www.capterra.com/p/132996/brevo/reviews/)

$33/month

Price

$9/month

4.5

Features

4.5

4.4

Ease of Use

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[View full comparison](https://www.capterra.com/compare/132996-175000/brevo-vs-ConvertKit)

[Moosend](https://www.capterra.com/p/147042/Moosend/)[4.62 (195)](https://www.capterra.com/p/147042/Moosend/reviews/)

vs

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$9/month

Price

$13/month

4.5

Features

4.4

4.5

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/110228-147042/MailChimp-vs-Moosend)

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[4.63 (241)](https://www.capterra.com/p/175000/ConvertKit/reviews/)

vs

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,404)](https://www.capterra.com/p/202338/Gmail/reviews/)

$33/month

Price

$0

4.5

Features

4.7

4.4

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/175000-202338/ConvertKit-vs-Gmail)

[Moosend](https://www.capterra.com/p/147042/Moosend/)[4.62 (195)](https://www.capterra.com/p/147042/Moosend/reviews/)

vs

[Gmail](https://www.capterra.com/p/202338/Gmail/)[4.81 (13,404)](https://www.capterra.com/p/202338/Gmail/reviews/)

$9/month

Price

$0

4.5

Features

4.7

4.5

Ease of Use

4.8

[View full comparison](https://www.capterra.com/compare/147042-202338/Moosend-vs-Gmail)

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[4.63 (241)](https://www.capterra.com/p/175000/ConvertKit/reviews/)

vs

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[4.48 (17,603)](https://www.capterra.com/p/110228/MailChimp/reviews/)

$33/month

Price

$13/month

4.5

Features

4.4

4.4

Ease of Use

4.4

[View full comparison](https://www.capterra.com/compare/110228-175000/MailChimp-vs-ConvertKit)

[Moosend](https://www.capterra.com/p/147042/Moosend/)[4.62 (195)](https://www.capterra.com/p/147042/Moosend/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$9/month

Price

$10/month

4.5

Features

4.5

4.5

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/136603-147042/MailerLite-vs-Moosend)

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[4.63 (241)](https://www.capterra.com/p/175000/ConvertKit/reviews/)

vs

[MailerLite](https://www.capterra.com/p/136603/MailerLite/)[4.71 (2,259)](https://www.capterra.com/p/136603/MailerLite/reviews/)

$33/month

Price

$10/month

4.5

Features

4.5

4.4

Ease of Use

4.6

[View full comparison](https://www.capterra.com/compare/136603-175000/MailerLite-vs-ConvertKit)

[Moosend](https://www.capterra.com/p/147042/Moosend/)[4.62 (195)](https://www.capterra.com/p/147042/Moosend/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$9/month

Price

$15/month

4.5

Features

4.5

4.5

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/79367-147042/ActiveCampaign-vs-Moosend)

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[4.63 (241)](https://www.capterra.com/p/175000/ConvertKit/reviews/)

vs

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[4.56 (2,561)](https://www.capterra.com/p/79367/ActiveCampaign/reviews/)

$33/month

Price

$15/month

4.5

Features

4.5

4.4

Ease of Use

4.2

[View full comparison](https://www.capterra.com/compare/79367-175000/ActiveCampaign-vs-ConvertKit)

[Moosend](https://www.capterra.com/p/147042/Moosend/)[4.62 (195)](https://www.capterra.com/p/147042/Moosend/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,923)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$9/month

Price

$12/month

4.5

Features

4.2

4.5

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-147042/Constant-Contact-vs-Moosend)

[Kit](https://www.capterra.com/p/175000/ConvertKit/)[4.63 (241)](https://www.capterra.com/p/175000/ConvertKit/reviews/)

vs

[Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[4.34 (2,923)](https://www.capterra.com/p/31898/Constant-Contact/reviews/)

$33/month

Price

$12/month

4.5

Features

4.2

4.4

Ease of Use

4.3

[View full comparison](https://www.capterra.com/compare/31898-175000/Constant-Contact-vs-ConvertKit)